Tuesday, January 24th, 2012

Cynopsis: Sports
01/24/12

Good morning. It’s Tuesday, January 24, 2012, and this is your first early morning Sports briefing.

Victories by the Giants and Patriots propelled the NFL to the most watched Conference Championship Sunday in 30 years, according to fast national ratings from Nielsen with an average of 53.7 million viewers. The Giants/49ers matchup handed FOX with the third most-watched conference championship game of all time, drawing 57.6 million viewers. FOX scored a 30.6/44 rating/share for the game. Over on CBS, the Ravens/Patriots nail biter handed the network with 48.7 million viewers with a 27.4/48 in households.

On the Air

The Breeders’ Cup and the NBC Sports Group inked a multi-year media rights partnership that begins with the 2012 Breeders’ Cup World Championships. The event will take place on November 2-3 from Santa Anita Park, featuring the first-ever running of the $5 million Breeders’ Cup Classic in primetime. NBC and NBC Sports Network will combine to offer 9.5 hours of live coverage of the event including live primetime coverage of the Breeders’ Cup Classic on NBC on Saturday, Nov. 3 beginning at 8p. This will mark the return of The Breeders’ Cup to NBC where it was broadcast from its inception in 1984 through 2005 before moving to ESPN.

EPIX announced that the channel will run a trio of fights from world heavyweight champions Vitali Klitschko (WBC Belt), Alexander Povetkin (WBA) and Wlandimir Klitschko (WBO, IBF and WBA) beginning Feb. 18. All three boxers will defend their respective championship crowns over three consecutive weeks on the channel. The fights will be televised live in the U.S. exclusively on EPIX, with EpixHD.com also streaming the fights live as part of a special free trial offer for boxing fans.

Fox Sports is launching a new sports channel in Brazil as part of an aggressive expansion into the territory. Fox Sports Brasil will officially kick off on Feb. 5 with the Libertadores da America Cup serving as a programming anchor.

FOX is also spreading its wings into the Hispanic market here at home, launching MundoFox, a new Spanish language network that will launch in this Fall. The venture between Fox International Channels and RCN Programming will include content from FOX Deportes, which carries sports programming ranging from the UFC to various soccer tournaments from around the world.

ESPN unveiled its 2012 NCAA college lacrosse programming slate which will span ESPN, ESPNU and ESPN3. The telecasts will include 49 total games, featuring 39 regular season matchups, as well as six conference on ESPNU and ESPN3. Coverage begins with Johns Hopkins hosting Towson on Friday, Feb. 17, at noon on ESPNU.

FUEL TV is reportedly set to air eight preliminary bouts for the upcoming UFC on FOX: Evans vs. Davis event this Saturday starting at 5p.

NASCAR on SPEED is back with the return of NASCAR Race Hub, and the channel is tweaking its lineup of NASCAR-driven programs. The network’s longest-running NASCAR program, Trackside, will now split to two nights a week with one on Friday evenings and the second on Saturday. Krista Voda hosts with Kyle Petty, Rutledge Wood and Marianela Pereyra all returning to the show. Danielle Trotta is bolstering her responsibilities for 2012, as she will now host tech show NASCAR Performance, working with McReynolds, Jeff Hammond and Chad Knaus from SPEED’s Charlotte-based studio. Meanwhile, congrats to SPEED’s Wind Tunnel with Dave Despain which is gearing up to celebrate the show’s 10th year in 2012.

MLB Network game show Baseball IQ will premiere tonight at 9p, with another episode set at 9:30. Hosted by Matt Vasgersian, the series is a trivia show featuring 32 participants from each of the teams including front office personnel, equipment managers, scoreboard operators and museum curators who will square off in a bracket-style tournament over 31 episodes. Two new episodes will air every Tuesday through Thursday at 9p through February 23, leading up to the start of Spring Training.

Golf Channel is beefing up instructional programming this year with a new season of The Golf Fix airing each week from 7-8p on Mondays. In addition, Golf Channel’s new instruction series, Golf Channel Academy, will feature Hall-of-Famers Greg Norman and Annika Sorenstam sharing the best tips and lessons they ever received from tee-to-green. Norman kicks off the series tonight with a five-week run featuring new, half-hour episodes of instruction focusing on full swing, bunker play, driver, short game and putting. Rich Lerner will co-host alongside Norman.

The Big South Conference is welcoming Longwood University as its newest member effective with the 2012-13 academic year, bring 13 of its 14 sports to the table. The addition of Longwood gives the league four members based in Virginia, joining Liberty, Radford, and VMI, as well as four in North Carolina and four in South Carolina .

Ed Delaney has been promoted to Senior Vice President, broadcast operations and engineering at the YES Network where he will be responsible for all aspects of the technical operations for the company. Delaney joined YES in October 2001 as director of operations.

Outside Television has named Dennis Gillespie as Senior Vice President of Distribution where he is charged with expanding distribution and extending the network’s reach by creating alliances with multichannel providers and Internet companies. Gillespie was most recently Senior Vice President of GSN.

Fun World Media acquired distribution rights in North America (USA, Canada), all of South and Central America, as well as in all Caribbean territories for 45 one-hour episodes of the Strongman Champions League television series.

Sponsorship & Promotion

Tennis Channel announced two new consumer marketing initiatives during the network’s coverage of the 2012 Australian Open. The first is dubbed The Tennis Channel Advantage program, which offers viewer discounts, exclusive tips and news, access to VIP events, and a chance to connect with other members. The second will be used to engage online audiences, giving away a racquet signed by tennis stars each week to Facebook users that “Like” the channel’s profile.

Legacy Sports Group announced that the company is merging with marketing and management company The Agency Sports Management TLA Worldwide, to form The Legacy Agency, Inc. (“TLA”). The newly-combined unity “intends to become the pre-eminent, fully integrated representation and marketing services agency with an on-field focus on professional baseball. As a combined group, TLA will unite industry-leading capabilities in baseball, broadcasting, coaching, golf and talent marketing as well as event management.”

A higher profile has caused the UFC to reconsider some long standing partnerships. Multiple reports state that promotion has decided to implement a ban on gun and weapons sponsors from all UFC events.

Aspen Dental reached a multi-year agreement with Stewart-Haas Racing to serve as the primary sponsor of Ryan Newman’s No. 39 team with driver Ryan Newman at the July Sprint Cup race at Daytona (Fla.) International Speedway as well as at the September event at New Hampshire Motor Speedway in Loudon. In other races, Aspen Dental will be an associate sponsor with placement on the lower-rear quarter panel of the vehicle.

Papa John’s is betting on a coin toss for its Super Bowl promotion, announcing that if fans can correctly call whether the coin lands on heads or tails, they will get a free pizza and a 2-liter of Pepsi MAX. Here’s a stat to help make the decision. 24 of the 45 tosses have come up heads, and 21 tails…

Digital Fields

WWE announced the launch of its new Russian language website, developed by Russian-based Tvigle Media that will replicate content from the global WWE website and include localized content created specifically for Russian fans. 

The Main Event

Cavaliers visit LeBron James and the Heat on NBA TV at 7:30p.


A CYNOPSIS MESSAGE


Are you a friend or follower of Cynopsis Media?

Connect today!

Facebook | Twitter | LinkedIn | YouTube .


ON THIS DAY in 1964: CBS purchases the 1964 and 1965 TV rights to the NFL for $28.2 million.

Answer to Friday’s Sports Trivia Question: Who was the first pick in the 2001 NFL draft? Michael Vick. Kudos: Sarah Galvin – Flashpoint Mktg Inc/NY; Noah Coslov – CineSport/NY; David Mulhern – Sucherman Consulting Group/NY; Bob Nuttall – Univision/Atlanta; Dan Radman – Busch Media Group/St. Louis; Lance Williams – Comcast Spotlight/Chicago; Rich Allport – Viacom/LA.

In The Know: Who caught the game winning pass from Eli Manning that gave the Giants a victory over the Patriots in Super Bowl XLII? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Chris
Chris Pursell for Cynopsis | Sports
01.24.12

Cynopsis Ad Sales:
Mike Farina – VP/Sales and Marketing – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here.


Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


JOB OPENING: ASSOC PRODUCER/NYC: Conflict daytime talk show in search of AP – Must have exp booking conflict/resolution stories. 3+ yrs exp of booking real people for talk shows . Resume: [email protected] (1/31)

JOB OPENING: DIRECTOR, AFFILIATE FINANCE/KNOXVILLE,TN: Manage analytics of affiliation contracts. Exp w/ short/long term planning for business ops. 5+ yrs exp in Accounting or Finance. Degree req’d. scrippsnetworks.com #2748 (1/31)

JOB OPENING: MGR, SOC MED/COMM-FS SOUTH/ATL: Create & implmt soc med & comm. strategy maintain FS South’s position to better connect w/ loc fans. BS/BA Comm, PR. Min 5-7 yrs exp PR or Mktg. www.foxcareers.com, FNG0000649 (1/31)

JOB OPENING: SR DIR ADVANCED MEDIA/COMCAST/PHL: Resp for maximizing and providing strategic direction for Advanced Media opps & other cross-platform sales efforts. BA deg pref’d. www.ecentralmetrics.com/url/?u=6888879436-20 (1/31)

JOB OPENING: MKTG MGR, NBC SPORTS & NBC SPORTS NETWRK/NY: Work with key NBC Sports stakeholders to mkt. & increase sales of properties of NBC Sports & NBC Sports Network. 5+ yrs exp. Apply at www.nbcunicareers.com/ Job# 3829BR (1/28)

JOB OPENING: SR MGR DIG STRAT. RSRCH/ABC TV/NY: Resp for syndicated & primary research in support of digital media platforms. 5-7 yrs in media, ent, or advertising rsrch. Apply/info: www.disneycareers.com (1/28)

JOB OPENING: SR. RSRCH MGR/THE WEATHER CHANNEL/NY: Support Ad Sales. 4+ yrs exp. Strong knowledge of Nielsen systems and other syndicated tools. Good storyteller. Primary & secondary rsrch skills needed. Res: [email protected] (1/28)

JOB OPENING: MGR, MERCHANDISE/NY: Procurement of promotional merchandise for all A+E Networks internal departments.
https://secure.sterlingdirect.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=119686 (1/28)

JOB OPENING: MANAGER/PR/TRAVELCHANNEL/NY: Develop & implement program publicity plans for programming & digital initiatives. Prior TV publicity exp. required. Full details, http://www.scrippsnetworks.com & select req 2768 (1/28)

JOB OPENING: MTVN TECH PRODUCER/DEVELOPER: BA; 4yrs intractve dev exp.Dev/adv knwlg of JSP, HTML, XML, XSL, JavaScpt, Visio. Str comm sk. Prior wrk music,games,ent.Biling a+. EOE/M/F/D/AAP.Ap www.mtvncareers.com (1/28)

JOB OPENING: MGR  NEW BUS DEVELOPMENT/AMC/WE/NYC: buildsales presentations for advertisers, clients,media planners,buyers that showcase client brands. 4+ yrs creative or marketing exp. Resumes: [email protected] (1/28)

JOB OPENING: ANALYST, AD SALES RESEARCH/NYC: Proactive, creative, detail-oriented. 3-5 years exp with cable or BC sales team req’d. Nielsen, MRI, Mendelsohn, experience pref’d. Resumes to: [email protected] (1/28)

JOB OPENING: VP PROGRAM SCHED & PRGRAM PLANNING/RLTV/BALTO, MD: Optimize ratings & leverage prgrm inventory to max brand positioning. Exp: managing var. prgm formats, cable, ratings & research systems. Send resume: [email protected] (1/27)

JOB OPENING: VP/DIR, INT’L SALES/JIM HENSON CO/LA: Oversee sales TV, DVD & dig platforms for current & catalog series. Exp selling. Sig relationships w/buyer of children’s content internat’l mkts a must. [email protected] (1/26)

JOB OPENING: DIR-PROD/TLC/MD: Talented EP to lead all aspects of Ntwrk prod projects; create/produce/mng ground breaking innovate tv prgms; 10+yrs field/studio prod exp in doc/reality; http://careers.discovery.com/ # 4972 (1/26)

JOB OPENING: DIR, BRAND MTKG/USA NTWK/NYC: Strategic dvlpment of all off-air mktg & branding efforts: media campaigns, affiliate mktg programs, cross promotions. 5 yrs exp TV mktg and/or media planning. www.nbcunicareers.com/ 4104BR (1/26)

JOB OPENING: NAT’L ACCT EXEC- IPTV/AT&T AdWorks/Detroit: Nat’l Acct Exec-IPTV. 2+ gen mkt TV ad sales in automotive/agency contacts. Apply- https://att.taleo.net/careersection/10161/jobdetail.ftl?lang=en&job=1202963&ctx=1 (1/25)

JOB OPENING: EDITOR, AD STANDARDS/NY: Ensure ads for NBC Network comply with internal & external standards, laws & regulations, & public interest considerations. 1+ yr exp. To apply, visit www.nbcunicareers.com Job# 4133BR (1/25)

JOB OPENING: SALES PLAN’R/CHI Loop: Captivate Network  need enthusiastic sales support 4 VP+Team – facilitate presales + add creativity & gr8 cust skillz. U need BS+2yrs advrtsng support+Pivotal/similar CRM exp. Apply: [email protected] (1/25)

JOB OPENING: ADMIN ASST/BBC WORLDWIDE AMERICA/NYC: Provide admin supprt to 2 Execs.  2+ yrs exp w/in TV, film, cble or dig mdia indstry.  Fluency in Spanish required. www.bbcamerica.com/jobs (1/25)

JOB OPENING: WRITER/PRODUCER/Atlanta: Write and produce on-air promotional campaigns for TNT. 4-5 yrs brdcst &/or cable exp. Include link to reel. http://www.turnerjobs.com/careers#/careers/job-details/128145BR (1/25)

JOB OPENING: SR WRITER/PRODUCER/On-Air Promotions/ATL: 5+yrs exp writing and producing on-air promotional campaigns at the network level. Include link to reel. http://www.turnerjobs.com/careers#/careers/job-details/127102BR (1/25)

JOB OPENING: ASSOCIATE PRODUCER/Scholastic/NYC: Freelance position avail to assist in all aspects of developing and producing high-quality console/mobile/interactive games for kids. 1-3yrs interactive exp req’d. Apply: [email protected] (1/25)

JOB OPENING: VIDEO EDITOR/PRODUCER/Omega Institute/Rhinebeck NY: shoot, edit, produce video, b-roll & graphics for web/social platforms; Final Cut Pro 7, Adobe Creative Suite, HTML, Photoshop, CMS. 1-3 min exp. http://eomega.org/ (1/25)

JOB OPENING: MGR CONSUMR INSIGHTS & CORP RESEARCH/BBCWW AMERICAS/NYC: do qualitatve/quantitatve/3rd prty resrch. Primry & secndry resrch skills. SNL Kagan Forrester Nielsen NPower  & socl mdia monitr tools www.bbcamerica.com/jobs (1/25)

JOB OPENING: RESEARCH ANALYST/NICKELODEON/Chicago: 2+ years in media research; Working knowledge of Nielsen ratings’ systems; Experience using consumer based syndicated studies. Apply: www.mtvnetworkscareers.com (1/25)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: MEDIA RESEARCH EXPERT/NY: but will relocate: Seek management opportunity. Ad sales,/prgrming/ mgmnt w/expertise in interpret/anal quant/qual & spearhead custom. Team leader & team player. [email protected] (1/31)

SITUATION WANTED: MULTI-PLATFORM SALES EXPERT: Resourceful hunter w strong, relevant skill-set translating to mutually beneficial success. Multi-media exp across mobile, digital, TV, sports, radio, online & OOH. [email protected] (1/31)

SITUATION WANTED: PRODUCER/CREATIVE WRITER, SEG & FIELD PROD: 9+yrs TV: Univision, MTV, Mun2, Lat Grammy, Telemundo, Strong ethics, Mng & people skills Exp talent & celebs Eng/Sp FCP, Photoshop, MiniDVCam 310-254-0131 [email protected] (1/31)

SITUATION WANTED: PRODUCTION ASSISTANT/NEW YORK: Current NBC Page with experience at “Saturday Night Live”, “TODAY”, and “Mad Money w/ Jim Cramer”. Experience in film, as well, at Focus Features. Resume available upon request: [email protected] (1/31)

SITUATION WANTED: FREELANCE VIDEOGRAPHER: 5 years experience with Multi Camera Truck, open availability. Experience in filming sporting events, town hall meetings, weddings… 757-229-3282 email [email protected] (1/31)

SITUATION WANTED: DEVELOPMENT PRODUCER/LA BASED: Reality/Ent/Docs. NBC; CBS; Spike; Dis; TLC; E!; History; Syfy;Travel Channel; runs on Batteries. [email protected] (1/31)

SITUATION WANTED: ASSISTANT/LA: 8+ mo. Mktg research exp., 4+ yrs Admin. exp., and an MA in Telecom, entry-level position preferred with a network or media agency. References available. [email protected] (1/28)

SITUATION WANTED: EXECUTIVE ASSISTANT POSITION FILM/TV/NY: 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected]  (1/26)

SITUATION WANTED: AD SALES ASSISTANT/CHICAGO: Interned at Comcast Sports Net in Ad Sales, Works as Sales Assistant at NBCUniversal. Has B.A. from DePaul in PR/Advertising. Resume upon request. Contact [email protected] (1/26)

SITUATION WANTED: I’M ALL YOURS N.Y. Seeking to Assist, Currently an E.A. to Chief of Dept. 5 Yrs. work exp. B.A. Mass Comm. Contact, [email protected] (1/26)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST/VOICE COACH, Cell: 845-721-9681, E-Mail: [email protected], Web Links: www.castingnetworks.com/jburns, http://jburns.voices.com, www.allegro-music.com (“American Biographies”) (1/25)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Cynopsis Media, a division of Access Intelligence
65 Lantern Road
Stratford, CT 06614
Ph: 203.381.9096
Fx: 203.386.8855

Copyright Cynopsis 2012

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2012

To unsubscribe from just this Cynopsis Sports email, please click here.

Related Stories

Cynopsis 07/19/24: Beloved Bob Newhart dies at 94

Beloved Bob Newhart dies at 94

Friday July 19, 2024 Today’s Premieres A+E: Cold Case Files: DNA Speaks at 9p; Tell Me How I Died at 10p AppleTV+: Omnivore; Lady in the Lake PrimeVideo: Betty La Fea: The Story Continues Today’s Finale WeTV: Mama June: From Not to Hot at 9p; Deb’s House at 10p Saturday’s Premiere A&E: New House No […]

Cynopsis 07/18/24: Shogun rakes in Emmy nods

"Shogun" rakes in Emmy nods

Thursday July 18, 2024 Today’s Premieres ABC: Press Your Luck at 8p; Lucky 13 at 9p BET+: Bruh Hulu: How I Caught My Killer Max: Kite Man: Hell Yeah! MTV: The West Coast Hustle Netflix: Cobra Kai; Master of the House Peacock: Those About to Die Prime Video: Top Class Tennis IN THE NEWS Hulu’s […]

07/17/24: Cynopsis Jobs

jobs13

ASSOCIATE, GLOBAL LICENSING & DISTRIBUTION HEARST MEDIA PRODUCTION GROUP CHARLOTTE, NC Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules […]

Cynopsis 07/17/24: Apple TV+ renews “Loot” for season three

Apple TV+ renews "Loot" for season three

Wednesday July 17, 2024 Today’s Premieres BritBox: 24 Hours in Police Custody CBS: Big Brother at 8p Hulu: UnPrisoned Netflix: Simone Biles: Rising; The Green Gang; T P Bon Syfy: The Ark at 10p IN THE NEWS Global entertainment & media industry revenues rose 5% to $2.8 trillion in 2023, and are projected to hit […]

CynCity

Cynsiders