Monday, October 21st, 2013


Bravo’s new research can show you what moves consumers
along the path to passion and purchase
– see how spending life up to 3x more
Social and mobile marketing is one proven tactic to
create deeper connections for your brand
Contact your Bravo AE and follow us @BravoAffluencer
to see how Passion lead to purchase


Good morning. It’s Monday, October 21, 2013, and this is your first early morning briefing.

Tonight’s Premieres:
Comedy Central: @midnight at 11:59p
Discovery: Bar Hunters at 10p
VH1: Crazysexycool: The TLC Story at 9p



With A+E Networks, you get a powerful alignment of brands and programming across all of our networks and platforms. Our award-winning partnerships offer breakthrough creative and maximum impact for your brand.

A+E Networks | Ad Sales Partnerships
Take a look at our latest wins.

New net Revolt launches today. At the Cynopsis Future TV Summit last week, CEO Keith Clinkscales explained the net is luring millennials with something many of them live and breathe: music. “We’re covering the whole music game,” said Clinkscales, with 24/7 videos and coverage of on-stage, backstage and late-breaking news about the industry. Added Clinkscales, “We want to over-serve fans.”


NBC gave up on Ironside and Welcome to the Family. The drama reboot has been canceled after three episodes, after a soft (1.3 A18-49) Wednesday 10p opening and subsequent ratings slide; comedy Welcome was no laughing matter, either, plunging from its anemic 1.2 opening rating in the demo on Thursdays.

On the bright side, the net named a fifth-season return date for Community (Thursday, January 2 at 8p), and a premiere date for Chicago Fire spin-off Chicago P.D. (Wednesday, January 8 at 10p).

CBS announced back nine pickups for rookie comedies The Millers, The Crazy Ones and Mom. Monday’s Mom has an average 2.6 rating in A18-49 at 9:30p, while Thursday’s Millers has a 3.2 average in the demo at 8:30p, and the Crazy Ones is averaging a 3.6 rating at 9p (though ratings have been lower without the Big Bang Theory lead-in Millers now enjoys).

Fox is showing faith in freshman sitcom Brooklyn Nine-Nine with not only a back nine pickup, but a one-hour “comedy event,” also featuring New Girl, to follow the Super Bowl on Sunday, February 2.

George Eads is back on the CSI set. The Wrap reports that the actor, who took a break after a scuffle with a writer on the procedural, is working again. CSI airs Wednesdays at 10p.

Bones viewers tonight will get a sneak peek at upcoming sci-fi drama Almost Human, the heavily promoted show taking over the long-running Fox procedural’s 8p Monday berth on November 4. Bones moves to Fridays at 8p starting November 8.

You can’t keep Betty White down. NBC didn’t renew Betty White’s Off Their Rockers for a third season, but Lifetime just picked up 20 original episodes of the hidden camera show, says the Hollywood Reporter. The cable channel has aired repeats of the Kinetic Content production, which returns in 2014.

The 44th annual GMA Dove Awards, celebrating gospel and Christian music, airs on “uplifting family entertainment net” UP for the fifth year tonight at 8p. Hosts are Amy Grant and Kirk Franklin.

The 19th annual SAG Awards was honored for the fifth consecutive year with the Environmental Media Association‘s Green Seal, presented at the EMA Awards on Saturday, recognizing SAG’s green efforts, like paperless online-only nomination submissions. The 20th annual SAG Awards will be simulcast live on TNT and TBS Saturday, January 18, 2014.

Tide has launched a Halloween campaign, “Stains Better Be Scared,” that Vines scenes from classic horror movies. The Procter & Gamble brand debuted a video Friday spoofing the prom nightmare movie Carrie, which hit theaters that day; there will be six more six-second installments on the mobile-social video platform before October 31.

Top 10 Weekend Box Office Estimates:  October 18-20, 2013

Gravity (Warner Bros.) $31.0 million 3 wk total $170.6 million
Captain Phillips (Sony) $17.3 million 2 wk total $53.3 million
Carrie $17.0 million opening weekend
Cloudy With a Chance of Meatballs 2 (Sony) $10.1 million 4 wk total $93.1 million
Escape Plan (Lionsgate) $9.8 million opening weekend
Prisoners (Warner Bros) $2.1 million 5 wk total $57.2 million
Enough Said (Fox Searchlight) $1.8 million 5 wk total $10.8 million
Fifth Estate (Disney) $1.7 million opening weekend
Runner Runner (20th Century Fox) $1.6 million 3 wk total $16.2 million
Insidious Chapter 2 (FilmDistrict) $1.6 million 6 wk total $80.9 million

Source: Rentrak


A NatGeo special offers “completely unexpected” evidence that could solve the mystery of Bigfoot. Two-hour documentary Bigfoot: Revealed, from Icon Films, premieres Sunday, November 17 at 8p.


Top Model is strutting on to season 21. The CW reality competition got a ratings lift this year after adding men to the mix; expect to see the guys back next time around. Show airs Fridays at 9p, with the current season finale set for November 15.

TNT is bringing back Franklin & Bash for a fourth go-round. The legal dramedy averaged 1.5 million A25-54 in its third season this summer.


Marilyn Manson is joining ABC‘s Once Upon a Time as the voice of The Shadow. Explained creators/exec producers Eddy Kitsis and Adam Horowitz to Rolling Stone, “We wanted to cast someone with the vocal ability to make our skin crawl.” Manson’s eps are slated to begin in November; show airs Sundays at 8p.

Amanda Plummer will guest star on the second season of NBC drama Hannibal. The Pulp Fiction star will play a “hippie-chic acupuncturist,” reports The Wrap. Hannibal returns in early 2014.

Aimee Carrero (Level Up) will recur on FX‘s The Americans, per the Hollywood Reporter. Second season of the political drama bows in January.


The Union – Hosted by Ashley Judd
The Confederacy – Hosted by Trace Adkins
Fight For Freedom – Hosted by Dennis Haysbert

Three-Part Event Starts

For ad sales, contact Mary Ellen Bottone: [email protected].


ABC is developing a series around Raymond Chandler’s hard-boiled detective, Philip Marlowe (think Humphrey Bogart), with Castle creator Andrew Marlowe, Castle writer Terri Edda Miller and Michael DeLuca, for ABC Studios.

BBC America greenlit drama series Intruders, from BBC Worldwide Productions and based on the novel by Michael Marshall Smith. Production begins in 2014.

MTV ordered eight eps each of teen comedies Faking It, about BFF’s desperate to be popular in high school, and Happyland, about life at a theme park.


Dish Network filed a complaint with the FCC against Media General, accusing the broadcaster of not negotiating in good faith. “There could not be clearer evidence of bad faith than when a broadcaster post-blackout refused to even negotiate,” said the complaint. Media General TV stations in 17 markets have been blacked out on Dish since October 1.


Let’s Ask America,  a game show airing on Scripps Television Stations that lets viewers be contestants, has Halloween-themed episodes scheduled for Wednesday, October 30 and Thursday, October 31; check for details.

As part of its “13 Nights of Halloween,” ABC Family is airing screamfest  I Know What You Did Last Summer at midnight tonight.

Hallmark Channel‘s got a “spooktacular” Saturday planned for Saturday, October 26, with a marathon of Good Witch, its longest-running and highest rated original movie franchise, starting at 11a.

Call for Submissions: Cynopsis is producing its annual Holiday Programming Guide, which comes out on November 26 and will be sent to all Cynopsis and Cynopsis Kids subscribers. If your network has holiday-themed programming airing from November 27 through December 31, please send your listings to Lynn Leahey at [email protected] no later than Monday November 18. Please include the following information: type of program (i.e. series, special, documentary, movie or holiday-themed episode), title, dates and times of all airings (please indicate when the show first premieres and when subsequent encores will air). A confirmation email will be sent following each submission from Lynn (if you don’t receive a confirmation email, please resubmit).


Nielsen’s Live + 3 numbers for AMC‘s Walking Dead season four premiere smashed another record. With 20.2 million viewers, the zombie drama was the most-watched non-sports broadcast in cable history. The show scored 16.1 million viewers during its October 13 airing.

CBS’s Undercover Boss was up half a point from last week, according to preliminary Nielsens, with a 1.8 A18-49 rating, helping lead the net to a demo and total viewer victory on Friday.

ABC‘s Shark Tank also took a jump on Friday, to 1.9 A18-49, enough to make it the highest-rated broadcast program of the night.

A 1.3/4 rating in A18-49 was enough to put CW‘s Vampire Diaries ahead of NBC‘s Welcome to the Family (that won’t happen again – RIP Welcome, .9/3) and ABC‘s Once Upon a Time in Wonderland (1.2/4). But it didn’t help the premiere of Reign, which bowed with a modest .8/2

Broadcast Morning Shows  Weekly Average Ratings (week of October 7, 2013)
ABC: GMA: 5.45 million total viewers; 1.7/12 and 1.99 million A25-54
NBC: Today: 4.75 million total viewers; 1.6/12 and 1.97 million A25-54
CBS: CBS This Morning: 2.90 million total viewers; .8/6 and 997,000 A25-54
Source: Nielsen, NTI Total Viewers and A25-54 Live+SD

Thursday A18-49 Analysis:  CBS grabbed the most A18-49 viewers Thursday with 2.7/8, according to final primetime national ratings from Nielsen. CBS sitcoms Big Bang Theory (5.2/17) and The Millers (3.2/9) snatched a big win at 8p, with Fox’s MLB game stealing second with 2.1/7. ABC snuck in to grab 9p with 2.7/8 for Grey’s Anatomy, beating CBS’s The Crazy Ones (2.4/7) and Two and a Half Men (2.1/6). ABC stayed in the lead at 10p with a 3.3/10 for Scandal, versus 2.7/8 for Fox’s baseball.

Live + Same Day Household Ratings: Thursday, October 17, 2013  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS 6.8/11 Big Bang Theory 10.9/18, The Millers 7.5/12, The Crazy Ones 5.8/9, Two and a Half Men 5.5/9, Elementary 5.5/9
FOX 5.4/9 Major League Baseball 5.4/9
ABC 5.1/8 Once Upon a Time in Wonderland 3.1/5, Grey’s Anatomy 6.0/10, Scandal 6.3/10
NBC 2.3/4 Parks and Recreation 2.2/4, Welcome to the Family 1.6/3, Sean Saves the World 2.2/4, The Michael J. Fox Show 2.3/4, Parenthood 2.7/5
UNI 1.9/3 Porque el Amor Manda 2.3/4, Tempestad 1.9/3, Mentir Para Vivir 1.6/3
CW 1.6/3 Vampire Diaries 1.8/3, Reign 1.3/2
ION 1.1/2 Criminal Minds .9/1, Criminal Minds 1.2/2, Criminal Minds 1.1/2
TELE .7/1 Dama y Obrero .7/1, Marido en Alquiler .9/1, Santa Diablo .6/1
UMA .3/0 Cineplex .3/0, Seleccion .2/0

  CBS 2.7/8, FOX 2.5/8, ABC 2.4/7, UNI 1.4/4, NBC 1.2/3, CW 1.1/3, TELE .5/2, ION .5/1, UMA .1/0


It’s official: Hulu announced Fox Networks Group President Mike Hopkins is its new CEO. Former Hulu CEO Jason Kilar left in March, replaced by acting CEO Andy Forsell, who is now leaving the company.


Lou Scheimer, co-founder of animation studio Filmation, died October 17. He was 84. Filmation produced Saturday morning classics like The Archies, Fat Albert and the Cosby Kids, and the first animated series for DC Comics.


Cynopsis Digital’s Video Measurement Summit
 NOV. 13| GRAND HYATT, NY | Register Now

Panels Include:
Where is “TV Everywhere?”
The “Holy Grail” of True Cross-Platform Measurement
Riding the Tsunami of Data
The Advertising Mega Panel: If You Build It, Will Clients Come?

Sponsorship: Mike Farina (203) 218-6480|Registration: Pete Romas (203) 899-8483

This Day In History sponsored by Military Channel:
1945 – Women in France were allowed to vote in a national election for the first time.

Answer to Our Last Trivia Question: On what show was Boston Legal‘s (2004-2008) Denny Crane a frequent guest? Denny was a guest on Larry King Live on the show; and the character appeared on The Practice (from which Boston Legal was a spin-off) and Ally McBeal (any of the answers is correct). Kudos to: Gerry Bixenspan/TV MARKETING, INC./NYC, Joel Dearing/Virtual News Center/Indianapolis, Caryn Gray-Team Detroit/Dearborn, MI, Matt Willence-ITN Networks/NYC, Jessica Harris-NCC Media/Chicago, Karl Duesterhaus-Continental/Chicago, Dan Whitford-Lakeshore Public Media-Merrillville, IN, Gretchen Brady-KDAF/Dallas, Roz Seibold-EDA/Tucson, AZ, RT Harris-WideOrbit Inc.-San Francisco, CA, Melissa Friedman/LA, Alan Perris-The Television Academy/North Hollywood, Terry Danuser-OWN/LA.

Today’s Trivia Question – Who played Elyse’s alcoholic younger brother Ned on Family Ties (1982-1989)? (Email with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).


Cynopsis: Digital Model D Awards
November 12, 2013 | 12:00  2:00 p.m. | Grand Hyatt, NY

The list of Finalists will be announced soon, but don’t wait to reserve your tickets/tables.

 Register here:

Sponsorship: Mike Farina (203) 218-6480|Registration: Pete Romas (203) 899-8483

Keep Watching & Reading,
Lynn Leahey

Roberta Caploe: Editorial Director
Diane K Schwartz: Senior Vice President, Media Communications Group 

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here. Or for further assistance please email [email protected].


Cynopsis Classified Advertising… We’re not a job board!
“Easy & Hassle Free”
Send your ad to a real person who will handle it with elite customer service.
Contact Trish Pihonak to spotlight your company’s job openings today.

[email protected]


Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here.

JOB OPENING: PUBLICITY MGR/NICKELODEON/NYC: Mng/execute media relations activity nationwide for our Consumer Products & Digital Media & Interactive bus. BA. 5 yrs publicity exp req’d. Strong relationships w/nat’l/trade. Apply HERE (10/26)

JOB OPENING: AD SALES ASST/UP TV/NY: Recent grad w/previous ad sales/adv internship exp. to asst ad sales dept. Strong Excel & multi-tasking a +. Good comm, interpersonal & organzt’l skills. Res: [email protected] (10/26)

JOB OPENING: SALES PLANNER/Outcast Media/NYC: Develop and execute media proposals, Monitor Campaigns, Coordinate btwn Client & Traffic Dept, Need BS+ 2+ years planning exp, Media math, highly organized, strong excel. Apply HERE (10/26) 

JOB OPENING: HBO/FIXED-TERM-ANALYST, AUDIENCE RESEARCH w/benefits/NYC: tracks & reports performance of HBO/MAX programming. Proficient in Nielsen systems, including Galaxy, Explorer, NPower. Apply @ (10/26)

JOB OPENING: SR. DIR., SALES RESEARCH/NBCUniversal/NYC: Direct sales research for USA Network. Expertise with Nielsen, Brand Effect/IAG, Simmons/MRI, 7+ yrs rsrch exp. Apply at (#12372BR). (10/26)

JOB OPENING: SUPERVISING PRODUCER/COMEDY CENTRAL/NYC: 7+ yrs of digital strategy exp/3yrs in mngmnt. Work w/team of strategists & producers developing and executing the multi-platform strategy & prgrmng. Apply HERE (10/26) 

JOB OPENING: MGR, CONSUMER PRODUCTS MKTG/Nickelodeon/NYC: Resp for dvlpmnt of Nickelodeon Consumer Products cross-category mktg plans in support of retail agnostic campaigns including: TV, Digital, Print, Social Media 5yrs mktg exp. Apply HERE (10/26)

JOB OPENING: RETAIL MARKETING MGR/Nickelodeon/NYC: Idea generation and strategizing marketing campaigns to support CP at retail, and work hand in hand with sales teams to drive revenue. 3-5 years experience in licensing. Apply HERE (10/26)

JOB OPENING: OPS INVENTORY MNGMNT, MGR/LA: Resp for plan’g & procurement of BD & DVD finished goods to meet or exceed timeline expectations in fulfillment of all catalog bus demands for N. America. Success w/Bus & Financial Ops. (FFE0002018) Apply: HERE (10/26) 

JOB OPENING: SR DIR SALES RSCH/NBCU/NYC: Direct sales research for USA Network. Expertise with Nielsen, Brand Effect/IAG, Simmons/MRI, 7+ yrs rsrch exp. (#12372BR). Apply HERE (10/26)

JOB OPENING: MANAGER, PARTNER MARKETING/iN DEMAND/NYC: Devlp/execute consumer mktg & ptnrship initiatives, 3-5 yrs mktg exp., strong know of digital & social media. Resume & sal req to: [email protected] (10/25)

JOB OPENING: STRATEGY & INSIGHTS MGR/Univision/NYC: Find insights, build compelling presentations for advertisers/internal clients. Familiarity/knwldg of Simmons/Scarborough type tools. Min 2 yrs mktg at client/agency or media co. Res: [email protected] (10/25)

JOB OPENING: DIGITAL AE/CNN/CHI: looking for seasoned Digital AE. 5-7 yrs sales exp req’d. Support CNN & CNNMoney. Create, present proposals to secure business. Dvlp/maintain client & agency relationships. Resumes HERE: [email protected] (10/25)

JOB OPENING: SR DIR/COMEDY CENTRAL/NYC: Dvlp innovative & insightful initiatives in on-air and digital brands in mktplace. 8+ yrs in related media rsrch- linear & non-linear exp is imperative. More info apply HERE (10/25)

JOB OPENING: DIR, BRANDED ENT/ZO Newcast/NYC: 7 yrs exp’d with integrated mktg or ad mktg exp within a TV/Dig Nwk or Br. Ent. Agency. Apply via (10/25)

JOB OPENING: SCHEDULING COORD/WETV/NYC: accurate, timely input of all schedules & content related data, track viewer inquiries, conduct competitive analysis. APPLY HERE (10/24)

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: Dancing With the Stars, Castle
CBS: How I Met Your Mother, 2 Broke Girls, The Big Bang Theory [r], Mom, Hostages
CW: Hart of Dixie, Beauty and the Beast
FOX: Bones, Sleepy Hollow [r]
ION: Criminal Minds, Criminal Minds, Criminal Minds
MyTV: Law & Order: SVU, Law & Order SVU 
NBC: The Voice, The Blacklist
PBS: Antiques Roadshow [r], Antiques Roadshow 9 [r], Independent Lens
Telemundo: Marido en Alquiler, Santa Diabla
UMA: Submerged, La Seleccion

Copyright Cynopsis 2013

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2013

Related Stories

06/16/24: Cynopsis Jobs

man balloons

ASSOCIATE, GLOBAL LICENSSING & DISTRIBUTION HEARST MEDIA PRODUCTION GROUP CHARLOTTE, NC Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules […]

Cynopsis 06/13/24: USA Network goes Grisham

USA Network goes Grisham

A CYNOPSIS MESSAGE FROM NEXSTAR ADVERTISING NEXSTAR ADVERTISING We are the home of the next generation of athletes, entertainers, icons, influencers and thought leaders CW ENTERTAINMENT, CW SPORTS, NEWSNATION, THE HILL, ANTENNA TV, AMERICA’S #1 LOCAL BROADCASTER 100% U.S. linear + digital presence. 200+ owned or partner stations in 117 markets. 220M Americans reached every […]

Cynopsis Digital Out of Home 06/12/24: OUTFRONT takes Pride in June campaign; Las Vegas gets even brighter; Talon appoints new North America CEO

Wednesday June 12, 2024 OUTFRONT Media launched the “Protect Our Pride” campaign in partnership with GLAAD to celebrate Pride during the month of June. For a donation of $25 to GLAAD, individuals can have their photo, name, and a personalized message – “Protect All Love,” “Protect My Love,” “Protect My Family,” “Protect My Friend,” or […]

06/12/24: Cynopsis Jobs

Jobs Clads

ASSOCIATE, GLOBAL LICENSSING & DISTRIBUTION HEARST MEDIA PRODUCTION GROUP CHARLOTTE, NC Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules […]