Wednesday, October 12th, 2011





Source: Nielsen, NSS, Live+SD W25-54 AA%, 9/19-9/25/2011; type code = CS


Good morning. It’s Wednesday, October 12, 2011, and this is your first early morning briefing. As always, if you prefer to watch this morning’s news instead of reading it, click here .

Tonight’s Premieres:
Bravo: Work of Art: The Next Great Artist at 9p
Univision: Protagonistas, el Reality at 10p
USA Network: Psych at 10p

Tonight’s Finales:
Investigation Discovery: Who the (Bleep) Did I Marry? at 10p
Syfy: Paranormal Witness at 10p


Season one of FOX’s Terra Nova will end with a two-hour finale scheduled for December 19.  FOX also said yesterday it will hold off on running new episodes of New Girl until after November 1 when the network’s coverage of the World Series is over.  Fresh eps of New Girl were set to air tonight and next Tuesday. Instead, The X-Factor will now extend to two hours both nights. 

ABC has reversed its decision made during last May’s Upfronts on the name of upcoming comedy Apartment 23 going back (almost) to the original title of Don’t Trust The B—- in Apartment 23.  ABC has not yet set a date for the comedy though it is likely to premiere sometime this season. 

Syfy announced its 2012 Winter Programming Schedule punctuated by two new series:

  • Lost Girl is a new series starring Anna Silk as Bo, a supernatural seductress who is also a Succubus, a powerful female entity in folk stories who feeds off of sexual energy.  Lost Girl is from Prodigy Pictures and premieres January 16 at 10p.
  • Monster Man is the second new series that goes inside one of Hollywood’s top monster prop building workshops run by Cleve Hall and his family.  Produced by Gurney Productions, the series will launch in March. 

Syfy’s returning series includes:

  • Merlin – Season four from Shine TV debuts January 6 at 10p.
  • Ghost Hunters – An eighth season continues on Wednesdays at 8p with 20 all-new episodes launching January 11 at 9p.
  • Face Off – A second season of the reality competition series set in the world of special effects and make-up artistry debuts January 11 at 10p.  Mission Control Media produces.
  • Being Human – A sophomore season is back from Muse Entertainment in association with Zodiak USA beginning January 16 at 9p.
  • Ghost Hunters International – Season 2.5 returns to the schedule starting February 22 at 9p.  Produced in association with Pilgrim Films and Television.

With Halloween approaching, AMC kicks off its annual AMC Fearfest this Sunday with the 90-minute second season premiere of The Walking Dead. The AMC Fearfest is the network’s annual film festival of horror movies running over 16 days through October 31.  In addition, George A. Romero, known as “Master of Horror” will introduce the network’s 14-part original mini-documentary series American Haunters as well as 300 hours of Halloween themed programming encompassing 60+ films including the world TV premiere of Romero’s Survival of the Dead on October 17 at 8p.  American Haunters will take a behind-the-scenes look at Kevin McCurdy’s Haunted Mansion, a real-life commercial haunted house with 13 rooms.  American Haunters will air each weeknight at 8p and 10p.

Early next month, HISTORY launches its epic six-hour docu-drama Vietnam in HD narrated by Michael C. Hall.  The series airs November 8, 9 and 10 at 9p each night.  Vietnam in HD includes rare and never-seen film footage with much of it shot by soldiers in action.  Thousands of hours of uncensored footage was restored and then transferred to hi-def giving viewers an immersive experience into the Vietnam War.  A number of celebrities will further voice the real-life stories of soldiers. Lou Reda Productions produced the series for HISTORY.

New original series, My Family Recipe Rocks! hosted by TV personality/actor and former *NSYNC star Joey Fatone debuts next January on the Live Well Network.  The half-hour program will feature stories of homegrown cooks and their special recipes from around the country.  The series is produced by ABC O&O KFSN-TV in Fresno, CA.  The Live Well Network is a broadcast, online and wireless service for digital channels in local markets.  The network presently reaches 47% of the US TV households and is operated by the ABC Owned Television Stations Group.

Discovery Channel soars back to Alaska as a second season of Flying Wild Alaska begins October 28 at 10p.  The new season follows the Tweto family, operators of Era Alaska, the state’s largest regional airline as they battle extreme weather to provide needed supplies and a lifeline to people living in remote areas.  3 Ball Productions/Eyeworks USA produces the series for Discovery Channel.

Returning to South Florida, Animal Planet debuts a sophomore season of Swamp Wars on November 6 at 9p.  Animal Planet will air six new episodes this year and another half dozen episodes of Swamp Wars will air in 2012.  The series is produced for Animal Planet by 2C Media, Inc.

A sixth season of Tori & Dean: Home Sweet Hollywood makes a comeback on Oxygen’s lineup starting November 29 at 10p.  Viewers will be introduced to Tori and Dean’s new baby while the couple juggles a new book and a new business and their two older children.  The series is produced by World of Wonder Productions.

Monday’s series premiere of The Rosie Show at 7p on OWN: Oprah Winfrey Network attracted 497,000 total viewers and delivered a 0.44 rating with W25-54.  Following at 8p, OWN debuted new series Oprah’s Lifeclass with 333,000 total viewers and a 0.40 rating among W25-54.

KMIZ-TV/ABC 17, serving the Columbia-Jefferson City, MO area launched the market’s first 630p newscast this last Monday.  JW Broadcasting operates this station as well as KQFX/FOX 22 and offers the news in hi-def on both stations.  In addition, ABC 17 opened a newsroom in Jefferson City which can broadcast live.  Evan Millward will report from Jefferson City each night. Meredith Hoenes will further serve as co-anchor of the 630p news and will join co-anchor Ryan Tate at 9p on KQFX/FOX 22 and 10p on KMIZ/ABC 17.


Courteney Cox and David Arquette have sold a comedy with penalty titled Ten Years to NBC.  The project is from ABC Studios and is a single-camera comedy written by Howard Morris about the 10-year relationship of a recently separated couple in the center of a group of friends and family.  Cox, Arquette and Morris will all serve as executive producers.  NBC also picked up a drama project called The Next Insanely Great Thing from writer Daniel Taplitz.  Based on a true story, the drama is about suburbanites who agree to become test subjects for a high-tech company’s social media experiments.  Ian Sanders and Kim Moses are the executive producers along with Taplitz.  ABC Studios is also producing this project.

Actress Elizabeth Banks (30 Rock, Scrubs) and her author/producer husband, Max Handleman sold a single camera comedy titled Dave’s Dead to FOX, reports THR.  20th Century Fox Television is producing the project; Banks and Handleman will serve as non-writing executive producers on the project.  Eric Siegel and Eric D. Wasserman are set to write and also executive produce Dave’s Dead.  

Comedian Janeane Garofalo joins the cast of Delocated on Adult Swim.  Season three is currently in production on the half-hour live-action comedy series.  Adult Swim airs Delocated on Sundays at 9p and will debut the new season early next year.  Garofalo will play Susan Shapiro, the head of the television network that produces the reality show about Jon (Jon Glasser) a man in the witness protection program. 

FX’s Justified tapped Neal McDonough (Desperate Housewives, Boomtown) and Mykelti Williamson (Boomtown) as bad guys for the third season.  McDonough will play recurring character Quarles, a sharp-dressed Detroit mobster who comes to Kentucky with visions of becoming a crime lord. Williamson will play Limehouse, a man who lives in a small black town in Harlan County who will do whatever it takes, legal or not, to protect his holler.  Justified’s third season returns in January and viewers will meet both characters early in the season.  Production on the 13 new episodes began this past Monday.


Top Ten Basic Cable Ad Supported Network Rankings among A18-49 for the week of: 10/2-10/9/11
Primetime    (000)        Total Pgm Day      (000)
TBSC              2264         TBSC                      809
ESPN              1219         ADSM*                   740                    
FX                  1144         ESPN                      629
USA                 967         USA                        555
MTV                 715         NAN*                      517
HIST                670         NICK                       490
ADSM               669         FX                          479
SYFY                617         TNT                         417
CMDY               602         MTV                        368
TNT                  593         DSNY                      350
Source: Turner Research from The Nielsen Company data.
All ratings based on Total US Television Universe of 114,700,000 homes.
* = Network broadcasts less than 51% of minutes in a 24 hour day.
Notes: Program-based, strict daypart averages. Primetime is Mon-Sat 8P-11P and Sun 7P-11P. Total day is Mon-Sun 6A-6A for household and demographic performance.

Top Ten Basic Cable Ad Supported Network Rankings among Total Viewers for the week of: 10/3-10/9/11      
Primetime    (000)      Total Pgm Day            (000)
TBSC              5401        NICK                            1768
DSNY             2933        TBSC                            1718
USA               2721        DSNY                            1648
ESPN             2507        USA                              1378
FX                 1964        ADSM*                          1319
FOXN             1865        ESPN                            1155
HIST              1570        NAN*                            1096
ADSM            1412        FOXN                            1066
TNT               1402        TNT                                984
SYFY              1365       TOON                              937
Source: Turner Research from The Nielsen Company data.
All ratings based on Total US Television Universe of 114,700,000 homes.
* = Network broadcasts less than 51% of minutes in a 24 hour day.
Notes: Program-based, strict daypart averages. Primetime is Mon-Sat 8P-11P and Sun 7P-11P. Total day is Mon-Sun 6A-6A for household and demographic performance.

Top 10 Cable Programs among A18-49 (000) for the week of: 10/3-10/9/11
ESPN   Colts/Buccaneers                                            5700
MTV    Jersey Shore Season 4 10p                              4718
TBSC   Tigers-Yankees Game 5                                   4104
TBSC   Cardinals-Phillies Game 5                                3616
TBSC   Yankees-Tigers Game 4                                   3133
EN       Keeping Up with the Kardashians                     2757
TBSC   Yankees-Tigers Game 3                                   2668
FX       Sons of Anarchy                                              2373
CMDY  Tosh.0                                                            2234
USA     WWE Entertainment 10p                                  2203
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total US Television
Universe of 114,700,000 homes

Top 10 Broadcast Programs among A18-49 rating/share and (000) for the week of 10/3-10/9/11
NBC    NBC Sunday Night Football                           8.9/22         11390
CBS    Two and a Half Men                                     6.2/14           7976
ABC    Modern Family                                             5.7/15          7268
NBC    Football Night in America Part 3                    4.7/14          6048
CBS    The Big Bang Theory                                    4.5/14          5802
CBS    2 Broke Girls                                                4.5/11          5727
CBS    How I Met Your Mother                                 4.5/12          5768
CBS    Mike & Molly                                                4.3/10          5466
FOX    New Girl                                                      4.3/11          5550
CBS    NCIS                                                           4.2/12          5307
Source: Nielsen Media Research, Galaxy Explorer, Live + SD Data

Broadcast Evening News Weekly Average Ratings (week of October 3, 2011)
NBC:   7.91 million total viewers; 1.8/7 and 2.22 million A25-54
ABC:   7.34 million total viewers; 1.6/6 and 1.98 million A25-54
CBS:   5.48 million total viewers; 1.3/5 and 1.61 million A25-54
Source: Nielsen, NTI Total Viewers and A25-54 Live + SD

Saturday A18-49 Analysis:   ABC had a narrow lead Saturday with the A18-49 viewers at 1.8/6, according to final national ratings from Nielsen.  At 8p, FOX’s MLB ALCS Game 1 topped with a 1.8/7 followed by ABC’s college football game at 1.3/5.  FOX continued in #1 through 9p with more of the MLB ALCS game at 2.1/7 and ABC’s Ohio State at Nebraska game was next at 1.7/6.  Things flip-flopped during 10p as ABC’s college football match did best at 2.1/7 and FOX’s MLB ALCS Game 1 was #2 at 1.9/6. 

Live + Same Day Household Ratings: Saturday, October 8, 2011  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

FOX: 3.5/7        FOX MLB ALCS Game 1: Detroit at Texas 3.5/7


ABC: 3.5/6         Saturday Night Football: Ohio State at Nebraska 3.5/6


CBS: 3.0/5         Comedytime Saturday [r] 2.4/4, Comedytime Saturday 2 [r] 2.6/5, 48 Hours Mystery [r] 2.8/5, 48 Hours Mystery 3.6/6

NBC: 2.5/5         Harry’s Law [r] 2.0/4, Harry’s Law [r] 2.4/4, Harry’s Law [r] 3.2/6

UNIV: 1.4/3        Sabado Gigante 1.4/3

ION: 0.4/1          Saturday 8PM Movie: Role Models [r] 0.4/1, Psych 10p 0.4/1

TF: 0.2/0            Liga Mexicana de Futbol Sat: Pachuca vs. Jaguares 0.2/0, Liga Mexicana de Futbol Sat: Atlante vs. San Luis 0.2/0

TELE: 0.2/0        Futbol Estelar II: Tigres vs. Unam 0.3/0, Decisiones Extremas 0.2/0

A18-49:  ABC 1.8/6, FOX 1.7/6, CBS 1.1/4, UNIV 0.9/3, NBC 0.6/2, ION 0.2/1, TF 0.2/1, TELE 0.2/1

Sunday A18-49 Analysis:  NBC was successful Sunday among A18-49 at 7.6/20, according to final national ratings from Nielsen.  At 7p, CBS’ 60 Minutes won with a 3.5/10 followed by NBC’s Football Night in America Part 2 at 2.7/8.  Also this hour, Telemundo debuted Pa’ Lante con Cristina at 0.6/2.  NBC scored an average of 6.5/18 at 8p with a combo of Football Night in America Part 3 and the start of the Sunday Night Football game while CBS was next with an average of 3.0/8 for the last part of 60 Minutes and The Amazing Race.  NBC’s Sunday Night Football match delivered a winning 8.7/21 during 9p and ABC’s Desperate Housewives settled into second place with a 2.8/6.  NBC had an upward surge at 10p with its Green Bay at Atlanta NFL game posting a 9.4/23 and CBS returned to the second spot with an average of 2.1/5 for The Good Wife and CSI: Miami and ABC’s Pan Am was third at 1.9/5.

Live + Same Day Household Ratings: Sunday, October 9, 2011 time period averages.  Source: NTI, Galaxy as dated. Live+SD.

NBC: 11.5/18      Football Night in America Part 2 4.3/7, Football Night in America Part 3 7.4/12, NBC Sunday Night Football: Green Bay at Atlanta 13.4/21


CBS: 7.0/11          60 Minutes 8.5/13, The Amazing Race 19 5.9/9, The Good Wife 6.8/11, CSI: Miami 6.6/12

ABC: 4.6/7           America’s Funniest Home Videos 3.9/7, Extreme Makeover: Home Edition 4.4/7, Desperate Housewives 5.6/8, Pam Am 4.3/7

UNIV: 1.7/3          ESP: Nunca Visto MQB 1.1/2, Mira Quien Baila! 2 2.0/3, Sal y Pimienta 1.5/3

FOX: 1.6/2           The Cleveland Show [r] 1.3/2, The X-Factor [r] 1.8/3

TELE: 0.6/1          Pa’ Lante con Cristina [p] 0.6/1, Cine Millonario: The Fast and the Furious 0.5/1

ION: 0.4/1           George Lopez 8P 0.4/1, George Lopez 830P 0.4/1, George Lopez 9P 0.4/1, George Lopez 930P 0.4/1, George Lopez 10P 0.4/1, George Lopez 1030P 0.4/1

TF: 0.3/0            Cine de Las Estrel Sun 0.4/1, Correo de Inocentes 0.2/0

A18-49:  NBC 7.6/20, CBS 2.6/7, ABC 2.0/5, UNIV 1.2/3, FOX 1.0/3, TELE 0.6/1, TF 0.2/1, ION 0.2/0

Monday A18-49 Analysis:  Week to week, the ratings dipped slightly for CBS though the network remained on top Monday at a 3.9/10 A18-49, according to final national ratings from Nielsen.  CBS won at 8p with its comedies How I Met Your Mother and 2 Broke Girls at an average of 4.2/11 followed by ABC’s Dancing with the Stars at 2.9/7.  CBS continued in first place at 9p with its sitcoms Two and a Half Men and Mike & Molly at an average of 4.9/12 and ABC’s Dancing with the Stars was #2 at 3.1/7.  Then at 10p, CBS with Hawaii Five-O and FOX with House tied for #1 at 2.7/7 each and ABC’s Castle played second fiddle with a 2.1/5.

Live + Same Day Household Ratings: Monday, October 10, 2011  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

ABC: 9.7/15        Dancing with the Stars 11.2/16, Castle 6.7/11


CBS: 6.9/10          How I Met Your Mother 5.5/8, 2 Broke Girls 6.5/10, Two and a Half Men 9.7/14, Mike & Molly 7.1/10, Hawaii Five-O 6.4/10

FOX: 4.2/6             Terra Nova 4.2/6, House 4.2/7

NBC: 2.4/4           The Sing Off 2.7/4, Prime Suspect [r] 2.0/3

UNIV: 1.9/3          Una Familia con Suerte 2.0/3, La Fuerza del Destino 2.4/3, Don Francisco Presenta 1.4/2

CW: 1.0/1            Gossip Girl 0.9/1, Hart of Dixie 1.1/2

ION: 0.7/1           Monk 0.6/1, Criminal Minds 0.7/1, Criminal Minds 0.9/1

TELE: 0.7/1          Mi Corazon Insiste 0.6/1, Flor Salvaje 0.6/1, La Casa de Al Lado 0.9/1

TF: 0.2/0             Reto de Mujer 0.2/0, Ultimo Matrimonio 0.2/0, Correo de Inocentes 0.3/0

A18-49:  CBS 3.9/10, ABC 2.7/7, FOX 2.6/6, UNIV 1.5/4, NBC 1.2/3, CW 0.6/1, TELE 0.5/1, ION 0.2/1, TF 0.2/0


Internet Broadcasting re-hired Barb Palser as VP/Account Management.  Most recently, Barb was with McGraw-Hill Broadcasting as Director/Digital Media.

Freddy Rolon was upped to VP/ESPN Deportes Programming and Business Initiatives.  Freddy will now head the ESPN Deportes programming team in addition to his current duties over ESPN Deportes Radio and the ESPN business.  Based at ESPN’s world headquarters in Bristol, CT, Freddy reports to Lino Garcia, GM, ESPN Deportes.

Venevision, the Venezuelan-based television channel and production company of the Cisneros Group of Companies welcomes back Jonathan Blum as VP/GM.  Venevision has made organizational changes at the station which reflect in Jonathan’s rehiring.  Previously, he served as Venevision’s Director/Development from 2001 to 2008.  Manuel Fraiz-Grijalba, EVP at Venevision will manage all issues related to production, programming, image and promotions.  Jonathan in his new job will head engineering and technical operations as well as production services and the departments of Marketing, Sales, Alternative Media, Administration and Finance, Human Resources, and Legal and Security.

Jon Slusser was appointed to the newly-minted role of SVP/Sports and Multi-Platform Programming at Spike TV.  Jon will create live, multi-platform socially-driven events aimed at the network’s growing male audience.  Based in Los Angeles, Jon will report to Kevin Kay, President, Spike TV.

Sony Pictures Television (SPT) advanced Paula Askanas to EVP/Communications where she supervises business and trade press, international communication for the television company globally. Furthermore, Paula is involved in disseminating information about the developments, positions and scope of SPT’s operations to US and international media and to SPT employees among other duties.  Paula reports to Steve Mosko, President, SPT.

Alex Sepiol received a promotion from USA Network to SVP/Original Scripted Series Programming.  Alex oversees the production of several of USA’s series, White Collar and Burn Notice as well as Suits and Fairly Legal and more.  Alex continues to report to Bill McGoldrick, SVP/Original Scripted Programming.

This day in History:  1979 – The Hitchhiker’s Guide to the Galaxy, the first of five books in the Hitchhiker’s Guide to the Galaxy comedy science fiction series by Douglas Adams is published

Answer to Yesterday’s Trivia Question: What year did the film, Wizard of Oz, first appeared on television.  1956, in November on NBC. Kudos to: Steve Kurtzer-Zimmerman Advertising/Fort Lauderdale; Linda Grillo-MTV Networks/NYC; Carl Mayer-Active International;Pearl River, NY;  Synda Kollman-Charter Marketing Group/Boca Raton; John Kukla-KDFW/Dallas; Melanie Ostrove-Inspiration Ministries/Charlotte; Peggy Dalland-KTTC, CW and CNN Headline News/Rochester, MN; Marsha TX; Greg Stewart-Evolution Media/Burbank; Bill Bracken-Brad Lachman Productions/Burbank; Miriam Aardahl-OMD/LA; Cathy Korda-ABC Entertainment/Burbank.

Today’s Trivia Question:   What tv show’s first episode had a clay figure of Jimmy Carter singing Georgia on My Mind?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)


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SITUATION WANTED:  LA- Seeking PUBLICIST ASSISTANT position. I have exp in: Cision, ACT! and more! Bubbly, no stranger to long hours & hard work! 4+yrs media exp contact: [email protected] (10/19)

SITUATION WANTED: INTEGRATED COPYWRITER: Mktg ads, style guides, program positioning, promotion, collateral. Digital, print, video. Trade, consumer, Upfront anyone? I hear brand voices. SO fast. SO fun. (10/18)

SITUATION WANTED: MARKETING/RESEARCH MGR: 5+ yrs exp, print & digital ad sales. Expert in syndicated & primary research incl Nielsen, comScore, Omniture, New Age, IMS, MRI, MMR, Ipsos, Starch, Vista, etc. Contact [email protected] (10/18)

SITUATION WANTED: PHOTOGRAPHER: Pro Studio LA Mir Mile  Specialize in people    cell: 323-899-9963  [email protected] (10/18)

SITUATION WANTED: BRAZIL JOB OPPORTUNITY: Brazilian entrepreneur is looking for investors that would like to open companies in Sao Paulo, Brazil. Strong knowledge of Brazilian Market and rolodex of clients. [email protected] (10/18)

SITUATION WANTED: WRITER/PRODUCER team w/several solid, saleable unscripted treatments seeks production co. partner in pursuing development deal. NYC based. Email: [email protected] (10/15)

SITUATION WANTED: CREATIVE MEDIA MIND Seeking to assist, Entry-Junior level slots, B.A.  Mass Comm/Media backgrnd, 3-5 years experience, NY based, but interested in warmer climates.Please email, [email protected] (10/13)

SITUATION WANTED: PRODUCTION ASSISTANT/VIDEO-EDITOR: Experience in field shoots and casting. Goal-oriented team player. Endless drive, a passion for TV/Film production. Resume upon request. [email protected] (10/13)

SITUATION WANTED:NYC-based marketing executive with 9 years experience in B2B and B2C marketing including affiliate/consumer/integrated marketing, ad sales, promotions and events. Contact: [email protected] (10/13)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST, Web Links:, , Cell: 845-721-9681, E-Mail: [email protected], Specializes in unique character voices for various animated productions. (10/12)

SITUATION WANTED: ASSISTANT : Attending UCLA’s TV writing cert. program. Experienced in Final Draft. Worked as PA and Studio Page. Creative and detail-oriented. Has B.S. in journalism. Contact [email protected] (10/12)

SITUATION WANTED: NY/PRODUCTION ASSISTANT/COORDINATOR experience in graphics production, news broadcasting and live production. Proficient in Microsoft Office applications and Avid editing. Resume upon request; [email protected] (10/12)

E-mail [email protected]  or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected]  for specs.


ABC: The Middle, Suburgatory, Modern Family, Happy Endings, Revenge
AZTECA: Cosas de la Vida, Al Extremo, Lo Que Callamos Edicion Especial
CBS: Survivor: South Pacific, Criminal Minds, CSI
CW: Ringer [r], America’s Next Top Model
FOX: The X Factor
ION: Without A Trace, Without A Trace, Criminal Minds
NBC: Up All Night, Whitney [r], Harry’s Law, Law & Order: SVU
PBS: Nature, Nova, Ferrets: the Pursuit of Excellence
TELE: Mi Corazon Insiste, Flor Salvaje, La Casa de al Lado
UNIV: Una Famailia con Suerte, La Fuerza del Destino, Protagonistas, el Reality [p ]

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