CYNOPSISSPORTS 08.10.16 Good morning. It’s Wednesday August 10, and this is your first early morning Sports briefing. The Walt Disney Company officially locked in BAMTech to its portfolio, acquiring a 33% stake in the technology services and video streaming company. The deal will see BAMTech separated from MLBAM with Disney paying $1 billion in two […]
CYNOPSISSPORTS 08.09.16 Good morning. It’s Tuesday August 9, and this is your first early morning Sports briefing. NBC Olympics reports that its Sunday coverage of the Rio Olympics averaged 29.8 million viewers to top Friday’s Opening Ceremony by 12%, according to Nielsen fast nationals. Including NBCSN and Bravo, NBC Olympics’ television coverage averaged 34.0 million […]
CYNOPSISSPORTS 08.08.16 Good morning. It’s Monday August 8, and this is your first early morning Sports briefing. Last month’s investment from a consortium-led by Heliconia Capital Management into MMA promotion ONE Championship was a major affirmation to company executives as the “largest sports media property in Asian history.” With projections to be in two billion […]
CYNOPSISSPORTS 08.05.16 Good morning. It’s Friday August 5, and this is your first early morning Sports briefing. NBC Olympics and Yahoo extended their existing digital alliance to include content and promotion surrounding the Olympics. The alliance offers Yahoo’s US audience with links to all of NBCOlympics.com’s exclusive live streamed events and video highlights. “Yahoo will […]
CYNOPSISSPORTS 08.04.16 Good morning. It’s Thursday August 4, and this is your first early morning Sports briefing. With Olympic competition now underway, the IOC agreed to a quintet of new sports for Tokyo 2020, announcing the return of baseball/softball and the additions of karate, skateboard, sports climbing and surfing to the lineup. Plans call for […]
CYNOPSISSPORTS 08.03.16 Good morning. It’s Wednesday August 3, and this is your first early morning Sports briefing. The NFL and Snapchat are going long with their partnership, announcing a multi-year extension to their strategic partnership that will see the NFL become the first sports league to have a presence on the Discover platform. The channel […]
CYNOPSISSPORTS 08.02.16 Good morning. It’s Tuesday August 2, and this is your first early morning Sports briefing. FOX Sports formally unveiled its plans for Skip Bayless as the company’s newest personality, as the former ESPNer will host a new sports talk show on FS1 starting Tuesday, Sept. 6 at 10a. Additional details will be announced […]
CYNOPSISSPORTS 08.01.16 Good morning. It’s Monday August 1, and this is your first early morning Sports briefing. Just ahead of the Summer Olympics in Rio – and facing a flurry of headlines that range from athlete safety to doping – IOC President Thomas Bach addressed the media on Sunday to address the global event. Over […]
CYNOPSISSPORTS 07.29.16 Good morning. It’s Friday July 29, 2016, and this is your first early morning Sports briefing. Mindshare North America released new research surrounding the 2016 Summer Olympics. The company leveraged The Pool, a proprietary research tool, to examine media habits, consumer insights, and brand opportunities leading into the global event. Of the 1,034 […]
CYNOPSISSPORTS 07.28.16 Good morning. It’s Thursday July 28, 2016, and this is your first early morning Sports briefing. The International Olympic Committee locked in a launch day for the new Olympic Channel, announcing a debut after the Closing Ceremony of the Rio Olympic Games on Aug. 21 via a mobile app for Android and iOS […]