Tuesday, January 3rd, 2012



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Good morning. It’s Tuesday, January 3, 2012, and this is your first early morning briefing.

Tonight’ Premieres:
NBC: The Biggest Loser at 8p
ABC: Work It at 830p; Celebrity Wife Swap at 9p
Velocity: AUTOWEEK’s Vinsetta Garage at 830p
ABC Family: Jane By Design at 9p
BBC America: Jamie’ American Road Trip at 10p
G4: Campus PD at 10p




The legacy continues with unmatched storytelling, best-in-class production quality, coverage of the NHL, MLS, 2012 Olympic Games, Tour de France, IndyCar Series, and all-new original shows including NFL Turning Point, NBC SportsTalk, and Costas Tonight .               

NBC SPORTS NETWORK: High Definition, On Demand, Mobile.





On Sunday, executive producer and judge Nigel Lythgoe of FOX’s So You Think You Can Dance tweeted saying the network cancelled the dancing competition’s results show.  FOX renewed So You Think You Can Dance last October for a ninth season and Lythgoe indicated in his tweet he would have to change the format of the show based on this decision by FOX.  The series’ season eight finale posted a 9% decrease compared to the 2010 season ender.

Original series Hell on Wheels received a second season renewal from AMC.  The series currently ranks as the second highest-rated series for the network sporting an average of 3.2 million viewers and 1.5 million among A25-54.  The season one finale is scheduled for January 15 at 10p.  Hell on Wheels is executive produced by Endemol USA with Entertainment One (eOne) serving as the studio.

MTV is moving its annual Upfront presentation to this spring instead of mid-winter.  The network will host its Upfront event on April 26 though no details about the presentation or where it will be held were revealed.  For the last two years, MTV has been one of the first cable networks to present its programming lineup, with last year’s event held on February 2 at the Hammerstein Ballroom in Manhattan featuring the stars of Jersey Shore, Justin Bieber and more. 

The New Year’s Day NFL game between the Dallas Cowboys and the NY Giants gave NBC its highest overnight ratings in the network’s six-year history of Sunday Night Football, according to overnight data from Nielsen.  The game posted a 17.1 overnight rating and a 27 share, marking a +36% increase over last year’s Week 17 game. 

On December 26, Univision aired the two-hour finale of La Fuerza del Destino (The Power of Destiny) which tallied an average audience of 6.2 million total viewers as well as 3.4 million with A18-49 and 2.0 million A18-34 viewers.
Doug Sellars, EVP/Production and Executive Producer at FOX Sports Media Group died last Friday, December 30 at the age of 50.  FOX Sports Media Group Chairman David Hill paid Mr. Sellars an on-air tribute saying, “There are many ways to describe a man like Doug Sellars. He was a brilliant television producer, an overwhelmingly proud Canadian, a true sports fan, and one of the kindest, people you will ever know.” Mr. Sellars had been with FOX Sports for eleven years and since August managed all studio and event production for the networks and the related media outlets encompassing FOX Sports Media Group.  He was additionally an advisor to the Big Ten Networks.  Mr. Sellars is survived by his wife, Barb and two children.

Program Call:  Cynopsis Media will be producing our annual NATPE Shopping Guide sent to all Cynopsis and Cynopsis Kids subscribers on Thursday, January 19, 2012, the week before NATPE Market and Conference 2012 opens at the Fontainebleau Resort, Miami Beach. If your company is an official exhibitor at NATPE 2012, please send us only the following info for your top 5 shows:  title, availability date, number of episodes, length, type (i.e. series, special, movie, etc.), genre (comedy, drama, lifestyle, etc.) and your terms (barter, cash, etc.) as well as your company’s stand/booth location.  To be included in this free and highly-read special edition, please send your submission to Lisa Ball at: [email protected] no later than Thursday, January 12, 2012. A confirmation email will be sent following each submission from Lisa (if you don’t receive a confirmation email, please resubmit).

New year, new awards! Check out the Cynopsis: Kids !magination Awards (www.cynopsis.com/kidsawards) and learn how to enter your preschool, kid and tween targeted TV series, TV movies, and websites, apps and games, and the marketing, public relations and advertising campaigns, which support that content, for our first annual awards program. To enter the Cynopsis: Kids !magination Awards your kid-targeted content or support campaign must have taken place (in part or in full) between October 1, 2010 and December 31, 2011. The deadline to enter the Cynopsis: Kids !magination Awards is January 11, 2012. We look forward to seeing your entry and honoring the winners at the June 2012 Awards ceremony in New York City.

Top 10 Weekend Box Office Estimates: December 30, 2011  January 2, 2012
Mission Impossible: Ghost Protocol (Paramount) $38.3 million  3 wk total $141.2m
Sherlock Holmes: A Game of Shadows (Warner Bros.) $26.5 million  3 wk total $136.5m
Alvin and the Chipmunks: Chipwrecked (20th Century Fox) $21.0 million  3 wk total $97.4m
War Horse (Disney)                            $19.2 million  2 wk total $45.3m
The Girl with the Dragon Tattoo (Sony) $19.0 million  2 wk total $60.0m
We Bought a Zoo (20th Century Fox)    $16.5 million  2 wk total $44.0m
The Adventures of Tintin (Paramount)  $15.0 million  2 wk total $50.8m
New Year’s Eve (Warner Bros.)            $7.7 million  4 wk total $47.4m
The Darkest Hour (Summit Entertainment) $5.3 million  2 wk total $14.2m
The Descendants (Fox Searchlight)      $4.3 million  7 wk total $40.3m
Source: Rentrak


Thursday A18-49 Analysis:  CBS was the leader last Thursday among A18-49 viewers with a 2.0/6, according to final national ratings from Nielsen.  At 8p, CBS’ repeat comedies The Big Bang Theory and Rules of Engagement won with an average of 2.5/8 and Univision’s Una Familia con Suerte was next at 1.7/5.  The networks flip-flopped at 9p as Univision won with the second hour of Una Familia con Suerte at 1.9/5 and CBS’ Person of Interest rebroadcast ranked #2 at 1.7/5.  Then at 10p, it was CBS winning again with an encore of The Mentalist at 1.7/5 and Univision’s La Rose de Guadalupe placed second at 1.3/4.

Live + Same Day Household Ratings: Thursday, December 29, 2011  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS: 5.4/9        The Big Bang Theory [r] 6.1/10, Rules of Engagement 4.5/8, Person of Interest [r] 5.2/9, The Mentalist [r] 5.6/10

FOX: 3.1/5           Bones [r] 3.1/5, Bones [r] 3.1/5

ABC: 2.2/4          Happy New Year, Charlie Brown [r] 2.6/4, Grey’s Anatomy [r] 1.9/3, Grey’s Anatomy [r] 2.2/4

UNIV: 1.8/3         Una Familia con Suerte 1.9/3, La Rosa de Guadalupe 1.4/2

NBC: 1.4/2          Community [r] 1.4/2, Parks and Recreation [r] 1.2/2, The Office [r] 1.6/3, Whitney [r] 1.3/2, The Office [r] 1.3/2, Up All Night [r] 1.3/2

ION: 1.1/2           Criminal Minds 0.8/1, Criminal Minds 1.1/2, Criminal Minds 1.4/2

TELE: 0.9/1          Maid en Manhattan 0.9/1, Flor Salvaje 0.8/1, La Casa de al Lado 0.9/2

CW: 0.6/1            Vampire Diaries [r] 0.6/1, The Secret Circle [r] 0.6/1

TF: 0.2/0             Reto de Mujer 0.2/0, Correo de Inocentes 0.3/0, El Capo 0.3/0

A18-49:  CBS 2.0/6, UNIV 1.6/5, FOX 1.1/3, ABC 0.9/3, NBC 0.8/2, TELE 0.6/2, ION 0.5/1, CW 0.3/1, TF 0.2/1





Former Digital Sales Manager at CBS Corporation, Andrew Polsky was appointed VP/Digital Sales of SBS Interactive, part of Spanish Broadcasting System Inc.  Andrew will spearhead growth for SBS’ Digital Media business while based in Miami reporting to Donny Hudson, VP/Consolidated Sales for SBS.

ABC News named Jon Banner as Executive Producer of This Week starting January 8, where he will work closely with anchor George Stephanopoulos.


*Upcoming Specials + Events for Cynopsis Media *

Special Editions : NATPE Shopping Guide [1/19/12]

e-Book : Cynopsis: Kids 2011 Year in Review [Available for purchase: 1st Quarter]

Award Programs:
Cynopsis: Kids !magination Awards
Call for Entries [1/11/12]  | Awards & Event [June 2012]

To reserve your ad space or sponsor an upcoming program, contact Mike Farina, 203.218.6480

This day in History: 1959 – Alaska admitted as 49th US state.

Answer to Our Last Trivia Question: “Christmas in Connecticut,” a 1945 comedy with Barbara Stanwyck and Dennis Morgan, was remade for TV in 1992 by a surprising director. Who?  Arnold Schwarzenegger. Kudos to: Mike Lawless-Millennium Sales & Mtk/NY; Karen Yaldoo-Comcast Spotlight/Bingham Farms, MI; Synda Kollman-Charter Marketing Group/Boca Raton; Christine Papazicos-Omnicom Media Group/NYC; Anne K. Miranda-Actor/Lansing, MI; Roz Seibold-EDA/Tucson AZ; Dan Whitford-RPM Advertising/Chicago; Will Allmendinger-Captivate Network/Chicago; Dan Haberer-Creo Entertainment, Playa del Rey; Stan Brooks-Stan & Deliver Films/Santa Monica, CA; David Smith-Comcast Spotlight/Spokane; Loren Steck-Loren Steck & Associates/Carmel CA; Jeph Loeb-Marvel Television, LLC/Manhattan Beach, CA.

Today’s Trivia Question: Robert Downey Jr. was a regular cast member on two TV series and one mini-series. Name the two TV series. (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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  Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .

JOB OPENING: DIR-CURRENT PRODS/NYC: Direct the flow of day to day functions. Provide creative input during all stages of production incl on casting & booking, script notes, graphics, rough cuts & fine cuts. [email protected] (1/10)

JOB OPENING: FREELANCE SOCIAL MEDIA MGR/BBC America/NYC: Det-oriented, dig-minded social media mgr to oversee/coord all social media activities. Coord social activity across BBC America. info/apply: http://www.bbcamerica.com/jobs/ (1/10)

JOB OPENING: DIG PROD/BBC AMERICA/NYC: Work with dig team and reps of other depts to collaborate on creation of dig content. 2-4 yrs exp creating websites. Knwldg of U.S. & U.K. ent pref’d. Resume: http://www.bbcamerica.com/jobs/ (1/10)

JOB OPENING: MGR, ACQUISITIONS/Lifetime/NY: Manage acq, co-prods & prgm inventory for Lifetime brands. 2+ yrs exp in prgmg/prod/mktg/dev in a tv/cable environment. To apply: www.aenetworks.com/careers.html (1/10)

JOB OPENING: INTERACTIVE ART DIR/New York: Freelance opportunity to lead visual designs & interactive experiences for A+E Networks corporate website
https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=113550 (1/10)

JOB OPENING: VP NATIONAL ACCTS/TV ONE/MD: mngs key MPVD relationships and maximi zing distribution opportunities. 8-10+ years cable industry affiliate sales exp. Visit www.tvone.tv to apply (1/10)

JOB OPENING: DIRECT RESPONSE SALES PLANNER/TV ONE/NY: support the direct r esponse team in building/ maintaining client accounts/ relationships to increase revenue goals. 1+ year direct response exp. Visit www.tvone.tv to apply (1/10)

JOB OPENING: VP CREATIVE SRVCS/TV ONE/MD: Mngs creative activities, develop processes, manage budgets. 10 yrs exp as lead for network, exp with AA audience is a+. Visit www.tvone.tv to apply (1/10)

JOB OPENING: SR. DIR AD SALES TRAFFIC/TV ONE/NY: Lead sales operations traffic team and oversee all operational logistics. 10 yrs exp in broadcast traffic operations and sales operations. Visit www.tvone.tv to apply (1/10)

JOB OPENING: DESIGN DIR (ON-AIR)/TV ONE/MD: Lead dvlpmnt of design concepts to meet/resolve both client & ntwrk needs/objectives. 10 yrs exp TV &/or interactive content & 5 of those yrs mngng design team. Visit/apply: www.tvone.tv (1/10)

JOB OPENING: MULTIPLE OPENING/Westchester, NY: We are hiring! Looking for EPs, Bookers, MCOs, Engineers & Social Media Experts. For more info go to: http://www.rnntv.com/careers.php (1/10)

JOB OPENING: OPS MGR, VOD/LA: Responsible for managing internal & external vendors & overseeing ops of video delivery to MVPDs for NBCU TV content. 5+ yrs exp. To apply, visit http://www.nbcunicareers.com/search_nbc/ Job# 3691BR (1/7)

JOB OPENING: SALES EXECUTIVE/RLTV/NY: Revenue goals, new bus development and sponsorship sales. Strong decision maker relationships, strategic, creative, 7+yrs direct selling experience. Send to [email protected] (1/4)

JOB OPENING: MKTG COMM MGR/Weather Channel/NY: Exp Mktg Comm prof w/ ext creative/tech & prof presentation develpmt skills. Req excep written/verbal skills. Understanding of media rsrch & media exp a +.Resumes: [email protected] (1/4)

JOB OPENING: AE AFFILIATE DIST/GSN Santa Monica: 5+yrs cbl network exp. BA/BS in related field. Strong comm, hvy travel, dig/integrated campaigns. Send res + CL to [email protected] (1/4)

JOB OPENING: DIR, DIGITAL AD SALES MKTG/Syfy/NYC: Oversee Digital Ad Sls Mktg campaigns across all platforms including On Air, Web, Games, Mobile and Social. Min 10 yrs Ntwk/Web exp. To apply, click: http://bit.ly/rIZd3i (1/4)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SPRING INTERNSHIPS CREDITS ONLY: Internships/ Westchester, NY: for school credit only: http://www.rnntv.com/careers.php – please forward resume to: [email protected] (1/10)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: DEVELOPMENT PRODUCER/LA BASED: /Reality/Ent/Docs. NBC; CBS; Spike; Dis; TLC; E!; VH1; MTV Travel Channel; runs on Batteries. [email protected] Sent via BlackBerry from T-Mobile

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST/VOICE COACH, Cell: 845-721-9681, E-Mail: [email protected], Web Links: www.castingnetworks.com/jburns, http://jburns.voices.com, www.allegro-music.com (“American Biographies”)

SITUATION WANTED: I’M ALL YOURS N.Y. Seeking to Assist, Currently an E.A. to Chief of Dept. 5 Yrs. work exp. B.A. Mass Comm. Contact, [email protected] (1/7)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: Last Man Standing, Work It [p], Celebrity Wife Swap [p], Body of Proof
AZTECA: Cosas de la Vida, Al Extremo, Extra Normal
CBS: NCIS, NCIS: LA, Unforgettable
CW: The Secret Circle [r], The Secret Circle [r]
FOX: Glee [r], New Girl [r], Raising Hope [r]
ION: Criminal Minds, Criminal Minds, Flashpoint
NBC: The Biggest Loser [p], Parenthood
PBS: Egypt’s Golden Empire, Egypt’s Golden Empire, Frontline
TELE: Una Maid en Manhattan, Flor Salvaje, La Casa de al Lado
UNIV: Una Familia con Suerte, La Que No Podia Amar, Aqui y Ahora

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