Cynopsis: Sports
05/08/12

Good morning. It’s Tuesday, May 8, 2012, and this is your first early morning Sports briefing.

Big East Conference Commissioner John Marinatto has resigned from the NCAA league, following a recent run that saw the defections of conference staples such as Syracuse, Pitt and West Virginia, as well as an influx of new blood in the likes of Temple, Houston, SMU as well as Boise St. and Navy. Joseph A. Bailey III will assume the position of interim Commissioner of the conference until a new Commissioner is selected.

“After a great deal of thought and prayer, I have decided to step down as Commissioner of the Big East Conference and formally advised our Board of Directors,” stated Marinatto. “I have been associated with this league for my entire adult life and have had the tremendous honor of serving as its Commissioner since 2009. Our recent expansion efforts have stabilized the Conference for the long term, and we are likewise well positioned for our very important upcoming television negotiations. As a result, I felt this was the right time to step aside and to let someone else lead us through the next chapter of our evolution. I am proud of what we have been able to accomplish and would like to take this opportunity to publicly thank both our membership and my staff for their unwavering encouragement, support and loyalty — especially during this past year. I am extremely confident about the future of this league that I love very much.”

A CYNOPSIS MESSAGE FROM THE CITY OF HOPE NESVIG GOLF CLASSIC

On the Air

A new report states that the presidents of the Big 12 Conference have verbally agreed to a new media rights agreement with ESPN and FOX that could bring in as much as $2.6 billion to the league, according to CBSSports.com. The new deal is expected to run 13 years and deliver an average of $200 million annually to the group of schools through 2025. The report also states that schools have also extended their grant of rights to match the television deal and all but ensure that no one departs the conference in the near future. Of course, the agreement won’t be made official until it is signed.

The Ivy League and the NBC Sports Group locked in a two-year renewal of their national television rights agreement that will broaden the number of football games shown on the network as well as deliver the first-ever rights for the NBC Sports Network to televise men’s basketball and men’s lacrosse games. The deal begins with the upcoming 2012 football season and runs through the 2014 lacrosse season, with the NBC Sports Network set to run six to ten football games, six to ten basketball games and up to four men’s lacrosse games annually. Even more Ivy League games may be seen on a national basis within this agreement as the NBC Sports Network has acquired the rights to sublicense additional football and men’s basketball games to a national sports network.

NBC’s coverage of the 2012 Kentucky Derby drew a 7.2 overnight rating and 17 share for the two-hour telecast on Saturday, according to Nielsen. The marks a slight dip from last year’s 7.4 rating but runs even in share. The race portion of the telecast earned a 9.0/20.

NBC Sports Group announced more than 70 hours of combined live tournament and wrap-around news coverage of THE PLAYERS Championship this week, marking the most coverage in the history of the tournament. Overall, Golf Channel and NBC will combine to offer 22 hours of live tournament coverage Thursday-Sunday, with limited commercial interruption from TPC Sawgrass. In addition, throughout the week, Golf Channel will air 54 hours of news and instruction programming from The PLAYERS Championship, and will include coverage of the World Golf Hall of Fame Induction Ceremony, pre-tournament news conferences and wrap-around news coverage before and after tournament play. Dan Hicks hosts with analyst Johnny Miller, for Golf Channel on NBC coverage from the 18th tower and will also join Golf Channel’s coverage Thursday and Friday. For the first time at the tournament, NBC will utilize “Actioncam,” an overhead cable-suspended camera system that will ‘fly’ over the lake between 16 and 17.

NASCAR announced that the annual NASCAR Sprint Cup Series Awards as well as the rest of Champion’s Week will return to Las Vegas this year and remain there for the next three years, thanks to a new deal. For the fourth-consecutive season, the NASCAR Sprint Cup Series Awards will take place at Wynn Las Vegas on Friday, Nov. 30. From 1981 until 2008, NASCAR held its year-ending premier series awards show in New York City before moving to Las Vegas in 2009.

FUEL TV scored as television’s fastest-growing cable network last month and for the year, according to figures released by Nielsen. The network announced that it had recorded the largest year-to-year percentage increases of total viewers in both prime time and total day in April and this year among all rated, ad-supported cable networks, with content anchored by 340 hours of UFC programming last month. Overall, the channel was 260% in Total Viewers and 450% in M18-49 compared to April numbers a year ago.

NHL Commissioner Gary Bettman announced that the Phoenix Coyotes have been sold to former San Jose Sharks CEO Greg Jamison. The sale still has to be approved by the league’s board of governors.

The Patriot League said that CBS Sports Network is picking up two football games from the conference next season, with Lafayette/Bucknell set for Sept. 22 at noon, while Colgate/Lehigh gets the spotlight on Nov. 10 at 12:30p.

Sponsorship & Promotion

Visa is pushing for fans around the world to “cheer” their favorite Team Visa Olympic and Paralympic hopefuls to victory at the London 2012 Olympic and Paralympic Games. The “global cheer” anchors the company’s Olympic Games-themed integrated marketing campaign, Go World, which will mark the largest in Visa’s 25 year history as a sponsor of the Olympic Games. Fans can utilize social media as well as integrations with partner websites including NBCOlympics.com, Yahoo! and Sports Illustrated for the campaign. In addition, for the first time, Visa will also feature fans in the the chance to have their cheers featured in special-edition Visa commercials celebrating the athletes.

Digital Fields

Sirius XM Radio announced that it will launch a new expanded suite of 30 play-by-play channels dedicated to streaming the official radio broadcasts of every MLB team on the SiriusXM Internet Radio App and online at SiriusXM.com, beginning today. The 30 new channels will be branded with the respective MLB team logo and showcase that team’s radio announcers throughout the season. For the first time, SiriusXM subscribers on the app and online will have access to both the home and visiting team broadcasts for every MLB game.

Yahoo! Sports locked in a deal with Alex Kline, the 17-year-old owner and operator of The Recruit Scoop, for its Rivals site that will make The Recruit Scoop, live on Rivals.com. The Recruit Scoop will offer daily updates, weekly features of the Rivals150, the top 150 recruits across the country, hosts Q&As with talent and live chats with basketball prospects from coast-to-coast. In his new role, Alex will be an Expert Publisher, focusing on the world of basketball recruiting.

The Main Event

Celtics/Hawks at 8p on TNT.

ON THIS DAY in 1984: The Soviet Union announces a boycott of the 1984 Summer Olympic Games being held in LA.

Answer to Our Last Sports Trivia Question: Which NFL team was the first to be founded? The Arizona Cardinals, who were original founded in 1898 as the Morgan Athletic Club. Kudos: David Stern-BARD Entertainment/NY; David Kalan-NHL.com/NY; Chris Kiernan-MMI/Southport; Tom Moore-Kalt Productions/LA; Eric Bates-Tennis Channel/Culver City; Miriam Aardahl-OMD/LA.

In The Know: In which event did Bruce Jenner win an Olympic Gold Medal? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Chris
Chris Pursell for Cynopsis | Sports
05.08.12

Cynopsis Ad Sales:
Mike Farina – VP/Sales and Marketing – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 888-702-3858 / [email protected]

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here.

Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here .

JOB OPENING: SALES ASST/LIME/NY: Hotel ad ntwrk seeks energetic, smart, organized Sales Asst; Create sales proposals, research materials, acct maint, post-buy and sales admin; Exp w/ Micro Office; resume to: [email protected] (5/15)

JOB OPENING: DIRECTOR, BUSINESS DEVELOPMENT/ABC/NY: Responsible for identifying & negotiating potential business opportunities in digital media for ABCNews.com. Min 7+ years exp. Apply at: www.disneyabcjobs.com (ID 42311) (5/15)

JOB OPENING: VP SCHEDULING/BBC AMERICA/NYC: Build long-term netwk strategy to encourage rating grwth & sales rev. Evaluate current schedules & identify acquisitions. 7-10 yrs TV program scheduling. Rez: [email protected] (5/15)

JOB OPENING: GAME DESIGNER/COMMUNITY MANAGER/NBCU/NYC: Manage and develop virtual economy for new gaming portal and engage users as community manager. Min 1 year relevant experience. To apply, www.nbcunicareers.com 5550BR (5/15)

JOB OPENING: PRODUCER, DIG CRTV ADV/MTV/NYC: 3 yrs Exp as online producer and/or project mgr. Manage the production process of digi advertiser programs Apply: www.mtvnetworkscareers.com (5/15)

JOB OPENING: SHOPPER MARKETING/NEW YORK: Media company seeks a Strategic & Sales Shopper Marketing candidate to join our dynamic team. Competitive salary & benefits. Send resume to: [email protected] (5/15)

JOB OPENING: SR MGR, MKT & MEDIA RSRCH (COMM)/NASCAR/CHARLOTTE: 8 plus yrs exp PR, Comm, Consumer & Media Rsrch. Knwldg of primary rsrch & working w/ Nielsen/Scarborough/Simmons, etc… data a plus. Apply: www.employment.nascar.com (5/15)

JOB OPENING: ACCT EXEC PARTNER MKTG/bottlerocket mktg group/NY: Pitch/neg. partnerships; dvlp/execute promotions; full campaign delivery. 6+ yrs part. mkt & strong proj mgmt exp req’d Res: [email protected] (5/12)

JOB OPENING: MGR, MULTIPLATFORM PROGRAMMING/Disney/Burbank: Video windowing/scheduling across all digital platforms for kids nets. 5+ yrs exp in TV prog/digital media. Mangment exp req. Apply www.disneycareers.com REQ 40000 (5/11)

JOB OPENING: INT’L SALES REP/NY: Multimedia co. seeks energetic/driven ind. to license our content to int’l ntwrks & operators worldwide. 7 yrs int’l sales exp. req. pref. in media industry. Sports bckgrnd a +. Res: [email protected] (5/11)

JOB OPENING: SR DIRECTOR, BA/LA OWN: Oprah Winfrey Network/LA: Negotiate and draft complex, multi-component deals and agreements for TV and digital. JD required, impeccable judgment & experience. Apply at http://careers.own.tv (5/11)

JOB OPENING: DIRECTOR BRANDED ENT/OWN: Oprah Winfrey Network/LA: Work w/Ad Sales to concept, develop and execute sponsorships and value earned packages. Exp. creating for paid advertisers a must. Apply at http://careers.own.tv (5/11)

JOB OPENING: ASSOC. RSRCH MGR/Media Behavior Inst/NYC: Consumer rsrch/insight. Analyze USA TouchPoints. Supp rsch, sales, & mktg. Exp w/ MRI & Nielsen. 3+ yrs rsrch exp. Agncy/netwrk++ Kwldg MRI must. Res: [email protected] (5/10)

JOB OPENING: SVP DVLPMNT/DC: Major non-fic TV prod co. Lead team dvlpng of 100+ hrs series & specials per yr. Highly creative & orgnzd & great comm skills. Doc & series prod exp req’d.  Apply: www.nationalgeographic.com ID 5182 EOE (5/10)

JOB OPENING: iTV GEN MGR/DISH Media Sales/NY: Resp for leading iTV Ad Sales, client svcs & prod mgmt efforts. Oversee key relationships w/clients, developers & other vendors. 5+ yrs iTV biz dev exp req’d. Apply here. (5/10)

JOB OPENING: MARKETING MANAGER/Media firm/NYC: 1-3 yrs media/marketing experiences. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected]  (5/10)

JOB OPENING: DIR of PRODUCTION/LA: Heavy hitter with solid mgmt skills for LA ofc of NY based Prod Co. Must be well versed in Budgets, Sched, Crew & Studio Mgmt. Plz send resume/credits to [email protected] (5/10)

JOB OPENING: Hd BUS AFFAIRS/NY: Solid BA bkgrd in TV and Digital Prod. Draft, negotiate, review agreements. Standards & Practices/copyright. JD + 3yrs industry exp, network & cable. Resume/credits to [email protected] (5/10)

JOB OPENING: DIR, FINANCE/NY: Strong bkgrd in Bus Acctg/Finance for NYC based Prod Co. SAP Preferred. Knowledge of TV prod acct a plus. MBA/CPA, 3+yrs industry exp. Resume/credits to [email protected] (5/10)

JOB OPENING: SALES EXEC/Plainview, NY: 2+ yrs professional/college sports media/tech sales with content delivery network company  e-mail resume to [email protected] (5/10)

JOB OPENING: DIR, PRGRMNG RSRCH/MTV/NYC: 7-10 yrs TV ratings rsrch/analysis; Expertise in rsrch methodology, competitive TV landscape & ind trends; multiplatform exp. a +; B.A req. EOE/M/F/D/AAP apply: www.mtvnetworkscareers.com (5/9)   

JOB OPENING: SR DIGTL ANLYST/Fox/NY: Expert on FOX Digital & perfor based data from Nielsen Online, comScore, Omniture, etc. Collaborate w/ Ad Sales. Min 1yr exp in digtl media. www.foxcareers.com FNG0001080  (5/9)   

JOB OPENING: SALES PLANNER/OUTCAST MEDIA/NY: Energetic, well orgnzd individual to sprvs all aspects of sales pln’g process. 1-3 yrs exp brdcst &/or video sales pln’g/ buying. BA/BS. Strong MS skills. Resume/cvr: [email protected] (5/9)   

JOB OPENING: ACCT DIRECTOR (SALES)/OUTCAST MEDIA/NYC: Lead company’s growth in NYC, the Eastern Region and key nat’l accts.  3-5 yrs media sales exp calling on major brand advertisers. BA Deg. Res/cvr ltr: Email us: [email protected] (5/9)   

JOB OPENING: RESEARCH COORD/LA: Entry-level.  Supports research team with synd’d data and admin support. Fast-learner, great computer & commun’n skills, BA/BS in related field req’d. [email protected] (5/9)   

JOB OPENING:  RECEPTIONIST/NYC:  Front door reception/phones /order supplies wkly/building contact on all office matters/Complete & process exp reports/Kitchen maint /maintain client gift inventory. [email protected] (5/9)  

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY: PR INTERN/LA: Skng motivated self-strtr to join team. Unpaid, pt time intnshp for college cred Resp incl contact search, drafting bios, pitches. Stng wrk ethic, motivated. Resumes to: [email protected] (5/12)

SUMMER INTERNSHIP CREDITS ONLY: LA: Interested in PUBLICIST/EVENT PLANNER career? 10 hr/wk w/ Vicki Abelson’s Women Who Write. Guests like Marlee Matlin Robert Klein. Exp. in video editing/web page dvlpmt needed. Send resume to [email protected] (5/11)

SUMMER INTERNSHIP CREDITS ONLY: PR INTERN/LA: Skng motivated self-strtr to join team. Unpaid, pt time intnshp for college cred Resp incl contact search, drafting bios, pitches. Stng wrk ethic, motivated. Resumes to: [email protected] (5/11)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: LEGAL/BUSINESS AFFAIRS OUTSOURCING: Experienced attorneys; will handle legal for production companies or business affairs depts (www.metallawgroup.com). [email protected] (5/15)

SITUATION WANTED: WRITER’S ASSISTANT/LA: Has written specs for Dexter and Modern Family. Attending UCLA’s TV writing program. Has Certificate in Film Writing from UCLA Extension. Experienced with Final Draft. Diverse background. [email protected] (5/12)

SITUATION WANTED: WRITER’S ASSISTANT/LA: Has worked as a Page on The Big Bang Theory, Mike & Molly, 2 1/2 Half Men. Attending UCLA’s TV writing program. Experienced with Final Draft. Has BS in journalism. [email protected] (5/9)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Cynopsis Media, a division of Access Intelligence
65 Lantern Road
Stratford, CT 06614
Ph: 888.702.3858
Fx: 203.386.8855

Copyright Cynopsis 2012

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2012

To unsubscribe from just this Cynopsis Sports email, please click here.