Cynopsis: Sports
08.07.13

Good morning. It’s Wednesday, August 7, 2013, and this is your first early morning Sports briefing. 

The NBA’s broadcast schedules are locked in, with ABC, ESPN, TNT and NBA TV all in line to once again deliver hundreds of games throughout the season. ESPN will offer 90 games this year, including 15 exclusive ABC broadcasts with the slate set to tip off on Nov. 1 with a doubleheader of Heat/Nets at 8p followed by Spurs/Lakers. The company’s traditional Christmas Day lineup will see five games that include Thunder/Knicks and Heat/Lakers on ABC while ESPN will carry Bulls/Nets at noon and a primetime doubleheader of Rockets/Spurs and Clippers/Warriors. Overall the schedule will see 16 appearances by both the Heat and Knicks and more than a dozen appearances each by the Lakers, Thunder and Bulls

Around the dial on TNT, Turner Sports will launch its 30th consecutive year of NBA coverage with a doubleheader on Oct. 29 featuring the Bulls/Heat and Clippers/Lakers. TNT will televise 52 games during the regular season that will include 10 appearances by the Clippers, Lakers and Thunder, as well as nine appearances each by the Heat, Knicks, Bulls and Rockets. TNT will televise 20 Thursday night NBA doubleheaders during the regular season. For the 12th consecutive year, TNT will NBA All-Star 2014 including NBA All-Star Friday (Feb. 14) and the exclusive presentation of NBA All-Star Saturday (Feb. 15) and the 2014 NBA All-Star Game (Feb. 16) in New Orleans.

Finally, NBA TV will see 97 games this season with the slate beginning on Oct. 30 with the Nets/Cavaliers followed by Lakers/Warriors. The channel will look to build upon its most-viewed complete regular season ever, with 12 doubleheaders and up to nine appearances by the Heat, Thunder, New York Knicks, Lakers, Clippers, Spurs, Nets, Bulls, Rockets, Warriors and Pacers.

On the Air

NBC Sports had its own victory from the Cowboys/Dolphins NFL Hall of Fame game, with an average of 10.1 million viewers tuning in, according to official national ratings released from Nielsen. The network’s telecast of the first game of the NFL preseason scored the highest rating in the Adults 18-49 demo (3.8) for any primetime telecast on any night on ABC, CBS, NBC or Fox since Game 7 of the NBA Finals on June 20 and marks the most for an NFL preseason game in two years. Top markets included Dallas with a 17.0/30, followed by New Orleans, Austin, San Antonio and Miami.

ESPN continues to bet big on college football, announcing that its staple series College GameDay was expanding to three hours this season, with a special four-hour opener on Aug. 31 at Clemson. The series will run during the 9a-noon block on Saturdays and once again feature Chris Fowler as host, with Lee Corso, Kirk Herbstreit, Desmond Howard and David Pollack and reporting by Samantha Ponder, Tom Rinaldi, Scott Van Pelt and Gene Wojciechowski.
 
FOX Sports 1 continues to beef up its roster with the addition of Mike Hill for the upcoming FOX Sports Live and FOX Football Daily. Hill will take on multiple roles, providing news updates and serving as guest host for FOX Sports Live. Hill previously worked at ESPN with hosting roles that include SportsCenter, ESPNews, NBA Tonight, NFL Live, Baseball Tonight and ESPN First Take. He also co-hosted the ESPN Radio program, Hill and Schlereth, with Mark Schlereth, among others.

FS1 also brought on NHL Hall of Famer Chris Chelios, who will join the new network as an NHL and Olympics analyst. Chelios will offer commentary on the NHL as well as the 2014 Winter Games in Sochi, Russia, across all FOX Sports platforms, including FOX Sports 1. He joins Michelle Kwan and Picabo Street, who were previously announced as FOX Sports Olympic analysts.
 
PGA Championship winners Tiger Woods  (2007, 2006, 2000, 1999), Keegan Bradley (2011) and Davis Love III (1997), along with Phil Mickelson (winner of the championship in 2005), Adam Scott and Justin Rose, will get the spotlight as part of TNT and PGA.com’ s coverage of the 95th PGA Championship this weekend. PGA.com will offer live coverage of the marquee group consisting of Woods, Bradley and Love III on Thursday, Aug. 8, beginning at 8:35a. The second marquee group  featuring Rose and Mickelson  will begin their round on TNT and PGA.com at 1:45p. Overall, TNT will televise 18 hours of exclusive live action including six hours each day on Thursday and Friday, Aug. 8-9, from 1-7p along with live coverage of the third and fourth rounds on Saturday and Sunday, Aug. 10-11, from 11a-2p.

Speaking of golf, Golf Channel announced that the upcoming run of Big Break NFL will include 12 previous Big Break competitors taking part in the action starting Oct. 8 at 9p. The all-star cast will be comprised of several of the series’ most captivating and polarizing personalities returning for a second chance at kick starting their professional golf careers.

MSG Networks and FOX Sports Media Group entered an agreement to bring live ACC football and basketball and Big East basketball to MSG Networks this fall. MSG Networks will carry up to 10 ACC football games and up to 23 men’s ACC basketball games, along with select women’s basketball and Olympic sports. MSG will also offer up to 10 Big East basketball games.

Alex Rodriguez’s return to the Yankees drive viewership for YES Network, which averaged a 4.34 TV household rating with 393,000 average total viewers in the New York DMA during the game, according to Nielsen. That marks the network’s highest-rated Yankees telecast of this season.  

Rights deals, Regulation and ROI. Oh My! Join is for a special look at the state of sports media on Aug. 14 at the Cynopsis Sports Business Summit in NY. Sports Illustrated’s Richard Deitsch sits down with deal makers that include Showtime’s Stephen Espinoza, NBC Sports Group’s Jon Miller, Univision’s Juan Carlos Rodriguez, ESPN’s John Kosner and YES Network’s Tracy Dolgin. Register now at http://www.cynopsissportssummit.com

A CYNOPSIS MESSAGE

Sponsorship & Promotion

Mercedes-Benz extended its pact with the PGA of America, and will maintain its Patron partnership with the golfing body through 2017. The deal continues the carmaker’s run as the official vehicle of the PGA of America as well as a variety of golf events, including the PGA Championship, the Senior PGA Championship presented by KitchenAid, and as the official patron of the 2014 Ryder Cup. In addition, the agreement will run through the centennial celebration of the PGA in 2016.

In a similar vein, KitchenAid signed on for an extension to hold the presenting sponsorship of the Senior PGA Championship through 2018. In addition, the brand will continue as the Official Home Appliance brand of The PGA of America.

Digital & Technology

Continuing our golf run, Golf Digest is launching a video series for the PGA Championship dubbed Major Moments: The PGA Championship that will utilize the publication’s writers and editors (along with golf World) to examine the Championship’s history, its best finishes, surprise champions and a preview of Oak Hill.

LeaguePlus is launching a fantasy football app designed to beef up the team ownership experience with features that include the ability for team managers to sign players to long-term contracts, locking up a roster spot for future years as well as have practice squads, rookie draft picks and free agent auction bidding. The game will be available for free later this month.
 
Roster Moves

Al Jazeera America announced that Jeff Green and Neal Scarbrough are going to head up sports programming for the channel. Scarbrough previously served at Comcast and will serve as senior executive producer for Al Jazeera sports programming. Green was previously supervising producer of special events at Current TV and will now serve as executive producer of sports programming.

Octagon promoted Aldo Kafie to Group Director within the Access unit of its North American Marketing & Events Division. In his new role, Aldo will continue to provide Multicultural marketing expertise to the agency’s portfolio of clients, including Allstate and Castrol.

Advantage International hired Leeann Logue as Account Director in its Norwalk, CT office where she will lead sponsorship strategy and activation planning for the agency’s LG Electronics client. She previously worked at Sports Illustrated where she spent seven years in integrated client marketing supporting clients such as; P&G, Subway, Bose, Kraft and AT&T. 

The Main Event, the featured game of the day sponsored by Thuuz, real-time sports discovery for mobile & connected TV platforms
Dodgers vs. Cardinals tonight, 8:15p. Thuuz rating: 88
The Dodgers have won 16 straight road games entering Tuesday’s game. On ESPN.

A CYNOPSIS MESSAGE

ON THIS DAY in 2007: Barry Bonds breaks Hank Aaron’s record by hitting his 756th home run.

In The Know: With what two teams did Chris Chelios win his three Stanley Cups? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Answer to Our Last Sports Trivia Question: While the Steelers have a slew of famed jersey numbers, only one has officially been retired. Who wore that number? Answer: Ernie Stautner who wore #70. Kudos: Michael Ritz-BucStar Consulting/NY; Jonathan Lipson-Active International/Pearl River; Noah Coslov – CineSport/NY; Joe Guarnieri-ESPN Remote Operations/Bristol;Gregg Hess-NCC Media/Atlanta; Dan Elias-Verizon FiOS TV/Sterling; Synda Kollman-Charter Marketing Group/Boca Raton; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Los Angeles local/LA; Judie Henninger-Valentine Productions Inc./Santa Monica.

A CYNOPSIS MESSAGE

Later — Chris
Chris Pursell for Cynopsis | Sports
08.07.13

Roberta Caploe: Editorial Director
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here. Or for further assistance please email [email protected].

Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here.

JOB OPENING: SALES PLANNER/OVATION/NYC: Create sales proposals, steward accounts, interface w/agency buyers + clients. Min 1+ yrs ad sales  dealmaker, media math. BA/BS req’d send resume to [email protected] (8/14)

JOB OPENING: AD SALES PLANNER/NUVOtv/NYC: Exp’d sales plnr to dvlp customized plans/presentations for Ad Sales clients. Great opp for someone looking to join fast growing bus w/future growth opps. Res/salary history: [email protected] (8/14)

JOB OPENING: EXEC ADMIN ASST, PRGMNG/Crown Media/Studio City: Support EVP, Prgrming/VP, Sched & Acquisitions/VP, Prgrmng for Hallmark Channel & Hallmark Movie Channel. 3 yrs exp supporting Sr execs/prior exp TV/Prod. Info/apply HERE (8/14)

JOB OPENING: DIR ACCT MNGMNT/Origin Digital, an Accenture Co./NYC. Worldwide leader in enabling LIVE events on 2nd screens, seeking star to build revenues. New media/sports/sale/tech. background. [email protected] (8/14)

JOB OPENING: DIR. DIGITAL PRODUCTION OPS/Hub/LA: Resp: planning, dev/design strategic thinker, attn. to detail. 7 + yrs web editorial 4 + yrs mgt. role Exp. Apply at: www.hubworld.com/careers (8/14)

JOB OPENING: INTERACTIVE PRODUCER/Hub/LA: Resp: concept, build, launch & mgr’ing entertaining content exp. on hubworld & various dig. platforms 5+ yrs online content. Apply at: www.hubworld.com/careers (8/14)

JOB OPENING: DEV EXECS: Magnetic LA. Fast-growing TV prodco looking for dvlpment execs. Strong writers, knwldg of current prgrmng/trends, dvlpmnt casting, sizzle reel production, format dvlpmnt, Photoshop, AVID. Send resume HERE (8/13) 

JOB OPENING: SR ACCT EXEC AD SALES/NY: Expanding Ad Dept. 70m+ Sports Net. 10+ yrs. TV ad sales exp. Excellent agency relationships. Send resume and cov ltr ATTN: ROSE: [email protected] (8/13)

JOB OPENING: CREATIVE DIRECTOR/PROMO PRODUCER/NY: Min 10 yrs TV Network exp. TV Promo & Avid/AE exp req. Sports background a plus. Send res and cov ltr: ATTN: ROSE [email protected] (8/13)

JOB OPENING: EDITOR/NY: Min 10 yrs TV Network exp. Post production, Avid, Adobe AE exp. req. Sports background a plus. Send res and cov ltr: ATTN: ROSE [email protected] (8/13)

JOB OPENING: GRAPHIC DESIGNER/NY: Design/animate graphics for TV network. Digital exp. a plus. Sports background a plus. Send res and cov ltr: ATTN: ROSE [email protected] (8/13)

JOB OPENING: SALES REP/TRICK3D/ATL: Animation Studio seeks experienced sales person w/contacts in kids brdcst & media to manage and create client relationships. Send resume to [email protected] www.trick3d.com (8/13)

JOB OPENING: DIRECTOR, RESEARCH/Fusion, ABC/Univision JV, Miami: oversee all research functions for new network. Min 5 yrs exp incl primary, Nielsen, digital, ad sales. Min 3 yrs cable experience. Apply: HERE (8/13) 

JOB OPENING: SALES PLANNER/UNIVISION NTWK/NY: Create Sales Proposals, monitor/steward accts. Media planning exp pref’d. Knowledge of dealmaker a+. APPLY [email protected] (8/13)

JOB OPENING: SALES PLANNER/NYC: 1 yr exp in dig sales/plnng/trafficking. Generates dig media plans under AE & VP Sales. Ensures campaign delivey, makes adjustments, optimizations, & makes recs when approp. Assiss w/RFP’s & new biz. Apply HERE (8/10) 

JOB OPENING: RESEARCH ANALYST/E! NY: TV Research Analyst for E! Ent for report requests, viewership interpretation, study design. Nielsen Media Research, Star Media, MRI, Simmons preferred. 1-2 yrs experience. APPLY HERE (8/10) 

JOB OPENING: DIGITAL RESEARCH ANALYST/Freelance for E! and Esquire Network/LA: Ad hoc reporting. KPI measurements across VOD, mobile & cross platform. Rentrak, comScore, Omniture tools ideal. Apply HERE (8/10)

JOB OPENING: SALES STRATEGY LEADER/NY or VA: 10+ yrs exp, pref media. Develop sales strategies, implement sales incentive and performance across all Gannett. High Profile! Email: [email protected] (8/10)

JOB OPENING: RIGHTS & CLEARANCES SUPERVISOR/Leftfield/NY: Generates/tracks/compiles net deliverables. Watches down cuts, flags clearance/S&P issues. Estab/facilitate proper depart. workflow. Min 3 yrs exp. Res: [email protected] (8/10)

JOB OPENING: FX Networks/VP BROADCAST DESIGN/LA: Resp for the creative broadcast design, mging the design staff, and the daily maintenance of On-Air graphic. BA/BS, 10yrs exp, AVID/Cinema4 knowledge. http://bit.ly/1egPZmi (8/10)

JOB OPENING: MGR AD SALES RSRCH & BUS IN/NYC: 4+yrs exp in media rsrch w/brdcst or cble ntwk. Provide insight on sports media & sponsorship industry trends. APPLY HERE (8/10)

JOB OPENING: DIRECTOR, PUBLICITY/A&E/A+E Networks/NY: Develop/implement effective PR strategies, campaigns & execution resulting in positive media For A&E. Full info/Apply: http://www.aenetworks.com/careers (8/10)

JOB OPENING: SPECIALIST, AD SALES ADMINISTRATION/A+E Networks/NY: Training new employees ranging from Sales Service Rep to Acct Exec. Full Info/Apply: http://www.aenetworks.com/careers (8/10)

JOB OPENING: PRODUCER/NBCU2013/NYC: Producing content for all SNY Original programming. Apply HERE  (8/10)

JOB OPENING: SR. MGR INTEGRATED MARKETING/ABC FAMILY/BURBANK: Manage creative of integrated mktg for Nat’l Ad Sales and affiliates. 5yrs exp OAP/4yrs exp Wrt/Prod. Include reel/cover letter. Visit www.disneycareers.com REQ 120594 (8/9)

JOB OPENING: ASSOC PROD, ON-AIR PROMO/FOOD NETWORK/NYC: Write and produce on-air promotions, oversee graphics and VO talent. Must demonstrate creative sensibility. 1-2 years of relevant exp required. Apply HERE (8/9) 

JOB OPENING: TV PRGRM HOST/QVC Inc/West Chester PA: Female or male w/background in hosting TV, internet brdcsts, radio or live events. Resume, phone #/headshot &/or current photo/Video links of your hosting work to: HERE [email protected] (8/9)

JOB OPENING: GSN/NY/FRONT DESK/RECEPTIONIST/ASST: Administrative duties; Supporting Ad Sales and Affiliate groups. Knowledge of Microsoft office. Send res + CL to [email protected] (8/9)

JOB OPENING: FREELANCER/Mahwah, NJ: 5+ yrs nat’l media buying exp. needed to steward fall nat’l TV buys. 4-6 mths may lead to perm pos. Strong comm; excel; analytic skills. Resumes to: [email protected] (8/9)

JOB OPENING: MEDIA ASSIST/Mahwah, NJ: Leading kid media buyg/plng agcy looking for media plng assist, inputter, & day-to-day maint of kid buys. EXCEL WIZ A MUST. Great bnfits. Resumes to: [email protected] (8/9)

JOB OPENING: DIR. RESEARCH/REVOLT/LA: Mng resrch dept. Create analysis for prog/sales/digital. Req: Bach deg. 6-9 yrs experience TV/Resrch. Strong kwldge of millennials. Resume to: [email protected] (8/9)

JOB OPENING: DIR. PROG/PROMO SCHED/REVOLT/LA: Plan/execute prog/promo sched. Dev. strategies. Mng day-to-day sched. Mng live ntwk sched. Req: Bach deg. 5-7 yrs experience TV prog. News/music exp a +. Resume to: [email protected] (8/9)

JOB OPENING: DIR, CREATIVE SERVICES/NBCU/EAST COAST: Description: Develop and work with Creative Services Team to identify and define brand identity for Comcast SportsNet Chicago. Apply HERE (8/8) 

JOB OPENING: SR DIR, BRAND & MEDIA STRATEGY/History/NY: Oversee & guide all facets of HISTORY’S consumer mktg & paid media strategy. Min 6 yrs exp on client side or at an agency working w/cable of brdcst client. Apply:  HERE (8/8)

JOB OPENING: PREDITOR/WUSA/DC: Proficient on Avid Media composer & Adobe Creatve Suite. Min 3 yrs. producing/editing/writing promos. After Effects & Photoshop skill pref. Need prvn track rec. of success creating finished promos Resume to: [email protected] (8/8)

JOB OPENING:  DIR, SCRIPTED SERIES DEVEL/MTV/Santa Monica: 7 yrs exp  scripted series. Solicit/dvlp new ideas for scripted series dev/mng current series. Supervise existing devel/production from paper-prod, post prod & del. Apply HERE (8/8)  

JOB OPENING:  VP, ORIG PRGRMNG & DEVEL/Comedy Central/Santa Monica. 8+ yrs exp. Maintain strong relationships w/talent comm, representatives & prod. Oversee paper dvlpmnt, hiring producers, casting, staffing & prod supervision. Apply: HERE (8/8) 

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIPS CREDITS ONLY: INTERNSHIPS/Norwalk CT: Video/Post prod/Content & story dvlpmnt/social media/PR/Editorial/Advrtsng & mkgt + others. Full & PT hrs avail & Open to Jr & Sr yr undergrad or grad students. Res/cvr: [email protected]  (8/8)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Copyright Cynopsis 2013

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2013