Tuesday, November 3rd, 2009

 

A CYNOPSIS MESSAGE FROM INSTITUTE FOR MEDIA AND ENTERTAINMENT


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Cynopsis: Classified Advantage

11.03.09

Good morning – it’s Tuesday, November 3, 2009, and this is your weekly issue of Cyn opsis: Classified Advantage!  This edition includes the top job listings in the Television, Media and Ad Agency markets, professional development advice from national experts, your Q & A’s with our experts, and a summary of executive moves among top companies.

Thinking of Relocating?

You’re sitting at your desk and your boss calls you into her office. “John,” she says, “you are a valued employee and we’d like to see you stay with the company. Unfortunately, your position here has been eliminated but if you and your family would be willing to move …”  Everybody hates to move, it’s a long and arduous process but sometimes employers will ask you to relocate. When times are this tough, the first instinct will be to say yes, but there are important issues to consider.

Professional

How much time and money will be needed to complete the move and who will pay and for what? As much as salary in the new job, this is a negotiable part of the package.

The economic health of the region. Are the region’s trends favorable for the foreseeable future? You can check on the state’s website for this information.

Is your industry well represented in the region or are there only a few companies doing the work you do? If you are laid off at your new location, are there other employment possibilities within your industry? One of the best websites for this information is www.acinet.org .

Will the new job be a good fit? Have similar responsibilities to your current previous position? You need to know as much about the new position before moving as possible, because once you get there, it’s too late.

If the subject hasn’t come up earlier, diplomatically ask that you and your spouse be sent (meaning on the company’s tab) to the new office for a few days so your new boss and the staff can get to know you and vice versa, and your spouse can scout the area re housing opportunities, schools, etc. Now‘s the time to find this stuff out.

Personal

Discuss the situation with your spouse and children. Listen to their concerns. They will probably hate the idea at first, so don’t be surprised. Give them some ownership in the decision.

Does the new area provide plentiful employment opportunities for your spouse?

If there is a different cost of living, how much will it affect your finances?

To avoid culture shock, experts suggest at least two visits, three to five days minimum, to the area prior to making any decisions. Very good idea, and will give you some ammo to help convince your spouse and the kids. The company should pay the costs. If not, evaluate the prospects of the move working out based on what you know to that point, and decide whether you want to spend the money. One way or the other, the scouting trip has to be made.

Will you be able to afford a nicer house/apartment? If cost of living and real estate are lower, it may be worth moving to provide your family with a lifestyle upgrade.

Do the public schools have a good reputation or will you need to send the kids to private school?

Are there playgrounds nearby for the kids, adequate recreation for the entire family, affordable housing in neighborhoods that appeal to you? All the stuff that will inform your decision about life in the new town.

Do you have business or personal contacts in the region? This will make the move easier, from advice on the business culture to the neighborhood’s best dry cleaner. Additionally,the more people you know in a new area, the more opportunities you’ll have to meet new people, and the quicker your family can assimilate into your new surroundings.

How much time will you have between jobs to get everything moved and settled?

All these issues must be addressed prior to making a final decision. Starting a new job is stressful enough, add the stresses of moving to a new location and you have a real handful. By gathering as much information as you can, you will minimize the difficulties for you and your family.

Next week: Thinking about Relocating? part two

Cyn opsis: Classified Advantage is a work in progress, designed with our readers in mind. We welcome your feedback and will try to incorporate any suggestions into our weekly coverage.  And if you have any specific questions or topics of particular interest you’d like our Experts to address, please let me know!  You can reach me – John Cox – directly at [email protected].

We are always on the look out for more Experts to advise our readers – if you’re a headhunter, job coach, career advisor, etc., and may be interested in contributing to this edition from time to time, please contact me at [email protected].

~ ACTIONABLE EXPERT ADVICE ~

Job Change – What Do I Consider?
By Joel Garfinkle

Thinking about changing jobs? Today’s difficult marketplace may not seem like the best timing. But 10 percent unemployment means that 90 of workers still have jobs. In good times or bad, why be stuck in the job you don’t like? Besides, as all the experts say: “The best time to look for a job is when you already have one.”

Here are some key questions to ask yourself when considering a job change.

1.        What do I really want in my new job?
You may earn a higher salary, but what about the other aspects of the job? Will you be challenged, fulfilled, happy? Take a personal inventory of your wants and needs before you start sending out resumes. Assess your strengths, the assignments you enjoy most, the things that make you want to come to work every day.

2.        Can I make my current job my dream job?
Now that you better understand your wants and needs, is there a way to change your current job to achieve them? Talk to your supervisor about your desires and aspirations. Sometimes it’s the “little things” that can make a difference. If salary is the issue, express your concerns in a frank, non-threatening way.

3.        Am I working for the “right” company, but have the “wrong” job?
Staying with the same employer has a number of advantages: you know the company, enjoy seniority, etc. Explore opportunities in other departments or divisions. Get involved in interdepartmental teams or task forces to establish contacts and widen your network. You may find your ideal job is just down the hall.

4.        Do I have a strategy for finding a new job?
If you decide to look outside your company, it’s important to do your homework, to learn what’s happening in your industry. Target companies that are growing or need your
expertise. Read the trade journals, not just the job ads.

5.        Are my skills up-to-date?
If not, take a class or invest in training. Even if you don’t move to a new job, you’ll be more effective in the one you already have.

Joel Garfinkle is recognized as one of the top 50 coaches in America and is the author of 5 books. He has over 17 years experience in the job search and career transition field. He has worked with many of the world’s leading companies, including Google, Cisco, Oracle, Bank of America, Starbucks and Visa. http://www.DreamJobCoaching.com
 
Next week: How to Beat the Stress of Losing Your Job

If you have any specific questions you’d like our Experts to address, please email them to me, John Cox at [email protected].


A CYNOPSIS MESSAGE FROM BLOOMBERG TELEVISION


The most interesting people are on Charlie Rose
And Charlie Rose is now on
Bloomberg Television
8pm & 10pm ET Weeknights

Go to http://www.bloomberg.com/tvradio/tv/crose for more information.


~ ASK THE EXPERTS ~
Questions from our Readers
Answered by Joel Garfinkle

I was laid off in December 2008 along with 500 others throughout the company. At the same time I found out I was pregnant and although I looked for a job it had to be the right one for me to pursue at that time. I have now re-engaged in my job hunt and was offered a managerial position for approximately 30k less in base salary. I was a Director in my last position making $104k plus bonus for a total compensation $145k. My question is would you take the step backward with less pay? If so, how do you get ahead again – how does that look on your resume?

In this type of economy, it’s important to take the job you are offered. Unless you are in demand and have multiple opportunities, you should get employed as quickly as you can. Being employed helps your confidence, alleviates a lot of your stress, and helps you pay the bills. You will not be judged negatively for taking a lesser job in today’s recession. How do you get ahead once you’ve taken a job that pays less?

· Look for other opportunities within the company that are better suited for your talents and desired salary.
· Prove to your boss you are able to perform one or two levels above your current job.
· Ask your boss for more responsibility. Identify projects outside your current job that will have an impact and showcase your talents.
· Realize it’s easier to get another job when you have a job. You have confidence in yourself and you are applying your skill set which makes you more desirable for an employer.

When in a social setting, how exactly do I introduce myself and start talking about my lack of employment with someone in a position to help me without sounding inappropriate or pushy?

The best way is to make a connection with them that doesn’t involve work. Try to find a mutual interest, such as sports, local news or events, hobbies, or even common acquaintances or friends.
This can be challenging because you have a limited period of time and there can be lots of distractions at social events. That’s why I recommend you do your homework ahead of time. Find out who will be at the function and think about potential “ice breakers” to grease the conversation. Then, once you’ve established a connection, here are some tips to get to the heart of the matter: helping you find a job.

· Don’t say, “Hi, I’m Joel and I need a job.” This is not something you need to say right up front. You only scare them and give them a reason to escape to the appetizer table.
· Tell them briefly about your industry knowledge, experience or well-known companies or projects you’ve worked on. Establish your credibility early. Get them interested in you and your background.
· After you have captured their interest, talk about how you are between jobs and the type of position you are looking for.
· Inform them of the specific companies you want to work for and why you feel you would be a qualified fit. The person you are speaking with might know someone at the company and make an introduction for you.

Finally, before you wrap up the conversation, ask if you can call the person at a time that’s more convenient. That way, you’ll have their full attention, plus, it will give them some time to think of potential contacts or job opportunities. Don’t leave the event without getting their phone number or business card.

Joel Garfinkle is a frequent speaker at national and international conferences and is regularly featured in the national media, including ABC News, NPR, New York Times, Forbes, Wall Street Journal, BusinessWeek, Kiplinger’s Personal Finance and Fast Company.  http://www.dreamjobcoaching.com

Have a question for our experts? Send it to [email protected]


A CYNOPSIS MESSAGE FROM CYNOPSIS MEDIA


Advanced Advertising & Interactive Television Research
Available to all Cyn opsis Media
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Cyn opsis Media conducted a study to understand the progress being made in
Advanced Advertising and iTV solutions.

In partnership with Ensequence, WE tv, Wedding Central, & Comcast Spotlight, Cyn opsis Media is providing our readers with the understandings & findings of this industry-wide investigation.

To Receive the Research Study Executive Summary, email [email protected].


JOB OF THE WEEK …

leads the Marketing lifecycle process for designated brand(s)

Brand Manager
Viz Media
San Francisco CA

http://www.vizmedia.com/about/jobs/?id=63

OTHER INDUSTRY JOBS OF INTEREST …

overall responsibility for 33.5 hours of news per week
News Director
WPIX TV
NYC, NY
http://www.wpix.com/about/jobs/

driving non traditional revenue acquired through selling our multi-platform offerings, which includes our broadcast station, digital station, and website
New Business Account Executive
WPIX TV
NYC, NY
http://www.wpix.com/about/jobs/

produce a quality newscast that reflects the philosophy and strategy of news management while growing and attracting viewers
Producer
WPIX TV
NYC, NY
http://www.wpix.com/about/jobs/

write creative, effective copy for multiple projects at once, across a variety of media
HBO Copywriter   114842BR
HBO
NYC, NY
http://www.timewarner.com/corp/careers/

deliver on communications plans for the individual B-2-B divisions with specific day-to-day responsibility for Sales & Distribution, Content & Production (Latin America)
Manager Communications
BBC America
NYC, NY
https://www5.recruitingcenter.net/Clients/BBC/PublicJobs/controller.cfm

manage and develop the Media Distribution Services (MDS) technology platforms
Vice President, Distribution Technology   1086577
NBC Universal
NYC, NY
http://www.nbcunicareers.com /

define and write product/feature requirements and functional specifications that articulate current and future business objectives for new products or major enhancements to existing products
Ad Solutions Video Product Development Manager   1106374
NBC Universal
NYC, NY
http://www.nbcunicareers.com /

develop sales plan and prioritize sales activity to optimize revenue generation
Ad Sales Director
BBC America
NYC, NY
https://www5.recruitingcenter.net/Clients/BBC/PublicJobs/controller.cfm

lead the Corporate Practice group; Lead the team that develops PR and communication programs for some of the world’s leading corporate brands
Senior Vice President/Vice President, Corporate Communications
5W Public Relations
NYC, NY
http://www.5wpr.com/about5wpr/pr.cfm

take complete ownership of accounts and implement the campaigns that drive results
Corporate Professional  Jewish/Israel Political Issues
5W Public Relations
NYC, NY
http://www.5wpr.com/about5wpr/pr.cfm

execute, measure and continuously improve the methods and performance of social media; Proactively pitch media outlets with heavy focus on new/emerging media
Social Media Specialist – Media Relations (Multiple openings at multiple levels)
5W Public Relations
NYC, NY
http://www.5wpr.com/about5wpr/pr.cfm

building, growing and managing business development focused on garnering new client business in diverse marketplace sectors in order to maximize revenue and business expansion
Director, New Business  Business Development
5W Public Relations
NYC, NY
http://www.5wpr.com/about5wpr/pr.cfm

draft and service pitch letters, press releases and media alerts; Create targeted media lists for broadcast, radio, print and online outlets; Proactively pitch media outlets
Account Executive-Account Supervisor (Openings in Consumer PR, Corporate Communications, Healthcare PR, Entertainment PR, Crisis PR)
5W Public Relations
NYC, NY
http://www.5wpr.com/about5wpr/pr.cfm

providing consistent design across all consumer-facing products managed by the central product development group at MTVN
Design Director, Digital Products
MTV Networks
NYC, NY
http://www.mtvnetworkscareers.com /

develop and execute strategic branding and positioning initiatives for the new EPIX channel through creative and effective multi-platform marketing campaigns targeting consumers, affiliates, sponsors and programming communities
Director, Marketing – EPIX
epix
NYC, NY
http://www.mtvnetworkscareers.com /

oversees the digital marketing efforts for Nickelodeon Kids and Family Group
Vice President Digital Marketing
MTV Networks
NYC, NY
http://www.mtvnetworkscareers.com /

matrixed IT staff management, including staff development, performance evaluations, resource allocation and project scheduling
HBO Manager, Mobile Application Development   113700BR
HBO
NYC, NY
http://www.timewarner.com/corp/careers/

spearhead initiative to deepen valuable client relationships for TEN
Sr Dir, TEN Client Development & Partnership   115429BR
Turner Broadcasting
NYC, NY
http://www.timewarner.com/corp/careers/

collaborating with three Key Account teams to proactively direct and develop custom program promotion incentives
Manager, Key Account Marketing   2685BR
Showtime Networks
NYC, NY
http://www.cbscorporation.com/careers/index.php

responsible for financial, logistical, and technical aspects of assigned Showtime Networks Inc
Production Manager, Sports   2671BR
Showtime Networks
NYC, NY
http://www.cbscorporation.com/careers/index.php

manage and develop the Media Distribution Services (MDS) technology platforms
Vice President, Distribution Technology   1086577
NBC Universal
NYC NY
http://www.nbcunicareers.com /
well-connected with interactive ad agencies and their clients and can produce results quickly
Account Executive: Online Sales
Waterfront Media
Brooklyn NY
http://www.waterfrontmedia.com/wfm-careers.aspx

manage the content and production of WBZ’s morning newscasts ensuring that they are brand compliant
Executive Producer-Morning   2713BR
CBS Television Stations
Boston MA
http://www.cbscorporation.com/careers/index.php

oversees all original programming for NGC and NGC Wild from strategy to development to production to delivery to air
Manager, Programming & Scheduling (National Geographic’s Wild – DC)   FNG17610
Fox Cable Networks
Washington DC
http://www.foxcareers.com/jobSearch.html

producing the sports segments for HLN on Saturdays & Sundays, as well as provide vacation relief for the Monday thru Friday producer
Producer, HLN Sports   115375BR
Turner Broadcasting
Atlanta GA
http://www.timewarner.com/corp/careers/

development of audience projections and analysis of original series for all estimating cycles including budget/LRP, upfront, scatter, and liability rate cards for TBS and TNT
Senior Research Analyst, Corporate/Management Company   115421BR
Turner Broadcasting
Atlanta GA
http://www.timewarner.com/corp/careers/

identify and track industry trends and though leaders in “traditional” media, i.e. radio, TV, print, OOH to ensure Turner is leading the media industry
Director, Insights & Inspiration, Corporate/Management Company   115420BR
Turner Broadcasting
Atlanta GA
http://www.timewarner.com/corp/careers/

responsible for overall sales support to the sales staff, administering existing deals, coordinating pending deals and following through to closure with all format clients
Sales Planner, Chicago Ad Sales   1106409
NBC Universal
Chicago IL
http://www.nbcunicareers.com /

analyzes the market and maps long-term creative trends and consumer play patterns to help set and guide WBIE’s overall creative strategy
Vice President, Creative   115410BR
Warner Bros. Entertainment Group
Burbank CA
http://www.timewarner.com/corp/careers/

gathers network license terms from sales executives and drafts deal summaries of each agreement for dissemination to WBDTD executives and other WB business units
Manager, Business Affairs   115412BR
Warner Bros. Entertainment Group
Burbank CA
http://www.timewarner.com/corp/careers/

approves the accuracy of information reported on the Weekly Cost Status report including monitoring info as it arrives Wed night thru Friday morning & calling Mgrs. & Estimators
Director, Finance- TV Production   115029BR
Warner Bros. Entertainment Group
Burbank CA
http://www.timewarner.com/corp/careers/

manage the sourcing process for various areas including capital purchases and P&L through RFP, bidding, negotiation, award, implementation, and supplier performance monitoring
Manager Sourcing   1064912
NBC Universal
Universal City CA
http://www.nbcunicareers.com /

plans, organizes, and directs the production and dissemination of materials, programs, and activities in support of various publications
Marketing Specialist   0653
BowTie Inc
Irvine CA
http://www.bowtieinc.com/bowtieinc/jobdetail.aspx?jobid=595

building and developing the social network and relevant online marketing vehicles in a manner that is consistent with the brand and supportive of various e-commerce initiatives
Online Marketing Manager for Social Media & Community
Viz Media
San Francisco CA
http://www.vizmedia.com/about/jobs/?id=59

plans, organizes, and manages an assigned VIZ Media brand from acquisition stage through product life cycles to optimize profit and meet marketing, financial, and corporate growth objectives
Director, Marketing & Brand Management
Viz Media
San Francisco CA
http://www.vizmedia.com/about/jobs/?id=45

respond creatively and quickly to several RFPs per week by providing efficient, thoughtful and saleable custom solutions for the sales team
Sales Development Project Manager
Future US Inc
South San Francisco CA
http://www.futureus.com/archives/2009/10/sales_developme_1.php

ensure NBC Bay Area newscasts are well conceived and provide high quality coverage, accuracy, integrity and result in an improved competitive position in the market
VP of News   1080583
NBC Universal
San Jose CA
http://www.nbcunicareers.com /

identify market segments, verticals and specific customers who could utilize and pay for broadcast and marketing applications, technologies and content resources developed by Live365 and its partners
Brand Sales Manager
Live365
Foster City, CA
http://www.live365.com/info/jobs.html

leverages deep understanding of the company’s display and audio ad inventory in order to deliver campaign strategies and media plans for both third party advertising clients and the company’s own product lines and brand visibility
Campaign Optimization & Sales
Live 365
Foster City, CA
http://www.live365.com/info/jobs.html

responsible for the overall strategy, execution and measurement of the company’s visibility and positioning in desired market segments and verticals
Online Marketing Manager
Live365
Foster City, CA
http://www.live365.com/info/jobs.html

managing and executing product strategy, planning, research, analysis, R&D, and prototyping projects
Manager, Product Strategy & Planning
Gracenote
Emeryville CA
http://tbe.taleo.net/NA1/ats/careers/requisition.jsp?org=GRACENOTE&cws=1&rid=40

~ RECAP:  THIS WEEK’S CYNOPSIS CLASSIFIEDS & INTERNSHIPS ~

Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page herealso check out our Facebook page where our classifieds are listed the night before the editions are published!

JOB OPENING: PR COORD/HGTV/NY: 1+ yrs PR exp. Manage dept. admin, press inquiries & requests, assist in pitching and writing press releases, full details, http://www.scrippsnetworksinteractive.com/careers  & select req 1186   (11/7)
 
JOB OPENING: SALES COORD/Ad Sales/FOOD NTWK/NY: 1+ yrs Sales Asst exp. Support Sales team, trouble shoot system issues, liaison btwn AE & Clients. Full details, http://www.scrippsnetworksinteractive.com/careers & select req 1226  (11/7)
 
JOB OPENING:  NETWORK DR SALES COORDINATOR/NYC: Maint Ntwk/Cable contracts, pre/post logs, college deg, 1-2 yrs work exp, broadcast exp, comp lit, detail oriented. For more info http://www.ionmedia.tv/careers/employment.cfm?id=1165  (11/7)
 
JOB OPENING: REGN’L ACCT EXEC/WDIV-TV/Detroit: Svc agencies, neg. bus, & dvlp up-sell opps at agency & client levels. Work w/Nat’l Rep Firm; serve as stations political spec. 3-5 yrs sales exp med/lrg TV mkt. Resume: [email protected] (11/5)

JOB OPENING: MARKETING DIRECTOR/Canoe Ventures/NYC midtown: Seeking a Marketing Director to support promotion and sales in ITV advertising. 8+ yrs. Exp. w/in Media/Mktg./Adv. Required. Apply: www.canoe-ventures.com/careers (11/5)

JOB OPENING: COORDINATOR/Canoe Ventures/NYC midtown: Seeking an ITV company, is seeking a Coordinator to support Network Relations dept. 2+ yrs supporting a sales or mktg. team required. Apply: www.canoe-ventures.com/careers (11/5)

JOB OPENING: FREELANCE FINAL CUT PREDITOR/BBC /NY: Prod/edit drama trailers & promos. Strong story telling skills & “Hollywood trailer” editing tech. Strong Final Cut editor w/ bcast tech skills. www.bbcamerica.com/employment.jsp (11/4)

JOB OPENING: VP/Sr  DIR NTWRKS SALES NAT ACCTS/West/NY: Mng ntwrk sls & mktg activities for U.S. dist of BBC America, BBC World & other BBC Chan in US on cable, sat, telco & alt platforms. 7+ yrs exp. www.bbcamerica.com/employment.jsp (11/4)

JOB OPENING: VP/Sr DIR NTWRK SALES NAT ACCTS/East/NY: Mng ntwrk sls/mktg activities for U.S. dist. of BBC America, BBC World & other BBC Channels in US; cable, sat, telco & alt platforms. 7+ yrs exp. www.bbcamerica.com/employment.jsp (11/4)

JOB OPENING: MGR STRAT & RSCH/BBC/NY: Support dev of US strat through analysis & PM, plan & exec rsrch. Spearhead internal strat & initiatives, provide mkt intelligence. Work closely w/ dig teams. www.bbcamerica.com/employment.jsp (11/4)

JOB OPENING: PROGRAM ACQUISITIONS MANAGER/Films Media Group NY/Princeton, NJ: 3+ yrs exp in acq; strong knwlg of factual prgmng & distrib; solid industry contacts; self-starter & deal-maker. MA a +. Email [email protected]    (11/4)

JOB OPENING: VP ORIG SERIES/DISNEY CHANNEL/XD/LA: Oversee dvlpmnt/execution of orig. series for Disney Channel & Disney XD. Min 7 yrs dvlpmnt experience. Est’d rapport w/creative community. Apply www.disneycareers.com Req #210815 (11/4)

JOB OPENING: VICE PRESIDENT DIGITAL MARKETING/Nickelodeon/NY: 10+ years Digital Marketing experience, Strong bkrnd CRM, Strg Strat & Ops exp, EOE/M/F/D/AAP Apply: www.mtvnetworkscareers.com (11/3)

JOB OPENING: DIR, AD SALES/DISNEY ONLINE/LA OR SF: 5-8 yrs media sales/mkting exp, day-to-day mgmt of Ad Sales, oversee new campaigns & creation of sales opportunities, apply online at www.dimgcareers.com Job ID 209746 (11/3)

JOB OPENING: DIRECTOR PROGRAM RESEARCH/Univision/Miami: Oversee research support of network programming. Familiarity with SL programming desired. Strong knowledge of NPower, Spanish fluent. Resume to [email protected] (11/3)

JOB OPENING: SR RES ANALYST/WE tv/NYC: Provide support to Ad & Affil Sales. 2 + yrs exp in cable environ. MRI, Simmons, Nielsen pref. res: www.cablevision.jobs ref # 9903BR (11/3)

JOB OPENING: DIR  STRATEGIC MARKETING/SUNDANCE/NY – Resp for strat dev & delivery of rev-gen, integrated mrktg campaigns & solutions. 5-7 years sales/marketing experience Cable/Agency. res www.cablevision.jobs ref #9902BR  (10/31)


A CYNOPSIS MESSAGE


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~ RECAP: THIS WEEK IN EXECUTIVE MOVES ~

Erwin-Penland announced several promotions and one staff addition:

  • Morgan Kee was hired as Senior Environmental Design Project Manager for the Verizon Wireless account. Morgan joins from Tradeshow Fabrications West in Las Vegas.
  • Ty Thornhill was upped to Account Director from Management Supervisor. Ty will continue to work with the Advance America team.
  • Jimmy Parker advanced to Senior Art Director from Art Director and continues his work on the Greenville Drive and Uniroyal accounts.
  • Leah Childress moves up to Art Director from Associate Art Director where she will continue to work on the BI-LO account.

Si TV tapped Carla Lewis-Long as VP/Affiliate Distribution to plan and execute affiliate sales and marketing efforts. Based in New York, Carla will report to Judi Lopez, SVP/Content Distribution and Marketing. Additionally, Si TV added Armando Parra as Manager/Affiliate Sales Operations where he will establish strategic partnerships and content distribution agreements to spur growth and revenue for the network. He will also analyze market data and report on industry trends, growth areas and new business leads. Based in Los Angeles, Armando will report to Berto Guzman, VP/Affiliate Sales.

Lori McFarling was named CMO/Discovery Education and Domestic Distribution with Discovery Communications. In her new role, Lori will be the senior strategic marketing point person with responsibility over sales development, communications and sponsorship efforts for the Discovery Education and Domestic Distribution units. Previously, Lori served as Divisional Marketing Officer/Discovery Education. Lori reports to Bill Goodwyn, President/Domestic Distribution and Enterprises.

FremantleMedia Enterprises (FME) tagged Andy Palmer as UK Sales and Marketing Manager/Home Entertainment, FME. Andy will report to Pete Kalhan, SVP/Home Entertainment and Archive Sales, FME. Previously, Andy served as Sales Director at Sony Pictures Home Entertainment.

Jolina Acuncion joins National Television Sales as VP/Director of Sales.

Stephen Moss was appointed President/CEO of National Public Media (NPM), the national corporate sponsorship firm that is a subsidiary of NPR and owned in partnership with PBS and WGBH. Stephen began his new position yesterday replacing Robert Williams who founded NPM’s former company National Public Broadcasting and was NPM’s CEO since 2007. Stephen will be based at NPM’s headquarters in New York.

Music Choice tagged Sean Salo as Director/Marketing to head brand development for the network’s on-demand service and multi-platform music channels.

Online entertainment destination, Stardoll targeting teen and tween girls named Alison Stager as East Coast Sales Director based in New York and Sue Picard as Midwest Sales Director located in Chicago. Furthermore, Christina Tom was elevated to VP/West Coast Ad Sales and Marketing. Alison joins Stardoll from ABC National Television Sales where she was an AE. Previously, Sue was the Midwest Sales Director for BlogHer network. Christina, based at Stardoll’s Los Angeles headquarters, will expand her current position to supervise the design and execution of integrated advertising and marketing campaigns internationally.

Roberta Haber was appointed to the newly created position of Director/Marketing, Corporate Sponsorship with The Sponsorship Group for Public Television (SGPTV) where she will provide oversight on national and local sponsorships. Located at WGBH/Boston, SGPTV is PBS’ national sponsorship division representing such public television programs as NOVA, Frontline, Antiques Roadshow, Masterpiece Theatre and Arthur. Most recently, Roberta was SVP/Integrated Group Media Director at Mullen.

Scripps Networks Interactive tapped Michael Smith as GM of the Cooking Channel, the new rebranded FLN network launching in third quarter 2010. Michael comes into this position from the Food Network where he most recently served as SVP/Marketing. At the Cooking Channel, Michael will supervise the development, personnel and production of the new multi-platform network with its goal targeting foodies with informational and instructional culinary programming.

Digitas welcomes Colin Kinsella as President/Digitas North America, where he succeeds Laura Lang who was promoted to CEO in 2008. Previously, Colin was Chief Innovation Officer at Razorfish since May 2009.

Warner Bros. International Television Distribution elevated John Garcia to SVP/GM, Latin America. John will be in charge of all WBITD’s program licensing efforts, consisting of sales, marketing and distribution in Latin America and will also manage WBITD’s sales group in the region. Based in Miami, John reports to Jim Brehm, SVP/Sales, Canada, Latin America and Asia, WBITD.

Steven Waldman, Co-Founder/President and Editor-In-Chief of Beliefnet, is departing his position with the company mid-November to take on a position with the Federal Communications Commission as Senior Advisor to the Chairman. Steven will head a new federal government effort to analyze policies about the media and information technology. Beth Ann Eason, presently the COO/GM for Beliefnet will assume leadership of the company. Ju-Don Marshall Roberts, EVP/Executive Editor will head the editorial, community, video and product teams.

MTV appointed Sarah Tomassi Lindman as EVP/Program Strategy to head all facets of the programming including the linear television schedule and all cross platform digital video distribution. In her new role, Sarah will be based at MTV’s New York office and report jointly to Stephen Frideman, GM, MTV and Tony DiSanto, President/Programming, MTV. Previously, Sarah was SVP/GM of TeenNick (formerly The N) which is part of the MTV Networks’ Kids and Family Group.  Well done Sarah!!

Telemundo promoted Adriana Ibanez to EVP/Programming up from SVP/Programming. In her expanded role, Adriana will head programming strategy, scheduling and integration direction as well as film acquisitions for Telemundo in the US. Additionally, she will manage the development and strategy for Telemundo content for Televisa’s Channel 9 in Mexico and for the Telemundo Cable Network in Mexico and Latin American. Adriana will continue to report to Don Browne, President, Telemundo.

Jose Morales was appointed VP/Content at Telemundo station, WNJU. Following the reorganization of its news operations at WNJU, Jose will manage the daily operations of the content center encompassing both broadcast and digital. Previously, Jose served as Director/Digital Content for Telemundo Local Media.

Jim McGowan joins Cookie Jar Entertainment as SVP/Digital Content and Distribution coming from his own entertainment and media consulting company he managed for the last three years. At Cooke Jar, Jim will be based in Burbank and reports to Toper Taylor, President/COO.

Allan Singer joins OWN: The Oprah Winfrey Network as EVP/Distribution and Strategy to head the upcoming network’s content distribution and sales strategy. Beginning today, Allan assumes his new position where he reports to Christina Norman, CEO and is based in Los Angeles. Prior to this appointment, Allan was SVP/Content Acquisition with Comcast.

HUGE, a Brooklyn-NY-based interactive agency, added Tom Siebert as Director/Communications and Tessa Barrera as Media Specialist. Tom is charged with leading the company’s media outreach strategy while Tessa was hired to handle social media, blogging and other digital content for the company and its select clients. Tessa will report to Tom Siebert. Most recently, Tom served as VP/Director, Corporate Communications at Initiative.

Bob Marra was appointed VP/GM at WNYW/FOX 5 and WWOR/My9 in New York, effective immediately. Previously, Bob was GSM at WPIX/New York, a position he held since 2005, though he began at WPIX in 1996 as a local AE.

Later — John
   John Cox for Cynopsis: Classified Advantage
[email protected]
11.03.09

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