A CYNOPSIS MESSAGE FROM #INTHEBLACK

African Americans spend nearly 1 Trillion Dollars a year. These 42M Product Talkers, Brand Influencers and MEGA CONSUMERS outspend other ethnic groups in the purchase of Automobiles, Wine & Spirits, Groceries, Health & Beauty, Personal Care, Apparel, Electronics and Movies. Are you #INTHEBLACK?

US Census, 2010 Population Figures, African Americans in Combination; Nielsen, State of the AA Consumer Report; GfK MRI Doublebase 2011 AA Volumetrics Category Expenditure Data

Cynopsis
06.27.12

Good morning. It’s Wednesday, June 27, 2012, and this is your first early morning briefing.

Tonight’s Premieres:
ASPiRE: ABFF Independent at 8p
VH1: Hollywood Exes at 9p
ABC: Final Witness at 10p
MTV: The Real World at 10p

Tonight’s Finales:
Investigation Discovery: I (Almost) Got Away with It at 9p; FBI: Criminal Pursuit at 10p

A CYNOPSIS MESSAGE FROM TV LAND

ABC’s one-hour summer drama series Rookie Blue received a fourth season renewal.  On average, Rookie Blue is the #1 series with A18-49 in Thursday’s 10p hour this summer to date.  The fourth season is currently in development and will begin production in Toronto later this summer.  Rookie Blue is produced by ICF Film Inc. and Entertainment One.  ABC and Global Television jointly made the renewal announcement yesterday.

New docu-series Gallery Girls debuts on Bravo beginning August 13 at 10p.  The series follows the lives of seven ambitious young women in New York City who immerse themselves in the art world while vying for their dream jobs.  Gallery Girls is from Magical Elves.

A fourth season is on tap for truTV’s Full Throttle Saloon, set in Sturgis, SD at the “World’s Largest Biker Bar” owned by Michael Ballard.  The series will be back on truTV this winter with a dozen new episodes.  Full Throttle Saloonis executive produced by Arthur Smith, Kent Weedand Frank Sinton of A. Smith & Co. Productions; Jesse James Dupree of Mighty Loud Entertainment;and Arnold Rifkinof Cheyenne Enterprises.

Beginning July 23 for the 2012 Olympic Summer Games in London, E! is sending E! News anchor Giuliana Rancic to head entertainment and pop culture news coverage for the network along with Catt Sadler, Ross Mathews, Robbie Laughlin and Olympic Gold medalist Bruce Jenner.  E!’s Senior News Correspondent and former Londoner, Melanie Bromley will further cover fashion, party and trend news throughout London.  In addition to E!’s on-air coverage, E! News will produce a daily webcast, LIVE from E! that will run on E! Online with interviews with athletes, reporters and celebrities.

George Randolph Hearst, the grandson of media giant William Randolph Hearst died Monday at the age of 84.  Mr. Hearst was the Chairman of Hearst Corp., a privately-held media conglomerate that goes back more than 125 years when Mr. Hearst’s grandfather took control of the San Francisco Examiner.  Mr. Hearst was a director of the company for more than 50 years following his uncle, Randolph A. Hearst as Board Chairman in 1996.  Hearst Corp. presently owns 29 television stations and has shares in a number of cable networks.  The company additionally owns 15 daily newspapers including the Houston Chronicle, San Antonio Express-News and San Francisco Chronicle.  The company further owns several magazines including Esquire, Harper’s Bazaar and Cosmopolitan.  Mr. Hearst also served as President of The Hearst Foundation and a Director of the William Randolph Hearst Foundation.  He is survived by his wife, Susan Hearst; sons, George R. Hearst III, publisher of the Albany Times Union in New York; two other children, Stephen T. Hearst and Erin Hearst Knudsen; his twin sister, Phoebe Hearst Cooke; six grandchildren; and five great-grandchildren.

From Cynopsis Media:  Join your colleagues in NYC on August 9for the Cynopsis Sports Media Awards Breakfast! View finalists & register to attend: http://ow.ly/bObiI.

Weekly syndicated television program Today’s Homeowner with Danny Lipford from Danny Lipford Media has added WPSJ-TV in Cedar Brook, NJ to its list of syndication partners.  The show, going into its 15th season, will air during weekends beginning this fall on WPSJ-TV.

BBC America is working with Bell Media’s SPACE on the new original sci-fi series Orphan Black.  The one-hour 10-episode series is from independent producer, Temple Street Productions and was co-created by Graeme Manson (Flashpoint) and John Fawcett (Spartacus).  Orphan Black will debut in the US as part of BBC America’s Supernatural Saturdays programming block.  The plot centers on a street savvy chameleon that makes the discovery she is a clone.  Manson is serving as writer and Fawcett will direct.  Ivan Schneeberg and David Fortier will serve as EPs for Temple Street Productions.  Production commences this fall in Toronto.  BBC Worldwide will distribute Orphan Black internationally.

Television and Broadway star Kristin Chenoweth will next appear on CBS’ The Good Wife in a recurring role as a top-notch political reporter who wants to know more about the Florrick campaign and marriage.  Chenoweth will make her first appearance on the series with the season premiere in September.   The Good Wife airs Sundays at 9p on CBS.

 A CYNOPSIS MESSAGE

Top Ten Ad-Supported Basic Cable Network Performance among A18-49 for the week of: 6/18-6/24/12
Primetime    (000)        Total Pgm Day     (000)
USA               1085         ADSM*               710
HIST               925         USA                    533                    
TBSC               909         HIST                  442                      
AEN                747         TNT                    431
TNT                727         ESPN                   428
ADSM              687         TBSC                   423
FX                  657         NICK                    415
FAM                633         AEN                     402
SYFY               540         FX                       389
FOOD               536         TOON                  381
Source: Turner Research from The Nielsen Company data.
All ratings based on Total US Television Universe of 114,700,000 homes.
* = Network broadcasts less than 51% of minutes in a 24 hour day.
Notes: Data based on most currently available Nielsen data stream; Preliminary: Live+SD. Primetime is Mon-Sat 8P-11P and Sun 7P-11P. Total day is Mon-Sun 6A-6A for household and demographic performance.

Top Ten Ad-Supported Basic Cable Network Performance among Total Viewers for the week of: 6/18-6/24/12  
Primetime    (000)      Total Pgm Day            (000)
USA              2716       NICK                        1804
HIST             2464       TOON                       1494
TNT              2079       ADSM*                     1378
FOXN            2025       USA                         1249
AEN              1752       FOXN                       1154
TBSC            1692       HIST                        1119
ADSM           1531       TNT                          1113
FAM             1387       AEN                            848
SYFY            1326       TBSC                          774
FX               1219        ESPN                          759
Source: Turner Research from The Nielsen Company data.
All ratings based on Total US Television Universe of 114,700,000 homes.
* = Network broadcasts less than 51% of minutes in a 24 hour day.
Notes: Data based on most currently available Nielsen data stream; Preliminary: Live+SD. Primetime is Mon-Sat 8P-11P and Sun 7P-11P. Total day is Mon-Sun 6A-6A for household and demographic performance.

Top 10 Cable Programs among A18-49 (000) for the week of: 6/18-6/24/12
HIST    Pawn Stars 1030p                       2599
HIST    Pawn Stars 10p                          2543
USA     WWE Entertainment 10p               2370
AEN     Storage Wars 1030p                    2301
USA     WWE Entertainment 9p                 2240
AEN     Storage Wars 10p                        2004
HIST    Swamp People                             1861
BRAV   Real Housewives of New Jersey       1840
ESPN   European Champion Football           1781
TNT     Sprint Cup Racing/Sonoma            1765
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total US Television Universe of 114,700,000 home; Ranked by Delivery (000); Preliminary: Live+SD

Top 10 Broadcast Programs among A18-49 rating/share and (000) for the week of 6/18-6/24/12
ABC    NBA Finals on ABC Game 5 6/21                7.6/23             9760
ABC    NBA Finals on ABC Game 4 6/19                7.4/22             9523
NBC    America’s Got Talent  MON                      2.9/9               3729
ABC    Kia NBA Countdown Game 5 6/21              2.5/9               3217
FOX    Hell’s Kitchen  MON                                2.5/8               3253
FOX    So You Think You Can Dance                   2.4/8               3118
ABC    The Bachelorette                                   2.3/7               2976
FOX    MasterChef  MON                                  2.3/7               2997
CBS    The Big Bang Theory                              2.2/8               2867
ABC    Kia NBA Countdown Game 4 6/19              2.2/7               2754
FOX    Hell’s Kitchen  TUE                                 2.2/7               2807
Source: Nielsen Media Research, Galaxy Explorer, Live + SD Data

Broadcast Evening News Weekly Average Ratings (week of June 18, 2012)
NBC:     7.54 million total viewers; 1.7/7 and 2.06 million A25-54
ABC:     6.92 million total viewers; 1.5/6 and 1.80 million A25-54
CBS:     5.51 million total viewers; 1.3/5 and 1.62 million A25-54
Source: Nielsen, NTI Total Viewers and A25-54 Live+SD

Saturday A18-49 Analysis:  FOX hit a homerun Saturday scoring a 1.0/4 among A18-49, according to final primetime national ratings from Nielsen.  At 8p, Baseball on FOX and US Olympics Trials on NBC tied for #1 at 1.0/4 each while a three-way tie occurred for #3 among ABC’s Extreme Makeover: Home Edition repeat, programming on Telemundo including Cine de Impacto II and Sabado Gigante on Univision at 0.4/2 apiece.  FOX went ahead a few paces during 9p to win with more Baseball at 1.2/5 followed by NBC’s US Olympics Trials and Off Their Rockers encore at an average of 0.9/4.  FOX topped again at 10p with another hour of Baseball at 1.2/5 and CBS’ 48 Hours Mystery rerun was next at 1.0/4

Live + Same Day Household Ratings: Saturday, June 23, 2012  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

FOX: 2.6/5             FOX Saturday Baseball [7p start] 2.6/5

CBS: 2.2/4              Comedytime Saturday 1 [r] 1.1/2, Comedytime Saturday 2 1.0/2, Crimetime Saturday [r] 2.3/4, 48 Hours Mystery [r] 3.4/7

NBC: 1.9/4              US Olympics Trials: Track & Field 2.5/5, Off Their Rockers 1.4/3, The Firm 1.4/3

ABC: 1.7/3              Extreme Makeover: Home Edition [r] 1.4/3, Extreme Makeover: Home Edition [r] 1.6/3, Castle [r] 2.1/4

UNIV: 1.2/2             Sabado Gigante 1.2/2

ION: 0.5/1               Psych Sat 8P 0.5/1, Psych Sat 9P 0.5/1, Psych Sat 10P 0.6/1

TELE: 0.5/1              Cine de Impacto II: Ghost Rider 0.5/1

TF: 0.3/1                 Cineplex 3 Sat [r] 0.3/1

A18-49:  FOX 1.0/4, NBC 0.8/3, CBS 0.6/2, UNIV 0.6/2, ABC 0.5/2, TELE 0.4/2, ION 0.2/1, TF 0.2/1

Sunday A18-49 Analysis:  NBC and Univision shared the top spot Sunday with each delivering a 1.2/4 A18-49, according to final primetime national ratings from Nielsen.  NBC’s US Olympic Trials finished first at 7p with a 1.2/4 and ABC’s America’s Funniest Home Videos repeat was next at 1.0/4 and CBS’ 60 Minutes encore was a close third at 1.0/3.  At 8p, NBC’s Dateline and Univision’s Pequenos Gigantes 2 tied for #1 at 1.2/4 each and ABC’s Secret Millionaire repeat was next at 1.1/3.  Univision was the solo winner during 9p with more Pequenos Gigantes 2 at 1.6/4 and NBC slid to #2 with an America’s Got Talent rebroadcast at 1.2/3.  Univision was in charge during the 10p hour with Pequenos Gigantes 2 and Sal y Pimienta at an average of 1.4/4 and a second helping of America’s Got Talent rerun on NBC followed at 1.2/4.

Live + Same Day Household Ratings: Sunday, June 24, 2012 time period averages.  Source: NTI, Galaxy as dated. Live+SD. 

CBS: 3.8/7            60 Minutes [r] 5.3/10, Person of Interest [r] 3.5/6, The Good Wife [r] 3.1/5, The Mentalist [r] 3.4/6

NBC: 2.9/5            US Olympic Trials: Track & Field 2.9/6, Dateline 3.4/6, America’s Got Talent [r] 2.7/4, America’s Got Talent [r] 2.6/4

ABC: 2.1/4            America’s Funniest Home Video [r] 2.6/5, Secret Millionaire [r] 2.4/4, Extreme Makeover: Weight Loss Edition [r] 1.7/3

UNIV: 1.7/3           Familia P. Luche 3 Sun 1.0/2, Pequenos Gigantes 2 Sun 1.9/3, Sal y Pimienta 1.7/3

FOX: 1.3/2            American Dad [r] 1.0/2, The Cleveland Show [r] 1.1/2, FOX 25th Anniversary Encore [r] 1.4/2

ION: 0.6/1             Flashpoint Sun 7p [r] 0.6/1, Flashpoint Sun 8p [r] 0.6/1, Flashpoint Sun 9p [r] 0.7/1, Flashpoint Sun 10p [r] 0.6/1

TELE: 0.5/1           Cine Millonario 0.5/1, Cine Millonario II 0.6/1

TF: 0.3/0               Cine de Las Estrel Sun [r] 0.2/0, Cine de Las Estrel Sun 2 0.3/0

A18-49:  NBC 1.2/4, UNIV 1.2/4, ABC 1.0/3, FOX 0.8/3, CBS 0.8/2, TELE 0.5/2, ION 0.2/1, TF 0.2/1

Monday A18-49 Analysis:  FOX and NBC both topped with the A18-49 viewers Monday at 2.3/7 each, according to final primetime national ratings from Nielsen.  FOX sizzled in first place at 8p with Hell’s Kitchen at 2.4/8 while ABC’s The Bachelorette wooed viewers in second place at 2.2/7.  NBC took over at 9p with America’s Got Talent at 3.0/8 and ABC’s The Bachelorette remained planted at #2 with a 2.4/7.  Then at 10p, NBC’s American Ninja Warrior and Univision’s La Que No Podia Amar each posted a 1.9/5 tying for first place followed by another two-way tie for third place between ABC’s The Glass House and CBS’ Hawaii Five-O repeat at 1.1/3 apiece.

Live + Same Day Household Ratings: Monday, June 25, 2012  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

NBC: 4.6/8            US Olympic Trials: Swimming 4.4/7, America’s Got Talent 6.0/10, American Ninja Warrior 3.4/6

ABC: 4.0/7             The Bachelorette 4.9/8, The Glass House 2.1/4

CBS: 3.4/6              How I Met Your Mother [r] 2.8/5, 2 Broke Girls [r] 3.0/5, Two and a Half Men [r] 3.5/6, Mike & Molly [r] 3.2/5, Hawaii Five-O [r] 4.0/7

FOX: 3.2/5              Hell’s Kitchen 3.4/6, MasterChef 3.1/5

UNIV: 2.1/3            Un Refugio Para Amor 2 1.7/3, Abismo de Pasion 2.2/3, La Que No Podia Amar 2.5/4

ION: 1.0/2              Criminal Minds [r] 0.9/1, Criminal Minds [r] 1.1/2, Criminal Minds [r] 1.1/2

TELE: 0.8/1             Una Maid en Manhattan 0.9/2, Corazon Valiente 0.8/1, Relaciones Peligrosas 0.7/1

CW: 0.3/0               Breaking Pointe [r] 0.4/1, 90210 [r] 0.2/0

TF: 0.2/0                Cine en Familia MON [7p start] 0.3/1, Cine de Las Estrellas Mon 0.2/0

A18-49:  FOX 2.3/7, NBC 2.3/7, ABC 1.9/6, UNIV 1.6/5, CBS 1.2/4, TELE 0.5/2, ION 0.4/1, TF 0.2/1, CW 0.1/0

The Cinema Advertising Council (CAC), a national non-profit trade association serving cinema advertising sellers, the theatrical exhibition community and the advertising community has appointed Suzanne La Forgia to its Board of Directors.  Suzanne is SVP/National and Regional Sales with Screenvision.  Additionally, Jerry Rakfeldt has been elected to the CAC Board of Directors by the association’s Level II members.  Jerry serves as President of Spotlight Cinema Networks. 

Online independently-owned video network, Blip announced Jason Rapp is joining the company’s Board of Directors and Doug Ferguson will become Head/Product and Creative.  Jason is presently President and member of the Board of Directors of Mahalo, Inc.  Doug previously was the GM/Digital at Adweek.  In his new role, Doug will report to Blip CEO Kelly Day.

Bryson Koehler was named CIO with The Weather Channel Companies (TWCC) where he will be in charge for setting the strategic vision, financial planning, technical operations, direction and implementation of strategic technology efforts for the company.  Prior to this appointment, Bryson was with private equity firm, Exigen Capital where he was an Operating Partner.  Based in TWCC’s corporate headquarters in Atlanta, Bryson will report to Chris Walters, COO, TWCC. 

Scripps Networks Interactive has promoted six executives in its Home Category Marketing and Creative services group which provide promotional support for HGTV and DIY Network.  Anne Wilkerson becomes Production Manager, HGTV; Lesley Schoch advances to Writer/Producer, DIY Network; Todd Troop is now Creative Director/Design, HGTV; Georgelle Cole was elevated to Executive Producer at both HGTV and DIY Network; Santos Lopez was also promoted to Executive Producer, HGTV and DIY Network; and Peter Moore was upped to VP/Creative Projects, Home Category.

 A CYNOPSIS MESSAGE

This day in History: 1984 – The U.S. Supreme Court ruled that individual colleges could make their own TV package deals.

Answer to Our Last Trivia Question: What was the title of the home movie Rosie Larsen made in The Killing? What I Know, and for those of you who missed the finale, it was logical, surprising and heart-breaking. Kudos to: John Carlo-NBCUniversal Ad Sales/NYC; Karen Yaldoo-Comcast Spotlight/Bingham Farms MI; Michael Strocko-Paul Weiss Rifkind Wharton & Garrison LLP/NYC; Jerry Ryba-VOX, Inc./LA.

Today’s Trivia Question: What news event originally teamed up Robert MacNeil and Jim Lehrer? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
.
Later — Cyn & Lisa
06.27.12

Cynthia Turner – Founder and Publisher / [email protected]
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JOB OPENING: MGR, PROGRAM OPS/WEtv/NYC: Manage content delivery, oversee format process & metadata mgmt. Min 3 yrs channel operations exp. Web/file-based exp a+ Resumes to: [email protected] (7/11)

JOB OPENING: POST PROD SUPV/PROMO PRODUCER/NY: Min 12 yrs TV Network exp. Support network programming/ Manage team Sports background a plus. Send res and cov ltr Attn: Todd to [email protected] (7/10)

JOB OPENING: BUSINESS AFFAIRS COORDINATOR/NBCUniversal/Universal City, CA: Please visit www.nbcunicareers.com job#5901BR for more information (7/10)

JOB OPENING: SR RESEARCH ENGINEER/NBCUniversal/NYC: Manage digital analytics & research tech platforms. Seeking Omniture Certified Professionals w strong project mgmt exp. Contract role. CV: [email protected] (7/10)

JOB OPENING: DIRECTOR, PRIMARY RESEARCH/Syfy/NYC: Plan, design, analyze & report consumer research in a fast paced setting. Min of 7 yrs exp in market/media research w 2 yrs at a TV network. Apply www.nbcunicareers.com (6117BR) (7/10)

JOB OPENING: MGR, METRICS & ANALYTICS/NYC: Aid w/dvlpmnt of dig. analytics capabilities & processes across the bus. 5 yrs exp-dig web analytics w/strong analyt skills & advanced user of web analytics tools ie Omniture. Apply: http://www.vevo.com/About/Careers# (6/30)

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JOB OPENING: DIR AD SLS/Discovery/MIA: Responsible for selling commercial time for Latin America & expand clientele & revenue; 5+yrs TV sls in Latin American Mrkt: https://careers-discovery.icims.com/jobs/6009/job (6/30)

JOB OPENING: TV RESEARCH ANALYST/The Hub/Burbank, CA: Reqmnts: BA. Min 2 yrs exp in TV. Nielson data. Analysis. Excel. Apply www.hubworld.com (6/29)

JOB OPENING: SALES ASST/NY: Support SVP + sales execs, for a cable net. Book/main orders, wkly reports, srvc agencies, some admin. Strong math/ excel skills, multi-task, self-start. 1+ media exp: Apply: [email protected] (6/29)

JOB OPENING: PROJECT MANAGER/Plainview, NY: 4+ yrs project management with content delivery network company e-mail resume to [email protected] (6/29)

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JOB OPENING: SR. DIR INT’L RESEARCH/A+E Networks/NY: Drive content sales thru research-driven pitches to prog buyers globally. Full Info/Apply: www.aenetworks.com/career.html (6/28)

JOB OPENING: VP STANDARDS & PRACT/Discovery/MD NY or CA, no relo: review original/acquired prmg & commercial content to ensure compliance; comm S&P notes to creative; 5+ yrs mgt TV standard & pract; JD pref: discovery.com; req 5771 (6/28)

JOB OPENING: WEB ANALYTICS & AD OPS COORD/Discovery/MD: drive strategy for websites & generate traffic/usage rprts; responsible for insertion order mgmt, scheduling &rprt’g: https://careers-discovery.icims.com/jobs/5771/job (6/28)

JOB OPENING: SPORTS MEDIA TALENT AGENT/NYC: Minimum 2 years experience. Work with company’s current clients and develop new business. Resume and cover to [email protected] (6/28)

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SITUATION WANTED: TV Executive in lifestyle, reality, talk, entertainment. Seeks challenging position in production or programming. Extensive experience in launches and start-ups.Very creative and excellent manager. Will travel. lucetma@yahoo.com (7/10)

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SITUATION WANTED: Looking for career in MARKETING/BRANDING/DISTRIBUTION TV or FILM. 2yrs experience including working on Emmy winning show. Majored in Broadcasting (BECA) Minored in Marketing. Located: LA, CA. [email protected] (6/29)

SITUATION WANTED: DIGITAL MEDIA/TECHNOLOGY/CABLE ATTORNEY: Broad in-house exp in content distribution, digital media, technology licensing, affiliate & ad sales. Avail for project/consultant/FT. Contact [email protected] (6/28)

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WHAT’S ON TONIGHT – WEDNESDAY, JUNE 27, 2012

ABC: The Middle [r], Suburgatory [r], Modern Family [r], Modern Family [r], Final Witness [p]
AZTECA: Quiero Ser Grupero, Al Extremo, Fabrica de Huevos, Fabrica de Huevos
CBS: Dogs in the City, Criminal Minds [r], CSI [r]
CW: America’s Next Top Model [r], America’s Next Top Model [r]
FOX: So You Think You Can Dance
ION: Cold Case, Cold Case, Criminal Minds
NBC: U.S. Olympic Trials, America’s Got Talent
PBS: Nature, Nova, Inside Nature’s Giants
TELE: Una Maid en Manhattan, Corazon Valiente, Decisiones Extremas
UNIV: Un Refugio para el Amor; Abismo de Pasion, La Que No Podia Amar

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