Jon Iverson….genius.
Kitty Bowe upon finally being able to access cynopsis.com website.
Jon Iverson….genius.
Kitty Bowe upon finally being able to access cynopsis.com website.

Monday November 24, 2025 IN THE NEWS Audiences want short-form vertical video to extend beyond social media, according to a survey commissioned by Media.net. Key findings in the report include: · 73% of consumers watch multiple times per day (41% a few times daily, 32% multiple times per hour). · 69% watch while relaxing […]

Sunday November 23, 2025 CONVERGENT TV WORLD AWARDS 2026 The Awards Defining the Next Chapter of Media Today’s media landscape moves at the speed of screens—linear, streaming, digital, gaming, DOOH, and emerging platforms all merging into one powerful ecosystem. With categories spanning creative excellence, advanced data strategy, cross-screen performance, and next-gen monetization, these awards celebrate […]

Friday November 21, 2025 IN THE NEWS HBO has renewed “The Chair Company” and “I Love LA” for second seasons. “The Chair Company” is pacing as HBO’s top freshman comedy in platform history, with the season averaging 3.3 million Live+3cross-platform viewers, while “I Love LA” ranks as HBO’s second top freshman comedy ever, averaging […]

A CYNOPSIS MESSAGE FROM OMEDA Thursday November 20, 2025 IN THE NEWS Major League Baseball has inked new media rights deals with NBC, Netflix and ESPN. Sunday night games will move from ESPN to NBC Sports, which also nabbed ESPN’s Wild Card rights. Netflix will have the annual Home Run Derby, along […]

Audience expectations are shifting faster than ever, and broadcasters are under pressure to move beyond traditional ratings to truly understand who their viewers are—and what keeps them engaged. Opportunity is knocking, but few are answering. TV Execs see first-party data as a growth driver, yet most aren’t leveraging it to create real audience value or […]
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