CYNOPSISDIGITAL
04.14.15 Good morning. It’s Tuesday April 14, 2015, and this is your first early morning digital briefing.
Just off of the success of Two Bellman, Marriott Content Studio unveiled details of its next project, to debut in May. Called French Kiss, the romantic short stars Tyler Ritter (The McCarthys) and model/actress Margot Luciarte. Said Executive Producer Kim Moses, “In an era when everyone has their eyes glued to their digital devices, French Kiss delivers the universal message that the best way to travel brilliantly is ‘eyes forward.’ It’s what Ethan discovers as he’s led on a magical journey by the mysterious Margaux." French Kiss will premiere on YouTube on May 19. Marriott launched the studio in September 2014.
Hearst streamed 18 live broadcasts across Twitter’s Periscope last night, each under the theme of “Bedtime Stories.” The content will feature editors, talent and social influencers talking about their pre-bed rituals, favorite recipes, Hearst publication news or literally reading bedtime stories. “It’s an experiment in live programming,” Hearst Magazine Digital Media president Troy Young told Variety. “We’re trying to learn about live and broadcast in this particular environment.”
Kids SVOD service Hopster will launch globally in more than 100 countries worldwide through content deals with Corus Entertainment’s Nelvana, Millimages, CAKE and EarthTree Media. Hopster is available for free from the App Store on iPad, iPhone and iPod touch, and connected TV devices.
Cartoon Network is going down – Down Under, that is. Turner Broadcasting System Asia Pacific is bringing its Cartoon Network Watch and Play app to Australia, allowing Foxtel subscribers to live stream the network within the app via a new authenticated service. Aside from live streaming, new features include access to recent episodes of popular shows including Adventure Time, Clarence, Regular Show, The Amazing World of Gumball and Ben 10: Omniverse, as well as additional native arcade-style games.
The International Academy of Television Arts & Sciences announced the winners for this year’s International Digital Emmy Awards during a ceremony at MIPTV’s opening night festivities on April 12 in Cannes. They include Dina Foxx – Tödlicher Kontakt (Dina Foxx – Deadly Contact) (ZDF / UFA / Exozet) and Reverse the Odds, (Maverick Television / Chunk / Channel 4 / Cancer Research UK) and Last Hijack Interactive (Submarine Channel / Razor Film / ZDF / IKON). The Pioneer Prize was presented to Brian Robbins, Founder & CEO AwesomenessTV.
BET is reuniting the cast of Being Mary Jane online after the season two finale today at 9p ET. The web reunion will feature conversations with Gabrielle Union, Lisa Vidal, Raven Goodwin, LaTarsha Rose, Stephen Bishop, Thomas Q. Jones and show creator and executive producer Mara Brock Akil. TheYBF.com’s Natasha Eubanks will serve as social media curator, providing insights and questions for the cast.
A CYNOPSIS MESSAGE
Sponsored by: TubeMogul The one-day summit is sold out, but you can still join the attendees and ‘Top Women in Digital’ during the afternoon reception on Thursday, April 23 from 5-6:30pm at the Astor Center in downtown Manhattan. See who’s registered to attend + register you and your team.
VC FUNDING + INVESTORS
Music streaming service Spotify is working to raise new funding that would value the company at $8 billion, according to Bloomberg. The last round of financing brought in $400 million in November 2013, which included investors Goldman Sachs Group and an Abu Dhabi sovereign wealth fund. Spotify has more than 60 million users, consisting of both paying subscribers and free members.
RESEARCH
OpenSlate Engagement Data for Beauty/Style channels, based on the engagement metric for the week ending 4/13.
Channel/(Engagement)/Monthly Views/Total Subs/SlateScore
grav3yardgirl (9) / 29274390 / 4815944 / 783
shaaanxo (8.1) / 6693570 / 1670840 / 745
daaruum (7.9) / 5009790 / 1020783 / 718
lady16makeup (8.9) / 39264720 / 9705967 / 789
gossmakeupartist (7.4) / 6345600 / 2037405 / 719
eleventhgorgeous (7.4) / 3190740 / 1184333 / 710
nguerriero19 (7.9) / 6892080 / 2075294 / 728
pixiwoo (6.8) / 2539050 / 1813626 / 707
emilynoel83 (8.5) / 1623780 / 705931 / 667
CarliBel55 (8.1) / 11974740 / 2660186 / 741
Source: The Engagement metric is one of OpenSlate’s component scores, and is a measure of a producer’s ability to evoke meaningful interaction with their audience. It is calculated on a scale of 1-10 with higher being better. The OpenSlate Engagement score uses a subset of the data incorporated in the SlateScore to perform a set of unique calculations. It factors in views, comments, likes, and more.
EXCLUSIVE TO CYNOPSIS: Shareablee Unified Social TV Ratings of Top Streaming TV Shows based on the action metrics across Facebook, Twitter and Instagram for the week of April 6-April 12.
Show (Channel) / Total Actions / Total Content / Actions Per Post / Fans/Followers
2. Orange Is The New Black (Netflix) / 125,750 / 24 / 5,240 / 4,458,813
1. House of Cards (Netflix) / 578,014 / 50 / 11,560 / 2,247,457
2. Daredevil (Netflix) / 546,592 / 50 / 10,932 / 4,336,901
3. Trailer Park Boys (Netflix) / 133,999 / 10 / 13,400 / 1,452,315
4. Community (Yahoo! Screen) / 85,768 / 34 / 2,523 / 2,068,510
5. Arrested Development (Netflix) / 17,386 / 56 / 310 / 308,480
6. Hemlock Grove (Netflix) / 12,266 / 9 / 1,363 / 2,367,970
7. Derek (Netflix) / 8,068 / 7 / 1,153 / 426,239
8. BoJack Horseman (Netflix) / 7,014 / 14 / 501 / 126,655
9. Arrested Development (Netflix) / 5,242 / 15 / 349 / 221,901
10. Turbo (Netflix) / 4,563 / 18 / 254 / 104,238
Source: Shareablee is an authority on audience intelligence, competitive benchmarking and actionable insights for social media. The official social media analytics partner of comScore, Shareablee measures a census of global properties and collects brand audience and engagement data across Facebook, Twitter, Instagram, Google, Tumblr, LinkedIn, YouTube and Pinterest. To access and subscribe to the full weekly ratings for TV shows, new fall premieres, primetime by day and genre visit here. Actions based on post-level likes, shares, favorites, retweets and comments.
Andy Wiedlin and Russ Fradin joined the Advisory Board of programmatic native advertising platform Nativo. Fradin is CEO of Dynamic Signal and board member of TubeMogul and comScore. Wiedlin is the former CRO of BuzzFeed.
With Apple’s impressive first day sales of the Apple Watch (957,000, according to Slice Intelligence), Netflix thought it was time to poke a bit of fun. The streaming service announced the “Netflix watch,” which allows a person to watch Netflix literally every second of the day. The parody claims that “life is too short to waste precious time…not watching Netflix.” Check it out at www.cynopsis.com/#video.
See you tomorrow,
Jessica Reese @JMarieReese
04.14.15
Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
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JOB OPENING: DIGITAL ACCT EXECUTIVE/A+E Networks/NY: Seeking strategic & energetic Dig AE to sell multiplatform ad across A+E Networks portfolio. Highly motivated must dev/maintain relationship w/new & existing clients. FullInfo/Apply HERE (4/18)
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JOB OPENING: AD SALES – Raw Travel TV the Nation’s new #1 ranked Adventure Travel show seeks comm. based new biz ad sales exec to help monetize our rapid growth. Compelling success story needs telling. Intro & resume [email protected] (4/16)
JOB OPENING: CREATIVE SOLUTIONS PRODUCER/SOUTHEAST: The Creative Producer will support the Creative Solutions Director in creating, managing and producing tailored, co-branded multimedia packages. More info/apply HERE (4/16)
JOB OPENING: DIRECTOR OF DEVELOPMENT/NYC: Production co seeks development exec with track record, excellent writing skills and strong buyer relationships. Digital platform experience and relationships plus. [email protected] (4/16)
JOB OPENING: TEMP ASSOC WRITER-PRODUCER/AMC/NYC: Exceptional writing and production skills wanted for the on-air promotions department. 2-3 yrs production experience at cable or broadcast network required. More info/apply HERE (4/16)
JOB OPENING: EXECUTIVE ASSISTANT/NBCU/NYC: The Executive Assistant performs daily administrative functions and special projects in support of the President of Content Distribution for NBCUniversal. More info/apply HERE (4/16)
JOB OPENING: RESEARCH ANALYTICS/Syfy/Chiller Program Re/NYC: Manage Program Rsch efforts for Syfy & Chiller. 5+ yrs relevant exp. Passion for TV & Excel expert. Nielsen exp a must; digital rsch & estimates a plus. Full info/apply HERE (4/16)
JOB OPENING: SALES PLANNER/CBS Television Distribution/Chicago: National TV Sales Org. seeks energetic organized individual to join our company. Direct contact w/sales team and agencies. 1-2 yrs sales plan’g exp req’d. Resume/CL to: [email protected] (4/16)
JOB OPENING: MANAGER BRANDED CONTENT & PARTNERSHIPS/ZenithOptimedia/NYC: Develop and execute cross-platform content solutions. 3+ yrs integrated mkting/branded content exp pref’d. Resume to : [email protected] (4/16)
JOB OPENING: VP OF SCRIPTED DEVELOPMENT/NYC: Oversee scripted development for EMMY-winning NYC-based production co. Cultivate relationships with execs and networks. Strong industry knowledge and extensive contacts a must. 8+ yrs. scripted development exp. Apply HERE (4/16)
JOB OPENING: MGR, MKTG & AFFILIATE PROMOTIONS/TPE/LA: Manage multiple B2B promotions & B2C sweepstakes. Dvlp mktg materials and presentations. Cable industry & project mngt exp pref’d. Resume to: [email protected] Full info HERE (4/16)
JOB OPENING: DIRECTOR, MEDIA PLANNING/NICKELODEON/NYC: Create/maintain quarterly media plans & promotional rollouts for ntwrk priorities. 7 yrs media planning/digi exp at ad-supported network w/at least 3 yrs mngmnt exp. Full info/apply HERE (4/16)
JOB OPENING: AUDIO ENGINEER/CharmTV: Seeking to add a location/post Audio Engineer to its original prod team. Candidates who have their own multirack, wireless recording equipment and are located in the DC, Maryland, and Virginia area should send resume to [email protected] (4/16)
JOB OPENING: VIDEOGRAPHERS/CAMERA CREW/CharmTV: Seeking videographers/camera crew to its original productions unit. Candidates should reside in the DC, Maryland, and Virginia area and should send resume and reel to [email protected] (4/16)
JOB OPENING: SALES PLANNER/PAC-12/SFO: 2-5 yrs of sales planning, advertising agency buying/planning exp. Full posting/apply HERE (4/16)
JOB OPENING: LOCAL SALES MANAGER/WNJU/NYC: seeks a dynamic Local Sales Manager who will develop and execute strategies to achieve local sales goals across multiple platforms as well as manage account executives. Full info/apply HERE (4/16)
JOB OPENING: DIGITAL PROJECT MGR/NBC/Uni. City, CA: Produce marketing materials used to promote NBC brands on digital platforms. 2 yrs exp in digital media; client or agency-based. Full info/apply HERE (4/16)
JOB OPENING: MANAGER, BRAND MARKETING/USA/NYC: Temp mktg mgr for USA Consumer Mktg. Manage & asst in dvlp of mktg prgms & deck creation. 3+ yrs relevant exp. Powerpt expert. Send resume HERE (4/16)
JOB OPENING: DIGITAL SR PRODUCER/BRAVO/NYC: Produce & manage content (blogs, talent intvws, video, etc) for Bravo’s Daily Dish. 5+ yrs related digital editorial exp. Bravo knowledge a must. Full info/apply HERE (4/16)
JOB OPENING: MGR. MEDIA OPERATIONS/Crown Media Family Networks/LA: Manage post-production process, schedule edit times, manage staff. Quality control and manage media workflow. BS/BA req and Min 5 yrs exp.Apply HERE (4/16)
JOB OPENING: VP, PROGRAMMING/Eastern TV/NY: Seasoned creative exec oversee large slate of shows. Strong writing/Mngmnt skills a must. Min 10 yrs exp in TV. Exp @ prod co or ntwrk w/a broad range of Prgrmg – docuseries, formats, live an asset.. Resume [email protected] (4/16)
JOB OPENING: EXEC DIRECTOR PROMOS & INTERSTITIALS/NBCU/LA: Drive development & execution of promos & interstitials for Int. Networks group. Experience in promos required. Full info/apply HERE (4/16)
JOB OPENING: DIRECTOR DIGITAL ANALYTIC/E!/LA: Handle digital analytics for E! and E! Online groups. Min 5 years exp in digitally-focused news org with strong pop culture/ent. content. Full info/apply HERE (4/16)
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