Cynopsis
06.23.10

Good morning. It’s Wednesday, June 23, 2010, and this is your first early morning briefing.  As always, if you prefer to watch this morning’s news instead of reading it, click here .

Tonight’s Premiere:
JLTV: Mensche Life TV at 10p

A CYNOPSIS MESSAGE FROM TV LAND

Fuse announced it has a new long-form original series ready to premiere this September called A Different Spin with Mark Hoppus. Musician and producer Mark Hoppus will host this one-hour weekly show that covers all topics in the world of music including interviews and performances with established artists to emerging bands. The series will also showcase music news, panel discussions and reports from the show’s correspondents. More information about the show including the co-host and correspondents will be detailed in the coming weeks. Fuse is a national music television network part of Madison Square Garden. Hoppus is known as the frontman and bassist from the punk band Blink 182.

Last Sunday’s first season finale of Treme at 10p on HBO averaged 931,000 total viewers and a second showing of the finale episode at midnight drew in an additional 515,000 total viewers. To date, Treme has an average gross audience of 3.2 million viewers each episode, factoring in linear airings + DVR + HBO On Demand.

Investigation Discovery debuts the third season of original series The Shift on July 7 at 10p. The Shift follows an elite homicide team working for the Indianapolis Metropolitan Police Department who work from 2p to 1030p considered the “primetime” hours for homicides to occur. The Shift is produced by Happy Owl Media for Investigation Discovery.

A CYNOPSIS MESSAGE FROM ROVI

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Endemol signed a deal with TV Land, part of the MTV Networks Entertainment Group, picking up the worldwide distribution rights to the new original sitcom Hot In Cleveland. Endemol Worldwide Distribution will launch Hot In Cleveland at MIPCOM 2010.

Warner Bros. has sold the sitcom The Big Bang Theory in eight more markets, securing pricing close or higher than that of Two and a Half Men which sold for a reported $4 million per episode in 2006, cites B&C. The Big Bang Theory, which airs on CBS was picked up by Tribune in three markets including WXIN-WTTV/Indianapolis; WTIC/Hartford-New Haven; and WNOL/New Orleans. CBS also bought the show for KSTW/Seattle-Tacoma and WBZ-WSBK/Boston. The sitcom was additionally sold to Time Warner’s WPCH/Atlanta; Local TV’s KDVR/Denver; and Bahakel’s WCCB/Charlotte.

National Hispanic television network, LATV Networks made a distribution agreement with Four Points Media Group adding two Four Points’ affiliates to its roster. The two new affiliates are WTVX/West Palm Beach and WLWC/Providence. LATV now reaches into 36 markets, representing 76% of US Hispanic TV households. West Palm Beach ranks as the #28 Hispanic television market with 97,000 Hispanic households while Providence ranks as the 50th with 44,000 Hispanic TV households. After these affiliate deals, LATV is now in 46 million total television households and the network projects it will be in 53 million homes by the end of this year.

Correction: Television station WAGA in Atlanta is a FOX O&O.

Harpo Studios revealed it is expanding its creative services department forming a new entity called Harpo Creative Works, comprised of a team of designers, writers and producers who will offer the unit’s services to media clients outside of Harpo Productions. This new full-service creative agency will tap into the design and implementation of on-air, print and online promotion for broadcast and cable TV across multiple platforms. Harpo Creative Works will be based at Harpo Studios’ Chicago headquarters and will specialize in the promotion of television and media properties as it grows. Currently, Harpo Creative Works is involved with production of the promotional campaigns for The Dr. Oz Show and The Oprah Winfrey Show and will produce promotional campaigns for the upcoming syndicated program The Nate Berkus Show launching this fall.

Casting Call: WE tv is casting for a new web series titled You’re Wearing That? featuring mothers and daughters in need of a makeover who want to rid themselves of bad fashion. This web series will precede a television series scheduled to begin in the fall on WE tv. The web show is looking for mothers and daughters who would like a makeover with the help of expert Lucienne Salomone. Send an email to [email protected] and include the mother and daughter’s names, contact information for both, location, a photo of mother and daughter and a brief description of why you want to be on this series.

A CYNOPSIS MESSAGE FROM INSTITUTE FOR MEDIA AND ENTERTAINMENT

Top Ten Basic Cable Ad Supported Network Rankings among A18-49 for the week of: 6/14-6/20/10
Primetime    (000)        Total Pgm Day      (000)
USA               1150         ESPN                       678
TNT                 905         ADSM*                    626
TBSC               814         TNT                         618
HIST                730         USA                        574
DISC                697         NAN*                      568
BRAV               638         NICK                       560
FOOD               575         TBSC                      489
CMDY               574         HIST                       401
FAM                 568         AEN                        356
AEN                 567         DISC                       355
Source: Turner Research from Nielsen Media Research Data. All ratings based on Total U.S. Television Universe of 114,900,000 homes
* = Network broadcasts less than 51% of minutes in a 24 hour day. Primetime listing only includes those networks broadcasting more than 51% of the primetime hours (M-Su 8p-11p)

Top Ten Basic Cable Ad Supported Network Rankings among Total Viewers for the week of: 6/14-6/20/10      
Primetime    (000)      Total Pgm Day            (000)
USA               3331       NICK                             2262
TNT               2135       NAN*                            1528
FOXN             1939       USA                              1439
HIST              1599       TNT                              1351
NAN               1505       ESPN                            1226
TBSC              1361      ADSM*                          1150
AEN                1276      TOON                            1047
DISC              1276       FOXN                            1040
ESPN              1269      HIST                               847
FAM                1248      TBSC                              794
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television Universe of 114,900,000 homes
* = Network broadcasts less than 51% of minutes in a 24 hour day. Primetime listing only includes those networks broadcasting more than 51% of the primetime hours (M-Su 8p-11p)

Top 10 Cable Programs among A18-49 (000) for the week of: 6/14-6/20/10
HIST    Pawn Stars 6/14 1030p                                        3019
ESPN   Slovenia/United States                                         2860
HIST    Pawn Stars 6/14 10p                                           2702
USA     WWE Entertainment 10p                                      2456
USA     WWE Entertainment 9p                                        2284
USA     Royal Pains                                                         2167
DISC    Deadliest Catch                                                   2132
USA     Burn Notice                                                         2078
HIST    American Pickers                                                 1959
TNT     Sprint Cup Racing/Sonoma                                   1922
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television Universe of 114,900,000 homes

Top 10 Broadcast Programs among A18-49 rating/share and (000) for the week of 6/14-6/20/10
ABC    NBA Finals on ABC Game 7                         11.4/33    15036
ABC    NBA Finals on ABC Game 6                           7.1/21     9380
NBC    America’s Got Talent  WED                         3.1/9       4047
NBC    America’s Got Talent – TUE                           3.0/8       3925
FOX    Hell’s Kitchen  TUE                                     3.0/8       3911
ABC    GMC Sierra NBA Countdown Game 7             2.9/11      3776
FOX    Hell’s Kitchen                                              2.7/8        3516
CBS    The Big Bang Theory                                    2.6/7       3443
ABC   The Bachelorette                                          2.6/8        3422
FOX   So You Think You Can Dance – WED               2.6/9        3446
Source: Nielsen Media Research, Galaxy Explorer, Live + SD Data

Saturday A18-49 Analysis:  FOX and NBC tied for #1 Saturday night at 1.2/5 each with A18-49, according to final national ratings from Nielsen. At 8p, NBC won with the US Open Golf at 1.2/6 and FOX was a close second with Cops episodes averaging a 1.1/5. Things see-sawed at 9p as FOX’s AMW: America Fights Back topped at 1.3/5 followed by NBC’s US Open Golf at 1.2/5. NBC’s US Open coverage swung back into the lead through 10p at 1.3/5 with CBS’ 48 Hours Mystery repeat a close second at 1.2/5.

Live + Same Day Household Ratings: Saturday, June 19, 2010 time period averages. Source: NTI Galaxy, as dated. Live+SD

NBC: 3.7/8             US Open Golf [7p start] 3.7/9

CBS: 2.8/6              Crimetime Saturday 2.1/5, 48 Hours Mystery [r] 2.7/5, 48 Hours Mystery [r] 3.7/8

FOX: 2.5/5            Cops 2 [r] 2.7/6, AMW: America Fights Back 2.6/5         

ABC: 1.8/4            ABC Saturday Movie of the Week: She’s the Man 1.5/3, Castle [r] 2.3/5

UNIV: 1.2/2           Sabado Gigante 1.2/2

ION: 0.6/1            Saturday 9PM Movie: The Fugitive [r] 0.5/1

TELE: 0.2/0           Cine de Impacto: Bride of Chucky 0.3/1, Cine de Impacto II: Eastern Promises 0.2/0

A18-49: FOX 1.2/5, NBC 1.2/5, CBS 0.8/3, ABC 0.7/3, UNIV 0.7/3, ION 0.2/1, TELE 0.2/1

Sunday  A18-49 Analysis: NBC was the top-ranking network Sunday night with a 2.1/7 among A18-49, according to final national ratings from Nielsen. NBC’s coverage of the US Open Golf beat the competition at 7p with a 2.7/11 and ABC’s America’s Funniest Home Videos rerun delivered a 1.1/4 in second place. NBC remained in the lead through 8p with more US Open Golf at 3.0/11 followed by FOX at 1.5/5 for the average of The Simpsons and The Cleveland Show repeats. Then at 9p, NBC tallied another win at 2.1/7 for the average of US Open Golf and a Minute To Win It encore, with FOX’s Family Guy and American Dad reruns averaging a 1.9/6 at #2 and ABC’s series premiere of Scoundrels in third at 1.3/4. ABC won the final hour at 10p with the series debut of The Gates at 1.5/5 trailed by a tie between CBS’ Cold Case repeat and NBC’s Law & Order: Criminal Intent at 1.0/3 each.

Live + Same Day Household Ratings: Sunday, June 20, 2010 time period averages. Source: NTI Galaxy, as dated. Live+SD.

NBC: 5.3/10        US Open Golf 7.3/15, Minute To Win It [r] 2.2/4, Law & Order: Criminal Intent 2.4/4

CBS: 3.6/7         60 Minutes [r] 5.1/11, I Get That A Lot [r] 2.9/6, Cold Case [r] 3.1/5, Cold Case [r] 3.2/6

ABC: 3.0/6         America’s Funniest Home Videos [r] 2.7/6, Extreme Makeover: Home Edition [r] 2.9/6, Scoundrels [p] 3.4/6, The Gates [p] 3.1/6   

FOX: 1.8/3         ‘Til Death 1.0/2, Sons of Tucson 0.9/2, The Simpsons [r] 1.8/4, The Cleveland Show [r] 2.0/4, Family Guy [r] 2.6/5, American Dad [r] 2.3/4

UNIV: 0.9/2        Hora Pico 0.9/2, Humor Quien Humor Mer 0.7/2, Desafio Gran Batalla 1.0/2, Mujeres Asesinas 0.9/2

ION: 0.6/1          Sunday Night Movie: Blood Work [r] 0.7/1

TELE: 0.4/1        Cine en Casa: Charlotte’s Web 0.4/1, Cine Millonario: Ballistic: Ecks vs Sever 0.4/1

A18-49: NBC 2.1/7, FOX 1.3/5, ABC 1.3/4, CBS 1.0/3, UNIV 0.7/2, TELE 0.4/1, ION 0.3/1

Monday  A18-49 Analysis: ABC polished off a clean sweep Monday night among A18-49 at 2.5/8, according to final national ratings from Nielsen. ABC’s The Bachelorette was #1 at 8p with 2.6/9 and UNIV’s Hasta que el Dinero Nos Separe was #2 at 2.0/7. During 9p, ABC’s The Bachelorette took this hour as well with a 2.9/9 and CBS came in second this time with a 2.4/7 for the average of Two and a Half Men and The Big Bang Theory repeats. At 10p, ABC held its position as True Beauty posted a 1.9/6 with CBS’ CSI: Miami encore next at 1.7/5.

Live + Same Day Household Ratings: Monday, June 21, 2010 time period averages. Source: NTI Galaxy, as dated. Live+SD.

ABC: 4.8/8         The Bachelorette 5.4/9, True Beauty 3.6/6

CBS: 4.6/8          How I Met Your Mother [r] 3.1/6, Rules of Engagement [r] 3.5/6, Two and a Half Men [r] 5.6/9, The Big Bang Theory [r] 5.3/9, CSI: Miami [r] 5.0/9

FOX: 3.3/6           Lie To Me 3.9/7, The Good Guys 2.7/5

UNIV: 2.2/4         Hasta que el Dinero Nos Separe 2.3/4, Soy Tu Duena 2.7/5, Cristina 1.5/3

NBC: 2.1/4          Last Comic Standing [r] 1.9/3, Last Comic Standing 2.6/4, Persons Unknown 1.9/3

ION: 1.1/2           Criminal Minds 0.8/1, Criminal Minds 1.3/2, Criminal Minds 1.2/2

TELE: 0.7/1          Clon M 0.6/1, Perro Amor 0.5/1, Donde Esta Elisa? 0.9/2

CW: 0.5/1           90210 [r] 0.5/1, Gossip Girl [r] 0.4/1

A18-49: ABC 2.5/8, CBS 1.9/6, UNIV 1.8/5, FOX 1.5/5, NBC 1.3/4, TELE 0.6/2, ION 0.5/2, CW 0.3/1

Gena McCarthy was hired as SVP/Reality and Alternative Programming with Lifetime Networks, starting July 6. Gena will lead Lifetime’s reality and alternative programming team, managing the company’s strategy and execution of all development and production of unscripted content. Gena will report to JoAnn Alfano, EVP/Entertainment, Lifetime Networks.

This day in History: 1814 –  Adolphe (Antoine Joseph) Sax, inventory of the saxaphone, was born.

Answer to Yesterday’s Trivia Question:   In a wink to viewers, in one episode of this popular early ’90s sitcom, a main character walks past the magazine rack next to the lunch counter where we see a copy of Entertainment Weekly featuring the actor’s picture and real name on the cover.  What show was this?  BRIAN MICHAEL HACKET (STEVEN WEBER) FROM WINGS  Kudos to:  Aha, a particularly tough one today and no correct answers.  Let’s try another …

Today’s Trivia Question:  On what classic television series was the family dog named Simone, but only appeared in the first season?  No explanation of what happened to the dog for all subsequent seasons, tho given the premise of the show, it makes sense the dog was cut.   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn
06.23.10

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Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis .com classifieds page here  .

JOB OPENING: ASSOC. MGR, MEDIA/Taco Bell Corp./Irvine, CA: Client Side! Help develop/execute national Media Plan, test markets, competitive media reporting. 3+ yrs exp. in Media planning / buying. No relo. www. yumsuccess.com (6/30)

JOB OPENING: ASST. MEDIA BUYER/DRTV/ Lockard & Wechsler, Irvington, NY: Entry level, data entry, self motivated. Must have related agency or tv sales experience. [email protected]  (6/30)

JOB OPENING: SR SPECIALIST, PRODUCT STRATEGY/ABC Family/CA: 4yrs exp product dev., program mgmt, & digital media; responsible for execution & tracking of digital products & programs. EOE. Apply www.disneycareers.com; req 252929 (6/30)

JOB OPENING: SR SPECIALIST, PRODUCT STRATEGY/ABC Family/CA: 4yrs exp product dev., program mgmt, & digital media; responsible for execution & tracking of digital products & programs. EOE. Apply www.disneycareers.com; req 252929 (6/30)

JOB OPENING: BUSINESS DEVELOPMENT MANAGER/SCRIPPS NETWORKS/NY (Chelsea): Focus on our digital strategy. Experience with all forms of Digital Media a must, TV a strong plus. Join us at www.scrippsnetworks.com , req 1652

JOB OPENING:  EXECUTIVE SECRETARY/NY, NY Min. 3 to 5 yrs admin exp. Pref. in cable tv, radio and e-media adv. See full posting and apply to www.cablevision.jobs req 11395BR (6/29)

JOB OPENING: VP ONAIR PROMO PLANING/SCHED/Nickelodeon/NY 8+yrs onair promo planing exp, Strategic & Creative thinker, Strng knwldge of Reach &Frequency, Strng Comm & Time Mgmnt skills. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (6/29)

JOB OPENING: ACCOUNT EXECUTIVE/Elmsford, NY:  Seeks AE for local ad sales.3 5 yrs ad sales exp. pref cable TV, radio, e-media adv.  Valid NY DL.  See full posting and apply to www.cablevision.jobs req 11402BR (6/26)

JOB OPENING: ACCOUNT EXECUTIVE/BROOKLYN NY:  Seeks AE for local ad sales.1 3 yrs ad sales exp. pref cable TV, radio, e-media adv.  Valid NY DL.  See full posting and apply to www.cablevision.jobs req 9911BRHi (6/26)

JOB OPENING: ADMINISTRATIVE ASSISTANT/Hallmark Channels/NY: Supports Lifestyle Programming & Marketing execs and team in NY regional office. View full posting & apply: www.hallmarkchannel.com “Jobs” (6/26)

JOB OPENING: EXP PROD ASST/On-Air PROMOS/NY: Assist producers, coord footage, logging, dub requests, QCing, maintain library. Req: Strong orgnztnl/comm skills, multi-task in fast paced envir Apply: [email protected] (6/26)

JOB OPENING: VP MUSIC BUS & LEGAL AFF/ABC/LA:Min 10 yrs music/TV prodn; JD, top negot/draft skills; advise rights/uses musical content & copyright/IP issues; knwldg of TV music legal concepts. Appl: www.disneyabcjobs.com #253103  (6/26)

JOB OPENING: SALES OPS ASST TEMP/TV One/NYC: data validation/entry; crspnd w/clnts & int. depts. Attn detail, MS Suite,min. 2 yrs office exp req’d. Paradigm/Brdwy Sys; Ad Sales Traffic exp a +; $17-$22 DOE Visit: www.tvoneonline.com (6/25)

JOB OPENING: SR RESEARCH ANALYST/Nickelodeon/NYC: 2 yrs exp TV ratings resrch; comp Nielsen (Startrak, NPower, MktBreaks). Prof Excel; str analy sk. Deep knwlg TV ind, ratings, media math. EOE/M/F/D/AAP. Apply www.mtvncareers.com (6/25)

JOB OPENING: RECRUITER/HBO/NYC: 5-7 yrs recruiting exp. in an “in-house” or “corporate” recruitment dept. Execute full life-cycle recruitment at all levels. Apply: http://bit.ly/95TeeZ , Req#117694 (6/25)

JOB OPENING: OOH & MAG. MEDIA PLANNER & BUYER/Pearl River, NY (15 miles from NYC): Min 3 yrs exp. in both mag. and OOH buying req’d. Resumes to: [email protected] or call 845-732-8943 (6/24)

JOB OPENING: DIGITAL RSRCH MGR/DISNEY/CA: 4+ yrs exp in digital research, media analytics tools, strong analy/written skills, BA/BS req. Apply at: www.disneycareers.com (ID250326)  (6/24)

JOB OPENING: ASSOC DIR, DIGITAL MKTG/National Geographic Channel/DC: 7+yrs Digital Mktg exp w/in Adv Agency a plus. Leads strategy & execution of all digital mktg efforts for NGC & NGWild. Apply @ www.foxcareers.com ref. FNG20095 (6/24)

JOB OPENING: DIRECTOR OF AD SALES RESEARCH/FX/ NYC: 6+ yrs exp at a media company in Ad Sales Research. Expertise in Nielsen, MRI, Simmons, etc. Exp with mngng & training other analysts. Apply @ www.foxcareers.com ref. FNG20042 (6/24)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED:Hard working, self-starter PRODUCTION MANAGER(NY)with Field Producing and Post Supervisor experience seeks challenging new position. Past companies include HBO, MTV, A&E, Thirteen & Nat Geo. [email protected]    (6/30)

SITUATION WANTED: MEDIA SALES/MARKETING MANAGER/LA: 15+ years experience in educational, documentary, advertising media sales,product,biz development. True Closer!!!!!  [email protected] (6/30)

SITUATION WANTED:  RESEARCH DIR/SALES STRATEGIST – 20+ yrs media, Nielsen, Hisp, research, sales, and presentation experience. Email: [email protected] (6/29)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (6/29)

SITUATION WANTED: PROJ MGR, INTERACTIVE PLATFORMS: Ideation and Implementation Expert, Brand-to-Consumer Exp: Moving to NYC 6/29. Looking for FT. 2+ yrs exp in digital media, 3+ in brdcst. http://www.linkedin.com/in/thomaskopczynski (6/25)

SITUATION WANTED: ACCOUNTING/FINANCE – 20+ yrs. experience in TV Broadcasting & Cable. Seeking FT/PT or Temp-to-Perm position: [email protected] (6/25)

SITUATION WANTED: Dedicated & exp’d SR TRAFFIC COORD seeks a challenging new position.8 yrs media (6+ yrs traffic) & rec’d 4 NBC Ovation Awards for going above & beyond, as well as demonstrating excellence. [email protected] (6/24)

E-mail [email protected]  or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected]  for specs.
 

WHAT’S ON TONIGHT –  WEDNESDAY, JUNE 23, 2010

ABC:   The Middle [r], The Middle [r], Modern Family [r], Cougar Town [r], Jimmy Kimmel Live’s Twilight Saga: Total Eclipse of the Heart
AZTECA: Laura de Todos, Al Extremo, La Loba
CBS:  How I Met Your Mother [r], Rules of Engagement, Criminal Minds [r], CSI: NY [r]
CW:   America’s Next Top Model [r], America’s Next Top Model [r]
FOX:  So You Think You Can Dance
ION:  Ghost Whisperer, Ghost Whisperer, Ghost Whisperer
NBC:  America’s Got Talent, America’s Got Talent, Law & Order: SVU [r]
PBS:   America’s Orchestra: Celebrating 125 Years of the Boston Pops, Harp Dreams/ Tube U: Basso Profundo
TELE: El Clon, Perro Amor, Donde Esta Elisa?
UNIV: Hasta que el Dinero Nos Separe, Soy Tu Duena, Don Francisco Presenta

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