| A CYNOPSIS MESSAGE |
Get Tickets Before Tomorrow’s Deadline to Save
Thursday, April 12 | 8:30am – 10:30am | NYAC, NYC
Attend the Cynopsis Sports Media Awards and join in for breakfast, team photos, celebratory toasts and networking opportunities. Parties with tables of ten will have priority seating at the front of the room, and will have ensured seats together. This event sells out EVERY year.
Get tickets before tomorrow to save $100/ticket. Don’t miss out!
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PRODUCTION & DEVELOPMENT
TV One announced the start of production in LA for original docu-series We’re the Campbells, following Gospel music couple Warryn and Erica Campbell as they balance raising their family and growing their church ministry. Series is slated for a June 2018 premiere.
Top 10 Weekend Domestic Box Office Estimates: March 30-April 1, 2018
Ready Player One (WB) $41.2 million, opening weekend
Tyler Perry’s Acrimony (LGF) $17.1 million, opening weekend
Black Panther (BV) $11.3 million (week 7), cume revenue $650.7 million
I Can Only Imagine (RAtt.) $10.8 million (week 3), cume revenue $55.6 million
Pacific Rim Uprising (Uni.) $9.2 million (week 2), cume revenue $45.7 million
Sherlock Gnomes (Par.) $7.0 million (week 2), cume revenue $22.8 million
Love, Simon (Fox) $4.8 million (week 3), cume revenue $32.1 million
Tomb Raider (WB) $4.7 million (week 3), cume revenue $50.5 million
A Wrinkle In Time (BV) $4.7 million (week 4), cume revenue $82.3 million
Paul, Apostle of Christ (Sony) $3.5 million (week 2), cume revenue $11.5 million
Source: comScore
NEW & RETURNING SERIES
America Inside Out with Katie Couric premieres on Nat Geo Wednesday, April 11 at 10p. Among the guests on the series, exploring the highly-charged battle over removing confederate monuments, is Oscar winner Julianne Moore, who is helping lead the fight to change the name of her former high school.
Discovery’s Naked and Afraid XL returns for season 4 on Sunday, May 6 at 10p. The 40-day survival challenge takes place in Africa’s deadly, drought-plagued Selati River basin.
ID’s Evil Stepmothers is back on the track of women with twisted motives and selfish desires starting Friday, April 13 at 10p.
WWE Superstar and former challenge competitor Mike “The Miz” Mizanin returns as host of MTV competition show The Challenge: Champs vs. Stars, back for a 10-week special run starting Tuesday, April 17 at 10p.
COMING UP
The 3 surviving children of Martin Luther King Jr. discuss grieving their father, living up to his legacy and the disagreements among them during an interview with CBS News correspondent Michelle Miller. The interview, marking the 50th anniversary of the death of the civil rights icon, will be broadcast today and throughout the week on CBS This Morning, CBS Evening News and CBSN.
On the heels of the Roseanne’s boffo revival on ABC, ID is airing a marathon of Roseanne Barr-hosted Momsters: When Moms Go Bad, hosted by Barr, on Tuesday, April 4 starting at 12p.
Bravo’s 3-part The Real Housewives of Atlanta reunion starts Sunday, April 8 at 8p, with “a shocking revelation that leaves the ladies utterly speechless.” (But not for long, we’re guessing.)
ADVERTISING
TV could be the key to boosting voice purchases on voice-controlled devices like Amazon’s Echo and Google Home, according to a Connekt study from OC&C Strategy Consultants. In the study, of the 25% of respondents that report owning a voice device, 8% have purchased an item directly through it. However, the majority said they’re open to buying items they see in TV using their voice assistant – 73% would buy a product featured in a TV program and 74% would buy one featured in a commercial. “To date, voice assistants have mainly been used for things like music and price checking, but TV could be the conduit to change all of that,” said Tripp Boyle, SVP for Connekt. “Our research suggests consumers are highly receptive to the idea of linking their voice devices to their TVs, and purchasing products they see on their screens with just a couple of sentences. The potential here is massive for brands and advertisers.”
Fox News host Laura Ingraham announced she’d be taking off this week for Easter break with her children. The announcement came after about a dozen advertisers pulled out of the show following Ingraham’s tweet about Parkland survivor David Hogg “whining” about being rejected from four colleges. While Ingraham’s apology didn’t stem the tide of advertiser defections, her fans launched an #IStandWithLaura boycott of said advertisers.
DIGITAL DATA
Facebook found itself under fire again when an internal memo surfaced from top exec Andrew “Boz” Bosworth. BuzzFeed published the 2016 memo, which talked about connecting people. “That can be bad if they make it negative,” wrote Bosworth. “Maybe it costs a life by exposing someone to bullies. Maybe someone dies in a terrorist attack coordinated on our tools.” Bosworth quickly tweeted that he doesn’t agree with the post and just wrote it to stir debate, while Mark Zuckerberg issued a statement that said while “Boz is a talented leader who says many provocative things,” he strongly disagrees with the memo, recognizing it’s the company’s mission to bring people closer together.
Accenture Is acquiring publisher Meredith’s digital agency, Meredith Xcelerated Marketing, which specializes in data-driven content, marketing strategy and creative development.
About two dozen people lost their jobs at Amazon-owned game service Twitch. Citing “an aggressive growth strategy,” a spokesperson said despite the cutbacks, the company plans to increase head count by approximately 30% in 2018.
CASTING
Leading the cast of Freeform comedy pilot Girl Code (wt) are Sophia Di Martino (Flowers) and Kirby Howell-Baptiste (Downward Dog), as odd couple partners running an all-female tech incubator.
Emily Ratajkowski (Easy), Shameik Moore (The Get Down), Calum Worthy (American Vandal), and YouTube personalities Jimmy Tatro and Lilly Singh will star in NBC comedy pilot Bright Futures, narrated by Friend Lisa Kudrow.
GOING GLOBAL
Amazon’s report on its UK gender pay gap wasn’t pretty: Men at the SVOD service are paid 56% more than women on a mean basis and 40.1% on a median basis. Disney reported paying men 22% more than women. But it’s not all bad news: NBCUniversal pays men 3.2% more on a mean basis and 6.2% on a median bases, reports the company, but factor in bonuses and women make 5.5% more on a mean basis and 23% more on a median basis. Channel 5 pays women 2.85% more on a mean basis. The national average is 17.4% on a mean basis and a median gap of 18.4%.
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| A CYNOPSIS MESSAGE |
Celebrating Media’s Civic-Minded Professionals…
The Cynopsis Social Good Awards
May 22nd | 8:30am – 10:30am |The Yale Club | New York City
We will be honoring everything from sustainability partnerships and PSA’s, to diversity campaigns, environmental initiatives, and more. Be in the room as finalists are celebrated and winners announced! Register your team today .
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RATINGS
TLC’s Say Yes To The Prom special was up double digits versus 2017 and 2016 specials with core W25-54 viewers, making it the highest rated Say Yes To The Prom ever.
Live + Same Day Viewers AA (millions) Thursday, March 29, 2018 time period averages
Source: NTI, Galaxy as dated Live+SD
CBS: 8.36 million
Big Bang Theory 12.94, Young Sheldon 11.69, Life in Pieces 6.20, SWAT 5.34
FOX: 2.43 million
Gotham 2.38, Showtime at the Apollo 2.48
NBC: 3.54 million
Superstore 2.94, AP Bio 2.10, Will & Grace 3.73, Champions 1.92, Chicago Fire 5.26
ABC: 5.53 million
Grey’s Anatomy 6.99, Station 19 5.83, Scandal 3.76
UNIVISION: 1.17 million
El Rico y Lazaro 1.24, Papa a Toda Madre1.14, Por Amar Sin Ley 1.12
TELEMUNDO .77 million
Jose Jose, el Príncipe de la Cancion .61, Al Otro Lado Del Muro .73, Enemigo Intimo .98
CW: 1.57 million
Supernatural 2.00, Arrow 1.14
Friday A18-49: CBS 1.4/6, ABC 1.2/5, NBC .8/3, FOX .7/3, CW .6/2, TELE .4/2
EXECUTIVE MOVES
Tracy St. Pierre was promoted to Senior Vice President Communications for USA Network and Syfy. St. Pierre had been VP.
IN MEMORIAM
Suzanne Patmore Gibbs died suddenly March 29 of complications following surgery for a hernia. She was 50. Gibbs, who had been head of TriStar Television since 2015, earlier helped develop shows like Desperate Housewives and Grey’s Anatomy. “No way to describe this loss,” tweeted Shonda Rhimes.
This Day in History: 1968 – The film 2001: A Space Odyssey premiered.
Answer to Our Last Trivia Question: What was the name of Dustin’s cat on Stranger Things? Mews. Kudos to: Andy Pittman-TAMU/College Station, TX, Rev. Mark Wajda/Leesburg, FL, Jeremy Cyril-Justy Ducky/Toronto, Terry Danhuser-National Geographic/NYC, David Stephen-Red Marble Media/NYC, Maitlyn Phan-Watson Design Group/LA, David Garber-Loyola Marymount University/Playa Vista, CA, Lorrie Shilling/El Segundo, CA, David Westberg-SAG-AFTRA Federal Credit Union/Burbank
Today’s Trivia Question: During the second and third seasons of which series did an actor played the son of the character he played in season 1? (Email trivia@cynopsis.com withyour answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four correct answers from each time zone will be selected.)
Answer to Friday’s Anagram: Yes on the Cramp = Three’s Company. Kudos to: Charlene White-A+E Networks/Stamford, CT, Mandy Ledbetter-Discovery/NYC, Paul Blutter-Walk and Talk Production Rentals/Burbank
Reality Show Anagram: Gifts That Overfill (Email trivia@cynopsis.com with your answer; first three respondents with the correct answer who aren’t in trivia will be posted in tomorrow’s newsletter.)
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JOB OF THE DAY
INTEGRATED MARKETING & SALES STRATEGIST
CMA
NYC
Develop/implement strong integrated mktg campaigns for high-level, yr-round & integrated partner accounts This req’s creation and implementation of business development planning, 7+ yrs exp in bus. dvlpmnt, sales strategy & acct mngmnt req’d.
Resume/cvr: mhewett@cmaworld.com
JOB OPENING: BIZ DEV & MKTG MGR/Clio Awards/NYC: Drive growth for our Clio Entertainment, Music and Sports programs. 4+ years biz dev, B2B sales, start-up, ad agency or mktg exp. Must be detail-oriented, creative and possess excellent communication, CRM and Excel skills. Apply HERE (4/7)
JOB OPENING: INTEGRATED MARKETING & SALES STRATEGIST/CMA/NYC: Develop/implement strong integrated mktg campaigns for high-level, yr-round & integrated partner accounts This req’s creation and implementation of business development planning, 7+ yrs exp in bus. dvlpmnt, sales strategy & acct mngmnt req’d. Resume/cvr: mhewett@cmaworld.com (4/6)
JOB OPENING: SR ACCOUNT MGR, DIGITAL CROSS SCREEN/AdWorks/NYC: Own all aspects of Cross Screen product execution. Act as a liaison between the sales team, internal teams, and mobile partners to mng Cross Screen product. 5+ yrs of exp in Digital ad platforms. Full info/apply HERE (4/6)
JOB OPENING: DIGITAL SALES PLANNER/Adworks/NYC: Responsible for managing the day-to-day partner relationships and sales ops processes. Team up with Acct Execs to understand agency/client goals and objectives and brainstorm solutions. 3-4 yrs of exp Digital ad platforms for Ad Agency, Pub or Ntwk. Full info/apply HERE (4/6)
JOB OPENING: VP BUSINESS DEVELOPMENT/MANIFEST/NYC & Chicago: 2 positions. Seeking candidates who are entrepreneurial, enthusiastic & organized w/min 10 yrs exp/background of digital or integrated ad mktg agency. Demonstrated success w/quantifiable track record in helping agencies win media. To apply & more info on both HERE (4/5)
JOB OPENING: ACCOUNT EXECUTIVE, DIRECT RESPONSE/ION/NYC: Responsible for selling direct response air time for ION Television and achieving quarterly and annual revenue goals. Min of 5 yrs of DR exp. Excellent oral presentation, oral & written communication skills a must. Full info/apply HERE (4/5)
JOB OPENING: PROGRAMMATIC SALES PLANNER/NBCU/NYC: Programmatic exp is a must! Team w/acct execs & internal constituents to understand client goals/objectives for programmatic guaranteed proposals to increase effectiveness & scale of media buys. 2+yrs dig media exp media plan’g or client service role. Full info/apply HERE (4/5)
JOB OPENING: DIR, PEOPLE DEV & LEARNING/A+E/NY: Develop & implement innovative, creative, high-impact people mgmt & learning strategies to drive outstanding business performance. 10+ yrs Talent Mgmt, Leadership Development, D&I, L&D exp. Apply HERE (4/4)
JOB OPENING: SR ACCOUNT MANAGER/adMarketplace/NYC: 4-7+ yrs exp, client facing, exp. leading paid search marketing campaigns pref’d, Google analytics/adwords, SEM/PPC, campaign optimization, high proficiency in excel, data & metrics driven, deck creation Contact: LKlein@admarketplace.com or Apply HERE (4/4)
JOB OPENING: SR. DIRECTOR/VP, MARKETING & COMMUNICATIONS/adMarketplace/NYC: 10+ yrs ex., B2B, Media/SaaS exp pref’d, brand awareness, content/brand marketing, sales development, sales & marketing collateral, events, PR, highly entrepreneurial, adtech+ Contact: LKlein@admarketplace.com or Apply HERE (4/4)
JOB OPENING: SR DIR/VP, SALES MANAGEMENT/adMarketplace/NYC: 10+ yrs exp, B2B, Media/SaaS pref’d, proven exp. hiring, training & developing high performing sales teams, process oriented, Salesforce, ability to close new business, adtech is a +. Strong leadership skills a must. Contact: LKlein@admarketplace.com or Apply HERE (4/4)
JOB OPENING: SR. DIRECTOR, PUBLISHER DEVELOPMENT/adMarketplace/NYC: 10+ yrs exp, Publisher Sales exp prefr’d, prospect & close new business, mentor/mng, adtech+ (*will consider candidates (3-5 yrs) for a Pub Sales role w or w/o pub exp. – can be in current sales role or willing to learn/driven) LKlein@adMarketplace.com or Apply HERE (4/4)
JOB OPENING: SVP CONTENT/Universal Kids/NYC: Resp for creating/executing a content strategy, leading development, co-productions, current production and acquisitions. Min 15 yrs exp leading content production and/or acquisition for children’s programming. Full info/apply HERE (4/3)
JOB OPENING: DIGITAL SALES PLANNER/PROGRAMMATIC/NBCU/NYC: Team with Account Executive and internal constituents to understand client goals and objectives for programmatic guaranteed proposals to increase the effectiveness and scale of media buys. 2+ years of digital media experience in media planning or client service role. Full info/apply HERE (4/3)
JOB OPENING: VP, BUSINESS DEVELOPMENT & GROWTH INITIATIVES/Fox Deportes/LA: Exp’d Sr exec w/sports & media background to dvlp strategic relationships w/TV media entities, ad agencies, digital streaming services, radio, etc., to drive non-traditional revenue streams. 12 yrs related exp. bilingual: Spanish/English Apply HERE (4/3)
JOB OPENING: MGR, BRAND STRATEGY, CONTENT INNOVATION/NBCU/NYC: Actively participate in dvlpmnt, presentation, sell through & execution of creative multi-platform mktg, content & comm strategies that leverage innovative thinking and out-of-the-box ideas at various scales. 5+ yrs working in brand mktg/advertising. Full info/apply HERE (4/3)
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WHAT’S ON TONIGHT – MONDAY APRIL 2
ABC: American Idol, The Crossing [p]
CBS: Big Bang Theory [r], Young Sheldon [r], Big Bang Theory [r], Living Biblically, NCIS [r]
CW: DC’s Legends of Tomorrow, Penn& Teller: April Fool Us Day
FOX: Lucifer, The Resident
NBC: The Voice, Good Girls
PBS: Antiques Roadshow, Antiques Roadshow [r], Independent Lens
TELEMUNDO: Jose Jose, el Príncipe de la Cancion, Al Otro Lado Del Muro, Enemigo Intimo
UNIVISION: El Rico y Lazaro, Papa a Toda Madre, Por Amar Sin Ley
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