Tuesday, February 22nd, 2011

A CYNOPSIS MESSAGE FROM SPEED


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 Cynopsis

02.22.11

Good morning. It’s Tuesday, February 22, 2011, and this is your first early morning briefing. As always, if you prefer to watch this morning’s news instead of reading it, click here

Tonight’s Premieres:
Documentary Channel: Black Documentary Cinema at 8p
Bravo: The Real Housewives of Miami at 10p
Discovery Channel: American Treasures at 10p

~ MORE STUFF ~

MSNBC premieres the new daytime program, Martin Bashir next Monday at 3p.  By inserting the new show into its schedule, MSNBC is moving Thomas Roberts who has been anchoring at 3p to head MSNBC Live at 11a.  Jansing & Co. will now become a one-hour show starting at 10a.  The scaled-back Jansing & Co. will allow anchor Chris Jansing to travel more to cover upcoming events such as England’s Royal Wedding in April and the May 1 beatification of John Paul II.

On Sunday, the 2011 Daytona 500 pulled in 30.1 million US viewers for FOX Sports, according to fast national ratings from Nielsen.  This is the highest-viewed NASCAR race since 2008.  In addition, Turner Sports set a record for the 2011 Daytona Race as NASCAR.COM, the official site of NASCAR tallied 1.6 million daily uniques, an 11% bump over last year.  NASCAR.COM also scored 11.2 million page views on the site and 3 million mobile page views. 

Also on Sunday, the 2011 NBA All-Star Game on TNT became the most-watched and highest-rated since 2003, drawing in 9.1 million total viewers, per Nielsen’s fast national ratings.  In 2003, TNT attracted 10.1 million viewers which was also the network’s first presentation of the event.  Furthermore on Saturday, TNT pulled in 8.1 million viewers for the NBA All-Star Saturday Night which became the most-watched telecast in the event’s 26-year history.  TNT’s two nights of NBA All-Star action averaged 17 million total viewers.

Upfront Update: NBC launches upfront week by being the first network to host its upfront presentation on Monday morning, May 16 at the Hilton Hotel in New York.  Later that same day, FOX will offer its programming lineup with a presentation and party at Central Park’s Wollman Rink.  ABC’s upfront production will be Tuesday at Lincoln Center and CBS serves up its presentation on Wednesday at Carnegie Hall. 

Asian Indian television station Zee TV aired the 2011 Zee Cine Awards in the US on February 4, an awards show recognizing Bollywood films.  The 9p to 1230a broadcast averaged a 4.6 live HH rating among Asian Indian viewers via Zee TV’s seven wired cable markets.  The Red Carpet Show airing at 830p, delivered a 4.7 Asian Indian HH rating. 

Nancy A. Carr, most recently SVP/Corporate Communications for the Hallmark Channels, died last Friday after a long illness.  Before joining Hallmark Channels, Ms. Carr was VP/Communications at the CBS Television Network from 1999 to 2004 where she supervised publicity for series, movies, miniseries and specials such as the Grammy Awards, the Primetime Emmy Awards and the Tony Awards.  Ms. Carr was active in numerous industry organizations including serving as governor in the Public Relations Peer Group and as a member of the Diversity Committee for the Academy of Television Arts & Sciences.  In her personal life, Ms. Carr also dedicated much time and energy to animal rights and animal rescue activities.  In lieu of flowers, Ms. Carr’s family is requesting contributions be made in her name to The Feral Cat Caretakers Coalition, P.O. Box 491244, Los Angeles, CA 90049-9244 and fixnation.org.  There will be no public service. In a statement last Friday, Hallmark Channel’s President/CEO, Bill Abbott said in part, “We are grateful to Nancy for guiding the company’s corporate media strategy for more than five years. On the personal side, those of us who cared deeply for and about Nancy will never forget her dedication to life’s smallest creatures, as she worked tirelessly for animal rights and animal rescue.”

Clarification: Last Friday’s story about the return of sci-fi series Firefly to basic cable on Science Channel mentioned the series had not aired on a basic cable channel since 2008 when USA Network ran the series.  Ovation network also aired the series on a limited run this last January. 

Top 10 Weekend Box Office Estimates: President’s Day Weekend – February 18-21, 2011
Unknown (Warner Bros.)                     $25.6 million  opening weekend
Gnomeo & Juliet (Disney)                    $24.8 million  2 wk total $55.8m
I Am Number Four (Disney)                 $22.6 million  opening weekend
Just Go With It (Sony)                         $21.7 million  2 wk total $64.3m
Big Mommas: Like Father, Like Son (20th Century Fox) $19.0 million  opening weekend
Justin Bieber: Never Say Never (Paramount) $16.5 million  2 wk total $51.4m
The King’s Speech (The Weinstein Co.) $7.9 million  13 wk total $104.6m
The Roommate (Sony)                        $4.5 million  3 wk total $33.1m
The Eagle (Focus Features)                  $4.3 million  2 wk total $15.8m
No Strings Attached (Paramount)         $3.7 million  5 wk total $66.6m
Source: Rentrak

~ DISTRIBUTION, CLEARANCE & CARRIAGE ~

Starting today, digital cable viewers in the US will have the chance to view this year’s Academy Award-nominated short films.  Distributed by Movies on Demand (MOD) distributor iN DEMAND L.L.C. and presented by Shorts International, the short films are available in two categories: The 2011 Animated Nominated Shorts and The 2011 Live-Action Nominated Shorts.  Time Warner Cable, Bright House Networks and Cox will carry the shorts under their “Awards Season” category while Comcast will have the shorts under its “Oscar Nominees” category. 

Toronto-based BuzzTaxi Communications made several deals with its factual programming slate with European broadcasters:

  • BuzzTaxi sold the 90m hi-def special Science of the Soul from Associated Producers to Canal+ Poland, the Axess Channel in Sweden, NatGeo in Italy and Spektrum Channel for Hungary and the Czech Republic.
  • Spektrum picked up season two of The Naked Archaeologist (26 eps, 30m), Secrets of Christianity in hi-def (6 eps, 60m) and the 90m hi-def special Beasts of the Bible all from Associated Producers.  Spektrum also nabbed the 60m program Uakari: Secrets of the English Monkey in hi-def from Gryphon Productions.
  • Canal+ Poland additionally picked up Beasts of the Bible and Rude: Where Are Our Manners? from 90th Parallel Films.
~ PRODUCTION & DEVELOPMENT ~

Tim Allen makes a comeback to television and to ABC headlining an untitled comedy pilot from Jack Burditt, writer/producer on NBC’s 30 Rock.  The script, formerly dubbed The Last Days of Man, is about a guy fighting for his manhood in a world of women.  Burditt will serve as executive producer on the project along with Allen, Marty Adelstein, Shawn Levy, Becky Clements, Richard Baker and Rick Messina.  Twentieth Century Fox Television and 21 Laps/Adelstein Productions are producing. 

ABC additionally is close to signing Ashley Judd to star in the new drama Missing from writer Greg Poirier and produced by ABC Studios.  ABC gave Missing a 10-episode order with production starting this summer in Europe for a planned fall or midseason premiere.  Missing is about a suburban mother who travels to Europe in search of her son after he disappears in Italy while studying abroad.  The mother is also an ex-CIA agent who will stop at nothing to find her son and bring him home alive.  Gina Matthews and Grant Scharbo are executive producing the drama with director Steve Schill.  Judd last appeared on television in the NBC series Sisters from 1991-1994.

ITV1 commissioned a six-episode one-hour series featuring the famous magic duo Penn & Teller.  DCD-owned September Films and US-based 1/17 Productions are producing the entertainment series, Penn & Teller: Fool Us slated to air on ITV1 in primetime later in 2011.  In each episode, aspiring magicians will perform their best tricks to try and fool the pair and if successful, the performer will appear on stage with Penn & Teller during their Las Vegas show. The six-part series was inspired by the success of a 90m special that aired on ITV1 in January which tallied 4.17 million total viewers.

Casting Call: A production company is seeking fashionistas living in Chicago who love shopping and have high-end designer wardrobes to prove their taste.  Interested applicants can contact: [email protected] .

~ RATINGS ~

Thursday A18-49 Analysis:  Week to week, FOX maintained its dominant ratings Thursday night among A18-49 at 5.5/15, according to final national ratings from Nielsen.  FOX’s American Idol was victorious at 8p with a 7.6/22 and CBS’ comedies The Big Bang Theory and $#*! My Dad Says averaged a second place at 3.1/9.  At 9p, ABC won with Grey’s Anatomy at 3.7/10 with FOX stepping down to #2 with Bones at 3.3/9.  CBS had a turn at #1 through 10p with The Mentalist at 3.0/9 and ABC was next with Private Practice at 2.3/7.

Live + Same Day Household Ratings: Thursday, February 17, 2011 (February Sweep Day 15)  time period averages.  Source: NTI, Galaxy as dated. Live+SD.


FOX: 9.0/15        American Idol 12.0/20, Bones 5.9/10


CBS: 8.0/13         The Big Bang Theory 7.4/12, $#*! My Dad Says 5.9/10, CSI 8.1/13, The Mentalist 9.2/16


 

ABC: 4.9/8           Wipeout 3.3/5, Grey’s Anatomy 6.7/11, Private Practice 4.8/8


UNIV: 2.7/4         Premio Lo Nuestro 2011 2.7/4


NBC: 2.5/4           Community 2.5/4, Perfect Couples 1.9/3, The Office 3.6/6, Parks and Recreation 2.5/4, 30 Rock 2.5/4, Outsourced 2.1/4


CW: 1.6/3           Vampire Diaries 1.8/3, Nikita 1.3/2


ION: 1.0/2          Criminal Minds 1.0/2, Criminal Minds 1.0/2, Criminal Minds 1.0/2


TELE: 0.5/1         Aurora 0.5/1, Los Herederos del Monte 0.5/1, Alguien Te Mira 0.6/1


TF: 0.4/1             Cine de Las Estrellas 0.4/1, India 0.5/1


A18-49:  FOX 5.5/15, CBS 3.0/9, ABC 2.7/8, UNIV 2.3/7, NBC 2.0/6, CW 1.1/3, ION 0.4/1, TF 0.4/1, TELE 0.4/1


  

 

~ EXECUTIVE MOVES ~

Mike Oddi rejoined KSL Media last month in the newly-created position of CMO where he oversees the company’s marketing, new business development and public relations efforts.  Mike also spearheads KSL’s presence at industry events and coordinate promotional activities across media.

International creative content and brand communications company, Gravity appointed Eric Bauer as Creative Director.  In his new position, Eric will serve as creative lead on the company’s commercial and digital branding projects and at times on feature film and television opening title sequences.  Eric reports to Zviah Eldar, CEO/CCO. 


This day in History:   1924 – U.S. President Calvin Coolidge delivered the first presidential radio broadcast from the White House.

Answer to Yesterday’s Trivia Question: Jill Taylor had to give this oath to her Tool Man husband: “I, Jill, swear by this Binford Cordless Ratchet Wrench, I will never touch my husband’s tool bench every again.”  Then to seal the deal, her husband said she had to be smeared with what?   GOLDEN GREASE OF DISDAIN  Kudos to: Richard Hurst-TelAmerica Media/Philadelphia; Matt Meachem-Tribune Media Services/NY; Matt Muschetto-Digital Broadcasting Group/NY; Susan Bautista-WE tv/NY; Bill Kurz-BilVid Prods/MTZ; Jay Goslee-Integrated Sales Planner/Nashville; Susan Nessanbaum Goldberg-RoCart Prods/Hollywood; Gary Tachell-Third Point Prods/Newbury Park; Lorenzo Nardini-Red Varden Studios/Culver City; Cynthia Toscano-Mark Phillips Philms & TV/LA;

Today’s Trivia Question:  According to Sergeant Friday, what does R&I stand for?     (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn
02.22.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here  .


JOB OPENING: SR ANALYST/BRAVO/NYC: Provide top line, detailed analyses covering Bravo’s online properties & competitors. Produce traffic estimates & rationale for sales.2 yrs online rsrch, exp w/Omniture. www.nbcunicareers.com   942BR (3/1)

JOB OPENING: ACCOUNT EXECUTIVE/TV Guide Network/LA: AE w/ 5+ yrs national cable ad sales exp a must. Multi-platform sales exp preferred. Competitive salary commensurate w/ exp & excellent benefits program [email protected] (3/1)

JOB OPENING: AFFIL MKTG MGR/ATL: 3+ yrs affil mrkting.Key Industry contacts req. Exp. w/Excel/Ppt/Keynote/Illustrator. Prior exp. with dev. & impl. trade shows. Prov mrkting/sales supp to Affil team. Res: [email protected] (3/1)

JOB OPENING: AFFIL MKTG COORD/ATL: Prior mktg exp.Strong org skills w/event plan’g exp. Exp. w/ Excel/Photoshp/Ppt/Keynote/Illus.Prior exp. w/ dev. & impl. trade shows. Prov admin supp to Affil Mktg team. Res: [email protected] (3/1)

JOB OPENING: STAFF ACCOUNTANT/OVATION/ARTS TV/Santa Monica.Monthly invoicing.Maint Affil DB. JE’s. Monthly closings & financial statements.BA deg Acctg, Finance, Busn Admin. 3-5 yrs exp. Email resume: [email protected] (3/1)

JOB OPENING: OPERATIONS MGR/NewsOne/NY: To support/maintain day-to-day technical ops of the NewsOne systems. Maintain & grow NewsOne affiliate/client website NewsOneNET. apply at: disneycareers.com ID 275299 (3/1)

JOB OPENING: DISNEY MEDIA SALES & MARKETING/NYC: Integrated cross platform sales org, create customized ads for assets in TV, Online, Radio & Print has Research jobs: Please apply at: disneycareers.com Req # 260250/274875/274920 (3/1)

JOB OPENING:  PROJECT MANAGER/MOVIE ADS/NICK CREATIVE ADV/Nickelodeon/NYC. 4+yrs Proj/Prod Mgmt exp in movie promotion, Strng Org & Negotiating skills, Resolve creat/ budg conflicts EOE/M/F/D/AAP.Apply www.mtvnetworkscareers.com  (2/26)

JOB OPENING:  SALES PLANNER/ION Media Networks/New York, NY: Seeks Planner for network spot sales. BA, 2 to 3 years network sales planning experience, works with AE & Sales Assistant. Apply at [email protected] EOE (2/26)

JOB OPENING:  ACCOUNT EXECUTIVE/ION Media Networks/New York, NY: Seeks AE for network spot sales. 3 to 5 years exp preferred TV adv, est relationships & proven track record. Apply at [email protected] EOE  (2/26)

JOB OPENING:  PROG RESEARCH MGR/NICKELODEON/NYC: 4+ yrs TV ratings resrch; expertise Nielsen (Startrak, Npower, Aud Watch), Deep knwlg TV ind, ratings, media math. EOE/M/F/D/AAP.Apply www.mtvnetworkscareers.com  (2/26)

JOB OPENING: SALES PLANNER/AT&T Advanced Ad Solutions/LA: Sales Planner-AT&T Uverse (IPTV). 2+ yrs sales and media planning exp. Apply- https://att. taleo.net/careersection/10161/jobdetail.ftl?lang=en&job=1109084&ctx =1  (2/26)

JOB OPENING: PROGRAM ADVERTISING MGR (CONSUMER MARKETING)/HBO/NY: Must have 5-7 yrs exp. Studio/entertainment mktg exp preferred and passion for pop culture. Creative briefs, media plans, budgets Apply here: http://bit.ly/fD1NYX  (2/26)

JOB OPENING: INTERACTIVE ART DIRECTOR/HBO/NY: supports HBO.com team. 5-7 yrs exp web/graphic design. Flash, adobe creative suite, html skills a must. Supervisory exp req. Apply: http://bit.ly/g4OWQB  (2/26)

JOB OPENING: DIGITAL PROJECT MGR/HBO/NY: supports the development, launch and ongoing management of HBO’s digital subscriber products — HBO GO and MAX GO. 3-5yrs pm exp. Apply: http://bit.ly/icVYlq  (2/26)

JOB OPENING:  ASSOC MGR, SALES & MKTG ANALYSIS/HBO/NY: supports Sales, Mktng, Research and sr management with analysis and reporting. 3+ yrs of quantitative analytic exp. Apply: http://bit.ly/hVL5ix  (2/26)

JOB OPENING: MRG, PRGM RESEARCH/AETN/NY: Provide research-based analysis & insight to support AETN Prgmg, Mktg, Sched & PR. 3+ yrs exp in tv research. Must be familiar with Nielsen data. Apply: www.aetn.com/careers.html  (2/26)

JOB OPENING: DIR, DIST MKTG/AETN/NY: Dev strategic mktg plans & mng projects in support of Dist across all brands. 7 + yrs cable mktg exp.Apply: www.aetn.com/careers.html  (2/26)

JOB OPENING: SR. BUYER LOCAL TV & RADIO /Active Int’l in Pearl River, NY (15 miles from NYC): Min 3 – 5 yrs in major market radio buying exp. req’d. Resumes to:  [email protected] or call 845-732-8943 1/19/11 (2/25)

JOB OPENING: ASST. MKTG MGR/truTV/NYC: Assist w/development & execution of multi-platform consumer campaigns; support brand strategy dept in daily activities(develop adv. strategy, briefs, show positioning)    122065BR:Asst. Mkt Mgr (2/25)

JOB OPENING:  PRODUCTION ACCOUNTANT/TalkShow/NY: 10 yr+ experience in production accounting/cost reporting/estimating. Apply:  [email protected]  (2/25)

JOB OPENING: DESIGN DIRECTOR/USA Network/NYC: Responsible for the overall look & feel of network’s on-air design, extending onto new media platforms, Maintain/evolve visual style, mng/sprvs a team.  www.nbcunicareers.com   req#1039 (2/25)

JOB OPENING: MOBILE ADVRTSING SALES EXEC/Greystripe Mobile Advertising/ATL: If you have 3+ yrs interactive or mobile advrtsng sales exp you may be our perfect teammate. To apply: http://hire.jobvite.com/j/?cj=orszVfw7&s=Cynopsis  (2/24)

JOB OPENING: OUTREACH DIR/HITN-TV/NYC: Oversee local/national outreach for children’s media education initiative. Early childhood education, literacy, fluent in Spanish a +. Apply at: http://www.hitn.org/careers/outreachdir  (2/24)

JOB OPENING: MANAGER, CONSUMER MARKETING & MEDIA STRATEGY/National Geographic Channel/DC: Mktg campaigns for off-air priorities. 5+ yrs promo mktg/ ad agency/ media exp. Apply: www.foxcareers.com  , FNG0000254 (2/24)

JOB OPENING: SR. WRITER/PROD, CLIENT SOLUTIONS/HGTV/Knoxville, TN: Create innovative content for brand & advertisers wkg w/Ad Sales Mktg & Prgming to drive ratings/revenue. 5yrs promo/commercial exp. www.scrippsnetworks.com   #2159 (2/24)

JOB OPENING: AD SLS ACCOUNT EXEC/20TH TV/NY: 4+ yrs sls exp; dev strong relationship w/advertisers, grow existing and new business; prform v. budget/sales; (EOE) for more info/apply:  www.myfoxla.com   Email: [email protected]  (2/24)

JOB OPENING: PROJECT MANAGER/CORP SIZZLES, NIC CREATIVE ADV/Nickelodeon/NYC: 4+yrs Proj/Prod Mgmt exp in video production, Strng Org & Negotiating skills, TV spot prod exp EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com  (2/23)

JOB OPENING: DIRECTOR PACKAGED GOODS/Nickelodeon/NYC: 4+yrs Licensing/Marketing in CPG Industry, HealthBeau Cat exp A+, Strng Org/Comm/Negotiation/Presentation skills, EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com  (2/23)

JOB OPENING: SR RSCH ANALYST/DISCOVERY/NY: 2+ yrs exp Nat’l media rsrch from cable, brdcst, synd or ad agency; Nat’l Nielsen systems & data knwlg a must. Detail oriented/strong written/oral comm skills. www.discovery.com  # 3024 (2/23)

JOB OPENING: VP, DIST MKTG/DISCOVERY/SS: dvlp & oversee implmnt of all DCI Ntwrk strgy; 8+ yrs exp Mrktg, sls &/or acct mgmt.; 5+ yrs client facing role; cable TV exp strongly preferred. www.discovery.com  # 3240 (2/23)

JOB OPENING: VP, MTVN STANDARDS & PRACTICES/NICKELODEON/NYC: responsible for implementation of brand consistency & risk mngmnt for all Nickelodeon brands on all platforms. BA deg. pref’d. www.mtvncareers.com  (2/23)

JOB OPENING: DIGITAL SALES PLANNER/NYC: High paced digital advertising music focused company. We are one of largest music centric companies on web. DIGITAL EXPERIENCE A MUST IN ORDER TO APPLY. Email resume: [email protected] (2/23)

JOB OPENING: WRITER, ONAIR CREATIVE/NICKjr/NYC: 3+ yrs copywriting/brand communication. Relate to a preschooler mindset & develop level. Excellent promo writing/org/comm skills. EOE/M/F/D/AAP Apply www.mtvnetworkscareers.com  (2/23)

JOB OPENING: BUS DEV INTERACTIVE VIDEO /frixxer.com/interactivexml.com/NYC: Introduce new hyper-interactive video tech to agencies, ad servers & brands; neg. partnership deals; 3+yrs relevant exp. Resumes [email protected] (2/23)

JOB OPENING: SHOWRUNNER/NYC: Needed for home two construction shows. Must have recent construction show experience as EP or Showrunner. Please send resume to [email protected] (2/23)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SPRING INTERNSHIP CREDITS ONLY: PR intern/Los Angeles:  For award winning actress.6 months. unpaid, handling all faucets of PR  press kits, appearances, keeping in touch with entertainment industry professionals. Contact [email protected] (2/26)

SPRING/SUMMER INTERNSHIP CREDITS ONLY:   INTERN/ CG Animation studio Speakeasyfx/Westfield, NJ:  needs detail oriented interns for TV show. Must know MS Office. Hrs are flex. Our website is http://www.speakeasyfx.com/  [email protected] (2/24)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (3/1)

SITUATION WANTED:  MEDIA SALES/MARKETING MANAGER/LA: 17+ years experience in educational, documentary, advertising media sales, content development, biz development True Closer!!!!! [email protected] (2/26)

SITUATION WANTED:  ASSOCIATE PRODUCER/NY: 6+ yrs exp at: Food Network, ABC, NBC, CBS, BBC, Nick, MTV, CNN, History Channel, Sesame Street,TLC, NY1. Website: www.CharlesGoon.com  Contact:(917) 692-3229 [email protected] (2/26)

E-mail [email protected]  or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected]  for specs.

 


WHAT’S ON TONIGHT –  TUESDAY, FEBRUARY 22, 2011


ABC: No Ordinary Family, V, Primetime: What Would You Do?
AZTECA:  Cosas de la Vida, Al Extremo, La Loba
CBS: NCIS, NCIS: LA, The Good Wife
CW:  One Tree Hill, Hellcats
FOX: Glee, Raising Hope, Traffic Light
ION: Without a Trace, Criminal Minds, Criminal Minds
NBC: The Biggest Loser: Couples, Parenthood
PBS:  Pioneers of Television, Frontline, Independent Lens
TELE: Aurora; Los Herederos del Monte, Alguien Te Mira
UNIV:  Eva Luna, Triunfo del Amor, Aqui y Ahora

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