Pepsi is bringing together filmmakers and singers in honor of the World Cup. The company is releasing a visual album that features the likes of Spike Lee, Timbaland, Idris Elba and Kelly Rowland for the album Beats of the Beautiful Game, set to be released June 10 with a slate of 11 songs and short […]
The U.S. Ski and Snowboard Association will continue its long-standing partnership with NBC, announcing that the International Ski Federation’s 2015 Alpine World Ski Championships in Vail/Beaver Creek will be carried by NBC Sports Group and Universal Sports Network. The new deal will see NBC, NBCSN and Universal Sports combine for a most-ever 25+ hours of […]
Plenty of drama at the NFL Draft helped propel both ESPN and NFL Network to new records. ESPN’s presentation of the 2014 NFL Draft, spanning May 8-10, ranked as the network’s highest-rated NFL Draft telecast since 1993, according to Nielsen fast nationals. With over 15 hours of coverage on ESPN and ESPN2, the event drew […]
Amid the hoopla of mock drafts, music, Manziel’s logo and Jadeveon Clowney being selected with the first pick of the NFL Draft, Roger Goodell spoke with Chris Berman on ESPN about several issues impacting the sport. The NFL Commissioner continued to push playoff expansion, noting “If it doesn’t happen this year, I do think it […]
FOX Sports 1 is taking sports to the barbershop, announcing the launch of Back to the Shop, where, according to the network, “this generation’s superstar athletes talk smack, let their opinions fly, share hilarious stories and recount tales of past glory with some very special friends and a very special barber.” The half-hour series is […]
The early bird got the worm. The International Olympic Committee awarded NBCUniversal with broadcast rights in the US for the Games through 2032. Rights will be for all media platforms, including free-to-air television, subscription television, internet and mobile and are valued at $7.65 billion, plus an additional $100 million on top as a signing bonus […]
CBS Sports is introducing the CBS Sports Classic. The college basketball showcase will feature four of the sport’s staples in is bringing together four of the nation’s most prestigious college basketball teams: Kentucky, North Carolina, Ohio State and UCLA which will be played as a doubleheader in 2014, 2015, and 2016 featuring these four elite […]
Last night’s Sports Emmys delivered a mix of old blood, surprises and first-timers, anchored by a Lifetime Achievement tribute to Ted Turner, who received a standing ovation. ESPN walked away with wins that included Studio Show (tie) for College Gameday Football, Sports Documentary Series for ESPN’s 30 for 30, Sports Journalism for E: 60 – […]
CBS and the NFL Network debuted the new logo for this season’s Thursday Night Football games. The joint logo will be used as part of the 16 regular-season Thursday Night Football games across CBS and NFL Network, kicking off September 11 with Pittsburgh/Baltimore. Check it out on Cynopsis.com.
The 140th Kentucky Derby sprinted to 15.3 million viewers, according to Nielsen Fast Nationals, marking the fourth time in six years that NBC’s coverage of the race bested the 15 million plateau. The event was off-pace from 2013’s 16.2 million, but also ran up against NBA Playoffs this time around. The network states that its […]
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