CYNOPSISDIGITAL
06.05.15 Good morning. It’s Friday June 5, 2015, and this is your first early morning digital briefing.
Grammy-nominated musician Jack Antonoff will make his digital debut in Thank You and Sorry on June 16. The docu-series will follow Antonoff as he tours the world with his band The Bleachers, ponders life’s questions and encounters characters along the way. Produced by Above Average, Thank You and Sorry will premiere exclusively for free on Google Play.
Crackle will collaborate with SaaS analytics company Moat and Freewheel to track viewable ad measurement across its connected TV (or OTT) service. “The 380 percent growth of [connected TV] viewership year over year is evidence that consumers still enjoy the ‘Living Room’ experience,” said Amy Pisano, Freewheel’s Vice President of Enterprise Solutions. “This is good news for advertisers, as CTV environments aren’t subject to the same viewability risks that other primarily digital environments might be.” Jonah Goodhart, Co-Founder and CEO said to Cynopsis, "Crackle is taking a stance that transparency and independent measurement is critical on every platform, including Connected TV.”
Zealot Networks, the digital start-up from former Maker Studios CEO Danny Zappin, signed Northside Media Group, a Brooklyn-based firm with large-scale live events, digital and print publications. The company is known for the SXSW-style Northside Festival, Taste Talks, SummerScreen, Brooklyn Magazine, The L Magazine and The Culture Network.
The Orchard inked a multi-film output deal with Brain Farm, creators known for its action sports entertainment programming. Brain Farm has 11 feature films in the pipeline and plans to release and distribute them from 2017 to 2020. The Orchard has partnered with the studio for its latest release, We Are Blood.
The Urban Movie Channel (UMC), a SVOD service from RLJ Entertainment, acquired a multi-year license of more than 40 hours of urban-themed content from Starz Digital. Among the titles to be released this summer: five seasons of Martin Lawrence Presents: First Amendment, Phunny Business, Lies and Illusions and the documentary History of Jazz: Oxygen for the Ears.
Netflix will add Tig to its lineup on July 17. The doc follows comedian Tig Notaro as she’s diagnosed with breast cancer, loses her mother, and creates her infamous 2012 stand-up routine. Notaro serves as executive producer along with Leah Holzer, Hunter Seidman and Tim Foley; co-directors are Kristina Goolsby and Ashley York.
Country stars Reba and Darius Rucker are going to the movies. Fandango plans to release new episodes of I Love Movies featuring the CMA Award winners at the CMA and the CMA Music Festival in Nashville from June 11-14. Episodes will air on the screens at the Nightly Concerts at LP Field and at other venues throughout the four day festival, as well as on Fandango’s digital network, including Fandango Movieclips and Fandango channels on Hulu, Roku and Samsung’s Milk Video Service.
A CYNOPSIS MESSAGE
Primetime Emmy® Awards: Before the Ballot Special eReports We explore the Categories before Nominees are determined
Actor/Actress
Nonfiction Specials/Series
Reality Host/Competition/Program (June 17)
Drama (June 24)
Comedy (June 25) Space is limited. To advertise, contact Mike Farina – 203.218.6480
Simulmedia launched the Video Advertising Marketing Operating System (VAMOS). VAMOS, a data-driven ad targeting and optimization platform, calculates ROI for TV campaigns, tying sales (as measured by client data or credit card transactions) directly to set-top box viewership. “Simulmedia’s investment in data has made them a good partner with the AMC Networks,” said Arlene Manos, President of National Advertising Sales at AMC Networks. “The platform has been able to uncover inventory value in counterintuitive places, which is useful both for clients targeting specific audiences, and for AMC to do increased business with clients of Simulmedia.”
The Interactive Advertising Bureau (IAB)’s Digital Video Center of Excellence announced its Board of Advisors. They include: Ari Bluman – Chief Digital Investment Officer, GroupM; Marianne Gambelli, Chief Investment Officer, Horizon; Jennifer Gardner, Director Media Investment and Partnerships, Unilever; John Nitti, Chief Investment Officer, ZenithOptimedia.
Layer3 TV, Inc. closed $51 million of financing with a Series B funding round. Series A lead investors Evolution Media Partners and North Bridge Venture Partners participated in the Series B alongside new investors. Said Jeff Binder, CEO and Co-Founder, “Layer3 TV is the new cable – putting subscribers at the center of the universe by giving them seamless control of their entertainment relationships.” The service is expected to unveil its pay television service later this year.
Cinema advertising company Screenvision announced a slew of new hires and promotions yesterday. They include: Christine Martino being promoted from Vice President of National Ad Sales, Eastern to Senior Vice President of National Ad Sales; Tracy Kain was promoted from Vice President of National Sales, based in Detroit to Vice President of National Sales, Western Region and Detroit Region; Andrew Gyves was hired as Senior Director of National Accounts; Laura Griffith was appointed to National Account Executive, Detroit; Eric Nathanson is the new National Account Executive, Western Region; Matt Wiesenfeld is now the National Account Executive, New York; and Celeste Roman is Sales Service Executive, New York.
Univision Communications Inc. (UCI) named Jessica R. Herrera-Flanigan as Executive Vice President, Government Relations and Public Policy. Herrera-Flanigan most recently served as a Partner at Monument Policy Group.
Deborah Bradley was promoted to Executive Vice President Of Networks And Programming Optimization, Content Strategy And Commercialization for Turner Broadcasting System, Inc. Bradley joined Turner in 2010 as Senior Vice President Of Program Acquisitions. Deals she has closed for the networks are: The Big Bang Theory and 2 Broke Girls for TBS, Grimm and Castle for TNT.
Ryan Vance has joined digital health and fitness network FitStar as Head of Content. Ryan was Senior Vice President of Programming at Discovery Digital Networks.
A CYNOPSIS MESSAGE
– Jeff Urban Whistle Sports Co-founder and President TO HEAR MORE FROM JEFF URBAN AND OTHER SPORTS EXECS, REGISTER NOW FOR THE CYNOPSIS SPORTS BUSINESS SUMMIT ON JUNE 16 Sponsored by MP & Silva, espnW & Thuuz
DIGITAL SPOTLIGHT OF THE DAY
Brands are flocking to Facebook for its advertising opportunities, but Hotels.com took a different approach. Facebook’s autoplay ad doesn’t play audio unless a user stops in the feed or scrolls over with a mouse. To mess with the rules, Hotels.com enlisted its character Captain Obvious to play the piano throughout the spot. The catch – he doesn’t know how – but Facebook users won’t notice unless they tune-in. Check out the cheeky ad at www.cynopsis.com/#video.
See you Monday,
Jessica Reese @JMarieReese
06.05.15
Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
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JOB OPENING: MOTION/BRDCST DESIGNER/Comedy Central/NYC: Design/animation support for promo projs 3-5 yrs exp. Expertise: full Adobe Creative Suite: After Effects, Photoshop, Illustrator, & InDesign, & Premiere. Exp in Flash & Cinema 4D a +. Full info/apply HERE (6/12)
JOB OPENING: ACCOUNT EXECUTIVE/Discovery/NYC: Talented sales exec to join Discovery Digital Networks Ad Sales team to sell our digital properties. Excellent proactive sales skills. 4-6 yrs ad sales exp, min. 3 yrs dig sales exp req’d, video exp pref. Apply HERE (6/12)
JOB OPENING: RECEPTIONIST/GSN TV NY: Project support to Affiliate/Ad Sales, general office administration/coordinating; Extensive knowledge of Excel, Microsoft Office incl. Powerpoint. Degree required. Send res/CL HERE (6/12)
JOB OPENING: SALES PLANNER/CBS Television Distribution/NY: National TV Sales Org. seeks energetic organized individual to join our company. Direct contact w/sales team and agencies. 1-2 yrs sales plan’g exp req’d. Resume/CL to: [email protected] (6/12)
JOB OPENING: MARKETING ASST/VIACOM/NYC: Help in dvlpng/executing off-channel campaigns supporting campaigns for MTV shows/initiatives. Mng calendar/travel arrangements for Mktg dir; sched team meetings. BA Deg. Strong comm skills. Resume HERE (6/12)
JOB OPENING: MANAGER RESEARCH/ABC Digital Sales/NYC: 4+ yrs of multi-platform digital/linear ad sales rsrch a must. Strong digital media rsrch exp. Expertise in using research tools-Comscore, Nielsen, Omniture. Full info/apply HERE (6/12)
JOB OPENING: COORD, COMMERCIAL OPERATIONS/IFC/NYC: Resp for building IFC brdcst log, mngng placement of commercial spots & sponsorship elements to maximize revenue/inventory. Enthusiastic, strong orgnztnl/comm skills, att to detail. Team player a must! Full info/apply HERE (6/12)
JOB OPENING: RESEARCH MGR/AMC/SUNDANCE/NYC: Support the AMC/Sundance TV Ad Sales dept in providing primary & secondary rsrch analyses & presentations. 5+ yrs rsrch exp at brdcst network or cable co, pref in Ad Sales.Full info/apply HERE (6/12)
JOB OPENING: SENIOR WRITER/PROD/IFC/NYC: Lead creative for IFC Originals launches & brand campaigns. Idea-generating/writing/producing/directing mastermind w/a comedy background & "Always On, Slightly Off" sensibility. 6-8 yrs’ exp. Submit res & reel link HERE (6/12)
JOB OPENING: SR MANAGER OA SCHEDULING/E! & Esquire/LA, CA: Aid in the strategy and planning of linear campaigns for both networks. Min. 4 years promo scheduling required. Full info/apply HERE (6/10)
JOB OPENING: DESIGNER/ESQUIRE/LA, CA: Conceive, develop and design creative for print, digital and on-air graphics. 5 years experience of entertainment design required. Full info/apply HERE (6/10)
JOB OPENING: DIR & MGR (2 positions) STRATEGY & FAN ENGAGEMENT/MTV/NYC: Dir req’s 8+ yrs & Mgr req’s 5+yrs of dig creative, prod and/or mktg exp major commercial media, consumer brand or creative agency. Full info/apply (DIR) HERE & (MGR) HERE (6/10)
JOB OPENING: MGR, MKTG & CREATIVE SERVICES/Scripps Networks/NYC: Must be savvy w/tech and asset mgmt. Perform a range of support and development duties related to the int’l operations. 5+ yrs branded & ent exp req’d. Full info/apply HERE (6/9)
JOB OPENING: SR RESEARCH ANALYST/NBCU/NYC: Be key member of Advanced Analytics team w/in the Advrtsng Sales Rsrch & Strategy Group. Contribute to long term & short term analytics strategies & capabilities identified to support NBCU sales. Full info/apply HERE (6/9)
JOB OPENING: SR MGR BRAND & CHANNEL DISCOVERY WHERE GROUP/NYC: Provide rsrch expertise to the Brand & Activation teams. 6-8yrs media industry, w/exp at a media planning/buying agency. Strong knwldg of media rsrch methodology incl aud measurement. Resume to: [email protected] (6/9)
JOB OPENING: SR MGR, CHANNEL INSIGHTS/WHERE GROUP/NYC: Mng channel plan’g projects as directed by the Dir, Channel Insights & VP, Director. 6-8 yrs in media industry, w/a strong plan’g background, pref’ on a brand heavily focused in applying rsrch. Resume to: [email protected] (6/9)
JOB OPENING: SR MGR DIGITAL/A+E Networks/NYC: Oversee measurement strategy for A+E Networks portfolio of digital products. Full info/apply HERE (6/9)
JOB OPENING: SR DIRECTOR DATA MNGMNT/A+E Networks/NY: Resp for enterprise data architecture, governance, master data mngmnt, defining & building Enterprise bus. intelligence, Enterprise Integration & data info mngmnt strategy & implementation. Full info/Apply HERE (6/6)
JOB OPENING: SALES PLANNER/Screenvision/Chicago: Sales acct mngmnt support, sales reporting, campaign tracking. Knwlg sales processes, CPM’s & inventory mngmnt pref’d Need BS+3 yrs media exp, strong excel. Fast paced envir, mult tasker a must. Full info/Apply HERE (6/6)
JOB OPENING: PRODUCER/CSI Sports/NY: Assist the Production Dept supporting 24/7 Network + National Synd. 7 yrs Post-Prod TV exp. Sports background req’d. Strong organizational skills necessary for broadcast and multi-media projects. Res/cvr to Rose HERE (6/6)
JOB OPENING: ASST MGR, BROADCAST/DIGITAL PUBLICITY/CBS/NYC: Produce radio tours, gather research, digital press kits, release video & social publicity assets. 1-2 yrs. TV broadcast/digital publicity exp. Full info/Apply HERE (6/6)
JOB OPENING: PROGRAMMING/SCHEDULING SPECIALIST/CSI SPORTS/NY: 3-5 yrs TV Ntwrk exp. Create/mng logs & allocate inventory. Implement/sched ad campaigns, promos plus work w/Ad Agencies & RSNs nationwide. Traff software exp. & excel skills req. Res/cvr to Rose: HERE (6/6)
JOB OPENING: SALES ASSISTANT/Fuse/NY: Work w/AE & Planners & point of contact for agencies. Mng deal allocations, Create flowcharts, process make goods for liability. Self-starter, strong orgnztnl & comm skills Attention to details. BA+ 2 yrs exp. Resume to: [email protected] (6/6)
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