06/11/19: Michelle Obama leads Team USA dodgeball on The Late Late Show

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It’s the only way to buy premium inventory upfront, at a fixed cost, through a managed service. Showcase campaigns align to how you do business: they’re bought on an insertion order and guaranteed against Nielsen demographics.
Take a minute to hear from Facebook’s Director of North America Agency, Erik Geisler, about how (and why) they rolled out Facebook Showcase:
Nickelodeon is reimagining its anthology Are You Afraid of the Dark? as a new three-part limited series, premiering this October. A new group of Midnight Society kids will tell a terrifying tale about the Carnival of Doom, only to have the events of the story come to life.  Production starts this month in Vancouver.
In more Nick news, the net is aiming to develop the next generation of animation talent through the launch of its new Intergalactic Shorts Program. Ramsey Naito, Nick’s EVP, Animation Production and Development, will oversee the effort.
VH1 ordered Girls Cruise from Big Fish Entertainment. Reality series starring and exec produced by L’il Kim will feature the Grammy-winning rapper and her pals traveling the Caribbean. Show launches Monday, July 15 at 9p.
A dramedy inspired by Sandra Bullock’s college experience is in the works at Amazon. The star of The Blind Side will exec produce the project, created and written by K.C. Perry (Constance).
ZooMoo greenlit Leo the Wildlife Ranger, an animated series for preschool kids. ZooMoo will co-produce with animation house Omens Studios.
Steven Spielberg is writing a “super scary” show for Jeffery Katzenberg’s upcoming digital platform Quibi, announced Katzenberg at Banff World Media Festival. “Getting him write something himself is fantastic,” said Katzenberg of his fellow DreamWorks SKG founder. Quibi is slated to launch April 6, 2020, for $4.99/month.
Also at Banff, the Canadian government announced a $1.5 billion fund to help women finance media projects. “Our program will empower and train women entrepreneurs to build and grow their own businesses within the screen based industries – be it production, post production, visual effects, animation or other specialties,” said Jenn Kuzmyk, Executive Director of the festival. “Diversity is at the very core of this program. Its sole mandate is to advance gender equality in the media sector, bolstering the economic success of all women.”
Netflix renewed animated anthology series Love, Death & Robots for season two. Jennifer Yuh Nelson (Spawn) joins as supervising producer and will oversee all episodes.
AMC is developing dramedy Fast Company, from Daniel Dae Kim’s 3AD Media, reports Deadline. Story from Carla Ching is based on her play about a family of con artists.
ID‘s Forbidden: Dying for Love returns for season four on Saturday, June 22 at 10p, telling stories of relationships that lead to shocking crimes. First up: Puppy love is thwarted when parents try to keep a young couple apart, but distance only serves to their make son’s heart grow fonder – and he’ll stop at nothing to be reunited with his girl. 
Xandr announced the launch of strategic buying platform Xandr Invest, offering simplified access to and tailored buying of premium, brand-safe content. Xandr Invest will evolve buying practices to drive better business results for advertisers, while reaching interested consumers however they view content, says the company. “Due to the major investments we have recently committed to our buy-side platform, Xandr now supports buying in the ways that make sense for advertisers. Xandr Invest offers them the combination of our exclusive consumer insights and content, backed by incredibly powerful technology,” said Michael Rubenstein, President, AppNexus, a Xandr Company.
As it expands from CRM software into deeper analytics, Salesforce is acquiring Tableau in a $15.7 billion all-stock deal. “We are bringing together the world’s #1 CRM with the #1 analytics platform,” said Marc Benioff, Chairman and CEO of Salesforce. “Tableau helps people see and understand data, and Salesforce helps people engage and understand customers. It’s truly the best of both worlds for our customers.”
Nexstar Digital announced the official launch of its proprietary TViQ audience solution, enabling advertisers to leverage local broadcast audience data to reach viewers at scale across all forms of digital video advertising. TViQ, available through Nexstar Digital’s Platform Group , integrates millions of proprietary data signals from hundreds of Nexstar owned and operated local television stations.
For more on Nextstar Digital’s launch, and other solutions and deals disrupting advertising, go to TechFronts.
Viacom’s BET Networks is diving into OTT with a new streaming video service, reports the Wall Street Journal. BET+, aimed at African Americans, will be anchored by original movies and series created by Tyler Perry (The Haves and the Have Nots), who will be a financial stakeholder, as well as content from BET sibs like MTV and Comedy Central
CBS Television Stations and CBS Interactive launched the company’s second direct-to-consumer streaming news service, CBCN Los Angeles. Saying the launch of CBSN New York “exceeded our expectations and is steadily growing its audience,” Peter Dunn, President, CBS Television Stations added that Boston and San Francisco are next.
Kids’ entertainment streaming platform Ameba TV secured streaming rights to Stockolm-based Atem Entertainment’s flagship property, the Space Yoghurt CG animated kids series. Two seasons will be available to stream.
Tunity has expanded its advisory board to include, Artie Bulgrin, former head of research for ESPN. “Artie’s deep experience leading network television research teams, working across viewing platforms, and providing key insights to valued partners makes him the perfect addition to the Tunity advisory board,” said co-founder/CEO Yaniv Davidson.  
Artie Bulgrin will be on hand for the third annual Cynopsis Measurement & Data Conference, taking place TODAY, June 11th, starting at 11:30a in NYC. Bulgrin will moderate the panel, “Beyond Traditional Ratings: the Crisis of TV Measurement.” (Thank you to all our speakers and sponsors.) There’ were few spots left as we went to press – you can register on-site at CNVS. Details here.
TownNews and Stringr struck a strategic partnership that lets clients using TownNews’ content management systems expand their video inventories with high-resolution pre-packaged videos from Stringr’s video marketplace.
As part of the partnership, TownNews will add new functionality to its CMS platforms that enables users to access Stringr video, powered by the company’s network of more than 90,000 amateur and professional videographers. Completed videos can be searched within TownNews platforms and pushed directly to client websites.
As uses for mobile internet technology have expanded, mobile usage has grown, to an average 479 minutes per day, according to Zenith’s new “Media Consumption Forecast.” “Media now means comparing prices on the high street, sharing jokes with friends and booking your next holiday, opening up new opportunities for brands to connect with consumers,” said Zenith’s Head of Forecasting, Jonathan Barnard. Consumers are expected to spend 930 hours per year using mobile internet devices by 2021, up from 800 hours this year. Television remains the biggest medium globally, attracting 167 minutes of viewing each day in 2019, though that number is expected to dip to 165 minutes a day in 2021.
Mailchimp officially launched Mailchimp Presents, a digital business entertainment platform featuring original short-form series, films, and podcasts made to support and inspire small businesses and entrepreneurs. The platform is launching with over 50 pieces of content.
MTV unveiled the slate of presenters for the 2019 MTV Movie & TV Awards. This year’s group include Aubrey Plaza, Daniel Levy, Dave Bautista, David Spade, Jameela Jamil, Kiernan Shipka, Kumail Nanjiani, Maude Apatow, Mj Rodriguez, Shameik Moore, Storm Reid, and more. Show airs Monday, June 17 at 9p.
With direct-to-consumer companies accelerating TV media spending in 2018, VAB’s new marketer’s guide, :”Direct Outcomes: Analyzing the ‘Big Bets’ DTC Brands Are Making on TV,” examines 125 brands across 52 unique DTC categories. The companies collectively spent $3.8 billion on TV in 2018, a 60% increase in spending from 2017, adding $1.4 billion to the TV advertising marketplace over the past year. “DTC brand leaders will tell you their data is essential to their company and it drives all decisions,” said Sean Cunningham, president and CEO, VAB. “The data collected and measured against customer activations and business outcomes from TV advertising campaigns has proven these DTC marketers not only made smart investments, but it also prompted them to reinvest in TV to continue driving growth.”
Growth in digital ad spend, based on data from major agencies, has taken a dip this upfront season, according to Standard Media Index. “Of concern to the U.S. ad marketplace is sharp hesitation – maybe hiccup – in digital spending,” said SMI in a new report. “Major marketers have limited their incremental investments in search to a tiny +1.6% growth level through the first four months of 2019.” That’s down from double-digit growth through the same point in 2018.
Judith Light (Transparent), Gethin Anthony (Game of Thrones) and Jay O. Sanders (Sneaky Pete) will star in season two of the Manhunt anthology series, Spectrum OriginalsManhunt: Lone Wolf. Season one, Manhunt: Unabomber aired on Discovery Channel…Geena Davis will recur on season three of Netflix comedy GLOW, as the entertainment director of the Fan-tan Hotel and Casino…Imelda Staunton (Maleficent), Francesca Annis (Home Fires), Russell Tovey (Quantico) and Stephen Rea (Dickensian) have begun filming Flesh and Blood, ITV’s four-part drama…Matt Letscher (The Flash) will recur as William Randolph Hearst in TNT’s The Angel of Darkness.
9 Story Distribution International secured international sales for Sutikki and Foundling Bird’s preschool series Moon and Mero for ABC (Australia), TVNZ (New Zealand), NPO Zappelin (Netherlands), RT (Ireland), HOP! (Israel), NRK (Norway), Studio Canal (Pan European) and YLE (Finland).
Animated comedy Lamput has been picked up for a third season by Cartoon Network and will run internationally on the channel in Asia Pacific and Latin America, and on Boomerang in EMEA.
Cynopsis Top Women in Media Awards Gala
September 9 | 5:45PM – 8PM | Tribeca Rooftop, NYC


Join us Monday night, September 9th to honor the outstanding contributions by women in every facet of the media industry — TV, digital/tech, esports, sports, marketing and more. These are the women making bold decisions at every level – from corporate visionaries to rising stars — driving their businesses forward.
This will be the biggest gala event celebrating women in the industry. Don’t miss it!


Up against the Stanley Cup on NBC, the season finale of Showtime’s billions and the season premiere of HBO’s Big Little Lies, CBS’s presentation of the Tony Awards on Sunday averaged an all-time low 5.46 million viewers, down 14% from last year, and an 0.8 rating among A18-49.
HGTV’s Good Bones delivered a .75 live plus three-day rating among P25-54 on Tuesday, June 4, a 32% ratings increase in the demo over the prior six weeks. The episode, which attracted more than 3.3 million total viewers, rated as a top 5 cable program in the 9-10ptimeslot among upscale P25-54 and upscale W25-54.
SHAREABLEE TOP 10 TV Shows for the week of June 3
Program, Network, Total Actions, Total Content, Actions per Content, Fans & Followers 
E! News (E!) 13.4M, 601, 22,271, 35.6M
The Ellen DeGeneres Show (WB/syndicated) 10.7M, 117, 91,639, 182.8M
Entertainment Tonight (CBS/syndicated) 2.1M, 667, 3,074, 8.2M
Today Show (NBC) 1.7M, 691, 2,400, 13.1M
Good Morning America (ABC) 2.8M, 1,024, 2,746, 13.2M
America’s Got Talent (NBC) 988K, 127, 7,780, 15M
The Tonight Show Starring Jimmy Fallon (NBC) 769K, 49, 15,702, 24.2M
The Late Show with Stephen Colbert (CBS) 661K, 212, 3,117, 3.7M
ABC World News Tonight with David Muir (ABC) 655K, 688, 952, 5.3M
The Bachelorette (ABC) 637K, 74, 8,607, 3M
Tunity Analytics Top 10 Out-of-Home Entertainment Programs Week of June 3
Tony Awards (CBS) 316
The Bachelorette (ABC) 297
Property Brothers (HGTV) 165
Saturday Night Live (NBC) 162
Buying and Selling with the Property Brothers (HGTV) 161
The Late Show with Stephen Colbert (CBS) 159
Property Brothers (HGTV) 156
The Late Show with Stephen Colbert (CBS) 148
Love It or List It (HGTV) 128
S.W.A.T. (CBS) 114
Source: Tunity Analytics.  Viewing estimates are derived from the Tunity mobile app usage for the week beginning June 3, 2019. OOH viewer impressions are calculated using Tunity Analytics proprietary estimation model.
Live + Same Day Viewers AA (millions): Friday, June 6 time period averages
Source: NTI, Galaxy as dated Live+SD
ABC: 8.64
Jimmy Kimmel Live: Game Night 7.06, NBA Finals 9.65
CBS: 3.74 million
Whistleblower 3.59, Hawaii Five-0 3.39, Blue Bloods 4.24
NBC: 3.05 million
American Ninja Warrior 3.59, Dateline NBC 3.66
FOX: 1.35 million
Beat Shazam 1.43, MasterChef 1.28
Telemundo: 1.29 million
Un Poquito Tuyo 0.84, Betty en NY 1.37, La Reina del Sur 1.65
CW: 0.86 million
Masters of Illusion 1.01, Masters of Illusion 0.99, The Big Stage 0.74
Friday A18-49 Ratings: ABC 2.8/16, NBC 0.6/3, TELE 0.5/3, CBS 0.4/2, FOX 0.3/2,CW0.2/1


John Roos has been promoted to Executive Vice President of Corporate Communications and Research for INSP. Since joining INSP, Roos’ initiatives have included the launch of the net’s PR, Research, and Marketing & Creative departments.
Sandra Szahun has been named VP, Branded Entertainment, SPT. Previously, Szahun was VP Sales Marketing, The Weather Channel and Head of Sales and Branded Content, Joyus.com. Lori Drum has joined the US Syndication Team as VP, Syndication Sales. Most recently, Drum was SVP of Ad Sales at POP.
Sharon Klein has been appointed EVP, Casting for Disney Television Studios and FX Entertainment. Klein had been head of casting at Fox Television Group.

This Day in History: 2002 – American Idol premiered on Fox.
Answer to our last trivia question: In the first season of which New Jersey-set series did the patriarch work as a toll collector? That’s Life (2000-2002). Kudos to: Karyn Hecht-Trifecta Entertainment & Media/NYC, Paul Walker-Walk and Talk Production Rentals/Burbank, Corey Lambert-Showtime Networks/NYC, Tom Moore-Kalt Productions/LA, Jake Mudlaff-Good Karma Brands, David Westberg-SAG-AFTRA Federal Credit Union/Burbank, Dan Haberer-Creo Entertainment/Playa del Rey, CA
Today’s Trivia Question: Which drama was set in the town of Charming? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: A limit of four correct answers from each time zone will be selected.).
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Tennis Channel
Culver City CA


Freelance position. Serve as liaison between Prod, Master Control, Traffic and Ad Sales to ensure Airtime and Separation compliance. 5-7 yrs operations or traffic exp. Exp w/broadway or sintec exp pref’d.

Full info


PRODUCER/EDITOR/NBC Sports/Stamford CT: Resp to collaborate on the creation of promotional content. Candidate to bring an exciting, vibrant approach to the content creation team. Min 5 yrs broadcast or cable network editing exp. Firm technical grasp on the editing process a plus. Full info HERE (6/26)

EDITORIAL DIRECTOR/Nickelodeon/NYC: Review most scripted brand creative content. Provide copywriting direction to writer/producers. 5+ yrs of exp editing/writing on-air promotional/brand content. Able to handle a large volume of different projects at one time. Full info HERE (6/26)

/Tennis Channel/Culver City CA: Freelance position. Serve as liaison between Prod, Master Control, Traffic and Ad Sales to ensure Airtime and Separation compliance. 5-7 yrs operations or traffic exp. Exp w/broadway or sintec exp pref’d. Full info HERE (6/22)

SR COUNSEL DIRECT TO CONSUMER & DIGITAL ENTERPRISES/NBCU/NYC: Serve as a legal point of contact & provide legal support for all aspects of content acquisition by the Direct-To-Consumer prgrmng team. 7+ yrs relevant legal exp in digital/new media, incl understanding of & demonstrated proficiency w/the tech & dist agreements. Full info/apply HERE (6/21)

SR COUNSEL DIRECT TO CONSUMER & DIGITAL ENTERPRISES/NBCU/Universal City: Serve as a legal point of contact & provide legal support for all aspects of content acquisition by the Direct-To-Consumer prgrmng team. 7+ yrs relevant legal exp in digital/new media, incl understanding of & demonstrated proficiency w/the tech & dist agreements. Full info/apply HERE (6/21)

/REELZ/NY: Maintain/grow business, input & maintain orders. Act as a liaison for the Sales team in key areas of sales development – marketing, traffic, finance and research. BA/BS req & Min 2 yrs exp. Digital &  VOD exp preferable. Apply HERE (6/20)

SR PROJECT MGR, ANIMATION/Nickelodeon/NYC: Responsible for the project management of all marketing and creative promotion for Nickelodeon animated properties. Min 7-9 yrs of project mngmnt or prod mngmnt experience in a TV network capacity. Prior exp working in animation a +. Full info HERE (6/20)


SR TALENT BOOKER/The Paley Center/NYC: Identify/invite/secure talent for exclusive screenings, unique exhibitions, A-list premieres & star-studded events. Proven track record & 10+yrs prgrmng exp securing high profile talent for ent/sport & media programs & other special events on time & within budget. Full info HERE (6/20)


SR PRODUCER, PROGRAMMING/The Paley Center for Media/NYC: Responsible for all aspects of producing live productions which includes securing and producing NY Public Programs. 10+ yrs of producing live productions within ent, sports and other media.  Exp producing exhibits or other special events. Full info HERE (6/20)


CREATIVE DIRECTOR/Science/NYC: CD w/ strong eye for branding to oversee creative dev of promo cmpgns, branding and cross-promo mktg initiatives for Science Channel. Create viewer loyalty & build ratings through brand character and personality. Inspire staff and freelancers to strengthen ntwrk voice. 10+ yrs promo/mktg exp req’d. Full info/apply HERE (6/20)


ACCOUNT COORDINATOR, ACCOUNT DIRECTOR/VP, SAE ACCOUNT SUPERVISOR/Beck Media/Santa Monica: All positions are open and looking for qualified candidates. Please click on each title for full job description and how to apply. Account Coord  Account Director/VP  SAE Account Supervisor (6/19)

AD SALES- SALES PLANNER/Crown Media Family Networks/CA: This position is responsible for providing support to the Ad Sales team by working with Account Executives to service clients on a daily basis. BA/BS req & Min 2 yrs exp. Apply HERE (6/19)

/Viacom International Media/NYC: Plan & mng trade events. Mng Viacom’s international B2B branding. Min 7 yrs mktg exp within Product Licensing, Trade Marketing or Business to Business (B2B) mktg. Full info HERE (6/18)

DIRECTOR, TALENT DEVELOPMENT/PAC-12/SF: Identify, evaluate, and recruit on-air talent for the Pac-12 Networks. Full info/apply: HERE (6/18)

MARKETING RESEARCH MGR/ION/NYC: Arm the sales team with network performance metrics, competitive advantages, and thoughtful research stories. The ideal candidate for this role has a hybrid skill set of both data analysis and storytelling ability. Exp w/Nielsen research & other research tools. Full info HERE (6/18)

/YES Network/Stamford: Resp for writing/producing daily topical promo & image spots for all YES Network properties. Candidate must have 5+ years’ experience in On-Air Promotions or similar agency/production company. Full info HERE (6/14)

MOTION GRAPHICS DESIGNER/Yes Network/Stamford CT: Seeking a highly-creative, passionate and curious designer who will constantly strive to stay ahead of relevant design and communication trend. 3+ yrs broadcast design and animation exp. Full info HERE (6/14)

DIRECTOR, BUSINESS & LEGAL AFFAIRS/Discovery/NYC: Looking for an experienced business and legal affairs exec to provide network support, responsibilities include handling deal negotiations & drafting/review of agreements for development, production & acquisition of docs and nonscripted TV programs. Full info HERE (6/14)

RESEARCH MANAGER/Discovery/LA: Strategic mind to utilize Nielsen ratings to inform prgmming, mktg, press, biz strategies. Turn data into stories w/actionable/valuable. Find consumer insights/trends to support aud building initiatives, Expert on changing TV landscape. 4+ yrs TV rsrch req. Full info HERE (6/13)


MGR, DIGITAL AUDIENCE ANALYTICS/BET/NYC: Resp for a portfolio of media platforms (incl linear TV, video, VOD, social media, etc.) using primary & syndicated research tools/methods. Min 2+ yrs of digital media rsrch exp. Exp working w/cross-platform rsrch incl VOD and OTT/Advanced TV platforms. Full info HERE (6/13)


AD SALES – ACCOUNT SERVICE REP/Crown Media Family Networks/NY: This position is responsible for maintaining and growing business on the assigned agency list, training and mentoring Sales Planners and Sales Assistants in the company and acting as liaison for the Sales team in key areas of sales development, marketing and research. BA/BS req & Min 2 yrs exp. Apply HERE (6/13)

/WRIGLEY MEDIA GROUP/Lexington, KY: Seeking energetic and experienced PRODUCER for work on creative projects ranging from corporate and branded to original TV & digital programming. 3 – 5 yrs TV/media prod experience incl editing field & prod. Full info HERE (6/12)

MANAGER, AD SALES RESEARCH/UPtv/NYC: Well-rounded & exp’d ad Sales rsrchr – adept at using ratings, mktg analytics & custom data to create a complete & accurate picture. 5+ yrs ad sales rsrch exp. Fast thinking, collaborative, data miner & strategic storyteller. Join an amazing Team & have an impact. Full info HERE (6/12)


ABC: The Bachelorette, Press Your Luck [p]
CBS: NCIS, FBI, Blood & Treasure  
CW: The Flash, The 100
FOX: 9-1-1
NBC: America’s Got Talent, Songland
PBS: We’ll Meet Again, American Experience, Frontline
Telemundo: Un Poquito Tuyo, Betty en NY, La Reina del Sur
Univision: La Reina Soy Yo, Silvia Pinal, Frente a ti, Por Amar Sin Ley

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