11/17/20: New gig trumps old: Alec Baldwin-Kelsey Grammer comedy headed to ABC




The 90 Day Fiancé Franchise Sundays and Mondays on TLC
The Gold Rush Franchise Fridays on Discovery Channel
Candyland and Holiday Baking Championship on Food Network
Flip or Flop and Celebrity IOU (premieres 12/14) on HGTV

Discovery Channel. HGTV. Food Network. TLC. ID. OWN. Animal Planet. Travel Channel. Science.
DIY Network. Cooking Channel. MotorTrend.
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Cynopsis Medias First Morning Read
Tuesday November 17, 2020

Today’s Premieres
ABC: Big Sky at 10p
CBS: NCIS at 8p, FBI at 9p, FBI: Most Wanted at 10p
History: Beyond Oak Island at 10p


Hulu is hoisting its live TV subscription rate by 18 percent, beginning December 18. The live package includes more than five dozen networks and will cost $64.99/month for both current and new subscribers, up from the previous $54.99 rate. The version with no ads will rise to $70.99/month. Disney recently reported Hulu had 4.1 million live subscribers as of September 30 and 32.5 million customers paying for its on-demand service.

Netflix comedy “Dear White People” is halting production in LA for two weeks after several team members tested positive for Covid-19. The series is filming its fourth and final season.

NBCUniversal launched platformwide marketing campaign Family is Universal in conjunction with Progressive, Verizon and Walmart. The campaign aims to bring together families around holiday content, and will donate $600,000 to Feeding America and No Kid Hungry.

Kelsea Ballerini, Gabby Barrett, Dan + Shay, Florida Georgia Line, Lady A, Little Big Town, Tim McGraw, Thomas Rhett, and Darius Rucker with Lindsey Stirling are among the performers who’ll take the stage for “CMA Country Christmas.” The holiday special airs on ABC Monday, November 30 at 9p.

Netflix’s “Dick Johnson Is Dead” took the top honor at the Critics’ Choice Documentary Awards for best doc, while the streamer’s “My Octopus Teacher” was the only other film to win more than one trophy—for best science/nature doc and best cinematography.

Comedian and actor Sinbad, best known for his stand-up and role in “The Cosby Show” spinoff “A Different World,” suffered from a stroke and is currently recovering, according to a report by the Associated Press.

HBO Max is launching the TRANSlation Summit, today, November 17 through November 19 on its YouTube channel, in celebration of the premiere of the streamer’s new docuseries Transhood and Transgender Awareness Week. The summit will offer conversations about and catering to the transgender community, their families and their allies.

It’s all starting today... time to gain the tools you need to solve your cross-platform challenges with Cynopsis’ Measurement & Data [Virtual Experience]! It’s going to be a powerful ‘must-attend’ online conference, with two afternoons of content…you cannot afford to miss these conversations with executives from leading agencies, media and tech companies. Virtual doors will open at 12:30pm and our first session kicks off at 1pm ET. Register here.

Actor Richard Kind will host the International Emmy Awards ceremony, set to live stream from NY on on Monday, November 23 at 11a on the Academy’s website. He’ll be joined by presenters including Titus Burgess, Tim Daly, Indira Varna.

Cynopsis’ Measurement + Data [Virtual Experience]
SESSION SPOTLIGHT: Today at 1PM – Get the Full Picture with TV Data

In order to accurately plan, buy and measure your advertising investment with confidence, data reflecting the true viewership habits of your target audiences is critical. Quality over quantity is an absolute must. Join TiVo’s Fariba Zamaniyan, VP & Head of Sales of Advanced TV, today at 1pm to review a checklist of criteria to inform your investment consideration in this increasingly fragmented marketplace.



ABC gave a straight-to-series order to an untitled comedy series starring and exec-produced by Alec Baldwin and Kelsey Grammer. Tagged for the 2021-22 season, the project is from “Modern Family” co-creator/exec producer Chris Lloyd, Vali Chandrasekaran and studio 20th Television. The show follows three men—roommates in their 20s until their egos got in the way—who reunite decades later for one more run at the lives they’ve always wanted.

“Dial M For Murder,” based on the 1954 Alfred Hitchcock movie, is in development as a limited series at MGM/UA Television. Oscar winner Alicia Vikander is exec-producing through her Vikarious Film and may star in the series, which reimagines the suspense thriller story from the female perspective. Michael Mitnick (“The Giver”) is creating and penning the series; “Boardwalk Empire” creator Terence Winter is overseeing.

“For Real: The Story of Reality TV” is a go at E!. Hosted and exec-produced by Andy Cohen and set to air in early 2021, the series will revisit and share the inside scoop on iconic reality TV moments. Under the lens are “Keeping Up with the Kardashians,” “The Bachelor,” “The Real World,” “Survivor” and more. In each ep, Cohen will explore a pivotal theme or moment from the genre.

Judd Apatow set his next project at Netflix. He’ll direct, produce and co-write the script for an untitled comedy film. Pam Brady is co-writer, and Apatow’s longtime partner Barry Mendel will serve as exec producer. In a little life imitating art moment, the story revolves around a group of actors and actresses stuck inside a pandemic bubble at a hotel, attempting to finish a film.

“The Final Girl Support Group” is in development as a series from Annapurna, which landed rights to the forthcoming horror novel from top-selling author Grady Hendrix. Elizabeth Craft and Sarah Fain, co-creators of ABC’s “The Fix,” are onboard to write the adaptation. Hendrix will serve as an exec producer.

Do you have time for a quick, 3-question survey? Cynopsis wants to gauge your feelings on all things production: Covid-19 safety protocols, “quarantine” shows produced from home and more. Take the survey here, thanks in advance! These quick community polls are analyzed and reported on exclusively to our members. Check it out, maybe you’d like to join?

Gretchen Mol (“Boardwalk Empire”) will topline opposite Jon Bernthal in Showtime’s pilot “American Gigolo,” a modern-day reboot of the 1980 film.

A three-part docuseries about Sophie Toscan du Plantier’s life, made in collaboration with her family, is heading to Netflix in 2021. The series will be produced by Lightbox and will detail the story of the 1996 murder that became a national obsession in Ireland and France.


SVOD service True Royalty TV launched a curated collection of seven documentaries and original series focused on Princess Diana and other members of the Royal Family. The launch coincides with the return to Netflix of The Crown, which features Diana in its new season.

True crime net Law&Crime acquired rights to air “Caught in Providence,” featuring the courtroom of Judge Frank Capiro. Law&Crime will begin airing episodes of the Debmar-Mercury show this week.

Donald Sutherland and William Fichtner star in police crime drama “Crossing Lines,” which will debut on Ovation TV on Monday, December 7 at 7p. Created by Edward Allen Bernero (“Criminal Minds”), series eps will air in three-hour and four-hour blocks on Monday nights.

TLC’s “Unexpected” returns with an eye-opening look at teenage pregnancy and parenthood on Sunday, December 20 at 10p. Companion digital series “Baby Bumps,” on TLC Go, precedes with a Sunday, December 13 debut.

Five-episode CNBC primetime original series “Streets of Dreams with Marcus Lemonis” will debut Tuesday, December 29 at 10p. From the producers of “Anthony Bourdain: Parts Unknown,” the show features Lemonis traveling the country to reveal renowned thoroughfares that fuel America’s most vital business cultures.


BET will air Barack Obama’s sit down with Gayle King and Scott Pelley as a one-hour special tonight (November 17) at 8p. Also airing on BET Her, the interview first aired on CBS News. BET’s “An Hour With Barack Obama” will include excerpts from that airing.

NBC and L’Oreal Paris will celebrate the 15th anniversary of the brand’s signature philanthropic program, Women of Worth, in a special that spotlights the intrinsic worth of 10 women making an extraordinary difference in their communities. “Women of Worth” will air Wednesday, November 25 at 8p.

Feature doc “40 Years a Prisoner,” which drops on HBO on Tuesday, December 8 at 9p, chronicles the controversial 1978 police raid on the radical, back-to-nature group MOVE by the Philadelphia Police Department.

“Safety,” a film inspired by the true story of former Clemson University football safety Ray McElrathbey, will debut exclusively on Disney+ on Friday, December 11. A story of a community coming together for the greater good, the movie is complemented by a soundtrack featuring jazz musician/producer and composer Marcus Miller and original song Hold Us Together, performed by H.E.R.

“Garth & Trisha Live! A Holiday Concert Event,” will air on CBS on Sunday, December 20 at 8:30p. Husband and wife Garth Brooks and Trisha Yearwood will perform holiday songs live from their home recording studio for the special, which also will stream live on CBS All Access. Brooks will share details about how viewers can make requests on his weekly Facebook Live show, “Inside Studio G.”

Cynopsis’ Measurement & Data Virtual Experience

Breaking Social Video Silos:
Deduplicating Facebook & YouTube Audience Uniques
The Global Video Measurement Alliance co-developed a new standard for video measurement & analytics. Join Neil Patil, Chief Commercial Officer for Tubular, as he discusses how these new metrics can empower media companies, brands, and agencies to compare, partner, and invest effectively in the video marketplace.



Free live TV service Redbox is adding a host of new channels including Pac-12 Insider, Conde Nast’s GQ, Bon Appetit, Vanity Fair, Glamour, Divorce Court, Stingray and So Yummy. The addition of Pac-12 Insider expands Redbox’s multiyear deal with the Pac-12; the newly added net will stream football and basketball game previews, highlights and encores and behind-the-scenes stories.

Lifestyle and entertainment streaming service Philo launched the Philo Phone Line, which provides personalized TV recommendations. Recs from a live-human are available 6p-9p every night via a toll-free line for both subscribers and non-subscribers. Philo currently has 800,000-plus subscribers.

The History of Sketch Comedy, an Audible original episodic podcast written and performed by Keegan-Michael Key, will debut on January 28. Directed and co-written by Elle Key, and produced by Bigger Picture Media group and Clamor, the series bills itself as equal parts master class, personal journey and performance.


Litton Entertainment is jumping into the streaming game with the launch of Xplore, a free, ad-supported channel that houses more than 2,500 hours of content across travel, lifestyle, animals, natural sciences, tech and sports. With an estimated audience reach of more 50 million viewers, launch partners include Samsung TV Plus, Vizio SmartCast, The Roku Channel and Plex, scheduled to launch by late November, and Xumo, scheduled to launch by Q1 2021. Talent lineup includes Mo Rocca, Miranda Cosgrove, Dylan Dreyer, Kevin Frazier and Jack Hanna.

WarnerMedia and Amazon finally signed off on a streaming deal. HBO Max will begin rolling out on Amazon Fire TV streaming devices, Fire TV Edition smart TVs and Fire tablets today. Immediately at launch, current subscribers of HBO through Amazon’s Prime Video Channels will be able to log in to the HBO Max app with their Amazon credentials at no additional cost. The HBO app on Fire TV and Fire tablets will automatically update to become the HBO Max app.

AVOD service Pluto TV is boosting brand awareness during the holiday season. Debuting across broadcast, cable, CTV, streaming audio, social media and out-of-home, new “Pluto TV by the Numbers” campaign highlights the platform’s increasing scale and diverse content. Building on its spring brand refresh, the campaign will feature Narcos, Dora the Explorer, Star Trek, RuPaul’s Drag Race and other content, all highlighted by stats like: 9,844 Big Entrances, 45,192 Screams, 76,059 Laughs and 93,798 Escapes.


Genius Brands International is acquiring marketing and media agency ChizComm Ltd. and ChizComm Beacon Media, its media research, planning and buying division. ChizComm is the largest purchaser of children’s media across both traditional and digital platforms in North America, and ChizComm Beacon Media is ranked among the largest media buyers within the K2-11 market, representing more than 32 percent of total gross rating points (GRPs).


Freeform set the full cast for its “None of the Above” (working title) pilot. Gregg Wayans (“Kidding”) and Asjha Cooper (“Snowfall”) are in as leads; Justin Miles (“Paradise Lost”), Katelyn Tarver (“Famous in Love”) and Ron Taylor (“Oh Jerome, No”) are cast members.

The Cynopsis Best of the Best Awards
Featuring…The Cynopsis Rising Star Awards

Cynopsis is getting ready to honor stand-out performers, innovators and emerging leaders in the media industry – 35 and under. The experience of these young superstars spans research, sports, digital, content and marketing. Help us find the promising talent in your ranks so we can celebrate them for jobs well done.

Nominate the industry’s future stars today. Deadline to enter is Thursday 11/19.
Get started here.


The holiday season sweetened Food Network’s Monday night as “Holiday Baking Championship” posted a 1.1 A25-54 and 1.6 W25-54 L+3 rating, up 6 percent from last week’s season premiere while the return of “Christmas Cookie Challenge” posted a 0.6 A25-54 and 0.8 W25-54 L+3 rating, up 30 percent from last season’s opener. Both titles contributed to making Food Network the No. 1 non-news/non-sports cable net in Prime among W25-54.

Shareablee Top 10 Streaming Shows for the week of November 9
Program, Platform, Total Actions, Total Content, Actions per Content, Fans & Followers

Stranger Things (Netflix), 1.7M, 2, 860,353, 26.3M
Umbrella Academy (Netflix), 1.3M, 4, 321,759, 3.9M
The Mandalorian (Disney+), 802K, 16, 50,126, 1.6M
Lucifer (Netflix), 770K, 10, 77,046, 6.9M
The Crown (Netflix), 530K, 17, 31,207, 1.3M
Black Clover on Funimation (Funimation), 401K, 17, 23,565, 757K
Boruto (Crunchyroll), 349K, 13, 26,850, 960K
Netflix is a Joke (YouTube), 322K, 65, 4,959, 2.2M
Nanatsu No Taizai (Netflix), 247K, 35m 7,059, 601K
The Haunting of Bly Manor (Netflix), 208K, 6, 34,620, 991K

Shareablee Top 10 TV Shows for the week of November 9
Program, Network, Total Actions, Total Content, Actions per Content, Fans & Followers

Grey’s Anatomy (ABC), 17M, 107, 158,039, 35M
The Daily Show (Comedy Central), 4.4M, 124, 35,347, 26.9M
Hannity (Fox News), 3.5M, 282, 12,507, 10.1M
Today Show (NBC), 2.6M, 923, 2,841, 13.7M
Ellen Degeneres (Warner Bros, Syndicated), 2.3M, 53, 2,841, 204M
Entertainment Tonight (CBS), 2M, 550, 3,667, 9M
Justice with Judge Jeanine (Fox News), 2M, 45, 43,666, 5.9M
The Rachel Maddow Show (MSNBC), 1.5M, 70, 20,982, 13.1M
The Late Show with Stephen Colbert (CBS), 1.3M, 145, 9,187, 4.5M
Tucker Carlson Tonight (Fox News), 1.2M, 8, 154,083, 3.6M

Broadcast Nielsen Ratings for Friday, November 13
Show, P2+ 0000s, (A18-49)
ABC: Shark Tank 4.32 (0.7), 20/20 3.50 (0.6), 20/20 3.39 (0.5)
CBS: MacGuyer 2.57 (0.3), Undercover Boss 2.40 (0.3), Blue Bloods 2.96 (0.3)
CW: iHeartRadio Music Festival 0.58 (0.1), iHeartRadio Music Festival 0.44 (0.1)
FOX: WWE Friday Night Smackdown 2.11 (0.6), WWE Friday Night Smackdown 2.17 (0.6)
NBC: The Blacklist 3.60 (0.4), Dateline NBC 3.22 (0.4), Dateline NBC 3.16 (0.4)
Telemundo: Cine Telemundo 0.67 (0.2), Todo por mi Hija 1.50 (0.4), Falsa Identidad 0.88 (0.3)
Univision: Rosa de Gudelupe 1.43 (0.4), Vencer al Desamor 1.43 (0.4), Imperio de Mentiras 1.19 (0.4)
Source: Nielsen live + same day time period averages


Tracey Pakosta, NBC co-president of scripted programming, is leaving the network to join Netflix as head of comedy.

Hearst Television promoted Andrew Fitzgerald to SVP, streaming video services. He served as Hearst TV’s chief digital content officer since joining the company in 2017 after a five-year stint at Twitter.

Beatrice Springborn, Hulu head of originals, is leaving the company after six years to become president of UCP.

Libby Geist is reportedly leaving her post as VP and executive producer at ESPN Films and Original Content at the end of the year.

Crown Media Family Networks elevated longtime comms and media relations exec Allison Bennett to VP, corporate communications and publicity.

Former New York Times reporter Ben Solomon is joining Vice News as a correspondent. Solomin most recently was at Frontline, where he won an Emmy for his piece “Ebola in Congo.”

Elizabeth Randall joins Hemisphere Media Group as SVP of digital strategy & development. Randall previously was director of corporate strategy and innovation at WarnerMedia.

Meow Wolf, the Santa Fe-based entertainment company whose backers include George R.R. Martin, hired Barbara Ford Grant as CTO. Ford Grant, previously SVP digital production services at HBO, will oversee Meow Wolf’s platform and IT divisions.

Trailblazing journalist Ernest Tucker will be inducted posthumously into the CBS News Hall of Fame on December 15.

Former American Express exec Deborah Curtis joined On Location as CMO. On Location, acquired earlier this year by Endeavor, specializes in curated hospitality, ticketing, live and virtual event production, and travel management in sports and entertainment.

The Motion Picture Association of America renewed the contract of chairman/CEO Charles Rivkin for another three years, starting on January 1. Rivkin joined the MPAA in September, 2017.

Ideal Networks appointed Mike Grindele as VP of sales for North America. Grindele most recently spent more than 19 years with Fluke Networks.


This Day in History
1800 – The US Congress held its first session in Washington, DC in the partially completed Capitol building.

Answer to Our Last Trivia Question
What was Victoria’s occupation on “Mike & Molly” (2010-16)? She was a beautician at a funeral home (2006). Kudos to: Diane Ariano-NYC TA/Brooklyn; Barbara E. Bevel/Staten Island, NY; James DeBlasi-The Cue/NY; Marni C. Gold/Hawthorne, NJ; Misha Leister-AMC Networks/NY; Charles A. Mannino-SubCom LLC/Eatontown, NJ; Cherie Wall-Sandbox Entertainment/Nashville; Kerri Huyck/Kennewick, WA; Sally J. Maisel-Wienermania/Van Nuys; Dale Warshaw-KMSB/KTTU/Tucson

Today’s Trivia Question
On which British sitcom was “The Ropers,” the short-lived “Three’s Company” spinoff, based? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)

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Check out more jobs in Cynopsis Classifieds »
Job of the day

Idea generator in developing and vetting program ideas and genres for creating new programs for in-house development, and identifying the right distributor for each property. Min 8yrs exp and must be able to share ideas and contribute to the strategic vision/direction of the Workshop. Full info HERE (12/1)

Seeking VP, Mktg for the Americas region, to design/implement an audience-led mktg/media strat to dev/enhance the commercial relationship between BBC Studios and its global strategic customers. Must have proven track record within a global Mktg envir, focusing on customer engagement and strong customer brand relationships. Full info HERE (11/26)

EMERGING NETWORKS, LLC/REMOTE: Responsible for development and growth of web, mobile and social platforms. As well as, all overall support for all digital content efforts and tactical responsibilities as it relates to the website and social media strategy. Full info HERE (11/26)

MARKETING MANAGER (Always-On Show Lead) >>
WONDERY/LOS ANGELES, CA: Responsible for developing marketing strategy aligned to business goals to effectively and efficiently launch and maintain key Wondery shows. Must have 3 years of podcast marketing experience. Full info HERE (11/25)

WONDERY/LOS ANGELES, CA: Responsible for developing and executing media strategy including planning, analyzing and optimizing media campaigns. Must have media-buying experience and a passion for podcasts, audio storytelling and entertainment content. Full info HERE (11/25)

A+E NETWORKS/NYC: SME within the Consumer Mktg & Media team. You will develop and manage owned media strategy for the LIFETIME/LMN brands. Partner with Planning, Digital Media and On-Air Scheduling teams. 7yrs exp managing Owned Media within an Entertainment firm with deep knowledge of entertainment landscape, including competitive set and non-linear platform. Full info HERE (11/24)

NICKELODEON/NY, NY: Hardworking, pro-active and inquisitive Mgr for a newly formed Brand Mktg and Strategy team at Nickelodeon. This role will aid in defining Nickelodeon’s brand mission/values as well as Mktg efforts across series, brand, platforms, emerging media and more. Min 5yrs exp in consumer strategy, digital, mktg or media. Full info HERE (11/24)

WOMEN’S BASKETBALL HALL OF FAME/REMOTE: Seeking motivated individual responsible for the creation of a WBHOF donor base that will increase donations through donor relationships, contributions, capital campaigns and ongoing fundraising efforts. Proven track record with min 5yrs exp managing/forging relationships with multiple donor sources. Full info HERE (11/24)

JUMA ENTERTAINMENT/Remote: Looking for creative and highly motivated individual to access and clear videos for network prime time clip series. Must possess a love of TikTok, Instagram, Twitter and Facebook, and be able to navigate platforms. Full info HERE (11/23)

A+E NETWORKS/REMOTE: Skilled/detailed oriented Curation and/or Operations professional who is passionate and knowledgeable about digital media curation, metadata and dist of content to 3rd Party aggregators. You will Curate A+E owned media content using internal media asset management tool. Quick learner with a min 2 yrs’ exp in video media operations. Full info HERE (11/23)

NBCUNIVERSAL OWNED STATIONS & AFFILIATE RELATIONS/DALLAS-FORT WORTH: The Arthouse, NBCUniversal’s Owned Stations’/Telemundo Stations’ internal design team who supports newscasts is seeking a Sr. Designer with a broadcast design background, solid conceptual skills and 3D expertise. Min 4yrs exp, must be able to work on individual assign and team projects. Full info HERE (11/22)

JUKIN MEDIA/NEW YORK, NY:Seeking an individual who can combine creativity and strategy with a deep understanding of the digital media sales process. Must be able to work with clients, with a min of 2 yrs in advertising/media and a proven track record of building strong client relationships. Full info HERE (11/22)

BBC STUDIOS/LA, CA: Resp for managing sales/co-prod activity in the fiction genres, with clients across both TV/digital. Need to deliver against a stretching bus plan and budget, maximizing the BBC Studios Catalogue through licensing and co-producing programme rights in the US for TV/VOD. 5yrs exp in programme dist, with an understanding of the UK TV industry. Full info HERE (11/22)

Newsmax Media/NYC:
Responsible for designing and building shows, managing show hosts and production team, identifying and integrating guests, overseeing and executing the production of key video & graphic elements. 3+ yrs EP exp or political news & talk programming. Full info HERE (11/21)

Newsmax Media/NYC:
Write for fast paced news and opinion show. You are an exceptional storyteller with a command of political news and cultural trends. At least 3 years of national or large market local news experience. Full info HERE (11/21)

Newsmax Media/NYC:
Responsible for the production and execution of live political news programming, and recorded video segments for television, and digital platforms. 3+ yrs experience line producing. Full info HERE (11/21)

Newsmax Media/NYC:
Responsible for the production of live news & talk show, and recorded video segments for television, and digital platforms. 3+ yrs in TV news and/or talk production. Full info HERE (11/21)

ABC: The Bachelorette, Big Sky
CBS: NCIS, FBI, FBI: Most Wanted
CW: Swamp Thing, Tell Me a Story
FOX: Cosmos: Possible Worlds, NEXT
NBC: The Voice, This Is Us, Transplant
PBS: Finding Your Roots With Henry Louis Gates Jr., Rise of the Nazis, Frontline
Telemundo: El Domo Del Dinero, Todo Por Mi Hija, Falsa Identidad
Univision: Vencer el Desamor, Imperio de Mentiras, Dulce Ambicion


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