10/21/19: CNN dismisses lawsuit threat as “a desperate PR stunt”; Fox renews Bless the Harts for season two; HBO Max orders Amy Schumer doc

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Tonight’s Finales
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IN THE NEWS
 
President Trump’s re-election campaign threatened to sue CNN over “a sustained barrage of unfair, unfounded, unethical and unlawful attacks,” according to a four-page letter from an attorney representing Trump and his campaign, which claims the news net is violating the Lanham Act for making misrepresentations to the public and advertisers. “This is nothing more than a desperate PR stunt and doesn’t merit an response,” responded CNN.
 
Bless the Harts has made it to season two on Fox. The animated comedy may not be burning up the Nielsens – averaging a modest 3.3 million viewers across platforms and a 1.0 among A18-49 in Live+7 Nielsens – but the brass has faith it’s a good fit. “Bless the Harts is an incredibly sharp, yet sweet, series that complements the Fox Animation Domination block perfectly,” said Entertainment President Michael Thorn. “It simply doesn’t get much better than having a comedy anchored by talent like Kristen Wiig, Maya Rudolph, Ike Barinholtz, Jillian Bell and Kumail Nanjiani.”
 
NBC is keeping freshman Bluff City Law in place for its 10-episode order, but has not ordered additional episodes of the legal drama starring Jimmy Smits. The show dipped to a Live+SD low of 3.4 million viewers and 0.5 among A18-49 last week.
 
Tom Brady was not pleased with the suggestion that he was parodying New England Patriots owner Robert Kraft’s prostitution arrest in a promo for Netflix comedy Living With Yourself, in which the quarterback exits what looks like a strip mall massage parlor. “That’s not what that was about,” Brady scolded ESPN. “I think that was taken out of context, just like you’re taking it out of context and trying to make it a story for yourself, which has a negative connotation to it, which I don’t appreciate. It was meant to be something different than that.” Brady allegedly took the cameo before Kraft was busted.
 
Call for Submissions: Cynopsis is producing its annual Holiday Programming Guide, which comes out on November 7 and will be sent to all Cynopsis subscribers. If your network has holiday programming airing from November 7 through January 1, please send your listing to Lynn@Cynopsis.com and JanetDiLauro@gmail.com no later than Monday, October 28 with the subject line: Holiday Guide. To be included, programs must be listed by date, title of program, and start times, in the following format: “Thursday, November 14: UPtv: My One Christmas Wish at 9a, Paper Angels at 11a, 12 Days of Giving at 1p, A Christmas Kiss at 3p, A Very Country Christmas at 5p, Christmas on the Coast at 7p, A Christmas Cruise at 9p”. Holiday-related programs only! A confirmation email will be sent following each submission (if you don’t receive a confirmation email, please resubmit).


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PRODUCTION AND DEVELOPMENT
 
HBO Max ordered lifestyle docu-series series Brad & Gary Go To (wt), following celebrity stylist Brad Goreski and producer Gary Janetti as they go on a jet-setting culinary adventure around the globe, inspired by their Instagram stories. Series will be produced by Goreski and Janetti as well as Purveyors of Pop (Married to Medicine) and Entertainment One. “Brad and Gary have become an Internet sensation and it was actually their over one million followers who requested this series,” said Sarah Aubrey, head of original content, HBO Max.
 
Documentary Expecting Amy (wt), from Amy Schumer, also got an order from HBO Max. Doc follows the comedian/actress as she prepares for a stand-up special while going through a difficult pregnancy. “Her willingness to showcase her immense vulnerability, during the most challenging time in her life, is both empowering and hilarious,” said Aubrey.
 
Crime drama Bent, from writer Vaun Wilmott (Prison Break), Jerry Bruckheimer TV and CBS Television Studios, is in development at CBS. Series focuses on a Texas law enforcement officer.
 
Head of the class: Disney+ renewed comedy series High School Musical: The Musical: The Series ahead of its – and the streaming service’s – debut on Tuesday, November 12 (first episode will air linearly on Friday, November 8 across ABC, Disney Channel and Freeform). Production on season two resumes in early 2020 in Salt Lake City.
 
Crypt TV greenlit a new chapter of its short, The Door in the Woods, gatherer of over 25 million views on the horror streamer since last October. The Girl in the Woods will guest star Kal Penn.
 
VH1 ordered season three of T.I. Tiny: Friends & Family Hustle. New eps of the reality show starring rapper/actor Tip “T.I.” Harris and Tameka “Tiny” Harris and their family are slated to air in 2020.
 
Amazon ordered sports docu-series All or Nothing: Tottenham Hotspur, following the North London soccer team during the 2019-2020 season. Series will air exclusively on Prime Video in 2020.
 
Top 10 Weekend Domestic Box Office Estimates: September October 18-20
Maleficent: Mistress of Evil (Buena Vista) $36.0 million, opening weekend
Joker (Warner Bros) $29.2 million (week 3), cume revenue $247.2 million
Zombieland (Sony) $26.7 million, opening weekend
The Addams Family (United Artists Releasing) $16.1 million (week 2), cume revenue $58.8 million
Gemini Man (Paramount) $8.5 million (week 2), cume revenue $36.5 million
Abominable (Universal) $3.5 million (week 4), cume revenue $53.9 million
Downton Abbey (Focus) $3.1 million (week 5), cume revenue $88.6 million
Judy (Roadside Attractions) $2.1 million (week 4), cume revenue $19.0 million
Hustlers (STX) $2.1 million (week 6), cume revenue $101.9 million
It: Chapter Two (Warner Bros) $1.5 million (week 7), cume revenue $209.7 million
Source: Comscore
 
NEW & RETURNING SERIES
 
NBC’s Making It is back for an eight-episode crafting event starting Monday, December 2. During its first season, the show – hosted and exec produced by Parks and Rec alumns Amy Pohler and Nick Offerman – averaged a 1.2 rating in A18-49 and 4.9 million viewers in Live+7 Nielsens, enough to rank it the summer’s #1 most-watched new series.
 
AwesomenessTV horror series The Unsettling has been acquired by Hulu. Series focuses on a foster child spooked by goings-on in her new home.
 
At a presentation for the International Documentary Association, Disney+ offered an inside look at the streaming service’s nonfiction content strategy. Coming up: Howard, directed by Don Hahn (Beauty and the Beast); People & Places, produced by Supper Club’s Jason Sterman, Brian McGinn and David Gelb (Amanda Knox); National Geographic feature documentary Science Fair;  Untitled Mickey Mouse Documentary from producer Morgan Neville (Won’t You Be My Neighbor?), and director Jeff Malmberg (Marwencol); and Wolfgang, directed by Supper Club co-founder David Gelb (Jiro Dreams of Sushi).
 
COMING UP
 
Comedian and Marine veteran Rob Riggle will be back to host the American Veterans Center’s annual broadcast for Veterans Day. Kyle Chandler, Terry Crews, John Cena, Laurence Fishburne, Gary Sinise, Kellie Pickler, Mike Rowe, Allison Janney and Clint Eastwood are among the other stars who will be on hand for nationally syndicated American Valor: A Salute to Our Heroes, airing Monday, November 11.
 
Also set to honor veterans is Smithsonian Channel, which kicks off its second annual Veterans Month screening tour tomorrow,  October 22 at the National Museum of the US Air Force in Dayton, Ohio. In partnership with its distributors – Comcast, Charter Communications and Altice USA – and CBS Veterans Network, Smithsonian Channel will host private premiere screenings of Memphis Belle in Color, an hour-long documentary telling the story of the famed B-17 bomber plane that became a symbol of the Allies’ desperate fight against the German Luftwaffe during WWII – told with color footage of the iconic aircraft in combat. 
 
Stand-up special Bill Burr Presents Jessica Kirson: Talking to Myself premieres Friday, December 6 at midnight on Comedy Central. It’s the third of three specials produced for the net by All Things Comedy.
 
Lifetime announced four new holiday movies on tap, bringing this year’s total of original movies to 30. The net’s annual It’s a Wonderful Lifetime programming event kicks off Friday, October 25th, and will now include A Christmas Winter Song on Saturday, December 14 at 8p; Mistletoe & Menorahs on Saturday, December 7 p; Christmas Love Letter on Saturday, December 21 at 6p; and A Date by Christmas Eve on Sunday, December 22 at 8p.
 
While multicultural audiences are becoming key drivers of growth, many brands are still struggling with how to  accurately predict what resonates and what doesn’t with people of color. David Wellisch, co-founder and CEO of Collage Group, a consumer research company that works with brands like Twitter, Coca Cola and Nestle, and uses machine learning and facial tracking to reveal differences in emotional response to ads  in different demographics, explains the importance of “cultural fluency” in Cynsiders.
 
STREAMING NOTES
 
Upcoming streaming service Quibi inked a distribution deal that makes T-Mobile its official telecommunications launch partner. “Quibi will deliver premium video content for millennials on a technology platform that is built exclusively for mobile, so a telecommunications partner like T-Mobile, with their broad coverage today and impressive 5G road map, is the perfect fit,” said Quibi CEO Meg Whitman. The service, which will offer premium video produced for mobile viewing, is slated to debut April 6.
 
TECH TALK
 
Xandr has added clypd, a data-driven TV advertising platform for broadcast and cable TV networks, to its portfolio of products and services, to accelerate converged buying and selling across addressable TV, data-driven linear TV, mobile, and over-the-top channels on streaming video services. Clypd’s technology platform is used by TV programmers to serve relevant advertising in linear TV channels for a more seamless content experience; marketers can use clypd’s self-serve platform to define campaign targets and to discover available inventory, while measuring the performance of their campaigns. Clypd’s capabilities complement Xandr Monetize, which helps publishers package, sell, and measure the performance of inventory across digital and addressable.
 
Xandr Monetize, the primary supply-side platform for Xandr’s premium marketplace Community, is also expanding access to more premium video by adding SpotX as the exclusive third-party supply-side platform for Community for 2020. Advertisers working with Community will be able to tap directly into the SpotX platform. Xandr and WarnerMedia are extending their relationships with Yospace, owned by SpotX, to provide industry-leading SSAI capabilities, as well.
 
A new privacy bill could give consumers the right to prevent data about them from being shared or sold by ad-tech companies. The “Mind Your Own Business Act,” introduced by Senator Rob Wyden, allows the FTC to fine violators up to 4% of their annual revenue, and calls for criminal sanctions for executives who aren’t up front with the FTC. “Mark Zuckerberg won’t take Americans’ privacy seriously unless he feels personal consequences for lying about his failure to protect your data,” tweeted Wyden last week.  “I just introduced a bill that would put execs in jail when they lie to the government about how they protect consumers’ data.”
 
CASTING
 
Casey Wilson (Marry Me) landed a co-starring role in HBO Max comedy pilot Delilah, reports Deadline…Richard Flood (Shameless) will recur on ABC’s Grey’s Anatomy as head of pediatric surgery…Mackenzie Davis (Halt and Catch Fire) and Himesh Patel (Yesterday) landed lead roles in HBO Max’s limited series adaptation of Station Eleven.
2 Days to enter…
Awards Gala: February 2020
 
Transcendent campaigns, enthralling content, and game-changing talent. The Cynopsis Best Of The Best Awards is looking to elevate your company’s work with an awards celebration that will bring together media titans and the 2019 Rising Stars. Need help with your entries? Reach out to cathyp@cynopsis.com .
 
RATINGS
 
Across its first three days of release in the US, El Camino: A Breaking Bad Movie had an average minute audience of over 6.5 million people and reached nearly 8.2 million unique TV viewers, according to Nielson SVOD Content Ratings. About 36% of the film’s average minute audience over its first three days were younger adults in the A18-34 demo, the largest share among the measured demos. 
 
Universal Kids reports DreamWorks Where’s Waldo? has reached 4.27 million total viewers this season to date, and Norman Picklestripes has reached 2.35 million P2+ total viewers this season to date.
 
Live + Same Day Viewers AA (millions) Thursday, October 17 time period averages
Source: Nielsen Live+SD
FOX: 9.75 million
Thursday Night Football 9.75
CBS: 5.22 million
Young Sheldon 7.75, The Unicorn 5.28, Mom 5.76, Carol’s Second Act 4.79, Evil 3.78
ABC: 3.99 million
Grey’s Anatomy 5.73, A Million Little Things 4.04, How to Get Away With Murder 2.20
NBC: 2.51 million
Superstore 2.99, Perfect Harmony 2.09, The Good Place 2.02, Sunnyside 1.22, Law & Order: SVU 3.37
UNIVISION: 1.45 million
Rosa de Guadelupe 1.31, La Usurpadora 1.74, El Dragon 1.30
TELEMUNDO: 1.39 million
Latin America Music Awards 1.39
CW: 1.00 million
Supernatural 1.16, Legacies 0.85
Thursday A18-49 Ratings
FOX 2.9/14, ABC 0.8/4, CBS 0.7/4, NBC 0.6.6/3, TELE 0.6/3, UNI 0.5/2, CW 0.3/1
 
IN MEMORIAM
 
Actor Bill Macy did October 17. He was 97. Macy was best known to television audiences as Walter Findlay on Maude.
 
This Day in History
1945 – Women in France were allowed to vote for the first time.
 
Answer to Our Last Trivia Question
Whose arm was being tattooed in the opening credits of Oz (1997-2003)? Series creator Tom Fontana. Kudos to: Phyllis McQuillan-MSG Networks/NYC, Marni C. Gold/Hawthorne, NJ, Rev. Mark Wajda/Lakeland, FL, Arthur Reinstein-Corus Entertainment/Toronto, Marc Mondry-MSG Networks/NYC, Andy Pittman-TAMU/College Station, TX, Paul Walker-Walk and Talk Production Rentals/Burbank, Susan Nessanbaum-Goldberg-M and S Entertainment/LA, Tom Moore-Kalt Productions/LA, Lorrie Shilling/El Segundo, CA
 
Today’s Trivia Question
In which series did This Is Us’ Justin Hartley play the med school crush of the main character? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four.)
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MULTI-PLATFORM MARKETING MGR
SNY
NYC
Reinforce/solidify SNY’s positioning as the Home for NY sports in a breakout way. Using proper creative and marketing strategies, this position will leverage best practices in marketing, social media, digital promotions, mobile marketing, and technology. Min 5yrs mktg/advertising exp sports/media.
Full info 
HERE 


DIRECTOR, TECHNICAL & DIGITAL OPERATIONS >>
NBC Sports/Stamford CT:
Oversee the design, development, deployment, and support of state-of-the-art sports content management systems, web services and API’s. Full info HERE (11/2)

Jr PUBLICIST >>
NBC SPORTS/Stamford CT:
Publicize and promote NBC Sports Group programming in accordance with the overall strategy and brand positioning. BA degree. Min 2yrs exp working in PR a
nd/or Sports industry. Full info HERE (11/2)

EXECUTIVE ASSISTANT >>
9 Story Media Group/NYC: Provide administrative support to two executives in a collaborative, creative, fast-paced environment working in production of current series and development of new properties. Candidate must be organized, detail oriented and self-directed, with strong verbal and written comm skills. Full info HERE (11/2)

MULTI-PLATFORM MARKETING MGR >>
SNY/NYC:
Reinforce/solidify SNY’s positioning as the Home for NY sports in a breakout way. Using proper creative and marketing strategies, this position will leverage best practices in marketing, social media, digital promotions, mobile marketing, and technology. Min 5yrs mktg/advertising exp sports/media. Full info HERE (11/2)
 
MGR, DIGITAL CONTENT (NIGHT SIDE) >>
NBC SPORTS/Philadelphia:
Mng a team of NBC Sports Philadelphia’s content producers, ensuring that timely, relevant content is properly published to the website, app and social media accts. Min 7yrs working in digital content prod, incl 2-3yrs managing a team or unit. Full info HERE (11/2)

FREELANCE PROJECT MANAGEMENT COORDINATOR >>
Nickelodeon/NYC:
R
esp for project mngmt/coordinating social media creative for Nickelodeon’s fan-first, adult-targeted social accounts. Understanding of production methodologies across video, graphics/design & social media platforms. 1-2yrs managerial exp. Full info HERE (11/2)

DIRECTOR OF FINANCE >>
NYC-based television production:
 Work closely with the VP and SVP of Finance in all aspects of production accounting/finance Overseeing production accountants & mngng show cash flows to ensure staying on budget. Min 5 yrs exp cost reporting as a production accountant. Full info HERE (10/29)

 
PROMOTION PRODUCER >>
WTTG/WDCA TV Fox 5 TV/Washington DC: seasoned creative services producer to conceptualize, write and produce dynamic promotional spots that promote our programming while reinforcing and expanding the stations brand and image. 4 yr degree & min 3 yrs brdcst exp in a top 50 market. Full info HERE (10/29)

SR ANALYST, RESEARCH & STRATEGIC INSIGHTS >>
BRAVO/OXYGEN/NBCU/NYC:
Support in the creation of presentations designed to educate senior members of the network on consumers’ changing ent & tech. profiles. 2+ yrs Media research experience at a broadcast or cable network, agency or vendor. Full info HERE (10/26)

 

ACCOUNT EXECUTIVE DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NYC: 
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: BA Degree, Min 2 yrs DR Planning Experience req.  Wide Orbit Exp a +. Full info HERE (10/26)

VP, RESEARCH & INSIGHTS (6 month contract) >>

Fremantle/Burbank: Serve as the head of all domestic research. Mng all qualitative/quantitative rsrch across all key depts. Proficient in survey programming/scripting apps. Detail oriented/great orgnztnal skills. Full info HERE (10/25)

ANALYST, GLOBAL RIGHTS >>
A+E/NY: Perform legal review & rights interpretation of content sales agreements & manage the process of capturing the rights & terms into a rights mgmt database. 3-5 yrs exp in legal analysis of prgmg & distribution agreements w/complex media rights & terms. JD a +. Excellent Excel skills. Full info HERE (10/25)

DIR, COMMERCIAL CLEARANCE >>
A+E/NY: Ensure ads are in compliance w/both A+E policies & Fed guidelines. Perform S&P and Legal Privacy reviews & decision making for live programming. BA/BS, 10+ yrs exp at a network (cable or brdcst), or agency working in Standards & Practices, Commercial Clearance w/focus on ad review. Full info HERE (10/25)

DIGITAL BRAND MANAGER >>
VENN/NYC: 
Lead brand manager to run VENN brand social channels, driving comms strategy and brand growth. Prior experience leading brand launch and growth via social required. Deep knowledge of all social platforms. Full info HERE  (10/25)

ACCOUNT EXECUTIVE >>
WNEU/Newton MA:
  Resp for delivering sales revenue, as well as cultivating/developing new advertisers for the stations’ multi-platform properties. Meet quarterly targets by identifying & prospecting new businesses. Min 2 yrs of exp sales and/or mktg roles. Full info HERE (10/24)

ACCOUNT EXECUTIVE >>
KCSO/Sacramento:
W
ith a focus on meeting quarterly reports & budgets AE is resp for partnering with local clients, both on the agency level & direct, to create innovative & unique mktg/ad solutions that target a client’s demographics & products/services. 2 yrs exp direct sales & 3 yrs media sales exp. Full info HERE (10/23)

VP/SVP DEVELOPMENT >>
Back Roads Ent/Austin TX:
Resp for leading the team’s ideation of program concepts, have a boundless enthusiasm for their own ideas; Candidate must be a passionate consumer of media across all platforms, a strong treatment/deck/one-sheet writer & possess strong skills for conceptualizing sizzle and PoC tapes. Full info HERE
(10/23)

MONDAY OCTOBER 21

ABC: Dancing With the Stars, The Good Doctor  
CBS: The Neighborhood, Bob Hearts Abishola, All Rise, Bull
CW: All American, Black Lightning
FOX: 9-1-1, Prodigal Son
NBC: The Voice, Bluff City Law
PBS: Antiques Roadshow, Retro Report on PBS, POV
Telemundo: Exatlon Estados Unidos, El Final del Paraiso, El Senor de los Cielos  
Univision: La Rosa de Guadelupe, Cuno de Lobos [p], El Dragon
 

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