Cynopsis: Sports
08/07/12

Good morning. It’s Tuesday, August 7, 2012, and this is your first early morning Sports briefing. 

Turner Broadcasting System officially snagged online sports property Bleacher Report to add to its portfolio. The sports media destination draws over 10 million monthly unique visitors. As part of the acquisition, Brian Grey will take on an expanded role as CEO, Bleacher Report & Senior Vice President, and continue to oversee B/R’s day-to-day operations out of its San Francisco offices. 

A CYNOPSIS MESSAGE

On the Air

Sunday night’s primetime coverage of the London Olympics on NBC drew an average of 31.3 million viewers. Viewership was up 15% from the comparable night at the Beijing Olympics (27.2 million) and up 20% from the comparable night at the Athens Olympics (26.0 million), according to Nielsen. Events drew a 17.5/29 national rating/share, 9% higher than the comparable night from Beijing (16.0/27). During the daytime, the Andy Murray victory over Roger Federer drew 8.2 million viewers and had a household rating of 5.5/17.

TiVo’s most watched events from Sunday’s primetime events included:
1.     McKayla Maroney starts her second run in the women’s vault final.
2.     Sandra Raluca Izbasa of Romania hugs McKayla Maroney after results show Sandra receiving gold
3.     Canada’s Elsabeth Black lands knee first and then face down on the mat on her first vault in the women’s vault final.
4.     Usain Bolt of Jamaica wins the men’s 100m in 9.63 seconds
5.     Double amputee Oscar Pistorius of South Africa competes in the men’s 400m semifinal

FOX Sports lined up its broadcast pairings for the upcoming NFL season, which marks the network’s 19th straight season of coverage. This year, the company will add three new faces to the roster: former NFL head coach and Super Bowl-winning offensive coordinator Mike Martz and former NFL fullback Heath Evans (who will both serve as game analysts) as well as reporter Erin Andrews. The 2012 regular season kicks off on Sunday, Sept. 9 with doubleheader coverage of seven games. Pairings will include: Joe Buck, Troy Aikman & Pam Oliver; Kenny Albert, Daryl Johnston & Tony Siragusa; Thom Brennaman, Brian Billick & Laura Okmin; Dick Stockton, John Lynch & Jennifer Hale; Chris Myers, Tim Ryan & Jaime Maggio; Sam Rosen & Heath Evans; and Ron Pitts & Mike Martz

ESPN, meanwhile, revealed its own 2012 college football assignments. This year’s teams will feature three new groupings for ABC Saturday afternoon broadcasts: Chris Spielman, Sean McDonough & Quint Kessenich; Ed Cunningham, Mike Patrick & Jeannine Edwards; as well as Danny Kanell, Bob Wischusen & Maria Taylor. Brent Musburger and Kirk Herbstreit will return for their seventh season together on the ABC Saturday Night Football series while Brad Nessler, Todd Blackledge and Holly Rowe will continue to work the Saturday ESPN College Football Primetime telecast. ESPN’s Thursday and Friday night games will team David Pollack and Samantha Steele with Rece Davis and analyst Jesse Palmer on ESPN’s Thursday night game. Carter Blackburn will move from Saturday games to call the weekly Friday series with Rod Gilmore and new sideline reporter Jemele Hill. Joe Tessitore and Matt Millen will serve as the announcers for a new package of additional Saturday night games.

Sarah Kustok joined the YES Network as its Brooklyn Nets reporter, where she will cover the team within YES’ Nets game telecasts and pre- and post-game shows, as well as Nets Magazine, other Nets programming, and on YESNetwork.com. Kustok most recently worked at Comcast SportsNet Chicago.

Dial Global and the NBC Sports Group are bringing in Erik Kuselias and Jon Stashower for the upcoming launch of NBC Sports Radio Network. Erik Kuselias has been named the host of The Erik Kuselias Radio Show which will air live, Monday-Friday, between 7p-10p. Jon Stashower will serve as morning anchor for the NBC Sports Radio National Updates which will air live Monday-Friday starting at 6a.  Both will launch on Tuesday, September 4th.

NBC will run Their Finest Hour, a Tom Brokaw documentary that pays tribute to Olympics host country Great Britain on Saturday during NBC’s daytime coverage of the London Olympics which starts at 10a. The special will “explore the debt Americans owe to the British people.”

FUEL TV reports that July was a good month for the network, with ratings marking the channel’s most-watched month ever, according to Nielsen. The period was driven by three live UFC Fight Nights and three live Lucas Oil Pro Motocross Championship races. Overall, July 2012 was up 180% in total viewers vs. July 2011.

Golf Channel is offering a look at the legendary trio of Byron Nelson, Sam Snead and Ben Hogan, who all were born around three months apart 100 years ago. The network will commemorate the centennial on Monday, Aug. 13, which marks the 100th birthday of Ben Hogan at 9p with the premiere of the special American Triumvirate, which looks at the careers and lives of each of the three. The special is narrated by Kurt Russell.

Pac-12 Enterprises locked in an agreement with Astound for carriage of the upcoming regional network Pac-12 Bay Area to subscribers in the San Francisco area. Astound collectively serves over 325,000 subscribers in Washington, Oregon and Northern California.

In two days! Join your colleagues in NYC on August 9for the Sports Media Awards Breakfast! View the finalists at: http://ow.ly/bObiI.

Sponsorship & Promotion

Geico signed on to serve as the ninth founding partner of the Brooklyn Nets’ new Barclays Center home. The deal will hand the insurance company with naming rights to the main entrance to the venue, which will now be called the Geico Atrium, as well as logo space in the Barclays Center’s ‘street-to-seat’ signage allocation, and television-visible signage on the each side of the court.

A CYNOPSIS MESSAGE

Digital Fields

NBC reports that Gold medal-winning gymnast Gabby Douglas is far and away the most-clicked Athlete on NBCOlympics.com. Douglas has drawn 18.27 million views and easily leads second-place Michael Phelps, who has 7.04 million. With six days remaining, the London Olympics page view total for NBC is 1.1 billion.

The CBSSports.com College Network signed the University of Virginia in order to produce and manage its official athletics site, VirginiaSports.com.  Virginia returns after a five-year hiatus away from the network.

The Main Event

US vs. Canada in the women’s basketball quarterfinals at 9a on NBC Sports Network followed by Mexico/Japan in the men’s soccer semifinals at noon.

ON THIS DAY in 2007: Barry Bonds breaks Hank Aaron’s home run record with his 756th power shot (no pun intended).

Answer to Our Last Sports Trivia Question: Kobe Bryant scored his first NBA Championship after helping the Lakers beat which team? The Pacers. Kudos: J. Barry McMullin-Professional Bull Riders/NY; Greg Conner-Outdoor Channel/NY; Sarah Galvin-Flashpoint Marketing/NY; Noah Coslov-CineSport/NY; Synda Kollman-Charter Marketing Group/Boca Raton; Tom Moore-Kalt Productions/LA; Paul Gygli-NBCUniversal Television Distribution/Universal City; Adam Deverell-Cox Reps/LA; Patrick Reynolds-Reynolds Media Consulting/LA.

In The Know: From what university did the Raiders draft Howie Long? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Chris
Chris Pursell for Cynopsis | Sports
08.07.12

Denise O’Connor: Group Publisher Media Entertainment

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here.

Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here .

JOB OPENING: RESEARCH MGR/CAFEMOM/NY: Res. studies for ad prgrms, update synd. res. reports, ad hoc reports for mgmt insight. 3+ yrs exp; exp w/comScore or Nielsen NetRating data; Excel, PPoint. More at www.cafemom.com/about/jobs.php (8/14)

JOB OPENING: SENIOR APS/NYC: Seek 2 SR APs for PBS/feature doc. 3+ yrs serious journalism exp. req’d. Strong booking, archive, investigative, research, driver’s license, and good story sense. Res/cov letter to [email protected] (8/14)

JOB OPENING: SALES PLANNER/WB Digital Media Sales/NY: Generate online sales plans under the dir. of VP, Sales and ADs. Creates research-based presentations for sales team to utilize in client/agency meetings. Apply here (8/13)

JOB OPENING: DIR, L&BA/A+E Networks/NY: Negotiate, draft and manage all stages of programming deals. 5+ yrs relevant industry exp. #135069 @ www.aenetworks.com/careers (8/13)

JOB OPENING: VP, COMMUNICATIONS/MTV/NYC: 10+ yrs exp in Corp Comms/PR or Media Relations; extensive exp. in media industry, particularly entertainment & music; B.A req. EOE/M/F/D/AAP apply www.viacomcareers.com (8/13)

JOB OPENING: ACCT MGR/ONLINE SALES/PCH/NYC: Dev & maintain adv & sponsorship deals & build proposals & media plans req. exp 3+ yrs working w/online ad sale space email res to [email protected] (8/13)

JOB OPENING:  DIRECTOR, STRATEGIC PROGRAM PLANNING/NBCUniversal/BRAVO: Responsible for Program Planning and Scheduling for linear platform and program acquisitions. Strong Research background is a plus. www.nbcunicareers.com #6056BR (8/10)

JOB OPENING:  SENIOR PROJECT MANAGER/BRAVO DIGITAL: 7+ yrs of experience in digital project management. Monitor project risk and define scope. PMP certification and a passion for pop culture is a plus. www.nbcunicareers.com #5495BR (8/10)

JOB OPENING: MKTG & RSRCH DIR/TVG/NYC: Ad sales resrch on prgm perfmce & ntwk hghlghts. Dvlp resrch concpts 4 promo mtrls. Kwldg of syndictn, natl ratings, sales prm & sftware. Media/entmt indstry req, BA/BS pref [email protected]  (8/10)

JOB OPENING: TEMP ASSISTANT/CREATIVE SERVICES/Crown Media/ Studio City: Perform administrative duties and provides support for Executives and CS team… More info & apply: http://www.hallmarkchannel.com/jobs (8/10)

JOB OPENING: EXEC PROD/History/NY: Create, develop & oversee quality Prgmng on the Net. Strong development & show runner skills. 5+ yrs prgmng exp in a media environment. Apply: www.aenetworks.com/career.html (8/10)

JOB OPENING: DIG RSRCH ANALYST/A+E NETWORKS/NY: Utilize synd resources (Nielsen Online, comScore) to address ad sales rsrch req’s; compile/analyze data for reports; 1-2 yrs dig media exp; More info/apply: www.aetvn.com/careers/html (8/9)

JOB OPENING: DIR, PROMOTION PLAN’G/HBO/NYC: dvlp on-channel promo plans optimizing promot’l inventory & freq across all linear channels & platforms. 7+yrs exp. TV/cbl ntwrk or agency mngng on-air/media plans http://bit.ly/QjwKSG (8/9)

JOB OPENING: RESEARCH ANALYST/REELZ/Albuquerque: 1+ years Nielsen systems exp. Join one of the fastest growing networks and work directly with the head of programming research. Apply [email protected] (8/9)

JOB OPENING: Established NYC PROD CO is expanding its reality development dept. Seek several DEV EXECS with rolodex, proven track record selling shows, finding characters and writing. [email protected] (8/9)

JOB OPENING: CONTENT DIRECTOR/SYFY/NBCUNIVERSAL/NYC: Develop Syfy’s digital content strategy and oversee day-to-day editorial operations and updates. Min. 5 years of digital editorial exp. Apply: www.nbcunicareers.com (6376BR) (8/8)

JOB OPENING: SR. SALES ASST/NY: Support SVP + sales execs for a RLTV cable net. Book/main orders, wkly reports, srvc agencies, some admin. Strong math/excel skills, multi-task, self-start. 1+media exp a must: Apply [email protected] (8/8)

JOB OPENING: MGR, SALES MKTG/NY: Execute the “go to mkt” strats for Flixster’s Ad Sales team & guide/prepare mktg prgrms & online media plans to support those strats. Focus: key accts/lrger budget RFPs. Strong dig. bckground a must. Apply (8/8)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY: IT INTERNSHIP/GSN Santa Monica:  IT Internship; desk support, PC & Mac proficient, load software. School credit only; submit resume and cover letter to [email protected] (8/7)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: EXP’D SPORTS SPONSORSHIP AND MKTG PROFESSIONAL/(LA/SF): 3+ years of exp on the agency/team/client side in sales, client mngmnt & sponsorship roles. Strong analytical/project mngmnt skills. MBA. Email [email protected] (8/14)

SITUATION WANTED: CREATIVE LIFEGUARD: Advertising & promotion, writer/producer/director – on-air, presentation, Internet. Site: http://www.creativelifeguard.com Contact: [email protected] (310)849-8596 (8/14)

SITUATION WANTED:  Laila Berzins & Antland Productions VOICE OVER/SINGER and Audio Production “One Stop Shop” Commercial, Corporate, E-Learning, Character, Narration www.lailaberzins.com/ [email protected] (8/9)

SITUATION WANTED: MOTORCYCLE GANG EXPERT: Member/associate of outlaw motorcycle clubs for 28 years; published author of 8 books on the culture; EP/CP of a dozen recent biker TV shows; more info/contact details at www.blockheadcity.com (8/9)

SITUATION WANTED: WRITER/EDITOR (ONLINE): 8 years exp media & entertainment seeking FT. Cover/review film, TV, comedy, sports. Scripts. On-air, on-camera. Interviews, 2k+ articles. HTML, WordPress. Former EIC. [email protected] (8/9)

SITUATION WANTED: EXEC ASST/NY CT Area: 7+ yrs exp working w/CEOs smaller companies. Very efficient at MS office & very versed in social media. Key player in implementing mktg strategies as well as plan’g orgn’zd events. [email protected] (8/9)

SITUATION WANTED: CHILDREN’S/EDUCATIONAL MEDIA POSITION: strong writer/researcher based in NYC, 5 yrs. exp. in doc./edu./world film distribution, former Sesame freelancer and Nick intern. [email protected] (8/9)

SITUATION WANTED: NYC, Frfld, Wstchstr counties. Experienced SALES, BIZ DEVELOPMENT PRO seeking position in educational/home media, ad sales. Solid resume and excellent references. email: [email protected] (8/8)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Copyright Cynopsis 2012

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2012