Tuesday, April 27th, 2010


A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS


What’s Up with Scripps Networks?
Everything.

UP 37% in 2009 …
In the Biggest Upscale Demo (A25-54 $100k+),
In the Biggest Daypart (Primetime).

Scripps Networks. Brands for Life–Our Brands for the Life of Your Brands.
HGTV • DIY Network • Food Network • Cooking Channel Travel Channel • Great American Country

Source: Nielsen Media Company. For details, visit ScrippsNetworksAdSales.com .


Cynopsis
04.27.10

Good morning. It’s Tuesday, April 27, 2010, and this is your first early morning briefing. As always, if you prefer to watch this morning’s news instead of reading it, click here .

Tonight’s Premieres:
GolTV: Soccer Aces at 8p
IFC: Food Party at 10p; Dinner with the Band at 1030p
MTV: The Hills at 10p; The City at 1030p


A CYNOPSIS MESSAGE FROM HISTORY


BIGGER. YOUNGER. HISTORY.
More Men. More Media Muscle.

HISTORY is the Real Deal, The Ratings Momentum Continues!
Top 5 Male Network (#2 M25-54, #3 M18-49, #5 M18-34)
Top 10 Adult Network (#4 A25-54, #4 A18-49, #7 A18-34)
Men Make a habit out of HISTORY every day. Tune in and find out why.

Last Chance! Show us how you make HISTORY and Win Big!

Source: Nielsen MultiTrak, Prime (M-Su/8-11pm); L+SD; March 2010 (3/1-3/28/10). Based on AA (000).  Includes all ad-supported cable nets that air programming in 50%+ hours of primetime.


~ MORE STUFF ~

TNT renewed the cop drama Southland for a third season from producer John Wells and Warner Bros. Television. TNT is asking for 10 new episodes scheduled to commence airing in January 2011. TNT acquired the series prior to the show’s second season after NBC dropped it. During its second season on TNT, Southland averaged 2.7 million total viewers; 1.4 million A18-49 viewers and A25-54 viewers.

HISTORY premiered its series America The Story of Us Sunday night at 9p, attracting 2.6 million A18-49 viewers; 2.7 million A25-54 viewers and 5.7 million total viewers. This series launch becomes the highest-rated and most-watched special in the network’s history. America The Story of Us continues with five more episodes airing on Sundays nights at 9p with the finale scheduled on Memorial Day at 9p.

ABC will air a two-hour sixth season finale of Grey’s Anatomy on May 20 at 9p.

TBS introduces its next microseries, Gillian in Georgia sponsored exclusively by Chevy Malibu this Wednesday at 8p. The new series, starring Jill Marie Jones as Gillian, a young, hip New Yorker who visits her family in small-town Georgia, will debut within Tyler Perry’s Meet the Browns. The network will air two new episodes each Wednesday for five weeks within commercials pods. Episodes of the microseries will also air on TBS.com.

Oxygen brings back a new season of Snapped, profiling stories of women who “snapped” and allegedly committed a violent crime. New episodes premiere this Sunday at 10p.

VH1 Classic is opening a fifth season of its hard rock and heavy metal original series That Metal Show on May 8 at 11p. Hosts Eddie Trunk, Don Jamieson and Jim Florentine return in this 30m round-table talk show where rock stars discuss their past and current projects while interacting with fans in the studio audience.

Current TV opens a fourth season of its investigative docu-series Vanguard on May 19 at 10p. The first episode of the new season, Captive in North Korea, is a 30m special centered on the two Vanguard reporters, Laura Ling and Euna Lee who were captured in China by North Korean soldiers in 2009. The pair were held against their will in North Korea for more than four months and eventually freed and allowed to return to the US last August. Additional Vanguard episodes during season four will put a spotlight on lesser-known global issues that have high social impact.

Veteran TV comedy writer, Myles Wilder, 77, died April 20 from complications due to diverticulitis in Temecula, CA. Myles was also the nephew of writer/director Billy Wilder. During his career, Myles wrote for a slew of classic TV shows including 28 episodes of the ABC series McHale’s Navy from 1963-1966; 26 episodes and producer for CBS’ The Dukes of Hazzard from 1979-1985; in addition to other shows such as Wagon Train, Bachelor Father, The Lucy Show, The Doris Day Show, Gomer Pyle, U.S.M.C., My Three Sons, The Brady Bunch among many others. Myles also worked for Disney developing movies and was head of daytime TV for the Hanna-Barbera Studios. Myles retired from the entertainment industry in 1989 and in his retirement in Temecula five years later he raised avocados. Myles is survived by his wife, Bobbie, a daughter and son-in-law, two grandchildren and a godson. A memorial is planned for this Wednesday, 10a in Temecula at the England Family Mortuary. Rather than flowers, the family requests donations to the Friends for Pets Foundation in Sun Valley, CA.


A CYNOPSIS MESSAGE FROM THE WEATHER CHANNEL


SOCIAL
CROSS PLATFORM   PERSONAL
LOCAL THE WEATHER CHANNEL MOBILE
REAL TIME   CONVERGED VIDEO
NEED TO KNOW

All day. In different ways. We’re in front of your customers.

Visit http://www.twcmediakit.com to find out more.

TV. Mobile. Web. The cross platform leader.


~ DISTRIBUTION, CLEARANCE & CARRIAGE ~

New active/lifestyle network Outside Television launches May 31 in 110 resort locations throughout the US. Programming will include Outside Today, The Outside Film Festival, The Outside Buzz, Untracked, Ride Guide and Primal Quest.
 

~ PRODUCTION & DEVELOPMENT ~

Syfy’s upcoming one-hour drama Haven began production last Tuesday in and around Halifax, Nova Scotia. Produced by E1 Entertainment in association with Pillar, Segan and Shepherd, Haven premieres on Syfy July 9 at 10p and on Canada’s Showtime July 12 at 10p. Adam Kane was tapped to direct the pilot. Haven is the first project to be produced by Syfy in the US as well as Universal Networks International’s pay TV channels around the world (excluding Canada and Scandinavia). Haven was co-commissioned by Syfy and Universal Networks International with Canada’s Canwest Broadcasting. E1 will also be involved with international distribution.

FX granted a pilot order to Outlaw Country a thriller/drama about a Southern family surrounded by organized crime, cites Variety. Josh Goldin is writing the script along with Los Angeles Times entertainment writer Rachel Abramowitz. Art Linson and John Linson (Sons of Anarchy) will executive produce while Shooter Jennings, son of country music star Waylon Jennings, will serve as executive consultant and music supervisor. Production by FX Productions begins this fall.

Typically a film actress, Sean Young has signed on to join the cast of CBS’ daytime drama The Young and the Restless as a bartender named Meggie who enters into a relationship with Victor Newman, played by Eric Braeden. Young will debut in her new role mid-June.

Casting Call: Doron Ofir Casting announced the North East Casting for the VH1 docu-series My Big Friggin Wedding with 495 Productions. The series seeks couples who are planning weddings with lots of class and over-the-top attitude. Couples must be at least 21 years old. To apply, send an email to www.bigfrigginweddingcasting.com.


A CYNOPSIS MESSAGE FROM gmc


Extra! Extra! Read All About It!

Hollywood stars follow the “godfather of family-friendly entertainment,” Bill Cosby, to gmc in May! Friday Night Lights’ Kyle Chandler shines in the Emmy-nominated show, Early Edition; Joan of Arcadia joins our line-up with Emmy- and Golden Globe-nominated, Amber Tamblyn. gmc is the place to showcase your commitment to family-friendly programming. The proof is in the pudding!

Partner with gmc: Uplifting Entertainment
Contact MJ Cavanagh @ 212-613-4440


~ RATINGS ~

Friday A18-49 Analysis: NBC took over #1 Friday night at 1.5/5 among A18-49, according to final national ratings from Nielsen. At 8p, UNIV’s Hasta que el Dinero Nos Separe won at 2.0/7 with NBC’s Who Do You Think You Are in second place at 1.3/5. NBC’s Dateline was first during 9p with 1.4/4 followed by the finale of ABC’s Jamie Oliver’s Food Revolution at 1.3/4. A second hour of NBC’s Dateline stayed in first with 1.7/5 while ABC’s 20/20 was next at 1.2/4.

Live + Same Day Household Ratings: Friday, April 23, 2010 time period averages. Source: NTI Galaxy, as dated, Live+SD.


NBC: 4.6/9         Who Do You Think You Are 4.2/8, Dateline 4.9/9


CBS: 3.4/6          Ghost Whisperer [r] 3.0/6, Medium [r] 3.0/5, Miami Medical 4.1/7


ABC: 2.5/5          Wife Swap 2.1/4, Jamie Oliver’s Food Revolution 2.5/4, 20/20 3.0/6


FOX: 1.9/4           House [r] 2.1/4, Glee [r] 1.8/3


UNIV: 1.8/3         Hasta que el Dinero Nos Separe 2.2/4, Corazon Salvaje 1.7/3, La Rosa Guadalupe 1.3/2


CW: 1.0/2           Smallville 1.3/2, America’s Next Top Model [r] 0.7/1


ION: 0.7/1          Criminal Minds 9P 0.7/1, Criminal Minds 10P 0.9/2


TELE: 0.6/1         El Clon 0.6/1, Perro Amor 0.6/1, Donde Esta Elisa 0.7/1


A18-49: NBC 1.5/5, UNIV 1.3/5, ABC 1.2/4, CBS 1.0/4, FOX 0.9/3, CW 0.7/3, TELE 0.5/2, ION 0.2/1


~ EXECUTIVE MOVES ~

Guru Studio based in Toronto hired Aaron Linton to its production team working on the preschool series Justin Time. Previously, Aaron heads the Toons unit at C.O.R.E. Digital.

Man Made Music promoted Kim Paster to GM and SVP/Production and Allison Meiresonne to VP/New Business Development and Partnerships. Kim is in charge of all business and legal affairs in addition to heading all production, scheduling and delivery of all company projects. In her new role, Allison supervises the company’s new business development initiatives with musical artists and rights holders. Both Kim and Allison report to Joel Beckerman, Founder/President.

Robert Voltaggio was elevated to SVP/National Ad Sales Pricing and Planning with Discovery Communications. Robert oversees all ad sales proposals and inventory management encompassing Discovery’s 13 US networks. He reports to Joe Abruzzese, President/Advertising Sales, Discovery Communications.


A CYNOPSIS MESSAGE


Cyn opsis Media Special Editions Alert!
Primetime Emmy® Awards – Pre-Nomination Special
A 5-part series publishing from May 26 – June 17, 2010

Daisy Whitney explores the major Categories before Nominees are determined.
Comedy, Drama, Reality & Reality Host, Actor/Actress, and Specials & Non-Fiction

Who is this year’s biggest programming successes, strongest nomination contenders,
and the underdogs with potential to surprise us all?

To Advertise contact Mike Farina – [email protected], 203.218.6480



This day in History:  1986 – HBO had its signal hijacked from its satellite tower in Long Island by a man calling himself “Captain Midnight”.  The intrusion lasted 4-5 minutes and was seen by viewers along the East Coast. The man, John R. MacDougall of Ocala, Florida, was caught, fined $5,000 and placed probation for 12 months.

Answer to Yesterday’s Trivia Question:  Johnny and Maeve ran this neighborhood favorite, located nearby the Riverside Hospital in NYC.  What was the name of this establishment?   RYAN’S HOPE on the daytime serial Ryan’s Hope (ABC) Kudos to: Frank Belcastro-The Workshop/Bryn Mawr; Courtney Henley Anderson-That Girl At The Party/NY; Greg West-WATC/Atlanta; Laura Howard-Media Works Ltd/Owings Mills; Nancy Thurman-WALA WFNA/Mobile; Betsy Samuel-OpenTV/Golden CO; Jeff Peterson-Mind’s Eye Services/Milwaukee; Todd Turina-Stewart Talent/CTZ; Will Levine-Upper Management/PST; Howard Rosenstein-Meredith Video Studios/LA; Melissa Friedman/LA; Cathy Korda-ABC Entertainment/Burbank

Today’s Trivia Question:  If you’re afraid of the release space hamsters into his bloodstream, who are you and what is the source of this fear?  (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn
04.27.10

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

Member of Interactive Advertising Bureau (iab)

To subscribe to any Cynopsis edition(s) click here .
To unsubscribe , click the button at the end of this email.


Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis .com classifieds page here .


JOB OPENING: BIZ DVLP/TPE/LA or NYC: Exp. Sales’n Mktg specialist for dvlping new & existing biz ptnershps. Strong sales leader. Cable exp req’d. Exclnt Opportunity LA pref’d. Rez: [email protected] Click here for details. (5/4)  

JOB OPENING: MGR, AD SALES MARKETING/Nat Geo Channel/DC: Manages ad sales revenue generating ideas for on-air, online, and off-air sponsorship promotions; 3+ yrs exp in ad sales mktg.To apply: www.foxcareers.com, ref FNG18920  (5/4) 

JOB OPENING:  COORD, PRGM PLNG & SCHED/ABC Primetime, LA. Min 2+yrs related wk exper; high detail, organized; fast-paced, team env. Top comp skills incl proficiency w/Excel & PPT a Must. Apply www.disneycareers.com , Req# 244124 (5/1)

JOB OPENING:  SR MANAGER DISTRIBUTION & AFFILIATE MARKETING/Tennis Channel/Santa Monica, CA: 2-4 years experience in Cable TV Distr. Marketing background pref’d. Strong Excel/P’point. Resumes to [email protected] (5/1)

JOB OPENING:  DIRECTOR, PRICING & PLANNING/The Hub/NYC: Must have pricing and inventory management exp for broadcast net and/or major cable net. Apply at http://thehub.catsone.com/careers (5/1)

JOB OPENING:  DIRECTOR, CONSUMER MARKETING/The Hub/LA: Must have consumer mktg exp for broadcast net and/or major cable net. Apply at http://thehub.catsone.com/careers (5/1)

JOB OPENING: ASSOC RSRCH ANALYST/NY: Ability to interpret/position data accurately for daily Sales support.Strong attention to detail in fast paced enviro. Knwldg of Microsoft office apps/Excel. BA degree. [email protected] (4/30)

JOB OPENING: DIGITAL MARKETING MANAGER/HBO/NY:  Extensive social media experience. Apply here: https://careers.timewarner.com/en/asp/tg/cim_jobdetail.asp?partnerid=391&siteid=36&AReq=117410BR&Codes=UCTC (4/30)

JOB OPENING: MGR, BIZ DEV/AMC/WEtv/NYC: Support Dir & Sales team by generating rev from targeted categories.5+ yrs of Sales/Mktg/Biz Dev exp  Int Sales/Mktg a plus. Strong Res, Presentation. rez: www.cablevision.jobs ref#10898BR  (4/30)

JOB OPENING:  EXECUTIVE PRODUCER/Primal Screen/Atlanta:  5+ years biz dev/acct. mgmt experience in a production environment. Full description: http://primalscreen.com/executive_producer_position.html (4/30)

JOB OPENING: VP, STANDARDS & PRACTICES/MTV Networks/NY: 8+yrs Oversee stdrds policies, Supv apps of TV content ratings systems, Strng exp in media ind. High level of responsibility/accountability Apply www.mtvnetworkscareers.com (4/29)

JOB OPENING: VP SERIES DEVELOPMENT/VH1/NYC: 10 + yrs exp TV Prod &/or Dev; Strong understanding of the VH1 brand, programming and creative reinvention req.; EOE/M/F/D/AAP www.mtvnetworkscareers.com (4/29)

JOB OPENING: DIRECTOR, DEVELOPMENT/MTV/NYC: 5+ yrs exp writing/dev short form content; 2+ yrs branded entertainment in ad agency, network, cable co. EOE/M/F/D/AAP www.mtvnetworkscareers.com (4/29)

JOB OPENING: SEGMENT PRODUCER/MTV News/NYC: 2+ yrs exp Entertainment TV; 1+ yrs exp writing & producing news segments. Exceptional writing skills a must. EOE/M/F/D/AAP www.mtvnetworkscareers.com (4/29)

JOB OPENING: ACCOUNT EXECUTIVE/Hauppauge, NY: Seeks AE for local ad sales.1-3 yrs ad sales exp. pref cable TV, radio, e-media adv.  Valid NY DL.  See full posting and apply to www.cablevision.jobs req 11119BR (4/29)

JOB OPENING: ACCOUNT EXECUTIVE/Oakland, NJ:  Seeks AE for local ad sales.1-3 yrs ad sales exp. pref cable TV, radio, e-media adv.  Valid NJ DL.  See full posting and apply to www.cablevision.jobs req 10909BR (4/29)

JOB OPENING: CREATIVE DIRECTOR/2C Media/Miami: Dvlp promo campaigns for major nat’l networks. Strong writing, conceptual, editorial, & 3-5 yrs cable, studio, or ntwrk promo exp. Co info @ 2cmedia.com. Contact: [email protected] (4/29)

JOB OPENING: DRCTR TECH & OPS/NYC:  Prjct mngmnt for Local Media- Define/dcmnt, best practices for local ops  ch. chain structure/ops, non-news content acqston/dstrbtn & sub-channel ops. Apply @ www.nbcunicareers.com, # 1171502 (4/28)

JOB OPENING: DIR BRAND MKTG/SUN/NYC: Provide creative strat for ntwrk. Dvlp voice of brand & brand content for cons, affils, sponsors & partners. 5-8 yrs ent/media or agency mktg. Strong writing skills. www.cablevision.jobs ref#11076BR  (4/28)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SUMMER INTERNSHIP CREDITS ONLY: Trylon SMR ( www.trylonSMR.com), a NYC PR agency, is seeking a Summer intern that has familiarity with the media industry and tech sector, and strong writing and internet skills. [email protected] (4/28)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: DIGITAL MEDIA/TECHNOLOGY/CABLE ATTORNEY Broad in-house exp incontent prod& distribution, new media, technology, cable affiliate & ad sales. Avail for project/consultant/FT. Contact [email protected] (5/4) 

SITUATION WANTED: MEDIA SALES/MARKETING MANAGER/LA: 15+ years experience in educational, documentary, advertising media sales,product,biz development True Closer!!!!! [email protected]  (5/4) 

SITUATION WANTED: ART/CREATIVE DIRECTOR (NYC) Concept through completion. Portfolio: www.baerdavis.com Email: [email protected] (5/1)

SITUATION WANTED: Hard working, organized PRODUCTION MANAGER (NY) with Field Producing and Post Supervisor experience seeks challenging new position. Past companies include HBO, MTV, A&E, Thirteen & Nat Geo. [email protected] (5/1)

SITUATION WANTED: PRODUCER/WRITER/DIRECTOR (NY) Ultra-creative, award winning, all formats, all genres, all major networks and major cable. Fast, frugal and fun! [email protected] (5/1)

SITUATION WANTED:  E-NAMES SPECIALIST: Not enough time or manpower to enter schedules? Trouble meeting re-titling deadlines? E-names/program titling expert at your service.Reasonable rates. [email protected] (5/1)

SITUATION WANTED: MEDIA PLANNING/Los Angeles Full Time/Freelance; 10+ yrs exp. Experience-General Market and Hispanic. Works independently or manages staff. Large and small agency exp. [email protected]  (5/1)

SITUATION WANTED: DIRECTOR/CREATIVE DEVELOPER: Animation. Dynamic, award-winning, fun-filled, 10+ years experience. Clients include Warner Brothers, ABC Family, Nick JR, HBO Family, MTV2, The Tornante Company. [email protected] (4/30)

SITUATION WANTED:  STRATEGIC/CREATIVE WRITER. Expert at getting to the heart of a brand + giving it a voice.  Visit https://freebeaaron.wordpress.com for FREE samples of my own brand + let me help you get heard. (4/29)

SITUATION WANTED:  ACCOUNTING/FINANCE – 20+ yrs. experience in TV Broadcasting & Cable. Seeking FT/PT or Temp-to-Perm position:   [email protected] (4/29)

SITUATION WANTED:  PRODUCER : 8+ yrs Enter & Music TV shows for MTV, Mun2 & others Creative writer & Field Prod Strong Mng, people skills, ethics, talent, artists & celebs intvs Eng/Spanish FCP, Photosh, Mini DV Cam. [email protected]  (4/28)

SITUATION WANTED:  MERCHANDISE & CONSUMER PRODUCTS/L.A.: 4 yrs. exp. at Endemol USA, oversaw product approval process from concept to packaging on brands including Deal or No Deal,1 vs 100,Fear Factor. [email protected] (4/28)

SITUATION WANTED:  EXECUTIVE ASSISTANT position film/TV (NY):  7 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (4/28)

SITUATION WANTED: Development Consultant with track record of hit shows to mold your reality/docu-soap concept into marketable show from concept to sizzle reel to cable TV “reality.” Email: [email protected] (4/28)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER. Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (4/28)

E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
 


WHAT’S ON TONIGHT –  TUESDAY, APRIL 27, 2010


ABC:  Dancing with the Stars, Lost
AZTECA: Laura de Todos, Al Extremo, La Loba
CBS: NCIS, NCIS: LA, The Good Wife
CW: 90210 [R], Life Unexpected [r]
FOX: American Idol, Glee
ION: Ghost Whisperer, Criminal Minds, Criminal Minds
NBC: Biggest Loser: Couples, Parenthood
PBS: Nova, Frontline, Independent Lens
TELE: El Clon; Perro Amor; Donde Esta Elisa?
UNIV: Hasta que el Dinero Nos Separe, Corazon Salvaje, Aqui y Ahora

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One Corporate Drive, Suite 724
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203.926.9878

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