Good morning. It’s Monday, October 25, 2004, and this is your first early morning briefing.
CBS led the way on Thursday night with an overall 7.6/19 A18-49, overachieving both NBC’s 6.7/17 and Fox’s 6.5/17 in the final national ratings from Nielsen Media Research. Fox’s evening of NLCS baseball ran from 8-11:13pm earned a 6.7/18 for the full game. At 8pm Survivor clearly won the hour with a 7.3/20, blowing past both Joey (4.9/14) and Will & Grace (5.0/13). The 9pm battle of CSI and Apprentice was another slam dunk for CBS with a 9.6/22 over NBC’s 7.2/17. At 10p, NBC regained its Thursday night powers with ER’s 7.8/20 over a much more competitive Without a Trace this season posting a 5.9/15. Primetime Live with its Sex Survey results delivered a 1.8/4.
Friday night was overall pretty slow, though as has been the habit of late, the top ratings gatherer NBC pulling a mild 2.8/9 A18-49 according to Nielsen Media Research‘s fast national ratings. At 8pm NBC was in front by a share point over both ABC and CBS, averaging a 2.3/8. NBC also held the top rung at 9p with Third Watch 3.2/10. ABC’s 9-10p sitcoms was #2 with a 2.3/7, followed again by CBS with a 1.9/6 for the Ray Charles special. WB’s full hour of Reba eps back to back averaged a 1.7/5. At 10p newcomer Medical Investigation drew a time period winning 2.9/9, while 20/20 pulled a 2.3/7 and dr vegas on CBS a 2.0/6.
According to the Saturday fast national ratings from Nielsen Media Research, which is time period averages only and do not accurately reflect the performance of live sports programming, Fox was the big winner on Saturday night with a 7.2/22 A18-49 for its coverage of the World Series Game #1. The other nets paled in comparison – ABC 2.2/7, CBS 1.9/6, NBC 1.6/4 with almost entirely all repeat programming. The only exceptions were Law & Order SVU which earned a 2.2/7 demo rating, and 48 Hours Mysteries on CBS with a 1.8/5.
Tonight’s Finales: ABC: The Benefactor at 9pm
Tonight’s Premieres: FOX: The Swan at 8pm Univision: Amor Real at 9pm
The Sunday November 7 episode of NBC’s Crossing Over will cross over to Las Vegas on Monday night at 9pm on November 8. The episode titled What Happens in Vegas Dies in Boston and begins with a Lear jet from the Las Vegas casino arrives in Boston with a dead highroller. Investigation ensues and picks up the following night at the casino.
Casting / Development / Production:
Marshall Herskovitz and Ed Zwick are behind the new ABC teen ensemble drama series 1/4Life which examines life immediately after college when serious decisions are being made. The five cast members have been cast with Rachel Blanchard, Shiri Appleby, Merritt Weaver, Jacob Pitts, and Reggie Austin (who appeared on NBC’s The Next Action Star).
Jason Priestley joins the cast of Fox’s Quintuplets in the role of an uncle to the five teens in a recurring role. He will make his first appearance on the Thanksgiving episode. (Hollywood Reporter)
WB is talking with Faye Dunaway about becoming a judge for its new reality series The Starlet (Telepictures/Wannabe Prods). The show is hosted by Wannabe Prod head, Jamie Kennedy. WB has ordered up six episodes which feature wannabe actresses all vying for a guest role on a WB series. The show plans to have a total of 3 judges, the other two to be announced. (Variety)
Showtime has ordered up a pilot called Pryor Offenses a biographical slice of life from Richard Pryor’s life, starring Eddie Griffin as the comedian and Gina Ravera.
Weekend Box Office Estimates: October 22-24, 2004 The Grudge (Sony) $40 million – opening weekend Shark Tale (DreamWorks) $14.3 million – 4 wk total $136.9m Shall We Dance (Miramax) $8.6 million – 2 wk total $24.4m Friday Night Lights (Universal) $6.6 million – 3 wk total $47.3m Team America: World Police (Paramount) $6.6 million – 2 wk total $22.3m Ladder 49 (Buena Vista) $5.4 million – 4 wk total $61.4m Surviving Christmas (DreamWorks) $4.5 million – opening weekend Taxi (Fox) $4.2 million – 3 wk total $29.9m The Forgotten (Sony) $3.4 million – 5 wk total $62.0m I Heart Huckabees (Fox Searchlight) $3.0 million – 4 wk total $5.9m Source: Box Office Mojo
Fox Sports en Espanol has been bringing the World Series beginning with Game #1 on Saturday,and Game #2 last night. With analysis from Fernando Gonzalez and Jose Tolentino with commentary from Pepe Mantilla, Tito Fuentes, Rafael “Felo” Ramirez and Pepe Yniguez, the Spanish-lanugage coverage of the games continues tomorrow: October 26 at 8pm, October 27at 8pm, October 28 at 8pm, October 30 at 730pm and October 31at 730pm.
For you Tivo devotees, you may be interested to know that five of the regularly scheduled ABC series are running ever so slightly off the clock: Desperate Housewives runs 61 minutes, Boston Legal 59 minutes, Lost is 61 minutes long as is The Bachelor and Wife Swap is 58 minutes.
Everybody’s talking this morning — President George Bush speaks with Charles Gibson for the first of a two part interview scheduled for this morning on Good Morning America, while former President Bill Clinton speaks with Diane Sawyer. On NBC, Katie Couric has a sit down with Senator John Kerry, while correspondent Jamie Gangel speaks with Vice President Dick Cheney.
Publicis & Hal Riney in San Francisco, has named Karen C. Francis its Chairwoman/CEO, effective November 1. Most recently, Karen was President of Ford’s ConsumerConnect, and prior to that she was Chief Marketing Offices of Internet Capital Group. Karen is also on the Board of Directors of the Pella Corporation. She has been a brand manager for Chevrolet, and a general manager of the Oldsmobile division. Publicis & Hal Riney is part of the Publicis Groupe.
Thursday, October 21, 2004.FINAL National Household Ratings for all Networks – Time period Averages only, particular for Live Sports Programming. Fast affiliate numbers which reflect time period data, not program data, and can change slightly once the finals come in, particularly for LIVE programming (i.e. Football). Source Nielsen Media Research. Time Period Averages Only. [p] = Premiere; [o] = Original; [r] = Repeat
CBS 13.6/21 Survivor 11.3/18, CSI 16.8/25, Without a Trace 12.6/20
FOX 12.9/20 MLB: NLCS Game #7 – Houston at St. Louis 13.0/20 (8-11:13p avg)
NBC 9.4/14 Joey 7.8/12, Will & Grace 7.5/11, The Apprentice 9.6/14, ER 10.9/17
ABC 3.4/5 Extreme Makeover 3.9/6, Life as We Know It 2.7/4, Primetime Live 3.5/5
UPN 3.2/5 WWE Smackdown 3.2/5
WB 1.7/3 Blue Collar TV 2.4/4, Drew Carey’s Green Screen 1.8/3, Charmed [r] 1.2/2
A18-49 CBS 7.6/19, NBC 6.7/17, Fox 6.5/17, UPN and ABC 1.6/4, WB 2.0/2
Friday, October 22, 2004.Fast National Household Ratings for all Networks – Time period Averages only, particular for Live Sports Programming. Fast affiliate numbers which reflect time period data, not program data, and can change slightly once the finals come in, particularly for LIVE programming (i.e. Football). Source Nielsen Media Research. Time Period Averages Only. [p] = Premiere; [o] = Original; [r] = Repeat
NBC 6.2/11Dateline 6.6/12, Third Watch 6.4/11, Medical Investigation 5.6/10
CBS 5.2/9 Joan of Arcadia 5.0/9, Genius: A Night for Ray Charles (OTO) 5.5/10, dr. vegas 5.1/9
ABC 4.7/8 8 Simple Rules 4.6/9, Complete Savages 4.2/8, Hope & Faith 4.5/8, Less than Perfect 2.1/7, 20/20 5.5/10
FOX 2.9/5 Totally Outrageous Behavior 2.9/5, World’s Craziest Videos 2.9/5, America’s Most Wanted 3.0/5
WB 2.3/4 What I Like About You 1.8/3, Grounded for Life 1.8/3, Reba 2.9/5, Reba 2.8/5
UPN 1.6/3 Star Trek 1.9/3, Top Model [r] 1.4/2
A18-49 NBC 2.8/9, ABC 2.2/7, CBS 1.9/6, Fox 1.6/5, WB 1.4/5, UPN 1.1/4
Saturday, October 23, 2004.Fast National Household Ratings for all Networks – Time period Averages only, particular for Live Sports Programming. Fast affiliate numbers which reflect time period data, not program data, and can change slightly once the finals come in, particularly for LIVE programming (i.e. Football). Source Nielsen Media Research. Time Period Averages Only. [p] = Premiere; [o] = Original; [r] = Repeat
FOX 12.7/23 WORLD SERIES, Game #1 12.7/23 –Fast Affiliate Ratings are time period only, which for live sports programming does not accurately reflect the game’s delivery across time zones.
ABC 4.0/7 Lost [r] 3.2/6, Lost [r] 3.9/7, Desperate Housewives [r] 4.8/9
NBC 3.2/6 Biggest Loser [r] 2.5/4, Apprentice [r] 2.3/4, Law & Order SVU 4.8/9
CBS 4.7/8 Cold Case [r] 4.7/8, NCIS 5.3/9, 48 Hours Mysteries 4.2/7
A18-49 Fox 7.2/22, ABC 2.2/7, CBS 1.9/6, NBC 1.6/4
A MESSAGE FROM WARNER BROS. DOMESTIC CABLE DISTRIBUTION
COLD CASE A TOP CHOICE WITH VIEWERS!
Top 15 Program for 35 of Past 41 Weeks
Growing +16% with A18-49 over Last Year
COLD CASE Available exclusively from Warner Bros. Domestic Cable Distribution
Source: NTI Explorer, Week ranks= 9/22/03-10/17/04, excludes sports and specials. Rank based on HH Rating. Growth = 9/20-10/17/04 vs. 9/22-10/19/04. Ratings
The History Channel presents This Day in History: 1955: The first domestic microwave oven is introduced for sale by Tappan. The size of a conventional oven, it featured a similarly oversized price tag of roughly $1,300 (a Sears gas range could be purchased for roughly $100 at the time).
Answer to Friday’s Trivia Question: Who said: “Everybody wants to be Cary Grant. Even I want to be Cary Grant.” CARY GRANT. Okay, that was a freebie – everyone on the planet gets Kudos for that one.
Today’s Trivia Question: Who is the only actor to play the same regularly appearing character with the same job in two different series on two different networks? (click to respond to the trivia question and please be sure to include with your answer your name, company, city and time zone. Only the second four correct responses from each time zone will be listed in tomorrow’s kudo list.)
A MESSAGE FROM COURT TV
Court TV: The Investigation Channel’s Back to Back Premieres!
Tomorrow Starting @ 10pm Catch all-new episodes of MASTERMINDS, CAUGHT & Extreme Evidence
Great Programming. Great Return On Investigation.
Later — Cyn
Cynthia Turner’s Cynopsis 10/25/04 5:24am
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JOB OPENING: MGR, SALES RESEARCH & MKTG/ABC SOAPnet-NY. 3-5 yrs Media Research exp w/cable (pref), bcst net or adv agency. Prof in research applications incl Nielsen systems, Simmons, MRI. Resumes:
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WHAT’S ON TONIGHT: MONDAY, OCTOBER 25, 2004:
ABC The Benefactor [finale]; Monday Night Football CBS Still Standing, Listen Up, Raymond, 2-1/2 Men, CSI Miami FOX The Swan [p] NBC Fear Factor, Radio Music Awards (OTO) PAX Model Citizens, World Cup Comedy, Second Verdict UPN One on One, Half and Half, Girlfriends, Second Time Around WB 7th Heaven, Everwood TELE Prisonera, Gitanas, Te Voy a Ensenar a Querer UNIV Rubi, Amor Real [p], Cristina
AD SALES PLANNER SINCLAIR BROADCASTING GROUP NYC, Hybrid Responsible for creating, analyzing & communicating sales proposals to the Sales team for presentation to advertising agencies and/or clients. Collaborate w/all media platforms & departments to create proposals, execute campaigns, manage stewardship & pacing of linear & digital deals. Point of contact post sale & provide excellent […]
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