A CYNOPSIS MESSAGE FROM FOOD NETWORK

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 Cynopsis

07.20.10

Good morning. It’s Tuesday, July 20, 2010, and this is your first early morning briefing.  As always, if you prefer to watch this morning’s news instead of reading it, click here . 

Tonight’s Premieres:
GolTV: Oh My Gol! at 730p
Discovery Health: I’m Pregnant and . . . . at 9p
MTV: Teen Mom at 10p; If You Really Knew Me at 11p

Tonight’s Finales:
NBC: Losing it with Jillian at 8p
Oxygen: Jersey Couture at 10p
Bravo: Double Exposure at 11p

FX’s series Damages is moving to DIRECTV in a new deal the satellite provider forged with Sony Pictures Television. The deal calls for 20 new episodes to be produced early next year airing exclusively on DIRECTV in consecutive seasons in 2011 and 2012. Series stars Glenn Close and Rose Byrne along with other major cast members will continue in their respective roles. DIRECTV additionally gained the rights to air the complete and previously-aired seasons one through three of Damages. The series is produced by Sony Pictures Television in association with FX Productions.

ZenithOptimedia revised its 2010 global advertising forecast, saying it now predicts a +3.5% worldwide ad growth to $447.5 billion up from +2.2% it had previously calculated in April. For North America, Zenith reverses its forecast to a +1.3% growth for this year to $158.5 billion encompassing a +1.1% increase in the US and a +5.4% bump in Canada. Earlier this year, Zenith had predicted a -1.5% ad decline for North America. In 2011, Zenith estimates US ad growth could increase to +2.7% and a +3.0% by 2012.

Late in the day yesterday, the cast of MTV’s Jersey Shore reportedly was close to finalizing a big pay raise per episode deal, ensuring that the complete cast would return to the 24-episode season “2.5” and there would be no production delay, reports THR’s Live Feed. The new season was set to begin production this week and the network released a statement saying, “Season 2 premieres July 29 and production is on schedule.”

Our first Emmy® special edition – Primetime Emmy® Awards: Outstanding Comedy Series, highlighting the nominees for Outstanding Comedy Series, Outstanding Writing for a Comedy Series, Outstanding Directing for a Comedy Series, will be coming out this Wednesday.  If you’re nominated … Congratulations!  And if you’re nominated and would like to provide us with a 150-word description of the nominated project or person for this special edition or any of the four subsequent editions, send it directly to me ([email protected]) and we’ll include it in the edition.

The Ski Channel made a long-term distribution deal with Comcast delivering the network’s original programming, Warren Miller movies, Greg Stump films, destination travel, instructional videos and events to Comcast On Demand subscribers. With the culmination of this deal, The Ski Channel is now available to more than 43 million households amongst all its television distributors. Additionally, The Ski Channel has produced several original ski films that will be part of a large US film tour kicking off in mid-October. The network, through its exclusive long-term partnerships with the National Ski Council Federation and the National Ski and Snowboard Retailers Association, ski clubs and ski shops throughout the country, will host local premieres of the films prior to being distributed on the network.

Starz’ prequel series, Spartacus: Gods of the Arena captures the story of Gannicus, the first gladiator to become Champion of Capua. Australian actor Dustin Clare landed the role as Gannicus; Jaime Murray and Marisa Ramirez were also tapped for top roles in the new series as Gaia and Melitta respectively. As the prequel to the series, Spartacus: Blood and Sand, Lucy Lawless (Lucretia), John Hannah (Batiatus), Peter Mensah (Oenomaus) and Manu Bennett (Crixus) all reprise their roles from the original series. Andy Whitfield as Spartacus will make a brief appearance and will be part of the show in season two which begins production later this year. Production on Spartacus: Gods of the Arena begins next month and is slated to premiere on Starz in early 2011.

Actress Kirsten Vangsness will take on a dual role playing her character Penelope Garcia in CBS’ midseason series Criminal Minds: Suspect Behavior as a regular as well as continuing to play the same character on CBS’ Criminal Minds. Criminal Minds: Suspect Behavior stars Forest Whitaker, Janeane Garofolo, Matt Ryan, Michael Kelly and Beau Garret. Both series are produced by ABC Television Studios in association with CBS Television Studios.

Michael Ealy (FlashForward) is joining the cast of CBS’ The Good Wife playing Derrick Bond, the head of the Washington, D.C. firm that is merging with Will and Diane’s financially-beleaguered company. Ealy will be in an estimated 10 episodes during the sophomore season of The Good Wife.

Gregory Itzin, who played a bad guy on FOX’s 24, will next appear on HBO’s Big Love in a recurring role as Senator Richard Dwyer, the Republican Majority Leader of the Utah State Senate. Itzin joins the series’ fifth season.

Friday A18-49 Analysis: UNIV topped the pack Friday night at 1.4/5 A18-49, according to final national ratings from Nielsen. UNIV’s Hasta que el Dinero Nos Separe was #1 at 8p with a 1.5/7 and CBS’ 48 Hours Mystery repeat was #2 at 1.1/5. UNIV stayed out in front during 9p with Soy Tu Duena at 1.8/7 with ABC’s Primetime: What Would You Do? encore next at 1.5/6. ABC then traded places at 10p as 20/20 ranked first at 1.5/5 with NBC’s news magazine Dateline delivering a second place standing at 1.1/4.

Live + Same Day Household Ratings: Friday, July 16, 2010  time period averages. Source: NTI Galaxy, as dated, Live+SD.

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ABC: 3.6/7       Wife Swap 2.3/5, Primetime: What Would You Do? [r] 3.6/7, 20/20 4.8/9

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CBS: 3.2/6      48 Hours Mystery [r] 3.6/7, Medium [r] 2.3/4, Flashpoint 3.8/7

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NBC: 2.3/5       NBC Movie of the Week: Jensen Project 2.2/4, Dateline 2.4/5

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FOX: 2.0/4       House [r] 1.9/4, Bones [r] 2.2/4

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UNIV: 1.8/4     Hasta que el Dinero Nos Separe 1.9/4, Soy Tu Duena 2.2/4, Premios Jvntd AC TTL 1.3/3

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CW: 0.7/1        Smallville [r] 0.8/2, Supernatural [r] 0.6/1

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ION: 0.6/1       Without a Trace 0.6/1, Without a Trace 0.7/1, Without a Trace 0.6/1

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TELE: 0.6/1     El Clon 0.5/1, Perro Amor 0.5/1, Donde Esta Elisa? 0.8/2

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A18-49: UNIV 1.4/5, ABC 1.3/5, CBS 0.9/4, FOX 0.9/4, NBC 0.9/4, TELE 0.5/2, CW 0.4/2, ION 0.2/1

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Paul Newman advances to SVP/International Technical Operations with NBCU. Paul continues to be involved in growth for Universal Networks International and other technical operations for NBCU worldwide. Based in London, Paul reports to Ian Trombley, EVP/Technical Operations, NBCU.

Independent advertising agency, Deleon Group hired Gloria Johnson as Manager/Business Development. In her new role, Gloria is responsible for acquiring new business for the agency and is based in Los Angeles.

International production and distribution firm, Cineflix added Christina Wayne as President of the company’s newly-established scripted entertainment business, Cineflix Studios. Located in the company’s New York office, Christina will oversee Cineflix’s scripted programming projects in the US, the UK and Canada concentrating on long-running and returning TV series. Prior to this appointment, Christina was SVP/Scripted Series and Mini Series at AMC.

Michele Kessler is joining NBC Universal’s Integrated Sales Marketing (ISM) team as the next CMO in Residence as part of the program’s quarterly rotation. Michele, the former VP/Global Chocolate Strategy at Mars, Inc. begins her new position this month.

TV One appointed Kimberly Hulsey as SVP/Distribution and Strategy where she will lead distributor relationships with the goal to increase TV One’s distribution for its standard-def and hi-def networks. Kimberly will further develop strategy for broadband, on-demand and mobile platforms as well as enhancing marketing initiatives to meet distribution goals. Before taking on this position, Kimberly was SVP/Legal Affairs and Human Resources Strategy at TV One since January 2007.

Rich Goldman was selected as Executive Producer for Judge Karen’s Court, the new court series from Litton Entertainment launching September 20. Rich previously was EP of the first Judge Karen series. Dave Morgan, President/CEO of Litton also serves as EP for the new series which is taped in Los Angeles.

Entertainment Studios named Cat Santarosa as EVP/Executive Producer for the company’s 24-hour HD television network, MYDESTINATION.TV. Cat will manage all facets of the hi-def network which focuses on exotic destinations and luxury resorts. Cat additionally will continue as EVP/Executive Producer of RECIPE.TV. Entertainment Studios operates a total of six 24-hour HD television networks.

Courtney Burke takes on the new position as Managing Director/Senior Partner at Mindshare in the Client Leadership area for American Express. Before that, Courtney was SVP/Director of National TV at Deutsch.

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A CYNOPSIS MESSAGE FROM IESE BUSINESS SCHOOL

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This day in History: – NBC radio debuted “G-men.”  The show was later renamed “Gangbusters.”

Answer to Yesterday’s Trivia Question:  In the Fresh Prince of Bel Air, Nicholas Michael Shawn Nathan Wanya Banks also known as “Nicky” was named after who and for what reason?  NAMED AFTER THE BOYZ II MEN GROUP AFTER THEY SANG AT HIS CHRISTENING  Kudos to: Jane Oestreicher/Medicus Life Brands/NY; Deidre Kelly-Mediavest/NY; Aaron Jones-PHD US/NY; Allison Wright-MTV Networks/Detroit; Mike Fraser-SuperMedia/Chicago; Monique Rooker-WCIU/Chicago; Kelli McFullen-KDAF/Dallas; Suzy Shoup-The Ward Group/Dallas; Lorrie Shilling-DirecTV/El Segundo; Dan Haberer-CREO Ent/Playa del Rey; Christiane Gomez/La Crescenta; Chip Beaman-Soundelux Design Music Group/Hollywood

Today’s Trivia Question: What TV set is built on the exact same spot where the Skull Island Gate was located in the original  King Kong movie?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

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A CYNOPSIS MESSAGE

 

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Later  — Cyn
07.20.10

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

Member of Interactive Advertising Bureau (iab)

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All of the broadcast and cable Cynopsis 2010 Upfront segments contained within our regular daily editions are recapped in their entirety in the Upfront Overview section of the Cynopsis.com website.

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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis .com classifieds page here  .

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JOB OPENING: RESEARCH MGR/CNBC-Englewood Cliffs NJ:reporting/strategic insights for digital media properties; maintain accurate/consistent audience. 3-5 yr web analytics/media/ad/mkting rsrch. Apply @ www.nbcunicareers.com #1229758(7/27)

JOB OPENING: ACCOUNT EXECUTIVE/NESN/MA: Develop new business & existing accounts utilizing NESN and NESN.com’s brand position. 2+ years of TV or cable ad sales experience to include new media sales. www.nesn.com (7/27)

JOB OPENING: DIGITAL SALES MANAGER/NESN/MA: Develop and enhance a new media sales strategy and execute the strategy. 5+ years experience in media sales 3+ years of internet sales experience www.nesn.com (7/27)

JOB OPENING: EXEC ASST/DISH Network/NY: Support 2 VPs Nat’l AD Sales. Proficient in Microsoft office, travel/expenses/office mgmt.Detail orientated. College degree req, related exp a +. Resumes to: [email protected] (7/27)

JOB OPENING:  SALES PLANNER/MUSIC CHOICE/NYC: Create integrated cross platform proposals,mng accts,update sales materials,identify & research prospects. 2+yrs of ntwrk or agency exp pref’d [email protected] (7/23)

JOB OPENING:  PR FREELANCE/NYC: Seasoned professional for dvlpmnt/execution of PR plan for digital property needed ASAP. Project 3-4 mnths, full time focus req’d. Ability to deliver results a must. Resumes: [email protected] (7/23)

JOB OPENING: MGR AD SLS RSRCH/Discovery Communications/NY: Create sls estimates, dvlp sls positioning, produce custom sls materials. TV Rsrch exp & Nielsen proficiency a must. http://careers.discovery.com/: Req 9676  (7/23)

JOB OPENING:  ADMIN ASST/ION/NY: Admin Asst to the Pres & SVP of Nat’l sales. Prof in all Microsoft office, support sales team. Detail orientated & good comm skills a must. College degree pref. EOE [email protected] (7/23)

JOB OPENING:  SR ACCOUNT EXECUTIVE/ ION Media Networks/NY: Seeks AE for network spot sales. 3-5 years exp preferred National TV Sales, est relationships & proven track record. Apply at [email protected] EOE  (7/23)

JOB OPENING: SALES PLANNER/ION Media Networks/New York, NY: Seeks Planner for national tv sales. BA, 2 to 3 years network sales planning experience, works with AE & Sales Assistant. Apply at [email protected] EOE (7/23)

JOB OPENING: MEDIA ANALYST/Billetts America/NYC: Analyze media plans on both a cost & quality basis. 4-8 Yrs Media Buying/Planning Exp Req; Strong Excel and analytical skills req’d; resume: [email protected] (7/23)

JOB OPENING:  FREELANCE PROD. OFFICE ASST/C2 Creative/NY: Self-starter to asst Exec Prod & team on integrated project July-Dec. Calendar, finance, travel, files and other; PC and TV/interactive exp. preferred. [email protected]   (7/23)

JOB OPENING:  SENIOR PRODUCER/PARENTS & PRESCHOOL/ MTV Kids & Family/NYC. 4+yrs exp. in nxt generation web/digi media prod. Exp managing projects. Strng written & verbal com. skills.  EOE/M/F/D/AAP. Apply www.mtvncareers.com (7/23)

JOB OPENING: (1)-SR WRITER/PROD (1)-WRITER/PROD/NYC: Develop and execute film/video productions for BET Creative Services; writing/editing/producing, etc. send resumes to [email protected] (7/23)

JOB OPENING: TRAFFIC MGR/COORD/Beacon Media Group/Mahwah NJ: Leading kid media buying/planning agcy needs someone to clear TV Spots, input TV buys, issue traffic instruct. Great benefits.  Send resumes to: [email protected] (7/22)
 
JOB OPENING: SALES PLANNER Sí TV/NY www.sitv.com/sitv-jobs:   3+yrs exp; Create & develop customized plans/presentations for reps, Exc media math skills, excel, pwrpoint req, Strong analytical skills. Bilingual/Spanish ++. EOE (7/22)
 
JOB OPENING: SR ANALYST DIGITAL RESEARCH/NBC Universal/USA & Syfy/NYC: 1-3 years digital analytics experience. Proficient with Omniture, ComScore, Nielsen. www.nbcunicareers.com (job # 1231595) (7/22)
 
JOB OPENING: MKTG COORD/IFC/NYC: Resp: day to day event, promo/sponsor mktg for ntwrk. Rsrch, dvlpmnt & execution. 1-2 yrs related exp w/Event & Proj mgmt. Strong org/comm/writing skills. Excel, PPT www.cablevision.jobs ref# 11500BR (7/22)
 
JOB OPENING:  MGR DIG SCHED/New York: MGR, DIG PLATFORMS SCHED:AETN/NY:Respn for sched A&E’S dig media platforms. aetn.com/careers https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=75641 (7/22)
 
JOB OPENING:  COMMUNICATIONS DIR/ION/NY: Self-starter w/3-5 yrs TV PR exp. Strg contacts w/trade & consumer press. Write press releases; PR support for anncts, prog launches & press clippings. EOE [email protected] (7/22)
 
JOB OPENING: PROJECT LEADER/Latitude/BOS: Join innovative media & technology rsrch firm – rsrch expertise, project mg. skills, plan’g & execution, 4+ yrs relevant exp & 4 yr degree. See: http://www.latd.com/jobs/ Apply: [email protected] (7/22)
 
JOB OPENING: A.E. MARKET & MEDIA RESEARCH/NASCAR/Char NC: Sports ratings analysis, mkt/consumer rsrch, industry wide decision support. Nielsen NPOWER/Galaxy Explorer/Arianna a +; BS w/min 5 yrs. exp; www.employment.nascar.com EOE (7/22)
 
JOB OPENING: MARKETING DIRECTOR/Classic Media/NY: Lead brand strategy  develop and execute marketing plans across Pop Culture and Boy’s Action brands like Voltron & Where’s Waldo? www.classicmedia.tv (7/21)

JOB OPENING: AETN/LOS ANGELES/CONTRACT ATTNY temp: Neg/drft/rvw lin/OD aff agmnts w/ cble/sat/tlco dist; 4+ yrs crp lw & cble TV exp https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=75675 (7/21)

JOB OPENING: VP, INTERACTIVE/ Chevy Chase, MD: Set strategic direction and implements web site product strategy in support of larger business goals and strategy. Apply at www.scrippsnetworks.com (7/21)

JOB OPENING: AD SALES ACCT MANAGERS & DIRECTORS/SIRIUS XM Radio/NYC: Responsible for business development and full sales cycle acct management. Visit www.sirius.com/careers, job 5006 for detailed JD and to apply (7/21)

JOB OPENING: ADMIN ASST-OFFICE MGR/RMG NETWORKS/NY: Highly motivated indiv. manage tasks/srvc agencies & clients daily. Phone/travel tasks. Det. oriented/good comm. 1+ yrs media exp. [email protected] (7/21)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIP CREDITS ONLY: SALES INTERN/NYC: Work closely with AE’s; gain knowledge of maintaining detailed paperwork, support Assistants utilizing basic computer skills to process orders. Resume and cover letter to [email protected] (7/24)

FALL INTERNSHIP CREDITS ONLY: RESEARCH INTERN/NYC: Research Intern: Gather research information, learn to read the rating books used for TV ad sales, attend meetings, complete audience tracking reports using Excel. Resume and cover letter to [email protected] (7/24)

SUMMER/FALL INTERNSHIP CREDITS ONLY: 13 WK INTERNSHIP/Geppetto Group/NYC: Youth-minded agency seeks art/design/ad students for BRANDING, DESIGN AND AD DEVELOPMENT. Start mid-Aug. Send samples and/or link to [email protected]  (7/22)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Cross-genre WRITER/PRODUCER 10 years+. Hi-profile digital branding. Award-winning travel/inspirational writer. Mystery series creator. Contribute vision & storytelling talent to positive projects. [email protected] (7/27)

SITUATION WANTED:   STORY/POST PRODUCER (LA): Creative thinker/hard worker, 10+ years experience, all reality genres, many network & cable credits. Great at paper cuts, solid in edit bay, detail-oriented, fun. [email protected]   (7/23)

SITUATION WANTED:   DIRECTOR/CREATIVE DEVELOPER: Animation. Dynamic, award-winning, fun-filled…Past clients include Warner Brothers, ABC Family, Comedy Central, Nick JR, HBO Family, MTV2, The Tornante Company. [email protected] (7/23)

SITUATION WANTED:   DOCUMENTARY. PRODUCER, DIRECTOR, WRITER in L.A. Five prime time Emmys. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected]   (7/23)

SITUATION WANTED: ADMIN OR ASST POSITION WANTED/NYC: 3+ yrs admin exp at well-known companies in exec assistance, licensing, prod development, marketing,  with specialization in children’s TV. Creative & professional.  [email protected] (7/22)
 
SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected]  (7/22)
 
SITUATION WANTED: CREATIVE DIRECTOR/NYC: 20 year veteran of traditional/event/digital advertising and film marketing. Copywriter background. Portfolio available at JoeNelms.com. Email: [email protected] (7/21)

SITUATION WANTED: RESEARCH DIR/SALES STRATEGIST – 20+ yrs media, Nielsen, Hisp, research, sales, and presentation experience. Email: [email protected] (7/21)

SITUATION WANTED: HR MANAGER/LA: 12 yrs experience as Generalist including Recruiting, Benefits, Employee Relations, Affirmative Action, Performance Management. Looking for Part Time or Consulting work. [email protected] (7/21)

E-mail [email protected]  or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected]  for specs.
 

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WHAT’S ON TONIGHT –  TUESDAY, JULY 20, 2010

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ABC:  Wipe Out, Downfall, Primetime: Family Secrets
AZTECA: Laura de Todos, Al Extremo, La Loba
CBS: NCIS [r], NCIS: LA [r], The Good Wife  [r]
CW:  One Tree Hill [r], Life Unexpected [r]
FOX: Hell’s Kitchen
ION: Without a Trace, Criminal Minds, Criminal Minds
NBC: Losing it with Jillian, America’s Got Talent
PBS: Nova, Carrier, P.O.V.
TELE: El Clon; El Fantasma de Elena; Donde Esta Elisa?
UNIV: Hasta que el Dinero Nos Separe, Soy Tu Duena, Aqui y Ahora

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