NASCAR inked a seven-year agreement with Camping World to keep the brand as the entitlement sponsor of the NASCAR Camping World Truck Series through 2022. The new deal ensures that Camping World will own exclusive rights as title sponsor for a total of 14-consecutive years. Since originally becoming series entitlement sponsor in 2009, Camping World […]
Welcome to draft week for the NFL. As sports channels gear up with coverage throughout the week, the league announced the NFL Network will offer a record-high 51 live hours of coverage starting Thursday. Programming will include reports from at least 15 War Rooms with draft expert Mike Mayock and host Rich Eisen headlining talent. […]
Friday saw ESPN detail more plans for next month’s World Cup in Brazil, announcing TV reporters Julie Foudy, Jeremy Schaap, John Sutcliff, Bob Woodruff and Rubens Pozzi for its coverage. The reporters will appear on ESPN, ESPN2 and ABC during pre-match, halftime and post-match shows, SportsCenter, ESPN FC, and FIFA World Cup-themed news and information […]
ESPN laid out early college football plans for the SEC Network, which will carry a game featuring every football team in the Southeastern Conference within the first four weeks of the 2014 season. The first 16 games include a home game from all 14 SEC football stadiums with eight SEC schools opening their 2014 seasons […]
NBC Sports Group goes neck-deep in its annual Kentucky Derby blitz today, leading in to the 140th running of the famed race on NBC on Saturday starting at 4p. As part of its ‘Big Event Strategy,’ focusing on the food, fashion, celebrity and entertainment from the event, programming is set to include: TODAY’s Al Roker […]
ESPN locked down a deal with the Organizing Committee for the 2015 Special Olympics World Games, LA2015, that will see ESPN becomes the Official Broadcaster of the world’s largest sports and humanitarian event around the world. The Games begin July 25, 2015 with ESPN nabbing rights to the Opening Ceremony from the Los Angeles Memorial […]
FOX Sports is hitting the green earlier than expected, locking in a multi-year, multi-platform deal for the Franklin Templeton Shootout for FOX and FOX Sports 1. Taking place this from December 11-13 and will mark the first PGA TOUR-sanctioned event televised by FOX and FOX Sports 1, with a minimum of 10 hours of live […]
The hammer fell for Clippers owner Donald Sterling, as NBA Commissioner Adam Silver announced a lifetime ban for the team owner and a fine of $2.5 million. Silver also stated that he would look to have the other owners force a sale of the team immediately. In addition, Silver urged Clippers sponsors to return to […]
David Bartholow of Los Angeles was named the winner of the first-ever contest for fans in North America to design the official annual Wimbledon poster. ESPN and the AELTC collaborated on the planning, on-air and online promotion and the execution of the contest. “We were delighted with the reaction to our initiative to hold a […]
Sponsors for the Clippers began their exodus following team owner Donald Sterling’s remarks, with a slew of companies either suspending or terminating their partnerships with the team. Brands such as CarMax and Virgin America both stated that they were ending their deals. “CarMax finds the statements attributed to the Clippers’ owner completely unacceptable,” the company […]
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