Editions

11/23/20: Media Tech Update

Tech

  Monday November 23, 2020 Apple is reducing App Store commissions on paid apps and in-app purchases by half, to 15%, in a new developer program for businesses earning up to $1 million a year. “Small businesses are the backbone of our global economy and the beating heart of innovation and opportunity in communities around […]

11/23/20: McDreamy gives Grey’s Anatomy big Live+3 lift

McDreamy gives Grey's Anatomy big Live+3 lift

  Monday November 23, 2020 Today’s PremieresCW: Gilmore Girls: A Year in the Life at 8pFX: Black Narcissus at 8p Quibi: Thanks a Million, This Joka Today’s FinaleABC: Dancing With the Stars at 8p IN THE NEWS ViacomCBS is adopting a hybrid work model that calls for about 70% of its employees to work at […]

11/23/20: MLB talks 2020 World Series Documentary

dodgerschamps

  Monday November 23, 2020 Almost everything in sports is different this year. However, what is still part of the normal cadence of the business are the championships which despite all the restrictions put on leagues, continue to come, all packed with the amazing plays and athleticism that fans are used to every year. One […]

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11/22/20: Cynopsis Jobs

shake hands

  COORDINATOR, CONSUMER MARKETINGCROWN MEDIA FAMILY NETWORKSLA, CA Resp for supporting the implementation of advtg campaigns (on/off-channel), mktg partnerships, promotions, sweepstakes, experiential events, creative adv development & email mktg initiatives. Min 1 yr of professional mktg exp within the entertainment industry. Full info HERE Sunday November 22, 2020 SCTE·ISBE, the cable industry’s […]

11/20/20: HBO Max orders event series from Robert Patino and Ava DuVernay

HBO Max orders event series from Robert Patino and Ava DuVernay

  Friday November 20, 2020 Today’s PremieresAmazon: The Pack, Small AxeDisney+: Marvel’s 616HGTV: My Lottery Dream Home at 8p Hulu: AnimaniacsNetflix: Mismatched, Voices of Fire Today’s FinaleHBO: Real Time with Bill Maher at 10p Saturday’s PremiereCrunchyroll: Onyx Equinox Saturday FinaleHGTV: Should I Stay or Go at 9p Sunday’s PremieresAwesomenessTV: AwesomenessTV’s Next Influencer at 10aFood Network: […]

11/20/20: CBS and ESPN locked in new deals with the Atlantic 10

Atlantic 10 shores up media deals

  Friday November 20, 2020 The Atlantic 10 Conference cemented its media future, locking in new deals. The collegiate league and CBS Sports agreed to a three-year extension for a selection of the league’s media television rights that provides a potential 76 total basketball exposures for Atlantic 10 teams on linear television, including 56 potential […]

Cynopsis Measurement & Data Conference Highlights 11/19/20

  A CYNOPSIS MESSAGE FROM GAMUT   THURSDAY NOVEMBER 19, 2020 Cynopsis Measurement & Data Conference HighlightsCathy Applefeld Olson With unprecedented shifts disrupting viewing patterns, audience reach and attribution—not to mention the impending cookie-less future for programmatic and display ads—conversations around measurement and data have never been more important across the television, digital […]

11/19/20: Nerd Street is launching Nerd Street+

Nerd Street's new avenue

  Thursday November 19, 2020 Good morning! This is your weekly Esports Brief. Nerd Street Gamers is launching a new monthly subscription service titled Nerd Street+, designed to give gamers “a gateway to a curated library of competitive opportunities and access to the equipment needed to compete at the highest level.” Subscribers will gain unlimited […]

Premion Insights: Winning the Ad Fraud War

  A CYNOPSIS MESSAGE FROM PREMION   Wednesday November 18, 2020 Premion Insights: Winning the Ad Fraud War Cathy Applefeld Olson DiCaprio. Ice Bucket. Monarch. They carry colorful monikers, but these code names for various types of fraudulent advertising schemes are anything but fun and games. The good news is, there are highly […]

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