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Why Sports Is The Fastest Way To Break CTV’s Programmatic Ceiling

Special Editions
By: Cynopsis Media
December 23, 2025

Tuesday December 23, 2025 Why Sports Is The Fastest Way To Break CTV’s Programmatic Ceiling Programmatic media buying is expected to account for the majority of growth in the CTV market in 2026. This year alone, over 90% of CTV ad dollars were transacted through programmatic pipes. That data isn’t […]

Cynopsis Sports 12/23/25: ESPN Gets Technical

Cynopsis: Sports
By: Cynopsis Media
December 23, 2025

A CYNOPSIS MESSAGE FROM PREMION Tuesday December 23, 2025 Good morning! It’s Tuesday, and this is your monthly Cynopsis Sports newsletter. We hope everyone is having a wonderful holiday season. It’s a great time of year for fans with a seemingly endless amount of football and basketball to digest—not to mention hockey, […]

Cynopsis 12/23/25: Paramount Climbs Nielsen’s Distributor Chart

Cynopsis
By: Cynopsis Media
December 23, 2025

Tuesday December 23, 2025 Cynopsis is taking a holiday break – we’ll be back bright and early on January 5. Wishing you all the best this season! IN THE NEWS Paramount and Netflix saw double-digit month-over-month growth in Nielsen’s November 2025 Media Distributor Gauge. Paramount rose to number three on the chart, with its […]

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Director of Performance Marketing

November 30, 2025

Athlete To Athlete

Santa Monica, CA

Lead the performance marketing team across Meta Ads and new paid digital channels (TikTok, YouTube, Google, etc.) Build and execute a roadmap for channel expansion and profitable scale Develop and run structured testing frameworks (audiences, offers, landing pages, creative iterations) Partner with Creative Strategist on ad briefs, testing priorities, and creative feedback loops Collaborate with [...]

Category: Marketing/Social Media; Director; Consumer Brands
Senior Manager, Traffic

November 18, 2025

INSP, LLC.

Charlotte, NC

SUMMARY/POSITION OVERVIEW Traffic is critical to the success of the company as it oversees revenue dollars by managing and scheduling of programming, commercial, promotional inventory and secondary events for our “on-air” broadcasts of INSP and client networks. The estimated revenue dollars associated with Traffic is in excess of $80 million. The Senior Manager of this [...]

Category: Programming; Manager; Media Entertainment Company
National Sales Manager

September 15, 2025

Hearst Media Production Group

Charlotte, NC

Overview National Sales Manager Hearst Media Production Group (HMPG) is seeking a National Sales Manager that will drive sales efficiency and performance through effective management of tools, data, and internal processes aligned to Sales leadership’s strategy for title sponsorships, integrations, and branded content for national, unscripted programming. This role combines hands-on management of the Business [...]

Category: Sales/Business Development; Manager; Media Entertainment Company

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Lean Luxury and the New Creative Economy
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The stretch between Christmas and late January presents a prime opportunity for CPG brands to...

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Cynopsis 01/06/26: WPP Unveils Agent Hub https://t.co/NHQK0MD9NZ pic.twitter.com/OU2AyOSR2X
— Cynopsis (@CynopsisMedia) January 6, 2026

Cynopsis 01/05/26: New "CBS Evening News" Anchor Gets an Early Start https://t.co/PE0dRxt2j5 pic.twitter.com/x1eLjEgpWi
— Cynopsis (@CynopsisMedia) January 5, 2026

Cynopsis 12/23/25: Paramount Climbs Nielsen's Distributor Chart https://t.co/OaS2kpEu1u pic.twitter.com/l9D6OUTJjQ
— Cynopsis (@CynopsisMedia) December 23, 2025

Cynopsis 12/22/25: Apple TV Cancels "The Last Frontier" https://t.co/MxmphdOf0i pic.twitter.com/ykLC7xsRzU
— Cynopsis (@CynopsisMedia) December 22, 2025

Cynopsis 12/18/25: YouTube Nabs Oscars Telecast https://t.co/SqsdqI7DJi pic.twitter.com/GGKCUFPUIl
— Cynopsis (@CynopsisMedia) December 18, 2025

Cynopsis 12/17/25: “Tennis Star Nick Kyrgios’ Video Podcast “Good Trouble” Moves to Tubi https://t.co/6CKUyXAciY pic.twitter.com/AkzC1YDEjC
— Cynopsis (@CynopsisMedia) December 17, 2025

Cynopsis 12/16/25: "One Battle After Another" Gets Streaming Debut Date https://t.co/sL7n6PWBD5 pic.twitter.com/JhkrcDVLZH
— Cynopsis (@CynopsisMedia) December 16, 2025

Cynopsis 12/15/25: HBO Max Offering "Friends" 24/7 https://t.co/afH3Zz4HV2 pic.twitter.com/5tzNghw9O8
— Cynopsis (@CynopsisMedia) December 15, 2025

Cynopsis 12/12/25: Disney and OpenAI Strike Landmark Deal https://t.co/uV1QMSQf9k pic.twitter.com/Xjnxbm3s4i
— Cynopsis (@CynopsisMedia) December 12, 2025

Cynopsis 12/11/25: CBS News Names New Anchor https://t.co/DGC6bU2zLE pic.twitter.com/VbYkbBJgCq
— Cynopsis (@CynopsisMedia) December 11, 2025

Cynopsis 12/10/25: Spotify Expands Music Videos https://t.co/bpAIpdrPaQ pic.twitter.com/NqM2U3PYBc
— Cynopsis (@CynopsisMedia) December 10, 2025

Cynopsis 12/09/25: Paramount Makes Hostile Bid for WBD https://t.co/vtrSVDkeDn pic.twitter.com/2HtNBSmf8Y
— Cynopsis (@CynopsisMedia) December 9, 2025

Cynopsis 12/08/25: Paramount+ Renews "Landman" for Season Three https://t.co/EqZZLO599I pic.twitter.com/UxDRCwAd3Q
— Cynopsis (@CynopsisMedia) December 8, 2025

Cynopsis 12/05/25: New Look for CNBC https://t.co/PbR7wnLcQH pic.twitter.com/RgBwIAKvI3
— Cynopsis (@CynopsisMedia) December 5, 2025

Cynopsis 12/04/25: Hulu Renews "Chad Powers" for Season Two https://t.co/rU5oBO5BFj pic.twitter.com/llYQHxsNvl
— Cynopsis (@CynopsisMedia) December 4, 2025

Cynopsis 12/03/25: AMC Networks New Home for TNA's iMPACT!; Season Five of "Stranger Things" Drops With a Bang https://t.co/fGB8ZftjFS pic.twitter.com/7TFL1VYyTL
— Cynopsis (@CynopsisMedia) December 3, 2025

Cynopsis 12/02/25: Paramount Ad Chief John Halley Exiting https://t.co/9y0jioPadZ pic.twitter.com/HZnw3U7DXR
— Cynopsis (@CynopsisMedia) December 2, 2025

Cynopsis 12/01/25: Thanksgiving parade draws record audience https://t.co/ozbtwMrqTE pic.twitter.com/wi7W5nBSeU
— Cynopsis (@CynopsisMedia) December 1, 2025

Cynopsis 11/26/25: FX Orders Series Adaptation of "Far Cry" https://t.co/vulb7Wc9Ql pic.twitter.com/OybWefURn6
— Cynopsis (@CynopsisMedia) November 26, 2025

Cynopsis 11/25/25: Sinclair Makes Takeover Bid for Scripps; Hulu Renews "All's Fair" https://t.co/3U3Hq00i1v pic.twitter.com/pjFH9N7gQg
— Cynopsis (@CynopsisMedia) November 25, 2025

Cynopsis 11/24/25: NBC Networks Go Dark on Fubo https://t.co/zmdBlQcWJT pic.twitter.com/XmFZf2TwQp
— Cynopsis (@CynopsisMedia) November 24, 2025

Cynopsis 11/21/25: HBO Renews "Task" for Season Two https://t.co/4yosO7Lkyk pic.twitter.com/ASLPrUwnYh
— Cynopsis (@CynopsisMedia) November 21, 2025

Cynopsis 11/20/25: Canadian Drama Headed to HBO Max https://t.co/b2rEsJ5olc pic.twitter.com/oNd0Can1OL
— Cynopsis (@CynopsisMedia) November 20, 2025

Cynopsis 11/19/25: AMC Networks Launches Reality TV Streamer https://t.co/HLslV99ytn pic.twitter.com/3px2Gz8O2w
— Cynopsis (@CynopsisMedia) November 19, 2025

Cynopsis 11/18/25: Content Discovery Problem Persists https://t.co/ZrtaLSYoSi pic.twitter.com/IJqVzXPKzT
— Cynopsis (@CynopsisMedia) November 18, 2025

Cynopsis 11/17/25: SAG Awards Get a New Name https://t.co/N6YXJ3oFm1 pic.twitter.com/2cx5vCKV4V
— Cynopsis (@CynopsisMedia) November 17, 2025

Cynopsis 11/14/25: Peacock Cancels "Poker Face"...But There's a Twist https://t.co/0e435Yk5Sb pic.twitter.com/kVMF00UfdU
— Cynopsis (@CynopsisMedia) November 14, 2025

Cynopsis 11/13/25: Netflix Orders Adult Animated Comedy https://t.co/7sh4rgmuJK pic.twitter.com/OEDCVi7Vxc
— Cynopsis (@CynopsisMedia) November 13, 2025

Cynopsis 11/12/25: Hulu Sets Debut Date for "Tell Me Lies" https://t.co/hojkuhuhmR pic.twitter.com/12BG34cdb3
— Cynopsis (@CynopsisMedia) November 12, 2025

Cynopsis 11/11/25: "New Year's Rockin' Eve" Heads to Chicago https://t.co/lDgctlV8eF pic.twitter.com/RUBzis4th9
— Cynopsis (@CynopsisMedia) November 11, 2025

Cynopsis 11/10/25: Nate Bargatze to Host New ABC Game Show https://t.co/oV0lrhsAsE pic.twitter.com/p13e1mkAwo
— Cynopsis (@CynopsisMedia) November 10, 2025

Cynopsis 11/07/25: Netflix Offers a Peek at New "Stranger Things" Series https://t.co/1lCEgz869Q pic.twitter.com/BcB8XIFyiS
— Cynopsis (@CynopsisMedia) November 7, 2025

Cynopsis 11/06/25: Premiere Date Set for "The Last Thing He Told Me" https://t.co/CjvM8eeUWO pic.twitter.com/qA2aRgYbY4
— Cynopsis (@CynopsisMedia) November 6, 2025

Cynopsis 11/05/25: Roku Announces Self-Serve Developer Platform https://t.co/YpMGZj4pIo pic.twitter.com/9xfRKllHaP
— Cynopsis (@CynopsisMedia) November 5, 2025

Cynopsis 11/04/25: AMC Networks Bundles Up on Prime https://t.co/9VIC6nFzTJ pic.twitter.com/OWBSTXOCd7
— Cynopsis (@CynopsisMedia) November 4, 2025

Cynopsis 11/03/25: MTV Cancels "Ridiculousness" After 46 seasons https://t.co/KOZLBDX4jt pic.twitter.com/WfTFB4DCX9
— Cynopsis (@CynopsisMedia) November 3, 2025

Cynopsis 10/31/25: FX Renews “Adults” for Season 2 https://t.co/TKzgS4OOtJ pic.twitter.com/z2dt1TFrKe
— Cynopsis (@CynopsisMedia) October 31, 2025

Cynopsis 10/29/25: Hulu Renews “Only Murders in the Building” For Sixth Season https://t.co/PW4c0MTvvh pic.twitter.com/aAx9Sc07yn
— Cynopsis (@CynopsisMedia) October 29, 2025

Cynopsis 10/28/25: “Little Disasters” premieres Dec. 11 on Paramount+ https://t.co/avCG2FOs1G pic.twitter.com/ilrNtmfgVq
— Cynopsis (@CynopsisMedia) October 28, 2025

Cynopsis 10/27/25: "Paw Patrol" Headed for the Big Screen https://t.co/DZwiwqbbqM pic.twitter.com/L2yN1hOOnt
— Cynopsis (@CynopsisMedia) October 27, 2025

Cynopsis 10/24/25: Crunchyroll's Anime Takes Flight https://t.co/HppNqOtUjX pic.twitter.com/LtB6yWuDrj
— Cynopsis (@CynopsisMedia) October 24, 2025

Cynopsis 10/23/25: PBS Is Down for the Count https://t.co/dDhUB4ROsG pic.twitter.com/q5ROhI2hwu
— Cynopsis (@CynopsisMedia) October 23, 2025

Cynopsis 10/22/25: Apple TV Sets Premiere Date for "Shrinking" https://t.co/Z99ZWlCTrm pic.twitter.com/ZGz7G8hyGu
— Cynopsis (@CynopsisMedia) October 22, 2025

Cynopsis 10/21/25: Food Network Gets Out of "The Kitchen" https://t.co/8rcwCL6GI5 pic.twitter.com/39K3LAI5l3
— Cynopsis (@CynopsisMedia) October 21, 2025

Cynopsis 10/20/25: Record-Breaking Win at Daytime Emmys https://t.co/ORc5jNrpgj pic.twitter.com/UWj4fE6djL
— Cynopsis (@CynopsisMedia) October 20, 2025

Cynopsis 10/17/25: Apple TV and Peacock Bundle Up https://t.co/Ml71DZBxSI pic.twitter.com/oOYVBVHZM3
— Cynopsis (@CynopsisMedia) October 17, 2025

Cynopsis 10/16/25: Meet the New Bosch https://t.co/76l2slqDbB pic.twitter.com/AhnZkkQi4U
— Cynopsis (@CynopsisMedia) October 16, 2025

Cynopsis 10/15/25: Discovery's Back in Unknown Territory https://t.co/os0RUiNcOJ pic.twitter.com/YY8MTbP0Pg
— Cynopsis (@CynopsisMedia) October 15, 2025

Cynopsis 10/14/25: NBC's "Stumble" Gets a Debut Date https://t.co/o4MmqwKoVs pic.twitter.com/6UJRe4Y8g0
— Cynopsis (@CynopsisMedia) October 14, 2025

Cynopsis 10/13/25: "Yellowjackets" to End with Season Four https://t.co/8rYMqShUIN pic.twitter.com/RbOtbAB0Ko
— Cynopsis (@CynopsisMedia) October 13, 2025

Cynopsis 10/10/25: Debut Date Set for "Game of Thrones" Prequel https://t.co/CrKLAlBmY0 pic.twitter.com/IWf4maTi7r
— Cynopsis (@CynopsisMedia) October 10, 2025

Cynopsis 10/09/25: Hulu Sets a Date for "All's Fair" https://t.co/Yj6GbbYWW6 pic.twitter.com/tArqf9EZMl
— Cynopsis (@CynopsisMedia) October 9, 2025

Cynopsis 10/08/25: Netflix Gets a Clue https://t.co/1F2zk21Sei pic.twitter.com/o8EP8nA5RJ
— Cynopsis (@CynopsisMedia) October 8, 2025

Cynopsis 10/07/25: Tubi Viewers Get "Sidelined" On Thanksgiving https://t.co/kCXBDpnq8f pic.twitter.com/LnMgnokgMG
— Cynopsis (@CynopsisMedia) October 7, 2025

Cynopsis 10/06/25: "Dancing With the Stars" Hits a High Note https://t.co/gcHt2HuWor pic.twitter.com/6dci0h0Yzr
— Cynopsis (@CynopsisMedia) October 6, 2025

Cynopsis 10/032/25: Spanish-Language Ads Pack a Punch https://t.co/bKUK3ttB43 pic.twitter.com/swFkBJAKhr
— Cynopsis (@CynopsisMedia) October 3, 2025

Cynopsis 10/02/25: Netflix Goes Solo for New Special https://t.co/Ws3l9z6K5B pic.twitter.com/mar2w2yeEc
— Cynopsis (@CynopsisMedia) October 2, 2025

Cynopsis 10/01/25: Prime Ups Its NBA Game https://t.co/GxoMlsIXsj pic.twitter.com/YHibLOgvnz
— Cynopsis (@CynopsisMedia) October 1, 2025

Cynopsis 09/30/25: Mike Cavanagh to Join Brian Roberts as Comcast Co-CEO https://t.co/lYidfk2CuM pic.twitter.com/2rhhXErQUP
— Cynopsis (@CynopsisMedia) September 30, 2025

Cynopsis 09/29/25: NBCU warns of YouTube blackout https://t.co/JBhXNgA1UX pic.twitter.com/TD28BUhEoM
— Cynopsis (@CynopsisMedia) September 29, 2025

Cynopsis 09/26/25: Debut Date Set for New "Spartacus" Series https://t.co/ggtY9MQs39 pic.twitter.com/VisD49Nih1
— Cynopsis (@CynopsisMedia) September 26, 2025

Cynopsis 09/25/25: Prime Video Goes to "New Heights" https://t.co/cYwB9vEi1f pic.twitter.com/orzAo4AeHU
— Cynopsis (@CynopsisMedia) September 25, 2025

Cynopsis 09/24/25: "The Pitt" Gets Big Emmys Boost https://t.co/Yh3fxWGAYT pic.twitter.com/yjDayVzcdg
— Cynopsis (@CynopsisMedia) September 24, 2025

Cynopsis 09/23/25: Jimmy Kimmel Is Back! https://t.co/BewfMZIEpM pic.twitter.com/ngjFuhUz3y
— Cynopsis (@CynopsisMedia) September 23, 2025

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