Tuesday, July 27th, 2010




Good morning. It’s Tuesday, July 27, 2010, and this is your first early morning briefing.  As always, if you prefer to watch this morning’s news instead of reading it, click here

Tonight’s Premieres:
NBC: Breakthrough with Tony Robbins at 8p
FOX: Masterchef at 9p
DIY Network: Rescue Renovation at 830p
A&E Network: Growing Up Twisted at 10p
Discovery Channel: The Colony at 10p

Tonight’s Finales:
Discovery Channel: Deadliest Catch at 9p
TLC: The Little Couple at 1030p


OWN: The Oprah Winfrey Channel announced it is producing five original two-hour documentaries featuring the talents of Julia Roberts, Forest Whitaker, Goldie Hawn, Gabriel Byrne and Mariel Hemingway. Each film will be part of OWN’s monthly documentary film club.

  • Extraordinary Moms – Presented and executive produced by Julia Roberts’ banner Red Om Films, this film explores the power of mothers, givers of love and protection to their children. Produced by Creative Visions Productions and Red Om Films; Kathy Eldon, Lisa Gillan and Philip Rose also executive produce.
  • One Last Shot – Narrated and executive produced by Forest Whitaker, this documentary takes viewers inside Louisiana’s maximum security prison at Angola, where the average sentence is 90 years and 85 percent of the incarcerated will never live in the outside world. The documentary chronicles a hospice program where tough criminals care for their dying fellow inmates. Produced by Lightworks Pictures in association with KPI with Nick Stuart and Molly Fowler also executive producing.
  • Searching for Happiness – Executive produced, hosted and narrated by Goldie Hawn, this documentary explores mankind’s quest for happiness. The film examines the elusive mystery that as a society progresses forward, people become less and less happy. Mark Ford and Kevin Lopez of Creature Films will also executive produce.
  • Tent City – Executive produced by Gabriel Byrne and Leora Rosenberg, this documentary examines homelessness in Nashville. In Tent City, viewers will meet a community of almost 100 homeless people who live under a downtown bridge. This group is self-sustained and self-governed and for the first time the city’s Homeless Commission has opened one seat on its council to a resident of Tent City and the documentary follows four candidates as they vie for the election which means a more positive move for the camp. Produced by Stick Figure Productions.
  • Seven Suicides – An original documentary following Mariel Hemingway, granddaughter of Ernest Hemingway as she discovers the legacy of suicide and depression in her own family.

OWN additionally acquired three other documentary films  Life 2.0, Sons of Perdition and Family Affair through its partnership with ro*co films international.

Next month, Comedy Central introduces viewers to its new 30m multi-camera family sitcom, Big Lake. The plot centers on big city banker, Josh (Chris Gethard) who, after losing his job, moves back home to his parents’ couch in Big Lake, PA. Now at home, Josh reunites with his childhood buddy, Glenn Cordoba (Horatio Sanz) and Chris Henkel (Chris Parnell), his favorite high school teacher. The series, produced by Gary Sanchez Productions and distributed by Debmar-Mercury, premieres August 17 at 10p with two back-to-back episodes.

G4 is expanding its series American Ninja Warrior for its sophomore season to ten one-hour episodes. The final prize for the American contestant who completes all four stages of the challenging obstacle course in Japan with the fastest stage time is now $250,000. The show’s second season will also take viewers inside a live-in boot camp where 15 finalists train together and compete until it is whittled down to ten who travel to Japan for the big competition. Season two of American Ninja Warrior debuts this December and it is produced by A. Smith & Co. Productions.  Furthermore, production on the new season begins with open auditions on August 7 and 8 at Venice Beach, California. Interested “ninja warriors” can visit G4tv.com/ANW2 for complete rules and information.

This week, viewers in Las Vegas are getting a glimpse inside the 9th Annual World Hip Hop Dance Championship through exclusive content via PumpTop TV. The content from Hip Hop International, the creators of MTV’s Randy Jackson Presents America’s Best Dance Crew, showcases more than 2,000 dancers comprising the world’s top street dancers from 30+ countries as they compete all week with the winners receiving the title of “World’s Best Street Dance Crew” and $20,000 in cash prizes.

Sunday’s season four opener of AMC’s Mad Men was the network’s highest-rated and most-watched original series episode in its history. The premiere episode tallied 2.9 million total viewers, a +5% bump over the season three debut, and also posted a 2.3 HH rating.

Preliminary viewership results for the premiere of miniseries The Pillars of the Earth on Friday at 10p came in at 423,000 total viewers on Starz and 267,000 on Encore or a combined total of 690,000 persons viewing the initial two hours. Going forward, The Pillars of the Earth will not air new episode premieres on Encore.

Our second Emmy® special edition – Primetime Emmy® Awards: Outstanding Drama Series, highlighting the nominees for Outstanding Drama Series, Outstanding Writing for a Drama Series, Outstanding Directing for a Drama Series, comes out on Wednesday. If you’re nominated … Congratulations!  And if you’re nominated and would like to provide us with a 150-word description of the nominated project or person for this special edition or any of the four subsequent editions, send it directly to me ([email protected]) and we’ll include it in the edition. In the weeks ahead, we will do three more special editions focused on Outstanding Reality Show and Reality Show Host, Specials and Non-Fiction and of course, Actor/Actress.


G4 picked up the exclusive US television rights to four new original anime series from the Marvel Universe. The series include Iron Man, X-MEN, Wolverine and Blade and each will air as a stand-alone series consisting of twelve half-hour episodes. All four will premiere on G4 next year, produced by Madhouse for Marvel Entertainment and Sony Pictures Entertainment Japan. Sony Pictures Television is the distributor.

Discovery Network’s Latin American entertainment channel, Liv acquired the exclusive cable rights in the region to the new cop series Hawaii Five-O and Blue Bloods. The deal with CBS Studios International further encompasses the cable rights to the first few seasons of the series Dexter and the sitcom Frasier. Liv will begin airing Hawaii Five-O later this year while Blue Bloods and the other series will launch in 2011.


Chord Overstreet (iCarly) signed on to appear in FOX’s Glee in the role of Sam, a McKinley High jock who begins as Finn’s protege but then turns into his competitor. Overstreet begins his stint with the premiere episode of Glee this fall.

Susan Sarandon is joining the HBO Broadway-themed pilot, The Miraculous Year, per EW. Sarandon will play Patty Atwood, the director/choreographer of the play-within-the-show. Production on the pilot began yesterday in New York with John Logan and Kathryn Bigelow producing. The all-star cast also includes Hope Davis, Patti LuPone, Frank Langella and Eddie Redmayne among others.

Casting Call: CBS’ new reality competition series Got To Dance (wt) is kicking off its nationwide auditions giving aspiring dancers the chance to perform in front of Paula Abdul. Interested dancers can visit www.cbs.com/dance to find the application and full details. This search is open to all US residents and there is no age limit or minimum; dancers may perform any type or style of dance as an individual or as part of a group. Abdul serves as executive producer in addition to being the show’s creative partner and top expert. She will also be a coach, mentor and advocate for contestants in the performance and elimination phases. Got To Dance is based on a hit show in the UK and the format was created by Princess Productions and Shine TV; Reveille is producing and Shine International is handling the distribution.


Friday A18-49 Analysis: ABC and UNIV went head-to-head Friday night with each pulling in a 1.5/6 A18-49, according to final national ratings from Nielsen. UNIV was first at 8p with Hasta que el Dinero Nos Separe at 1.5/6 and ABC’s Wife Swap was #2 at 1.2/5. The competition narrowed during 9p, though UNIV remained on top with Soy Tu Duena at 1.8/7 with ABC’s repeat of Primetime: What Would You Do? next at 1.6/6. Then at 10p, ABC prevailed with 20/20 at 1.8/7 over NBC’s Dateline in second place at 1.3/4.

Live + Same Day Household Ratings: Friday, July 23, 2010  time period averages. Source: NTI Galaxy, as dated, Live+SD.

ABC: 3.3/6       Wife Swap 2.5/5, Primetime: What Would You Do? [r] 3.2/6, 20/20 4.1/8


CBS: 3.2/6      48 Hours Mystery [r] 3.5/7, Medium [r] 2.3/4, Flashpoint 3.9/8

NBC: 3.1/6       Friday Night Lights 2.3/5, Dateline 3.5/7


FOX: 2.0/4       House [r] 1.8/4, Bones [r] 2.2/4

UNIV: 1.9/4     Hasta que el Dinero Nos Separe 1.9/4, Soy Tu Duena 2.3/4, La Rosa de Guadalupe 1.5/3

ION: 0.8/2      Without a Trace 0.8/2, Without a Trace 0.9/2, Without a Trace 0.7/1

CW: 0.8/1        Smallville [r] 0.8/2, Supernatural [r] 0.7/1

TELE: 0.6/1     El Clon 0.5/1, El Fantasma de Elena 0.5/1, Donde Esta Elisa? 0.9/2

A18-49: ABC 1.5/6, UNIV 1.5/6, NBC 1.1/4, CBS 1.0/4, FOX 0.9/3, CW 0.5/2, TELE 0.5/2, ION 0.3/1


Donovan Batiste advances to VP/Research and Media Planning for Hallmark Channels, owned and operated by Crown Media Holdings, Inc. In his new position, Donovan will continue to facilitate Nielsen data to program executives which aids them in the development and acquisition of family-friendly content. His expanded duties now include media plans pertaining to on-air promotional campaigns and strategies to increase ratings for the channels among other responsibilities. Donovan will continue to be based at the company’s Los Angeles office, reporting to Jess Aguirre, SVP/Research and Media Planning.

Turner Broadcasting System, Inc. named Jeffrey Grant as SVP/Research for the company’s Animation, Young Adults and Kids Media (AYAKM) group. Jeffrey will manage all facets of research on behalf of Cartoon Network, Adult Swim and AYAKM digital extensions and consumer products. His scope includes organizing, analyzing and reporting on audience ratings. Based in Atlanta, Jeffrey will report to Jack Wakshlag, Chief Research Officer, TBS, Inc. Additionally, TBS, Inc. elevated Carrie Nicholson to VP/Research for Turner Sports and Entertainment Digital Ad Sales. Carrie will now head ad sales research pertaining to digital sports and entertainment properties as well as create research strategies on behalf of the digital businesses. Based in New York, Carrie reports to Stacey Schulman, SVP/Entertainment Ad Sales Research.

Effective August 16, Amy Walter begins at ABC News as Political Director where she will manage all political coverage on ABCNews.com and ABC’s The Note. Based in Washington, Amy will also be involved in the planning and editorial content of all political news and offer on-air analysis on ABC News programs including World News with Diane Sawyer, Good Morning America, Nightline, This Week with Christiane Amanpour, ABC News Radio and ABC News Now. Previously, Amy served as editor-in-chief for National Journal’s The Hotline for the past three years.

Former Magical Elves Co-Executive Producer, Lisa Lucas joined REELZCHANNEL as Senior Supervising Producer/Original Programming.

Casey E. Dellapenna recently took on a new position as Market Manager with West Palm Beach, FL-based PMP Marketing Group. Prior to this appointment, Casey was with WPBF-TV in West Palm Beach and DIRECTV in New York City.


Save The Date: December 9, 2010
Holiday Rock & Roll Bash 10
Hard Rock Cafe, New York City

A benefit for The Lustgarten Foundation
Presented by Cablevision Systems Corporation

For more information call 516-803-2304 or go to lustgarten .org
Cablevision’s support ensures 100% of every donation goes to pancreatic cancer research.
Find out more at
curePC .org .

This day in History:
  1940 – Bugs Bunny made his official debut in the Warner Bros. animated cartoon “A Wild Hare.”

Answer to Yesterday’s Trivia Question:  Why was Theodore nicknamed Beaver?  WALLY COULDN’T SAY THEODORE  Kudos to: Gerry Bixenspan-TV Marketing/New York;Larry Klein-CBS Newspath/New York;Adam Licker-ABC Family/New York;Jennifer Shaw – Scripps Network/Knoxville;Gary Cianciosi-True Media;Rich Koz/Chicago;Tom Boyd-WGN-TV/Chicago;Greg Moloznik-GLM Media Dynamics/Scottsdale;Cammie Buerry-FFE/Adventas/Las Vegas;Paul Blutter-General American group/Northridge;Dirk van de Bunt-Gunthy-Renker/Santa Monica;Dennis Aimino-ABC TV/Los Angeles

Today’s Trivia Question:   “There is a world just beyond now, where reality rides a razor-thin seam between fact and possibility. Where the laws of the present collide with the crimes of tomorrow…” Is the beginning narration on which 1988 television show?    (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later  — Cyn

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Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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All of the broadcast and cable Cynopsis 2010 Upfront segments contained within our regular daily editions are recapped in their entirety in the Upfront Overview section of the Cynopsis.com website.


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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis .com classifieds page here  .

ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals.  We get people all the time around the country asking us for names of local recruiters.  Help us out – send us your contact information, name, company, address, phone, email and fax.  NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere.  We have people to send you!   Email your info to [email protected].

ACCOUNT EXECUTIVE/ WTIC/WCCT/Hartford: Seeking two AE’s: 3+ years, 1+ yrs sales/media experience  multi-media experience preferred; excellent negotiation skills; strong work ethic; desire to win. [email protected] (8/3)


JOB OPENING: RESEARCH ANALYST/OWN: The Oprah Winfrey Network/LA: Min 1-2 yrs exp in TV/MP Research, expert in Star, NPower, Omniture & Rentrak, strong written and analytical skills. Apply at: http://careers.own.tv/    (8/3)

JOB OPENING: DIR/MGR DEAL STRATEGY/MTVN/NYC: supports Content Distribution & Mktg (CDM) group in a brd variety of matters arising from the dist of Viacom. 5yrs+ exp buz & develp/strategy. BA deg.Apply: www.mtvnetworkscareers.com (8/3)

JOB OPENING: MANAGER, CONTENT & PROGRAMMING/Nickelodeon Digital/NYC. 4+yrs exp. in digital media envrnmnt, Exp. Manging Digital Content, Stng research,fact cheking & trnscrbng skils EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (8/3)

JOB OPENING: COORDINATOR, CONTENT & PROGRAMMING/ Nickelodeon Digital/NYC. 2+yrs exp in digi media envrnmnt/detail orientd/strng writen & oral skils/ability to multitsk & thnk creativly EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (8/3)

JOB OPENING: VP COMMUNICATION/NICKELODEON/Santa Monica: 10+yrs exp strong industry knowledge. construct & lead multi projects. Media savvy & dynamic communicator EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (7/31)

JOB OPENING: SR. RESEARCH ANALYST/BET NY Sales: 2-3yrs exp TV or media rsrch. Prof in StarTrak, Nielsen Npower/MarketBreaks/AdViews, MRI. Strong PPT & Excel; PPT creativity a must. Res: [email protected] (7/31)

JOB OPENING: SALES PLANNER/GolTV, Inc. /North Bay Village, FL: Support Ad sales in all aspects, incl but not limited to–bldg proposals, maint of deals/schedules, client requests, ADU’s, posting. Apply: [email protected] (7/31)

JOB OPENING:  MOBILE PRODUCT TECHNOLOGIST/NYC/NBCU:  Talented and detail-oriented. This contract position with the Interactive Media Tech Team will manage mobile: web, video, apps and messaging. http://bit.ly/9UK66s (7/30)

JOB OPENING: DIGITAL MEDIA/Sesame Workshop/NY: Seeking freelance producers, production assistants, interaction, viz designers, QA managers to work on various digital platform projects. [email protected]  (7/29)

JOB OPENING: VP,  STRATEGIC SALES MKTG/Citadel Broad/NYC: 5+ yrs exp developing successful multi-media mktg campaigns. Oversee brand image strategy and mktg. materials execution. . [email protected] ref. NY 154 EOE/AA (7/29)

JOB OPENING: TV One Vacancies (4) TV One/MD: DIR, AFFL. MRKTNG; 2 REGIONAL SALES MGR FOR NE/SE reg & W/MIDWEST reg:  Req’s. sales/mrkting exp; WEB DESIGNER: mng. crtve devlp of online consumer comm. Visit: www.tvoneonline.com (7/29)

JOB OPENING: SR. WRITER-PRODUCER/Fuse/NY: Write, produce and edit promos for on-and-off air. Lead Editorial Creative for Creative Services. Must know Final Cut Pro, AVID a plus. Rez to [email protected] “SWP” in subj. (7/29)

JOB OPENING:  SR RESEARCH ANALYST/ABC Burbank: Min 2 yrs exp in Digital & TV research and software, strong written, PC & analytical skills, college degree req. Apply at: www.disneyabcjobs.com REQ ID:  256368 (7/29)

JOB OPENING: TV Host: QVC/West Chester, PA: Experience in hosting TV, radio, trade shows, live events, product demos or web. Must be energetic, intelligent enthusiastic, curious, sincere and credible. [email protected]   (7/29)

JOB OPENING:  DVLPMNT MANAGER/RSRCHR/NYC: For reality/non-fict TV. Extnsve rsrch for characters, subcultures, formats for next big hit. Basic shoot/edit/cast & treatment writing. Res/Cov Ltr: [email protected]. 1+ yrs exp req’d (7/29)

JOB OPENING:  ACCT EXEC,DIGITAL SALES, NY,NY-WWE seeks experienced Digital AE w/ proven experience, established contacts, and excellent sales acumen. Competitive compensation & excellent benefits. Apply: http://wwe-careers.com/ (7/29)

JOB OPENING: RESEARCH /MTV Networks/LA:   MTV Networks has a few openings in Research for both Nickelodeon and MTV/VH1. Please apply directly to www.mtvnetworkscareers.com to check out the specifics. EOE/M/F/D/AAP (7/28)

JOB OPENING: FREELANCE DIG. PROJ MGR/PASADENA/CA: 5-7 yrs front end PM exp mngng websites, banner & email prgrms. Must be adept at proj prioritization & process mngmnt. Apply: https://home.eease.com/recruit/?id=514663 .No recruiters (7/28)

JOB OPENING: PRODUCTION MGR/BET Networks-NY: Oversee Creative Services projects ensuring completion on time and on budget; project timelines, deliverables, assignments, and budgets (5 yrs exp)-submit resumes to: [email protected] (7/28)

JOB OPENING: DIRECTOR AD SALES MARKETING/Hallmark Channel/NY: direct & implement advertising, direct mail, upfront, events. Min 7 yrs exp. Full posting & apply at www.hallmarkchannel.com (7/28)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIP CREDITS ONLY:  PRODUCTION, FIELD, ART DESIGN INTERNS/Martha Stewart/NYC: Students MUST receive college credit; position is unpaid. Contact [email protected] (7/28) 

FALL INTERNSHIP CREDITS ONLY: SALES INTERN/NYC: Work closely with AE’s; gain knowledge of maintaining detailed paperwork, support Assistants utilizing basic computer skills to process orders. Resume and cover letter to [email protected] (7/24)

FALL INTERNSHIP CREDITS ONLY: RESEARCH INTERN/NYC: Research Intern: Gather research information, learn to read the rating books used for TV ad sales, attend meetings, complete audience tracking reports using Excel. Resume and cover letter to [email protected] (7/24)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Top VP/DIRECTOR DIGITAL SALES now available for your turnaround, new venture or next level challenge. It’s all about proof of performance…contact [email protected] (8/3)

SITUATION WANTED: SALES MANAGER/LA: Bilingual Spanish-English professional seeks position in US/international distribution of features or television programs. 5+ years multicultural experience. Travels well. Contact [email protected] (7/30)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (7/30)

SITUATION WANTED: NYC  MARKETING M.B.A with 3 years experience including work at NBC Universal and Warner Bros. seeks to add value in a marketing role. Details at www.nikhilsonlineresume.com E-Mail: [email protected] (7/30)

SITUATION WANTED:  DRAMA/LIFESTYLE: Seeking Development / Acquisitions / Legal position. 6+ yrs exp, with background in production coord. Looking to grow with supportive team at network / prod co. Can relocate. [email protected] (7/30)

SITUATION WANTED: DIGITAL MEDIA/ TECHNOLOGY/CABLE ATTORNEY Broad in-house exp incontent distribution, digital media, technology licensing,affiliate & ad sales. Avail for project/consultant/FT. Contact [email protected] (7/29)

SITUATION WANTED: MEDIA SALES/MARKETING MANAGER/LA: 15+ years experience in educational, documentary, advertising media sales , product, biz development   True Closer!!!!!  [email protected] (7/29)
SITUATION WANTED:  WEB/TV PRODUCER/EDITOR/MANAGER seeking full-time work. 14 years experience, based in L.A. willing to relocate. Contact: [email protected] (7/29)

SITUATION WANTED: EXECUTIVE ASSISTANT POSITION FILM/TV/NY: 7 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (7/28)

SITUATION WANTED:  International Business Development Executive, with experience in sales, marketing, licensing, acquisitions, distribution, packaging, co-production finance. [email protected] (7/28)

E-mail [email protected]  or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected]  for specs.


ABC:  Wipe Out, Primetime: Family Secrets
AZTECA: Laura de Todos, Al Extremo, La Loba
CBS: NCIS [r], NCIS: LA [r], The Good Wife  [r]
CW:  One Tree Hill [r], Life Unexpected [r]
FOX: Hell’s Kitchen, MasterChef [p ]
ION: Without a Trace, Criminal Minds, Criminal Minds
NBC: Breakthrough with Tony Robbins [p ], America’s Got Talent
PBS: Nova, Carrier, P.O.V.
TELE: El Clon; El Fantasma de Elena; Donde Esta Elisa?
UNIV: Hasta que el Dinero Nos Separe, Soy Tu Duena, Aqui y Ahora

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