CLOSE TO HOME
POSTS THE HIGHEST TIME PERIOD GAINS OF ANY NEW DRAMA

+71% W18-34          +61% W18-49
+50% A18-34          +40% A18-49

CLOSE TO HOME
Available exclusively from Warner Bros. Domestic Cable DistributionSource: NTI Explorer, Live US Rtg. New Dramas (9/19/05-1/12/06) vs. Year-Ago Time Period (9/20/04-1/13/05).  New Dramas=Ghost Whisperer, Bones, Criminal Minds, Supernatural, E-Ring, Invasion, Prison Break, Commander In Chief, Related, Surface

CYNTHIA TURNER’S
Cynopsis

01/25/06

Good morning. It’s Wednesday, January 25, 2006, and this is your first early morning briefing, coming to you from the NATPE Convention in Las Vegas:

Say hello to The CW, a new network comprised of what will be the former WB and UPN networks. CW presumably is a combination of parent company names, CBS and Warner Bros.  The new network launches in September 2006, effectively shutting down UPN and WB at the same time.

Programming: As far as programming, the lineup will marry the best from both networks.  Precisely what shows will be carried over to the new CW has not yet been announced, but the potentials list includes America’s Next Top Model, Girlfriends, Everybody Hates Chris from UPN, and Gilmore Girls, Smallville, and Reba from the WB.  The final word will come from Dawn Ostroff, President of Entertainment for CW.  The schedule will mirror the current WB model: M-F 8-10p, Sun 7-10p, Sun 507, and M-F afternoons from 3-5p as well as Saturday mornings 7a-12n with Kids WB lineup.

Network Affiliations: Basically, Tribune-owned WB stations will be rebranded The CW in the market; while CBS-owned UPN affiliates will get the CW affiliation in those markets.  However, it gets more complicated in the seven markets where Tribune and CBS own overlapping WB and UPN affiliates–that is, Boston, Dallas, Miami, New Orleans, Philadelphia, Atlanta and Seattle.  Here’s the breakout:

• Tribune will be the CW affiliate in Boston, Dallas, Miami, New Orleans, New York, Los Angeles, Chicago, Washington, D.C., Houston, Denver, St. Louis, Portland, Indianapolis, San Diego, Hartford, and Albany. 
• CBS owned UPN stations in 12 markets will be rebranded The CW in Philadelphia, Atlanta, Seattle, San Francisco, Detroit, Tampa, Sacramento, Pittsburgh, West Palm Beach, Norfolk, Oklahoma City and Providence.
• As far as all the other markets with both a WB and a UPN affiliate, one or the other will get the new brand, which by definition means the other will now be a new Independent.  The full distribution of the new network is expected to exceed 95% of the country.

Management: Dawn Ostroff, currently President of UPN, will become President of Entertainment and John Maatta, currently Chief Operating Officer of The WB, will become COO of The CW.  Bill Morningstar, The WB’s EVP/Advertising Sales will become the head of sales reporting to Maatta. Other responsibilities that will report to Maatta include business affairs, network distribution, legal, finance and human resources.

On the NATPE floor, here are some of the issues the news of this new merged network raises:

• Programming:  A sudden slew of new independents all looking to fill their primetime schedules … with what? Movie packages suddenly become a premium, first or second airings of daytime talk programs, sitcoms.  These stations have a very short time to prepare and a lot of time to fill.
• The WB 100+ Station Group:  What happens to this entire entity?  Does it fall by the wayside as over-the-air affiliates take the new CW affiliation? Speculation suggests yes.
• Current Network Affiliations: How will CBS/Warner Bros. choose between the current WB and UPN affiliates in markets where there is no Tribune or CBS owned station?  By overall ratings strength, as well as by depth and significance of current programming contracts?  And how soon will these notifications be made so that programming to fill the void in September can be purchased?
• Syndication: Certainly, this will be a true boon for the syndication business with a flock of new Indies on the horizon.  And a return for fuller and more significant movie packages, as well as the weekly barter action hours.  A couple of likelihoods – more off-net syndication coming from cable to broadcast; and fast-tracking some off-net 60m series into syndication. And potential for international hours returning to the US for primetime weekly airings, tho residual money may suggest that is a foolhardy idea.
• Financial Impact:  There will likely be several markets where a station will lose its affiliation, thereby greatly diminishing the station’s value. These are often stations that have also taken out bank loans to upgrade to digital, and will still have to pay those loans.  The prediction from NATPE attendees is many of these stations will go dark and/or sell at drastically reduced rates.
• The Upside:  Tribune no longer is committed by 22% to the WB Network, and footing 1/5 of the financial loses – and owns none of the new network.  Additionally, though it will continue to pay reverse compensation to the network, the likelihood is it won’t be as steep. At the end of the day, it gets network affiliates that are potentially stronger than either WB or UPN individually, have all the best in programming both have to offer, including says Dennis Fitzsimmons America’s Next Top Model, Everybody Hates Chris, Gilmore Girls, Girlfriends and Veronica Mars.

 *MORE GOOD STUFF*NATPE Programming Highlights:

• NBC Universal has cleared The Megan Mullally Show in more than 70% of the country for a fall start.  Among the newest clearances are WHDH/Boston, WDIV/Detroit, WFTV/Orlando, WFTS/Tampa, WOIO-WUAB/Cleveland, KNSD/San Diego, WISN/Milwaukee, KTVK/Phoenix, KARE/Minneapolis, WISH/Indianapolis and WBAL/Baltimore.

A new distribution deal signed with Stephen J. Cannell and Carsey-Werner, where the timing couldn’t be better (see top story).  The Stephen J. Cannell library will be handled by Carsey-Werner, both domestically and internationally, and includes a number of 60m shows such as Wiseguy, A Team, The Commish, Hunter, 21 Jump Street, The Rockford Files and others, according to Broadcasting & Cable.

God has spoken – and he had nothing to say about The Book of Daniel, which has been unceremoniously dropped from its Tuesday 10p time period on NBC. The show drew criticism from the American Family Association, and was not carried by 7 NBC affiliates due to content issues. Wtih that said, ti wasn’t the content that caused the network to drop the show, it was the low viewing numbers.

Mobile media provider InfoSpace Inc. and fuse, have bonded for a mobile entertainment initiative whereby InfoSpace will provide fuse with mobile content including ring tones, graphics and games. This content will be available to consumers on the fuse mobile storefront in the second quarter of 2006.  The mobile content will be connected to on-air series via a code which the consumer will then use to place their order from a mobile storefront managed by InfoSpace.

Fox Networks Group’s Fox Reality network has paired with 2waytraffic, an interactive content developer and producer, to create a new subscription service for mobile phone users whereby the consumer will be able to access daily recaps of various series on the network. They will also be able to respond to sweepstakes as well as calls for auditions. The service is expected to launch this spring.

* EXECUTIVE MOVES *
TV Guide Channel has appointed Leslie Furuta as VP/Communications. She will lead TV Guide Channel’s overall communications strategy and media relations with a focus on increasing brand awareness for the network and its entertainment programs. Reporting to President Ryan O’Hara, Leslie will be based at the company’s Hollywood headquarters.
 
TV Guide Magazine announced Craig Tomashoff has been promoted to West Coast Bureau Chief.  He will oversee all aspects of the west coast-based editorial office and act as the primary liaison with the magazine’s New York bureau. 
 
Rainbow Media announced that Catherine Mullen has been named EVP and GM for fuse. In this role, Catherine will report to Andrea Greenberg, President of Rainbow Media Ventures. She will oversee the day-to-day operations of the network by spearheading all programming, marketing, and development activities for the network and its digital offerings.
 
Gemstar-TV Guide International, Inc announced the formation of a new, cross-platform Product Development and Technology group.  Joining the company to head up this important new group are Steve Shannon, who has been named EVP and GM/Product Development and Michael Starkenburg, who has been named SVP/Technology. 
 
Revolution Media has hired Leslie Mull as its new Account Director. Leslie is the former SVP and Director of Broadcast Buying for GREY WORLDWIDE/MEDIACOM Los Angeles.
 
Court TV has named Dara Cohen as VP/Scripted Programming. She will be responsible for developing new scripted series, miniseries, limited series and Movies-of-the-Week, as well as overseeing current scripted programming. Dara comes to Court TV from Revolutions Studios, where she was a Senior Development & Production Executive.
 
AOL announced  the appointment of Janet Rollé to VP/GM at AOL Women’s & Lifestyle Programming. In her new role, Janet will oversee the direction and development of editorial content for a variety of key programming areas. Additionally, she will continue to helm the AOL Black Voices service as VP and GM, a role she has held since joining the company in July of last year.
 
Lifetime Television has promoted Colette Shelton to VP/Reality Programming. In her new role, Colette will continue to be involved in developing new non-fiction projects, as well as overseeing current reality series for the Company.

Univision Communications Inc. announced the upping of Otto Padrón to SVP/Programming and Promotions for the Univision Network, effective immediately. In this role, he will continue to oversee all aspects of programming, scheduling, acquisition, promotions and research for the network. Padrón will remain based in Miami and will continue to report to Alina Falcon, EVP/Operating Manager for the Univision Network, Univision Communications Inc.

Michael Becker has rejoined the ABC Television Network as VP/Integrated Marketing and Promotion, Primetime. The appointment, effective immediately, was announced today by Dan Longest, SVP/Integrated Marketing, to whom Mr. Becker will report. Mr. Becker will be based in Los Angeles. * RATINGS *Top Ten Basic Cable Ad Supported Network Rankings among Total Viewers for the week of 1/16-1/22/06:
Primetime      (000)    Total Pgm Day   (000)
USA              2593     NICK              2175
TNT              2005     NAN*              1469
TBS              1768     USA               1285
NAN              1563     TNT               1261
FOXNEWS 1521     CARTOON 1052
ESPN             1488     TBS               1036
HISTORY 1480     LIFETIME         1002
LIFETIME         1415    ADULT SWIM*     988
FX               1376     FOX NEWS        928
CARTOON 1307     ESPN             770
 Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television Universe of 109,600,000 homes
* = Network broadcasts less than 51% of minutes in a 24 hour day. Primetime listing only includes those networks broadcasting more than 51% of the primetime hours (M-Su 8p-11p)

Top Ten Basic Cable Ad Supported Network Rankings among A18-49 for the week of 1/16-1/22/06:
Primetime     (000)     Total Pgm Day   (000)
USA              1210     NAN*              658
TBS              1075     TNT               639
TNT              906      USA               633
FX               829      TBS               593
SPIKE            711      NICK              523
ESPN             669      LIFETIME         568
SCIFI            589      ADULT SWIM      452
HISTORY 560      ESPN              440
DISCOVERY        558     FX                433
LIFETIME         554     SPIKE             412
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television Universe of 109,600,000 homes
* = Network broadcasts less than 51% of minutes in a 24 hour day. Primetime listing only includes those networks broadcasting more than 51% of the primetime hours (M-Su 8p-11p)

Monday- A18-49 Analysis:  CBS led on Monday night with a 5.1/13 among A18-49, according to fast affiliate numbers from Nielsen Media Research.  At 8p  ABC and CBS were in a dead tie, each posting a 4.0/10.  At 9p Fox’s 24 jumped out in front with a 5.8/13 while CBS’ 9-10p average was a 5.4/12, fueled in part by the premiere of Courting Alex which drew a 5.0/11, dropping just two share points from its lead-in. At 10p a repeat of CBS: Miami won with a 6.4/16.

Live + Same Day Ratings: Monday, January 23, 2006 – time period averages. Source: Nielsen Media Research.

CBS     10.0/15 King of Queens [r] 7.5/11, How I Met Your Mother [r] 7.1/10, Two and a Half Men [r] 10.8/16, Courting Alex [p] 9.6/14, CSI: Miami [r] 12.4/20

Fox     7.7/11   Skating with Celebrities 7.0/10, 24  8.4/12

NBC     6.6/10   Surface 5.2/8, Las Vegas 7.1/10, Medium 7.5/12

ABC     5.9/9    Wife Swap [r]6.7/10, The Bachelor: Paris [r] 5.2/7, The Bachelor: Paris 5.9/9

WB      2.6/4    7th Heaven 3.6/5, Related  1.7/2

Univ    2.3/4    Contra Viento y Marea 2.5/4, Alborada 2.7/4, Cristina  1.8/3

UPN     1.9/3    One on One [r] 1.9/3, All of Us [r] 1.9/3, Girlfriends [r] 2.1/3, Half and Half [r] 1.8/3

A18-49:         CBS 5.3/13, Fox 4.0/10, ABC 3.8/9, NBC 3.4/8, Univision 2.0/5, WB 1.2/3, UPN 1.1/3

The History Channel presents This Day in History:
1961- With his magnetic personality on display, President John F. Kennedy participated in the first live presidential news conference from Washington, DC.

Answer to Yesterday’s Trivia Question: Who was known as the barman poet both in NYC and a Caribbean Island? TOM CRUISE IN COCKTAIL     Kudos to:  Bruce Cohen-MediaEdge/NY; Michael O’Connor-Nat’l Broadcast Supervisor/NY; Alex Clift-Digital Media Sales/NY; Keith Figa-Turner Sports and Entertainment/NY; David Gill-Clear Channel/Mobile AL; Jennifer Bryars-WJTC/Mobile AL; Brian Harder-Comcast Spotlight/Chicago; Randi Oken-NCC/Dallas; Dan Gershon-DTM Films/LA; Tim McGowan-KCBS/LA; Alicia Smits-VIP/Madison; Russ Urquhart-Antley Drive Productions/LA; Ray Sweeney-MTV/Toronto

Today’s Trivia Question:  Tommy Lee Jones and Al Gore were Harvard roommates.  Together they were the model for a movie character.  What film character did they inspire? (
with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn
01.25.06 – 3:01a
Ad Sales – Barbara Shapiro – 203-583-1224 /

Classifieds – Trish Pihonak – 203.926-9878 (new number!) /

Cynopsis : In Your Ear podcast available for download at iTunes and/or Yahoo Podcast at http://podcasts.yahoo.com/
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Copyright Cynthia Turner 2006

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JOB OPENING: RES. ANALYST/ Endeavor Agency:1 yr. Nat’l research exp. Req’d. Must have strong Nielsen Galaxy Explorer skills, be detail oriented & highly org.  Should also have exp w/ Nielsen Ad Views.  Res:
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JOB OPENING: MGR/DIR PUBLIC RELATIONS/CNBC/NJ/NY area: 5-7 yrs PR exp. Solid media contacts in TV community and press. Strong writing skills, self-starter & strategic thinker. Apply @ www.nbcjobs.com   Job# 459545 (2/1)

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JOB OPENING: SECRETARY /Rainbow/Long Island 5 years Sec exp. Support Sr. Exec & dept with day to day admin duties. Strong MS office, Exc Comm skills a must. resumes to
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JOB OPENING: VP, CREATIVE DIR/ Oxygen/NY: Lead in-house print creative group & on-air graphics team. Strategic art dir w/ 10+ yrs exp. Learn more: www.oxygen.com. Resume to
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JOB OPENING: FULL-TIME SMOKE PROMO EDITOR NEEDED/Tulsa OK: Flame/Flint experience desired.  Send resume & DVD demo to: TV Guide, Creative Services Dept., Attn: Smoke Editor, 7140 S. Lewis Ave., Tulsa, OK 74136  (1/27)

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JOB OPENING: ADMINISTRATIVE ASST /AD SALES MARKETING / HGTV / NYC. Exp. w/ sales promotions, nat’l sweepstakes & knwldg of cable industry a +. Resume w/ salary to:
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WINTER INTERNSHIPS – These positions are for credit only – nobody gets paid here.  They are posted for free, and students work for school credit only.  For more information on the specs for posting an Internship ad, email Trish at
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WINTER INTERNSHIP CREDITS ONLY: Sony Pictures Television International Marketing/LA To participate in the daily activities of the CREATIVE SERVICES GROUP. Must be avail 15-20 hrs/wk. Resumes:
(1/31)

WINTER INTERNSHIP CREDITS ONLY:  PT Internship for LAbook agent.School credit avail.Approx. 15 hrs. wk. Great mentoring opportunity. Start1/06.See www.MartinLiteraryManagement.com E-mail cvr letter and resume.  Must be SFV local and have car (1/31)

WINTER INTERNSHIP CREDITS ONLY: Sesame Workshop/NYC has internship opportunities in our International Production Dept. Dubbing and some admin. duties. Must be avail 2-3 days/wk. Apply to: Pamela.liu@sesameworkshop (1/31)

WINTER INTERNSHIP CREDITS ONLY: : OFFICE INTERN/ NYC Based Mrkting CO: Help w/ various aspects. Fun, hands on and fast paced environment. JRs/SRs encouraged. Credit Only. Stipend for meals. Res:
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SITUATION WANTED: ASSOC/ SEGMENT PRODUCER: 5yrs film & TV exp. I cast, story research, direct talent, create shotlists, shooting schedules & maintain show budgets. Skilled shooter/editor/writer. Team player/leader.
(2/1)

SITUATION WANTED: Experience in nationally syndicated shows on Discovery and TLC. Available immediately to asst with duties on set or asst with wardrobe. Positive outgoing personality. MA in Film.
(1/31)

SITUATION WANTED: EXP.PUBLICIST seeks post in busy MRKTNG office. Film, TV, web, digi, or lit. Xpert in prog/project promo w/top TV & pic skills that translate.Pro writer, “out of the box” thinker. Contact:
(1/31)

SITUATION WANTED: PRODUCTION COORDINATOR: OC/LA-4yrs exp. I do budgets, shotlists, shooting schedules etc. Positive personality w/out the ego or attitude. Travel OK. BA in Cinema and TV Production.
(1/27)

SITUATION WANTED: AVAILABLE PA with experience on the Today Show, writing for Baseball publication and work on extreme sports tv show. Available immediately to log, research and help in any way. 
(1/26)

SITUATION WANTED: BUDGETS/ FREELANCER available for budget work. All genres: reality, game, episodic, feature films. Budgets from $75K to $15 Mil. Union/Non Union. 15 years of experience. Contact:
  (2/9)

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WHAT’S ON TONIGHT: Wednesday, January 25, 2006

ABC              George Lopez, Freddie, Lost, Invasion
CBS              Still Standing, Yes Dear, Criminal Minds, CSI: NY [r]
FOX              American Idol, Bones
NBC              NBC Special: Jamie Foxx Unpredictable, The Biggest Loser: Special Edition, Law & Order [r]
i                Sue Thomas F.B. Eye, Early Edition, Doc
UPN              South Beach, Veronica Mars
WB               One Tree Hill, Beauty & the Geek II
TELE             El Cuerpo del Deseo [7;45],  Corazon Partido, Decisiones-Casos Extraordinarios, Decisiones
UNIV             Contra Viento y Marea, Alborada, Don Francisco Presenta