Cynopsis: Sports
10/05/11

Good morning. It’s Wednesday, October 5, 2011, and this is your first early morning Sports briefing.

The Yankees/Tigers series delivered an autumn gift for TBS, which saw game three between the two teams score a 4.8 rating in metered markets for a 30% jump over the comparable game in 2010. The first game of the doubleheader between the Rays and Texans delivered the channel with a 2.8 rating to hold even with 2010. In local markets, New York averaged a13.2 with Detroit pulling a 25.0.

On the Air

ESPNU Midnight Madness is slated to tip off the basketball season for the sixth year on Friday, Oct. 14. Coverage is set to begin at 9p on the channel with a four-hour special previewing top college programs via whip-around coverage of 11 basketball events across the nation. In addition, seven sites will be featured live on ESPN3. Highlights of Midnight madness 2011 include in-studio coverage and analysis provided by ESPNU host Dari Nowkhah, college basketball analysts Hubert Davis, Doug Gottlieb and Katz, as well as contributions from Dick Vitale and Jay Bilas.

CBS Sports Network has locked in plans for the channel’s ninth season of college hockey programming. The network will feature action from Hockey East, as well as CCHA, WCHA, ECAC and Atlantic Hockey games. The puck will drop on Friday, Oct. 14 at 7:30p with a pair of top five teams in Denver taking on Boston College. Dave Starman is set to return for his ninth year calling college hockey for the network alongside analyst Jim Paradise and play-by-play announcers Matt McConnell, Eric Frede and Ben Holden.

Once again, NBA owners and players weren’t able to close the gap in a day of labor talks described as “huge” in order for the season to begin on time. Union President Derek Fisher told reporters that he expects the rest of the preseason to be scratched from the schedule. Players had reportedly offered to drop their cut from 57% to 53%, but owners would not budge from their demand of 47% of the basketball related income.

The EU’s highest court made a ruling that could create a fundamental shift in how soccer fans watch games. The court ruled against England’s Premier League, stating that it is “contrary to EU law” for TV rights holders to establish exclusive contracts for each EU nation and to try to block viewers from watching those games with a cheap decoder card from elsewhere in the EU.

BTN is set to produce the channel’s first-ever special live on-site pregame show at a Big Ten stadium this Saturday. The event will run live from Ryan Field at Northwestern, just before BTN’s primetime game that evening. Dave Revsine will host BTN Countdown to Kickoff with analysts Gerry DiNardo and Howard Griffith at 6p. The crew will host BTN’s normal pregame show at the network’s Chicago studios at 11a on Saturday morning before moving 15 miles north for the telecast.

The second of three taped-delayed Barclay’s Premier League matches this season on FOX swelled above the network’s first outing, according to Nielsen Media Research. The delayed broadcast on FOX featured Tottenham Hotspur vs. Arsenal FC scored a 1.1 household rating and attracted 1,626,000 viewers, up 10% in rating and up 1% in audiences over the Manchester United-Chelsea broadcast on Sept. 18. Top markets included New Orleans with a 7.5; Kansas City at a 3.2; and Las Vegas with a 2.8.

The NHL and package distributor iN DEMAND are set to offer a free 18-day free preview of NHL Center Ice on cable systems around the country for the start of the season. NHL Center Ice, which allows viewers to watch up to 40 live out-of-market NHL games every week across 14 channels, is also upgrading the experience with a multi-screen mosaic, same day replays, dual feed telecasts, and a stat channel. MSOs offering the package distributed by iN DEMAND this year include Comcast, Time Warner Cable, Cox Communications, Bright House Networks, Cablevision Systems, Bresnan Communications, Charter Communications, Midcontinent, Verizon FiOS, plus a number of independent affiliates.

Tiger Woods returns to the PGA Tour this week with the Frys.com Open, to mark his first PGA Tour Fall Series event. Golf Channel will air 16 hours of exclusive, live tournament coverage from Thursday through Sunday with Kelly Tilghman handling play by play and Frank Nobilo as analyst.

Asian sports channel One World Sports continues to beef up its content lineup, inking a deal with Infront Sport & Media to distribute games for the Chinese Basketball Association. As part of the deal, OWS will present two, same-day delay English language basketball games per week for the entire CBA Professional League season.

Saturday’s airing of UFC on Versus 6: Cruz vs. Johnson, the last on Versus before heading to the FOX family, delivered the network with an average audience of 789,000 viewers, according to Nielsen. The number is up over 20,000 viewers compared to the channel’s UFC on Versus 5 special to rank as the third highest in series history.

Sponsorship & Promotion

NBC Sports Group has tapped communications veteran Greg Hughes as the Senior Vice President, Communications for the group where he will be reunited with Chairman Mark Lazarus. In the position, Hughes will have strategic oversight of the communications and media relations strategy for the entire NBC Sports Group’s portfolio of broadcast, cable, regional and digital sports assets which include NBC Sports, Golf Channel, VERSUS, the 11 Comcast SportsNets (regional sports networks) and their respective digital assets and will work closely with the communications professionals in those business units. Hughes spent 19 years with Turner Broadcasting, where he previously worked with Lazarus, and most recently served as President of Sedan Communications, Inc.

The famed Superdome has gone luxury. Louisiana Governor Bobby Jindal joined New Orleans Saints Owner Tom Benson yesterday as well as Ernst Leib, President and CEO of Mercedes-Benz USA to announce a new 10-year agreement between the NFL Saints and Mercedes-Benz USA for naming rights to the recently renovated Louisiana Superdome. The venue will now be known as the Mercedes-Benz Superdome. The new name marks the first time the stadium has had a naming rights sponsor. The deal is worth between $6 million to $10 million each year for the rights, according to reports.

Electronic Arts is turning to football to help sell the company’s videogame Battlefield 3. The company is utilizing NFL stars Drew Brees, Clay Matthews, Larry Fitzgerald, and Jared Allen for a reality show titled GTTV Presents Battlefield 3: Operation Gridiron. The series, which will air online as well as on Spike TV, will feature the foursome undergoing training before entering real-life combat scenarios inspired by the videogame. Weekly Tuesday webisodes will be posted at 9p on the Battlefield Facebook page with the finale running on Spike TV on October 24.

Digital Fields

EA Sports saw its most successful launch in history with the release of EA Sports FIFA 12. According to the company, internal estimates since its September 27 launch in North America and September 30 worldwide saw the company sell an estimated 3.2 million units of the game.

The Main Event

Philadelphia Phillies & St. Louis Cardinals continue their post-season rivalry on TBS at 6p.

A CYNOPSIS MESSAGE

ON THIS DAY in 1921: The first ever World Series radio broadcast saw the Yankees beat the Giants 3-0

Answer to Yesterday’s Sports Trivia Question: Lions player Calvin Johnson has the second-most career receiving touchdowns for the Detroit franchise. Who has more? Answer: Herman Moore. Kudos: Alex D. Smith – ESPN/Bristol; Jared Merrell – Optimum Sports/NY; David Koonin – MELT/Atlanta; John Carlo – NBCUniversal Ad Sales/NY; John Ward – NBC Sports/ Chicago; Jim Jorgenson – KTTC/Signal Hill CW/Rochester; Brian Manning – Warner Brothers/Burbank; Guy Cacciarelli – MSG Media/Santa Monica; Paul Gygli – NBCUniversal Television Distribution/Universal City

In The Know:  What NHL franchise holds the all-time record for most consecutive appearances in the playoffs? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Chris
 Chris Pursell for Cynopsis | Sports
10.05.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here

Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here .

JOB OPENING: DEV EXEC/Jane Street Ent/NYC: Looking for a seasoned Dvlpmnt Exec. 2+ yrs exp in the dvlpmnt space & exp in the general bus of TV & prod. Please have ideas & know how to sell them. [email protected] (10/12)

JOB OPENING: SR DIR, MSNBC PROGRAM RESEARCH/NY: Responsible for analyzing all facets of MSNBC program schedule for optimal ratings delivery & improvement of audience levels. To apply, visit www.nbcunicareers.com Job# 3120BR (10/12)

JOB OPENING: DIR/SPORTS PROGRAMMING/TWC/TX: Responsible for the local sports channels in TX with emphasis on high school and regional college teams. BA or equivalent experience required. BR# 130630BR www.timewarnercable.com/careers (10/12)

JOB OPENING: SR. ANALYST RSRCH/DISNEY/CA: min 2 yrs exp in TV research, exp in Nielsen (Npower, Galaxy Explorer), strong quant analytical & written skills. Apply at: Req ID 875 disneycareers.com (10/11)

JOB OPENING: PR MANAGER/TNT-TBS-TCM/ATL: develop and execute innovative publicity campaigns for TNT, TBS and TCM programming. 8+ years entertainment publicity experience http://www.turner.com/careers#/careers/job-details/127204BR (10/11)

JOB OPENING: MGR PUBLICITY/NY: Dvlp & implement prgm publicity cmpgns for Discovery Fit/Health series & specials; mng/implement national/local mrkt branding/comm initiatives; 5+yrs media relations exp; www.discovery.com #4582 (10/11)

JOB OPENING: RSRCH STRATEGIST/DISCOVERY/MD: analyzes/reports Nielsen TV ratings data/mrkt research statistics to support Discovery Fit & Health; 3+yrs mrktg research exp; media exp a plus www.discovery.com #4560 (10/11)

JOB OPENING: SR MGR, GLOBAL CP BUS OPS/NICK/NYC: Asst SR DIR mng effort to redesign financl/contrct. mgmt. CP licensing processes/capture bus. needs/req’s. 5+ yrs relevant Cons Prods Finance work exp. Apply: www.mtvnetworkscareers.com (10/11)

JOB OPENING: SR NAT’L BCST Negotiator Emphasis on Network and Cable Active Int’l/Pearl River, NY (15 mi. NYC): Freelance to perm poss 8-10 yrs buying exp @ major agency or buying srvc [email protected] 845-732-8943 (10/11)

JOB OPENING: AE, ITV SALES/Rovi/Chicago: Resp for growing Ad Sales rev in Central Division. Proven performance in new biz dev. Agency & client relationships req’d. 5+ yrs TV/Emerging Media sales exp. To apply: www.rovicorp.com (10/8)

JOB OPENING: DIR, NBC NEWS & MSNBC SALES RESEARCH/NY: Resp. for formulating strategic & customized research plans focused on optimizing & driving revenue. To apply, visit http://www.nbcunicareers.com/search_nbc/ job# 3075BR (10/8)

JOB OPENING: SVP MKTG/History/NY:Establish brand vision for History nets & provide strat dir to ensure creative drives ratings, usage & brand equity. 10 yrs media, promo, mktg or adv pref in TV/ent. Apply: www.aetn.com/careers.html (10/8)

JOB OPENING: SALES PLANNER/INSP/CHARLOTTE NC/NY: Asst w/ pricing/analyzing upfront & scatter pkgs. Interact w/ AEs, Sales Ops, & Rsrch, regarding deal maint. Min 2yrs exp. DealMaker-1 yr exp a must Apply/res: [email protected] (10/8)

JOB OPENING: SR RESEARCH ANALYST/ESPN/NY: coordinate and manage projects focused on cross-media advertising effectiveness research; 1-2 years of research experience  media/agency exp. a +. REQ ID 319775 http://espncareers.com (10/7)

JOB OPENING:  AE, ITV SALES/ROVI/Chicago: Resp for growing Ad Sales rev in Central Division. Proven performance in new biz dev. Agency & client relationships req’d. 5+ yrs TV/Emerging Media sales exp. To apply: www.rovicorp.com (10/7)

JOB OPENING:   EDITOR/GRAPHICS/WRNNTV/RYEBROOK NY: Early AM shift, must be advced in editing systems/software, PC & Mac based. Complex video/audio editing & graphic design. Final Cut Pro & Photoshop skills a must. Res: [email protected] (10/7)

JOB OPENING:  DIR/AD SALES RSRCH/TENNIS CHANNEL/NY:  Exp’d pro to support goals, translate findings into Ad Sls/Mktg stories. 5 yrs exp w/Cable/Ntwrk /Agency req. Nielsen/Excel/PP a must. Tennis knwldg a +.  Res: [email protected] (10/6)
        
JOB OPENING: PRODUCER, DIG MKTG/RANDOM HOUSE/NY: Plan/execute online promos across many of Random House web sites. 2-3 yrs online mktg & digital prod & strong working knwldg of major web editing prgrm. Resume: Jobs@Random House (10/6)

JOB OPENING: ONLINE SALES EXEC/NCC Media/NYC: Prospect, dvlp & close sales for online & Digital Media. Min 5 yrs digital media sales exp. Strong communication and presentation skills. BA/BS pref’d. Resume: [email protected] (10/6)

JOB OPENING: WEB DEVELOPER/WRNN TV/RyeBrook/NY: Perform maintenance updates, troubleshooting. Database programming, XML, Java, Drupal, Adobe skills required. Resume: [email protected] (10/6)

JOB OPENING: DIR, TV PROD DEV & STRATEGY/NBCUniversal/CA: Oversee NBC’s TV digital sell through & subscription VOD businesses across multiple digital partners. 7+ years experience.  Apply at: www.nbcunicareers.com Job#2191BR (10/6)

JOB OPENING: COORDINATOR, OAP/Fox Movie Channel/LA:  QC of on-air materials, asset mgmt & trafficking assets for OAP dept. BA preferred, TV OAP exp is preferred, post-prod knowledge is a plus. www.foxcareers.com (10/6)

JOB OPENING: DIR/MGR-DIVERSITY RECRUITMENT & EARLY CAREER PROGRAM/NY: spearhead dvlpmnt/execution of diversity related recruitment strategies/early career pipeline; ad sls recruitment; 7+yrs recruitment exp; www.discovery.com #4459 (10/6)

JOB OPENING: RECRUITER/LA: Mng full lifecycle FT & temp positions of varying lvls/functions for Discovery & JVs; roll-out multiple projects aimed at mrktg to attract talent; 3+yrs exp corp recruitment; www.discovery.com #4455 (10/6)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY: DIGITAL MEDIA FALL/LA: Gain valuable experience in digital piracy working with anti-piracy research team.Basic Excel/Word skills plus a knack for investigation. Resume to [email protected] (10/12)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST, Web Links: http://jburns.voices.com/, www.allegro-music.com, Cell: 845-721-9681, E-Mail: [email protected], Specializes in unique character voices for various animated productions. (10/12)

SITUATION WANTED: ASSISTANT: Attending UCLA’s TV writing cert. program. Experienced in Final Draft. Worked as PA and Studio Page. Creative and detail-oriented. Has B.S. in journalism. Contact [email protected] (10/12)

SITUATION WANTED: NY/PRODUCTION ASSISTANT/COORDINATOR experience in graphics production, news broadcasting and live production. Proficient in Microsoft Office applications and Avid editing. Resume upon request; [email protected] (10/12)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (10/11)

SITUATION WANTED: Recent college graduate with a B.S. in Marketing/Management. l am interested in entry-level positions in marketing,sales, or media. Looking to be located in New York City. Contact by ([email protected]) (10/11)

SITUATION WANTED: MEDIA BUYER/TRAFFIC: 11+yrs experience B.S. in Communications looking for freelance/full time position please contact me at [email protected] (10/8)

SITUATION WANTED: SO Sr. Integrated Copywriter. Style guides, positioning, promotion, collateral. Digital, print, video. Trade, consumer, Upfront anyone? I hear brand voices. SO fast. SO fun. https://bewonderous.wordpress.com (10/8)

SITUATION WANTED: Seeking a job with a film location or production company, scouting, or negotiating film/TV location contracts. I have a strong background in the LA entertainment industry. BA in PR/Marketing Contact: [email protected] (10/8)

SITUATION WANTED: DEVELOPMENT FOR TV/FILM: Toronto-based with 8+ years of experience in script analysis, development and pitching for TV & film. Insightful story notes and pitch documents. www.calmaclean.com (10/7)

SITUATION WANTED:  SALES/MKTG PLANNER/ASST-LA or NYC: 3+ yrs Social Media, Sales Ntwrk exp. created sales proposals/PP presentations, video reels, online mktg/promos, media math, detail-oriented, multitask MS Office. [email protected] (10/7)

SITUATION WANTED:  Recent college graduate looking for entry-level positions in marketing,sales, or media. Looking to be located in New York City.  Contact me at [email protected] (10/6)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Cynopsis Media, a division of Access Intelligence
65 Lantern Road
Stratford, CT 06614
Ph: 203.381.9096
Fx: 203.386.8855

Copyright Cynopsis 2011

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2011

To unsubscribe from just this Cynopsis Sports email, please click here.