Tuesday, October 18th, 2011



New Network, New Episodes,
Beginning Tonight at 10/9c.

Catch an All New Episode Each Tuesday Night,
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Good morning. It’s Tuesday, October 18, 2011, and this is your first early morning briefing. As always, if you prefer to watch this morning’s news instead of reading it, click here .

Tonight’s Premieres:
ABC: Man Up! at 830p
ION: Flashpoint at 10p

Tonight’s Finale:
Bloomberg Television: TechStars at 9p


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Univision’s sister network, TeleFutura is set to launch its first-ever late night show, Noche de Perros (Guys Night Out) beginning October 31 at 11p.  Co-hosted by Carlos Calderon, Gabriel Varela and Daniel Carles, the show targets male viewers with a bachelor pad-style set including a bar and a pet bulldog as the show’s mascot.  The host trio will not provide a monologue but rather open the show with a discussion on current events, mostly sports and news, as well as other manly topics like women.  The show will also sport a house band and celebrity guests. TeleFutura has agreed to 250 episodes of Noche de Perros for the first year.

A fifth season is in the pipeline for Sons of Anarchy on FX.  The network ordered a 13-episode fifth season from Fox 21 and FX Productions.  Presently in its fourth season, Sons of Anarchy is averaging 5.8 million total million and 3.9 million among A18-49, an increase of +30% and +26% respectively over season three. The premiere episode of season four, that launched September 6, also has the distinction of being the most-watched program in FX’s history with 6.5 million total viewers.

Exploring the question of what it is like to be Muslim in America, TLC premieres a new eight-part series, All-American Muslim on November 13 at 10p.  The series will go inside the world of five American Muslim families living in Dearborn, MI as they try to balance faith and nationality in a post-9/11 world.

Fast food company McDonald’s is getting into the TV business by launching an in-store digital TV network, The McDonald’s Channel in twenty locations around the country featuring local news, sports, movie and TV show previews, entertainment segments and human interest stories.  Content partners for The McDonald’s Channel include Mark Burnett’s digital production company Vimby as well as BBC America and KABC-TV Eyewitness News among others.  The new digital network will include customized programming aiming at specific communities which will roll out over the coming months.  ChannelPort Communications, involved with the channel launch and content strategy, says The McDonald’s Channel may reach 18 million to 20 million people every month.  Since December 2008, The McDonald’s Channel has been tested in a store in California and one in Las Vegas.

Father and son antique dealers, Jerry and Jeremiah Pasternak star in a new six-part series on Planet Green called Born Dealers debuting November 5 at 10p.  Born Dealers follows the father-son duo as they search for treasures in dusty antique stores, garages and old storage barns.  Born Dealers is produced by Proper Television for Planet Green.

Next month, SPEED gears up with a new game show series Pumped! by airing back-to-back episodes starting November 17 at 9p.  Produced by Leopard Films USA, the company behind House Hunters International and part of the Argonon group, Pumped! is hosted by comedian Greg Fitzsimmons.  The series will watch as Fitzsimmons waits at Sunoco gas stations in and around the New York tri-state area and surprises unsuspecting patrons with a chance to win $1,800 by answering a series of trivia questions. 

MTV is notching a second season of Ridiculousness featuring Rob Dyrdek as he presents funny amateur viral videos.  Ridiculousness airs at 10p on Mondays.  The series is currently MTV’s second highest-rated program with males 12-34 behind Jersey Shore and it also averages a 1.8 rating with P12-34 and 1.9 million viewers each week.  The series is produced by Dickhouse.

The 24-hour college network, mtvU launches a new short-form reality series Quiet Campus next Monday at 12p.  The docu-series follows the lives of four deaf college students who attend Washington D.C.’s Gallaudet University, a top liberal arts institution for deaf and hard of hearing students. 

A seventh season of Quiero Mis Quinces on MTV, Musica y Mas began this Monday and airs each Monday night at 7p.  The series goes behind the scenes as teens prepare for their coming-of-age celebrations.

Sunday’s sophomore season premiere of The Walking Dead on AMC at 9p posted the best telecast for any drama in basic cable history.  The original series’ season two opener delivered 4.8 million among A18-49; 4.2 million with A25-54; and 7.3 million total viewers.  Combining the series’ 9p, 1030p and 1230a airings, The Walking Dead delivered a cume of 11 million total viewers.



54% of Univision’s soccer audience doesn’t watch the MLB, NFL, NBA or NHL.

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Source: The Nielsen Company, NPM Live+SD data, Total Viewers P2+, NPower R&F Dupl. report w/ 6+ min. qualifier; 4Q’10; Soccer reflects “Futbol Liga Mexicana” on the UCI networks


After an approximate month and a half dispute, LIN Media and cable MSO Mediacom reached a new retransmission consent deal.  LIN’s television stations have been dark on Mediacom systems since early September and those markets affected include Mobile, AL-Pensacola, FL; Grand Rapids, MI; Green Bay, WI: Fort Wayne, IN; Terre Haute, IN; and Lafayette, IN.  One market though was not affected by the blackout and that was the Norfolk-Portsmouth-Newport News DMA.  LIN approved Mediacom to let the stations’ WAVY (NBC) and WVBT (FOX) in this DMA continue on air with local news coverage during Hurricane Irene. 


UK comedy series White Van Man is being developed for ABC by ITV Studios America.  Based on the ITV Studios series produced for BBC Three, White Van Man is about a man who is forced to put his own business dreams on hold to run his family’s blue collar business.  Bobby Bowman is on board to write the US adaptation for ABC Studios and studio-based The Mark Gordon Company. White Man Van also has become BBC Three’s highest-rated debut sitcom and was written by Adrian Poynton.  Production on the UK’s version season two is underway.

A new comedy pilot is on the docket for Comedy Central from Charlie Siskel the writer and EP of the network’s unscripted series Tosh.0.  Review with Forrest MacNeil is a half-hour dark comedy about an overly earnest critic who reviews difficult life situations by living them as decided by his TV audience.  The project is based on an Australian show, Review with Myles Barlow.  Andrew Daly, who will play Forrest, will also join Siskel as EP and writer. 

Jennie Snyder Urman (90210) is working on dual projects for The CW Network and CBS via CBS Television Studios, reports Variety.  The CBS project centers on a previously-married private eye couple who get together professionally after their respective fortunes dip.  Ole, the CBS-based production partnership of Richard Shepard and producers Bryan and Sean Furst is also involved in developing the project.  Urman will write the script and serve as EP with Shepard and the Fursts.  The second project for The CW is about a female medical student who finds out working as an intern at a big hospital is similar to high school days.  Urman will write this project as well as be executive producer with Dan Jinks.    

Former ABC’s Lost alum Hiroyuki Sanada landed a recurring role on ABC’s Revenge, cites EW.  Sanada will play Kioshi Takeda, a Japanese business man who has mysterious ties to Emily Thorne (Emily Van Camp).  He first appears in episode nine.

Frosh series A Gifted Man on CBS added Tom Wopat (Dukes of Hazzard) as the husband of Rita (Margo Martindale), per TVLine.  Wopat plays Len Sr. who is described as a truck driver who spends a lot of time on the road though has a close relationship with his wife.  Wopat will debut on the series in November.

Correction: In Monday’s edition, we incorrectly identified the series The Killing’s network.  The Killing airs on AMC and the drama was renewed by AMC for a 10-episode second season for next summer.


Friday A18-49 Analysis:  A re-do from last week, CBS and Univision again tied for #1 with the A18-49 viewers Friday at 1.5/5 each, according to final national ratings from Nielsen.  Univision won the 8p hour with Una Familia con Suerte at 1.6/6 followed by FOX’s Kitchen Nightmares at 1.4/5 with a repeat of Last Man Standing on ABC coming in a close third at 1.3/5.  Univision stayed firmly in first place at 9p with La Fuerza del Destino at 1.9/6 and CBS was #2 with CSI: NY at 1.7/5.  CBS became the leader at 10p with Blue Bloods at 1.8/5 and NBC’s Dateline was next at 1.7/6.

Live + Same Day Household Ratings: Friday, October 14, 2011  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS: 6.2/11         A Gifted Man 5.0/9, CSI: NY 6.3/11, Blue Bloods 7.1/13


NBC: 3.1/5             The Office [r] 1.3/2, Parks and Recreation [r] 1.0/2, Dateline 4.0/7

ABC: 2.9/5            Last Man Standing [r] 3.0/6, Modern Family [r] 2.5/4, Suburgatory [r] 2.1/4, 20/20 3.4/6

FOX: 2.1/4             Kitchen Nightmares 2.2/4, Fringe 2.0/3

UNIV: 1.7/3          Una Familia con Suerte 1.8/3, La Fuerza del Destino 2.2/4, Protagonistas, el Reality 1.1/2

CW: 1.1/2             Nikita 1.2/2, Supernatural 1.1/2

TELE: 0.7/1          Mi Corazon Insiste 0.6/1, Flor Salvaje 0.6/1, La Casa de Al Lado 0.8/1

ION: 0.5/1            Psych 0.5/1, Psych 0.6/1, Monk 0.5/1

TF: 0.2/0              Reto de Mujer 0.2/0, Ultimo Matrimonio 0.2/0, Correo de Inocentes 0.3/1

A18-49:  CBS 1.5/5, UNIV 1.5/5, FOX 1.3/4, ABC 1.2/4, NBC 1.2/4, CW 0.6/2, TELE 0.4/1, ION 0.3/1, TF 0.2/1


Marketing company Media Ventures Group tapped William Apfelbaum as Chairman effective immediately.  William joins the company from Titan Worldwide where he served as Chairman after establishing the company in 2001.

John Miller was appointed as Senior Correspondent for CBS News where he will be integral in the mornings on CBS News.  John will additionally report for all CBS News platforms and broadcasts and from time to time on 60 Minutes.

WPP-owned brand strategy and design consulting firm, The Brand Union hired Jodi Sutherland as Group Director/Client Services.  Jodi is charged with finding ways to upgrade existing client services in addition to offering oversight for all consumer branding, packaging and environmental projects.  Jodi is based in New York City.

Beginning this week, NBC Owned Television Stations is adding Christine Dorfler as CFO.  Christine will manage the financial tasks for NBC’s 10 owned stations and their associated platforms as well as heading business strategy for the stations around core financial processes.  Christine reports to Valari Staab, President, NBC Owned Stations.

Teresa McMenamin becomes Director/Media Buying and Agency Relations with Universal Music Group Distribution (UMGD), the sales and marketing unit of Universal Music Group (UMG).  Teresa will spearhead the relationship between UMGD and MediaCom, the company that was recently chosen to manage the company’s media planning and buying in the US.  Teresa reports to Mavis Takemoto, EVP/Administration and Operations.

Premium music video and entertainment platform, VEVO tagged Jim Macnie to the newly-minted role of Editorial Director.  Jim will oversee all editorial scope for VEVO while based in New York and reporting to Scott Reich, VP/Original Content and Programming.

Effective immediately, Carla Carpenter received a promotion to SVP/Digital Media for the ABC Owned Television Stations Group.  Most recently, Carla was the VP/News Director at ABC owned WPVI/Philadelphia.  In her new role, Carla will head the continuing development and execution of station group activity into the digital realm.  Carla now reports to Rebecca Campbell, President, ABC Owned Television Stations Group.

Eric Becker advances to VP/Corporate Communications for Starz Entertainment and Starz Media.  Eric will oversee corporate communications for the two entities’ businesses encompassing Worldwide Distribution, Starz Digital Media units and other holdings. 


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This day in History:  1990:  John Paul Turner IV was born 21 years ago today.  Happy birthday John John!

Answer to Yesterday’s Trivia Question:  What was the name of the oil company that bought The Clampetts land on The Beverly Hillbillies? OK Oil Company, for 25 Million dollars. Kudos to: Rusty Wolfe-Freelance/Miami; Steve Kurtzer-Zimmerman Advertising/Fort Lauderdale; Brad Stern-Floral Park, NY; Synda Kollman-Charter Marketing Group/Boca Raton; Larry Glazer/WTTW/Chicago; Susan Nessanbaum- Goldberg, M and S Entertainment,Inc/ LA; Loren Steck-Loren Steck & Associates/Carmel; Stephen Rodgers-PRO- Peter Rodgers Organization/Hollywood; Sarah Burnap/Sherman Oaks; Bobby Bittman-GSM, SCTV/Toronto

Today’s Trivia Question:  What was the first medical tv show to finish in the Nielsen Top Ten?  (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn

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JOB OPENING: DIR PRODUCTION/MTVNetworks/NYC: BA; 8ys exp evnt/tv/live, evnt mgmt. Fin plng, bdget, analy, reprt (Movie Mgic,EP bdget,Word,Excel).Wrk knwlg grnd plns, CAD,Vectorwrks. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (10/25)

JOB OPENING: TALENT DEVELOPMENT MANAGER/National Geographic TV/DC: Seeking Mgr to oversee casting & on-camera talent needs. Identify new talent & manage existing talent. Apply www.nationalgeographic.com ID 4866. EOE (10/25)

JOB OPENING: DEVELOPMENT PRODUCER/National Geographic TV/NY: Seeking Producer responsible for conception creation, research, writing pitch documents & treatments. Apply www.nationalgeographic.com ID 4705. EOE (10/25)

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JOB OPENING: SR RESEARCH ANALYST/nuvoTV/LA: Nielsen rating analysis, collect/evaluate audience & market research data, 3-4 yrs TV media research experience, familiar w/ American Latino mrkt +, EOE/M/F/D/AAP [email protected] (10/22)

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JOB OPENING: SR RSRCH ANALYST/TV ONE AD SALES/NYC: Compose rsrch reports using Nielsen & syndicated data. Bach deg, 5yrs TV media rsrch exp and multitasking pro. APPLY: http://tvoneonline.com (10/22)

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JOB OPENING: MGR, PROGRAM SCHEDULING/NYC: Resp for creating, populating & distrib program schedules for USA & Emerging Ntwrks. Min 3 yrs exp in prog/scheduling, 3 yrs in TV. 1 direct report. www.nbcunicareers.com (2811BR) (10/21)

JOB OPENING: DIRECTOR APPAREL/HOME/ MTVNetworks/Toronto: 7 yrs licesng, sales, mktg, retail, categ mgmnt. Authority in Softlines/home categ/industry. BA Business/Mktg/Brand Mgmnt. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (10/21)

JOB OPENING:  MGR, PRICING/PLANN’G/Fox Cable Networks/NY: Resp for daily components of the Sales Plann’g function. BA plus 3+ yrs pricing & plann’g or sales plann’g exp a media co.Supervisory exp strongly pref. www.foxcareers.com (10/20)

JOB OPENING:  DIR MARKETING/RLTV/NYC: Min 10 yrs exp in ad sales/cons/aff marketing at agency, cable or broadcast. Exp w/ brand partnerships/client relations/on-air promotions necessary. Apply: [email protected] (10/20)

JOB OPENING:    VP, ACQ & STRATEGY/EPIX/NY: Res for acqs (linear, VOD, & brdbnd). Ovrsee prgrmng mdl, mng budget, neg film agreements. Dev/launch new prog offerings. 8+ yrs stud/ntwrk exp, MBA pref. http://corp.epixhd.com/jobs/ EOE (10/20)

JOB OPENING: CHILDREN’S INTERACTIVE MEDIA PRODUCER/NY: Major children’s publisher seeks digital producer to dvlp & implement interactive content for web, apps, and VOD; 5+yrs production exp Res: [email protected] (10/20)

JOB OPENING:  SR COORD INTERACTIVE PROD/CABLEVISION/WOODBURY NY:  Min 2 yrs interactive TV/emedia exp.  Assist in daily tasks of  prod. workflow .  MS Office/Adobe Suite CS. apply to www.cablevision.jobs job # 15538BR (10/19)

JOB OPENING: TELEVISION AD SALES REP/NYC: 7yrs+ station, cable, network sales or agency exp. Strong DRTV & Per Inquiry exp w/ current contacts. BizDev a +. Resume & comp req to: [email protected] (10/19)

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JOB OPENING:  SR RSRCH ANALYST/Discovery/NY: Closely monitors Discovery Ntwrks’ rating/demo performance; interact w/all lvls in response to client specific requests; 4+yrs cable media/ad sls rsrch; www.discovery.com # 4584  (10/19)

JOB OPENING:   DIR/EXEC PRODR-DVLPMT & PROD/National Geographic Channel-NY: oversee dvlpmt of new specials /series. BA +5 yrs exp in dvlpmt and prod at network or prod co. www.foxcareers.com (10/19)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST, Web Links: http://jburns.voices.com/, www.allegro-music.com , Cell: 845-721-9681, E-Mail: [email protected], Specializes in unique character voices for various animated productions (10/25)

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SITUATION WANTED: SALES INTERN/Woodbury, LI: Intern will gain experience with all facets of creating Optimum Homes & Autos channel & website. College credit. See full posting and apply to www.cablevision.jobs req 15503BR (10/22)

SITUATION WANTED: Seeking summer 2012 internship. Will have BS in Business in Music Industry Mgmt. w/ Film Studies minor in May 2012. Looking for music supervision or music publishing, pref. in NY. Contact [email protected] (10/21)

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SITUATION WANTED:  MEDIA ADVERTISING AND MARKETING EXPERT. 18 yrs. of media mgmt. and sales experience in broadcast, digital, print, mobile and event marketing in #2 media mkt. Willing to relocate.  Tony Siracusa. 626-390-6719 (10/20)

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SITUATION WANTED:  Hollywood Feature/Television CAMERA MAN looking for work as a news or sports camera operator. 4 + years exp in both New York and LA. Resume and references upon request. Email: [email protected], Cell: 310.625.6635 (10/19)

SITUATION WANTED:  LA- Seeking PUBLICIST ASSISTANT position. I have exp in: Cision, ACT! and more! Bubbly, no stranger to long hours & hard work! 4+yrs media exp contact: [email protected] (10/19)

E-mail [email protected]  or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected]  for specs.


ABC: Last Man Standing, Man Up! [p ], Dancing with the Stars, Body of Proof
AZTECA: Cosas de la Vida, Al Extremo, Extra Normal
CBS: NCIS, NCIS: LA, Unforgettable
CW: 90210, Ringer
FOX: The X Factor
ION: Criminal Minds, Criminal Minds, Flashpoint [p ]
NBC: The Biggest Loser, Parenthood
PBS: History Detectives, Frontline, Women, War & Peace
TELE: Mi Corazon Insiste, Flor Salvaje, La Casa de al Lado
UNIV: Una Famailia con Suerte, La Fuerza del Destino, Protagonistas, Aqui y Ahora

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