Thursday, November 17th, 2011



Braxton Family Values on WE tv was

Nearly 1.2 Million engaged viewers tuned in to the Season 2 Premiere.
Click here for a sneak peek of tonight’s episode.

Braxton Family Values Thursdays 9pm 8c

Source: The Nielsen Company, Live+SD. 11/10/11. BFV S2 Prem 9p-10p. P2+ 000s. Prime 8p-11p: BFV vs. all cable programs, W18-34 000s. Subject to qualifications upon request.


Good morning. It’s Thursday, November 17, 2011, and this is your first early morning briefing. 

Tonight’s Premieres:
SPEED: Pumped! at 9p
HISTORY: Big Shrimpin’ at 10p

Tonight’s Finale:
TLC: Undercover Boss at 9p




Hallmark Channel’s Countdown to Christmas continues HOLIDAY streak!

Original Movie Premieres Lucky Christmas & Cancel Christmas
reached 6.5 million unique viewers!

Lucky Christmas: 2.4 HH rtg! #1 movie of the week!
Cancel Christmas: 2.1 HH rtg! #2 movie of the week!**

Contact [email protected] for Sponsorship Opportunities. Click here for source.


Third time is a charm apparently for Ricky Gervais as he will return as host for the Golden Globes in January said the Hollywood Foreign Press Association through its blog yesterday.  The HFPA voted to keep Gervais as host for a third time when the Golden Globes air on NBC January 15.

For its newest series, Discovery Channel goes deep into Appalachia to find moonshiners and learn about their century’s old practice of brewing illegal moonshine, a tradition passed down from generation to generation.  Moonshiners opens December 6 at 10p and the remaining episodes will air on Wednesdays at 10p starting December 7.  Moonshiners is produced for Discovery Channel by Magilla Entertainment.

The Real Housewives of Atlanta’s Kim Zolciak will have her dream wedding and the preparations leading up to it documented in Bravo’s new series Don’t Be Tardy for the Wedding. During the most recent season of The Real Housewives of Atlanta, viewers witnessed Zolciak and Kroy Biermann, the Defensive End for the Atlanta Falcons, move into a luxurious home together and the birth of their son, KJ.  In the new series, Zolciak works with celebrity event planner Colin Cowie to design her wedding with the auspicious date of 11/11/11.  Don’t Be Tardy for the Wedding is produced by True Entertainment for Bravo.

Supermodel Beverly Johnson will be featured in a new docu-series, Beverly’s Full House premiering on OWN: Oprah Winfrey Network next February.  The series follows Johnson at home in Palm Springs, CA as she reunites with her adult daughter Anansa, a plus-size model, her son-in-law David, a former NFL player and their newborn baby.  Despite a past strained relationship between mother and daughter, Anansa and her family move into Johnson’s home to get ahead financially and to work on their relationship.  Beverly’s Full House is produced by Good Clean Fun for OWN.

Discovery en Espanol delves into ancient Mayan prophesies in a new original three-part miniseries, Apocalipsis Maya launching December 4 at 9p.  Narrated by Diana Bracho, the miniseries was filmed in Guatemala, Mexico and the US and takes viewers into the Mayan culture to uncover and theorize what the ancients foretold in their Long Count Calendar that ends on December 21, 2012.  The series is an original production of Discovery en Espanol with assistance from Shinning Red Productions. 

Cable’s longest-running animated series South Park got an extension to remain on Comedy Central for three more seasons.  The new deal between Trey Parker and Matt Stone with Comedy Central assures the series will serve up original episodes through 2016, marking its 20th season.  The duo’s current deal takes South Park through 2013. Parker and Stone will continue their present duties with the show as writers, directors and editors.  South Park just wrapped its 15th season last night which averaged more than 3.5 million total viewers per episode.  Comedy Central first premiered South Park on August 13, 1997. 

Spike TV is partnering with the MMA website, part of the USA Today Sports Media Group, on a half-hour newsmagazine show titled MMA Junkie Live launching in January.  The show will highlight MMA experts and writers offering updates on the sport as well as interviews with top fighters, in-depth features, match results, social media interaction and more.  Hosts for the show will be announced by Spike TV soon.

In the next couple of months, A&E Network brings back four real-life crime and justice series to its schedule:

  • The First 48 on December 8 at 9p from ITV Studios America for A&E Network
  • Beyond Scared Straight on December 8 at 10p produced by Arnold Shapiro Productions for A&E Network
  • Dog the Bounty Hunter opens an eighth season on January 4 at 9p from Hybrid Films for A&E Network
  • Steven Seagal Lawman debuts season three on January 4 at 10p from ITV Studios America and Steamroller Productions for A&E Network

Tuesday’s fifth season debut of Hardcore Pawn on truTV attracted 1.9 million total viewers and more than 1.1 million with A18-49.  The truTV series airs on Tuesdays at 930p.

Head over to the Cynopsis Kids !magination Awards ( to enter your preschool, kid and tween targeted TV series, TV movies, and websites, apps and games, and the marketing, public relations and advertising campaigns, which support that content, for our first annual awards program. To enter the Cynopsis: Kids !magination Awards your kid-targeted content or support campaign must have taken place (in part or in full) between October 1, 2010 and December 31, 2011. We look forward to seeing your entry and honoring the winners at the June 2012 Awards ceremony in New York City.



Yesterday NBCUniversal Domestic Television Distribution updated its clearance status for new national syndicated daytime talk show Steve Harvey that is premiering in fall 2012.  The one-hour talk show produced by Endemol USA and hosted by TV personality/comedian/radio show host and author, Steve Harvey has been sold in more than 70% of the US representing 40 of the top 50 markets. Steve Harvey was sold to station groups including NBC Owned Television Stations, Fox Television Stations, CBS Television Stations, Hearst Television, Cox Communications, Capitol Communications Company, Sinclair Broadcast Group, Local TV and Lin Television.  Recent station groups picking up the talk show in the last week are Gannett, Gray, Post Newsweek, Weigel and Young among others.

Nordic World has obtained the exclusive distribution rights to Scandinavian producer STV’s formats, the library formerly known as Scandinavian Rights.  Under the terms of the agreement, Nordic World will additionally have first rights to any new formats created by STV.

Optomen International, the distribution unit of Optomen Television and owned by ALL3 MEDIA, announced it has sold 50 hours of programming to BBC Worldwide Channels in Asia, Central Europe and Africa. BBC Lifestyle Asia picked up Secret Shopper (4 eps/60 min) starring Mary Portas and also relicensed Portas’ show Mary Queen of Shops for a second season.  In addition, BBC Lifestyle Asia acquired season four of Kitchen Nightmares USA and the one-time special Heston’s Fishy Feast; both will also air across BBC’s African and Polish BBC Lifestyle and BBC Entertainment channels.  Furthermore, the special Gordon Ramsay’s Shark Bait is set to air on BBC America, BBC Lifestyle Poland and BBC Lifestyle Africa.


Southwest Airlines will be featured in a new television series on TLC.  The network ordered 13 half-hour episodes produced by ITV Studios America.  The series title and premiere date have not been announced.  TLC will gain unprecedented access to Southwest Airlines, going beyond the gate to give viewers an inside look at what it takes to transport 100 million passengers each year.  Production on the series begins this weekend at Baltimore Washington International Airport as well as at Denver International Airport.  Additional airports will be added in future weeks.

A spin-off series of Mob Wives is in the works at VH1.  The network is in pre-production on the new series Mob Wives: Chicago slated to air next spring.  Casting for the four main cast members is underway and VH1 ordered 10 episodes.  The sophomore season of the original Mob Wives is due to premiere on January 1 and VH1 is bumping up its order from 10 eps to 12.  The first season of Mob Wives, airing last April through June, averaged 1.3 million viewers per episode.  Weinstein Co., Electus, Left/Right and JustJenn Productions are behind Mob Wives.

Food Network Canada and Insight Productions tapped actress/model/host and philanthropist Lisa Ray (Water, Bollywood Hollywood) as host for season two of Top Chef Canada.  The series debuts March 12 at 10p on Food Network Canada.  Ray replaces season one’s host Thea Andrews who recently gave birth to her second child.


Top 10 M-F Syndicated Strip Series for the week of 10/31-11/4/11 ranked in order by HH Rtg
Wheel of Fortune (CTD)                                  7.3 AA
Judge Judy (CTD)                                           6.8 AA
Two and a Half Men (WB)                                6.2 AA
Jeopardy (CTD)                                              6.1 AA
The Big Bang Theory (WB)                              5.7 AA *New*
Entertainment Tonight (CTD)                           3.9 AA
Family Guy (2/T)                                            3.6 AA
How I Met Your Mother (2/T)                           3.3 AA
Dr. Phil Show (CTD)                                        3.1 AA
Inside Edition (CTD)                                        3.1 AA
Source: NSS Galaxy Explorer, Live+SD

*New* M-F Syndicated Strip Series for the week of 10/31-11/4/11 ranked in order by HH Rtg
The Big Bang Theory (WB)                              5.7 AA
Law & Order: CI (NBU)                                   3.0 AA
Anderson (WB)                                              1.4 AA
It’s Always Sunny in Philadelphia (2/T)            1.3 AA  
30 Rock (NBU)                                               1.3 AA
Excused (CTD)                                               0.7 AA
Til Death (SPT)                                              0.6 AA
Jeremy Kyle Show (2/T)                                 0.5 AA 
We the People with Gloria Allred (CFE)             0.5 AA      
Source: NSS Galaxy Explorer, Live+SD

Top 10 M-F Syndicated Strip Series for the week of 10/31-11/4/11 ranked in order by A18-49 Rtg
The Big Bang Theory (WB)                              3.5 AA *New*
Two and a Half Men (WB)                                3.1 AA
Family Guy (2/T)                                            2.6 AA
How I Met Your Mother (2/T)                           2.3 AA
Judge Judy (CTD)                                           1.7 AA
Wheel of Fortune (CTD)                                  1.6 AA
Seinfeld (SPT)                                                1.4 AA
Friends (WB)                                                  1.4 AA
Jeopardy (CTD)                                              1.3 AA
Maury (NBU)                                                  1.3 AA
Source: NSS Galaxy Explorer, Live+SD

*New* M-F Syndicated Strip Series for the week of 10/31-11/4/11 ranked in order by A18-49 Rtg
The Big Bang Theory (WB)                              3.5 AA
Law & Order: CI (NBU)                                   1.2 AA
It’s Always Sunny in Philadelphia (2/T)             0.8 AA
30 Rock (NBU)                                               0.8 AA 
Anderson (WB)                                               0.4 AA
Excused (CTD)                                               0.4 AA
Til Death (SPT)                                               0.3 AA
Jeremy Kyle Show (2/T)                                  0.3 AA     
We the People with Gloria Allred (CFE)              0.2 AA    
Source: NSS Galaxy Explorer, Live+SD

Correction: In our Top 10 Cable Programs chart in Wednesday’s edition, American Horror Story should have been identified as airing on FX and not AMC.  We regret the error.

Tuesday A18-49 Analysis:  CBS was rock solid Tuesday night winning among A18-49 at 3.3/9, according to final national ratings from Nielsen.  At 8p, CBS won the time period with NCIS delivering a 4.0/11 while FOX’s Glee was second at 3.0/8.  CBS held the top spot through 9p with NCIS: Los Angeles at 3.4/8 while two networks tied for second place at 2.8/7 each: ABC’s Dancing with the Stars Results and FOX with the average of New Girl and Raising Hope.  CBS pulled in the final win of the night during 10p as Unforgettable ranked #1 at 2.4/7; ABC was #2 with Body of Proof at 2.0/6 and NBC’s Parenthood was a tiny bit behind in third at 2.0/5.

Live + Same Day Household Ratings: Tuesday, November 15, 2011 (November Sweep Day 20)  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS: 9.7/15       NCIS 12.3/19, NCIS: Los Angeles 9.4/14, Unforgettable 7.4/12


ABC: 7.2/11         Last Man Standing 5.8/9, Man Up! 4.1/6, Dancing with the Stars Results Show 10.0/15, Body of Proof 6.6/11

FOX: 4.0/6          Glee 4.5/7, New Girl 4.3/6, Raising Hope 2.9/4

NBC: 3.8/6           The Biggest Loser 4.0/6, Parenthood 3.4/6

UNIV: 2.1/3         Una Familia con Suerte 2.1/3, La Fuerza del Destino 2.4/4, Aqui y Ahora 1.6/3

CW: 1.1/2           90210 1.0/2, Ringer 1.2/2

ION: 1.0/2           Criminal Minds 1.2/2, Criminal Minds 1.1/2, FlashPoint 0.8/1

TELE: 0.8/1         Mi Corazon Insiste 0.8/1, Flor Salvaje 0.7/1, La Casa de Al Lado 0.8/1

TF: 0.3/0             Reto de Mujer 0.2/0, Ultimo Matrimonio 0.3/0, Correo de Inocentes 0.2/0, Protagonistas 0.3/0

A18-49:  CBS 3.3/9, FOX 2.9/8, ABC 2.3/6, NBC 2.1/5, UNIV 1.6/4, CW 0.7/2, TELE 0.6/2, ION 0.5/1, TF 0.2/0 





 NBCUniversal added John Shea as EVP/CMO of Integrated Media in the company’s Entertainment & Digital Networks and Integrated Media Division. John will manage a variety of company content, research and sales marketing initiatives including Women at NBCU, Hispanics at NBCU, Green Is Universal and Healthy at NBCU.  He will also be involved with all cross-company Integrated Media marketing activities.  John, a show developer and producer, further signed a first-look development deal across NBCU as part of his hiring agreement.  In his new role, John will report to Lauren Zalaznick, Chairman of the division.

In more executive move news at NBCUniversal, the company elevated Bear Fisher to the newly-minted role as SVP/Brand Strategy and Creative Director for The Style Network.  Bear has been with the company for ten years, most recently as SVP/Creative Director for E! and Style.  In addition, Bob Pederson joins Bear to lead the new creative team as VP/On-Air Creative.  Together, Bear and Bob will head all On-Air, Print and Online Design efforts for Style.  Bob will report to Bear Fisher while Bear continues to report to Salaam Coleman Smith, President, The Style Network.

Lisa DeFelice was promoted to SVP/Sales Research with The CW.  Lisa will head all traditional sales research strategy and development as well as corporate digital research for all platforms.  She continues to report to Rob Tuck, EVP/National Sales.

Channel One News, the TV news network for teens hired Marc Musicus as VP/Advertising Sales and James Lundy as Senior AE.  Marc and James will report to Pete Thomas, who recently was appointed as SVP/Sales and Marketing.

Premier Retail Networks, Inc. (PRN) appointed Ahmad Ouri as President where he will oversee all company activities and lead PRN in the areas of development and strategic growth.  Ahmad will be based in San Francisco.  PRN is wholly-owned by Technicolor and Ahmad has been with Technicolor since 2002, most recently as CMO.



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This day in History: 1558-Elizabeth I ascends English throne upon death of Queen Mary.

Answer to Yesterday’s Trivia Question:  Why do the actors on set of Mad Men have to smoke herbal cigarettes instead of tobacco? According to California Law, smoking in the workplace is forbidden.  Smoking or simulating smoking on TV is legal, but the advertising of tobacco on any medium under the FCC jurisdiction, is illegal. Kudos to: Bob Nuttall-Univision/Atlanta; Sofia Holohan-DISH Network Media Sales/NYC; John Rough-Dish Network/NYC; Carl Mayer-Active International/Pearl River, NY; Mary Ryan-Raycom Media/Dallas; Gerry Klingbeil-KOCB-TV/Oklahoma City; Alexandra Leh-la cheraqui media/LA; Steve Rubin-Fast Carrier Pictures/LA; Matthew C. Bergeron-Disney Channels Worldwide, Research/Burbank

Today’s Trivia Question:  Prior to Modern Family’s Emmy win for Outstanding Comedy Series in 2010, what was the last ABC series to win the same award?  (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn

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  Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING: PROJECT MANAGER, AD SALES MARKETING/NBCUniversal/LA:  Exp w/ ad sales marketing in broadcast or cable TV highly preferred. Apply: (11/24)

JOB OPENING: ACCT EXEC/THE HUB/NY: Meet or exceed sales rev goals as set by the dept. 6yrs advrtsng exp, & ability to work in fast paced envir. BA deg req’d. Travel req’d. Info/apply: # 717947 (11/23)

JOB OPENING: AD SALES RESEARCH MANAGER/NY:  5+ years ad sales research experience  expert on N-Power, STAR, MRI  great story teller. Res: [email protected]  (11/23)

JOB OPENING:  RESEARCH DIRECTOR/ATL:   7+ years cable research experience  data maven (N-Power, STAR, MRI, Google Analytics) – great story teller. Res: [email protected] (11/23)

JOB OPENING: FINANCE COORDINATOR/Hallmark Channel/LA: Bachelor’s degree and admin exp req OR 3 yrs admin exp in finance. STRONG Ppt + Exl. Exp preparing Financial Analysis req. View posting and apply @ (11/22)

JOB OPENING: COMMERCIAL/TRAFFIC OPS COORDINATOR/NY: Work with internal depts & external clients to ensure all commercials are scheduled according to sales contracts. 2+ yr exp. job#3396BR (11/22)

JOB OPENING: DEVELOPMENT PRODUCER to develop, produce, shoot & edit sizzle reels for known NY prodco. Proven Track record a must. One man band a plus. [email protected] (11/22)

JOB OPENING: SR MGR PARTNERSHIPS/New York: Work with Ad Sales, History to sell value based propositions to agencies/planners/internal stakeholders (11/19)

JOB OPENING: DIR AD SALES MKTG/HGTV&TRAVEL CHANNEL/NY:.Create custom sponsorship proposals, mng PRTNRSHP relationships, dvlp integration & talent related plans & sweepstakes campaigns. Full details, (11/19)

JOB OPENING: LEGAL COUNSEL/VIZ Media/SF: 3+ years of legal exp in merchandising, licensing, promotions, trademark, copyright and interactive media, have JD degree & CA Bar license (11/18)

JOB OPENING: COORD, ON-AIR PROMO/NY: Traffic and schedule on-air promo spots under direction of Dir, On-Air Promo A&E (11/18)

JOB OPENING: PR MANAGER/MULTIMEDIA COMPANY/NYC: Seeking rising PR pro with excellent writing skills, experience working with media and managing agencies. 6-10yrs exp. Resume: To apply: [email protected] (11/18)

JOB OPENING: DIRECTOR, DIGITAL SALES /XOS DIGITAL/Chicago: Sell College Sports digital advertising opportunities within assigned territory to agencies/clients. Min 5 yrs dig media sales exp. Resume/cvr: [email protected] (11/18)

JOB OPENING: SPRVSR SALES OPERATIONS/NCC/ATL: Mng day to day operational processes of Sales Ops team. 2-3 yrs operations or Sales Coord exp pref’d. Strong kwldg of brdcst &/or cable sales process. Resume: [email protected] (11/18)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SPRING 2012 INTERNSHIPS CREDITS ONLY:  Atlas Media Corp/NYC: Interns will asst producers/coordinators in depts & shows. MUST BE JR OR HIGHER LEVEL IN COLLEGE. Interested applicants please email [email protected] (11/23)

WINTER INTERNSHIPS CREDITS ONLY: New ABC daytime talk show in NY is looking for interns now. Must be able to receive college credit. Full time avail. is pref’d but accepting part time applications. Resume: references to: [email protected] (11/22)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED:  PRODUCTION/OFFICE/ART ASSISTANT (LA): Recent NYU grad seeking entry-level. Extensive internship and production experience. Reliable, creative, capable. Please contact [email protected] (11/23)

SITUATION WANTED: FIELD PRODUCER/20+yrs LA Own HD/3D/Jib/Steadicam. “Red carpets, launches, behind scenes & automotive productions”. Cannes, 48HR Film, Racing Exp. [email protected] (11/23)

SITUATION WANTED: PRIME TIME EMMY DOCUMETARY. PRODUCER, DIRECTOR, WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (11/23)

SITUATION WANTED: Recent college graduate with a B.S. in Marketing/Management. I am interested in ENTRY-LEVEL POSITIONS IN MARKETING, SALES, OR MEDIA ADVERTISING. Looking to be located in New York City. Contact me at [email protected] (11/23)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (11/22)

SITUATION WANTED: FINAL CUT PRO EDITOR, (Award-Winning preditor) with in-home edit bay, avail for rough cuts/sales/promos and beyond. I can work unsup’d; you won’t be disappointed. Excellent refs, great rates. [email protected] (11/22)
SITUATION WANTED: EXECUTIVE ASSISTANT position film/TV (NY) 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (11/22)

SITUATION WANTED: AD SALES ASSISTANT: (CHICAGO) Interned at Comcast Sports Net in Ad Sales, Works as Sales Assistant at NBCUniversal. Has B.A. from DePaul in PR/Advertising. Resume upon request. Contact [email protected] (11/18)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: A Special Edition of 20/20, Private Practice
AZTECA: Cosas de la Vida, Paulina & Friends, Extra Normal
CBS: Big Bang Theory, Rules of Engagement, Person of Interest, The Mentalist
CW: Beneath the Blue
FOX: X-Factor, Bones
ION: Criminal Minds, Criminal Minds, Criminal Minds
NBC: Community, Parks and Recreation, The Office, Whitney, Prime Suspect
PBS: Antiques Roadshow, This Old House Hour, Independent Lens
TELE: Mi Corazon Insiste, Flor Salvaje, La Casa de la Lado
UNIV: Una Familia con Suerte, La Fuerza del Destino, La Rosa de Guadalupe

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