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Do You Know What’s Important to Your Most Important Customer?

With purchasing power of over $170 billion, Millennials represent the largest single generation ever
and the
women are leading the pack…

Want the full story?
Contact your Oxygen rep for insights on the new millennial woman

( ( ((((oxygen. the network that gets young women.)))) ) )


Good morning.It’s Wednesday, January 22, 2014, and this is your first early morning briefing.

Tonight’s Premieres:
A&E: Wahlburgers at 10:30
Comedy: Workaholics at 10p, Broad City at 10:30p
Ovation: The Fashion Fund at 10p
Pivot: Dark Rye at 9:30p
Travel: Human Safari at 11p



The Wahlbergs – you know them as Hollywood’s hottest family.
Now you’ll see them in their biggest role yet:
running the family burger restaurant.
Share some brotherly grub with
Mark and Donnie Wahlberg,
as they join forces with their big brother Paul on Wahlburgers – tonight on A&E.

Visit aetv.com/Wahlburgers for sneak peeks and exclusive content.

Fox freshman comedy Enlisted is swapping time slots with Raising Hope. Starting Friday, January 24, Enlisted will take the 9p spot with stronger lead-in Bones, followed by Hope at 9:30p. Enlisted‘s ratings have been soft (.6/2 on Friday), but Fox chairman Kevin Reilly said at TCA that he planned to honor its 13-ep order.


Verizon announced Tuesday its agreement to purchase the assets of Intel Media, a division of Intel dedicated to the development of cloud TV products and services that includes the OnCue Cloud TV platform. “The OnCue platform and team will help Verizon bring next-generation video services to audiences who increasingly expect to view content when, where and how they want it,” said Verizon CEO Lowell McAdam.

The Weather Channel, knocked off DirecTV in a carriage fee dispute since January 14, released a study Tuesday saying that more than 1.6 million DirecTV subscribers would change their service to get the channel back. Out of 1000 DirecTV subscribers, claims the study, 8 percent said they would switch providers, and 22 percent said they would strongly consider it.

Millennial net Pivot is bringing online magazine Dark Rye, created by Whole Foods in 2012, to TV. The organic food purveyor and its series, exploring food, health, sustainability and social enterprise, is “the perfect foundation for the kind of engaging storytelling Pivot wants to bring to viewers,” said Kent Rees, EVP, marketing, scheduling and operations. “Aligning with their brand addresses our desire to create customized content that truly speaks to the spirit and attitude of the next generation.” Show premieres tonight at 9:30p.

Days of Our Lives star Alison Sweeney announced on The Ellen DeGeneres Show Tuesday that she is leaving the NBC soap after 21 years. Sweeney, who moonlights as host of The Biggest Loser, has been on Days since she was 16.


Opera star Renee Fleming will sing the National Anthem before Fox‘s Super Bowl kickoff on Sunday, February 2. Last year Alicia Keys did the honors.

Exhibitors are still preparing for Miami, but registration opened Tuesday for the first ever NATPE Europe (formerly NATPE Budapest), June 23-26 at the Hilton Prague Hotel, where all market and studio screenings will take place.

Upcoming season four of PBS‘s Pioneers of Television, bowing in April, offers behind-the-scenes stories about influential and beloved stars and will include interviews with Robin Williams, Roseanne Barr and Dick Van Dyke.

Not a football fan? Destination America is offering up the Toilet Bowl, a marathon of bathroom renovation docu-series King of Thrones, from 12p-3p on Super Bowl Sunday, February 2.

In 3 short weeks, media professionals will gather at The Cynopsis Media Boot Camp to hear exclusive how-to’s from experts on ratings analysis, web/social analytics and multi-platform buying. Don’t miss out  register now for the early bird rate!


BBC America‘s Ripper Street returns Saturday, February 22 at 9p, with the Metropolitan Police’s H Division battling “new evils that threaten to disrupt the delicate peace struck at the end of season one.”


A new round of performers were announced for the 56th Annual Grammy Awards: Gary Clark, Jr. and Hunter Hayes have been added to roster, along with a finale featuring Nine Inch Nails, Queens of the Stone Age, Dave Grohl and Lindsey Buckingham. Show airs Sunday, January 26 at 8p.

Reelz beats the Oscars to the punch with The 22nd Annual Movieguide Awards, “dedicated to redeeming the values of the entertainment industry, according to biblical principles,” airing Saturday, March 1 at 2p. Nominees in various categories include The Bible, Blue Bloods, The Cross, Duck Dynasty, Last Man Standing, Christmas in Conway, Remember Sunday and Secret Millionaire. Encore broadcast airs Oscar Sunday, March 2 at 2p.

The stars will be out for the 2014 Breakthrough Prizes, hosted by Kevin Spacey, paying tribute to excellence in scientific research. “The greatest thinkers in the world today along with Hollywood’s elite celebrate the global revolution taking place in the science world right now,” Debbie Adler Myers, GM and EVP of Science, tells Cynopsis. Show airs Monday, January 27 at 9p.

Brad Garrett (Everybody Loves Raymond) will host the WGA Awards West Coast ceremony on Saturday, February 1. The show will be webcast live at latimes.com at 6p.


LIVE with Kelly and Michael is partnering with Children’s Motrin brand for the return of “LIVE’s Search for Unstoppable Moms.” Now through February 7, viewers can nominate mothers “who go above and beyond the call of duty”; four finalists will be honored on the show March 10, with the viewer favorite taking home a $100,000 prize. Last year, the first time the contest ran, the morning talk show received over 20,000 submissions.


GRB Entertainment secured an international distribution rights deal for OWN‘s The Haves and Have Nots and Love Thy Neighbor, from Tyler Perry Studios.

Ovation launched on RCN‘s New York City system on channel 138, and Ovation HD on channel 591 – just in time for the premiere of the arts net’s new original series, The Fashion Fund, tonight at 10p.


Sony Pictures Television signed a first carriage agreement with U.K.’s TalkTalk. The deal makes Sony Entertainment Channel available to TalkTalk subscribers on You View channel 454.

The Ellen DeGeneres Show, now available on Sohu.com, is the first U.S. daily talk show to be carried in China. Eps of the Warner Bros. chatfest are subtitled in Chinese and delivered within 48 hours of the original U.S. broadcast, available on demand.

Starz Worldwide Distribution and Russia’s Amedia announced a multi-year, multiplatform content licensing and distribution deal to broadcast future Starz series and other content, including The White Queen and Black Sails, to Russian Georgia and the Commonwealth of Independent States.


Jesse L. Martin (Law & Order) is joining the cast of the pilot for Arrow spinoff The Flash. Martin will play a blue-collar cop in the Warner Bros. TV project.

Tate Donovan (Damages) takes a seat on the presidential cabinet in 24: Live Another Day, playing White House Chief of Staff. Fox event series premieres Monday, May 5 at 8p.


The early numbers for Sunday’s championship football games bode will for the Super Bowl. CBS‘s Denver versus New England AFC matchup averaged 51.3 million viewers, the highest the net has earned for an AFC championship since 1982. FOX did even better with the NFC final, scoring an average 55.9 million viewers for San Francisco versus Atlanta, up 33 percent from last year.

Discovery mini-series Klondike averaged 3.4 million total viewers P2+ on Monday, pushing the net to its most-watched Monday primetime in total viewers, scoring a solid 2.3 rating among M25-54. 

Lifetime movie Flowers in the Attic drew 6.1 million total viewers on Saturday in fast nationals. Among A25-54 (2.6 million viewers) and W25-54 (2.0 million), it was ad-supported cable’s number one original movie since October 2012’s Steel Magnolias.

Bachelor Juan Pablo Galavis’s comments last week saying gay people shouldn’t be allowed on the show, and his subsequent apologies, had no impact on ratings. The ABC dating show on Monday drew the same 2.3 A18-49 rating it did last week.

Nielsen Twitter TV Top Ten for the week of January 13, 2014-January 12, 2014



Unique Audience (000)

Tweets (000)

20th Annual Screen Actors Guild Awards (TN)




Pretty Little Liars (ABC Family)




The 19th Annual Critic’s Choice Movie Awards (CW)




American Idol (FOX)




The Bachelor (ABC)




Teen Wolf (MTV)




American Idol (FOX)




WWE Monday Night Raw (USA)




Saturday Night Live (NBC)




American Horror Story: Coven (FX)




Source: Nielsen SocialGuide. SocialGuide captures relevant Tweets from three hours before, during and three hours after an episodes initial broadcast, local time. Unique Audience measures the audience of relevant Tweets ascribed to an episode from when the Tweets are sent until the end of the broadcast day at 5am. The data includes new/live primetime and late fringe episodes only and excludes sports events. Nielsen Twitter TV Ratings are only available for English-language U.S. Broadcast and Cable Networks. 

TV Playback Rank, based on the difference between Nielsen’s first-reported Live + Same Day and the final Live + 7 Day rating for the week of December 30, 2013



A18-49 US AA%



+7 minus SD contribution

The Big Bang Theory (CBS)



2.5 (46%)

Elementary (CBS)



1.5 (83%)

Grimm (NBC)



1.2 (80%)

Parenthood (NBC)



1.0 (77%)

Revenge (ABC)



.8 (44%)

The Mentalist (CBS)



.8 (50%)

Two and a Half Men (CBS)



.8 (36%)

Family Guy (FOX)



.7 (23%)

The Good Wife (CBS)



.6 (43%)

The Crazy Ones (CBS)



.6 (30%)

Source: The Nielsen Company. National Live + Same Day and Live +7 Day Program Ratings. Program rankers based on regular, original telecasts only.

Friday A18-49 Analysis: ABC won the most A18-49 viewers Friday with 1.7/5, according to final primetime national ratings from Nielsen. CBSs Undercover Boss took 8p with 1.6/6, with NBCs Dateline close behind with 1.5/5. Shark Tank surfaced to snatch 9p with 2.1/7, followed by 1.5/5 for NBCs Grimm. ABC kept in the lead with a 1.7/5 for 20/20, versus 1.3/5 for CBSs Blue Bloods.

Live + Same Day Household Ratings: Friday, January 17, 2014 – time period averages.  Source: NTI, Galaxy as dated. Live+SD.



Undercover Boss 5.5/10, Hawaii Five-0 6.6/11, Blue Bloods 7.8/14



Last Man Standing 4.1/7, The Neighbors 2.5/4, Shark Tank 4.8/8, 20/20 4.4/8



Dateline 4.6/8, Grimm 3.5/6, Dracula 1.8/3



Bones 4.0/7, Raising Hope 1.4/2, Enlisted 1.2/2



Por Siempre Mi Amor 1.5/3, Que Vida Me Robo 1.9/3, Que Pobres Tan Ricos 1.5/3



Impostora .8/1, Reina Sur .9/2, Santa Diabla .6/1



Leverage .5/1, Burn Notice .4/1, Burn Notice 5/1



Carrie Diaries .6/1, Supernatural [r] .4/1



Cineplex .3/1,  Cineplex .3/0

A18-49:  ABC 1.7/5, CBS 1.5/5, NBC 1.3/4, UNI 1.2/4, FOX 1.1/4,, TELE .5/2, CW .3/1, ION .2/1, UMA .2/1


FremantleMedia North America hired Toby Gorman as Executive Vice President, Alternative Programming. Gorman most recently served as co-executive producer and showrunner on Hollywood Game Night.

High Noon Entertainment promoted Patrick Jager to Senior Vice President, Development and Production and Scott Feeley to Senior Vice President, Current Programming. Jager had been Vice President of Development; Feeley had been Vice President of Current Programming.

Meredith Corporation named Tim Russell as Senior Managing Director of Sales at Meredith Video Studios. Russell had been Vice President East at Comcast Media 360.

Global Eagle Entertainment promoted Dave Davis to Chief Operating Officer. Previously Davis served as, and will continue to serve as, Chief Financial Officer.

Tribune Broadcasting‘s New York CW affiliate, PIX11, named Alan Straub Local Sales Manager. Previously, Straub was Director, National Sales Manager at MSG Media.


Comedy writer/producer Ben Starr died on January 19. He was 92. Starr co-created Silver Spoons, was a writer and producer on Diff’rent Strokes and helped develop Facts of Life. He also wrote for such series as All in the Family, The Brady Bunch and Mork & Mindy.


“Two of the best leadership lessons from early in my career:
If you never make mistakes, you’re not trying hard enough’ and ‘It’s always easier to push someone who’s already leaning forward.'”

–Keith Gordon, President of NFL Players Inc.

For more insight from Keith Gordon and others, join Cynopsis Sports on January 30 for the Breakfast of Champions event in New York City.

This Day In History:
1970 – The Boeing 747 took to the air for its first scheduled commercial flight, from New York to London.

Answer to Our Last Trivia Question: When Delta Burke and Jean Smart left Designing Women (1986-1993), which actresses replaced them as Suzanne’s cousin and Charlene’s sister? Julia Duffy played Allison Sugarbaker, and Jan Hooks played Charlene’s sister Carlene Dobber. Kudos to: Mark Prince-MEC/PPS/NYC, Synda Kollman-Charter Marketing Group/Boca Raton, FL, Roz Seibold-EDA/Tucson, Peter Steckelman-The Tennis Channel/Santa Monica, David Smith/Spokane, WA, David Westberg-SAG-AFTRA/LA, Tom Moore-Kalt Productions/LA, Susan Nessanbaum-Goldberg-Angst Productions/LA.

Today’s Trivia Question: Which recurring guest start on The Bob Newhart Show (1972-1978) also was a regular on Newhart (1982-1990)?(Email trivia@cynopsis.comwith your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).


Hurry… The Deadline is this Friday!
2014 Cynopsis Sports Media Awards
Honoring Top Sports Programs, Campaigns and People.

Late Submissions: January 24, 2014
Awards Event:April 17, 2014 (NYC)

Visit our website for additional information on:
Who Should Enter, How to Enter, Eligibility Period, Categories, Deadlines, Sponsorship Opportunities, Contact Information and FAQ’s.

Keep Watching & Reading,
Lynn Leahey

Roberta Caploe: Editorial Director
Diane K Schwartz: Senior Vice President, Media Communications Group 

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations | 203-899-8459

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

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unsubscribe from this edition, click here. Or for further assistance please email [email protected].


The Cynopsis Media Boot Camp
One-Day Immersion In Ratings Analysis, Web/Social Analytics + Multi-platform Buying
February 11, 2014 | Yale Club NYC | Early Bird Ends – Jan. 27

Peter Katsingris, VP, Industry Insights, Nielsen
Thomas Ziangas, SVP, Research, AMC Networks
Audrey Siegel, President & Co-Founder, TargetCast tcm
Ron Geraci, EVP, Research & Planning,
Nickelodeon Group

Click Here for Agenda & Pricing.

CynopsisCLASSIFIEDS For More classifieds, visit theCynopsis.com classifieds page here.

JOB OPENING: DRTV BUYING/MAHWAH AREA NJ: Small growing agency immed. hiring all levels DRTV  asst, buyer, senior DRTV staff… 2+ yr & CORE exp highly pref, if you live in No. NJ this is your dream commute! [email protected] (1/29)

JOB OPENING: TRAFFIC COORDINATOR/CSI SPORTS/NY: 3-5 yrs TV Network exp. Create/manage logs and allocate inventory. Schedule promos, ads & coord. w/Ad Agencies. Traffic software exp. & excel skills req. Res/cvr to Rose: HERE (1/29)

JOB OPENING: SALES RSCH DIR/NBCU/NYC: Lead sales research for Oxygen. Expert in ratings reptg, sales estimates, presentations. Exp w/Nielsen, Simmons/MRI req, 7+ years ntwk exp. Apply at http://bit.ly/1b2QMtH (1/29)

JOB OPENING:DIR, AD SALES MKTG/pivot/NYC or LA: Mng dev & execution of multi-platform Ad Sales deals. Respond to RFPs, develop sales pkgs. 5-7 years experience in ad sales mktg at a TV Network. Resumes  (1/29)

JOB OPENING: DIRECTOR, PRODUCT DEV/NBCU/LA: Director – Product Development & Strategy, Digital Platforms will manage NBCU Authenticated Video & TV Everywhere efforts across critical distribution partnerships. Apply HERE (1/29)

JOB OPENING: ACCT EXEC/WB/LA: 5-8 yrs exp. Sell commercial time for synd prgrmng. Direct selling exp req’d. Customize sales pres, make client calls to increase purchase of commercial time. Maint client scheds & track aud delivery. APPLY HERE (1/29)

JOB OPENING: DIRECTOR – NETWORK MKTG/El Rey Network/NY: Develop and execute strategic objectives w/ heavy reliance on digital activation & social media platforms for newly launched renegade Network. 7+ yrs mktg & media exp. Apply: HERE (1/29) 

JOB OPENING: DIRECTOR OF PR/El Rey Network/NY: Lead the PR/Communications front for newly launched renegade Network. 8+ yrs in PR and TV industry preferred. Apply: [email protected](1/29)

JOB OPENING: AD TRAFFICKER/MLS DIGITAL PROPERTIES/NYC: Resp for daily advrtsng ops. 1-3 yr prior trafficking exp w/a strong understanding of ad systems. Knwlg of Flash, HTML, JavaScript, Photoshop.
Strong attention to detail. Resume HERE:
[email protected](1/29)

JOB OPENING: AD SALES EXEC/NY/San Diego/LA: Generate new brand & brand/hybrid ad sales for programmatic TV platform. Also sales strat, cold calling, trade show representation & a bit of client service duties. 3+ yrs exp ad sales. Resume here: [email protected] (1/28)

JOB OPENING: SALES DirECTOR CLIO AWARDS/NYC:Identify new leads & sponsorship opps from agencies to brands to sell & grow sponsorship revenue. 4+ yrs related exp. Strong Negotiation skills. RESUMES TO: http://bit.ly/1b408oR (1/28)

JOB OPENING: ENTRIES & jUDGING mGR. CLIO AWARDS/NYC:Asst. w/dvlping & managing judging programs. Review submissions; asst. planning & execution of on-site judging. 2-4 yrs. adv. industry exp. RESUMES TO: http://bit.ly/1i6mJ8y (1/28)

JOB OPENING:ASSOC DIR, INTEGRATED MKTG/CONDE NAST/NYC: Mng/lead team of 5. Dvlp integrated mktg proposals across many selling categories. Interest in fashion in fast paced environment. Min 8 yrs dig exp. Apply HERE Ref job id 1400073. www.condenastcareers.com (1/28)

JOB OPENING: EVENTS MKTG MGR/Discovery/NYC: Detail focused creative marketer w/project mgmt skills to spprt VP w/ideation to execution of Ad Sales mktg events including Upfront/client events. 4-6 yrs mktg/event exp req’d. APPLY HERE (1/28)

JOB OPENING:  SALES SUPPORT SPECIALIST DIGITAL/AT&T AdWorks/New York: Manage reporting/media planning/account creation/research/traffic to assist campaign creation. BA/BS. Apply: http://attlinks.com/19xiorN (1/25)

JOB OPENING:MARKETING MANAGER/iN DEMAND/NYC: Devlp/execute consumer mktg & ptnrship initiatives, 3-5 yrs mktg exp., strong know of digital & social media. Resume & sal req to: [email protected] (1/25)

JOB OPENING:  ASSOC. Broadcast/Cable Dir. ADWEEK/NYC:Integrated Sls – dvlp custom prgms to clients across print, dig, editorial. 3-5 yrs Sls media & adv exp. Strong kwldg brdcst & cable sales. RESUMES 2: http://bit.ly/1dxyIIC (1/25)

JOB OPENING:  DIRECT RESPONSE AE/Sportsman Channel/WI OR NY: AE w/3+ yrs exp in broadcast or cable network a must. Proven track record in sales. Apply: www.thesportsmanchannel.com (1/25)

JOB OPENING:  PROGRAMMING DIRECTOR/NYC: Veria Living. 15 yrs exp, 7 yrs in network nonfiction & reality manage dept & staff Exp in strategy and FPC planning. Send resumes to [email protected] (1/25)

JOB OPENING:  TRAFFIC COORDINATOR/SIRIUSXM RADIO/NYC: Reconcile SXM Talk Channels, manage format changes, prophet logs, traffic logs. Obtain copy & instructions for scheduled sales orders. 2+ yrs exp. [email protected] (1/25)

JOB OPENING: DIR. SOCIAL MEDIA-SPORTS/Univision/Miami: Leading SM for 2014 FIFA World Cup. Strategy, plan’g of SM & social TV efforts for all sports related initiative. Min 5 yrs SM exp. Fluent in Spanish. http://tinyurl.com/pllvh9o (1/24)

JOB OPENING: AE/BabyFirst/LA or CHI: Oversee Ads and Brand Integration in region. Prior cable net sales exp. req’d; women/kids nets preferred. Lo-Mid 6-figure Pkg w $70K base. Report to SVP. Reply @ [email protected] (1/24)

JOB OPENING: SVP, CREATIVE MKTG/MTV2/U & Logo/NYC: Lead and oversee creative dvlpmnt of on-air promo &environment for all screens. 8+ yrs hold mktg &/or creative positions. Strong business & personal ethics.  More info apply HERE (1/24)

JOB OPENING:Writer Prod/2CMedia/CHI: daily dir, dev, execution & edit sup of topical show promos. Strg/quick writing skills, create thinking, org skills, client mgmt. 5+yrs exp cable, bc net or syn. Resumes & links to [email protected] (1/24)

JOB OPENING:VP AFFIL MKTG/FOX BROADCASTING CO./LA: Oversight of daily ops of the dept. Resp: Implementing the network mktg strategy… Advertising, Mktg, Promotions, PR and Sales Mgr Apply: http://tinyurl.com/kvdayds (1/22) (FNG0002896)

JOB OPENING:AD SALES ASST/UP TV/NY: Recent grad w/previous ad sales/adv internship exp. to asst ad sales dept. Strong Excel & multi-tasking a +. Good comm, interpersonal & organzt’l skills.Res: [email protected] (1/22)

JOB OPENING:DIR CLIENT SOLUTIONS/USA TODAY/NY: Mng generating revenue thru dvlpmnt of insight-lead integrated mktg solutions for Nat’l Sales/Acct Execs. 10+ yrs insight-lead Media Sales mktg. Resume: [email protected] Full details HERE (1/22)

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: Seeking Development job. 7 yrs exp casting/producing. 2 pilots A&E. Network or production company. Will travel. Great w/cast, setting up shoots. [email protected] (1/22)

E-mail [email protected] or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: The Middle, Suburgatory, Modern Family, Super Fun Night, Nashville
CBS: The Crazy Ones [r], Mom [r], Criminal Minds, CSI: Crime Scene Investigation
CW: Arrow, The Tomorrow People  
FOX: American Idol
ION: WWE Main Event, Burn Notice, Burn Notice 
MyTV: Law & Order: Criminal Intent, Law & Order: Criminal Intent
NBC: Revolution, Law & Order: SVU, Chicago PD
PBS: Nature, NOVA, Chasing Shackleton
Telemundo: La Imposotra, La Reina del Sur, Santa Diabla
UMA: Sand Serpants, Men of War
Univision: Por Siempre Mi Amor, Lo Que la Vida Me Robo, Que Pobres Tan Ricos

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