Tuesday, March 6th, 2012



Love for The Hub Continues with Kids & Adults!

The Hub’s growth is continuing with
Kids 2-11 (+41%) & Adults 18-49 (+22%)*

To find out more about how your brand can grow with The Hub,
Contact Brooke Goldstein, SVP Ad Sales, 212-548-5860.

*Source: Nielsen, program based daypart, most current, Mon-Sun 6A-12A, Feb ’12 vs. Feb ’11.


Good morning. It’s Tuesday, March 6, 2012, and this is your first early morning briefing.

Tonight’s Premieres:
FOX: I Hate My Teenage Daughter at 830p; Breaking In at 930p
A&E: Storage Wars: Texas at 9p & 930p
Encore: The Crimson Petal and the White at 9p

Tonight’s Finale:
Spike TV: Ink Master at 10p



This Super Tuesday get the best election coverage and news analysis from our super team of Politically Direct commentators:
* The Young Turks with Cenk Uygur 7/6pm
* A special edition of Countdown with
Keith Olbermann from 8pm-11pm
* and a late edition of The War Room with Jennifer Granholm at 11/10pm
To Launch Current email us at [email protected] or to Advertise email us at [email protected].



A new morning news block on Current TV features live simulcasts of two radio programs: The Bill Press Show from 6a-9a and The Stephanie Miller Show from 9a-12p.  The shows air each weekday beginning early this spring.  Current TV’s cameras will go live inside Bill and Stephanie’s studios to offer viewers live coverage of the progressive radio shows with access to daily live interviews, political commentary, listener calls and the perspectives of both hosts on topical issues. For Current TV, Bill’s show will be titled Full Court Press: The Bill Press Show and Stephanie’s show will be known as Talking Liberally: The Stephanie Miller Show.

Lifetime opens its docu-series Dance Moms: Miami on April 3 at 1030p following the 90-minute spring finale of the dance competition docu-soap Dance Moms.  Starting April 10, Dance Moms: Miami will air in its regular time slot of 9p.  The new series, produced by Collins Avenue, will go inside the Miami-based Stars Dance Studio following the school’s owners and dance instructors as well as the young dancers they teach in this world of competitive dance. 

Also set in Miami, new original drama series, Magic City debuts exclusively on Starz April 6 at 10p.  The period drama is set in Miami Beach, 1958 at the luxurious Miramar Playa Hotel owned by Ike Evans.  The glamorous hotel is the place to be seen from the Kennedys, to the mob and more and is 90 miles away from the unrest happening in Havana, Cuba.  Magic City stars Jeffrey Dean Morgan as Ike; Olga Kurylenko as Ike’s wife Vera; and Danny Huston as mob boss Ben “The Butcher” Diamond along with an ensemble cast.  Magic City was created by writer/EP Mitch Glazer. 

Season two of La La’s Full Court Life debuts on VH1 March 19 at 9p and in the new season La La Anthony continues to juggle her burgeoning acting career with motherhood and marriage.  Immediately following at 930p on March 19, VH1 launches new series Styled By June following celebrity fashion stylist June Ambrose who is the stylist for many big names in Hollywood such as Jay-Z, Mary J. Blige, Mischa Barton and more.

The sixth season premiere of Nuestra Belleza Latina (Our Latin Beauty) on Univision Network opened Sunday with an average audience of close to 4.0 million total viewers; 2.0 million with A18-49; and 1.1 million with A18-34.  Additionally, the opening episode reached 6.7 million total viewers who tuned in to all or part of the two-hour premiere broadcast. 

International TV production and distribution company, Shankly Productions finalized a comprehensive rebrand including a name change to Principal Media LLC.  The company, led by CEO David E. Brenner, has recently invested in new programming and moved into new office space in Beverly Hills.  Principal Media’s international distribution unit represents 2,500+ hours of TV content including long-running series on Spike TV, Lifetime, Fuel, FOX, Discovery, Versus, SPEED, National Geographic Channel among others.  Principal Media LLC with an office also in London is a subsidiary of the Libra Group, a privately-owned worldwide conglomerate which has 20 offices in four continents. 

Program Call:  Cynopsis Media will be producing our annual MIPTV Shopping Guide sent to all Cynopsis and Cynopsis Kids subscribers on Thursday, March 29, the week before MIPTV 2012 in Cannes. If your company is an official exhibitor at MIPTV this year and would like to have your programming included in our shopping guide, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre and your terms (barter, cash, etc.) as well as your company’s stand/booth location. To be included in this free and highly-viewed special edition, please send your submission to Lisa Ball at: [email protected] no later than Thursday, March 22, 2012. A confirmation email will be sent following each submission from Lisa (if you do not receive a confirmation email, please resubmit).


The Meruelo Group said its station KWHY-TV in Los Angeles will be the flagship station for the new Spanish-language network MundoFox from Fox International Channels and Colombian broadcaster RCN.  MundoFox is scheduled to launch this fall and to date has secured affiliates in 40% of US Hispanic households.  MundoFox’s affiliate roster also includes WJAN/Miami owned by America CV Group as well as other affiliates in San Antonio, San Francisco, Phoenix, Sacramento, Fresno, Tampa, Las Vegas, West Palm Beach, Bakersfield, Monterey, Fort Myers, Palm Springs, Odessa, Santa Barbara, Lubbock, Boise, Abilene and San Angelo.  All affiliates in the top 10 markets are full power stations or are fully distributed via cable and satellite. 


CALL FOR ENTRIES: Think you’re an MVP in the world of sports media or will your rivals steal the spotlight? Enter the Cynopsis Sports Awards and bring home a crystal award for your shelf, recognizing the grit and strategy you’ve shown all year long. The awards will cover the best of 2011 from the world of television, radio and online, with categories that range from news shows to apps to marketing campaigns. Click on this link to learn more: http://www.cynopsis.com/sportsawards



Strengthen your reach with W35-64:


INSP beats Game Show Network and TV Guide Network head-to-head:
W35-64 Total Day ratings!
W35-64 Prime Mon-Sat ratings!

SOURCE: Nielsen Media Research, January 2012
Marc Favaro, EVP Sales at 303-663-9512 [email protected]


Friday A18-49 Analysis:  With a lineup of new episodes, CBS topped Friday at 1.7/5 with the A18-49 viewers, according to final primetime national ratings from Nielsen.  Starting out at 8p, CBS’ Undercover Boss shined in first place at 2.0/7, Univision’s Una Familia con Suerte followed at 1.7/6 and ABC’s Shark Tank was next in line at 1.6/5.  The networks clustered together during 9p though NBC’s Grimm prevailed albeit by a smidge at 1.6/5 while ABC’s Primetime: What Would You Do? was #2 at 1.5/5 and CBS’ A Gifted Man was a close third at 1.5/4.  At 10p, CBS was back in the front seat with Blue Bloods at 1.7/5 with Univision’s La Que No Podia Amar next at 1.5/5 and ABC’s 20/20 was a step behind at 1.5/4.

Live + Same Day Household Ratings: Friday, March 2, 2012 time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS: 6.5/11         Undercover Boss 5.9/10, A Gifted Man 6.2/10, Blue Bloods 7.4/13


NBC: 3.6/6            Who Do You Think You Are? 4.8/8, Grimm 3.4/6, Dateline 2.6/5

ABC: 3.5/6            Shark Tank 3.5/6, Primetime: What Would You Do? 3.3/6, 20/20 3.6/6

UNIV: 1.9/3          Una Familia con Suerte 2.0/3, El Talisman 1.7/3, La Que No Podia Amar 2.1/4

FOX: 1.6/3            Kitchen Nightmares [r] 1.5/3, Kitchen Nightmares [r] 1.8/3

ION: 0.9/2            Cold Case 1.0/2, Cold Case 0.9/1, Cold Case 0.8/1

CW: 0.7/1             Nikita [r] 0.6/1, Supernatural [r] 0.7/1

TELE: 0.7/1           Maid en Manhattan 0.8/1, Flor Salvaje 0.9/1, Relaciones Peligrosas 0.5/1

TF: 0.4/1              Cine de Las Estrellas Fri 0.4/1, El Capo 0.4/1

A18-49:  CBS 1.7/5, ABC 1.5/5, UNIV 1.5/5, NBC 1.4/4, FOX 1.0/3, TELE 0.5/2, CW 0.3/1, ION 0.3/1, TF 0.3/1



Gaumont International Television (GIT) and its newly-established production and distribution studio in Los Angeles added several executives: Andy House as Head/Production; Elisa Roth as Head/Creative Affairs; Marc Hirschfeld to oversee casting; and Alison Engel as VP/Creative Affairs.

Charlotte van Weede was hired by Entertainment One (eOne) in the newly-minted role as Head/Sales.  Charlotte will be based at eOne’s office in London joining most recently from Protagonist Pictures where she served as Head/Sales.

For its New York office, Jonathan Shipman was named Head/Integrated Production with the visual effects, animation and digital production company Framestore.  Jonathan will report directly to Jon Collins, Framestore President.

Charles W. Wolfertz, III was appointed GSM with WTAE-TV in Pittsburgh owned by Hearst Television Inc.  In his new role, Charles will manage all sales for the station as well as its companion website at WTAE.com and the 24-hour movie channel, thisTV Pittsburgh.  Charles joins WTAE from WHAS-TV, the ABC affiliate in Louisville, KY owned by Belo. 

This day in History: This day in History:
1775 – First African American Mason in US initiated, in Boston.

Answer to Our Last Trivia Question: What is Neal Caffrey’s middle name? George Kudos to: Lauren Gottfried Kinlan-Ad Sales Research/NYC; Dennis Nance-Turner Broadcasting, Inc./Atlanta; Alison Ongvorapong-U.S. Department of Justice/NY; Kevin Eng-Turner Broadcasting/NY; Hannah Hankins-Scripps Networks Interactive/Knoxville; Judy Margolis-The Ad Place/Dallas; Steven Wishnoff-KLCS-TV PBS/LA; Jeff Mirkin-Relativity Real/Hollywood; Darlene Lieblich Tipton-Fox Cable Networks/LA; TJ Szymczak-YPM, Inc./Irvine.

Today’s Trivia Question: What sitcom was located in Lynbrook NY? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn & Lisa

Cynthia Turner – Founder and Publisher / [email protected]
Lisa Ball – Contributing Editor / [email protected]

Cynopsis Ad Sales:
Mike Farina – VP/Sales and Marketing – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .

JOB OPENING: DIGITAL RESEARCH ANALYST/DailyNews/NYC: Provide metrics and analysis to digital sales team, proficient w/rsrch tools Nielsen, comScore, etc. 3+ years agency or media exp. Full description and apply here. (3/13)

JOB OPENING: MGR DIGITAL AD SALES DEV/AMC/NYC: Create custom ad products, track inventory, work with AEs on special proj. Handle marketing assets and creative tags. Build pacing reports.- apply at http://bit.ly/wQFQH4 (3/13)

JOB OPENING: PROJECTS MGR EXEC/USA 2day/NY: rspnsble 4 exction of sold clint advrtsng prgrms. Mntn prjct schd, agncy exprnce, 4-7 yrs prjct/accnt mngmnt exprnce. Resume to: [email protected]: http://www.jobs.net/jobs/gannett (3/13)

JOB OPENING: SALES PLANNER/Ovation TV/NYC: Freelance. Create sales proposals, steward accounts, interface w/agency buyers. Min 2+ yrs ad sales-dealmaker, media math, send resume to [email protected] (3/13)

JOB OPENING: RSRCH SR ANLYST/ASST MGR/Media Behavior Inst/NYC: Aud/cons insights w/synd & cust.rsrch w/USA TouchPoints. Supp sales, strat & mktg. 3+yrs rsrch exp. Agncy/ntwrk+ USATP exp++ Kwldg MRI must. Res: [email protected] (3/10)

JOB OPENING: PRESS MANAGER/Syfy/NYC: Media strategist, spokesperson, press liaison. Candidate must have 3-5 years of experience at network, cable or agency. To apply, www.nbcunicareers.com #4675BR (3/10)

JOB OPENING: DIR PLANNING/Uni Cable Nets/NY: Oversee all inventory/pricing/proposals for 6 networks. Must be detailed/analytical/able to multi-task. Exp. in media req. DM/VCI/Spanish a + APPLY: [email protected] (3/10)

JOB OPENING: INV MGR-PLANNING/Uni Cable Nets/NY: Support Dir. on invntry mgmt/stewardship/revenue rptg. Must be detailed/analytical/able to multi-task. Exp. in media/DM/VCI/Spanish a + Apply: [email protected] (3/10)

JOB OPENING: DIR, INNOVATIONS/Initiative Media/LA: idea catalyst, present to existing, new clients dig media, tradit’l media & branded ent. 5+ yrs adv, media, dig, or related mktg/start-up knwlg a must. Apply: [email protected] (3/9)

JOB OPENING: SR DIGITAL PRODUCER/NYC: Deep interactive/video focus on mobile, web, webcast/satellite video, 3D/2D hybrid video. Team building & client-facing exp. Reports to Dir Digi Prod. Resume and cover to: [email protected] (3/9)

JOB OPENING: DIGITAL SALES COORD/tvguide.com/NY: 1-2 yrs digital exp. support team w/campaign & creative mgmnt. Liaison btwn agncy & Ad Ops, process invoices/billing discrepancies, assist planners day2day [email protected] (3/9)

JOB OPENING: NEWS EDITOR/Bravotv.com/NYC: Grow editorial around ntwrk stars/shows. Mng daily story assgnmnts/contributors. Strong kwldg Bravo brand. 4+ yrs exp pref’d. Freelance position. Resumes: [email protected] (3/9)

JOB OPENING: SR. PUBLICITY MGR-DIGITAL ENT & GAMES/BBC AMERICA/LA: Devlop/implment comms stratgy to raise profile of division. 4+ yrs proven track record gaming/dig ent comms. Knwldge of currnt/futre gaming trnds [email protected] (3/8)

JOB OPENING: JR. ANALYST, RESEARCH/Music Choice/NYC: Sales, mktg & prog research across multiple platforms. BA/BS, plus 1 yr relevant linear/VOD media research exp required, preferably with NPower/Rentrak http://musicchoicecareers.iapplicants.com (3/8)

JOB OPENING: CP/NFL/LA: Oversee new morning show. Periodically work overnight shifts. Knwldg of NFL or news prod and 5 yrs working in live sports/news TV and line producing studio shows required. Please apply www.nfl.apply2jobs.com (3/8)

JOB OPENING: MGR, SCHED & ACQ/History/NY: Manage all aspects of sched for all non-prime dayparts on History & History digital platforms.3+ yrs exp inschedin a tv/cable environment. To apply: www.aenetworks.com/careers.html (3/8)

JOB OPENING: SR. RESEARCH ANALYST/OWN: Oprah Winfrey Network/LA: 2-3 yrs exp in TV Research, detailed oriented, knowledge of Star & NPower required. Apply at: http://careers.own.tv/ (3/8)

JOB OPENING: PRODUCTION COORD/NYC: 3 mo. Proj. Apr-June; 7 day/wk show centered on hockey-passion/knowledge for sport required.Coordinate footage, personnel, etc. Prior experience, references req. Rez to [email protected] (3/8)

JOB OPENING: LINE PRODUCER/NYC: Full-time, exp in prod commercial shoots, docs and other long/short form content.Travel required. Rez to [email protected] (3/8)

JOB OPENING: RESEARCH ANALYST SPORTS/Univision NY: Research support for Univision Deportes. 1+ years Nielsen exp. Resume to [email protected] (3/7)

JOB OPENING: SR. RESEARCH ANALYST SPORTS/Univision NY: Research support for Univision Deportes. Nielsen exp a must, advanced systems (NPower). Resume to [email protected] (3/7)

JOB OPENING: DIR SPORTS RESEARCH/Univision NY: Manage research support of Univision Deportes. Nielsen exp a must. Report/analyze ratings, experience with estimates preferred. Resume to [email protected] (3/7)

JOB OPENING: MGR, DIGITAL MKT & BIZ DEV/Qubo/NY: Develop and Support Digital Business Activities, including online, social media & internet. Exp in Kids media, a plus. Apply [email protected] EOE (3/7)

JOB OPENING: TRAFFIC COORD/CurrentTV/SF: Resp for assigning comml instr, editing bdcst logs & ensuring ad sales concerns are addressed during live prog. Min 1-3 yrs traffic exp. Knowledge of Orion preferred. [email protected] (3/7)

JOB OPENING: SALES OPS ASST TEMP/TV ONE/NY: Copy & order entry, data validation entry; crspond w/clnts. Attn detail MS Suite min 2 yrs office exp req’d. Brdway Sys; Ad Sales/Sales exp a+; Sal $22 per hr. Visit www.tvone.tv (3/7)

JOB OPENING: MARKETING ASST/TEMP/CABLEVISION MEDIA SALES/NYC: Min 2 yrs office exp. Microsoft office, Photoshop, Illustrator, Quark, Adobe Suite. Assist dept in presentations. More info/apply at www.cablevision.jobs req id 16912BR (3/7)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: SALES ASSISTANT/CHI: Interned at Comcast SportsNet in Ad Sales, Works as Sales Assistant at NBCUniversal. Has B.A. from DePaul in PR/Advertising. Resume upon request. Contact [email protected] (3/13)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST/VOICE COACH, Cell: 845-721-9681, E-Mail: [email protected], Web Links: www.castingnetworks.com/jburns, http://jburns.voices.com, www.allegro-music.com (“American Biographies”) (3/13)

SITUATION WANTED: BRITISH MALE VOICEOVER: Classic, authoritative, neutral British voice. 20 years experience. ISDN, Source-Connect, FTP. www.BritishVoiceover.net Contact: [email protected] 917-701-6432 (3/10)

SITUATION WANTED: NEED A BUDGET DONE?? LINE PROD/EIC: 15+ yrs. exp- budgets done in all formats TV & Features- Accurate, Reasonable fast turn around. Email: [email protected] (3/9)

SITUATION WANTED: MULTI CAMERA REMOTE CAMERA OPERATOR: Experience with, Basketball, Football, Racing, Sports etc… I can Travel to VA, MD, DC, NC, DE, KY, NJ, NY, TN, WV, Contact [email protected] (3/7)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: Last Man Standing [r], Cougar Town, The River, Body of Proof [r]
AZTECA: Lo Que la Gente Cuenta, Buenas Noches America, Al Extremo
CBS: NCIS [r], NCIS: LA [r], Unforgettable [r]
CW: 90210, Ringer
FOX: Raising Hope, I Hate My Teenage Daughter, New Girl, Breaking In [p]
ION: Criminal Minds, Criminal Minds, Flashpoint
NBC: The Biggest Loser, Decision 2012
PBS: How the beetles Rocked the Kremlin, American Masters, Before There Were Parks: Yellowstone
TELE: Una Maid en Manhattan, Corazon Valiente [p], Relaciones Peligrosas
UNIV: Una Familia con Suerte; El Talisman, La Que No Podia Amar

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