CYNOPSISSPORTS
12.03.14 Good morning. It’s Wednesday, December 3, 2014, and this is your first early morning Sports briefing.
The United States is the defending champion, but on Tuesday at a press conference in New York it was announced that the next Americas Cup will be held in Bermuda in 2017. The decision was made by billionaire Larry Ellison of Oracle Corp. after consulting with Russell Coutts, the CEO of Oracle Team USA and director of the America’s Cup Event Authority. Harvey Schiller, the former USOC executive director who‘s the America’s Cup commercial commissioner, made the official statement, marking the first time a U.S. defender will race outside the United States. It also will be the first time in the regatta’s 163-year history that a defender sails the races in foreign waters by choice rather than necessity. Reports say Bermuda was chosen over San Diego and Chicago. The U.S. defended the Cup, the oldest trophy in sport, in San Francisco last fall.
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Andrea Kremer, two-time Emmy-Award Winning Journalist and Chief Correspondent for the NFL Network, will be joining the Cynopsis Sports’ Hall of Fame during the 2014 Social Media Summit.
To join in the celebration & to attend the summit, register here.
Univision Deportes, the Spanish language America sports channel of Univision Communications Inc. (UCI), announced the roster of official sponsors for the inaugural Premios Univision Deportes (Univision Sports Awards). Pepsi, Allstate, Jack Daniel’s, MetroPCS, Miller Lite and SNICKERS Brand have all signed on to support the two-hour presentation honoring top athletes and teams from the leagues and sports that Hispanics care about most. Premios Univision Deportes will take place in Miami and will debut on UniMás on Thursday, December 18th, at 9:00 p.m. ET/PT with a simulcast on UDN (Univision Deportes Network).
Two of the top college football conferences in the country crown their champions on FOX this weekend in a pair of matchups that directly impact the College Football Playoff and feature the top two contenders for the Heisman Trophy. No. 2 Oregon Meets No. 11 Arizona Friday at Levi’s Stadium in a Pac-12 Showdown. No. 6 Ohio State Faces No. 14 Wisconsin in Indianapolis for the Big Ten Title on Saturday.
ESPN Films’ 30 for 30 series will have its first sequel. “The U Part 2,” directed by Billy Corben, will premiere on Saturday, Dec. 13, at 9 p.m. ET after the Heisman Trophy presentation on ESPN. It’s the follow-up to “The U,” which took a look at all that was good and bad about the rise of the University of Miami’s football program in the ‘80s,
Tiger Woods returns to action this week to headline an invitation-only, star-studded field at the Hero World Challenge, which will be covered by Golf Channel and NBC. The tournament will feature 18 of the PGA TOUR’s top players competing in a 72-hole, stroke play event for a $1 million prize.
The NASCAR industry will gather in Las Vegas to honor first-time NASCAR SPRINT CUP SERIES champion Kevin Harvick this weekend. FOX Sports 1 will have live coverage of the NASCAR Sprint Cup Series Awards Ceremony from Wynn Las Vegas on Friday, Dec. 5 at 9:00 PM ET. The ceremony, hosted by actor, comedian and radio host Jay Mohr for the second consecutive year, also recognizes the remaining drivers in the Chase for the NASCAR Sprint Cup. Musical guests include singer/songwriter Aloe Blacc, seven-time Grammy winner Lady Antebellum and sisters Lennon and Maisy from Nashville.
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The UFC announced that Reebok will serve as the exclusive worldwide outfitter for the MMA promotion, effective in July. Terms of the six-year deal were not disclosed.
adidas and the NBA unveiled the jersey design for the Feb. 15 All-Star Game at Madison Square Garden. The jerseys will have players’ first and last names on the back for the first time, along with side panels of five stars, representing each the five boroughs of New York. Brooklyn’s Barclays Center will also be hosting All-Star Weekend events.
The Univ. of New Mexico and Albuquerque-based WisePies Pizza & Salad announced that the company would give the Lobos a $5M cash gift paid out over the next 10 years in exchange for naming rights for University Arena, commonly known as “The Pit.” It is the first time the storied home of UNM basketball will have a commercial naming rights partner.
The may not have yet won on the court, but the 76ers scored yesterday with a partnership with DraftKings. Included in the deal is stanchion and courtside LED signage, digital assets, radio ad inventory, hospitality and tickets.
The NBA became the first professional sports league to launch on two new social media platforms: “Yo” and “Milq.” Yo, a mobile messaging app, sends specialized push notifications (alerts) to followers with embedded links, photos and videos. Milq is a user-generated curation app and website that aggregates and sorts content by harnessing the collective knowledge of its users.
How much is a Facebook post worth? According to German agency Repucom, a post by Cristiano Ronaldo is worth an average of $143,750 of advertising for the brand he’s endorsing, twice that of four-time player of the year Lionel Messi. Ronaldo has 102.5 million Facebook followers to Messi’s 75.7 million.
Gianni Bugno has been re-elected as the president of the Professional Cyclists Association.
Advantage Int’l promoted Josh Ellovich to Vice President.
The PGA Tour Wyndham Championship named PGA Tour Inside Sales reps Dan Woods and Michael Manesoitis Sales Associates.
Team One promoted Lauren Valencia to Account Exec and named Erin Wilson Account Coordinator.
It’s rivalry night in the NHL as the St. Louis Blues go to the Windy City to meet the Blackhawks on NBC Sports Network at 8:00 EST.
ON THIS DAY in 1995 Pete Sampras defeats Yevgeny Kafelnikov to lead USA over Russia in Moscow, clinching the 84th edition of The Davis Cup, 3-2 .
In The Know: Which former MLB team owner led the United States to America’s Cup glory? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Answer to Our Last Sports Trivia Question: What U.S. city won the first American title in the Canadian Football League? Answer: The Baltimore Stallions. Kudos: Synda Kollman, Charter Marketing Group, Doug Kelly, Foster Farms Bowl, Willie Price, American Forces Network (AFN), Lewis Blaustein, Lewis Brand Solutions, David Kalan, NHL.com, and Andy Pittman, Texas A&M University.
Later — Chris
Chris Pursell for Cynopsis | Sports @VegasandVine
12.03.14
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