A CYNOPSIS MESSAGE FROM NICKELODEON
Nickelodeon is All for One.
Nickelodeon meets viewers at every stop on their path to content. All-for-One programming means content flows freely across the Nickelodeon ecosystem. From popular shows to creative marketing messages, brands and IP reach consumers on multiple screens and platforms.
CYNOPSIS
02.23.15
Good morning. It’s Monday, February 23, 2015, and this is your first early morning briefing.
Tonight’s Premieres:
Cartoon: NINJAGO Masters at 6:30p
NBC: The Voice at 8p, The Night Shift at 10p
Tonight’s Finales:
Bravo: Friends to Lovers? At 10:30p
Food: Kids Baking Championship at 8p
FOX: Sleepy Hollow at 9p
A CYNOPSIS MESSAGE FROM NICKELODEON
Nickelodeon’s Ecosystem Keeps Getting Bigger.
Nickelodeon has a powerful, 10-screen ecosystem that connects brands to our audience as well as Consumer Products, Movie Partnerships, Apps, Recreation, Social Media and Live Events.
In a rule change that might not amuse Orange Is the New Black, which has reaped awards show gold as a comedy, the Television Academy decreed that only 30-minute shows will be considered comedies come Emmy time. It will take a two-thirds vote from a nine-member panel for a show to be reassigned. On the miniseries front, the category is now called limited series, with distinctions including no recurring stories or characters that would disallow shows like Luther and Sherlock.
More Emmy moves: the number of nominees in drama and comedy series categories has increased from six to seven, the variety category has been split into variety talk and variety sketch and the guest actor categories exclude performers who appear in more than 50 percent of a program’s episodes. “As our growing membership creates and produces more content for ever-changing platforms, today’s changes in the rules and procedures are vital,” said academy chairman Bruce Rosenblum. “We’re sure that in coming years we will continue to evolve our rules as our dynamic industry grows.”
Eileen O’Neill, promoted to global group president of Discovery Studios in August, is leaving Discovery Communications on May 1, the date of her 25th anniversary at the company. “I will miss you guys,” said O’Neill, on a break before starting what was to be her new position, in a memo to staff Friday. “Through incredible successes, and not a few nail-biting challenges, we always delivered as a team.”
It’s all in the family for BBC America’s Orphan Black. The drama’s season three premiere will be simulcast across all AMC networks – AMC, BBC America, IFC, SundanceTV and WE tv – on Saturday, April 18 at 10p. “Creating a premiere television event for Orphan Black is a perfect opportunity to use our programming assets to help extend the reach of this quality series,” said Ed Carroll, COO of AMC Networks, which took over operational control of BBC America in October in a long-term equity joint venture.
Mary Murphy, replaced on upcoming season 12 of Fox’s So You Think You Can Dance by Paula Abdul, hasn’t put away her dance (judging) shoes. Murphy, along with former U.S. Latin Dance champ Tony Meredith, will offer commentary on America’s Ballroom Challenge, back in PBS after a six-year hiatus. Three one-hour eps of the competition launch Friday, April 24 at 9p.
ID special Hate in America premieres tonight at 8p, with Al Jazeera America anchor Tony Harris reporting on acts of violence fueled by intolerance and fear. “When we started the research for Hate in America, we had no idea how relevant the topic of hatred would be at this moment today,” Henry Schleiff, Discovery Networks group president, tells Cynopsis. “Indeed, in light of recent hate crimes here and abroad, we hope that this documentary and the work of our partners at the Southern Poverty Law Center, led by Morris Dees, uplifts viewers as much as it informs them through stories of progress, people fighting back, and fighting for our future.”
The war of words continues in the wake of a Mother Jones article, “Bill O’Reilly Has His Own Brian Williams Problem,” by David Corn. Fox News’ O’Reilly, whose reports of his experiences as a CBS News correspondent during the Falklands War were called into question, called Corn an “irresponsible guttersnipe, far left zealot” who smeared him for ideological reasons. Former CBS News correspondent Eric Jon Engberg, who had been on assignment with O’Reilly back in 1982, weighed in on Facebook Saturday with accounts of what he deemed O’Reilly’s “willingness to twist the truth in a way that seeks to invent a battlefield that did not exist.” O’Reilly fired back on Sunday’s MediaBuzz, promising to address the accusations against him this week, adding, “Anyone who thinks my reporting in Argentina was erroneous, they can come on my show.”
Count on Bill O’Reilly to go to the mat when it comes to defending his journalistic integrity. But do you believe he’s guilty of misremembering? Let us know in the new Cynopsis poll.
Network rivals HBO and Showtime are partnering for a pay-per-view boxing match between boxing rivals Floyd Mayweather Jr. and Manny Pacquiao. “Manny Pacquiao and Floyd Mayweather have been the two most prominent fighters in the sport of boxing for the past decade, and fight fans around the world have been clamoring for them to face each other,” said HBO Sports president Ken Hershman. “May 2nd will be a signature moment for the sport of boxing.” Mayweather has a contract with Showtime, while Pacquiao’s pact is with HBO.
Actor Ben Woolf (American Horror Story: Freak Show) was admitted to the hospital in critical condition Thursday night. Woolf had been hit in the head by the side mirror of a passing car on Hollywood Boulevard.
Top 10 Weekend Domestic Box Office Estimates: February 20-22, 2015
Fifty Shades of Grey (Universal) $23.2 million, cume revenue $130.1 million
Kingsman: The Secret Service (20th Century Fox) $17.5 million, cume revenue $67.1 milllion
Spongebob Squarepants: Sponge Out of Water (Paramount) $15.5 million, cume revenue $125.2
McFarland, USA (Disney) $11.3 million, opening weekend
The DUFF (Lionsgate) $11.0 million, opening weekend
American Sniper (Warner Bros.) $9.7 million, cume revenue $319.6
Hot Tub Machine 2 (Paramount) 5.8 million, opening weekend
Jupiter Ascending (Warner Bros.) $3.7 million, cume revenue $39.5 million
The Imitation Game (The Weinstein Company) $2.6 million, cume revenue $83.9 million
Paddington (The Weinstein Company) $2.3 million, cume revenue $67.7 million
Source: Rentrak Corporation
A CYNOPSIS MESSAGE FROM NICKELODEON
TV Success Anchors Nickelodeon’s All-for-One Strategy.
Nickelodeon has 8 of the top 10 shows for kids 2-11. TV is still the biggest platform and is at the center of Nickelodeon’s portfolio, reaching 87 million viewers a month.
Ricky Martin has signed on as executive producer and the first judge for Univision music reality competition La Banda. The former Menudo star, who joins Simon Cowell and Saban Brands in the Latino boy band search premiering in September 2015, will also manage the winning group.
ABC Family is developing crime procedural Sketchy, based on Olivia Simms’ young adult novels, The Bea Catcher Chronicles. Atlas Entertainment’s Alex Gartner will exec produce.
Shooting for the third installment of SundanceTV’s Rectify begins today in Griffin, Georgia. The 6×60 season launches in summer 2015.
Hallmark Movies & Mysteries announced the start of production on Murder She Baked: A Chocolate Chip Murder Mystery, starring actors who know the ropes when it comes to TV romance, Alison Sweeney (Days of Our Lives) and Cameron Mathison (All My Children), as well as Barbara Niven (Debbie Macomber’s Cedar Cove). Premiere date: Sunday, May 10 at 9p.
Technicolor acquired French independent animation producer OuiDo Productions. “We look at this acquisition as a complement to Technicolor’s growth strategy within the animation industry and the French market,” said Tim Sarnoff, president of Technicolor Production Services.
Europe’s Gaumont Animation has secured the worldwide exclusive option to the animation rights of Laurel & Hardy from Larry Harmon Pictures Corporation, for a 2D animated series. Target audience: 5 to 8-year-olds, and “kids of all ages.”
James Corden’s first guest on CBS’s The Late Late Show will be Tom Hanks. Also onboard for Corden’s first week at the helm: Kerry Washington and Get Hard stars Will Ferrell and Kevin Hart. Corden debuts in the host’s seat, vacated by Craig Ferguson in December, on Monday, March 23.
Fusion and ESPN Radio are plotting a live simulcast of ESPN Radio’s The Dan Le Batard Show, to launch on the net this spring. The three-hour broadcast will air weekdays at 4p with rotating guest co-hosts.
Missing from Meryl Streep’s mantle: a Nickelodeon Kids’ Choice Award. But this could be her year – the three-time Oscar winner landed a nod with a slew of other first-timers, including Sam Smith and Angelina Jolie. Former boy bander Nick Jonas hosts the slimefest Saturday, March 28 at 8p. Presenting sponsors include Amazon Fire HD Kids Edition, General Mills Cinnamon Toast Crunch, Gogurt & Fruit Snacks, Hasbro DohVinci,and Walmart.
Trophies for the 3rd International Emmy Kids Awards went to Spain’s Polseres Vermelles (The Red Band Society); Sweden’s Wild Kids; UK’s Mike The Knight; Chile’s Con Que Suenas? (What’s Your Dream), France’s Jungle Bunch to the Rescue and the Netherlands’ Alles Mag (Anything Goes). Presenting partners for the show included Shaw Rocket Fund, Hasbro Studios, SVT/DRTV, TV Kids, WDR mediagroup, Junior@MipTV and Ernst & Young.
Cynopsis got an exclusive sneak peek at 20th Television’s Upfront presentation from Ad Sales EVP Michael Teicher, who plans to have 20th assume a leadership position in the industry this year to help clients “navigate the new media mess” of c3, c7 and the dreaded c30 measurements that may be coming down the pike. Twentieth’s point of differentiation? “Live,” says Teicher, who’s responsible for ad sales for both 20th Century Fox Television and Debmar-Mercury programming (Wendy Williams, Family Feud). “Why should a client pay full price for an ad that was skipped or viewed for two seconds?” he asks. “We are unaffected by technology because our shows are viewed live. If you miss Modern Family on a Tuesday, you can watch it Wednesday. When you have a message where time is of the essence – i.e., a movie that’s opening or a sale – then live is critical to you.” Teicher is suggesting that clients consider “a small re-allocation” of their dollars. “If you have a $5 million buy in prime time, we want you to take 10 percent and apply it to our four highest-rated shows. You’ll increase your reach by 23 percent and your CPMs will go down because you’re more efficient.”
Dave Foley (Newsradio) has been admitted to the cast of ABC comedy pilot Dr. Ken, opposite Ken Jeong, as the head of a hospital.
Scandal fan Lena Dunham (Girls) will guest on the ABC drama, reports TheWrap. Episode is slated for March.
Stephen Schneider (Broad City) and Jack Carpenter (The Good Wife) landed leads in NBC workplace comedy pilot Sharing, from Universal Television and Jimmy Fallon’s Eight Million Plus.
Laurie Holden (The Walking Dead) has ambled over to Chicago Fire planted spinoff Chicago Med, to be introduced in the NBC drama’s 19th ep.
A CYNOPSIS MESSAGE FROM NICKELODEON
Mobile Business Growth is Integral to Nickelodeon’s All-for-One Strategy.
As kids keep consuming content across screens, Nickelodeon is there to meet them. Our mobile business has increased six-fold over the past two years.
ABC cleaned up, winning every Friday of the February sweep in the A18-49 demo for the first time in 20 years. The net also ranked first in all four Thursdays of the sweep for the first time since 2007.
CBS’s The Odd Couple had the best premiere for a new comedy this season in viewers (13.57 million) and among A25-54 (4.6/12) on Thursday. The series finale of the net’s Two and a Half Men delivered 3.2/9, up from 2.1/7 the week prior.
An encore on Friday of its February 15 Saturday Night Live 40th anniversary special earned NBC a 1.5/5 rating among A18-49 and second place in the demo. CBS’s Blue Bloods matched that number for a season five high in young adults and 11.62 million total viewers, the most of the night. ABC grabbed the demo win with 2.2/7 for Shark Tank, to tie a season high.
Sunday Morning News Shows February 15, 2015
CBS: Face the Nation 3.5 million total viewers; .8/961,000A25-54
NBC: Meet the Press 3.0 million total viewers; .7/859,000 A25-54
ABC: This Week 3.3 million total viewers; .8/946,000 A25-54
CBS: Face the Nation-2 2.08 million total viewers; .4/521,000 A25-54
FOX: Fox News Sunday 1.61 million total viewers; .4/476,000 A25-54
Source: Nielsen, NTI Total Viewers and A25-54 Live+SD
Broadcast Morning Shows Weekly Average Ratings (week of February 9, 2015)
ABC: GMA5.62 million total viewers; 1.7/13 and 2.1 million A25-54
NBC: Today4.92 million total viewers; 1.6/12 and 1.9 million A25-54
CBS This Morning 3.59 million total viewers; 1.0/8 and 1.16 million A25-54
Source: The Nielsen Company, NTI Total Viewers and A25-54 Live+SD
Late Night Talk Shows Weekly Average Ratings (week of February 9, 2015)
ABC: Nightline1.74 million total viewers; .4 and 531,000 A18-49
NBC: Late Night 1.57 million million total viewers; .6 and 724,000 A18-49
CBS Late Show 1.40 million total viewers, ..3 and 390,000 A18-49
Source: The Nielsen Company, NTI Total Viewers and A18-49 Live+SD
Thursday A18-49 Analysis: ABC won the most A18-49 viewers Thursday with 2.9/9, according to Nielsen. CBS was first at 8p with a 3.8/13 average for The Big Bang Theory and The Odd Couple, followed by 2.5/8 for ABC’s Grey’s Anatomy. ABC’s Scandal edged out the series finale of CBS’s Two and a Half Men 9p, 3.3/10 to 3.2/9. ABC kept the lead at 10p with 2.9/9 for How to Get Away with Murder, followed by 2.0/6 for Univision’s Premio lo Nuestro.
A18-49:ABC 2.9/9, CBS 2.8/9, UNI 2.0/6, FOX 1.5/5, NBC 1.1/4, TELE .6/2, CW .5/2, ION .2/1
Live + Same Day Household Ratings: Thursday, February 19, 2015 time period averages. Source: NTI, Galaxy as dated. Live+SD.
CBS: 7.7/13
Big Bang Theory 10.5/17, The Odd Couple 8.3/13, Two and a Half Men 8.5/14, Elementary 5.3/9
ABC: 6.0/10
Grey’s Anatomy 5.5/9, Scandal 6.4/10, How to Get Away With Murder 6.0/11
FOX: 3.9/6
American Idol 5.5/9, Backstrom 2.2/4
NBC: 3.1/5
The Slap 2.7/4, The Blacklist 4.7/7, Allegiance 2.1/4
UNIVISION: 2.2/4
Premio lo Nuestros 2.2/4
ION: .9/1
Blue Bloods .9/1, Blue Bloods .9/1, Blue Bloods .9/2
CW: .8/1
Vampire Diaries .9/1, Reign .6/1
TELEMUNDO: .7/1
Los Miserables .7/1, Tierre de Reyes .7/1, Duenos del Paraiso .8/1
Wednesday A18-49 Analysis: FOX won the most A18-49 viewers Wednesday with 4.0/12, according to Nielsen. Fox’s American Idol landed in the top spot at 8p with 2.8/9, followed by ABC’s The Middle and The Goldbergs, each boasting 2.2/7. Fox’s Empire built on its lead-in at 9p to score 5.2/19, versus 2.7/8 for ABC’s Modern Family/black-ish combo. NBC took over at 10p with 1.7/5 for Chicago PD; ABC’s Nashville was next with 1.3/4.
A18-49:FOX 4.0/12, ABC 2.0/6, NBC 1.4/4, CBS 1.2/4, UNI 1.2/4, CW .8/3, TELE .6/2, ION .3/1
Live + Same Day Household Ratings: Wednesday, February 18, 2015 time period averages. Source: NTI, Galaxy as dated. Live+SD.
FOX: 7.0/11
American Idol 6.3/10, Empire 7.7/12
CBS: 5.7/9
The Mentalist 6.3/10, Stalker 4.5/8
ABC: 4.1/7
The Middle 4.7/8, The Goldbergs 4.1/7, Modern Family 5.3/8, black-ish 3.9/6, Nashville 3.2/6
NBC: 4.1/7
Mysteries of Laura 3.8/6, Law and Order 4.1/7, Chicago PD 4.5/8
UNIVISION: 1.6/3
Mi Corazon Es Tuyo 1.6/3, Hasta Fin Del Mundo 1.7/3, Que to Perdone Dios 1.4/3
CW: 1.3/2
Arrow 1.7/3, The Hundred
ION: .8/1
Cold Case .8/1, Cold Case .7/1, Cold Case .8/1
TELEMUNDO: .8/1
Los Miserables .8/1, Tierre de Reyes .7/1, Duenos del Paraiso .9/2
Robert Mills was upped to Senior Vice President of Alternative Series, Specials & Late-Night Programming for ABC Entertainment. Mills, formerly Vice President, had stepped into an expanded role on an interim basis since the exit of Executive Vice President Lisa Berger in November.
Sinking Ship Entertainment appointed Christin Simms as Head of Development. Simms continues in her role as Executive Producer for the company.
FremantleMedia International hired Georgia Brown as Senior Vice President Scripted. Brown had been Senior Vice President of Acquisitions at Shine International.
Influential jazz trumpeter and educator Clark Terry died at age 94. Terry, who recorded with leading jazz artists, was the first African-American join NBC’s in-house group of musicians, and a member of the band on The Tonight Show for 12 years.
Harris Wittels, co-executive producer of NBC’s Parks and Recreation, was found dead in his Los Angeles home on February 19. He was 30. “Anyone that was ever in a writers room with him knew he was probably the funniest comedy writer out there,” said the show’s Aziz Ansari. “Besides being so unbelievably hilarious, Harris was truly a sweet guy.”
Rapper and reality star Ahmad Givens died February 21 after a long battle with colon cancer. He was 33. Givens starred in dating series Real Chance of Love and Real and Chance: The Legend Hunters.
A CYNOPSIS MESSAGE FROM NICKELODEON
Nickelodeon’s Lineup Continues To Resonate With Kids.
Nickelodeon has always had a unique connection with kids. Today, with the top 3 shows for kids 6-11, the popularity of our TV content remains the anchor of the Nickelodeon ecosystem.
This Day in History: 1954 – The first mass inoculation of children with the Salk polio vaccine began.
Answer to Our Last Trivia Question:Which Brady Bunch alum guested on an episode of The Bionic Woman? Christopher Knight. Kudos to: David Woolfson-Screenvision/NYC, Nicole Ross-NBCUniversal/NYC, Matt Sharo Fera-McGarry Bowen/Chicago, Kimmi Ray-Garman Productions/Oklahoma City, William Beaman-Formosa Interactive/LA, Susan Nessanbaum-Goldberg-M and S Entertainment/LA, David Westberg-SAG-AFTRA/LA, Lorrie Shilling/El Segundo.
Today’s Trivia Question: Which character appeared in one episode of a 1960s sitcom, then was a regular in a 1970s animated show? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).
A CYNOPSIS MESSAGE FROM NICKELODEON
Nickelodeon Hits 300 Million Followers.
Social engagement continues to be an integral part of Nickelodeon’s ecosystem. Nickelodeon now has over 300 million social media followers, delivering more paths to reach and connect with consumers and fans than ever before.
Keep Watching & Reading,
Lynn Leahey @Lynn_Leahey
02.23.15
Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations | 203-899-8459
A CYNOPSIS MESSAGE FROM NICKELODEON
Nickelodeon Reaches a Vast Audience with Four Linear Networks.
Nickelodeon, Nicktoons, TeenNick and Nick Jr. combine to reach 26 million kids.
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JOB OPENING: DIR SOCIAL MEDIA MKTG/AMC/NYC: Serve as liaison to AMC social comms & dvlpmnt of social mktg initiatives to engage & est social presence.Find new social opps in mkt. Dvlp partnerships & foster relationships w/all social media platforms. Info/Apply here (2/28)
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JOB OPENING: DESIGNER/NBCU/LA: The position requires an experienced, creative, talented and motivated Designer to provide art and design support to the team. Full info/apply HERE (2/27)
JOB OPENING: PROJECT MGR/WideOrbit/NYC: Lead planning/execution of large, complex implementation projects. Media ind exp & exp working for or w/cable network channel is highly pref’d. Organized and show sharp attention to detail a must. Full info/apply HERE (2/26)
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JOB OPENING: MGR RSCH/IMG/NY: Drive global sports & fashion mkt rsch analysis & reporting. Min 4 yrs media rsrch exp. Strong analytical & quant skills req’d. Exp w/rsch sys (ie Nielsen, Simmons & Scarborough). Resume: [email protected] (2/25)
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JOB OPENING: GSN TV/Santa Monica/SCHEDULING COORDINATOR: BA Degree and 1-2 yrs exp tv industry exp req. Distributing program schedule grids, research, heavy data entry. Excellent communication skills and detail orientation. Send resumes and CL to [email protected] (2/24)
JOB OPENING: FAN STRGY MKT MGR /NFL/NY: Develop, collect, & share best practices in sport, ent & consum mkting field. Mng ptnr datbses; suppt NFL & prtnr strgy, 5-7 yrs Mkt/Agency exp. More info/apply, Fan Strategy & Mktg Manager (2/24)
JOB OPENING: DATABASE MKTG MGR/NBCU/LA: The Database Marketing Manager will manage Email and Mobile marketing channels and lead cross-functional teams towards building the infrastructure needed to fully support CRM. Full info/apply HERE (2/24)
JOB OPENING: SR DIRECTOR, TALENT & CASTING/TV One/LA: Identify/procur talent. Mng all talent-related initiatives for network. BA Deg or 7+ yr’s progressive exp in casting and/or talent relations. Full passion/knwlg TV One aud. Full info/apply HERE (2/24)
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A CYNOPSIS MESSAGE FROM NICKELODEON
Nickelodeon is All for One.
Nickelodeon meets viewers at every stop on their path to content. All-for-One programming means content flows freely across the Nickelodeon ecosystem. From popular shows to creative marketing messages, brands and IP reach consumers on multiple screens and platforms.
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WHAT’S ON TONIGHT – MONDAY FEBRUARY 23, 2015
ABC: The Bachelor, Castle
CBS: 2 Broke Girls, Mike & Molly, Scorpion, NCIS: Los Angeles
CW: The World Dog Awards
FOX: Gotham, Sleepy Hollow [f]
NBC: The Voice [p], The Night Shift [p]
PBS: Antiques Roadshow, Antiques Roadshow [r], Independent Lens
Telemundo: Los Miserables, Tierra de Reyes, Duenos del Paraiso
Univision: Mi Corazon Es Tuyo, Hasta el Fin del Mundo, Que te Perdone Dios…Yo NO
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