A CYNOPSIS MESSAGE FROM OXYGEN MEDIA
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Looking to access hard to reach MILLENNIAL WOMEN?
Look to Oxygen.
Two-thirds of Oxygen’s W18-49 audience are W18-34. (source)
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real matters | to young women
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NBCU LIFESTYLE GROUP | LIFE. TO THE FULLEST.
Connections. Communities. Commitment.
together.nbcuni.com.
CYNOPSIS
03.23.15
Good morning. It’s Monday March 23, 2015, and this is your first early morning briefing.
Tonight’s Premieres:
Discovery: Fast N’ Loud at 9p, Misfit Garage at 10p
Estrella TV: Tengo Talento Mucho Talento at 8p
Tonight’s Finales:
ABC Family: The Fosters at 8p, Chasing Life at 9p
AHC: Codes and Conspiracies at 10p
A CYNOPSIS MESSAGE FROM truTV
BILLY ON THE STREET: Billy is here. We got him and no one is safe.
THOSE WHO CAN’T: High school is about to get fun…for the teachers (first scripted original)
SIX DEGREES OF EVERYTHING: YouTube Stars, The Fine Brothers, connect the dots of history like never before.
FAMELESS: David Spade is taking the prank show to a whole new level. Upfront planning made easy. Courtesy of truTV
The New truTV: All New Line-Up. WAY MORE FUN.
Mila Kunis joins Tom Hanks as James Corden’s first guests on CBS’s newest iteration of The Late Late Show, premiering tonight at 12:37a. Also dropping in this week: Will Ferrell, Kevin Hart and Chris Pine, and musical guests Leon Bridges and Modest Mouse.
The Television Academy ruled that hour-long Glee, Jane the Virgin and Shameless can compete as comedies in the 2015 Primetime Emmy race, but Orange Is the New Black is back in the drama bucket. “While we’re disappointed in the committee’s decision, we believe that Orange represents the best of television in either category,” said Netflix chief content officer Ted Sarandos. Last year, Orange was nominated in seven comedy categories and won three, including Uzo Aduba as Outstanding Supporting Actress.
Nat Geo’s Killing Jesus gets the red carpet treatment with a premiere at Lincoln Center tonight. Stars of the three-hour event, including Kelsey Grammer (Frasier), Emmanuelle Chriqui (Entourage) and Eoin Macken (The Night Shift) will be on hand, as well exec producer Bill O’Reilly (yup, that one), who wrote the book on which the three-hour event is based. Premieres on NatGeo Palm Sunday, March 29 at 8p.
Layoffs hit the programming department of E!. “As we evolve E!’s programming strategy, our production needs have shifted and several production positions have been impacted as a result, including Betsy Rott,” said the net. As Senior Vice President of Original Programming, Rott had oversight of non-scripted series and specials.
Winners of GLAAD Awards, handed out Saturday in LA: ABC’s How to Get Away with Murder for drama, Amazon’s Transparent for comedy, Lifetime’s Drop Dead Diva for individual episode, HBO’s The Normal Heart for TV movie or mini-series and Days of Our Lives for daily drama. Scandal’s Kerry Washington picked up the Vanguard Award.
MundoFox announced the premieres of two series: Based on a true story, El Capitan Camacho launched Sunday, March 22 at 8p; Turkish love story Sura y Seyit, Amor en Guerra will air weeknights at 9p starting Monday, April 6.
Join us on Thursday, April 23 at the Astor Center in NYC for The Cynopsis Digital Business Summit. Speakers from Citi, GroupM, IAB, Marriott, Alex and Ani, NBCUniversal, Rebelmouse and others will be on hand for an information-packed day of learning, networking and discovery. Register by March 27 to receive the early bird rate: http://j.mp/CynDMS.
A CYNOPSIS MESSAGE FROM ESQUIRE
Men are changing. Redefining masculinity. And they’re doing it on Esquire Network.
Connections. Communities. Commitment.
together.nbcuni.com
(Source).
Showtime gave Dice, starring polarizing actor/comedian Andrew Dice Clay, a six-episode straight-to-series order. Comedy from Fox 21 Television Studios focuses on Dice trying to resurrect his career. Will schadenfreude lure the haters? “We realized there was a lot of humor and heart in the story of a once-superstar comedian having to crawl back to have a career,” said Fox 21 TV Studio’s Bert Salke.
Andrew Dice Clay, once banned from MTV, has had a career mired in controversy for explicit language and sexist humor. Will you be tuning in to his Showtime series? Let us know in the new Cynopsis poll.
NBC ordered competition pilot Songland from Maroon 5 frontman/The Voice coach Adam Levine and Voice exec producer Audrey Morrissey. Music industry experts will judge ordinary people’s original compositions.
Steve McQueen (12 Years a Slave) drama pilot Codes of Conduct landed a limited series order from HBO, with McQueen directing all six episodes about an African-American man’s experience in New York high society.
HBO is developing a family drama from rapper Snoop Dogg and director/producer Allen Hughes (Gang Related). The untitled project is set in early 1980s LA.
Flipping Out’s original showrunner, Billy Taylor, is returning to the Bravo reality show for season eight, reports TheWrap, to return the show to its creative roots. Andrew Hoegl held the job for the past three seasons.
Canadian food and lifestyle channel Gusto TV is launching an international distribution arm.First series to be distributed at MIPTV: One World Kitchen (30×30’ + 120 webisodes) and A Is For Apple (30×30’ + 100 webisodes).
A CYNOPSIS MESSAGE
How to Sell Digital Advertising in a Fragmented Media World
This fast-paced, idea-packed webinar is tailored to TV sales and marketing teams. Just one hour of your time could mean exponential sales growth! Tuesday, March 31, 2015 | 1:30 to 2:45PM
Featured Panelists
Bob Maund, West Region VP, Digital Sales – CNBC & NBC News Group at NBC Universal
Steve Bookbinder, Co-founder and CEO of Digital Media Training Register your sales team today!.
Top 10 Weekend Domestic Box Office Estimates: March 20-22, 2015
Divergent Series: The Insurgent (Lionsgate) $54.0 million, opening weekend
Cinderella (Disney) $34.5 million, cume revenue $122.0 million
Run All Night (Warner Bros.) $5.1 million, cume revenue $19.7 million
The Gunman (Open Road) $5.0 million, opening weekend
Kingsman: The Secret Service (20th Century Fox) $4.6 million, cume revenue $114.6 million
Do You Believe? (Pure Flix) $4.0 million, opening weekend
Second Best Exotic Marigold Hotel (Fox Searchlight) $3.5 million, cume revenue $24.1 million
Focus (Warner Bros.) $3.3 million, cume revenue $28.3 million
Chapple (Sony) $2.7 million, cume revenue $28.3 million
Spongebob Squarepants: Sponge Out of Water (Paramount) $2.4 million, cume revenue $158.8 million
Source: Rentrak Corporation
Anybody out there? Evidence of the paranormal is examined in Destination America’s True Supernatural, premiering Wednesday, April 8 at 10p. First up: a woman whose claim of being abducted by aliens is substantiated by a mysterious powder.
Sony Movie Channel offers Robert De Niro two-pack Taxi Driver and The Fan on April 24 at 10p, part of the net’s Friday Features block.
Are you part of a team that works on a groundbreaking kids series, an addictive game or app, an infectious children’s entertainment campaign? Cynopsis Kids !magination Awards honor the year’s best in children’s, tween and family programming and marketing. Enter Today at http://cynopsis.com/event/kids-awards-2015.
Racy video! Breakup! Shocking secret! It’s all part of the season two premiere of Bravo’s Blood, Sweat & Heels, airing Sunday, March 29 at 9p. The reality show about NYC go-getters was the net’s highest-rated non-Housewives-related series premiere among all key demos, with 2.6 million total viewers and 1.6 million among P25-54.
Season five of FX’s Louie launches Thursday, April 9 at 10:30p, after the series premiere of The Comedians.
Logo is bringing back RuPaul’s Drag Race for season eight; production begins immediately. “Logo is like the Jay Z to my Beyonce,” said RuPaul Charles, who exec produces and stars in the series. “I was a star before we met, but together we have raised the bar to new heights, and created a brand that has taken over the world.” Season seven, recently launched to a 20 percent ratings hike among P18-49, was one of the most-watched premieres in net history.
No one was more surprised than Tennessee-based McKee Bakery Co. when Will Ferrell showed up last week on NBC’s Tonight Show dressed as Little Debbie, carrying a basket of the company’s snacks. Not that they minded. “We appreciate both the humor of the segment and the exposure of our Little Debbie brand to Jimmy Fallon’s huge national TV audience,” said Mike Gloekler, PR manager for McKee Foods. “In our opinion, Will Ferrell did justice to the cowgirl hat and the blue and white dress.”
KBS entered the China market with KBS China, launched in Shanghai. Why China? “Many of KBS’s clients are in need of global solutions for their business. Asia is obviously a key market for most of them,” Guy Hayward, global CEO of KBS, tells Cynopsis. “Our seamless, modern approach to building powerful brand programs is as valuable in Asia as it is anywhere else in the world. Unlike many agencies arriving in China, our intention is not only to help US- and European-based companies in China, but also to help brands in this region travel around the world.”
Meredith Corporation will carry Katz Broadcasting nets Grit, Escape and LAFF in five markets as part of a new distribution agreement, the first between the companies. “Meredith understands very well that in this new world where consumers are continuing to combine over-the-air television with over-the-top services, offering demo-targeted networks like Grit, Escape and LAFF will help their stations grow and prosper,” said Jeffrey Wolf, Chief Distribution Officer for Katz.
Tricon Films & Television acquired six new series from SRP Productions: travel series Awesome Adventures; sports series World’s Most Dangerous Sports Events; Sports Gone Wild and Lighter Side of Sports, and factual series Independence USA and Whaddyado.
Kevin Nealon (Weeds) and Jane Kaczmarek (Malcolm In the Middle) will co-star in CBS’s untitled pilot inspired by the life of comedian Tommy Johnagin.
Minnie Driver guest stars with a series regular option on CBS comedy pilot Happy Life. Driver’s NBC show, About A Boy, is still teetering on the renewal bubble.
Michael Chiklis (The Shield) and Cheryl Hines (Suburgatory) hopped aboard NBC comedy pilot Cuckoo, an adaptation of the BBC Three hit that starred Andy Samberg (Brooklyn Nine-Nine).
James Caan had only been part of Fox pilot Fantasy Life for a few days when he was forced to bow out due to a scheduling conflict with the filming of Sicilian Vampire, starting production in Toronto. Caan’s role, as a gruff ex-football player/coach, will be recast.
Andrew Howard (Hatfields & McCoys) landed an arc on TNT’s Agent X, about a top secret agent overseen by the Vice President (Sharon Stone).
D.L. Hughley (ComicView) joined the cast of NBC drama pilot Heart Matters, as a psychiatrist at the hospital where the show is set.
Jason Scott Lee (Dragon: The Bruce Lee Story) nabbed a series regular role on NBC martial arts drama pilot Warrior.
Maggie Lawson (Psych) stars in CBS comedy pilot Angel From Hell, opposite Jane Lynch as her character’s supposed guardian angel.
Jaime Lee Kirchner (Mercy) landed the female lead in CW pilot Dead People, from J.J. Abrams’ Bad Robot and Warner Bros. Television.
France’s M6 commissioned Armoza Format hairstyling competition The Final Cutdown, to be produced by Banijay France and launching in daytime April 6. Series originally aired in the Czech Republic.
The Victoria’s Secret Swim Special, broadcast in the U.S. on CBS, is available for the first time internationally. Already signed up by Alfred Haber Distribution: Canada (Global TV), Latin America (Canal Sony), Australia (Foxtel), Mexico (TV Azteca), Philippines (ABS-CBN) and Puerto Rico (Telemundo).
Hat Trick International announced sales of unscripted I Bought My Own Rainforest to Canada (Blue Ant), Germany (RTL), Holland (VARA), Sweden (SVT), U.S. (Animal Planet), Australia (SBS) and Norway (NRK0). Skint went to SBS Australia, Prime New Zealand and TV3 Ireland.
A CYNOPSIS MESSAGE
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Turner Sports and CBS Sports’ third round coverage on Saturday generated the all-time highest rating for the first Saturday of the NCAA Tournament(since the tournament expanded to four telecast windows for the entire day in 1991), with games averaging 7.4/17, up 14 percent versus 2014, according to Nielsen metered market ratings.The tournament to date across TBS, CBS, TNT and truTV is averaging a 6.5/14 overnight rating/share, the highest-ever rating for the event through the first Saturday
The series finale of Glee on Friday had a season-high viewership of 2.7 million, up 44 percent from the season five closer, according to early Nielsens. With .8/3 among A18-49, the episode was up 33 percent.
The 100th episode of Bravo’s The Millionaire Matchmaker delivered a season high 1.8 million total viewers and nearly 1 million among P18-49, according to Nielsen Live+3 data. Double-digit growth in all key demos included a 12 percent boost in P18-49 versus the week prior.
TV One is on pace for a historic best first quarter in primetime and total day. Highlight: During their premiere weekend, Fear Files and Hear No Evil pulled in a combined reach of 3.3 Million total viewers 2+ across their premiere and encore airings.“TV One’s investment in creating original movies that speak to Black viewers is yielding the results we’ve hoped for,” net president Brad Siegel tells Cynopsis. “In an increasingly competitive content landscape, we are pleased to see that original movies resonate so strongly.”
The Sunday, March 15 season 10 premiere of E!’s Keeping Up with the Kardashians garnered a combined L+3 audience of 4.8 million total viewers, 3.1 million among A18-49 and 1.7 million W18-34 across a three airings. The net’s first original scripted series, The Royals, opened to a combined L+3 audience of 3.4 million total viewers, 1.6 million A18-49 and 729,000 in W18-34 across its three airings.
Thursday A18-49 Analysis: ABC had the most A18-49 viewers Thursday with 1.9/6, according to final primetime national ratings from Nielsen. ABC topped 8p with 2.1/7 for Grey’s Anatomy, followed by 1.6/6 for CBS’s NCAA Basketball. CBS’s b-ball scored 2.5/8 to win the 9p hour, versus 2.4/7 for ABC’s Scandal. CBS’s NCAA coverage maintained the lead at 10p with 1.8/7; ABC’s American Crime was second with 1.2/4.
A18-49:ABC 1.9/6, FOX 1.8/6, CBS 1.7/6, NBC 1.2/4, UNI 1.2/4, TELE .6/2, CW .5/2, ION .2/1
Live + Same Day Household Ratings: Thursday, March 19, 2015 time period averages. Source: NTI, Galaxy as dated. Live+SD.
FOX: 5.2/9
American Idol 5.2/9
ABC: 4.9/8
Grey’s Anatomy 5.3/9, Scandal 5.4/9, American Crime 3.8/7
NBC: 4.0/7
Dateline 4.2/7, The Blacklist 5.4/9, The Slap 2.2/4
CBS: 3.5/7
NCAA Basketball 3.5/6, NCAA Basketball 3.5/7
UNIVISION: 1.7/3
Mi Corazon Es Tuyo 1.8/3, Hasta Fin Del Mundo 1.7/3, Que to Perdone Dios 1.5/3
ION: 1.0/2
Blue Bloods 1.0/2, Blue Bloods 1.0/2, Blue Bloods 1.1/2
TELEMUNDO: .8/1
Los Miserables .8/1, Tierre de Reyes .8/1, Duenos del Paraiso .9/2
CW: .9/1
Vampire Diaries 1.1/2, Reign .7/1
The Madison Square Garden Company tapped Sharon Otterman to serve as Executive Vice President and Chief Marketing Officer, effective April 20.Most recently, Otterman was Senior Vice President and Chief Marketing Officer for MSNBC and NBC News.
WABC-TV reporter Lisa Colagrossi died at 49, the New York ABC affiliate announced Saturday. Colagrossi was returning from an assignment the morning of March 19 when she suffered a brain hemorrhage. “She was an amazing reporter, committed to Eyewitness News,” said the station. “She was dedicated to telling a story with honesty, a working woman, a hockey mom, she was gutsy and fearless.”
Director Walter E. Grauman died March 20. He was 93. In addition to films, Grauman directed numerous episodes of TV series, including Murder, She Wrote, Barnaby Jones and The Twilight Zone.
This Day in History: 1908 – Joan Crawford was born. She died in 1977.
Answer to Our Last Trivia Question: Which TV western character eschewed alcohol in favor of sarsaparilla with a dash of cherry? Tom Brewster in Sugarfoot (1957-1961). Kudos to: Rev. Mark Wajda/Leesburg, FL, Ray Giacopelli-AMCN/NYC, Richard Yokley-TVF Productions/Tucson, Linda Grillo-Viacom/NYC, Mark Ahn-FX/LA, Joe Nagle-Joe’s SpeakEasy Voice-overs/Long Beach, CA, Gary Moglovkin-Universal TV/Universal City, CA, Hava Garber-At Home Entertainment/Chatsworth, CA.
Today’s Trivia Question TV Western Theme Week: Which was the first western to go to 90 minutes? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).
Keep Watching & Reading,
Lynn Leahey @Lynn_Leahey
03.23.15
Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
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Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here.
JOB OPENING: PRICING + INVENTORY MGR/ ION@NY: Sales planning pos; plan building, delivering upfront + scatter deals, build plan to specs. Review inventory load. Prep MSA reports. Rate card mgmt, knowl of Dealmaker. 3+ yrs exper. Resume: [email protected] (3/28)
JOB OPENING: EXECUTIVE ASST/RECEPTIONIST/NYC: Prolific production company seeks receptionist/executive assistant. Provide administrative and executive support. 1+ years admin and industry experience is a plus. Please send resume: [email protected] (3/28)
JOB OPENING: DIR DIGITAL COMMS/NBC NEWS/NYC: Manage PR strategy, outreach & communications for NBC News digital properties; NBCNews.com, TODAY.com & our various apps/digital platforms (NY) Full info/apply HERE (3/28)
JOB OPENING: EVENT MARKETING MGR/NYC/CT: Mng integrated mktg campaigns to attract audience for events. BA Deg/Mktg & 2-4 yrs mktg exp. Exp using social media tools & able to devise/execute a plan in support of events. Full info/apply HERE (3/26)
JOB OPENING: RESEARCH ANALYST/CBS/NYC: Marketing exp pref’d. Help track/analyze the audience for CTD barter programming Knwlg Nielsen software, MRI & Wrap Sweeps is pref’d, as is exp in marketing and presentation writing. Resume to: [email protected] (3/26)
JOB OPENING: DIR, RESEARCH/PBS/VA: Research consult & proj mgmt for Brand Strat., Mktg, & Promos. Mng staff allocated to nat. Nielsen rsch. 7+ yrs in advertising, mktg or audience research. Info/apply HERE (3/26)
JOB OPENING: DIR, GENERAL AUDIENCE MKTG & COMM STRAT/PBS/VA: Market general audience content & products. Develop mktg & commn campaigns.Lead project mgmt for mktg initiatives. 6-8 yrs mktg/advert/promos/strategic plan’g. Info/apply HERE (3/26)
JOB OPENING: DIR GENERAL AUDIENCE PUBLICITY/PBS/VA: Cultivate nat. media relationships. Lead seasonal announcement strategies. Oversee major award comms & timelines. Support exec speakers’ bureau. Prod sessions for Press Tour. 6-8 yrs PR exp. Info/apply HERE (3/26)
JOB OPENING: PROGRAM PLANNING COORD/NYC FOOD NETWORK/COOKING CHANNEL: Heavy data entry in prog. databases incl prog changes/mthly releases/specials; manage strategic planning for schedules; 2 yrs exp in Scheduling/Traffic/Research/Prod & strong attn to detail. Res HERE (3/26)
JOB OPENING: CM360 SALES COORD/NYC: Asst. Sales & Planning with all acct. management. Interact w/finance, traffic, and research. Some admin. Bachelor’s & Excel exp preferred. Media/Marketing exp is a + but not required. Please apply HERE (3/26)
JOB OPENING: SR.WRITER PRODUCER/WE tv/NYC: Reality TV powerhouse to write/produce campaigns for WE tv. Superb writing skills & savvy grasp of pop culture a must. Full info/apply HERE (3/25)
JOB OPENING: DIR, NETWORK PROGRAM PUBLICITY/Crown Media/LA: Develops/implements comprehensive traditional publicity campaigns for HC & HMM. Ensures traditional & social messaging for assignments. Min.8 yrs Broadcast/Cable PR exp. Exp managing event coord. Apply HERE (3/25)
JOB OPENING: ASSOC DIR ON-AIR PROMOTIONS/FS/ATL: Resp for ideation, prod & placement of high-quality ntwrk promo campaigns for the FOX Sports reg’l ntwrks. 7-9 yrs ntwk &/or cbl on-air promos exp or TV prod exp req’d. Plz incl link to sample work when applying Full info/apply HERE (3/25)
JOB OPENING: DIGITAL QC TECH/A+E Networks/Stamford CT-Freelance: Pre-delivery technical Q/C of Video-On-Demand media prep for digital distribution, dynamic ad insertion. Full Info/Apply HERE (3/25)
JOB OPENING: MANAGER, DIGITAL AD SALES MARKETING/Home/Ulive/NYC: Develop client-specific marketing solutions and communication tools to drive digital advertising revenue. For more detail www.scrippsnetworks.com #4762 (3/25)
JOB OPENING: DIR-PARTNER MKTG STRATEGY/Discovery/MD: Analytical thinker to lead the Domestic Distribution planning through execution of partner mktg initiatives that spprt affiliate biz goals+ reinforce Discovery brand equity. 7-10 yrs sales/mktg exp req’d. Full info/apply HERE (3/25)
JOB OPENING: DIR-TALENT MGMT & STRATEGY/Discovery/LA: Seasoned exec to act as primary liaison btwn ntwk on-air talent+ mgmt and Discovery biz. Mange talent/biz strategy/troubleshoot. Building relationships and maximize talent brands globally. 5+ yrs ent. indstry exp. Full info/apply HERE (3/25)
JOB OPENING: MANAGING DIR, DIGITAL ADVERTISING/Parsippany, NJ: Exp’d in dig media/advrtsng & be on top of the latest content & advertising trends especially mobile. Success revenue and developing sales teams in healthcare/pharmaceutical advtsg mkt a must. Apply HERE (3/24)
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SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected]
SITUATION WANTED: Production Manager/Field Producer staff position wanted. 20 yrs experience working at all major entertainment companies from long form to promos. High energy get it done attitude with exceptional results. Email: [email protected] (3/28)
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WHAT’S ON TONIGHT – MONDAY MARCH 23, 2015
ABC: Dancing With the Stars, Castle
CBS: 2 Broke Girls, Mike & Molly, Scorpion, NCIS: Los Angeles
CW: The Originals [r], Jane the Virgin [r]
FOX: The Following
NBC: The Voice, The Night Shift
PBS: Antiques Roadshow, Antiques Roadshow [r], Independent Lens
Telemundo: Los Miserables, Tierra de Reyes, Duenos del Paraiso
Univision: Mi Corazon Es Tuyo, Hasta el Fin del Mundo, Que te Perdone Dios…Yo No
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