12/13/16: HBO back on top of the Globes; Reba to return to ABC; History looks back on 2016


Good morning. It’s Tuesday December 13, 2016 and this is your first early morning briefing.

Tonight’s Premieres:
HBO: State of Play at 8p

Tonight’s Finales:
DIY: Alaska Off the Grid at 7p, Holmes: Buy it Right at 10:30p
ID: Married With Secrets at 10p
NBC: The Voice at 9p


It was a Golden day for cable and streaming services in particular yesterday, as Don Cheadle, Laura Dern and Anna Kendrick announced Golden Globes noms. HBO is back on top this year, scoring 14 call-outs, followed by FX with nine; ABC, Amazon, AMC and Netflix each with 5; and NBC and Starz with 3 apiece. The CW and USA Network scored two noms each, and BBC America, Epix and Showtime each received one. Newcomers Westworld (HBO), This Is Us (NBC), Stranger Things (Netflix) and The Crown (Netflix) scored in the Best Television Series-Drama race, alongside Game Of Thrones (HBO). Atlanta (FX), Black-ish (ABC), Mozart in the Jungle (Amazon) and Veep (HBO) will compete for Best Television Series – Musical or Comedy. FX’s The People Vs. OJ Simpson was the most-nominated television content, with five nods.

The show must go on. HGTV says house-flipping series Flip or Flop will continue production as scheduled, despite the fact that husband-and-wife stars Tarek and Christina El Moussa announced plans to separate. The hosts have said they plan to continue working together professionally, and HGTV says the show’s production schedule will be unaffected by the personal split.

Viacom officially named Bob Bakish its permanent CEO, yesterday dropping the “acting” precursor to his title. He’s the third person to have the gig in the past four months. The news came yesterday after Sumner and Shari Redstone’s announcement this they want to drop their proposal to merge Viacom and CBS

…..meanwhile, CBS shares rose 4.5 percent yesterday afternoon on speculation the company may be gearing up for a deal with Verizon. CBS shares had dropped after news that its merger with Viacom had hit a dead end.

CBS announced 12 new participants will take part in the network’s Drama Diversity
Casting Initiative
. The nationwide search – designed to reach untapped talent and focused on increasing opportunities for people who belong to groups that have traditionally been underrepresented, such as African American, Asian American, Latino, Native American, Pacific Islander, LGBTQ actors and performers with disabilities – garnered more than 10,000 submissions. “We are hopeful this opportunity will serve as a launching pad for their careers on CBS and within the industry,” said Glenn Geller, president of CBS Entertainment, in a statement.


2017 is right around the corner…
Start the year off right by inviting the stars on your team to attend our new offering – the CYNOPSIS RATINGS MASTER CLASS on January 25 at the YCNY.
This intensive day will cover everything you need to know about cross-platform ratings, social TV data, advanced targeting, and more. It will get you and your colleagues on the right track to tackle all the opportunities and challenges 2017 will bring us. Check out the agenda and register by Jan 6 for the advance rate.



Desperate Housewives creator Marc Cherry is creating an hour-long untitled project described as a “Southern gothic soap opera,” starring country star Reba McEntire, for ABC. Series, for which Cherry will also serve as showrunner, centers on activities after a suspected act of terrorism happens at a Fourth of July parade in a small Kentucky town.

Production has begun on an untitled multipart doc about boxing great Muhammad Ali for HBO. Antoine Fuqua is directing and exec-producing the doc, the first feature-length HBO production from Lebron James and Maverick Carter’s SpringHill Entertainment.


For insomniacs and DVR setters, IFC announced the premiere of Comedy Crib: The Show, a super-late, late-night on-air extension of its digital hub Comedy Crib featuring fan-favorite content. The 30-minute program will premiere on Wednesday, December 21 at 4a and will air weekly.

Celebrity stylist Kim Kimble returns for a new season of L.A. Hair on Thursday, January 5 at 9p on We tv. This season, Kimble brings in five new stylists for a coveted spot at her salon, while preparing for a business and product line expansion.

Food fanatic Josh Denny is on a quest to find the greatest, tastiest and hugest meals in Ginormous Food, premiering Friday, January 6 at 8p on Food Network. During six half-hour eps Denny will stop in Baltimore, Cincinnati, Louisville, Nashville, Philadelphia and Richmond, meeting the people who come up with innovative creations to find out what makes them so enormous and delicious.

PBS music series Soundstage returns with a winter season on January 7 with new episodes featuring Bad Company, Regina Spektor, Blondie, Kenny Loggins and more, airing weekly through February.

Prophets, spiritual enlightenment and the afterlife will be under discussion with people around the world as National Geographic debuts season 2 of The Story of God with Morgan Freeman on Monday, January 16, at 9p. Freeman will again take viewers on a global quest for interfaith understanding and connectivity through the lens of the world’s major religions, science, anthropology and archaeology.

GSN will pair the debut of its new original game show series Divided with the season 4 premiere of returning favorite Idiotest, beginning Thursday, January 19.  The network will air back-to-back episodes of Divided at 9p and 9:30pm, followed by two new Idiotest eps at 10p and 10:30p.

Travel Channel’s culinary explorer Andrew Zimmern covers America’s most iconic pathways in a new season of Bizarre Foods, premiering Tuesday, January 31 at 9p. Each of the six hour-long episodes follows Zimmern along a historic route as he experiences America’s history through the nation’s diverse cuisines and flavors.

Still walking: The second half of AMC’s The Walking Dead season 7 returns Sunday, February 12 at 9p. Consisting of eight episodes, part deux will premiere internationally within 24 hours of its US broadcast across 125 Fox channel markets.


Music stars Stevie Wonder and Ariana Grande are set to perform at 9p on the Tuesday, December 13 season finale of NBC’s musical competition series The Voice. They join previously announced finale performers Bruno Mars, Sting and The Weeknd.

2016… it’s been quite a year. History tackles the question of how events of the past 12 months will fit into the fabric of history in the original documentary special This Is History: 2016. Using results of a study conducted by the Pew Research Center in association with the network, the special looks at the past year thematically, connecting events of 2016 to the impactful moments in history cited in the study. Newsmakers Kellyanne Conway, cyber expert Dmitri Alperovitch, and Isaiah Henderson, a survivor of the Orlando Pulse Nightclub massacre are among those to be featured.

The musical Jonas family embarks on a new adventure on Monday, December 26 at 7p on Food Network. Frankie, Kevin, Joe and Nick are all on hand to help their parents realize their dream of opening a restaurant. They will take viewers along for every step of their tasty journey during the half-hour special Jonas Restaurant: Family Style.

Cartoon Network’s Adventure Time franchise returns this January with Adventure Time: Islands, an eight-part journey into Finn the Human’s mysterious past beginning Monday, January 30 through Thursday, February 2, at 7:30 p on Cartoon Network. The four-night special event will answer one of the series’ most-asked questions: What happened to the humans?


CBS’ Star Trek: Discovery, set to premiere next May, announced additional cast members. Chris Obi, Shazad Latif and Mary Chieffo all will play Klingons in the new series.


Serving the US Hispanic market, Azteca America added several networks to its affiliate group in major media markets across the country including Charlotte, NC; Sacramento; and Boston.


Discovery Communications invested in and formed a strategic partnership with Batanga Media, the largest independent digital media and content company for Latin America and the U.S. Hispanic market. The deal will enable Discovery to give consumers improved access to a range of Discovery content through Batanga Media’s base of millennial audiences.

TLC’s new series Tattoo Girls will premiere the first episode for free on TLCgo on Saturday, December 24. The linear premiere for the six-episode series will air on Tuesday, January 24 at 10p.


Proper Rights announced new sales amounting to more than 150 hours of factual programming and documentaries licensed across Europe, Latin America, Pacific Rim, Africa and the Middle East. Among the programs are season 3 of Vegas Rat Rods, sold to Discovery Latin America, Discovery France, Discovery Italy, MTG for channels TV10 in Sweden and V4 in Norway, and Foxtel Australia.


Younger viewers want – and expect – authentic content that reflects their diverse world. And advertisers want those viewers. But while it’s clear that diversity and inclusion are key to resonating with audiences, achieving it requires a sophisticated reading of cultural clues, and a strategy attuned to values and behavior. For the latest insights, data and case studies on engaging audiences with authentic programming, join the Dec 15th webinar.

Register today.


The broadcast premiere of Frozen Sunday on ABC’s The Wonderful World of Disney drew strong numbers against the NFL and AMC’s The Walking Dead finale. In Sunday Prime (7-11p), ABC drew 5.5 million and 1.3/4 in A18-49 opposite a season-high Sunday Night Football game on NBC (Cowboys-Giants), The Walking Dead finale and an NFL overrun-driven Fox.

NBC’s This Is Us set more ratings records with its season finale on Tuesday, December 6. The finale scored a best-yet 4.49 rating in A18-49 and 15.4 million viewers in L+3, according to Nielsen. That tops its prior L+3 ratings record, (4.22 set on October 11), and the 15.4 million beats the previous total-viewer record set one week earlier.

The Simpsons 600 Marathon kept FXX among the Top 10 basic cable networks throughout its 13-day run and reached 18.2 million Total Viewers and 9.9 million A18-49, unduplicated audience, according to Nielsen. Beginning November 24, the 27-season, 600-episode, 300-hour marathon made FXX the No. 6 basic cable network in A18-49 and No. 5 network among A18-34 in Total Day average ratings throughout the 13 days, concluding at midnight on Wednesday, December 7.

SHAREABLEE SOCIAL TV RATINGS: Top U.S. Shows Overall by Engagement for the week of December 5, 2016
Program, Date, Total Actions (000), Total Content, Actions per Post (000), Fans/Followers (000)
The Ellen DeGeneres Show (Warner Bros./synd.)
8944, 112, 79, 127291
The Walking Dead (AMC) 5215, 148, 35, 47001
Today Show (NBC)
3329, 567, 5, 10813
Teen Wolf (MTV)
3207, 173, 18, 11171
E! News (E!)
2390, 723, 3, 27207
The Tonight Show Starring Jimmy Fallon (NBC) 1896, 202, 9, 18314
The Daily Show (Comedy Central)
1583, 106 14, 11883
Empire (FOX)
1271, 163, 7, 8688
Saturday Night Live (NBC)
1058, 121, 8, 9086
Good Morning America (ABC)
980, 665, 1, 10793
Source: Shareablee Inc. The total actions metric includes the total volume of post-level likes, shares, favorites, retweets and comments. Total content includes all posts, tweets and media posted by each TV property across all platforms. Actions per post metric notes the average e number of actions garnered by each TV property. Total fans/followers includes Facebook and Twitter and Instagram followers.

Live + Same Day Household Ratings: Friday, December 9, 2016 time period averages.
Source: NTI, Galaxy as dated. Live+SD
NBC: 2.9/6
Caught on Camera 2.1/4, Dateline 3.7/7
CBS: 5.4/11
MacGyver 4.7/9, Hawaii 5.0 5.9/11, Blue Bloods 6.5/13
FOX: 1.5/3
Hell’s Kitchen 2.0/4, The Exorcist 1.0/2
ABC 3.4/6
Last Man Standing 4.2/8, Dr. Ken 2.9/5, Shark Tank 3.1/6, 20/20 2.7/5
CW: .5/1
The Vampire Diaries .6/1, Crazy Ex-Girlfriend .4/1
Despertar Contigo .9/2, Vino El Amour 1.2/2, Color de la Pasion 1.1/2
Silvana Sin Lana .8/1, La Dona .9/2, El Chema 1.1/2
A18-49 Ratings: FOX .8/3, ABC 1.0/3, NBC .8/3, TELE .6/3, CBS 1.1/5, UNI .5/2, CW .3/1


John Roberts will relocate to DC on inauguration day as chief White House correspondent for Fox News Channel. Roberts joined FNC in 2011 and has been its Atlanta-based senior national correspondent.

Adult Swim promoted Chris Hartley to VP, on-air production, and Ollie Green to VP of animated production.

IRIS.TV, a video personalization company that enables publishers to stream custom programming to individual users across devices, hired Ashley King and Christian De Gennaro as VPs of sales. King most recently was at AndBeyond.Media; De Gennaro was enterprise sales director at Verve Mobile.

Content creation company Bristow Global Media announced inaugural members to its newly created Board of Advisors: Margaret O’Brien, EVP, corporate development at Entertainment One, and Joanna Griffiths, Founder and CEO of Knix Wear.

This Day in History:
1997 – The Getty Center officially opened in LA with a ribbon-cutting ceremony.

Answer to Our Last Trivia Question: Which supporting character in an early sitcom had a cat named Minerva? Landlady Margaret Davis in Our Miss Brooks (1952-1956). Kudos to: Linda Grillo-Viacom/NY; Gary Bernstein-Hoodworx Entertainment/Las Vegas; Simon Ho-Ho-lier Than Thou Productions/Montebello, CA; Drew Miller-Pilgrim Media Group/North Hollywood, CA; Tom Moore-Kalt Productions/LA; David Westberg-SAG AFTRA Federal Credit Union/Burbank

Today’s Trivia Question: What former soap star had a cameo during the 2015 season of Showtime’s Ray Donovan? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: A limit of four correct answers from each time zone will be selected.).

Kids show anagram (two TV characters, one actor): Rags Rower Pen (Email [email protected]; first three respondents with the correct answer who aren’t in trivia – will be posted along with the answer on www.Cynopsis.com.)
Keep Watching & Reading,
Lynn Leahey: Editorial Director @Lynn_Leahey
reported by Cathy Applefeld Olson

Roberta Caploe: Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group 

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SOCIAL MARKETING DIRECTOR/AMC/NYC: Develop social strategy and media plans for AMC shows/communities to drive tune-in and user acquisition for AMC digital platforms. 5-7 years Digital or Social Mktg experience with strong platform expertise and social analytics. Full info/apply HERE (12/17)

JOB OPENING: GLOBAL MEDIA FULFILLMENT SPECIALIST-PROJECT/A+E Networks/Stamford CT: Acct mgt, cust service for multi int’l territories. Global tech spec knowledge; file audio, post prod preferred. Multi task, problem solver. Full Info/Apply: http://www.aenetworks.com/careers (12/16)

JOB OPENING: MGR, MARKETING & PARTNER INSIGHTS/Viacom/NYC: Resp for supporting research needs of Viacom’s brands for our sales & mktg teams & for supporting key rsrch projects & initiatives. 3+ yrs exp media or consumer rsrch; knwldg of young adult consumers a +. Full info/apply HERE (12/16)

JOB OPENING: MARKETING MGR, CABLE ENT/NBCU/NYC: Marketing Mgr to support USA & Syfy Network Partnerships. Respond to RFPs & brainstorm & pitch multi-platform campaigns. 5+ yrs exp. Full info/apply HERE (12/15)

JOB OPENING: SOCIAL ENGAGEMENT PROD/NYC: Social Engagement Prod. Seeking brilliant aud. engagement prod/creative storyteller to run social media accounts for digital-first vertical within NBC News. Full info/apply HERE (12/15)

JOB OPENING: VIDEO JOURNALIST/NBCU/NYC: Disruptive digital video journalist with eye for undiscovered stories; new digital vertical at NBC News. Full info/apply HERE (12/15)

JOB OPENING: ASSOCIATE PRODUCER, NEWS/NYC: Plan & coord production of MetroFocus – story dev thru post-prod & delivery; min 2 yrs editorial exp, incl exp in dealing w/a wide range of contemporary issues; news exp a must. Exceptional written/verbal comm & presentation skills. Full info/apply HERE (12/15) 

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JOB OPENING: SALES PLANNER/GSN/NY: Media plans, decks, acct mngment & mktg collateral for ad proposals; asst. in prog., events, new bus prospecting, tracking & reporting client’s activity. 2+ yrs exp. sales asst. or media plan’r/buyer. exp. in TV & Dig Plan’g; Knwlg of MS programs. BA deg req; Send Res/CL: [email protected] (12/14)

JOB OPENING: SR PUBLICIST/Adult Swim/ATL: Create/manage publicity campaigns for tv series/digital launches/industry events. 4-5 years ent publicity experience, strong press contacts, excellent verbal and written skills. Full info/apply HERE (12/14)

JOB OPENING: JR MOTION GRAPHICS DESIGNER/EDITOR/Serino Coyne LLC/NYC: A division of Omnicom Group Inc is seeking candidate w/strong work ethic & the ability to multi-task & excel in a deadline driven environment. Min 4 yrs exp graphics design & animation. BA deg related field. Full info/apply HERE (12/14)

JOB OPENING: SENIOR WRITER/PRODUCER/IFC/NYC: Lead creative for IFC Originals launches and brand campaigns. Idea-generating/writing/producing/directing mastermind with a comedy background and "Always On, Slightly Off" sensibility. 6-8 years experience. Submit resume and reel link HERE (12/14)


ABC: The Middle, American Housewife, Fresh Off the Boat, The Real O’Neals, Jimmy Kimmel Live
CBS: NCIS, Bull NCIS: New Orleans
CW: The Flash, DC’s Legends of Tomorrow
FOX: Brooklyn Nine-Nine, New Girl, Scream Queens
NBC: The Voice, The Voice Live
PBS: The Central Park Five, Frontline
Telemundo: Silvana Sin Lana, La Dona, El Chema
Univision: Despertar Contigo, Vino el Amor, El Color de la Pasion

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