CYNOPSIS DIGITAL
12.18.15

Good morning. It’s Friday December 18, 2015, and this is your first early morning digital briefing.

NFL football is looking for a new home for Thursday Night Football  or possibly two new homes. Along with the major networks, the NFL sent out RFPs to online platforms such as Google, Yahoo, Apple, and Amazon. The goal would be to simulcast games on both linear TV and a streaming outlet. Both partners would have to ink a two-year commitment and the bidding floor for the whole package would be $300 million. Not a surprising figure, given that Yahoo recently paid $15 million to broadcast a single game. But, as VideoInk points out, that broadcast was exclusive, and the lack of exclusivity in this instance might scare away streaming providers.

MCN and multi-platform production company AwesomenessTV has inked an SVOD distribution arrangement with video services provider Vubiquity. The deal will bring numerous AwesomenessTV series, including Fifth Harmony Takeover and Makeup Mythbusters, to the Middle East, Africa, Southeastern Europe, and most of Latin America. (Brazil, very uncharacteristically, is missing the party.) The content will be available through Vubiquity-powered SVOD platforms.

Here’s a nice little perk of having Facebook bona fides: the social network is now letting all users with Verified Pages make use of live-streaming video. It’s the next step in Facebook’s rollout of its live-streaming video service, which it eventually aims to make available to all its users. The feature was already accessible to a handful of celebs and Verified Pages, as well as a small group of U.S. iPhone users.

In order to increase video quality and decrease bandwidth usage, Netflix will be re-encoding all its files to reflect the technical needs of its individual pieces of content. For instance, Gladiator will probably be blessed with a higher bitrate than The Spongebob Squarepants Movie. But since the latter actually doesn’t need as much data to look good, you won’t notice any difference. Netflix plan to have the job completed by Q1 2016. The news was first reported by Variety.  

To answer your inevitable question, no, the house wasn’t crowded enough already. Fuller House, Netflix’s 13-episode spinoff of ABC’s classic family sitcom, Full House, has received an official premiere date: The series will debut on the streaming service February 26. Candace Cameron Bure will serve as the lead, reprising the role of D.J.

Time to spring for some more expensive turmeric. Food and travel-oriented digital video company Tastemade has raised $40 million in Series D Funding. Investors included Goldman Sachs, Redpoint Ventures, and Comcast Ventures, along with several others. Tastemade Co-Founder Larry Fitzgibbon told Variety that the funds will likely be used to build the company’s technical infrastructure and bring original content to more markets. Tastemade has raised about $80 million to date.

DreamWorks Animation has enlisted web development platform Wix in a multiplatform promotional effort for Kung Fu Panda 3, which premieres January 29. The campaign, which debuts with a 30-second spot during the CBS broadcast of Super Bowl 50, will feature characters from the film, and highlight the website-creating capabilities of Wix’s software platform. A multi-week cross-platform campaign geared toward online and social media outlets will follow.

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Ellen DeGeneres and Justin Bieber: Digital giant slayers. Video analytics company Tubular Labs took a look at which companies and individuals garnered the most video engagement in November, and for the first time in a good long while, BuzzFeed didn’t top the list. Tubular determined that clips from The Ellen Show, released through the EllenTube platform, generated 1.1 billion views across Facebook, YouTube, and other platforms, placing DeGeneres’s content atop the list. Justin Bieber clocked in at #2 with 853 million views, while BuzzFeed’s Tasty videos came in third with 789 million views. It’s worth noting that, were BuzzFeed’s properties to be combined, they’d easily rule the top spot: BuzzFeed Video came in just behind BuzzFeed Tasty with 745 million views, while BuzzFeedFood came in at 6th with 558 million. Check out the full list here.
    

A+E Networks has made two notable promotions: Daniel Suratt, previously the EVP of Digital Media & Business Development, will now serve as President of Corporate Development, Strategy and Investments. Meanwhile, Sean Cohan, EVP of International, will add oversight of A+E’s digital media to his list of duties, assuming the position of President, International and Digital Media. The moves signal an alignment of A+E’s digital media, investment, and international divisions.

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Star Wars: The Force Awakens debuts today  a fact that roughly 900% of marketers have tried to take advantage of.  And it must be said, Tiny Horse did a very decent job of it. The digital agency teamed up with gaming influencers from the Maker Studios network to promote EA Sports’ newest Star Wars: Battlefront video game for Walmart. The footage was streamed on Walmart’s internal distribution network across 3,000 stores. The campaign ends December 24. Check out one of the spots here. 

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JOB OPENING: SR MGR STRATEGIC PARTNERSHIPS/CMA/Nashville: Dvlp/maint strategic partnerships to meet CMA imperatives-promote Country Music to corp America, create strategic alliances w/companies that can further Country Music & their mission. Resumes HERE (12/24)

JOB OPENING: PROGRAMMATIC SALES DEV ASSOC: Candidate to connect w/ high quality leads.1+yrs exp selling ad solutions or software to Advertisers, Agencies or DSP’s. BA/BS req’d or equivalent exp w/in advrtsng tech ind. NY, SF, LA, Chic, ATL. Full info/apply HERE (12/24)

JOB OPENING: DIRECTOR, GMD/NBA/NYC: Leading role in the distribution and monetization of the NBA’s int’l programming portfolio across TV and digital platforms. Min 7 yrs of TV & digital media industry exp. Apply HERE (12/24)

JOB OPENING: DIRECTOR, GMD/NBA/NYC: Identify & develop content licensing opportunities, negotiate deal terms & manage NBA’s domestic media partners. Min 7 yrs exp negotiating and structuring content distribution deals. Apply HERE (12/24)

JOB OPENING: SVP, PLANNING & INSIGHTS/Performics/Chicago: Lead team resp for providing strategic insights via knwldg of trends & rsch combined w/full understanding of how to activate data. 10+yrs bus exp in Interactive mktg, media, and strategic brand/acct plan’g. Res/cvr HERE (12/23)

JOB OPENING: MGR, AD SALES & INTEGRATED PARTNERSHIP/Crown Media Family Networks/LA: Support VP of AD Sales & Integrated Partnerships thru oversight of integration & added value processes. Mng lifestyle integration scripts & process. BS req and min 4 yrs exp. Apply HERE (12/23)

JOB OPENING: DIR RESPONSE AD SALES ASST/Crown Media Family Networks/NY: Provide sales support to the Director, Direct Response and Direct Response Team. Including entering sales orders, sending pre and post logs, and updating account info. BS req. Apply HERE (12/23)

JOB OPENING: RESEARCH ANALYST/CNN/NYC: Perform trend & data analyses for current perf of prgrms, ntwrks & media landscape. 1+yrs work exp relevant internship pref’d. BA deg in related field. Strong math skills & ability to master new software. Full info/apply HERE (12/23)

JOB OPENING: SOCIAL MEDIA ANALYTICS MGR/HBO/NYC: Transform data into actionable insights that impact strategy & guide decision-making at brand, prgrm & prod level. Min 4 yrs’ exp dig. analytics &/or sm analytics w/focus on optimizing mktg strategy. Full info/apply HERE (12/23)

JOB OPENING: MULTIPLATFORM WRITER/EDITOR/PRODUCER/(4 mo.Temp) Syfy/NYC: Create short form video assets. 2 yrs post-production role & video & audio editing exp.Job via third-party vendor. Send resumes to [email protected] (12/23)

JOB OPENING: RESEARCH ANALYST/TNT/ATLANTA: Support TNT w/qualitative/quantitative cross platform research creating actionable insights. Min 1+ yrs exp, strong math skills, statistical background. Full info/apply HERE (12/22)

JOB OPENING: COORDINATOR, AD SALES MARKETING/Travel Channel/NYC: Seeking strong communicator to support development and activation of client-specific marketing solutions and maintain communication tools.  www.scrippsnetworks.com #5161 (12/21)

JOB OPENING: TRAFFIC COORD/Tennis Channel/NYC: Proactive ind who takes initiative can work both independently & part of team seamlessly. Analytical & critical thinking skills. Strong knwlg log editing, formatting & copy req’d. 1-2 yrs log editing, exp w/copy pref’d. Res HERE (12/21)

JOB OPENING: ACCT EXEC/ABC Full Circle/SFO & NYC: (2 needed) ABC Full Circle the business dvlpmnt team of NTVS needs a passionate, career-minded, self-motivated sales professional for team. Min 5 yrs business dvlpmnt exp brdcst & dig platforms. Apply HERE (12/21)

JOB OPENING: SR ANALYST/ESPN/Miami: Deliver creative rsrch initiatives. Promote ESPN properties from a qualitative/quantitative rsrch perspective & support dir of rsrch in cross platform projects Min 3 yrs prof exp w/prior agency, ntwrk or media. Full info/apply HERE (12/21)

JOB OPENING: MGR, DIGITAL PLANNING/NBCU/NYC: Mgr, Digital Sales Planning for the News Group. Lead team of Planners & processes to drive revenue. 4+ years exp. in digital planning. Apply: Full info/apply HERE (12/21)

JOB OPENING: NAT’L SALES PLANNER/Pop/LA: Support Ad Sales team w/proposals, allocating & stewarding of accounts. Work closely w/AE’s, Traffic, Mktg and MGT on all aspects of biz. Must have TV exp. Agency a plus. Media Math, Excellent Comm & MS Office. Email resume HERE (12/21)

JOB OPENING: SPORTS PROGRAMMING ANALYST/NCC MEDIA/NYC: Collect and maintain sked info; analyze Nielsen audiences; support marketing efforts. Strong knowledge of Sports. Exceptional problem solving skills and adv’d experience with Microsoft Office. Resumes HERE (12/21) 

JOB OPENING: ENGINEERING COORD/NBCU/East Coast: Min 3 yrs; exp in a professional office environment. Ability to partner with management to support the engineering team with administrative operations at WCAU. Full info/apply HERE (12/21)

JOB OPENING: MGR, OPERATIONS/SPIKE/NYC: Rundown/traffic creation. BA deg w/at least 3 – 5 yrs relevant exp & 3+ yrs managing a server and working in Dig Asset Mngmnt on a daily basis. Exp owning onboarding process for a server &/or Dig Asset Mngmnt system. Full info/apply HERE (12/21)

JOB OPENING: DIRECTOR, PROGRAMMING/EDITORIAL/MTV/NYC: Driven, focused & versatile candidate to transform our college brand, mtvU, into a new multi-platform college editorial network. 5-7 yrs exp in Digital Media. BA in Journalism or media comm. Resume HERE (12/21)

JOB OPENING: DIRECTOR, LOCAL SALES/WFAA/DFW: Create/execute WFAA sales strategy to meet revenue goals across all station platforms. 3 yrs exp. Mng staff local mgrs., integrated acct execs, acct mgrs. & and sales assistants. Apply HERE (12/21)

JOB OPENING: DIR, CROSS-PLATFORM VIDEO YIELD & STRATEGY/Viacom/NYC: Strategic person w/strong quant & analytical skills, ind knwlg, prgrmtic exp. Resp for max ad rev &d yield across full Portfolio of Brands. Min 5-7 yrs relevant exp. Full info/apply HERE (12/21)

JOB OPENING: DIR, AD SALES/Edge Media/NYC: 2 Positions; Multi-platform ad sales for natl sports/entertainment properties. Seek 1 Natl & 1 DR sales pro; 3+ yrs natl tv or digital exp req; excel comm skills; self-sufficient; self-motivated sellers; resumes to [email protected] (12/21)

JOB OPENING: CONTENT MANAGER/CNBC PRIME/Englewood Cliffs NJ: The content manager will oversee development of content and media for CNBC Prime’s entertainment website, cnbcprime.com. Full info/apply HERE (12/21)

JOB OPENING: WEB PRODUCER/CNBC/PRIME/Englewood Cliffs NJ: The web producer is responsible for maintaining, coordinating and updating content for CNBC Prime’s entertainment website. This includes managing numerous digital initiatives. Full info/apply HERE (12/21)

JOB OPENING: SR RESEARCH ANALYST/Latitude/Bos: Design/execute creative, custom, qual & quant studies for media & tech clients. 2+ yrs media rsrch/consumer insights exp & BA deg. Strong knwlg media ind, mainly TV ntwrks & sponsorship/advrtsng. Full info/apply HERE (12/21)

JOB OPENING: TRAFFIC COOR/LA/TEMP: Maintain daily operation of the traffic operation for PIVOT. Resolve discrepancies, quality control/inventory, check logs and coordinate Ad Sales. Traffic and/or On Air EXP preferred. Email resume to [email protected] (12/21)

JOB OPENING: DIRECTOR, TALENT DVLPMNT/VH1/NYC FREELANCE: Booking comedic talent. Casting & Dvlpmnt for series, events, specials & tentpoles. Strong connections & relationships within comedy circles a must & able to successfully scout est’d & up & coming comedians. Resume HERE (12/21)

JOB OPENING: SENIOR ASSOCIATE/FINSBURY/NYC: Finsbury, a WPP Company, is hiring PR/Communications professionals at the Senior Associate and VP levels. Seeking those with corporate, sports, media and brand marketing experience. To send your resume, or for more information, email: [email protected] (12/21)

JOB OPENING: EXECUTIVE ASST/Meredith Viera Show/NYC: To support EP.Liaison between Supervising Producers & prod staff regarding meetings, updates & staffing. 2 yrs professional admin exp req’d. BA deg or equiv work exp. Coord Travel and arrange calendar. Full info/apply HERE (12/21)

JOB OPENING: DIR, MUSIC & PUBLISHING/NATGEO/DC: Draft & negotiate print/digital publishing & music transactions, incl author agmts, life rights, sync, master use, composer, soundtrack & music library. JD & music legal exp req. Full info/apply HERE (12/21)

JOB OPENING: COORDINATOR, INTEGRATED MKTG/TV ONE/NYC: Assist team in dvlpng mktble custom sales opps thru brainstorming & liaising w/prgmng/prod teams to create TV & cross-platform prgrms. 1-2 yrs exp @agency, media co or sales/mktg. Full info/apply HERE (12/21))

JOB OPENING: VIDEOGRAPHER/EDITOR/MINER&CO STUDIO/NYC: Shoot & edit video of audience insights research. Clients Incl the Most Recognizable Networks in TV & Leading Brands. Experience shooting/editing focus groups and in-home mini-documentaries. Apply HERE (12/21)

CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

WINTER INTERNSHIP CREDITS ONLY: PRODUCTION INTERNSHIPS/MediaPlace/Long Island City: For a digital media agency and prod co. Production/post-production and social media. Min 3 days per week. Unpaid offering credit. Res/cover letters to: [email protected]. / 212-631-9800 x0. www.mediaplace.us (12/21)

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