06/25/20: Showtime shifts The Comey Rule airdate to pre-election


Cynopsis Medias First Morning Read
Thursday June 25, 2020

Today’s Premieres
CBS All Access: The Twilight Zone
HBO Max: Doom Patrol, Esme & Roy, Search Party
MTV: Revenge Prank at 9p

Tonight’s Finales
CBS: Broke at 9:30p
Food Network: Summer Rush at 10p


Showtime mini-series The Comey Rule, based on former FBI Director James Comey’s book, “A Higher Loyalty,” is moving from a late November air date to Sunday, September 27 and Monday, September 28 at 9p. Earlier in the week, director Billy Ray sent an email to the cast, expressing his disappointment that The Comey Rule wouldn’t air until late November, after the presidential election. The change was just part of Showtime’s scheduling updates – Ethan Hawke’s The Good Lord Birds, originally set to launch August 9, will now debut October 4. Docu-series The Comedy Store will premiere Sunday, October 4 at 10p; four-part The Reagans debuts Sunday, November 15 at 8p; and feature doc Belushi, examining the life of the late John Belushi, arrives Sunday, November 22 at 9p.

Netflix’s subscribers have been tuning in to more international content during the pandemic, revealed CEO Reed Hastings in an audio essay for the BBC. “We’re discovering that the more global we become, the more important it is that we work with local, diverse creators to tell local, authentic stories that speak to us all,” said Hastings, noting that La Casa De Papel (Money Heist) has drawn 65 million users.

In more Netflix news, the streamer is among those being sued by the estate of Sherlock Holmes author Sir Arthur Conan Doyle over copyright and trademark issues regarding upcoming film Enola Holmes. The lawsuit claims that the movie, starring Millie Bobby Brown as the sister of Sherlock Holmes and based on the book series by Nancy Springer, incorporates the detective’s emotions, which weren’t evident in earlier books that are part of the public domain. Legendary and the author, writer and director of the film are also named in the suit.

Major League Baseball league owners approved a truncated 60-game schedule that will begin around July 24, with training camps set to open July 1. The players’ union agreed to the terms. Competition will have more regional play, to keep teams closer to home to reduce travel exposure to COVID-19. “The proposed schedule will largely feature divisional play, with the remaining portion of each Club’s games against their opposite league’s corresponding geographical division (i.e., East vs. East, Central vs. Central and West vs. West), in order to mitigate travel,” said the league.

The role of Missy, a biracial character on Netflix’s animated series Big Mouth, will be recast with a Black actress. “We made a mistake, took our privilege for granted, and we are working hard to do better moving forward,” wrote series co-creator, executive producer and star Nick Kroll on Twitter. Jenny Slate voiced the role for the show’s first three seasons.

Brooklyn Nine-Nine showrunner Dan Goor chucked the four episodes he’d written so far for season eight of the cop comedy, series star Terry Crews told Access. In the wake of protests over George Floyd’s death, “We’ve had a lot of somber talks…and through this we hope to bring something that could really, really, truly be groundbreaking,” said Crews.

The National Cable Television Cooperative and Katz Networks announced a multi-year affiliation agreement making Katz’s networks Bounce, Court TV, Court TV Mystery, Grit, Laff, and the streaming-service Brown Sugar, available for carriage by NCTC’s 750+ broadband and cable operators.

CNN announced its new programming slate, with new CNN Original Series including Lincoln: An American President, exploring the life of the 16th president; eight-part History of Sitcom; Jerusalem; Reframed: The Many Lives of Marilyn Monroe; The Story of Late Night; First Ladies; and The Woman Who Took Down the KKK, about a Black heroine in the South. HLN is bringing back a number of true crime series, and adding Murder Nation, featuring iconic mysteries and murder cases.


We’re searching for the most innovative executives in digital media who excel in digital content, marketing, advertising, social media to take their place on Cynopsis Digital’s “It List.” These are the people who shake up the status quo and are shaping digital media’s future.



New York City started accepting film permit applications for work starting after June 30. The permits allow principal photography, with a limit of a cast and crew of no more than ten people, among other restrictions.

ViacomCBS International Studios and Miramax are teaming to co-produce The Turkish Detective, a TV series adaptation of the crime novels by Barbara Nadel. Jill Offman, former VP of ViacomCBS International Studios UK, will executive produce.

ITV America inked an overall deal with Christopher Potts and Jonty Nash’s recently established production label Nobody’s Hero. Under their agreement with ITV America, Potts and Nash will expand upon their brand of reality fare, creating, developing and producing projects alongside the ITV team.

Apple TV+ gave a straight-to-series order to comedy series The Afterparty, which will tell the story, from different points of view, of a murder at a high school reunion party. The show comes from Sony Pictures Television and TriStar Television.

MGM Television’s Unscripted & Alternative Television, and Orion Television division inked a first look deal with format sourcing company Small World IFT. Under the agreement MGM will have an exclusive first look at international formats sourced by Small World IFT and access to their existing catalog.

Skydance Television has partnered with CJ ENM (Parasite) and its subsidiary Studio Dragon to develop a television series based on the South Korean fantasy drama Hotel Del Luna. The new series will be reimagined for a global audience with Alison Schapker (Altered Carbon) developing and producing as part of her overall deal with Skydance.

Sky and AMC ordered season two of Gangs of London, produced by Pulse Films in association with Sister for Sky Studios. AMC is on board as co-producer for season two.

Toonz Media Group, Elijah Rock Productions, and Ericka Nicole Malone Entertainment have started pre-production on a feature length animated movie, JG & the BC Kids, which will be followed by a TV series following a super intelligent and athletic scientist and inventor who travels the world to find special kids. Janet Huber (The Fresh Prince of Bel Air) will produce the show, inspired by her son.


So, how are the “new” NewFronts going? “Against a backdrop of unprecedented change, we are pleased with the NewFronts week so far, and believe that we are bearing witness to the reinvention of large scale events right before our eyes,” David Cohen, President, IAB, tells Cynopsis. “With over 12,000 registrants and a diverse mix of presentation formats and topics, we are doing exactly what the reimagined virtual NewFronts set out to do. We are highlighting the best consumer insights, content and technology, as well as connecting buyers and sellers via a next generation marketplace. Some of these insights are a direct reflection of the social unrest and injustice that exists in the world, and presenters are tackling these issues head on. Yesterday, Monique Nelson, CEO of UWG led a Town Hall on diversity and opened the discussion with the ‘3A’s – acknowledgement, action and accountability’ – three words that we, as an industry need to honor and stay focused on in the months and years ahead.”

In the ever-expanding realm of audio, NewFronts newcomer Vibenomics, a location-based out of home audio advertising and experience company, is looking to entice brands with its data-driven, automated and measurable spoken-word business that targets consumers at the point of sale. Given that 16% of unplanned purchases are driven by in-store promos, “We’re introducing a new category, really,” Vibenomics President Paul Brenner tells Cynopsis. “Historically music and messaging didn’t have the tech behind them, the flexibility, the data measurement to really be able to jump into the digital out of home space.” The company, which counts NASCAR, Mondelez and Body Armour among clients, incorporates cloud-based tech, data integration and a library of licensed background music to elevate brand messaging. “We’re digital out of home, we’re shopper marketing and we’re CPG-friendly,” says Brenner. “The dialogue we’re having with advertisers is, ‘You can reach the shoppers where they matter the most and do it with the same planning tools and expectations you have with any other medium today.’”

VICE Media Group announced it is expanding its VICE News ecosystem globally with the launch of VICE World News. The brand will create hundreds of hours of international television, digital and audio news programming for audiences worldwide, and will see VICE significantly scaling its news operations globally beyond its existing footprint. Among shows in production, to be released in the US and internationally, are Border to Border, a look at lives on both sides of the line; Reset, exploring video games; Fanatics, delving into the lives of people whose fandom borders on obsession; and The Source, which goes behind the headlines of major stories. In partnership with iHeartRadio, the company is launching weekly investigative series VICE News Reports.

Vice Media Group also called on advertisers to consider the brand safety policy of keyword blocklists, offering research that shows the lists restrict content that promotes diversity and inclusion. And “The 8:46 Project” is company-wide commitment to expand coverage and reporting on systemic racism across all VICE brands.


NBCUniversal’s streaming service Peacock will be available on VIZIO SmartCast TVs and LG Smart TVs at launch on July 15. A tier featuring more than 7,500 hours of movies, shows, and live and on-demand programming will be free, with Peacock Premium available for $4.99 per month, with more than 15,000 hours of content. Viewers can upgrade to Peacock Premium ad-free for an additional $5.00 per month.

Sports-focused live TV streaming platform fuboTV gets even sportsy-er, with a multi-year distribution agreement with Disney Media Networks for live TV and VOD. Beginning this summer, customers who subscribe to fuboTV’s fubo Standard base package will have access to ESPN, ESPN2 and ESPN3, as well as ABC, ABC News Live, Disney Channel, Disney Junior, Disney XD, Freeform, FX, FXX, and National Geographic. Additional networks will also be available on fuboTV’s other packages. “With the addition to our lineup of the ESPN suite of channels, we continue to make good on our promise to sports fans to be the undisputed home of professional and college sports,” Fubo co-founder and CEO David Gandler said. “Fubo is equally delighted to add the storied Disney, ABC, FX and Nat Geo networks to round out a robust programming portfolio for the whole family to enjoy.” Said Sean Breen, EVP, Platform Distribution, Disney Media Networks, “With fuboTV’s multiple access points across all major streaming platforms and a competitive price point, we continue to serve a growing audience that consumes video on multiple screens and attract new customers into the pay TV ecosystem.”

Amazon is actively pursuing deals to license live and linear programming for Prime Video, according to a report in Protocol. The newsletter quotes from job listings for Amazon, including one scouting someone who can “redefine how customers watch 24/7 linear broadcast TV content” and design “the end-to-end customer experience for how customers discover and watch” linear TV content. Amazon has already licensed sports programming, including NFL Thursday Night Football, and streams live programming from news networks.

J2911 Media has closed a content package deal with Tubi for new title additions to its platform within the US, Canada, Mexico and Australia.

The Cynopsis Digital Model D Awards is looking for: Innovators. Inspirers. Creators of all kinds. For the 8th year in a row, we celebrate those in online video content and advertising who are at the forefront of the industry, elevating it with their state-of-the-art contributions to branded content, technology, ad campaigns, and original content. Entries due August 11th.


Added to the lineup for the 2020 BET Awards: Black Thought, Jay Rock, Karen Clark Sheard, Kierra Sheard, Mister Jahi, Nas, Public Enemy, Rapsody, Questlove, and YG. The show airs Sunday, June 28 at 8p, across BET, BET Her and CBS.

From Monday, June 29 through July 4 weekend, AccuWeather Network will offer tips on how to stay safe this summer, as well as daily Fourth of July and fireworks visibility forecasts starting June 30.

The PBS Short Film Festival is back for its ninth year, returning July 13-24 to all PBS and station digital platforms. The festival features 25 short-form independent films presented in five categories: culture, environment, family, humanity and race. “At PBS, we have been committed to bringing a diversity of voices into American homes,” said Ira Rubenstein, Chief Digital and Marketing Officer. “As we celebrate independent filmmakers once again this year, we’re especially proud to showcase a variety of features and perspectives across multiple platforms and help to elevate important stories.”

LMN’s is in the Wrong again with two new movies: Vivica A. Fox returns to star in and produce The Wrong Wedding Planner, premiering Friday, July 17 at 8p, and The Wrong Stepfather, debuting Friday, July 31 at 8p.

AMC is airing special Better Call Saul and Breaking Bad-related programming in July, including a day-long marathon of Better Call Saul’s fifth season on Thursday, July 9 at 9a, with bonus content from series stars Bob Odenkirk and Rhea Seehorn; a new digital short-form series with Giancarlo Esposito; and back-to-back airings of the films Wakefield and Godzilla, starring Bryan Cranston, with special interstitial content from the Breaking Bad star.

Call for judges! Cynopsis is gearing up to celebrate companies leading the charge in adtech innovation and we’re actively sourcing new members to join the judging panel. If providing your insight to help select this year’s entrants sounds like something you’d be a good fit for, please fill out this brief application.

The Paley Center for Media is hosting a program that will run on the Paley Center’s Facebook page. HGTV’s Property Brothers: A Conversation with Drew and Jonathan Scott will be available for view on Friday, July 10 starting at noon.


Video advertising platform SpotX struck a new partnership with Acxiom to offer enhanced audience-based buying capabilities and improved inventory matching using Acxiom’s data. The new integration layers data on the supply-side, enabling advertisers who are purchasing media programmatically through a demand-side platform to get closer to their desired target audience. “Addressable advertising and the personalization of video ads have become increasingly important to upfront negotiations, so we want to ensure that data is made available with the most scale to help our clients reduce wasted ad spend and not only reach a larger audience, but also generate better results,” said Kristen Williams, VP, Strategic Partnerships at SpotX. “Our integration with Acxiom is an important step for SpotX’s commitment to client success as we guide them to make the smartest decisions by fusing ads with unique data.”

Apple’s upcoming operating system will let consumers know when an app wants to track them for ad purposes, and give them the option to either allow or prohibit tracking. Until the iOS14 debut, expected in September, Apple users have to dig into privacy settings to prevent advertisers from using its identifier for advertising. Leigh Freund, President and CEO of Network Advertising Initiative, is not a fan of the change. “If fewer consumers opt in to the use of anonymous data to support advertising, app developers will be forced to charge consumers for their apps, as well as in-app content, to offset lost advertising revenue,” she said.

Google Japan’s “Thank You” campaign topped the chart created by Unruly of the most emotionally engaging coronavirus-related campaigns in the world. The video ad tech company measured the emotional response of viewers while watching ads created in response to the COVID-19 pandemic, and Google’s ad proved three times more emotional than the average Japanese ad. Spots from the Singapore government (“Together We Can”) and Tourism Australia (“With Love From Us”) came in second and third. The top-ranked US ad was Google’s “Thank You Healthcare Workers,” which placed seventh. Unruly created the chart using its emotional testing and targeting tool, UnrulyEQ.

Building awareness with high-reach, audience-based campaign strategies helps advertisers stay top-of-mind and attract new customers, according to research from Effectv. After analyzing tens of thousands of campaigns across approximately 17 million households, the company offers six strategies:
* More networks: campaigns that aired across more networks delivered a reach more than double that of campaigns that aired across less than 10 networks.
* Broad dayparts: campaigns that had 60%-70% of total impressions come from outside of prime viewing hours tended to deliver the highest reach.
* Long flights: 90-day campaigns consistently achieved a higher household reach than 30-day campaigns.
* Layered geo-targeting: adding local campaigns in specific key markets increased reach among a brand’s audience by nearly 25%.
* High value programming: sports delivered a substantially higher reach than campaigns without sports.OTT: reaching hard-to-find audiences by using OTT inventory as a complement to TV.


Martha Stewart has two new shows coming up on Discovery Inc. networks. HGTV’s Martha Knows Best will show the lifestyle expert completing outdoor projects for her farm, and she’ll headline a holiday-themed series for Food Network, in addition to returning to the net’s Chopped. “Her skills, expertise and ability to connect with audiences in a fun, and sometimes cheeky, way is a good thing, but the best thing about Martha is that she makes everyone believe that they can try her tips and ideas in their own kitchens and gardens too and that makes her the perfect fit for HGTV and Food Network right now,” said Kathleen Finch, Chief Lifestyle Brands Officer, Discovery Inc.

Season seven of Wicked Tuna: Outer Banks premieres Sunday, June 28 at 8:30p on Nat Geo. Competition will be stiff – traveling to the Outer Banks for the first time is Captain Dave Carraro of the FV-Tuna.com, who has won the competition in Gloucester an unprecedented five times.

Showtime picked up BBC Studios drama We Hunt Together, exploring sexual attraction and emotional manipulation. The series premieres Sunday, August 9 at 10p.

Water sports competition fans won’t have to wait until Cannonball officially premieres on USA Network on Thursday, July 9 at 8p. A special telecast of the new show will air on NBCU sib NBC on Monday, June 29 at 10p.

Travel Channel’s Believers uses actor portrayals and archival documentation to recreate events that turned eyewitnesses into paranormal believers. The new series debuts on Saturday, July 11 at 9p, followed at 10p by the debut of Dan Aykroyd-hosted Paranormal Predator.

EstrellaTV television network has added Chisme En Vivo, a one-hour entertainment newsmagazine, to its afternoon programming lineup. The show, hosted by Elisa Beristain and Javier Ceriani, airs weekdays at 4p

AVOD Fox Soul, iHeartRadio and Motown Records are partnering for Motown Countdown, a limited talk/music series set to stream Tuesdays in July. Angela Yee (iHeartRadio’s The Breakfast Club) will host.

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Saturday’s premiere of The Warrant on INSP delivered the second-highest ratings for any TV premiere of a movie from INSP Films. The film averaged a .512 HH rating, the sixth highest of any cable network during its time period.

Broadcast Nielsen Ratings for Tuesday, June 16
Show, P2+ 0000s, (A18-49)
ABC: The Conners 2.55 (0.4), The Conners 2.14 (0.3), black-ish 1.38 (0.2), mixed-ish 1.24 (0.2), Genetic Detective 2.280 (0.3)
CBS: NCIS 5.68 (0.5), FBI 4.71 (0.4), FBI: Most Wanted 4.01 (0.3)
CW: DC’s Stargirl 0.92 (0.2), CW Happy Hour 0.46 (0.1)
FOX: Hell’s Kitchen 1.34 (0.4), 24 Hours to Hell and Back 1.35 (0.4)
NBC: America’s Got Talent 8.72 (1.3), World of Dance 4.10 (0.8)
Telemundo: Cennet 1.13 (0.3), 100 Dias Enamorarnos 0.85 (0.3), Enemigo Entimo 0.83 (0.3)
Univision: Te Doy la Vida 1.78 (0.6), Amor Eterno 1.98 (0.6), Como to no Hay Dos 1.52 (0.5)
Source: Nielsen, live + same day time period averages


Karen Barroeta has been promoted to EVP of Production and Development at Telemundo Global Studios. She will be replaced in the role of SVP of Marketing and Creative by Claudia Chagu, who joins the network after working as a creative and strategic marketing consultant for company-wide initiatives.

Fox News Channel has promoted Patricia Peart to VP of Weekend Booking. Peart had been Director of Weekend Booking.

This Day in History
1984 – Prince released “Purple Rain.”

Answer to Our Last Trivia Question
In which sitcom did Don Adams play a bumbling police detective? The Partners (1971-72). Kudos to: Charles Lore/NYC, Gerry Bixenspan-TV Marketing Inc./NYC, Paul Blutter-Walk and Talk Production Rentals/Burbank, Jerry Jones/Walnut Creek, CA, Jon Krongard-Wonderama/NYC, David Garber-Loyola Marymount University/Playa Vista, CA, Susan Nessanbaum-Goldberg-M and S Entertainment, Synda Kollman-Charter Marketing/Boca Raton, FL,

Today’s Trivia Question
One of the lead actors in which 1970s series died suddenly during season two, and the character was recast with an actor who had narrated the theme sequence? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)

Cynopsis Team

Lynn Leahey
Editorial Director
Kerry Smith
Division President
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Cynopsis Ad Sales
Mike Farina

Albert Nassour

Cynopsis Job Listings Sales
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Director of Operations

Check out more jobs in Cynopsis Classifieds »
Job of the day
Insight TV Studios US

Ambitious candidate to leverage their own ntwk of ad and media agencies as well as direct advertisers to expand our reach. Oversee campaign executions w/support teams incl mktg, acct mngmnt, Insights, OTT Programming & Media Plan’g. 5yrs exp OTT sales and/or multi-platform dig. Full info HERE (7/16)

Weather Channel: Identify, negotiate, and secure product placement and brand integration deals across The Weather Channel and Entertainment Studios live and long-form original programming. 7-10 years in Product Integration or Branded Content. Full info HERE (7/16)

Newsmax Media/NYC: Responsible for working with show hosts, preparing the rundown of new stories, identifying and integrating guests, overseeing and executing the prod of key video & graphic elements w/guidance from the EP. 3+ yrs EP exp or overseeing newscast production. Full info HERE (7/15)

Newsmax Media/NYC:
Responsible for the production of live newscasts, news shows and recorded video segments for TV & digital platforms. Strong understanding of Newsmax brand and talent. Strong writing & organizational skills req’d as is the ability to produce content under heavy deadline pressure. Full info HERE (7/15)

Ladders/NYC: Responsible for developing and executing new business opportunities. Sell digital inventory sponsorship to brands and advertisers (i.e. d aily newsletter, direct display, mobile and on-site). Min 10yrs exp; 5+yrs in a digital sales capacity. Full info HERE (7/15)

GSN/Santa Monica: 10+ yrs. Oversee day-to-day scheduling of channels. Mng linear & VOD closely ensuring brand integrity. Managing monthly content selection. Evaluating acquisitions for networks. Working w/content licensors & negotiating terms, deliverable, & windows. Full info HERE (7/10)

GSN/Santa Monica:
5+ yrs Help originate & develop show concepts. Contribute to show workshops. Identify cultural trends. Interact w/the prod community. Work on current productions in preproduction, in studio & during the post review process. Must have strong industry contacts and a love of game shows. Full info HERE (7/10)

GSN/Santa Monica: 1+ yrs. Schedule all promo elements under guidance. Perform data entry. Create tags and tune-in info. Execute log changes due to inventory changes. Coordination and revision of promo schedules. Attention to detail. Coordinate w/Ad Sales and Marketing on initiatives. Full info HERE (7/10)

Vice Media Group/Brooklyn NY:
Write and produce promos for VICE TV and all of its programming, including image spots, series trailers and cutdowns, episodic promos, tentpole/event promos, interstitials, brand spots. 5+ years of promo producing experience in a cable network. Full info HERE (7/10)

9 Story Media
Remote for now & eventually NYC office. Exp’d producer for an iconic, high profile preschool series that combines 2D, 3D and live action. 5+ yrs production exp, children’s content exp, animation req’d. Strong storytelling skills w/understanding of preschool audiences. Full info HERE (7/9)

Jersey City, NJ:
Lead/develop, and deploy enhancements to PointsBet’s growth marketing strategies including performance media, SEO, Conversion Rate Optimization, MarTech, and more. 10+ yrs of exp in relevant growth marketing roles, ideally for digital/app based product(s). Full info HERE (7/9)

RNN/Rye Brooke NY: Responsible for growing and managing its Diginet business across all of its TV stations. Minimum of 5 yrs exp in sales in the TV industry and experience in Diginet/multicast/D2 business required. Exp’d networking & establishing new relationships with key players at agencies and advertisers. BA deg Full info HERE (7/8)

Glass Entertainment Group/Philadelphia:
Story producer to help lead a new episodic podcast. You will be involved in episode dvlopmnt, rsrch, interview prep & prod episodes (both during actual record & in post). Background in storytelling & min 5yrs exp making audio, pref w/proven field reporting exp. Full info HERE (7/8)

AccuWeather/State College PA:
Produce compelling live video segments for the national network on a daily and as-needed schedule. Put together the rundown for each individual segment and work with a team. Entrepreneurial spirit & working knwldg of non-linear editing suites req’d. Full info HERE (7/8)

ABC: Holey Moley, Don’t, To Tell the Truth
CBS: Young Sheldon, The Unicorn, Mom, Broke [f], S.W.A.T.
CW: Burden of Truth, In the Dark
FOX: Celebrity Watch Party, Labor of Love
NBC: Council of Dads, Blindspot, Law & Order: SVU
PBS: This Old House Hour, National Parks: America’s Best Idea
Telemundo: Cennet, 100 Dias Para Enamorarnos, Enemigo Intimo
Univision: Te Doy la Vida, Amor Eterno, Como tu no Hay Dos


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