12/02/22: GSN’s “People Puzzler” headed for syndication

Cynopsis Medias First Morning Read


Friday December 2, 2022

Today’s Premieres
Apple TV+: Slow Horses
Netflix: Hot Skull; Firefly Lane
Prime Video: Riches; Three Pines

Sunday’s Premieres
HGTV: Home Town at 8p
Showtime: George & Tammy at 9p


Part of cutbacks taking place at CNN included big changes at sister network HLN. HLN will no longer include live programming; its “Morning Express with Robin Meade” will be replaced by a simulcast of “CNN This Morning.” HLN crime programming will merge with ID under the Warner Bros. Discovery networks led by Kathleen Finch. CNN Worldwide Chairman and CEO Chris Licht sent a memo to staffers amid layoffs that impacted about 200 jobs. “At the highest level, the goal is to direct our resources to best serve and grow audiences for our core news programming and products,” wrote Licht. “To achieve these goals, we will be reducing open job positions, reimagining our workflows and aligning our staffing, investments and focus around three key strategic priorities: programming, newsgathering and digital. All decisions are designed to strengthen the core of our business.”

CBS Evening News” and E.W. Scripps’ Newsy network are the news nets with the highest “nutrition” – or healthiest environment for advertisers – ratings, according to ratings service NewsGuard. Both scored 10s. Fox’s “Media Buzz” and CNN’s “Inside Politics” earned 9s.

When it comes to holiday content, Hallmark is the most popular linear destination, and Netflix is tops among streamers, according to a survey from WhipMedia. Lifetime ranks second in linear, and Disney+ and Hulu ranked second and third for streaming programming.

Debmar-Mercury will offer Game Show Network’s “People Puzzler,” hosted by Leah Remini (“King of Queens”), to broadcast stations for fall 2023. The back-to-back Monday-Friday strip will be sold on an all-barter basis, with the syndicator splitting the national advertising time with stations. The show returned for a third season in August, and has been one of GSN’s top-rated original game shows.

Marketers prioritizing brand safety are extremely likely to be experiencing the impacts of ID changes in terms of campaign effectiveness, despite brand safety itself not being dependent on IDs, according to new data from Emodo. In particular, 88% of brand direct marketers with in-house agencies who rely on brand safety say they are experiencing ID-related changes in the effectiveness of their campaigns. Other findings include:
· Marketers that rely on upper-funnel KPIs like reach report that their campaigns are affected less by ID loss. Less than a third (32%) of marketers measuring performance by reach say they are experiencing a change in campaign effectiveness due to ID loss.
· Engagement and Attention KPIs may be protected from ID loss. Over 60% of agency marketers who rely on either engagement or attention, or both, say they are not experiencing any ID-related changes in the effectiveness of campaigns.
· Nearly 80% of brand marketers who rely on Brand Lift say they are experiencing ID-related changes in the effectiveness of their campaigns.
“Many marketers are starting to grasp the significance of ID loss, but much of the focus tends to be on targeting,” said Megan Saunders, SVP of Global Marketing & Growth at Emodo. “The impact on measurement is potentially even more severe, but that element is not as widely understood. Advertisers need to rethink the way they evaluate the success of their campaigns.”

Without an infusion of cash, Evoca will be forced to shut down by the end of the year, said the company on its website. The TV service started in 2018 delivers channels via ATSC 3.0 broadcast technology. “We have seen tremendous growth and have thousands of loyal subscribers,” said Evoca. “However, this is a difficult economy for a company like ours to raise the funding that we need to grow. Should we be unable to raise more capital, we are sad to say that Evoca TV will discontinue operations and programming on December 31st, 2022.”

2023 Best of the Best

Act fast – Entries closing soon!

We’re happy to share the Best of the Best entry deadline has been extended to December 21st and with that, your chance to spotlight your best campaign of the previous year. Earning a prestigious award from the well-respected Cynopsis brand is an acknowledgment of your hard work, and a testament to your outstanding achievement in your initiatives. Be a part of something bigger and…



FOX Entertainment’s animation studio Bento Box Entertainment and Dublin-based animation studio Boulder Media have entered a multi-year production services agreement. The deal will be spearheaded by Bento Box’s Head of Production, Dana Cameron, who said, “Ireland boasts some of the strongest animation talent in the world. It’s a deep well of creatives we were fortunate to tap into on ‘The Bob’s Burgers Movie,’ and since then we’ve been looking for ways to re-apply Dublin’s creative community to our growing slate of programming.”

CBS Studios and Damon Wayans Jr. are teaming to develop a new version of African drama “MTV Shuga” for Paramount+. Wayans Jr. and Kameron Tarlow are co-producing through their Two Shakes Entertainment, with Paramount Global and MTV Staying Alive Foundation’s Georgia Arnold, Sara Piot and Richard Warburton serving alongside them as executive producers for “Shuga: Baltimore.”

FX has ordered a pilot for animated series “The Trenches” from Drew Goddard, who is under an overall deal with ABC Signature. The comedy focuses on a family of monster hunters.

Array Releasing and JetBlue have partnered to offer an in-flight pop-up channel offering independent features from artists of color and women directors. The videos are introduced by Array’s Ava DuVernay. “Over the years, I’ve experienced transformative moments by watching films while flying. Something about the intimacy of being in the air as stories unfold has always appealed to me,” shared DuVernay. “Our hope is that JetBlue travelers will sit back and enjoy the magic of these films, exploring new visions and new voices while in the majesty of mid-air.”

A series based on YA suspense thriller We Were Lies is in development at Amazon Prime Video. The project comes from Julie Plec and her My So-Called Company and Universal Television.

Studiocanal announced development of action drama “Agoodjie.” Commissioned by Canal+ International, the show is based on the true story of a female army in 19th century Africa. The series is created by Didier Lacoste (“Guyane”) and Joy Fleury (“Tristesse et beauté”), along with Nigerian screenwriters Ukamaka Olisakwe, Jude Idada and Adachioma Ezeano.

Riley Keough (“The Terminal List”) will EP and star in Hulu limited series “Under the Bridge,” based on the book by Rebecca Godfrey. Keogh will produce the ABC Signature series via her production company, Felix Cupla.


Season two of Netflix’s “Ginny & Georgia” drops January 5. This go-round, Ginny will have to figure out how to live with the fact that her mother is a murderer.

“The Mandelorian” returns to Disney+ for season three on March 1. The last episode of season two premiered in December 2020.

“What Am I Eating? with Zooey Deschanel,” a newly-greenlit at discovery+ series, follows the “New Girl” star and mom as she sets out to solve the everyday food dilemmas people face while food shopping. The series is set to premiere in early 2023.

Coming-of-age story “The Most Beautiful Flower” launches Wednesday, December 7 on Netflix. The series is inspired by the life of Mexican comedian Michelle Rodriguez.


Laurence Fishburne will present LeVar Burton with Lifetime Achievement honors at the first annual Children’s & Family Emmy Awards ceremony on Sunday, December 11 in LA. Children’s & Family Emmy nominee Jack McBrayer hosts the ceremony.

Circle Networks “Holly Dolly Christmas” marathon begins Saturday, December 3 at 8p. The network will air specials around Dolly Parton’s “A Holly Dolly Christmas” and “A Smoky Mountain Christmas” as well as “Christmas at Home.” The three films will repeat throughout the month, including an all-day marathon on Christmas Day.

HBO Max doc “Call Me Miss Cleo” premieres Thursday, December 15. The film chronicles the rise, fall and reinvention of ‘90s TV psychic Miss Cleo.


Adform announced an expanded global partnership with Comscore to provide Adform customers more flexibility in targeting, measurement and frequency capping without using third-party cookies, through Comscore Predictive Audiences. With Comscore’s global opt-in panels and AI contextual categorization engine, Adform customers can target their campaigns to a precise audience, based on a variety of criteria including demographics, TV viewership habits, life stage, gaming behaviors, interests and more.


Talker “The Jennifer Hudson Show” will stream exclusively on The Roku Channel. In addition to all previously aired episodes, new episodes will be available on the platform the day after their linear debut.

Warner Bros. Discovery streamer discovery+ is now available to DirecTV and DirecTV Stream customers. Customers have access to the full library of 70,000+ episodes of original series and library content from the WBD family of networks.

Pluto TV has debuted in Canada, streaming more than 20,000 hours of free programming, introducing a lineup of over 110 thematic and single-series channels curated from a library containing titles from Paramount and global media partners.

Fuse Media has secured carriage for its new FAST channel, Latino Vibes, through a new agreement with Roku. The channel is now available through The Roku Channel on Roku TVs and devices.


Fox Sports delivered the most-watched English-language USMNT FIFA World Cup Group Stage coverage on record, with 11.71 million cross-platform viewers. The event is averaging 3.15 million viewers across Fox and FSi through the first 31 matches. Portugal vs. Uruguay delivered 3.65 million viewers on November 28, up 46% from 2018.

unikrn, an esports betting company, has returned to the market under new leadership and backed by Entain. unikrn launched in Brazil and Canada on December 1. The platform, first introduced eight years ago, also offers betting options across traditional sport and casino games.


Cineflix Rights has acquired global distribution rights to “Bon matin Chuck” (Good Morning Chuck), the new French-language scripted series co-produced by St-Laurent TV and Connect3 Media for Crave (Canada).

Australia’s Seven Network has partnered with Imagine Communications as part of a fully automated and optimized Total TV trading solution that will enable Seven and its agencies and partners to streamline processes.

WildBrain has partnered with Ukrainian kids’ producer Glowberry to bring the “Brave Bunnies” preschool brand into its portfolio of kids’ and family franchises. Under the arrangement, WildBrain has assured the continuation of the popular “Brave Bunnies” series which was disrupted by the Russian invasion of Ukraine.

2022 Model D & It List Awards

Celebration just days away!

Take a moment to look back on the year and all that has been overcome and achieved; you deserve a celebratory event to close out 2022. Attend Model D & It List Awards on December 7th in NYC and take part in this special recognition of your peers in the digital industry.



In syndication the week of November 14, “Entertainment Tonight” hit a new season high 2.2, up 16%. “Jeopardy!” also hit a new season high (6.1), rising 11% with its annual Tournament of Champions.

More than 4.5 million total viewers tuned in for “Fixer Upper: The Castle” during its six-episode run on Magnolia Network. 18. Behind only “Fixer Upper: Welcome Home,” the series stands as the network’s second highest P25-54 rated series of all time, including DIY Network’s metrics from 2009 onward.

Nielsen Top 10 M-F Syndicated Strip Series for the week of November 14 ranked in order by HH Rtg
Jeopardy! (CMV) 6.1 AA
Wheel of Fortune (CMV) 5.4 AA
Family Feud (CMV) 5.0 AA
Judge Judy (CMV) 4.6 AA
Inside Edition (CMV) 2.3 AA
Entertainment Tonight (CMV) 2.2 AA
The Big Bang Theory (WB) 1.9 AA
Live With Kelly and Ryan (DAD) 1.6 AA
Dr. Phil (CMV) 1.4 AA
Hot Bench (AT) 1.4 AA

Broadcast Nielsen Ratings for Tuesday, November 29
Show, P2+ 000s, (A18-49)
ABC: Love Actually special 3.10 (0.3), Cold to the Touch 3.44 (0.4), The Rookie: Feds 2.47 (0.3)
CBS: Rudolph the Red-Nosed Reindeer 4.17 (0,7), Reindeer in Here 2.93 (0.4), FBI: Most Wanted 2.87 (9.2)
CW: Winchesters 036 (0.1), Professionals 0.27 (0.0)
FOX: The Resident 3.32 (0.4), Monarch 1.85 (0.2)
ION: Criminal Minds 1.17 (0.2), Criminal Minds 1.25 (0.2), Criminal Minds 1.08 (0.2)
NBC: The Voice 6.79n (0.7), Lopez vs Lopez 2.46 (0.3), Lopez vs Lopez 1.86 (0.3), Michael Buble 2.22 (0.3)
Telemundo: Exatlon Estatos Unidos 1.06 (0.3), La Reina Del Sur 0.93 (0.3), Amor y Traicon 0.75 (0.2)
Univision: Vencer La Ausencia 1.48 (0.4), Mi Camino ed Amarte 1.55 (0.4), La Madastra 1.25 (0.4)
Source: Nielsen, live + same day time period averages


CBS vet Eric Kim has taken the job of Executive Vice President, Current Programs at CBS Entertainment and CBS Studios. Kim replaces Amy Reisenbach, who was promoted to President at CBS Entertainment.

David Decker has been elevated to President, Content Sales for Warner Bros. Discovery effective January 2. The promotion follows long-time Warner Bros. executive Jim Wuthrich’s decision to resign at the end of the year.

Tristar Television has named Nicole Norwood as SVP of Development. Norwood was most recently Netflix’s Director of Local Language Originals for Italy.

Michael Strober has joined Nexstar Media Group in the newly-created role of EVP and Chief Revenue Officer. Strober has run Topwater Advisory Group since 2019.

Mihiri Bonney has been tapped by NBCUniversal to serve as Vice President, International Communications on the Advertising and Partnerships Communications team. Bonney joins the company from Meta.

Expanding their responsibilities at NBCU are Allison Rawlings, who will be taking on a new position leading communications for Television & Streaming, and Chip Sullivan, who will be extending his current publicity responsibilities across all the company’s entertainment platforms.

Red Rock Films has hired Ally Christos as Vice President, Global Development. Christos was formerly in the firm’s Johannesburg-based arm.

Rachel Theberge has joined Reach as a Creative Director. Previously, she was a Creative Director at Narrative.

This Day in History
1976 – Fidel Castro became President of Cuba.

Answer to Our Last Trivia Question
Who bought Alvin a harmonica on Christmas Eve on “A Chipmunk Christmas” (1981)? Mrs. Claus. Kudos to: Synda Kollman-Charter Marketing Group/Deerfield Beach, FL; Rev. Mark Wajda-Clermont, FL; Phyllis McQuillan-MSG Networks/NYC;
Susan Nessanbaum-Goldberg-M and S Entertainment/LA; David Garber-Loyola Marymount University/Playa Vista, CA; Lorrie Shilling/El Segundo, CA; Lois Lewow-FITE/Atlanta

Today’s Trivia Question
Which was the first animated children’s TV series to air a Hanukkah episode? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)

Cynopsis Team

Lynn Leahey
Editorial Director
Kerry Smith
Division President
Access Intelligence

Robbie Caploe
VP/Group Publisher

Executive Director of Sales
Albert Nassour
Cynopsis Job Listings Sales
John Cox

Check out more jobs in Cynopsis Classifieds »
Job of the day

Latitude is searching for an experienced research analyst. This position will focus on client communications and managing projects across their entire lifecycles – from design/proposal through reporting and presentation. Ideal candidates will be experienced in media, and comfortable both analyzing research data and communicating with clients. Full info HERE (12/16)

VEVO/Remote: Harness the power of Vevo’s data to provide better experiences for Vevo’s end users, advertisers, artist & label partners, along with
deep insights for internal business groups. Full info HERE (12/16)

VEVO/NYC: Play a vital role in the success of the Ad Operations group by helping to drive revenue across key business initiatives. Responsible for helping to lead the technical ad implementation strategy across our ever growing distribution landscape. Full info HERE (12/16)

VEVO/NYC: Develope and position Vevo’s B2B brand among the advertising and buying community. Responsible for planning and executing strategic marketing initiatives that drive sales and further Vevo’s brand objectives. Full info HERE (12/16)



Lead strategic design and user-experience vision for the current website, INSP.com. Make front-end and back-end design recommendations and evaluate the potential for a reimagined user-experience for the site. Manage multiple project timelines and executions simultaneously for maximum efficiency. 5+ yrs exp. leading management of a website property. Full info HERE (12/16)


Responsible for all elements of the creation, pre-production, production, and post-production of all on-air promotion videos, off channel ads, digital/social video content and other video projects created for other departments. Manage Creative Marketing & Promotion department. Min 10 yrs exp. at a broadcast or cable entertainment network. Full info HERE (12/16)

HEARST MEDIA PRODUCTION GROUP/CHARLOTTE, NC: Lead promotion and brand management for our national marketing and digital content strategies. This role will interface with the management team, show producers, our national network and streaming partners, and program sponsors. Full info HERE (12/14)

HEARST MEDIA PRODUCTION GROUP/CHARLOTTE, NC: Support with audience and consumer information related to our national programming. This role will compile and analyze linear, digital and OTT cross platform viewership for the purposes of strategic planning and to create actionable internal insights and client presentations. Full info HERE (12/14)

MATTER OF FACT WITH SOLEDAD O’BRIEN/WASHINGTON, DC: Must have highly developed program production skills, a keen eye for visual and graphic show elements, and an editorial commitment to amplifying diverse voices in the conversation about the nation’s future. The Senior Producer will assist with production scheduling and budget. Full info HERE (12/14)

TEXAS TECH UNIV./LUBBOCK, TX: Practitioner/teacher with min. 5 yrs. exp. In VR/AR/MR, virtual production, digital world-building, interactive media, human-computer interaction, motion graphics, VFX, etc. Apply by Dec. 1. Full info HERE (12/14)

STARZ/SANTA MONICA: Identify and successfully pitch programming to media, including long leads, dailies, weeklies and online publications; as well as secure electronic bookings; respond to media requests timely for information and interviews. Develop and maintain close working relationships with members of the press. 3+ years of entertainment exp. in public relations. Full info HERE (12/13)

TMZ/LOS ANGELES: Partner with the Head of Revenue & Strategy to develop new growth opportunities for TMZ’s digital products and execute various revenue initiatives. Optimize current suite of products (web, apps, other) against desired goals. 10+ years of work exp. including experience in programmatic and digital (display and video) advertising and online media. Full info HERE (12/13)



Manage post production storage systems both on premises and in the cloud. Collaborate Production Operations team to ensure that workflows align across the wider A+E enterprise. 5 years experience as a Manager in post production technical support. Comprehensive knowledge of post production workflows and processes. Full info HERE (12/12)

INSP/CHARLOTTE, NC: Develops strategy & annual goals for the Affiliate Monthly Campaign, executes the strategy & oversees the implementation of other assigned campaigns. Provides reporting, analysis & recommendations on assigned campaigns and oversees development of creative & content to support network distribution. 5+ yrs of related exp., 3+ yrs of management exp. Full info HERE (12/12)

Aggregate & analyze data from various sources to develop audience insights & help drive programming/marketing strategy across traditional and streaming platforms. 3+ years’ experience in media research at a broadcast/cable net, streamer or an agency. Strong Nielsen & data viz tools a must plus MS Office, quant, comm & presentation skills. Full info HERE (12/11)

NYC or Remote
Primary point of contact for the development of standards, processes, procedures, metadata retainment & other functions related to “cloud” operations (AWS). Responsible for the operational development, scale & best practices of all on-premises and cloud-based archives. 10+ yrs of exp. in supply chain modernization, on-premises & cloud archives. Full info HERE (12/11)

BBC STUDIOS/NY, CHICAGO, LA: Frequently liaise with senior level internal and external contacts, screening and prioritizing all forms of incoming communications, dealing with routine issues and coordinating more complex responses ensuring these are delivered in a timely and effective manner. Manage Executive’s travel logistics and scheduling. 3+ yrs of exp. Full info HERE (12/10)

NEWSMAX/ NYC: Determine best news stories for the program and create daily rundown. Work with show host in program preparation and execution. Identify compelling news stories. Develop story ideas, research and plan segments. Delegate responsibilities as appropriate. Supervise production staff. 3+ years executive producing exp. or overseeing newscast production. Full info HERE (12/10)

Responsible for developing and expanding a roster of content creators and growing Outloud Talent as a business unit. You’ll provide one-on-one support and guidance to your roster of talent. Looking for someone with 3+ years of experience managing content creators and comfortable with building from the ground up. Full info HERE (12/10)



Client and agency interface, attending client social events, and supporting the multi-platform sales process. Customize client presentations and provide effective information to drive budgets. Research target accounts and create strategy to break new business and increase share. Min of 3-4 yrs exp. in digital, radio or linear sales. Full info HERE (12/9)


Work closely with SVP, Scheduling & Acquisitions and team to develop programming strategies/schedules that achieve or exceed rating & revenue goals. Manage the production of network schedule grids from scheduling database & supervise schedule changes across platforms. Min of 5 yrs exp. scheduling and acquisition w/cable/digital channel or network. Full info HERE (12/9)


Serve as the lead in initiating content request fulfillment by tracking and pulling requested media. Review, transfer, and archive all content that arrives on hard drives and DVDs. Upload, catalog, and archive media from photography and field shoots. 5+ years of experience in the field of digital media or cable/broadcast. Full info HERE (12/9)

NYC, Remote

Respond to RFP, RFI and general Sales Requests: concept and formulate both large- and small-scale ideas into innovative, marketable programs that are custom-made for specific client initiatives and their associated KPIs. Champion the vision and go-to-market strategy and linear sales positioning. Min 2-yrs in media or sales/marketing company. Full info HERE (12/8)

ABC: Shark Tank, 20/20
CBS: S.W.A.T., Fire Country, Blue Bloods
CW: Penn & Teller: Fool Us, Criss Angel’s Magic With the Stars
FOX: College Football
NBC: Lopez vs Lopez, Young Rock, Dateline NBC
PBS: Washington Week, Firing Line with Margaret Hoover, Icon: Music Through the Lens, Icon: Music Through the Lens
Telemundo: Exatlón Estados Unidos: All-Stars, La Reina del Sur, Amor y Traicon
Univision: Vencer la Ausencia, Mi Camino es Amarte, La Madrasta



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