Thursday, May 10th, 2007


Cynopsis: Kids!


Good morning. It’s Thursday, May 10, 2007 and this is your first early morning briefing, coming to you from the Cable Show 2007 in Las Vegas.

More cast news about Marvel Studios’ live-action adaptation of The Incredible Hulk.  A deal is in the works for Tim Roth to take on the role as the evildoer Emile Blonsky, aka Abomination, according to The Hollywood Reporter.  Shooting begins in Toronto next month and the movie is slated for a June 13, 2008 release.  By the way, Roth is probably best known for his role in the movie Reservoir Dogs.

Julie Andrews has said she will serve as the narrator for an upcoming Disney project, Enchanted, a mixed animated/live-action movie, per Sci Fi Wire.  The movie, which stars Patrick Dempsey, Susan Sarandon and James Mardsen among others, follows the story of a young girl who finds herself in the real life NYC, after being exiled from an animated fairy kingdom by a yucky queen.  Andrews lends her voice again to Queen Lillian in Shrek the Third, which opens next week on May 18.

Jetix Europe N.V. will co-produce Combo Ninos (26×30′), a new flash animated action/comedy series, with France’s SIP Animation and TF1, which is slated to launch on Jetix Europe’s channels in August 2008.  Targeted to K6-10, Combo Ninos are four kids who can transform themselves into animal-centric superheroes as they fight to protect their ancient city.  Jetix Europe holds the TV distribution across Europe as well as controlling the consumer products and home video rights in Europe, Middle East and French-speaking Africa and the Caribbean.  Disney’s Buena Vista International Television will handle the distribution of the TV rights for the series elsewhere, and will launch it at MIPCOM Junior in October 2007. 


Disney Online has launched its Disney Mix Central, an online media store that is targeted to kids and where they can download music and music videos, some of which will be exclusives.  Kids can download content to Disney’s Mix Stick MP3 player and its Mix Max video player.  Later this month, Disney will add Disney Max video clips containing full length movies from Disney Studios Home Entertainment including Pirates of the Caribbean: The Curse of the Black Pearl, Herbie Fully Loaded and Sky High among others.  Like iTunes will offer music singles for $.99/each, while albums will start at $9.99, and music videos will go for $1.99.

Disney Online also launches a new version of Disney Connection, a broadband destination available through certain high-speed Internet providers that offers interactive content for kids and families. The updated version of the broadband service features a suite of exclusive single and multi-player games as well as targeted channels for different demographics. In addition, for select affiliates, the new version will include access to Playhouse Disney Preschool Time Online and Disney Game Kingdom Online, two of Disney’s premium subscription products.

Taffy Entertainment brought on Canada-based HOLA Entertainment to serve as the company’s distribution agents for free TV broadcasters and video distributors in Latin America.  Taffy will continue handling distribution of the Pay TV rights for their catalog.  Taffy Entertainment has already closed deals with several Latin America broadcasters, including TV Globo and TVN Chile. Some of the programs to be distributed by HOLA include: Cosmic Quantum Ray (26×22), a CGI animated science/comedy/action/adventure series; Lamimila (26×22), a creative play preschool show; Mix Master: King of Cards (39×22′)  a new anime and trading card fantasy/action/comedy; Growing Up Creepie (26×22′); I Goat A Rocket (26×22′)  the series is based on a popular Australian kid’s book a tween boy and his space rocket outfitted with artificial intelligence; Dive Olly Dive; Code Lyoko; ToddWorld; and Pet Alien among others.

At NCTA yesterday The History Channel has unveiled plans to launch Take a Vet to School in partnership with cable affiliates, as a way to support veterans from all wars and their range of needs.  On the kid/teen level, the effort includes a multi-tiered outreach plan to link war veterans with schools and communities nationwide.   R. Lee Ermey, the ex-Marine and host of the network’s Mail Call, will serve as the spokesperson for the campaign.  Take a Vet to School Day, will run from mid-October through Veterans Day, November 12, 2007.  Public Service Announcements will be shown on local MSO systems with the goal of encouraging schools to invite local veterans to share their stories with students in grades K-12.  In addition, the network will provide schools with curriculum-based educational materials as well a Veterans Day video produced with the US Department of Education.


Fox’s Fantastic Four: Rise of the Silver Surfer movie tie-ins will find The Fantastic Four are drinking and driving  but not like that. 

  • The Fantastic Four will appear in the new National Milk Mustache “got milk?” campaign in conjunction with the June 15, 2007 movie release.  The ad, which debuts in the May issue of Marvel Magazine, features copy that reads, Fantastic Pour. Want to look super?
  • Our four superheroes have also teamed with the Chrysler Group to drive its unique futuristic high-flying, super fast Dodge, the Fantasticar, in the new movie.
    • Audiences will get their first look at the vehicle beginning this weekend, when a new Dodge ad debuts in cinemas.
    • A limited edition car will debut as the No. 19 Fantasticar, the Dodge Charger driven by Elliott Sadler, at the NASCAR Nextel Cup Series Coca-Cola 600 at Lowe’s Motor Speedway on May 27.
    • Additionally, through Fox’s license deals: Hasbro will produce a Dodge Fantasticar replica; the car will also be featured in the video game based on the movie; and in-theater and national TV promotions.

Electronic Arts is working on a Simpsons Game (working title), based on the TV series, in partnership with Gracie Films, Fox Television and Fox Licensing and Merchandising.  Currently under development by EA’s Redwood Shores Studio, The Simpsons Game is scheduled for release in fall 2007 for the PlayStation 3, PlayStation 2, PSP, Xbox 360, and Nintendo’s Wii and DS.


Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, May 8, 2007, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 939; K6-11 443; TWEENS 9-14 326
DISNEY CHANNEL:     K2-11 716; K6-11   390; TWEENS 9-14 313
CARTOON NETWORK: K2-11   493; K6-11   291; TWEENS 9-14 215
TOON DISNEY:           K2-11   155; K6-11     83; TWEENS 9-14 34
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s trivia question: I have the looks of James Dean, the voice of Elvis Presley and Fonzie- like hair. I am a ladies man and I am animated. Who am I? JOHNNY BRAVO.   Kudos to: Cassel Kroll-The Lexicomm Group/NY; Alison Hill-Cartoon Network/Atlanta; Liz Best-The Actors’ Chapel/NY; Susan McClellan-Empower Mediamarketing/Cincinnati; Kurtis Humfeld-KMSP FOX 9-WFTC-My29/Eden Prairie MN; William Chip Beaman-Soundelux Design Music Group/Hollywood; Josh Jones-Palisades MediaGroup Inc./Santa Monica, CA; Natalie Edgar-Cartoon Network and Boomerang, Australia-New Zealand/Sydney; Lee Williams-Boomstone Animation Inc./Ottawa

Today’s Trivia Question: I am originally from the year 2121 and got stuck in the present. I use futuristic gadgets such as an insta-morph, and I am in high school. What series am I from?  (click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis: Kids!

Cynopsis Ad Sales:  Jennifer Franko – 203-583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here

JOB OPENING: VP, RESEARCH & PLANNING/MTVN/NYC: Strong background in quantitative research & Nielsen data. Knowledge of cable industry, 10 yrs exp in research/media, strong analytical skills. EOE/M/F/D/AAP (5/17)

JOB OPENING: HOT SR PRODUCER/COURT TV/NYC: 5 yrs exp w/ a major ntwrk. Need creative leadership skills. Mng team, animators and outside agencies. Must thrive in fast paced, ratings driven enviro. Resumes: [email protected]   (5/17)

JOB OPENING: ACCT EXECUTIVE (DC): News Channel 8 seeks a candidate motivated in developing New Biz. w/ strong presentation & negotiation skills. Min. of 2-3yrs media sales, TV, cable and/or newspaper exp. Apply to [email protected] EOE (5/17)

JOB OPENING: PR DIRECTOR/BBCWWA/LA: Promot awrns of BBCWWA bus, excelnt media contacts, tlnt mngmnt, knowledge of crew unions, event planning, 6+ yrs media exp. RE: Cvr ltr & res [email protected]. EOE (5/17)

JOB OPENING: PUBLICIST/BBCWWA/NY: Plan, manage, implement publicity campaigns for BBC Worldwide businesses across the US. 2+ yrs exp in PR/television RE: Cvr ltr & res [email protected] . EOE (5/17)

JOB OPENING: COMMUNICATIONS COORD/BBCWWA/NY: Distribute daily press summ, maintain press archive, liaison-consumer relations, coord travel & events. Media exp+ fast learner, adaptable RE: Cvr ltr & res [email protected] . EOE (5/17)

JOB OPENING: MEDIA COORD/BBCWWA/NY: Mng media imgs & assets, ovrsee press kit/dvd prod, coord mailings, fulfil media reqsts, maintn wbsite, org events. Media exp+ strng org & wrtng. RE: Cvr ltr & res [email protected] . EOE (5/17)

JOB OPENING: REGIONAL DIRECTOR AFFILIATE SALES/Scripps Networks/Knoxville TN: Responsible for the SE Region, seek 5 yrs affiliate sales experience and experience managing a team. To Apply: (5/16)

JOB OPENING: ACCOUNT EXECUTIVE/Generate network ad sales revenue. Maintain internal and external relationships for Radio Disney. 2-5 years media/ad sales experience required. Apply: Req ID: 71308 (5/16)

JOB OPENING: SALES ASST/AMC/WE tv/LA: Assist AE w/daily sales/service of clients. Hvy phone vol. Book orders, create flow charts, allocate prod’s. Good org/interpers’l/com skills.BA req’d. rez to ref #3136BR (5/16)

JOB OPENING: DIR, DEVELOPMENT & ACQUISITIONS/NAT GEO CHANNEL/Washington, DC: Create, develop, evaluate, & reco programming; supervise acquisition efforts; 7+ yrs program develop; non-fiction preferred, apply at (5/16)

JOB OPENING: OFFICE MGR/NAMIC, NYC: Operations, project mgmt, web support to diversity org. 3-5 yrs experience required. For full description and to apply: (5/16)

JOB OPENING: PRODUCTION & PROMOTIONS MGR/WALT DISNEY INTERNET GROUP/LA: Provide support for all ad-supported products in Disney Online’s Premium Content team. Apply at: and search on JOB ID#: 73173 (5/16)

JOB OPENING: VP/DIRECTOR CONSUMER PRODUCTS/LICENSING SALES/4 Kids Ent/NY: 8+yrs mngmnt in New Biz/Sales/Marketing/Consumer with toy/game/gift and kids marketplace exp with ages 8-14. Res to: [email protected] ( 5/15)

JOB OPENING: ENTRY LEVEL JOB-ASST MEDIA BUYER/ABACUS MEDIA/SANTA MONICA. Learn media business. BA degree, PC prof, Good phone skills, Detail oriented, Web knowledge a plus. E-mail resume: [email protected] (5/15)

JOB OPENING: MKTG MGR/LIME/NYC: Handle branding/mktg/promo campaigns, events & outreach. 3yrs+ online/multi-platform exp. Strong writing/org. skills + interest in category a must. Flexible, team player is key. Apply: [email protected] (5/15)

JOB OPENING: SUPERVISOR, ONLINE MKTG/iN DEMAND/NYC: Manage and update all product websites. Contact for vendors, agencies etc. 4 yr degree + 3 yrs web mktg exp in TV/entertainment. Resume to: [email protected] EOE(5/15)

JOB OPENING: MARKETING MANAGER/iN DEMAND Networks, NYC: Develop marketing plans. Implement media planning and ad efforts. Min 5 yrs broadcast, cable, studio or agency. No relo. Apply at [email protected]. EOE. (5/15)

JOB OPENING: DIRECTOR DIGITAL MEDIA/IN DEMAND/NYC: Develop/launch new prgrmng concepts & mng on-line prgrmng initiatives. Must have BA, 3-5 yrs media exp & digital media platforms exp. Apply at [email protected]. No relo. (5/15)

JOB OPENING: MGR INTERNATIONAL LICENSEE COMPLIANCE/Nickelodeon NY: 35 yrs experience in licensing and royalty operations, customer relations; bilingual Spanish; strong Excel; B.A./B.S. EOE/M/F/D/AAP. Apply (5/15)

JOB OPENING: AE, NEW MEDIA/Discovery/NY: Sell interactive ad solutions. Strong sales skills, able to position DCI’s interactive suite vs on-line/on-air. 5 yrs sales exp, min 2 years internet sales. Apply: (#4715) (5/15)

JOB OPENING: VP, PROG. & SCHEDULING//Discovery/MD: Oversee scheduling/optimize ratings by leveraging prog. inventory and premieres. Develop/research/design long-term prog./scheduling strategy. Apply: (#5225) 5/15)

JOB OPENING: MGR AD OPERATIONS DIGITAL MEDIA /NFL/NYC: Reports to Dir. Pricing & Planning, min5-8 yr of exp in digital media space.Mang. traffic, inventory, &ad campaigns,Proficient in DART. Resumes to: [email protected] (5/12)

JOB OPENING: MGR, INT’L RSCH & MEDIA/Burbank, CA: Exit Survey Coordination, tracking, ad-hoc rsch, data sys integration. 5 yrs exp, CPG exp. Email Resume: [email protected] & MUST ADD “UCTC/79216BR” in subject line (5/12)

JOB OPENING: MULTI-PLATFORM MARKETING MGR/Rainbow Media/NYC: Create online branding/marketing/promo campaigns for On Demand Networks. Manage web content/programming. Min 3 yrs online exp. [email protected] (5/11)

JOB OPENING: SR FINANCE ANALYST/NY: Coord budget/estimate process for NCP Hard Goods, Mktg & Retail. Collect/analyze rev projections from licensing partners on quarterly basis EOE/M/F/D/AAP (5/11)

JOB OPENING: SR. BUYER/Job Share/SPOT TV/Active Int’l Pearl River NY (15 miles from NYC): 3 days-24hours total, 7 yrs+ agency Buying Spot TV exp a must; Resumes to: [email protected] or call 845-732-8943 (5/16)

JOB OPENING: SUPERVISOR/SPOT TV GROUP/Pearl River NY(15 miles from NYC): Lead/train Media Buyers and Assistants. 5 yrs+ supervisor Spot TV & 10 yrs+ buying exp a must; Resumes: [email protected] or call 845-732-8943 (5/15)

JOB OPENING: SR. NEGOTIATOR/National Broadcast/Pearl River NY(15 miles NYC: Exp in all areas of Nat’l Brdcst placement. Strong analytical & presentation skills req’d. Resume: [email protected] or call 845 732-8943 (5/15)

SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  [email protected] .

SUMMER INTERNSHIP CREDITS ONLY: Sundance Channel/NYC: Seeks summer intern in its PR dept. Great opportunity to learn first-hand about tv publicity & independent film. Must be highly motivated & proactive. Apply: [email protected] (5/16)

SUMMER INTERNSHIP CREDITS ONLY: RESEARCH INTERN/Short Hills, NJ: Intern with math and writing skills wanted for the CBS TV Distribution research department. Flexible hours. Applicants should be proficient in Office software. EOE [email protected] (5/16)

SUMMER INTERNSHIP CREDITS ONLY: Production house needs interns. POST PRODUCTION/GRAPHIC interest with good organizational/computer skills. Chance to learn Avid, Smoke, After Effects. Flexible hours. Credit only.Contact: [email protected] (5/12)

SUMMER INTERNSHIP CREDITS ONLY: Smithsonian Networks ( ) is currently looking For a summer intern for the PRODUCTION DEPARTMENT. If interested please contact [email protected] for more information. (5/11)


SITUATION WANTED: Dedicated/hard working soon to be grad seeking ENTRY LEVEL/PRODUCTION ASST job in NYC. Highly organized, energetic and willing to work hard. Experience in Final Cut/After Effects. Contact [email protected] (5/17)

SITUATION WANTED: ENTRY LEVEL/NYC. Smart/creative college grad. 2 yrs exp. interning in TV programming/research and 2+ yrs as admin asst. Hard worker/quick learner/good attitude would be great dept/exec asst. [email protected] (5/15)

SITUATION WANTED: PRODUCTION ASSISTANT: LA area; Skilled, hard-working, detail-oriented. Willing to work long days with serious productions. Can work full-time June 22-August 5 [email protected] (5/15)

SITUATION WANTED: Cum Laude grad seeking an entry-level position in TALENT & ARTIST RELATIONS in NYC. Excellent interpersonal skills and willingness to work hard to achieve goals. Interned at MTV Summer ’07. [email protected] (5/12)

SITUATION WANTED: Dedicated, enthusiastic college grad with 1+yrs. experience seeking RESEARCH position. Strong communication/analytic skills. Proficient in Nielsen Galaxy/Marketbreaks/NPower/Excel/PP. Contact [email protected]. (5/11)

SITUATION WANTED: PRODUCER ASSISTANT/LA: Energetic, hardworking, and reliable assistant with 8yrs studio & production exp. seeks opportunity. Contact: Dermar Moses for resume, (818)406-2731, [email protected]   (5/11)

E-mail Trish Pihonak for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

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