02/18/16: Fandango acquires Flixster and Rotten Tomatoes; NextVR inks partnership with Fox Sports; Bill Simmons to launch new digital media ventur


Good morning. It’s Thursday February 18, 2016, and this is your first early morning digital briefing.


-owned Fandango is no longer just a place to buy movie tickets. First came the steady addition of new exclusive web series; now the company is getting more ambitious. Fandango inked an agreement to acquire the film buff-friendly site Flixster, along with Flixster’s well-known subsidiary, review aggregator Rotten Tomatoes. The deal was reached with Warner Bros. Entertainment, which owned Flixster and Rotten Tomatoes. As part of the deal, Warner Bros. will take an equity stake in Fandango, becoming an ongoing strategic partner. Fandango’s goal, according to a release: to create the “ultimate digital network for all things movies.”
It’s been an eventful several months for Bill Simmons. Last year the sports writer left Grantland, the ESPN-owned sports and culture site he founded; ESPN shuttered the site shortly thereafter. Now Simmons is launching new digital venture The Ringer. An email newsletter launches in March; the website launches in spring or early summer. Over half a dozen former Grantlanders have joined the venture. The editorial scope of The Ringer, operating under the aegis of Bill Simmons Media Group, was not disclosed. Simmons is busy – he’ll also soon host an upcoming HBO talk show.  


is acting as a sort of people’s champion of late. Last month came the announcement of Share the Screen, an effort to boost female filmmakers. Now the video-hosting site has partnered with the LGBT media and marketing strategy firm Here Media in an effort to spotlight the work of LGBT filmmakers. The terms of the deal give Vimeo a distinct marketing and consumer targeting edge: The site will be able to reach LGBT consumers through marketing campaigns that will run across Here Media’s brand verticals. (Those include The Advocate, OUT, and several others.) The first film from the new partnership will be comedic thriller Hush Up Sweet Charlotte, directed by Billy Clift.
In its first-ever deal with Cablevision Systems, CBS has agreed to let the cable operator provide live-streaming of CBS programming. Cablevision customers will now be able to use CBS.com, as well as the CBS App, to stream CBS live programming on mobile devices and online. The feature will be available for any customers located within a market served by a CBS-owned station.


** Top Women in Digital **
Thursday, March 24 I  8:15  10:30 AM

Join Cynopsis Media in honoring this year’s Top Women in Digital at an awards event celebrating the exceptional, the creative and the bold in the digital media industry. See the list of honorees here: http://www.cynopsis.com/event/2016-twd-event/

Register Now.



is why comScore swallowed up Rentrak. On a call with investors yesterday, comScore CEO Serge Maata said that the company would roll out a “cross-platform” measurement apparatus by April. The merger with Rentrak is what made this possible: Before, comScore’s efforts were focused primarily on consumer web activity. With Rentrak’s operations now folded into comScore’s, the combined company (just called comScore) will also be able to measure VOD, set-top box, and movie box office data. So come April, Nielsen will have something it’s never quite had before: serious competition.
Viacom Velocity, Viacom’s marketing and creative content arm, is launching Viewprint, a data-driven consumer analysis initiative. The company calls Viewprint a “proprietary data-driven creative map developed by Viacom’s data science team to innovate how custom marketing campaigns are creating.” Viewprint will track fan sentiment across social, linear and digital platforms. Velocity’s creative team will then use the findings to inform and hone their marketing campaigns. “While instinct still comes first, a little extra secret sauce like Viewprint can make the ‘creative + science’ recipe even more potent,” said Dario Spina, Executive Vice President of Viacom Velocity, in a release.
If you’re Netflix, and you’re active across 130 different countries, how do you compute the tastes and search preferences for so many people, spanning so many regions and cultures? That’s the question the service is trying to tackle – and they’re doing it with a new algorithm. Netflix’s new recommendation methods will tailor search results to the tastes of specific countries and regions, the company announced. It’s all pretty fascinating – you can learn more from the company’s blog post on the subject.
Last year, Yahoo lost 42 million dollars on its original programming, and later shuttered Yahoo Screen, its video hub. Instead, the company announced, its video efforts would be relocated across its various digital verticals. That was then. Now, the company has officially shuttered a number of those verticals: Yahoo Food, Yahoo Health, Yahoo Parenting, Yahoo Makers, Yahoo Travel, Yahoo Autos and Yahoo Real Estate. All that’s left is News, Sports, Finance and Lifestyle. While the company said that some of its videos might (yet again) be relocated to one or more of those four, it seems all but certain that some of that programming is kaput.
The Apple TV app store has activated support for app previews (videos showing an app in action, as opposed to just screenshots). It’s a godsend for developers, who will now be able to offer potential buyers vivid pre-purchase demonstrations of how their apps work. iPhones and iPads have supported app previews since 2014.


is quickly carving out a niche for itself as the go-to partner for live virtual reality content. Coming on the heels of smaller programming deals with the likes of CNN and Fox, as well as tens of millions of fundraising dollars, the company has now inked a five-year pact with Fox Sports. NextVR will be bringing reams of Fox Sports content to Samsung Gear VR users, starting with the Daytona 500 this Sunday, February 21. So what does virtual reality bring to sports viewership that’s new and exciting? “It’s a chance to expand the fan base,” Brad Allen, Executive Chairman of NextVR, told Cynopsis Digital. “For people who aren’t fans of auto racing, and this included me, virtual reality will make you want to attend a race in person.” Added Allen, “Fox Sports, one of the biggest broadcasters in the sports world, will provide a tremendous opportunity to expand the live virtual reality events we can deliver. When you consider the events they have broadcast rights to, it provides the ability to create experiences for fans they never had before.”
The Associated Press has launched a new portal for virtual reality and 360-degree news content. The tech company AMD is partnering with the AP on the venture, providing software and hardware support. The content will be available for headsets including the Oculus Rift, the Samsung Gear VR, and the Google Cardboard, according to Fortune.


The strategic video content studio Magnet Media has hired Neil Chase as its first Chief Strategy Officer. In the past, Chase has served as a digital media consultant, as Senior Vice President, Editorial for Federated Media Publishing, and as Continuous News Editor at The New York Times. “Neil’s experience (as a gifted journalist first and a digital executive second) puts him in a perfect position to help our clients form strategies that helps them tell their story and reach their audience,” Megan Cunningham, CEO of Magnet Media, told Cynopsis Digital. “Over time, the digital landscape has become increasingly complex – and video storytelling is at the center of much of the complexity at this moment. Bringing an industry leader onto the team like Neil will enable us to serve our clients more strategically, helping them find their audiences efficiently and at scale through video storytelling.”
Martin Tremblay, the former President of Warner Bros. Interactive Entertainment, has joined Just for Laughs as EVP of Strategy and Development. Just for Laughs is best known for its prestigious comedy festival, but there’s a key takeaway from this hire: Just for Laughs wants to be known as a more diverse company, geared toward TV and digital media as much as anything else. This statement from Tremblay serves as a case in point: “[Just for Laughs is] a dynamic company that established itself with the success of its festivals, its television programming and its digital presence around the world.”


Get the lowdown on Social Media in just 90 minutes!
– How to engage with Gen Y and Gen Z on their must-have apps
– The key to mapping out a social media strategy for an earned media result
– Using social to build time-shifted audience
– The importance of audience empowerment
– How to use social to maximize value from your content
– The relationship between TV chatter and tune-in

Click here for more information!


Great Big Story
, the CNN-funded digital news and short documentary site, has begun rolling out its first original content. That includes The Dreamers, an eight-part docu-series centering around exceptional and innovative individuals at work in their respective fields. The series was co-sponsored by Hewlett Packard Enterprise. You can check out a new preview here.

See you tomorrow,
David Teich

Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Cynopsis Job Listings Sales: Trish Pihonak | Director of Operations | 203-899-8459

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

CYNOPSISJOBSFor More jobs, visit Cynopsis.com

JOB OPENING: ANALYST, DIGITAL RSRCH & ANALYTICS/AwesomenessTV/NYC or LA: Support dvlpmnt of analytics & insights that informs branded content dvlpmnt & prod, mktplc positioning. Min 4yrs dig media rsch exp. Knwlg of video & sm. Strong knwlg You Tube Analytics & Comscore. Resume HERE (2/25)

JOB OPENING: PRICING & PLANNING SR MGR/DIRECTOR/beIN Sport USA/NYC: Mng pricing & inventory for all beIN SPORTS networks. Work closely w/sales team to max revenue & inventory and ensure camp delivery. 5+ yrs exp ad sales and/or pricing & planning. Full info/apply HERE (2/25)

JOB OPENING: CROSS PLATFORM AD SALES RSCH MGR/beIN Sport USA/Miami or NY: Help support Ad Sales & Prgrmng teams. Create materials that position beIN SPORTS positively for Ad Sales team. 4+ yrs exp Ad Sales Rsrch. Nielsen tools  Strong knwlg synd rsrch sources. Full info/apply HERE (2/25)

JOB OPENING: PUBLICIST/CNBC NEWS/East Coast: Work closely with VP, PR to manage internal/external communications and press efforts for Business News as well as public televisions. Full info/apply HERE (2/25)

JOB OPENING: SR SALES ANALYST/PLANNER/SIRIUSXN NY: Wide Orbit req, media exp req, 2 yrs exp w/inventory and avails rpts, max rev, optimize, analyze ad rts, bld scheds, [email protected] (2/24)

JOB OPENING: SR DIRECTOR CONSUMER MARKETING/HISTORY/NY: Oversee all cons mktg efforts except Social. Media agency exp pref/high level strategic thinking skills req. 8+ yrs exp working w/brand strategy & media plan’g on major brand at agency or client side. Full info/apply HERE (2/24)

JOB OPENING: COORDINATOR, MARKETING/Fox (Film, TV & Sports)/West Coast: Coord prod services with cutting edge mktg & branded ent initiatives across Fox’s backlot. 2-4 yrs applied exp in ent, mktg, advrtsng or media ind. Full info/apply HERE (2/24)

JOB OPENING: PROJECT COORDINATOR/TV LAND/NYC: Mng prod of print, digital, promo premiums projects. Gather assets and a liaison between internal Mktg, Press, and Creative teams. 2-3 yrs of media/advertising exp. Email: [email protected] (2/24)

JOB OPENING: SR ANALYST RESEARCH/AMC/NYC: Support both Programming and Ad Sales to achieve revenue goals. 1-2 years exp with Nielsen systems. Digital research a plus. Full info/apply HERE (2/24)

JOB OPENING: RESEARCH MGR, FRANCHISE & CONTENT STRATEGY/MarketCast/LA: Experienced in quantitative and qualitative analysis to manage projects end-to-end in the fast-paced entertainment industry. 1-3 years of supplier-side market research exp. Full info/apply HERE (2/24)

JOB OPENING: SR RESEARCH MGR/DIRECTOR FRANCHISE & CONTENT STRATEGY/MarketCast/LA: Seasoned professional exp’d in quantitative/qualitative analysis to mng projects end-to-end in the fast-paced entertainment industry. 3-7 yrs of supplier-side mkt rsrch exp. Full info/apply HERE (2/24) 

JOB OPENING: AFFILIATE SALES MGR/beIN SPORTS/Miami: Dist sales leader to champion/promote ntwk sales across all platforms both traditional/non-traditional. Min 5-7 yrs exp strategic sales for US Cable/Satellite/Telco dist ind. Prior commercial Hotel/Public viewing dist/sales of tier one sports w/soccer emphasis fundamental. Resume: [email protected] (2/19)

JOB OPENING: ACCOUNT DIRECTOR-DISTRIBUTION/Discovery/MD or NY: Innovative thinker to help develop/implement robust distribution and partner marketing strategies. Establish and foster consultative relationships with top MVPD partners. 6+ yrs exp req’d. Full info/apply HERE (2/19)

JOB OPENING: SR MGR, DIST. & MULTIPLATFORM ANALYTICS/A+E Networks/NY: Serve as corp. expert in VOD analytics, Dvlp viewership models & evaluate the performance of our brands. Manage working relationship with STB and advanced analytics data providers Full Info/Apply HERE (2/19)

JOB OPENING: DIR. / SR. DIR., ADV. ANALYTICS & DATA STRAT./A+E Networks/NY: Evaluate methodologies, data quality & best analytics practices that will help advance A+E Networks data capabilities on both traditional TV & cross platformsides of our business.FullInfo/Apply HERE (2/19)

JOB OPENING: MARKETING COORDINATOR/NYC: Organized driven multitasker in executing multiplatform media plans, building promo events, managing marketing budgets. Full info/apply HERE (2/19)

JOB OPENING: RESEARCH ANALYST (2 positions)/Screenvision/NYC: Resp. for research inquiries, crafting presentations, analyzing info, MRI research & Nielson report exp, 1+ years ad sales and/or media research exp, strong writing skills, love of movies: Full info/apply HERE (2/19)

JOB OPENING: MANAGING PRODUCER/LINE PRODUCER/TWIN CITIES PBS/St Paul MN: Negotiate agreements; oversee budget & timelines for a multi-partner & vendor (nat’l & int’l) project. Min 10+ yrs media prod prod &/or project mngmnt exp. Digital savvy a must. Full info/apply HERE (2/19)

JOB OPENING: MEDIA PLANNER/BUYER/Mahwah, NJ: Leading kid media buyg/plng agency looking for 5+ yrs nat’l media planning/buying exp. needed in kids/adult media to steward nat’l TV buys. Strong comm; excel; analytic skills. Resumes to: [email protected] (2/19)

JOB OPENING: MEDIA ASSIST/Mahwah, NJ: Leading kid media buyg/plng agency looking for media plng assist with 2+ exp; inputter, & day-to-day maint of nat’l buys. EXCEL WIZ A MUST; DIGITAL EXP +. Great bnfits. Resumes to: [email protected] (2/19)

CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at trish@cynopsis.com

SITUATION WANTED: Italian Brazilian script analyst with TV experience offers report for your story development, upgrades your screenplay for emotional Latin audiences Contact: [email protected] (2/19)

SITUATION WANTED: MARKETING EXECUTIVE/NYC: I’m inquisitive, ambitious, detail oriented, a fast learner, & a self-starter w/the ability to multitask in a fast paced envir. 2 yrs exp working in media ind w/a strong knwldg of integrated mktg & social media analytics Contact me: [email protected] (2/19)

E-mail [email protected] or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.

To subscribe to any Cynopsis edition(s) click here.
%%PLUGIN_Unsubscribe: 2193667-unsub-generic%%

Copyright Cynopsis 2016

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2016

Related Stories

Cynopsis 05/23/24: Apple asks, What If?

Apple asks, What If?

A CYNOPSIS MESSAGE FROM WARNER BROS. DISCOVERY Our Primetime Winning Streak Continues… Claiming the majority of P18-49 cable viewing on back-to-back Sunday nights (May 12: 57% | May 19: 66%) – WBD delivered massive primetime reach across iconic sports and entertainment brands, including: NBA Playoffs (TNT, truTV) | NHL Stanley Cup Playoffs (TBS) 90 Day […]

Cynopsis Esports 5/23/24: Larian Studios expands; MSI breaks records; Chipotle keeps fighting

Thursday May 23, 2024 Good morning! It’s Thursday, and this is your monthly Esports and Gaming Brief. Larian Studios is doing something few people expect of any game studio in 2024: expanding. Following the commercial and critical acclaim Baldur’s Gate 3 received throughout the past year, Larian has become an example of how talented right-sized […]

05/22/24: Cynopsis Jobs


MARKETING ASSOCIATE MANAGER GSTV NEW YORK, NY – HYBRID REMOTE Touch various teams within our group such as Marketing Solutions, Marketing Communications and Design. Our group develops thoughtful marketing and promotional programs alongside our business development team. We collaborate with teams across the organization to develop concepts that meet client needs and then bring the […]

Cynopsis 05/22/24: Comcast offers details on StreamSaver

Comcast offers details on StreamSaver

Wednesday May 22, 2024 Today’s Premieres Apple TV+: Trying BET: Sistas at 9p Fox: Gordon Ramsay’s Food Stars at 9p Hulu: Chief Detective Magnolia: Happy to Be Home at 8p Netflix: Toughest Forces on Earth; Buying London Today’s Finales ABC: Jeopardy! Masters at 8p; Abbott Elementary at 9p; The Conners at 9:30p CBS: Survivor at […]