Tuesday, September 11th, 2012


Click here for a sneak peek of this week’s all-new episode of

Braxton Family Values

The sisters get their feelings out
THURSDAY 9pm | 8c
only on WE tv



Good morning. It’s Tuesday, September 11, 2012, and this is your first early morning briefing.

Tonight’s Premieres:
NBC: Go On at 9p; The New Normal at 930p; Parenthood at 10p
FX: Sons of Anarchy at 10p
Investigation Discovery: Twisted at 10p
REELZCHANNEL: Bomb Girls at 10p

Tonight’s Finales:
ENCORE: The Crimson Petal and the White at 8p
Lifetime: Dance Moms at 9p; The Week the Women Went at 10p



Debuts of “House” and “Numb3rs”
Season Five Premiere of “Flashpoint” and All New Holiday Movies
“WWE Main Event” Kicks Off October 3rd at 8/7c

Visit iontelevision.com for More Information.


PBS stations nationwide are set to debut new cooking series, Martha Stewart’s Cooking School the weekend of October 6 and 7 (check local listings).  The half-hour weekly show will offer home cooks a culinary master class with the opening episode spotlighting the egg.   The series is a co-production of Martha Stewart Living Omnimedia in association with WETA.

Sunday’s third season premiere of Mira Quien Baila! (Look Who’s Dancing!) on Univision reached close to 7.6 million total viewers  that watched all or part of  the three-hour show.  The premiere, airing from 8p-11p delivered an average audience of 3.6 million total viewers.
The Dr. Oz Show, hosted by Mehmet Oz, M.D. launched its fourth season in national syndication beginning yesterday.  Highlights during this opening week include Dr. Oz on Wednesday chatting with First Lady Michelle Obama for the first time about her health concerns regarding her family and exclusively sharing two new health issues pertaining to her Let’s Move! initiative.  The Dr. Oz Show is cleared in more than 99% of the US and is co-produced by Harpo Productions and Sony Pictures Television (SPT) and is distributed by SPT.

Animal Planet has renewed Call of the Wildman for a second season comprised of 20 half-hour episodes for 2013.  Sharp Entertainment produces for Animal Planet.
Also renewed for a new season is Rob Dyrdek’s series Ridiculousness for MTV.  The network handed the Dickhouse-produced show an expanded 20-episode third season.

A seventh season is on tap for Blog Cabin at DIY Network.  Blog Cabin is the interactive series that has online users vote on the design features for a vacation getaway that they could win.  The series will be highlighted on six special episodes of other DIY Network shows: Mega Dens, Bath Crashers, Yard Crashers, House Crashers, Kitchen Crashers and Desperate Landscapes.  RIVR Media will produce the series’ one-hour special that will showcase the transformation.

TV Land is bringing back the classic sitcom The Cosby Show to primetime.  Beginning yesterday, TV Land now airs the Bill Cosby-starring show in a one-hour block weeknights from 8p-9p.  The Cosby Show will also air two weekend marathons this Saturday from 5p-9p and also on Sunday from 930a-230p. 

Cynopsis Media announces its inaugural Most Intriguing People Awards; nominate those you think are making significant contributions to the media industry.  Call for nominations end November 1!


Miniseries Titanic: Blood and Steel from De Angelis Group, with 12 one-hour episodes was picked up in the US by Starz Entertainment’s ENCORE as the result of a new licensing deal made between Tandem Communications and Lionsgate.  To date, Tandem Communications has sold the miniseries in 50 territories worldwide. 

Martha Stewart Living Omnimedia Inc. is making full episodes of its programming available for the first time on Hulu and Hulu Plus.  Other MSLO short-form video content will be distributed via The AOL On Network reaching its 52.9 million viewers.  The new content deal will include MSLO’s 15,000 how-to videos featuring Martha Stewart, Chef Emeril Lagasse and Lucinda Scala Quinn, star of the Mad Hungry TV series and Executive Editorial Director of Food and Entertaining at MSLO.  In addition, MSLO is working with Fullscreen, Inc. to help optimize and manage its video content on YouTube.

The Me-TV Network secured an affiliation deal with WBIR/Knoxville owned by Gannett Company.  The TV network featuring classic TV shows will launch on WBIR this fall.  The Me-TV Network is now cleared in more than 83% of the US on 136 affiliates.

Rive Gauche Television acquired the crime series Evil Twins produced by Sirens Media.  The six-episode one-hour series airs on Investigation Discovery in the US.


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Travel Channel is moving forward with production on a trio of new original unscripted series.  Edge of America with six half-hour episodes follows entertainment journalist Geoff Edgers as he discovers the many ways Americans have fun.  Magilla Productions is behind the project.  Series #2 is Feed the Beast with six half-hour episodes watches as host Mikey Roe checks out the nightlife and late-night eateries in a different major city each week.  Sharp Entertainment is producing.  The third series is under the working title of Kevin Michael Connolly Project from Crazy Legs Productions.  This series has author, photographer and self-styled thrill seeker, Connolly (who was born without legs) pushing himself to the limit with various activities such as rock climbing, skiing, hiking and more.

Jack Osbourne will serve as executive producer on a new 16-episode series for Nat Geo WILD titled Alpha Dogs.  The half-hour series follows the training behind an elite force of K-9s dedicated to serving our country with police departments, the Secret Service and each branch of the military.  Rob Worsoff will also executive produce along with Osbourne as their Schweet Entertainment, LLC banner produces.   

Just before the premiere of its 38th season, NBC’s Saturday Night Live added three newcomers to its cast roster.  Aidy Bryant, Tim Robinson and Cecily Strong will become the new featured players.   The threesome all hail from the Chicago improve scene including Second City which launched the careers of past SNL cast members John Belushi and Bill Murray.

Casting Call: A New York-based production company is looking for fun, intense and highly involved parents who think their kids are the Next Food Stars of America.  Do you think your child has what it takes to be the next Rachael Ray or Bobby Flay?  If you do, please send an email to:

[email protected] to have your kid be considered for this food competition show.


Cynopsis: Digital Video Measurement Summit
Monetizing Cross-Platform Video
November 14 | JWT, NYC | 11:30am-6pm | Register Now

Don’t miss out on the summit’s must-have insights on audience measurement, digital ad delivery & maximizing ROI.  Meet & mingle with the sharpest minds in strategic digital marketing, viewer engagement and cross-platform media planning and placement.

[Registration Questions: Jenn Sredzinski | Sponsorships Questions: Mike Farina]


Friday A18-49 Analysis:  Univision held onto its Friday night winning streak among A18-49 at 1.5/5, according to final primetime national ratings from Nielsen.  At 8p, while most of the other broadcast networks aired the Stand Up to Cancer special (with no ratings data available), Univision won this hour with Por Ella Soy Eva at 1.3/5 while The CW’s America’s Next Top Model was next at 0.6/2.  Univision remained in the lead during 9p with Abismo de Pasion at 1.7/6 and ABC’s 20/20 repeat was #2 at 1.2/4.  Univision polished off the final win of the night as Amor Bravio delivered a 1.4/5 at 10p followed closely by Telemundo with its Rumbo Mundial: Costa Rica vs. Mexico match at 1.3/5.

Live + Same Day Household Ratings: Friday, September 7, 2012 time period averages.  Source: NTI, Galaxy as dated. Live+SD.

ABC: 3.5/6            Stand Up to Cancer Special [7p-9p; no ratings available], 20/20 [r] 3.7/6, 20/20 [r] 3.3/6

CBS: 3.0/5              Stand Up to Cancer Special [7p-9p; no ratings available], CSI: NY [r] 2.6/5, Blue Bloods [r] 3.3/6

UNIV: 2.0/4            Por Ella Soy Eva 1.8/3, Abismo de Pasion 2.3/4, Amor Bravio 1.9/3

NBC: 1.9/3              Stand Up to Cancer Special [7p-9p; no ratings available], Grimm [r] 1.1/2, Dateline 2.8/5

FOX: 1.2/2              Stand Up to Cancer Special [7p-9p; no ratings available], Bones [r] 1.2/2

TELE: 1.0/2             Pablo Escobar: El Patron del Mal 0.7/1, El Rostro de la Venganza 0.4/1, Junto Al Tri 0.5/1, Rumbo Mundial: Mexico vs. Costa Rica 1.3/2

CW: 0.7/1               America’s Next Top Model 1.0/2, Nikita [r] 0.4/1

ION: 0.5/1              Cold Case 9P 0.4/1, Cold Case 10P 0.5/1

TF: 0.3/1                Cineplex Fri [7p start] 0.3/1, Cineplex 2 Fri [r] 0.3/1

A18-49:  UNIV 1.5/5, ABC 1.3/4, TELE 0.9/3, NBC 0.7/2, CBS 0.6/2, FOX 0.5/2, CW 0.4/1, ION 0.2/1, TF 0.2/1


Telemundo Media tapped Chris McDonnell as President/GM for Telemundo Chicago WSNS.  Chris will head the strategic and operations for the stations as well as oversee the station’s operations including news, sales, promotion, engineering, finance, human resources and community relations and more.  Chris reports to Manuel Abud, President, Telemundo Station Group who made the announcement.

Screenvision added Jim Tricarico as Chief Revenue Office.  Jim joins Screenvision after serving close to thirty years as EVP/Sales and Marketing at Nickelodeon Television.  In his new position, Jim will oversee all revenue generation from national and regional sales of the company’s cinema advertising efforts.  Suzanne La Forgia, SVP/National Sales will now report to Jim. 

Effective immediately, Sundance Channel named Claudia Gorelick as SVP/Digital Media and Business Strategy.  Claudia is in charge of development, distribution and partnership for the network’s digital content, its products and initiatives among other duties.  Based in New York, Claudia reports to Sarah Barnett, GM, Sundance Channel.  Before joining Sundance Channel, Claudia was with MTV Networks’ Logo as VP/Strategy and Operations. 

Entertainment marketing agency BigSmack hired Matt Hall as Creative Director where he joins after working on projects for NBC Sports, Discovery Networks and Microsoft.  At Big Smack, Matt will work with Chief Creative Andy Hann and Head/Marketing Andrew Kobliska.


Cynopsis: Kids! WEBINAR
Digital and Social Media Strategies for Kids TV:  How to Attract and Engage Kids and Tweens
Social media strategies to maximize results

Thursday * October 4, 2012 * 1:30 – 3:00 p.m. ET
Hosted by Gwen Billings, Editor Cynopsis Kids along with panelists:
Jamie Gutfreund – Senior Director, Business Development & Strategy, The Intelligence Group
Jim Mollica – SVP, Consumer Marketing, Nickelodeon
Scott Thomas – VP, Consumer Marketing Cartoon, Network
James Lema – Director, Product Development, Poptropica

This day in History: 2001 – Attempt by passengers and crew of United Airlines Flight 93 to retake control of their hijacked plane from terrorists causes plane to crash in a Pennsylvania field.

Answer to Our Last Trivia Question: What was the name of Laurie Partidge’s boyfriend, played by Rob Reiner? Snake. Kudos to: Tom Winiarski-Turner Entertainment/NY; Jenna Levy-Discovery Communications/NY; Anthony Salerno-Horizon Media/NY; Laura Ward-Words and Pictures/Park Ridge, NJ; DaVida Rice-Law Office of DaVida Rice/Chicago; Judy Margolis-The Ad Place/Dallas; John Kukla-KDFW/Dallas; Tom Boyd-WGN-TV/Chicago; Heidi Cayn Friedman-HCF Production Consulting/LA; Sam Zoda-ITV Studios America/LA; Steven Wishnoff-KLCS-TV PBS/LA; Jerry Jones-A La Carte Comm/SF.

Today’s Trivia Question: Name the character Patrick Duffy played in The Man From Atlantis. Kudos to: (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).

Later —
Lisa Ball

Cynthia Turner: Founder & Editor Emeritus
Denise O’Connor: Group Publisher, Media Entertainment
Diane K Schwartz: Senior Vice President, Media Communications Group 

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

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Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here.

JOB OPENING: AD SALES SERVICE EXECUTIVE/TV ONE/NY: BA req’d, Sales media planning exp pref’d. Monitors/services accts, create media plans, stewardship, prospect new bus, oversee media schedules. www.TVOneJobs.com (9/18)

JOB OPENING: SENIOR ANALYST AD SALES RESEARCH/NBCUniversal/Bravo/NYC: Must be familiar with research tools and ad effectiveness. www.nbcunicareers.com job# 6964BR (9/18)

JOB OPENING: DIRECTOR DIGITAL PRODUCT MGMNT/NBCSports/Stamford, CT: Lead Digital Product Mgmt  Web/Mobile/App products. 5+ yrs exp in Digital Prod Dev & Mgmt. Apply www.nbcunicareers.com #4529BR (9/18)

JOB OPENING: SR PRESS MANAGER, NBC/UNIVERSAL CITY: Run full multiplatform PR campaigns for NBC Entertainment programming. Min. 5 yrs exp in show publicity. Entertainment experience req’d, pref in TV. www.nbcunicareers.com (7015BR) (9/18)

JOB OPENING: SALES ASST/TV ONE/IL: BA & Min of 1 yr exp in Ad Sales or asst media buy pref’d. Primary contact w/ ad agencies & TV One depts for logistics of comm scheduling. Monitors/services advrtsng accts. Visit www.TVONEjobs.com (9/18)

JOB OPENING: AVID EDITOR/TV ONE/MD: 5-7 yrs of exp comm and/or promo editing. Editing promo spots; mktg presentations ad prgrmng. Avid Media Composer & effect skills. Adobe After Effects & Photoshop pref’d. Visit www.TVOneJobs.com (9/15)

JOB OPENING: ASSOCIATE PRODUCER/NYC: National daytime talk show looking for experienced AP for conflict resolution show. The candidate must have 3 yrs booking/casting experience to be considered. Resume to: [email protected] (9/15)

JOB OPENING: PROJ MGR RSRCH/NY: 5+ yrs TV rsrch brdcst/cableexp in data analysis & dvlpng estimates. Kwldg of Star/Nielsen sys. BA deg req’d. To apply, contact [email protected] (9/15)

JOB OPENING: DIR DIGITAL AD SALES RSRCH/Turner Digital/NYC: High level cust srvc, tough negotiator, run primary rsrch projects, media rsrch exp including 3+ yrs dig media rsrch, ad sales rsrch plus. Apply: http://bit.ly/Rwq4PB (9/15)

JOB OPENING: SR ANALYST, PRIMARY RESEARCH/SYFY/NYC: Work with team to plan, design, analyze & report consumer research projects. 2-3 years media/market research and BA/BS req’d. www.nbcunicareers.com (#6940BR) (9/14)

JOB OPENING: MGR SOCIAL MEDIA/ABC FAMILY/BURBANK: Manage social media presence across multiple sites: status updatesfan engagementprojct mngmntmngt of agenciescollaboration with internal depts www.disneycareers.com REQ 62268 (9/14)

JOB OPENING: SALES ASSISTANT/New York City: Work with Ad Sales dept. to service and maintain agencies and clients on daily basis. More info & apply: http://www.hallmarkchannel.com/jobs (9/14)

JOB OPENING: DIR CONSUMER MKTG/WEtv/NYC: 5+ yrs exp ntwrk TV w/tradit’l & digital milieus. Handle direct campaign dvlp w/creative & media agency. Execute integrated mktg plans to increase viewer engagement. Res: [email protected] (9/14)

JOB OPENING: DIR, AD SALES MKTG/AMC/NYC: 5+ yrs exp working w/ad Sales to develop/execute sponsorship, branded entertainment & custom mktng opps. Manage process from pitch thru fulfillment. Submit res: [email protected] (9/14)

JOB OPENING: SALES PLANNER/TVGUIDE/CHICAGO: Build media plans, steward deals, assist AEs in sales process, support network & online sales teams. 2+ yrs agency/sales exp. Competitive salary, excellent benefits [email protected] (9/13)

JOB OPENING: VP, RESEARCH, BROADCAST SYNDICATION/Disney ABC TV/BURBANK: Min of 12 years in media research w/ syndication/distribution exp. Apply www.disneycareers.com/ req ID 59837 (9/13)

JOB OPENING: SR PUBLICIST/LA: Handle publicity for New Daily Syndi Talk Show. Previous exp working In Content-Rich Talk Shows. Strong writing/pitching skills a must. Exp Syndior Station Community a +. Resume: [email protected] (9/13)

JOB OPENING: STATION MGR OPENINGS (2)/Radio Disney/NYC, Boston: Responsible for all sales, promo initiatives & day to day ops. 3+ years of sales management exp req. Apply www.disneycareers.com REQ 59842, 62390 EEO (9/13)

JOB OPENING: COORDINATOR, BIZ OPS/Viacom/NY: Resp. for supporting Content Distr. Mrktng/ Operating department systems that optimize workflow efficiency EOE/M/F/D/AAP apply www.viacomcareers.com (9/12)

JOB OPENING: SVP, DIGITAL OPERATIONS/NBC Entertainment/Universal City CA: Looking for an SVP, Digital Operations. Please visit www.nbcunicareers.com job#6908BR for more information. (9/12)

JOB OPENING: SR ANALYST, PROGRAM RESEARCH/USA NTWK/NYC: Provide top line and detailed multiplatform ratings analysis. 2+ years in television preferred, working w syndicated research programs. www.nbcunicareers.com (6971BR) (9/12)

JOB OPENING: SALES ASST/Univision Network Sales/NY: Entry-level assist 2 sr mgrs w/admin & project-based wrk. Strong comm skills & strength w/numbers are a MUST. Eng/Span bilingual a +, Resume/cover letter: [email protected] (9/12)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY: GRAPHIC DESIGN INTERN/NYC: Create website/banner designs, editorial layouts for website with ties to popular TV shows. Experience with Photoshop, Illustrator required, CMS use/Flash a plus. [email protected] (9/14)

FALL INTERNSHIP CREDITS ONLY: SOCIAL MEDIA INTERN/NYC: Build community for website with ties to popular TV shows. Cool celebrity project in the mix. Requires understanding of social media, excellent writing/phone skills [email protected] (9/14)

FALL INTERNSHIP CREDITS ONLY: RLTV (NYC): seeks intern to support the AD SALES AND MARKETING departments with research, marketing ideation, presentations and sales materials. Min 16 hrs/week. Submit resume/cover letter to: [email protected] (9/13)

FALL INTERNSHIP CREDITS ONLY: PRODUCTION INTERNS/Burbank: We are currently seeking production interns to assist with video, audio production, research, creative resources, general office duties. Photoshop experience a plus. Send resumes to: [email protected] (9/12)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: The Middle [r], Last Man Standing [r], Happy Endings [r], Don’t Trust the B [r], Private Practice [r]
AZTECA: La Isla, Al Extremo, El Pelado de la Noche
CBS: NCIS [r], NCIS: LA [r], CSI [r]
CW: Hart of Dixie, The Next
FOX: So You Think You Can Dance
ION: Criminal Minds, Criminal Minds, Flashpoint
NBC: The Voice, Go On [p], The New Normal [p], Parenthood [p]
PBS: Nova, Great Performances at the Met
TELE: Rosa Diamante, Corazon Valiente, Pablo Escobar: El Patron del Mal, El Rostro de la Venganza
UNIV: Por Ella Soy Eva; Futbol: Mexico vs. Costa Rica

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