Tuesday, March 2nd, 2010


A CYNOPSIS MESSAGE FROM DISNEY XD


Disney XD is All Amplitude!
We’re so “pedal-to-the-metal” it’s ridiculous, and kids get it – big time.
Want proof? Our Kids 6-14 audience grew by 42% and Tweens 9-14 increased by 62%.

Watch it. Click it. Live it.
We’re bringing it – and you gotta be part of it!
Call Michelle Scarola , SVP Sales at 212-807-5801 and she’ll give you the low down

Source: The Nielsen Company via Startrak. 2/13/09-12/27/09 vs. 2/15/08-12/28/08, M-Su 6a-12a. Live+SD AA(000). Subject to qualifications available upon request.


Cynopsis
03.02.10

Good morning! It’s Tuesday, March 2, 2010, and this is your first early morning briefing. And as always, if you prefer to watch this morning’s news instead of reading it, click here .

Tonight’s Premieres:
NBC: Parenthood at 10p
Golf Channel: Being John Daly at 9p
Animal Planet: Madman of the Sea at 10p
TNT: Southland at 10p
Spike TV: Players at 1030p

~ MORE GOOD STUFF ~

Disney owned & operated WABC/New York, currently in the midst of cable retransmission talks with Cablevision, has announced that as of that as of 12:01 a.m. ET on Sunday, March 7, 2010, WABC may not be available on the Cablevision system in certain areas in the NY/CT/NJ.  WABC has issued the following statement from its Pres/GM Rebecca Campbell late Monday: 

“With the help of our viewers, we’ve built ABC7 into the most watched station in the country, and have been trying for two years to get Cablevision to acknowledge the station’s value to their business.  Despite our best efforts, it has now become clear that Cablevision has no intention of coming to a fair agreement. We can no longer sit back and allow Cablevision to use our shows for free while they continue to charge their customers for them.   We’ve worked too hard and invested too many millions of dollars in programming and community outreach, to be taken advantage of any longer – especially since our viewers can watch their favorite ABC7 shows free, over-the-air, or by switching to one of Cablevision’s competitors.”

Cablevision responded with the following statement from Charles Schueler, EVP/Communications and Community Relations:

 “It is shocking that in these difficult economic times, ABC Disney is threatening to remove WABC unless Cablevision and its customers pay $40 million in new fees for programming that it offers today for free, both over-the-air and online.  It is not fair for ABC Disney to hold Cablevision customers hostage by forcing them to pay what amounts to a new TV tax.  We urge ABC Disney not to pull the plug and instead work with us to reach a fair agreement.”

Stay tuned.

Dancing with the Stars returns on Monday, March 22 at 8p on ABC with the following celebrity dancers:  Buzz Aldrin, Pamela Anderson, Erin Andrews, Shannen Doherty, Kate Gosselin, Evan Lysacek, Niecy Nash, Chad Ochocinco, Jake Pavelka, Nicole Scherzinger and Aiden Turner.

And speaking of ABC‘s The Bachelor (Jake Pavelka in the DWTS story above), the newest Bachelorette announced by ABC Monday evening after the finale of The Bachelor, will be the popular Ali Fedotowsky, who had to leave the most recent season early to return to her job.  In a TVGuide.com poll conducted over the weekend, 46% of those polled said they hoped Bachelor Jake would choose Ali, even though she had already left the show.  The Bachelorette is scheduled to debut on May 24.

E! gave a thumbs up to a sophomore season of Kourtney and Khloe Take Miami. The sister duo will appear in 10 new episodes slated to debut this summer. Ryan Seacrest Productions and Bunim-Murray Productions produce the series set in South Beach which is a spin-off of E!’s popular series Keeping Up with the Kardashians.

TLC announced it is not renewing the Miss America pageant following the end of its three year deal with the pageant organization. TLC released this statement regarding its decision: “We are happy that TLC was part of the modernization and revitalization of the Miss America pageant. This year we delivered record ratings, besting any of its prior performances on cable. However, our three year deal has concluded and we have chosen not to renew. We wish the Miss America Organization well.”

NBC is renewing The Sing Off, the a cappella singing competition show which aired four episodes last December, cites THR. NBC doesn’t know yet when it will return the show to its schedule.

Members of FOX’s Glee cast are embarking on a live four-city stage tour titled Glee Live! In Concert! beginning May 18. The tour cast, consisting of Lea Michele (Rachel), Cory Monteith (Finn), Amber Riley (Mercedes), Chris Colfer (Kurt), Kevin McHale (Artie), Jenna Ushkowitz (Tina), Mark Salling (Puck), Dianna Agron (Quinn), Nava Rivera (Santana), Heather Morris (Brittany), Harry Shum, Jr. (Mike) and Dijon Talton (Matt), will appear in engagements booked for New York, Los Angeles, Chicago and Phoenix. Glee’s co-creator Ryan Murphy says this tour is in response to the show’s fan base and is a personal way of saying thank you.

TLC brings back Steve and Katie Hatch, a married little couple who own Hatch Family Chocolates in Salt Lake City in a new series, Little Chocolatiers beginning March 30 at 10p. The 10-episode series opens with two 30m premiere episodes back-to-back on March 30. Little Chocolatiers is produced for TLC by Relativity Media.

Bravo introduces viewers to the husband and wife design team of Bob and Cortney Novogratz who are headlining the network’s new docu-series 9 by Design. The Novogratz’ founded their design firm Sixx Design specializing in renovating unusual properties in Manhattan and the series follows them at work over a six-month period and as they raise seven children in Manhattan. The eight-episode series produced by Left/Right, Inc., makes its debut on Bravo April 13 at 11p and moves to its regular time slot of 10p on Tuesdays on April 20.

FUEL TV premieres new series Bubba’s World, presented by Geico on March 28 at 10p. The series’ opening episode will also be simulcast on FUEL TV, Fox Sports Net, SPEED, Fox College Sports and Fox Reality Channel, targeting 85 million plus households in the US. The 10-episode series follows the daily life of motocross racer, James “Bubba” Stewart. The subsequent other nine episodes will air on FUEL TV exclusively on Sundays at 9p.

Travel Channel’s host Camille Ford travels America in the new series Food Wars, debuting March 9 at 10p. At each destination, Camille will lead blind taste tests using some of the nation’s most iconic foods, such as buffalo wings in Buffalo and Italian beef sandwiches in Chicago while pitting famous eateries against each other in these unique food battles.

Program Call: Cynopsis Media will be producing our annual MIPTV Shopping Guide sent to all Cynopsis subscribers on Thursday, April 8, the week before MIPTV 2010 in Cannes. If your company is exhibiting and you’d like to have your programming included, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre and your terms (barter, cash, etc.) as well as your company’s stand/booth location. To be included in this free and highly-viewed special edition, please send details to [email protected] no later than Thursday, April 1, 2010. A confirmation email will be sent following each submission (if you don’t get the confirmation, please resubmit).

~ DISTRIBUTION, CARRIAGE & CLEARANCE ~

OWN: The Oprah Winfrey Network acquired the television rights to the Academy Award-nominated film Precious: Based on the Novel Push By Sapphire and produced by Lionsgate. OWN secured the license for the film’s first broadcast window following pay television starting in the summer of 2012. To date, Precious has tallied more than $45 million in the domestic box office and earned six Oscar nominations.

TV One announced it is now reaching 50.1 million US households based on the March 2010 Nielsen universe estimates. TV One has recently launched on Cox Communications in Phoenix and Tucson; Bright House Networks in Bakersfield; Insight in Lexington, Covington and Bowling Green, KY and Evansville, IN; Time Warner Cable in Syracuse and Green Bay; Mediacom in Valdosta and Columbus, GA; St. Croix Cablevision and Innovative Cable in the US Virgin Islands; Metrocast in St. Mary’s, MD; Suddenlink Communications in Ruston, LA; and TV Maxx in Houston.

The Television Syndication Company (TVS) picked up the US syndication rights for the DIY home improvement series Ron Hazelton’s HouseCalls beginning with the 2010-2011 season. The series has 22 half-hour episodes and is presently cleared in more than 75% of the US. Currently in its 11th year of syndication, Ron Hazelton’s HouseCalls was previously distributed by MGM.

~ PRODUCTION & DEVELOPMENT ~

Just as FX’s drama Nip/Tuck airs its series finale this week, series stars Dylan Walsh and Joely Richardson have landed new pilot roles. Walsh will star in CBS’ Untitled Michael Dinner Pilot (originally titled ATF) is about an ATF agent (Walsh) who is struggling to balance career and family. Richardson joins the cast of ABC’s The Whole Truth about a court case from the perspective of both the defense and prosecution. Richardson will play the prosecuting attorney.

The Style Network has three reality projects in development for 2010 featuring well-known talent with each project fitting into the network’s overall brand strategy “Before Meets After.” Projects in development include:

  • Soleil Moon Frye – Former child star of Punky Brewster and now a celebrity mom on the web will share her green parenting ideas via her environmentally-friendly children’s specialty boutique in Los Angeles.
  • Tia and Tamera Mowry – Former child stars of Sister, Sister relate on how they have transitioned their careers from child stars to adult actresses.
  • Mel B – Project will follow the former Spice Girl from her busy personal life as wife and mom to her active career as an actress and on-air personality.

TV Land gave a 10-episode series order to the multi-camera pilot Hot in Cleveland, making it the network’s first original scripted series, cites THR. Hot in Cleveland stars Valerie Bertinelli, Jane Leeves and Wendie Malick who play three eccentric 40-something friends who get stuck in Cleveland then decide to stay once they realize the locals find them glamorous. Betty White also stars as a cantankerous neighbor to the threesome. Suzanne Martin (Frasier) is penning the script and Sean Hayes will executive produce; Hayes’ production banner Hazy Mills Productions is producing.

Casting Call: A TV pilot is looking for overweight families who are ready to get in shape. Interested families must submit details on how they got so out of shape and those with teenagers are considered a plus. Selected families will be given the tools to change their lives forever. Send the family description and a family photo to [email protected].

~ RATINGS ~

Friday A18-49 Analysis: NBC headed into the weekend Friday night topping the charts with A18-49 at 6.5/20, according to final national ratings from Nielsen. During the 8p hour, NBC won with the Olympics at 5.1/16 followed by UNIV’s Hasta que el Dinero Nos Separe at 1.6/5. NBC remained in the lead through 9p with more Olympics coverage at 6.7/20, well ahead of second place UNIV’s Corazon Salvaje at 1.3/4. NBC’s ratings pinnacle occurred at 10p with a 7.0/21 for the final primetime hour of Olympics while UNIV’s Corazon Salvaje was next at 1.2/4 and ABC’s 20/20 was a smidge away in third place at 1.2/3.

Live + Same Day Household Ratings: Friday, February 26, 2010 (February Sweep Day 23) time period averages. Source: NTI Galaxy, as dated. Live+SD.


NBC: 13.9/24      2010 Vancouver Winter Olympics 13.9/24


CBS: 3.1/5           Ghost Whisperer [r] 3.4/6, Medium [r] 2.8/5, Numb3rs [r] 3.1/5


ABC: 2.3/4          ABC Friday Movie of the Week: Blades of Glory 2.0/3, 20/20 2.8/5


FOX: 1.9/3           41st NAACP Image Awards 1.9/3


UNIV: 1.8/3        Hasta que el Dinero Nos Separe 2.0/3, Corazon Salvaje 1.7/3


CW: 1.2/2           Smallville 1.5/3, Smallville [r] 0.9/1


ION: 0.9/2          Criminal Minds 8P 0.7/1, Criminal Minds 9P 1.2/2, Criminal Minds 10P 0.9/2


TELE: 0.5/1         El Clon 0.6/1, Perro Amor 0.6/1, Sin T-T-S No Hay Paraiso 0.4/1


A18-49: NBC 6.5/20, UNIV 1.4/4, ABC 1.2/4, CBS 1.1/3, CW 0.9/3, FOX 0.8/3, ION 0.4/1, TELE 0.4/1


~ EXECUTIVE MOVES ~

FremantleMedia Enterprises (FME) named Maximilian Bolenius as VP/Sales, German Speaking Europe and Eastern Europe beginning later this month. Maximilian will be responsible for increasing business in the areas of television content distribution and format sales for FME’s roster to potential and current clients, in addition to developing new relationships within the industry. FME’s content library includes Idols, Got Talent, The Adventures of Merlin, The IT Crowd, titles from the Jamie Oliver, Martha Stewart and Travel Channel catalogs and other Original Productions programming. Based in Germany, Maximilian will report to Mel Alcock, the London-based EMEA CEO.

Horizon Media tapped Frank Zoller as VP/Brand Group Director in the brand strategy group in the company’s New York office. Frank will report to Katy Ferguson, Managing Director/Brand Strategy Group. Additionally, Horizon added former Carat executive Heather Hoyer as VP/Associate Managing Director in the brand strategy group in the Los Angeles office. Heather will head the planning activities for Crown Imports and report to Serena Duff, EVP/Managing Partner of Horizon’s Western Region office.  And, Katie Gallagher was upped to Associate Brand Group Director with Horizon Media in Los Angeles. Katie will supervise the brand teams for NBC Entertainment/Sports/News, MSNBC, CNBC, Bravo and Sundance.

Vinnie Malhotra was tapped as Executive Producer with ESPN Content Development. In his new role, Vinnie will manage the development of studio shows utilizing ESPN’s internal studio production unit and outside companies. Vinnie will also be involved with the development of content geared toward late-night programming and weekend mornings via the ESPN networks. Based in New York, Vinnie reports to Joan Lynch, VP/Executive Producer of ESPN Content Development unit.

Tom Purcell advanced to Executive Producer of Comedy Central’s The Colbert Report, up from Co-Executive Producer.

BBC in the US promoted Melissa Drucker and Peter Wright to VPs/National Ad Sales, where they will co-lead teams for BBC America in New York, Chicago, Los Angeles, San Francisco, Miami and Toronto. Both are based in New York.

CMT elevated Lisa Chader to SVP/Corporate Communications, up from VP/Corporate Communications. Lisa will continue to supervise the creation and implementation of publicity efforts for the network’s original programming, digital media, special events and corporate PR relations policies across all CMT outlets. Based in Nashville, Lisa reports to Brian Philips, President, CMT. The network additionally promoted Anthony Barton to SVP/Integrated Marketing, up from VP/Integrated Marketing. Anthony will continue to develop custom content for all network platforms. Also based in Nashville, Anthony reports to Brian Philips and Jeff Lucas, EVP/Entertainment Group Ad Sales, MTVN. Thomas will report to Joseph Ianniello, EVP/CFO.

Effective yesterday, Thomas S. Shilen, Jr. was hired by the CBS Corporation as SVP/Controller and Chief Accounting Officer where he will have oversight for the controllership and financial reporting functions of CBS Corp. Furthermore, Thomas will be in charge of CBS’ Legacy Operations and Information Systems and Technology Departments.

Cynthia Hudson was tagged as SVP/GM for CNN en Espanol in addition to Hispanic strategy for CNN/US. Cynthia will relocate from Miami to CNN’s worldwide headquarters in Atlanta to manage newsgathering, editorial content, programming, production as well as operations and personnel of CNN en Espanol, CNN en Espanol RADIO and the new CNNMexico.com, a website produced in cooperation with Grupo Editorial Expansion. Cynthia will report to Tony Maddox, EVP/Managing Director, CNN International.

Rob Felton joined SwagDog.com as VP/Marketing. In his new position, Rob will spearhead all facets of marketing, advertising, creative development and public relations for the direct-to-consumer online retailer and maker of custom apparel. Rob will also merge the licensing and business development initiatives for SwagDog. Prior to this appointment, Rob was VP/Marketing for Kidrobot.

NBC Universal’s female-focused sales marketing and research initiative, Women at NBCU chose five new members for its advisory board, effective immediately. The new additions include Sheryl Sandberg of Facebook; MediaVest’s Donna Speciale; Meredith Whitney of The Meredith Whitney Advisory Group; fashion designer Tory Burch and Miriam Muley, CEO of 85% Niche.

Twenty-year sales veteran, Chuck Gordon was hired by WABM-WTTO/Birmingham as Director/Sales.

Tom Joyner’s cross-platform media company REACH Media Inc., appointed Reggie Denson as VP/Ad Sales for the Midwest region. In his new role, Reggie will manage all marketing and sales and new business opportunities for the company in the Midwest while based in Chicago.


This day in History:  1933 – The motion picture King Kong had its world premiere in New York.

Answer to Yesterday’s Trivia Question:   What western icon used this as his personal motto:  “Be sure you’re right, then go ahead.”  DAAAAVY … DAVY CROCKETT, KING OF THE WILD FRONTIER! (everybody sing!)  Kudos to: Bill Timms-Peter Strain & Assoc/NY; Sarah Galvin-Flashpoint Marketing/NY; David Elliot-Elliot Technologies/Palm City FL; Alan Zapakin-RHI Ent/NY; Skip Engle-Editech/Omaha; Rich Koz-WCIU/Chicago; Rick Arredondo-T29 Prods/LA; Alan Perris-The Television Academy/North Hollywood; Paul Blutter-General American Group/Northridge; Jaime Oshita-New Day Marketing/Santa Barbara;

Today’s Trivia Question: Who asked “Do you guys know how to get a chick out of a VCR?!” ? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn
03.02.10

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

Member of Interactive Advertising Bureau (iab)

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A CYNOPSIS MESSAGE FROM IAB



IAB Education: Expand Your Digital Ad Knowledge

Leveraging the expertise of our members, the IAB delivers cutting-edge training on vital techniques and best practices in interactive advertising. From virtual webinars to intensive courses, each module gives marketers, agencies and publishers the skills needed to succeed in the rapidly changing digital landscape.

Classes are led by industry leaders such as Google, Yahoo!, Nielsen, comScore, Q Interactive, and Deloitte. For more information, click www.iab.net/events_training



Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis .com classifieds page here .


JOB OPENING: VP DIR RESPONSE/Fuse/NY:  Mnges biz to achieve annual revenue goals, determine placement & pricing for DR/PP. 10+ yrs exp in DR/PP mgmt role w/strong knwldge of mktplace & clients. Rez to [email protected] sub “VPDR” (3/9)

JOB OPENING: CROSS MEDIA PROJECT MANAGER/(Syfy)/NBCU/NY: Oversees the production of all marketing materials associated with launch and continuity of original programming, Please apply at www.nbcunicareers.com , Job # 1117560 (3/6)

JOB OPENING: SERIES PROD REALITY/DC: Avail asap. 7 month role overseeing shoot & post of 6 -1 hr factual ent series for major cable brdcst. 2 yrs+ exp as w/ reality genre. Prod team of approx 12. Res: [email protected] (3/6)

JOB OPENING:  DIRECTOR RESEARCH TV RATINGS & DIGITAL METRICS/OWN (LOS ANGELES): Oversee Ratings and Digital reporting and analysis. Expert in TV ratings systems. Digital experience a huge +. Apply @ http://careers.own.tv (3/5)

JOB OPENING:  DIR PRGRMNG/HGTV/NY: Mng all aspects of commiss’d shows. Maintain/evolve ongoing series. Showrunning exp req’d along w/ 6yrs cable nets exp in prgrm prod or mngmnt w/sig creative input. www.scrippsnetworks.com #1403 (3/5)

JOB OPENING: CREATIVE DIR/FOX Sports MKTG. Lead/manage LA based creative promo campaigns for multi-sports networks. Strong VFX; 5+ yrs on-air promo exp-related commercial/agency/trailer exp. Resumes to www.foxcareers.com FNG18628 (3/3)

JOB OPENING: INTERNATIONAL TV PRGRM SALES EXEC/LA:5+ yrs min w/reality,specials, series, formats. Team player, major mkt exp, salary plus incent. Send industry ref, salary to: [email protected] (3/3)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: WRITER/DIRECTOR/PRODUCER  Exceptional and fast writer, client friendly, EPK/DVD bonus features, webpods, video games for Disney, Universal, New Line etc. In LA, will travel or relocate. [email protected] (3/9)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER. Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (3/9)

SITUATION WANTED: CORPORATE CONCIERGE/LA: Years of experience with Los Angeles A-List companies and celebrities. Looking for new assignment. [email protected]  (3/9)

SITUATION WANTED: DEVELOPMENT EXEC/LA-based Development Exec:  10+ years exp. developing successful unscripted and format-based programs at top-tier companies including ABC, CBS, Warner Bros. and Eyeworks – [email protected] (3/9)

SITUATION WANTED: 9xEmmy winning CREATIVE PROD in ATL seeking freelance. Great w/clients. 15yr exp in promo/creative TV. Also ON-AIR HOST/EMCEE -see raycomsports.com   (ROAD TRIP) [email protected] site: www.pack30productions.com (3/6)

SITUATION WANTED: ADMIN OR ASST POSITION WANTED/NYC: 3+ yrs admin exp at well-known companies in exec assistance, licensing, prod development, marketing, with specialization in children’s TV. Creative & professional. [email protected] (3/4)

SITUATION WANTED:  DIRECTOR of OPERATIONS / PROD. MANAGEMENT/NYC: Skilled at budget & contract negotiation, cash flow forecasting, capital admin., staff mgmt., team-building. MBA, bilingual, perseverant, resourceful. [email protected] (3/4)

SITUATION WANTED:  VOICE OVER TALENT:  Specialties kids voices, small furry creatures, and singing. Credits: Disney, Warner Bros, Pepsi … much more. Available for all projects. Studio recording package. Hear MP3s at www.alyciagrant.com (3/4)

SITUATION WANTED: EXEC BIZ DEV/STRATEGY/CONTENT PARTNERSHIPS/NY: expert Lego builder. 10 yrs TV exp building awesome spaceships. Harvard MBA. 2009 40 Under 40. Your next right hand. [email protected] (3/3)

SITUATION WANTED: PRODUCER/EDITOR/VIDEOGRAPHER:NYC/NJ based Producer with 15 years of broadcast TV experience. Specialize in producing weekly magazine programs – Contact [email protected] (3/3)

SITUATION WANTED: EIC/LINE PRODUCER with 10+ yrs exp. Variety, Docu-Reality, Game Show, Scripted, Competition/Elimination- Mngd biz of Prod. Co’s. for major TV & cable nets. Looking for next project. [email protected] (3/3)

SITUATION WANTED: EXECUTIVE ASSISTANT position film/TV (NY) 7 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected]  (3/3)

E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
 


WHAT’S ON TONIGHT –  TUESDAY, MARCH 2, 2010


ABC: Lost [r], Lost, 20/20
AZTECA: Los Que Callamos Las Mujeres Edicion Especial, Los 25 Mas, Al Extremo
CBS: NCIS, NCIS: LA, The Good Wife
CW: 90210 [r], Melrose Place [r]
FOX: American Idol
ION: Ghost Whisperer, Criminal Minds, Criminal Minds
NBC: Biggest Loser: Couples [p ], Parenthood [p ]
PBS: Nova, Frontline, Independent Lens
TELE: El Clon; Perro Amor; Sin T-T-S No Hay Paraiso
UNIV: Hasta que el Dinero Nos Separe, Corazon Salvaje, Aqui y Ahora

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