JOB OF THE WEEK

Cynopsis: Classified Advantage
10.16.13

Good morning. It’s Tuesday, October 16, 2013, and this is your weekly issue of Cynopsis: Classified Advantage!

Welcome to Leadership Lessons, the column that focuses on conversations with senior managers and leaders in the TV world, speaking candidly about their professional journeys and how that informs what they look for when hiring new employees. Today, meet Seung Bak, Co-CEO of DramaFever, an international programming web video service.

What was your first leadership position?
I was head of marketing at Capital IQ. I joined them right out of college and was among the first 10 employees. For the first couple of years, I didn’t have a defined role, but worked in marketing, sales operations, planning and analysis.I became head of marketing at 23, not because I was qualified for the role, but as is the nature of start-ups, there are more things to do than bodies. The next seven years were a series of trial and error as I developed my marketing skills and built a team. I had more than 20 people in my global marketing and communications team when I left Capital IQ to start DramaFever.

What did you learn there that you still use today?
I saw the full life cycle of a company going from an idea to a very large business, making hundreds of millions a year in revenue. A lot of those lessons were applied to building DramaFever from product, recruiting, fundraising, organizational structure and so on.

What do you know now that you didn’t know then?
Just how hard it is to build a company from scratch. Creating a product, recruiting talent, raising capital, convincing media companies to license their content to you, and building an audience all turned out to be much more difficult than we imagined before starting the business.

What are the two most important elements of being a leader?
The leader’s primary role is to create an environment where others can succeed. And to help people believe in the organization’s goals, empower them with resources and basically get out of the way. The focus is not about you but the people you’re leading.

 A CYNOPSIS MESSAGE

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JOB OPENING: DIR AD SALES RSCH/NBC Universal/SPROUT/NYC: Create targeted, research-based sales support materials, designing modular custom client presos & develop cross platform trade campaigns. Apply HERE (10/19)

JOB OPENING: DIRECTOR, SCIENCE MEDIA STRATEGY/AUTISM SPEAKS/NY: Bachelor’s in English, Journalism, Communications or Media; 8-10+ years’ experience in science and medical media PR req’d. E-mail resume to: [email protected] (10/19)

JOB OPENING: VP, CORP COMM/AMC/NYC: handle trade & business comm, and act as spokesperson for AMC & IFC Films w/focus on supptng prog, advert and affiliate revenue goals. 8+ yrs exp req’d. Submit res http://tinyurl.com/k3gqfpf (10/19)

JOB OPENING: TRAFFIC LOG COORDINATOR/OVATION/NYC: Schedule 7 broadcast logs. Min 1+ yrs traffic experience VCI, Gabriel, Wide Orbit: BA/BS req’d send resume to [email protected] (10/19)
 
JOB OPENING: DIGITAL AE/CNN/LA: looking for seasoned Digital AE to join CNN sales team in LA. 7-10 yrs sales exp required. Support CNN & CNNMoney. Will cover West Coast territory. APPLY HERE (10/19)

JOB OPENING: DIGITAL AE/CNN/NY: looking for seasoned Digital AE to join CNN sales team in NY. 5-7 yrs sales exp required. Support CNN & CNNMoney. Create, present proposals to secure business. Develop & maintain client & agency relationships. APPLY HERE (10/19)

JOB OPENING: ACCOUNT EXECUTIVE/WB/NYC: Sell commercial time for syndicated progrmng, customize sales presntns, client calls, devlope & enhance relationships. 5-8 exp. At least 1 yr direct selling exp required. APPLY HERE (10/19) 

JOB OPENING: DIR STRATEGIC PRICING & REV ANALYS/Fox Sports/NY: For digital revenue/mktplc analysis/forecasting/reporting. Musts- knowledge of inventory mgmt/sales planning & financial rev analysis in media. APPLY HERE (10/19)

JOB OPENING: MGR, SOCIAL MEDIA/TWC/NYC: Looking for a passionate Social Media Mktg Project Team Lead. Ideal candidate will help execute strategies that will shape public opinion through online strategy, partnerships & promotions. Apply HERE (10/18)

JOB OPENING: DIR PRGRMNG OPS & ASSET MGMT/EPIXHD/NY: Track Inv vol, Conduct fin’l analysis & forecasting, Anlyz acquisition data/viewership, ensure compliance w/ affil agreements. 5+yrs inv mngmnt exp & strong finance skills/analytics. Apply HERE (10/18)

JOB OPENING: MNGR CLIENT SOLUTIONS/WB/NYC: dsnging cross pltfrm mrktng campaigns and execute dig mrktng solutions. Execute pwrpnt proposals, sales sheets, case studies & wrap up reports. Apply HERE (10/18)

JOB OPENING: DIRECTOR, PROGRAMMING/SPORTSMAN CHANNEL/WI: Direction, coordination, supervision of programming activities and personnel. 5+ yrs prog exp. Apply: www.thesportsmanchannel.com (10/18)

JOB OPENING: ALTERNATIVE CONTENT COORDINATOR/Screenvision/NYC: 2+ yrs exp, support programming services, mktg, social media, data base mgmt, theater/project mgmt/interaction. Apply at www.screenvision.com (10/17) 

JOB OPENING: DIGITAL & ADDRESSABLE SALES PLANNER/DIRECTV/NYC: Dig’l & addressable proposals & orders, billing. 2-3 yrs dig’l media exp. 4-yr degree. Knowledge of TVE or digital platforms. Resume to: http://bit.ly/17nfoGS (10/17) 

JOB OPENING: DIGITAL MEDIA SALES CONSULTANT/Comcast Spotlight/DC: 2+ yrs digital exp, agency or media. Devlp digital revenue independently & in conjunction with regional/nat’l sales team. IAB certified pref. Apply HERE (10/17)  

JOB OPENING: CREATIVE DIRECTOR/AMC/NYC: Seeking proven creative and managerial leadership in on-air promotions. Experience at a broadcast or cable network required. Submit CV and link to online reel. Apply HERE (10/17) 

JOB OPENING: TEMP PROGRAM RESEARCH MANAGER/WEtv/NYC: Provide comprehensive data w/actionable insight & assessment to programming dept. 5+ yrs. exp. Excellent research systems knowledge. Apply HERE (10/16) 

JOB OPENING: BRAND MKTG ASSOC/NYC: Execute marketing of books & ancillary product for Wimpy Kid brand. 1-3 yrs marketing exp pref with book series or licensed properties. Resume to [email protected] Visit website at www.abramsbooks.com (10/16)

JOB OPENING: COMMUNITY MNGR-DIGI STRATEGY/NYC: Exp in digital, ntwrk, brand strategy. Kwldg of ad, film, tv, music a must. 3 yrs exp pref’d. Must be systematic in seeding ideas for stories & ways to expand brands online. Resumes HERE (10/16)

JOB OPENING: PRGMG OPS COORD & MEDIA MGR/MIA, FL: Asst w/traffic & brdcst func for prog ops, Media mgmt & del of assets. Kwldg of file del methods req. 2+ yrs exp w/traffic or media mgmt. Must spk Engl & Sp. CV: [email protected] (10/15)

JOB OPENING: RSCH ANLYST ENTERTAINMENT/NBCU/NYC: Research Analyst in Entertainment Research of NBCU. Please directly apply on our career page for more information. URL or Email: HERE (10/15) 

JOB OPENING: DIGITAL AD SALES MGR/Food Network/Cooking Channel/NYC: 5yrs dig ad sales mktg, drive custom/off-the-shelf sponsorships, career focused pro w passion to develop career in Digital Ad Sales. www.scrippsnetworks.com #3855 (10/15)

JOB OPENING: SR. WRITER/PRODUCER/AMC/NYC: Proven experience writing and producing outstanding on-air promos at a broadcast or cable network required. Send CV and link to online reel to http://tinyurl.com/pmpzfjs (10/12)

JOB OPENING: PROMO EDITOR/AMC/NYC: Seeking self-motivated Avid editor with extensive experience creating on-air promos or trailers. Send CV and link to online reel to http://tinyurl.com/nc8pc8x (10/12)

JOB OPENING: MARKETING SPECIALIST/Discovery/NY: Client oriented professional to support Integrated Ad Sales Marketing team w/ the development/execution of marketing elements and sponsorship initiatives. 3-5 yrs mktg exp. APPLY HERE (10/12) 

JOB OPENING: SVP RESEARCH/Turner Broadcasting System/ATL: Lead, oversee & manage entertainment research team. 15-20 years media (incl. television) experience required. Resume here (10/12)

JOB OPENING: JR PROD/LA: Mng all aspects of Prod for current titles (dvlpmnt/sched,budgeting) liaising w/ partners & SM teams 3+ yrs exp in animation/ent process, good knwldg of scheduling & budgeting, strong comm, flex team player. Resume to: [email protected] (10/12)

JOB OPENING: EXECUTIVE ASSISTANT/NBC/DC: Exec Asst to support GM of NBC station in Washington DC. Min 5 years admin experience. Must be organized, adaptable to shifting priorities, and thrive in fast pace environ. Apply HERE (10/11) 

JOB OPENING: VP, CRM/Viacom/NYC: 8-10 yrs operational exp in dig. Media buying. Working knowledge of mobile display environment. Dvlp/execute detailed media plans in display. Thought leader team player. Apply HERE  (10/10)

JOB OPENING: SR ANALYST/VIACOM/NYC: Resp for collecting, organizing & analyzing Nielsen data, prod of ongoing reports for TV Land as well as on the competition. 2+ yrs exp w/Nielsen data analysis is key. BA req. Full info & apply HERE (10/10)

JOB OPENING: SVP, PROGRAM PLANNING/BETN/NY: 12+ yrs TV Prgmg. Reports to EVP, Program Strategy. Oversees scheduling, prgrm analysis, acquisitions & ops teams. Works w/all depts to ensure ratings goals are hit. Resumes to: [email protected] (10/10)

JOB OPENING: COPYWRITER/Discovery/MD: Quick-thinking creative to craft original on-air and print promos for flagship brand. 3-6 yrs agency and/or broadcast marketing exp. Final Cut Pro, Adobe Premiere, or Avid exp a plus. APPLY HERE (10/10)

JOB OPENING:  ASST PROFESSOR FT FACULTY POSITION IN WRITING FOR TV/FALL 2014/Boston University’s College of Comm. Teach 3 courses/semester, primarily in writing for half-hour & one hour scripted TV series & orig TV pilots. Send CV HERE (10/10) 

JOB OPENING: VP, GLOBAL DIGITAL ACCTS (AMAZON)/LA CA: The VP Global Digital Accounts is responsible for creating and driving revenue and profitability plans for selected digital accounts. Sales Representative, Services Apply: HERE (FFE0002006) (10/10) 

JOB OPENING: DIRECTOR, AD SALES/REELZ/Chicago: Exp’d ad sales professional w/outstanding relationships to lead sales effort in Chicago. Apply: [email protected] (10/9)

JOB OPENING: RESEARCH ANALYST/FX NETWORKS/LA: Analyze ratings trajectory of FX Networks and key competitors. Service all FX Networks & partner on custom requests and ad hoc needs. 2 yrs. exp. http://bit.ly/143jbMF (10/9)

JOB OPENING: SR ANALYST AD SALES RSCH/NBC UNIVERSAL/NY: 1-3 yrs media rsrch exp, supp Sports & Olympics sales research, proficient w/research software, able to visually communicate insights. Click Here (10/9)

JOB OPENING: DIR PRGM, SERIES/Hallmark Channel/LA: Develop scripted series & current programs & oversee projects. 7+ yrs. exp. in prgmng at cable/brdcst co or prod co. Apply: www.hallmarkchannel.com/jobs (10/9)

JOB OPENING: SR TECH OPS DIR/CSI SPORTS/NY: Min 10 yrs TV Network exp. Resp. incl. overall workflow mgt, liaison to orig. facility/operator ops, tech & prod staff. Transmission/distribution exp req. Res/cvr to Rose: HERE (10/9)

A CYNOPSIS MESSAGE

1. Fast & efficient personalized service

OTHER INDUSTRY JOBS OF INTEREST…

manage the strategy, planning and execution of online search marketing programs, including campaign setup, monitoring, reporting, analysis, optimization, budget pacing and forecasting, keyword research and expansion, competitive benchmarking, and strategic portfolio insights
Acquisition Marketing Manager
Foursquare
NYC NY
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brainstorm, resource and compose industry specific white papers and thought pieces
National Sales Solutions Manager
Foursquare
NYC NY
https://foursquare.com/jobs/

manage and grow relationships with top tier ISP and Portal partnerships
Strategic Partner Lead, ISP and Media Partnerships
Google
NYC NY
https://www.google.com/about/jobs/search/

develop and drive ISV partner execution plan to scale Chrome Browser and Chromebooks in the Business and Education markets
Enterprise Strategic Partner Manager, Chrome and Education
Google
NYC NY, Mountain View CA
https://www.google.com/about/jobs/search/

act as player / coach to lead team of digital media managers to drive campaign performance and act as primary liaison to senior leadership
Team Lead, Digital Media Management, Media Platforms Americas
Google
NYC NY, Chicago, IL, San Francisco CA

participate in new business development, client presentations and selling creative concepts internally and externally
Vice President/Director – Creative
Digitas
NYC NY
http://www.digitas.com/#/careers/search-job-openings

create a range of concepts and designs for each project and be able to partner with copywriters to ensure the art direction and visual presentation supports the concept
Senior Art Director – Creative
Digitas
NYC NY
http://www.digitas.com/#/careers/search-job-openings

manages activities of a product family and/or a particular business line through product specialists, first and/or second level managers
Director Project Management
EMC
Hopkinson MA
http://www.emc.com/careers/index.htm

provide technical and business guidance to the USD business and GPS management to plan, develop and execute a comprehensive services portfolio approach that aligns with business, partner and technology directives
Manager Global Practice
EMC
Hopkinson MA
http://www.emc.com/careers/index.htm

responsible for the design, implementation and management of strategy/programs/initiatives aimed at attracting, managing, enabling, developing, and retaining a high performance sales organization
HR Director or Senior Director RSA
EMC
Bedford MA
http://www.emc.com/careers/index.htm

define and document business requirements, business process flows and diagrams
Commerce Functional Analyst
Razorfish
Chicago IL
http://www.razorfish.com/careers/alljobs.htm

coordinates activities of the project management team and has overall responsibility for delivery health of projects in the assigned accounts
Technical Program Director
Razorfish
San Francisco CA
http://www.razorfish.com/careers/alljobs.htm

leading user research/fieldwork – design Researchers must be prepared to plan and lead fieldwork to discover insights first-hand
Vice President, Design Strategy
Razorfish
San Francisco CA
http://www.razorfish.com/careers/alljobs.htm

partners with CEO to build a strong, well-rounded, and effective senior management team, including coaching each executive to manage transition caused by rapid growth
Vice President, People
Minted
San Francisco CA
http://www.minted.com/jobs

be a senior leader owning responsibility for the lifetime value of the Minted customer, owning responsibility for the company’s repeat customer revenue and overseeing all database marketing strategies and programs to achieve aggressive sales growth
Head of Retention Marketing
Minted
San Francisco CA
http://www.minted.com/jobs

balance technical leader and senior contributor/hands-on team member roles within cross functional team of engineers responsible for development and expansion of highly transactional and high traffic internet based platform
Technical Lead and Architect
Evolve Media
Los Angeles CA
http://www.evolvemediallc.com/careers

meet the ongoing needs of our internal clients in a consultative manner, delivering just in time learning for real issues in real time
Talent Development Senior Manager – Training
Hulu
Santa Monica CA
http://www.hulu.com/jobs

interface with key external stakeholders including: customers, vendors, domestic and international standards organizations
Director Product Management
Vubiquity
Sherman Oaks CA
http://www.vubiquity.com/about-us/careers

design and implement processes that will maximize performance across the organization with an emphasis on internal controls, availability and reliability of data, and scalability
Director of Business Process
YUME
Redwood City CA
http://www.yume.com/careers

build and manage a world-class, distributed Product Marketing Team
Vice President, Product & Field Marketing
YUME
Redwood City CA
http://www.yume.com/careers

 A CYNOPSIS MESSAGE

Isaac Lee has been named CEO of upcoming net Fusion. Lee, who will continue to serve as President of Univision News, will be responsible for all programming and business aspects of Fusion, launching Monday, October 28.

HBO COO Eric Kessler is leaving after 27 years with the company, the net announced Friday. Kessler’s position has been eliminated. Along with effusive praise for Kessler, CEO Richard Piepler said in a memo, “After careful consideration, we have decided that the COO position does not best serve the most effective management process at HBO.”

Neal Kendeall has exited his post as The Arsenio Hall Show Executive Producer. Eric Pankowski, SVP of Programming and Development for CBS TV Distribution, will take on the role until a successor is found. Variety reports a source says the show is looking for “a better creative fit” for Hall.

Emilio Romano is leaving his position as President of Telemundo. It is the latest in a string of executive changes since Comcast took over NBCUniversal in early 2011.

FOX International Channels appointed Todd Siegel as Executive Vice President of International Ad Sales and Partnerships US. Siegel had been in charge of integrated ad sales and marketing for FOX Sports Media Group.

Endemol North America has appointed Cris Abrego and Charlie Corwin Co-chairmen and Co-CEOs of the studio. Both have worked at Endemol since the company acquired 51 Minds from Abrgeo and Original Media from Corwin. David Goldberg is vacating the CEO post.

Arthur Sadoun has been promoted to CEO of Publicis Worldwide, as the company waits for approval of a merger with Omnicom Group. Sadoun will report to Publicis Groupe Chairman-CEO Maurice Levy.

Mark Ambrose has been upped to Vice President of Drama Development and Shari Rosenblum to Vice President of Publicity at 20th Century Fox TV. Ambrose has been it the studio since 2004; Rosenblum since 2000.

James Razzall has been upped to Senior Executive Producer at content marketer Framestore. Razzall had been Executive Producer and Head of Sales.

Pilgrim Studios announced promotions among its senior team: Gretchen Stockdale was named Chief Operating Office & General Counsel, Brian Hunt was promoted to Chief Financial Officer, Johnny Gould was upped to Executive Vice President, Development & Original Programming and Nicholas Caprio was named Executive Vice President, Production & Current Programming.

Matt Wolfe joins ABC News as Production Manager of ABC News Radio. Wolfe had been producer of the morning show at WBAB Radio on Long Island.

Reelz announced the appointment of Steve Cheskin as Senior Vice President of Programming. Previously, Cheskin was Executive Vice President of Programmming at TLC.

Lisa Sherman has resigned as Executive Vice President and GM of Logo, the channel serving the LGBT community. In a statement announcing the exit, President of Viacom Media Networks Music and Logo Group Van Toffler said Logo will “become more fully aligned” with MTV, though the channels will remain “distinctly separate brands.”

Dominic Dare joins Zodiak Clips, the archive division of Zodiak Rights, as Sales Manager. Dare had worked as an agent for Screen Ocean.

Nickelodeon Latin America has promoted Migdalis Silva to Vice President of Programming and Acquisitions. Silva had been Senior Director of Programming and Acquisitions.

Thom Hinkle has been named Vice President, Comedy at TBS. Previously Hinkle ran Carousel Television.

Matthew Fitzgerald has joined Jupiter Entertainment as Director of Production. Fitzgerald will be based in the production company’s Knoxville, TN office.

BBC Worldwide North America appointed Chris Cole as Senior Vice President TV Co-productions and Sales, Factual. Previously, Cole served as part of the BBC’s commissioning team.

Kevin Bennett has been promoted to General Manager, Investigation Discovery and Military Channel, and Executive Vice President, Programming for ID, Military Channel and Destination America. Bennett had been General Manager of Investigation Discovery and Senior Vice President, Programming and Research for ID, Military Channel and Destination America.

Harold van Lier is joining eOne Films International as President in January. Van Lier had been Executive Vice President of International Distribution at France’s Studiocanal.

Rory Albanese, Executive Producer of The Daily Show with Jon Stewart, is leaving the Comedy Central late nighter. Albanese has a sitcom project at CBS, part of a development deal with Warner Bros. TV.

Marc Juris has been tapped to serve as President and General Manager of AMC Networks‘ WE tv. In May, Juris left his position at Executive Vice President and COO of TruTV.

Later — John
John Cox for Cynopsis: Classified Advantage
[email protected]
10.16.13

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