Cynopsis

A CYNOPSIS MESSAGE FROM WE tv Simply poWErful. Compelling entertainment. Captivated viewers. That’s the power of WE tv.WE tv fascinates women with original real-life stories that keep them coming back for more. It’s entertaining programming they can’t help but talk about! WE tv. Simply Fascinating. Don’t miss Little Miss Perfect tonight at 10PM/9C, WE tv’s […]

A CYNOPSIS MESSAGE FROM WE tv Simply poWErful.Compelling content. Captivated audience. That’s the power of WE tv and WEtv.com.WE tv fascinates women with original real-life stories that keep them coming back for more. And for a more in-depth experience, they visit WEtv.com for exclusives that expand on our original programming. WE tv. Simply Fascinating. Don’t […]

Cynopsis: Kids!   03/03/09 Good morning. It’s Tuesday, March 3, 2009, and this is your first early morning Kids briefing. Moonscoop unveils a re-branding and restructuring plan under which its affiliated companies Taffy Entertainment and Mike young Productions will now operate under the Moonscoop brand banner.  To further build the synergy between the Moonscoop divisions, […]

Cynopsis: DIGITAL 03/03/09 Good morning, it’s Tuesday, March 3, 2009, and this is your first early morning digital briefing.  Matt Stone and Trey Parker have signed a deal to make the first 9 seasons of South Park available for Netflix‘s Watch Instantly service, per the New York Times. Matt and Trey apparently met with Hulu […]

A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS Scripps Networks. Brands (for Life). QUALITY.   Relevance.  Stability.  Trust.  Value. Transforming Loyal Viewers Into Lifelong Consumers By Leading the Industry in Audience Engagement DIY #1   Food Network #2T   HGTV #2T   Fine Living Network #4    Source:  Simmons Multimedia Engagement Study 2008. Top 6 motivational attributes for advertisers. A25-54 ranked […]

Cynopsis: DIGITAL 03/02/09 Good morning, it’s Monday, March 2, 2009, and this is your first early morning digital briefing.  In an effort to stave off the demise of some of its oldest print newspapers, Hearst Corp. will begin charging for at least some of its online content according to a memo obtained by the WSJ […]

  Cynopsis: Kids! 03/02/09 Good morning. It’s Monday, March 2, 2009, and this is your first early morning Kids briefing. Alloy Media + Marketing launches Teen.com TV, a new digital entertainment network offering original, short-form video programming targeted specifically to teens.  Teen.com TV will feature new original series and exclusive content: debuting this May […]

A CYNOPSIS MESSAGE FROM GOSPEL MUSIC CHANNEL Watch the Best Shine On! Gospel Music Channel’s Movies That Inspire Us!          Gospel Music Channel is bringing Hollywood hits home to your customers. Tuesday nights, join a special guest host for Movies That Inspire Us. On Fridays, quality time just got better with The Family Night Movie. […]

Cynopsis 02.27.09 Good morning. It’s Friday, February 27, 2009, and this is your first early morning briefing.  Tonight’s Premiere:Discovery Channel: American Loggers at 10p Saturday’s Premiere:Travel Channel: Rissi Palmer’s Country at 10p Sunday’s Premieres:Planet Green: Eco-Tech at 8pNBC: Celebrity Apprentice at 9p ~ MORE GOOD STUFF ~ “Eat my shorts!” FOX ordered two more seasons […]

Cynopsis: DIGITAL 02/27/09 Good morning, it’s Friday, February 27, 2009, and this is your first early morning digital briefing.  New Yahoo chief Carol Bartz found a reason to post her first blog entry yesterday – to share some of her future plans including a new management structure she is putting into place that will […]