10/14/24: Cynopsis Media Tech Update

Medias First Morning Read
Monday October 14, 2024

X has dropped Unilever from its lawsuit, filed in August, against the World Federation of Advertisers and federation members. The lawsuit alleges that the defendants had conspired to withhold billions of ad dollars from Twitter/X after Elon Musk acquired it, to force the platform to maintain certain safety standards. In a statement, Unilever said X had committed to ensuring the “safety and performance” of its brands on the platform. “Today’s news is the first part of the ecosystem-wide solution and we look forward to more resolution across the industry,” posted X.

TikTok’s own research shows that the app is harmful to the mental health of teenagers, according to Kentucky Public Radio, which was able to access some redacted material in a lawsuit filed by over a dozen US attorneys general. The text underneath the digital redaction appears to quote and summarize findings from internal TikTok documents and communications in which TikTok employees seem to acknowledge that their goal with safeguards like screen time nudges were meant to have limited effect on actual screen time. Kentucky joined the lawsuit last week, with AG Russell Coleman stating, “TikTok was specifically designed to be an addiction machine, targeting children who are still in the process of developing appropriate self-control. It doesn’t take much for our kids to fall headfirst into a digital world of unrealistic beauty standards, bullying and low self-esteem.”

Horizon Media announced a multi-year strategic partnership with AI marketing data analytics startup Akkio aimed at streamlining the media campaign process. Horizon will integrate its data platform blu. with Akkio’s AI technology for marketing agencies. “What we have formed is bigger than a partnership; we are transforming our business and engagement model to bring our clients transformative platform access,” said Bill Koenigsberg, Horizon Founder and CEO. “Our end-to-end blu. intelligence and marketing platform driven by AI brings unparalleled power to enhance how both agency and client-side users interact with data, harness business and audience intelligence, surface insights, and analyze results. In short, we are delivering something that the industry has not seen coming and that will enable marketers to navigate the increasingly complex marketing and digital landscape with greater agility and insight.”

WPP struck a global deal with gaming and creation platform Roblox, building on several years of collaboration on interactive 3D brand content and advertising. The alliance is aimed at helping to scale expertise among agency teams and brands in leveraging Roblox as a new media channel. WPP and its media investment company, GroupM, will join the official Roblox Partner Program as an agency partner to work directly with Roblox to establish a long-term measurement advisory relationship, and Roblox will develop innovative ways for WPP’s creative agencies to utilize Roblox’s platform as a creative engine and partner with Roblox creators. “Roblox is an amazing platform for brands to engage creatively with a young, expanding and valuable audience,” said Rob Reilly, Chief Creative Officer of WPP. “By merging WPP’s creative firepower with Roblox’s innovative environment, we will continue to invent new and exciting ways for brands to connect with the next generation of consumers. Buckle up.”

Pixability announced the launch of GenAI Contextual Segments, an updated version of its YouTube ad inventory solution, powered by GenAI. The company’s new solution identifies types of content that specific personas have engaged with in the past and uses a GenAI-powered search tool to surface content that best aligns with a target audience’s interest. “As YouTube’s CTV reach exceeds all other platforms and its shorts content continues to grow across all devices, advertisers have realized they need to get this critical ad platform right,” said David George, CEO of Pixability. “At the same time, as the volume of content continues to grow, it’s become more and more challenging for advertisers to feel confident they are reaching their audiences efficiently and effectively. We’re excited to introduce our GCS solution that combines the power of GenAI with our industry leading YouTube contextual data to drive next-level targeting and unlock more value for advertisers on YouTube.”

Zeta Global, the AI-powered marketing cloud, has entered into an agreement to acquire LiveIntent, focused on people-based marketing with proprietary technology powering mobile-centric experiences and first-party identity solutions. The acquisition integrates LiveIntent’s identity graph of over 235 million unique hashed email addresses per month into Zeta’s Data Cloud.

Vizrt announced two of its cloud-ready video production switchers, TriCaster Vetar and TriCaster Now, are now available in Amazon Web Services Marketplace. TriCaster video production tools in AWS Marketplace streamlines the testing, purchase, and management of the Vizrt products within customers’ AWS Marketplace accounts.

The National Academy of Television Arts and Sciences presented the inaugural “Excellence in Production Technology” Emmy® Award to Disney’s “The Santa Clauses Season Two.” The award was presented as part of the 75th Technology & Engineering Emmy® Awards, where William Wang, VIZIO Founder & CEO, received Lifetime Achievement Honors for his contributions to the television manufacturing industry.

MEASUREMENT

Comscore has renewed its partnership with Vizio’s Inscape. The measurement company will continue to leverage Inscape’s data in its measurement offering across all 210 local markets. “The integration of Inscape’s smart TV data not only enhances our TV measurement capabilities but also lays the groundwork for future advancements in cross-channel audience insights,” said David Algranati, Comscore’s Chief Innovation Officer. “This partnership will promote a better understanding of ad exposure and content engagement in a rapidly evolving media landscape.”

Incremental, provider of neutral retail media measurement, has teamed with omnichannel advertising platform Skai, which specializes in walled garden media, to introduce a new way measure incrementality in retail media. Through the partnership, Incremental’s third-party measurement integrates with Skai’s AI-driven media activation, enabling brands to optimize the effectiveness of their retail media campaigns alongside broader advertising efforts. “By integrating our capabilities with Incremental, we’re empowering brands to not only measure their performance across different channels but also to optimize their investments based on clear insights,” said Gil Sadeh, President of Skai. “This collaboration transforms how advertisers connect the dots between their retail media and overall marketing efforts.”

Syno International announced a strategic partnership with Comcast Advertising that calls for Syno’s data collection and analytics platform to be integrated with Comcast Advertising’s Signal Authentification service, which aims to provide measurement companies and platforms with a reliable identity signal that can be used across multiple privacy-centric use cases. “By integrating Comcast Advertising’s Signal Authentication solution with our Syno platform, we are offering a game-changing capability that will redefine how measurement is approached in the industry,” said Jokke Nurminen, CEO of Syno International.

STREAMING

Parrot Analytics announced the launch of Streaming Metrics, aimed at providing an understanding of the key metrics that drive financial performance across streaming services. Streaming Metrics offers strategy, finance and competitive analysis teams access to historical and forecasted economic performance metrics – subscribers, revenue, ARPU, churn – combined with catalog insights (including exclusivity and windowing), on a market-by-market basis globally. “The entire entertainment industry wants to understand the key drivers of streaming success” said Parrot Analytics CEO Wared Seger. “We’re excited to finally lift the veil on the streaming landscape with the only empirically verifiable economic attribution system that allows for the comprehensive and global comparison of revenue and other key economic metrics across streaming services globally.”

Video streaming and data insights platform JW Player is merging with Connatix, the video delivery and monetization solution, to form JWP Connatix, unifying JWP’s broadcast-level live and on-demand streaming, data, and workflow capabilities with Connatix’s full stack advertising and content technology. “Media companies require innovative solutions that allow them to maximize audience engagement and help optimize revenue across disparate monetization models, whether it be advertising, subscriptions or commerce,” said David Kashak, Co-founder and CEO of Connatix. “Together, JWP Connatix fulfills that requirement, by accelerating our companies’ mutual visions to create environments where premium video viewing, powered by best-in-class technology, meets high-quality monetization experiences.”

Gamers are fully engaged, leaving little time for anything else including streaming video, according to Hub Entertainment Research’s annual “Gaming 360” report. Young consumers consider gaming a big part of their daily lives – 91% of those age 16-24 play mobile, console or PC video games, with 53% playing on a game console every day and 35% playing on a console multiple times per day. Young gamers estimate they spend 35% of their total “screen time” playing games, and just 19% watching TV shows or movies. “These results illustrate why it’s so critical for media companies to adapt to the tastes of a new generation of consumers,” said Jon Giegengack, Principal at Hub. “There are ways for video platforms to lean into this change; Disney’s investment in Epic Games and Netflix’s growing gaming capabilities are good examples. But it’s critical to accept that young consumers won’t ‘grow out’ of their passion for things like gaming or social video.”

WEBFLiX, a vertical video solution for the open internet, has launched, to help premium publishers and other content owners monetize their existing video creative content across the web. At launch, WEBFLiX’s first publisher clients are TIME and The Arena Group. “Typically, when people think of vertical video, they think of scrolling through content on social media apps. But users also enjoy the same scrolling experience on premium publishers across the open internet,” said Josh Markham, Co-founder at WEBFLiX. “Now, with WEBFLiX, publishers are able to take full advantage of the walled garden playbook by reaching audiences across the open internet while upcycling their video content.”

Cynopsis Standouts

Nominations Now Open for Cynopsis Standout Awards for Q3!

Do you know outstanding entry- and mid-level media professionals on the rise? Nominate them for the Cynopsis Standout Awards! We’re honoring individuals who are making a difference in technology, team management, marketing, and beyond. This opportunity is also available for contractors and freelancers, so it’s the perfect time to highlight the next wave of media leaders.

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ADVERTISING

According to Advertiser Perceptions latest study, US advertisers that implement data strategies results in an average ROI increase of 35%. The research, commissioned by Claravine, shows that 79% of US advertisers agree that it is getting more difficult to show the ROI/ROAS on ad/marketing campaigns as they work with more platforms and have fewer signals to work with; two in five US advertisers already use generative AI for ad creative, and one in two are considering it. About 26% of advertisers are very confident in their ability to properly tag and track all their AI-generated assets. There also has been an increase in Excel usage to accomplish tasks, which ultimately opens companies up to greater difficulties in managing data standards, brand safety, and privacy.

Technology company XR Extreme and The Female Quotient, an experience and media company advancing gender equality in the workplace, unveiled the Representation Index, a global metric to quantify inclusivity in advertising and creative content. “XR is committed to creative responsibility and elevating the role creative plays in driving consumer action,” said Jo Kinsella, Global President and COO of XR Extreme Reach. “Our goal is to give every brand in the world the opportunity to measure inclusivity to better connect and engage with audiences. Through data intelligence, we can maximize creative impact and ensure that representation is measurable, meaningful, and drives audience resonance for all advertisers.”

Vantage announced that its retail media platform, which was previously available in limited release, is now available to all retailers. The platform enables retailers to scale efficiently and optimize their media operations. Vantage also empowers brand and retail teams by providing real-time sales and market insights, supporting decision-making and action across various marketing channels, on-site, offsite, and in-store. “Retail media is not just the latest fad in the industry; it’s an opportunity to transform the relationship between retailers and their vendor partners. Today’s leading retailers have a new data-led business model,” said Aran Hamilton, CEO of Vantage. “Vantage helps retailers launch and scale retail media networks to their full potential. This isn’t just a technology play. Vantage’s orchestration layer integrates the teams and the technologies that are often disjointed and fragmented.”

DIRECTV Advertising hast struck a partnership with LiveRamp to enable LiveRamp’s Authenticated Traffic Solution across DIRECTV’s streaming platforms. LiveRamp’s solution allows brand marketers to connect their first-party data with DIRECTV’s deterministic user data. “Our deal with LiveRamp ushers in a new era for identity standards and reinforces our shared commitment to empowering marketers with greater flexibility, optionality and transparency,” said Matt Jamison, AVP, Head of Ad Sales Partnerships at DIRECTV Advertising.

LoopMe, which uses AI to improve brand advertising performance, announced the launch of Brand Outcome Scores (BOS), an AI-powered media scoring tool. The solution provides advertisers with predictive scoring for their ad buys at both the programmatic bid-request and impression level. “The Brand Outcome Scores solution has one core goal in mind: ​​to ensure that brands only buy the ad requests that matter,” said Yuliia Loktionova, Director of Data Science. “This first-of-its-kind solution has the potential to truly revolutionize how marketers plan and execute their campaigns across mobile video, CTV, and display ads.”

Colossus Media has partnered with cybersecurity company Confiant to combat criminal activity online and malicious advertising, integrating Confiant’s cybersecurity technology with the Colossus SSP platform. “Protecting users from online threats and malvertising is a critical priority. Thanks to our partnership with Confiant, we can offer publishers a safer platform for monetizing their inventory, while ensuring that advertisers reach real people in brand-safe environments,” said Lashawnda Goffin, CEO of Colossus SSP, a subsidiary of the only Black-owned publicly traded advertising technology company, Direct Digital Holdings.

CTV CONNECT 2025

SHAPE THE FUTURE OF TELEVISION

Recent discussions at Cynopsis’ BIG TV Summit and AdExchanger’s Programmatic I/O highlighted CTV’s vital role in media strategies. Industry leaders like Peter Jones and Lacey Tompkins shared insights on merging CTV with linear buys and the power of AI in ad creation. Don’t miss your chance to engage with experts and explore the latest trends. Discover the future of television at CTV Connect 2025, March 12-13 at the Metropolitan Pavilion in NYC.

REGISTER NOW – PRICES INCREASE NEXT MONTH!

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CynopsisJobs
Check out more jobs in Cynopsis Classifieds »
Job of the day
SENIOR INTEGRATED MARKETING CAMPAIGN PROJECT MANAGER
BEACON MEDIA GROUP
NY/NJ

Seeking a diligent, organized, and enthusiastic individual to join our team as we manage Integrated Marketing Campaigns for a candy manufacturer. Responsibilities include ensuring client satisfaction, managing project timelines, and optimizing campaign effectiveness. If you’re proactive and enjoy collaborating with teams, we want to hear from you! Full info HERE

PROMOTION WRITER-PRODUCER-EDITOR >>
REELZ/ALBUQUERQUE, NM: Conceptualize, write, produce and edit on-air promotions, ad sales, affiliate sales and marketing projects. Work collaboratively across departments to develop & execute campaigns for brand campaigns. Full info HERE

MOTION DESIGNER
LONG STORY SHORT MEDIA
WASHINGTON, DC

8-12 week, on-site, contract. Required proficiency in Adobe After Effects, and strong knowledge of typography, composition, animation principles, and experience with Adobe Illustrator and Photoshop are essential. Full info HERE

DIRECTOR OF DIGITAL MEDIA

CSI SPORTS
JERSEY CITY, NEW JERSEY

Proven track record of monetizing digital assets on various social media platforms. Work closely with our production team in creating content and comprehensive marketing plans to increase market share. Full info HERE

INTERNATIONAL SALES EXECUTIVE
CSI SPORTS
JERSEY CITY, NEW JERSEY
Create and execute sales strategies and proposals- generating new sales from past, current and future leads by networking, building relationships and identifying valuable sales opportunities. Manage existing accounts and excel at identifying clients’ needs. Requires a self-driven individual who is passionate about the sports and media industry. Full info HERE

NATIONAL SALES EXECUTIVE
CSI SPORTS
JERSEY CITY, NEW JERSEY
Looking for another self-motivated, highly disciplined National AD Sales Executive that enjoys the sales process from beginning to close. If you bring the enthusiasm and determination we will supply the opportunity to make this the best position you’ve ever had. Full info HERE

PRODUCER
>>
TSR STUDIOS/LOS ANGELES, CA: Help build programming and shows for our digital and social media pages as well as have knowledge of the latest and greatest in social media, and emerging technology. The ideal candidate has a successful background in physical video production and an obsession with storytelling and creating content. You will also develop and edit video content. Full info HERE

ASSOCIATE, GLOBAL LICENSING & DISTRIBUTION
HEARST MEDIA PRODUCTION GROUP
CHARLOTTE, NC
Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules for FAST channels. Full info HERE

DIRECTOR OF BUSINESS & LEGAL AFFAIRS >>
SONY PICTURES TELEVISION/CULVER CITY, CA: Sony Pictures Television is seeking a Director of Business & Legal Affairs. The Director’s primary role will be to develop and build deal structures, and analyze, negotiate, and draft various development and production agreements while providing ongoing business affairs counsel for any SPE game shows including Wheel of Fortune and Jeopardy! Full info HERE

LEAD BUSINESS DEVELOPMENT EXECUTIVE >>
CASTIFY.AI/HYBRID: Expand our client base in the digital advertising industry and focus on business development, securing new clients and partnerships, and negotiating contracts with leading advertising brands and agencies as well as experience in the digital advertising sector, showcasing a proven track record of achieving targets and excelling in business development. Full info HERE

PAID SEARCH SPECIALIST
>>
AKA NYC/NEW YORK, NY: As Paid Search Specialist, you will be responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

MARKETING ASSOCIATE MANAGER
GSTV
NEW YORK, NY – HYBRID REMOTE

Touch various teams within our group such as Marketing Solutions, Marketing Communications and Design. Our group develops thoughtful marketing and promotional programs alongside our business development team. We collaborate with teams across the organization to develop concepts that meet client needs and then bring the story to life. Full info HERE

MEDIA PLANNER >>
AKA NYC/NEW YORK, NY: Shape and executive innovative multi-channel media plans. Key responsibilities include developing campaign presentations and reporting materials and optimizing campaign performance using Google Campaign Manager. Ideal candidates possess 2-4 years of experience, strong communication skills, and a passion for entertainment. Full info HERE

TV HOST
>>
QVC/WESTCHESTER, PA: Credible while entertaining candidate w/exp hosting TV, digital, radio, spokesperson or live events. Masterful storyteller, enthusiastic & a love for products and shopping a must. Must be quick on their feet w/ability to improv & engage as well as have an elevated sense of style. Full info HERE

DIRECT RESPONSE ACCOUNT EXECUTIVE

TV One
NEW YORK, NY – HYBRID REMOTE
Carry out the entire sales process from initial contact to deal close as well as build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength. Full info HERE

CTV ACCOUNT EXECUTIVE
>>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing partnerships to drive strategic and creative solutions for clients also help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

PERFORMANCE MARKETING DIRECTOR

AKA NYC
NEW YORK

Serve as a primary point of contact for our clients, cultivating strong relationships based on trust and delivering exceptional service. Collaborate closely to understand their goals, challenges, and market dynamics, providing strategic guidance and insights. Full info HERE

DIGITAL SALES ACCOUNT EXECUTIVE >>
OUTLAWS ENTERTAINMENT/Remote:
Looking for a senior level digital seller to drive national, regional and local O&O and 3rd Party Revenue for our Gen-Z targeted video content and entertainment division. Will have access to influencers, a strong creative services team and a multitude of media assets to leverage. Full info HERE

VP OF FINANCE & ACCOUNTING
>>
PBS DISTRIBUTION/ARLINGTON, VA (HYBRID): Responsible for strategic financial oversight of the company’s growth and profitability, including all finance, accounting, and treasury operations as well as lead the long-term financial planning process, provide content investment guidance and collaborate with the executive management team to set the vision and achieve goals for revenue. Full info HERE

ACCOUNT REP: MPT NATIONAL CORPORATE SALES

MARYLAND PUBLIC TELEVISION FOUNDATION
REMOTE

Call on current and prospective sponsors, providing high-quality customer service, in a manner consistent with standard industry practice, for the customer/client accounts for which they have cultivated or have been assigned as well as build sustainable, long-lasting relationships with existing clients. Full info HERE

PAID SEARCH SPECIALIST
AKA NYC
NEW YORK

Responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

PAID SOCIAL SPECIALIST
AKA NYC
NEW YORK

Responsible for developing, implementing, and optimizing paid social media campaigns to drive brand awareness, engagement, and conversions. The ideal candidate will possess a deep understanding of social media platforms and data analytics and has a proven track record of delivering measurable results through paid social channels. Full info HERE

PRODUCER/WRITER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Responsible for writing, producing and supervising edit sessions for assigned on-air promos and cross department promotional initiatives and develop and execute ideas for image and brand campaigns. Manage shoots as necessary. Full info HERE

SR. PROJECT MANAGER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Coordinate off-channel marketing and creative services projects, timing, administrative coordination, and processes to ensure that our projects are delivered on time, budget and produce the desired results. You will be the go-to person for everything involving a project’s organization, client communication, planning, and timeline. Full info HERE

DIRECTOR, CUSTOMER ACQUISITION

GOLDEN HIPPO
WOODLAND HILLS, CA (Hybrid)

Golden Hippo is hiring a Director, Customer Acquisition to be responsible for leading a direct response marketing team to test, optimize, and scale new product campaigns. This role will help to identify opportunities and the strategy for overall Customer Acquisition initiatives. Anticipated Salary Range is $131.6k – $175.5k + bonuses. Full info HERE

SR. YOUTUBE ADS SPECIALIST
GOLDEN HIPPO
REMOTE

Golden Hippo is hiring a Sr. YouTube Ads Specialist to lead YouTube media buying. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budgets while maintaining KPI’s. Anticipated Salary Range is $86.4k – $115.2k + bonuses. Full info HERE

FACEBOOK ADS SPECIALIST
GOLDEN HIPPO
REMOTE

Golden Hippo is hiring a Facebook Ads Specialist to manage Facebook ad campaigns and craft highly converting ad creatives. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budget. Anticipated Salary Range is $75.7k – $101k + bonuses. Full info HERE

SVP-DIGITAL REVENUE DEVELOPMENT
>>
NEXSTAR/IRVING, TX: Work collaboratively with the Broadcast Leadership Team to lead sales strategies across all stations, divisions, and platforms. The role will work with station leadership, the National Sales Organization, and directly with clients to drive optimal revenue opportunities for all of Nexstar’s digital channels. Full info HERE

SENIOR DIRECTOR OF AD SALES
>>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing large, meaningful partnerships to drive strategic and creative solutions for clients. You relish the opportunity to help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

ACCOUNT EXECUTIVE

INTERSECTION
LOS ANGELES, CA

Drive new revenue for our media around Los Angeles and beyond as well as building relationships with prospects and clients. Full info HERE

ACCOUNT EXECUTIVE DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Min 2 yrs DR Experience. Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

MEDIA COORDIATOR DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

ACCOUNT EXECUTIVE

INTERSECTION
SEATTLE, WA

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE
INTERSECTION
PORTLAND, OR

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE, AD SALES >>
FUSE MEDIA/NEW YORK, NY:
Support the Ad Sales team by prospecting, selling and expanding the Company’s advertising revenue base. The candidate will have a strong media sales background with a network of industry clients and prospects as well as establish a book of business and exceed pre-established activity and sales quota utilizing CRM tools to document sales activity. Full info HERE

ACCOUNT EXECUTIVE, EAST COAST ADVERTISING SALES

THE ALLEN MEDIA GROUP
NYC (Hybrid)

Responsible for coverage of assigned advertising agencies and clients specifically dedicated to representing AMG linear, digital and streaming platforms. Also grow and maintain existing clients as well as prospect and close new business. Work closely with clients and advertising holding companies ensuring AMG is a ‘must-buy’ for advertisers. Full info HERE

VP/HEAD OF ADVERTISING SALES

FREEBEE
FL/NYC Remote

Lead, manage, develop, and grow Ad Sales teams. Attract and retain the best talent. Work with leadership team to set, achieve, and grow revenue targets across OOH, Digital and Experiential. Instrumental in driving the team to exceed all expectations and goals. 15+ years’ experience in advertising, media, and relevant sales management roles. Full info HERE

ACCOUNT EXECUTIVE
FREEBEE
MIAMI

Achieve revenue and growth targets across linear and digital. Identify and execute strategies which result in exceeding revenue targets. Develop and execute effective sales strategies that showcase as well as maximize overall revenues for the overarching National Sales division. 7-10 yrs exp. in advertising, media & relevant sales management roles. Full info HERE

SENIOR AUDIO/VIDEO PROMOTION PRODUCER >>
WHYY/PHILADELPHIA:
Produce best-in-class promotional spots, accurately reflecting WHYY’s brand mission, from strategy through management approvals. Write killer scripts for audio and video to engage audiences. Organize promotional spot production schedule for video and audio spots needed for TV, FM, digital and social platforms. 10-15+ years’ experience. Full info HERE

DIGITAL DIRECTOR, NEWS >>
WHYY/PHILADELPHIA:
Develop a cogent strategy for developing and publishing WHYY news content across social media and emerging digital platforms. Convey and create SEO, social media and digital best practices in concert with the digital staff with the focus of informing and developing the newsroom’s digital muscles. Five or more years of journalism experience. Full info HERE

ACCOUNT EXECUTIVE
FAMILY ENTERTAINMENT TV
NYC
Represent FETV & FMC to media community via ongoing communications & relationship building. Maintain & develop strong working relationships w/both agencies & internal departments in support of sales efforts. Work w/sales management, pricing & planning to achieve quarterly revenue goals. 5+ yrs media sales exp. preferably in cable TV- agency exp. +. Full info HERE

TV/VIDEO SPONSORSHIP-PRODUCT INTEGRATION SALES REPRESENTATIVE
>>
GAME ON MEDIA SOLUTIONS/Remote: Game On Media Solutions is looking for an independent business development oriented sponsorship sales representative. Focus will be on TV/Streaming project opportunities for brands that include product integration and placement. This is an Independent Contractor performance compensated opening. Attractive fees can be earned for closed deals. Full info HERE

BRAND ASSISTANT
>>
THE LEDE COMPANY/NYC: Full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Brand Assistant to join the Brand team in our New York office. The Assistant will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, CPG and Lifestyle clients. Full info HERE

TALENT ASSISTANT >>
THE LEDE COMPANY/LA: Full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment and nonprofit sectors. We are looking for a Talent Assistant to a Talent Publicist in Los Angeles. We are seeking enthusiastic candidates who can work in a fast-paced environment, are driven & have strong communication and writing skills. Full info HERE

EXECUTIVE PRODUCER FOR NATIONAL POLITICAL SHOW >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Develop and oversee the production of a daily or weekly national political show that covers the most important political news and events of the day. Develop and execute strategies to increase the show’s audience and engagement. At least 5 years of experience as an executive producer for a political show or similar program. Full info HERE

EXECUTIVE PRODUCER OF NEWS/ENTERTAINMENT
>>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC:
Oversee all editorial and entertainment content, news production and presentation. Responsible for day-to-day operations of the show: producing, writing, and guiding creative. Develop content for the News @ TEN, plan, assign and create production schedules. 7 years of experience as executive producer or show producer. Network experience preferred. Full info HERE

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