History was made as the NBA and MGM Resorts International locked in a new multi-year partnership that designates MGM Resorts as the official gaming partner of the NBA and WNBA. This partnership will see an “innovative collaboration that will open new and exciting opportunities to engage with each other’s world-class brands and products” and marks […]
Turner Sports detailed plans for its upcoming coverage of the UEFA Champions League, unveiling the programming strategy for the slate. On TV, Turner will televise 47 UEFA matches on TNT throughout the season. Meanwhile, B/R Live, Turner’s new premium live sports streaming service will offer fans live UEFA Champions League and UEFA Europa League action, […]
FloSports and ELEVEN Sports are teaming up for a “first-of-its-kind” deal that will see FloSports pick up digital-only rights to distribute an ELEVEN Sports programming feed that would include nearly 500 men’s and women’s live events over the next 12 months running on platforms that include FloHoops, FloWrestling, FloHockey, FloSoftball, FloTrack, FloFootball, FloCombat, FloRugby, FloBikes, […]
FOX Sports’ faces of the NFL are cemented as the company unveiled its broadcast teams for the network’s upcoming season of NFL coverage. Joe Buck and Troy Aikman return for their 17th season as FOX Sports’ lead NFL broadcast team with Erin Andrews joining the duo as reporter where they open Week 1 with FOX’s […]
Puma’s resurgence in basketball continued with the news that the brand locked in its first partnership with a professional sports league, inking a deal with the WNBA. The deal was announced as part of the festivities during Saturday’s All-Star Game at the Target Center in Minneapolis. Dallas Wings guard Skylar Diggins-Smith debuted the Clyde Court […]
Allegiant booked a partnership with Minor League Baseball that makes Allegiant the “Official Airline of Minor League Baseball.” Allegiant will also engage with fans through various touchpoints in the ballpark and at select games, fans can participate in Friday Fly Away giveaways for a chance to win nonstop flights to great destinations all across the […]
HBO Sports has a date for its upcoming partnership with LeBron James and Maverick Carter’s digital media company, UNINTERRUPTED, for the unscripted series The Shop on Aug. 28 at 11p. The series will serve up a lineup of James and Carter with the first show also featuring headliners Snoop Dogg, Odell Beckham Jr., Alvin Kamara, […]
ESPN delivers the 2018 MLS All-Star Game Presented by Target on Aug. 1, from Mercedes-Benz Stadium in Atlanta as a team of MLS All-Stars faces seven-time Italian Serie A champion Juventus. Coverage begins at 7:30p on ESPN and will see Adrian Healey handle play-by-play with Taylor Twellman as analyst to call the match with reporter […]
The Pac-12 Conference is moving forward on an expansion of its pilot program to shorten the length of football games. The conference announced that year two of the initiative will be feature not only in non-conference games on Pac-12 Networks, but also select Conference and ESPN and FOX Sports televised games. Overall, at least 30 […]
The Verizon WNBA All-Star Game 2018 is on deck for ABC on Saturday at 3:30p, serving up a new format with the 22 selected All Stars chosen by fans, WNBA players and head coaches, and media. Ryan Ruocco will call the game alongside analyst Rebecca Lobo, with reporters Holly Rowe and LaChina Robinson. In addition, […]
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