CYNTHIA TURNER’S
Cynopsis: Kids!
06/28/06
Good morning. It’s Wednesday, June 28, 2006 and this is your first early morning Kids! briefing.
The N will premiere its new series, Whistler (13 x 60 min) as a simulcast on the network and online at The Click, its new broadband media player, this Friday, June 30 at 9p. Additionally, sneak peeks and Whistler Webisodes can be found at The N’s website. Available online at the conclusion of each episode premiere on the network, the sneak peeks will offer viewers a preview of the next week’s episode. The webisodes will feature original material and serve as a prequel to each episode.
Neopets.com, a unit of MTV Networks Kids and Family Group, has launched Neopets Mobile. Developed and published In-Fusio, Neopets members who download the Neopets Mobile application onto their mobile phones and can then create and interact with the characters, stories and activities, just like the online version. Neopets Mobile will eventually be rolled out worldwide in seven different languages following its North American debut through Cingular Wireless, the exclusive service carrier for the first three months the service is available.
Radio Disney has teamed up with mSpot to launch a mobile phone version of the radio channel. mSpot Radio, an all-format mobile radio service, features upwards of 100 channels (e.g. music, news, sports, finance etc). Radio Disney is available in the US through 50+ terrestrial stations, XM and Sirius satellite radio, digital cable (Music Choice), XM/DirecTV and online.
MARKETING/LICENSING
Marathon Media, the France-based animation producer, has named MGM Consumer Products as the exclusive North American licensing agent for its animated series Team Galaxy (52 x 30 min.). Additionally, Marathon has appointed Bandai America Inc. as the master toy licensee for the K6-11 targeted property. Set to premiere on Cartoon Network this fall 2006, Team Galaxy features a mix of CGI and 2D animation. The story revolves around the adventures three Galaxy High students who are being trained as space marshals, and also find themselves defending the earth while still having to deal with the every day issues of teen life. Additional licensees are being sought in categories including books, interactive games, apparel and accessories.
EXECUTIVE MOVES
Melanie Hall has been named as Director/Marketing, North America, Habbo, which is a unit of Sulake Corporation. Hall will oversee marketing, cross promotions, advertising and branding for the teen targeted Habbo online community. Additionally, she will also participate in the licensing for the brand. Hall was President/Co-founder, ijane inc., a non-profit production company; where she produced/directed Face the Issue, an animated PSA campaign focusing on young adults and mental health issues, and animated interactive shorts focusing on the internet delivery of a Parent-Adolescent Conflict Training program. Previously, Hall wrote/produced The Spot, the first original episodic series broadcast online, followed by Grapejam, and also toiled for AOL as well as iXL.
RATINGS
For the eleventh consecutive year, Nickelodeon takes the top spot for basic cable total programming day for 2Q 2006 among total viewers and across all key kid demos, according to Nielsen Media Research. The network saw increases 2Q 2006 vs. 2Q 2005 with K2-11 up by +3%, as well as with K2-5 which were up year-to-year by +10%, and remaining flat with Tweens 9-14.
Disney Channel earned its fifth consecutive quarter as the top basic cable network in Primetime for 2Q 2006 among K6-11 and Tweens 9-14. In total program day, 2Q 2006 was the network’s most watched quarter ever among total viewers with 2.37 million up by +19%, with Tweens 9-14 delivering a 437,000 up by +21%. For the month of June the Disney Channel also marked its most watched month ever in primetime among K6-11. The final week of 2Q 2006 marked Disney Channel’s 64th consecutive week as the top Primetime network among K6-11, and 58th week as #1 with Tweens 9-14.
Disney Channel’s world premiere of the direct-to-video sequel Leroy & Stitch, last Friday, June 23 (8-9:30p), was the most watched program of the day across both broadcast and basic cable among K6-11 (1.37 million) and Tweens 9-14 (1.19 million).
2Q Year-to-Year Comparison: Total Day Rankings among K6-11 (000) 3/27-6/25/06 vs. same period 2005, Cable Networks Only:
Network: (000) %diff
NICK*: 693 +3%
DSNY: 508 +28%
CARTOON***: 420 -22%
NAN**: 257 -17%
ADSM***: 175 -10%
TOON DIS.: 66 +20%
MTV: 49 +9%
ANIMAL PLANET: 35 +21%
NKTOONS: 32 +33%
BET: 31 +48%
ESPN: 25 +39%
NOGGIN/The N: 22 -4%
TLC: 21 +75%
DISCOVERY: 20 +45%
COMEDY: 20 +11%
MTV2: 13 +86%
*Nickelodeon Total Day 6a-11p
**NAN Total Day 9p-6a
***Cartoon Network & Adult Swim share channel space ADSM airs Sat.-Thurs. 11p-6a
The networks listed are mostly those cable networks that regularly appear on the K6-11 weekly ranking charts.
Source: Disney Research from Nielsen Media Research Live+7 Blended with Live+SD from 2/13/2006 to date; Data prior to 12/26/2005 is based on Live Viewing
Monthly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 5/29-6/25/06:
Total Day (000) Primetime (000)
NICK: 1259 DSNY*: 1497
DSNY*: 942 CARTOON: 905
CARTOON: 765 NAN**: 664
NAN**: 664 TOON DIS: 160
TOON DIS.: 166 DISCOVERY: 92
NOG/THE N: 104 ANIMAL PLANET: 85
NICKTOONS: 72 MTV: 78
MTV: 66 NICKTOONS: 74
DISCOVERY: 62 COMEDY: 70
ANIMAL PLANET: 59 ESPN: 69
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
Monthly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 5/29-6/25/06:
Total Day (000) Primetime (000)
NICK: 743 DSNY*: 1131
DSNY*: 604 CARTOON: 638
CARTOON: 527 NAN**: 508
NAN**: 508 TOON DIS: 86
TOON DIS.: 91 DISCOVERY: 59
MTV: 49 ANIMAL PLANET: 58
NICKTOONS: 43 MTV: 56
ANIMAL PLANET: 41 COMEDY: 49
BET: 41 ESPN: 44
DISCOVERY: 38 NICKTOONS: 43
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
Monthly, Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 5/29-6/25/06:
Total Day (000) Primetime (000)
NICK: 590 DSNY*: 966
DSNY*: 462 NAN**: 515
NAN**: 515 CARTOON: 471
CARTOON: 375 MTV: 175
MTV: 157 COMEDY: 120
BET: 81 ESPN: 60
COMEDY: 63 BET: 88
TOON DIS.: 55 DISCOVERY: 80
DISCOVERY: 52 THE N: 55
ESPN: 42 ANIMAL PLANET: 50
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, June 23, 2006, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1381; K6-11 818; TWEENS 9-14 681
DISNEY CHANNEL: K2-11 976; K6-11 620; TWEENS 9-14 475
CARTOON NETWORK: K2-11 792; K6-11 605; TWEENS 9-14 449
TOON DISNEY: K2-11 159; K6-11 99; TWEENS 9-14 60
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, June 24, 2006, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1098; K6-11 760; TWEENS 9-14 544
DISNEY CHANNEL: K2-11 1004; K6-11 647; TWEENS 9-14 466
CARTOON NETWORK: K2-11 744; K6-11 550; TWEENS 9-14 363
TOON DISNEY: K2-11 129; K6-11 64; TWEENS 9-14 29
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, June 25, 2006, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1021; K6-11 715; TWEENS 9-14 586
DISNEY CHANNEL: K2-11 1011; K6-11 646; TWEENS 9-14 533
CARTOON NETWORK: K2-11 745; K6-11 499; TWEENS 9-14 307
TOON DISNEY: K2-11 146; K6-11 74; TWEENS 9-14 36
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, June 26, 2006, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1471; K6-11 841; TWEENS 9-14 634
DISNEY CHANNEL: K2-11 1018; K6-11 666; TWEENS 9-14 499
CARTOON NETWORK: K2-11 893; K6-11 646; TWEENS 9-14 468
TOON DISNEY: K2-11 232; K6-11 164; TWEENS 9-14 119
Source: MTVN Research from Nielsen Media Research Data
Answer to Yesterday’s trivia question: On ‘The Land Of The Lost’, what was the friendly Sleestacks name? ENOK Kudos to: Chris Richards-ITN networks/NY; Joe Whalen-WCWN-TV/Albany, NY; Mimi Borowich-M.D.S./NY; Rich Thomas-Disney Press/NY; Tom Boyd -WGN-TV /Chicago; Julia Bricklin-C/A, Inc./Studio City; Rachel Ortega-Beaumont/CA; David McDermott/Venice, CA; Robin Tameshtit-Kids Can Press/Toronto
Today’s Trivia Question: Who on TV use to refer to his/her dad as “not the mama?”( click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynthia Turner’s Cynopsis Kids!
06.28.06
Ad Sales: Note new email addresses!
Cynopsis & Cynopsis Kids: Mark Bohn – 203-583-1224 / [email protected]
Cynopsis MCE: Victoria Hoffman 203-556-6476 / [email protected]
Classifieds: Trish Pihonak – 203-926-9878 / trish @cynopsis.com
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Cyn opsis CLASSIFIEDS – For more classifieds, visit the Cynopsis.com classifieds page here
JOB OPENING: LIVE TALK SHOW/Orlando: NBC needs ALL STAFF for new, LIVE daytime TV show w/studio audience. Exp. w/lifestyle programming, talk, line producing & local morning shows preferred. Check out www.nbcjobs.com for specifics (7/7)
JOB OPENING: MEDIA BUYER/Fox Broadcasting Co/LA: Work w/Dir Nat’l Media. Deg req’d + 2yr radio buying exp. Organizational and project mngmnt skills req’d. Resumes: www.foxcareers.com FNG2984 (7/7)
JOB OPENING: VP MEDIA RELATIONS/Disney Chnl, Bur,CA: Proactive, strategic exec, w/ strong media relations skills to implement tactics, direct others and balance multiple projects simultaneously. Apply on www.disneycareers.com (7/7)
JOB OPENING: SERVICING MGR/TAFFY ENTERTAINMENT: BA degree & 1-2yrs exp working in professional ent related business enviro. MS Outlook/Word/Excel & Act. [email protected] email res: [email protected] (7/7)
JOB OPENING: SENIOR ACCOUNT EXECUTIVE/ WTIC/FOX61/Hartford: Seeking Sr. AE to take over established list. 3+ years sales/media experience; excellent negotiation skills; strong work ethic; Resume: [email protected] (7/6)
JOB OPENING: AD SALES ASSISTANT/MTVN/Santa Monica CA: w/1-2 yrs. admin. exp. pref. in ad sales; assist 2 acct. executives w/various office tasks. EOE/M/F/D/AAP. Apply www.mtvncareers.com (7/6)
JOB OPENING: AFFILIATE SALES, COMCAST NETWORKS LA/Philadelphia: Positions require solid sales/marketing experience in cable industry. To view full description & apply, visit www.comcast.com , [email protected] (7/6)
JOB OPENING: RESEARCH COORDINATOR/HALLMARK CHANNEL/LA: Coordinate day to day admin. functions. 2 yrs. exp. See full ad and apply www.hallmarkchannel.com (7/6)
JOB OPENING: WEB WIZARD/TV PRGRM SALES & DVLPMNT/Norwalk, CT: Bright, aggressive web wiz w/ internet background & love of TV. Get our prgrms into new media; dev/design our websites & sales materials. Apply: [email protected] (7/1)
JOB OPENING: DOCUMENTARY EDITOR/FREELANCE/Lou Reda Productions/Easton, PA: Needs seasoned long form editor that possesses strong directorial, solid creative thinking in editorial process. Contact [email protected] (7/1)
JOB OPENING: GENERAL MANAGER/WRBJ/MS: oversee tv/radio ops in Jackson, MS. Must have track record with a extensive mngmnt and sales mngmnt exp. Respond to [email protected] (7/12)
JOB OPENING: SALES-LA, CHI or NY: Integration & sponsorship service seeks exp rep w/rolodex to brands/media agencies, TV/film/digital producers, sports & events. Sal+comm. Res: [email protected] P: 310-432-6380 (7/1)
JOB OPENING: SALES PRICING & PLANNING ANALYST/FOX CABLE NETWORKS/NY – inventory mgmt & clearance, resolv oversell, change notices/make goods, reporting analysis, media sls exper, Enterprise or Deal maker, apply at www.foxcareers.com (7/1)
JOB OPENING: SUPERVISOR, MRKTNG & ADVERTISING/IFC/NYC: Support Sr Mgmt w/ IFC print, TV, radio, online research & buys. Agency/TV/mrktg exp pref’d. Solid Excel/PP exp a must Quark/Photo/Adobe a +. Resumes: [email protected] (7/1)
JOB OPENING: PUBLICIST /Telepictures Prod/NY: Pub for Dr. Keith Ablow Show. Handle consumer PR/day-to-day activity. Pitch/secure stories in local & nat press. Interact w/ tal/prod staff.6-10 yrs exp. Res to: [email protected] (7/1)
JOB OPENING: PRODUCTION ACCOUNTANTS/ Black Entertainment Television/NY & DC: Send resumes to [email protected] (7/1)
JOB OPENING: MKTG DIRECTOR /Fox Cable/NYC: Develop strategies, leverage assets to generate revenue and maintain positive brand awareness in the ad sales community, 5+ yrs in mktg & ad sales in bcast/cbl env, www.foxcareers.com (6/30)
JOB OPENING: SR. RESEARCH & REVENUE ANALYST/ABC Family/NY: Develop & analyze audience projections. Monitor deliv vs estimates, Create/Update/Analyze reports. 2-3+ yrs Research exp. Rev planning a +. www.disneycareers.com. (6/30)
JOB OPENING: SHOW RUNNER NEEDED/NYC PRODUCTION CO: Seasoned reality show runner for cable reality series. Must have a proven track record. Send resumes to [email protected] (6/30)
JOB OPENING: VP AD SALES RESEARCH/CNN/NY: Sales strategist and advisor, prim res. projects, ident trends, present analyses. BA req’d;staff supervise/develop; software exp; multi-task.Contact [email protected]
(6/30)
JOB OPENING: WPIX-TV/WB11 NYC seeks a NEW BUSINESS A/E and a BROADCAST SALES A/E. Must be highly motivated and well networked. Broadcast A/E must have proven track record: http://wb11.trb.com/about/station/jobs/?track=subnav EOE (6/30)
JOB OPENING: RESEARCH MGR/King World/NJ: Min 4 yrs exp/w program tracking/data analysis/presentation writing, syn preferred. Need WRAP Swps/Ovnts, NSI Explorer, Microsoft Suite; Navigator/Ad Views/MRI a +. [email protected] (7/10)
JOB OPENING: RESEARCH DIRECTOR/FX Network/NY: Ad Sales: 6-8 yrs cable/broadcast rsch exp pref’d. Exc presentation & writing skills. Apply at www.foxcareeers.com (6/29)
JOB OPENING: SR ANALYST/DISNEY ABC CNG/LA: 2+ yrs in Nielsen rating analysis. Provide analysis of series/movies, ntwrk perf, support press; detail-orient, multi-task, exp’d in all Nielsen apps: www.disneycareers.com (6/29)
JOB OPENING: VP ONLINE AD SALES/ABC Family.com/NY: Manage the sales efforts for ABC Family.com. Apply www.disney.com/careers search “V.P. Online Ad Sales/ABC Family.com (6/30)
JOB OPENING: INTERNET ACCT EXEC/BVTV/NY: Dev. & maintain ad accts & deals for BVT Internet properties, forecast revenue, sell benefits & features of new apps, VOD and other digital oppty. 3+ yrs online sales exp. [email protected] (6/30)
SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].
SUMMER INTERNSHIP CREDITS ONLY: Virgin Megastore New York City seeks MARKETING INTERNS for events/PR/sales/design. Microsoft Office a must with Word/Excel. Year-round positions open. Email resume/cover letter to [email protected] (7/6)
SUMMER INTERNSHIP CREDITS ONLY: DIGITAL MEDIA INTERNS/ReelTimeTV.net/Seattle: Grd floor opp for Tech students w/int in New Media VOD: asst w/video editing, metadata/database mgmt, online research-PC & writing skills req: [email protected] (7/6)
SUMMER INTERNSHIP CREDITS ONLY: PUBLIC RELATIONS/Krupp Kommunications/NY: We are looking for eager-to-learn interns, who want to opportunity to learn from some of the top PR professionals in the field. Send resumes to: [email protected] (7/6)
SUMMER INTERNSHIP CREDITS ONLY: Menudo Entertainment/NY: Intern for the Menudo TALENT SEARCH. Working w/ our partners Yahoo, Sony Music, MTV & Reveille Studios, intern will assist in auditions, the website, pr, sales& promo.Email to [email protected] (7/1)
SUMMER INTERNSHIP CREDITS ONLY: VOD INTERN/ReelTimeTV.net/Seattle: Grd floor opp for Ent Biz student w/int in VOD/digital media to asst VP w/TV/film/music acquisition, database mgmt, gen’l office, research. PC exp a must: [email protected] (6/29)
SUMMER INTERNSHIP CREDITS ONLY: DIGITAL MEDIA INTERNS/ReelTimeTV.net/Seattle: Grd floor opp for Tech students w/int in New Media VOD: asst w/video editing, metadata/database mgmt, online research-PC & writing skills req: [email protected] (6/29)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED —
SITUATION WANTED: ASSISTANT/PR/Marketing/Personal: Recent graduate
with 3 yrs experience in film industry. Hard work ethic with good Australian sense of humor! [email protected] (7/7)
SITUATION WANTED: MARKETING MANAGER/LA: MBA grad with 5 yrs exp in Promotions, Branding & PR seeks Management opportunity. Strengths include research, plan’g, execution, analysis, writing & presentation. Contact: [email protected] (7/7)
SITUATION WANTED: ENTRY LEVEL/ASSISTANT/COORDINATOR (NYC): 3+ yrs freelance on independent films. Asst in ent industry. Excellent skills incl. computer, multitasking, communication. Available immediately. Contact [email protected] (7/7)
SITUATION WANTED: PRODUCER/WRITER/CELEBRITY BOOKER: Amazing contacts, scripted/reality/news development experience, seeks to move from freelance to salaried spot at LA or NY prod. co.Contact: [email protected] (7/1)
SITUATION WANTED: MARKETING SUPERVISOR/MGR (NYC): MBA/MS grad currently seeking freelance or staff position. Solid mrktng/advertising/online media exp. Creative, organized, strategic thinker. Available ASAP. Email: [email protected] (7/1)
SITUATION WANTED: MRKTNG ASST/NYC: Dedicated, hard-working, & determined individual getting an MBA in Mrktng.Experience in TV Ad Sales at 20th Television Fox and Entry Level Marketing. Available to start Immediately. [email protected] (7/1)
SITUATION WANTED: ENTRY LEVEL POSITION ENTERTAINMENT IND/(Tri-state Area): Available to start immediately. Excellent organizational, administrative & communicative skills. Experience on a top ranked show. Contact: [email protected] (6/30)
SITUATION WANTED: RESEARCHER: 5 yrs. experience on a variety of shows. Can find anything or anyone. Hard worker. Excellent in finding footage and interview subjects. Contact: [email protected] (6/30)
SITUATION WANTED: EIC/SUPV PROD: AVAILABLE. Experienced in reality; entertainment; news; magazine format; game & daily shows. Budgets, cost reporting, ATL negotiations, work flow mngmnt. Excellent people skills! LA. [email protected] (6/29)
SITUATION WANTED: MARKETING SUPERVISOR/MANAGER(NYC): MBA/MS grad currently seeking freelance or staff position. Solid marketing/advertising/online media experience. Creative, organized, strategic thinker. Available ASAP. Email: [email protected] (6/29)
SITUATION WANTED: CELEBRITY BOOKER & REALITY/NON-FICTION CASTING DIRECTOR: Thousands of contacts to celebrities/experts/authors/real people/show hosts, etc. Extensive exp w/TV Talk Shows & Reality Shows. Contact: [email protected] (6/29)
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