A CYNOPSIS MESSAGE FROM NICKELODEON
Nickelodeon Is the Leader
The Naked Brothers Band is the top-rated show on all cable Kids 6-11.*
It’s Just One Reason We’ve Remained #1 for 12 Straight Years.**
*Source: NMR, NHI (2/3/07-2/25/07) Naked Brothers Band Sat 8:30p based on all cable shows with at least 3 plays-K6-11 NAT AA% Live+Same Day. Qual avail upon request.
**Source: NMR, NHI (2Q’95 thru 1Q’07 td-(1/1/07-2/11/07 by qtr) for K2-11, based on NAT% and imp across all comp cable nets, total prog day. Live Feed. Qual avail upon request. © 2007 Viacom.
Cyn opsis: Kids!
3/05/07
Good morning. It’s Monday, March 5, 2007 and this is your first early morning Kids! briefing.
V-me (from the Spanish veme, meaning see me and pronounced veh-meh), a 24/7 digital national Spanish-language entertainment TV network launches nationwide today at 1:30p. V-me is the first undertaking of V-me Media, Inc., a new production/distribution company created under a partnership between PBS’ Thirteen/WNET NY and private investors, led by The Baeza Group and including Syncom Funds. Carried on basic digital cable and satellite, at launch V-me will available in 28 million homes and in markets with 60+% of all US Hispanic HH. The network will feature a range of original and acquired programming adapted for American Latinos and organized into four areas, each with its own slogan ( http://www.V-me.tv ):
- Kids (“Growing and Playing”) preschool targeted content will make up 36-hours a week of programming on the network and will include: Jim de la Luna/Luna Jim the 3D animated series; Las Tres Mellizas Bebes/The Baby Triplets, making its US debut the preschool animated series aims to teach vocabulary, language and social development skills; the animated series Los Pies Magicos de Franny/Franny’s Feet; Connie La Vaquita/Connie the Cow, the animated series; and Plaza Sésamo, the Spanish-language counterpart of Sesame Street.
- Lifestyle (“Living and Changing”) – Afternoon and weekend programming centering on health, parenting, nutrition, and travel etc including Aire Yoga, Los Ninos en su Casa, Una Mirada A…/Visions of…, and Los Ineducables/The Unteachables.
- Factual & Current Affairs (“Exploring and Expressing”) Primetime lineup that includes Viva Voz and other programs such as Creencias/Religion & Ethics, La Plaza: Conversaciones con Maria Hinojosa, and Natural History.
- Movies & Specials (“Celebrating and Enjoying”) – V-me en Pantalla presents contemporary Spanish-language films every night (closed captioned in English for non-Spanish speakers) while weekly entertainment specials feature international concerts, and performances in the arts, pop culture, and more.
NEW PRODUCTION & DEVELOPMENT
I’m sure this is not too much of a shock to anyone … but … actor Daniel Radcliffe has apparently signed on the dotted line to star in final two Harry Potter movies, HP and the Half-Blood Prince and HP and the Deathly Hallows, according to, well just about every darn HP website that ever was.
MORE KIDS STUFF
Nickelodeon UK’s Nick Jr. and Nick Jr. 2 channel debuted the first episode of the new series Little Green Fingers over the weekend. Created and produced by the UK-based Jam Create, the short form series focuses on the wonderment of working in the garden. Launching with 12×2′ episodes in the can, additional episodes of the series will follow later this year episodes. Simultaneously, the network has launched a corresponding Little Green Fingers site at www.nickjr.co.uk/greenfingers.
In other Nick UK news, bowing today on the NickToons UK at 4:30p is the 4Kids Entertainment series Viva Piñata. An interactive Viva Piñata page can be found at the channel’s website www.nicktoons.co.uk .
Martin de Ronde, formerly co-founder of Guerrilla Games has launched OneBigGame (OBG), a non-profit videogame publisher that will release games to raise money for a range of kid’s charities around the world. Specifically, OBG will channel funds it generates to charities that “revolve around a structural improvement in children’s lives, expanding their opportunities in life.” Simultaneously, OBG hopes to also raise awareness among video gamers for the various causes it supports. OBG will attend the Game Developer’s Conference 2007 in San Francisco this week where the company plans to expand its relationship with gaming community to create content for this initiative. Several game developers have pledged their support, including designers such as Charles Cecil (Revolution Software), Eric Zimmerman (Gamelab) and Ernest Adams (international Hobo), as well as development studios such as Avalanche Studios, Relentless, Kuju and Freestyle.
Spain’s BRB Internacional has picked up a second season (52 episodes) of the Bernard animated short-form series as well as a feature film based on the CG animated property. Production on both the series and the movie will head into production this year, with the movie slated for a 2009 release. The property revolves around the humorous misadventures of Bernard, a clumsy polar and strange polar bear. When season two of Bernard is completed there will be a total of 104 episodes. The first season of Bernard (52-episode) has been picked up in 60+ countries. In the global licensing arena, Bernard bear production lines have or will be introduced: The German WB Compagnie (toys, plush and accessories), Seven S.P.A. in Italy (stationery), in France Evasion Comunicacion (fancy dress) and Prime (decorative food products). Additionally, the TV series can be downloaded on mobile phones in several countries: in Austria, OHM; from mid-2007 Materna is planning to market not only episodes of Bernard, but also a range of other mobile content (e.g. wallpaper, ringtones) in Germany, Austria and Switzerland; Kitio Mobile has acquired the video downloading rights, as well the VOD rights, to Bernard in Croatia and Slovenia.
Pileasted Pictures, video games, character animation and concept developer, has spun-off a new company, Planet Cazmo, a teen-targeted virtual world that will feature advertiser opportunities. Like other virtual world sites, Planet Cazmo plans to let users create and accessorize their own virtual characters, neighborhoods, homes and gardens, and playing games, watching videos and trailers as well as trading playlists, the company is promising new customization possibilities than previously seen. Additionally, Planet Cazmo expects to integrate several consumer and entertainment brands that will be available on the site at launch. Future plans include launching on mobile, handheld and other platforms. No launch date has been announced. ( http://www.planetcazmo.com/)
MARKETING/LICENSING
Hearst Magazine will re-launch Seventeen.com and CosmoGirl.com this week with both sites featuring video content, including video-based ads. Hearst will oversee all of its websites. Later this year Hearst Magazine also plans to re-launch the websites for several of its other magazine titles, which will also feature video. Hearst Magazines Digital Media and Verizon Wireless recently launched Seventeen Mobile and CosmoGirl Mobile on Verizon Wireless’ Mobile Web 2.0. Additionally, last month Hearst inked a multiyear deal with Arkadium to develop web-based games for Hearst magazines including Seventeen, CosmoGirl and Teen.
STONE SOUP
Hello and welcome to Teen Tech Week, the Young Adult Library Services Association’s new week-long event, this year running through March 10, 2007. Teen Tech Week is designed to demonstrate the importance of technology in the lives of teens, and in doing so get teens to use various technologies that are offered at their libraries, like DVDs, databases, audiobooks, electronic games and so on. The Young Adult Library Services Association is a division of the American Library Association.
Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; March 2-4, 2007:
Wild Hogs (Buena Vista) PG-13 Opening Weekend $38.0m
Ghost Rider (Sony / Columbia) PG-13 $13.1m-3 wk total $94.8m
Bridge to Terabithia (Buena Vista) PG $8.6m-3 wk total $57.9m
Norbit (Paramount (DreamWorks)) PG-13 $6.4m-4 wk total $83.0m
Music and Lyrics (Warner Bros.) PG-13 $4.9m-3 wk total $38.7m
Breach (Universal) PG-13 $3.5m-3 wk total $25.4m
Amazing Grace (IDP) PG $3.0m-2 wk total $8.2m
Tyler Perry’s Daddy’s Little Girls (Lionsgate) PG-13 $2.3m-3 wk total $28.4m
The Astronaut Farmer (Warner Bros.) PG $2.2m-2 wk total $7.7m
Night at the Museum (Fox) PG $1.5m-11 wk total $243.5m
Source: Box Office Mojo
And after many requests, Cyn opsis Weekender College Edition is coming back! We did this once before in November 2005 and it was wonderfully successful, so we’ll do it again on April 26, 2007. We will accept 350 word editorials from current college students all around the country and the world. The four most insightful, original, humorous and/or well-written pieces will be included in a future edition of Weekender , and each winning editorial will be awarded a prize of $350. College Professors, moms and dads – encourage your students to participate! All entries should be emailed no later than midnight on Friday, April 20th to me at [email protected], SUBJECT: Weekender College Edition. Students – be sure to include your name, age, college, college year, and major (if you know it), and how you can be contacted. Good luck!
RATINGS
Top 10 Combined Broadcast/Basic Cable shows among Kids 2-11 for the week of 2/19-2/25/2007 , 6a-6a:
K2-11 Total Delivery (000)
NICK: SpongeBob SquarePants (2/19; 7:30p) 3322
NICK: SpongeBob SquarePants (2/19; 8p) 3253
FOX: American Idol (2/20; 8-10p) 2991
FOX: American Idol (2/21; 8-10p) 2990
NICK: SpongeBob SquarePants (2/19; 7p) 2942
FOX: American Idol (S) (2/22; 8-9p) 2721
NICK: SpongeBob SquarePants (2/19; 6:30p) 2411
NICK: SpongeBob SquarePants (2/19; 6p) 2229
NICK: SpongeBob SquarePants (2/24; 6:30p) 2193
NICK: SpongeBob SquarePants (2/25; 9:30a) 2152
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Kids 6-11 for the week of 2/19-2/25/2007 , 6a-6a:
K6-11 Total Delivery (000)
NICK: SpongeBob SquarePants (2/19; 8p) 2108
NICK: SpongeBob SquarePants (2/19; 7:30p) 2039
FOX: American Idol (2/20; 8-10p) 2036
FOX: American Idol (2/21; 8-10p) 2015
NICK: SpongeBob SquarePants (2/19; 7p) 1798
FOX: American Idol (S) (2/22; 8-9p) 1765
NICK: Naked Brothers Band (2/24; 8:30p) 1691
DSNY*: Big Fat Liar (2/24; 9-10:35p) 1662
DSNY*: Suite Life of Zack & Cody (2/23; 7:30p) 1569
NICK: Drake & Josh (2/24; 9p) 1507
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Tweens 9-14 for the week of 2/19-2/25/2007 , 6a-6a:
Tweens 9-14 Total Delivery (000)
FOX: American Idol (2/20; 8-10p) 2336
FOX: American Idol (2/21; 8-10p) 2271
FOX: American Idol (S) (2/22; 8-9p) 1929
DSNY*: Suite Life of Zack & Cody (2/23; 7:30p) 1461
NICK: SpongeBob SquarePants (2/19; 8p) 1418
ABC: Academy Awards (2/25; 8:30-11:59p) 1336
DSNY*: Big Fat Liar (2/24; 9-10:35p) 1289
NICK: SpongeBob SquarePants (2/19; 6:30p) 1283
DSNY*: Cory in the House (S)(2/19; 6:30p) 1264
NICK: Ned’s Declassified (2/24; 12:30p) 1249
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Teens 12-17 for the week of 2/19-2/25/2007 , 6a-6a:
Teens 12-17 Total Delivery (000)
FOX: American Idol (2/20; 8-10p) 2105
FOX: American Idol (2/21; 8-10p) 2068
FOX: American Idol (S) (2/22; 8-9p) 1536
ABC: Academy Awards (2/25; 8:30-11:59p) 1509
ABC: Grey’s Anatomy (2/22; 9-10:01p) 1351
NBC: Heroes (2/19; 9-10:02p) 1079
FOX: Family Guy (2/25; 9:30p) 1035
FOX: Family Guy (2/25; 8:59p) 1032
FOX: Simpsons (S)(2/25; 8:30-8:59p) 989
ABC: Road to the Oscars (2/25; 8-8:30p) 949
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**New abbreviation for Adult Swim, which airs on Cartoon Network
Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, March 2, 2007, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1134; K6-11 527; TWEENS 9-14 365
DISNEY CHANNEL: K2-11 767; K6-11 436; TWEENS 9-14 343
CARTOON NETWORK: K2-11 534; K6-11 334; TWEENS 9-14 248
TOON DISNEY: K2-11 145; K6-11 61; TWEENS 9-14 29
Source: MTVN Research from Nielsen Media Research Data
Answer to Yesterday’s trivia question: What is the name of the cat in the Smurfs? AZRIEL Kudos to: Jeremy Rosenberg-iDeutsch/NY; Jacque Alberta-nderkidz/Grand Rapids; Denise Wiggins-The Weather Channel/Atlanta; Nicole Johnson-TV-One/Maryland; Jim Smith-First Data Remitco/Dallas; Kevin Schmidt-NCC/Chicago; Susan Knoll-Entravision/Santa Monica; Justin Meadows-Disney/ABC Cable Networks Group/Burbank; Betsy Bozdech-Common Sense Media/San Francisco; Zoila A. Galeano-Inspired Seahorse Ent/LA
Today’s Trivia Question: During the 1960’s what popular animated duo did commercials for Cheerios, Cocoa Puffs, Jets and Tricks? ( click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis: Kids!
03.05.07
Cynopsis Ad Sales: Mark Bohn- 203- 583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]
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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here
JOB OPENING: WEB GAME PRODUCER/Sesame Workshop/NY: Interactive gaming and broadband video experience in children’s media is desired. Come play& create original content for Sesame Street. Apply [email protected] (3/10)
JOB OPENING: ART DIRECTOR/Sesame Workshop/NY: Oversee visual direction& production for Digital Media. Understand characters, licensed properties. Solid interactive portfolio is a must. Apply [email protected] (3/10)
JOB OPENING: RESEARCH MGR/ Discovery Nets, NY: Proficiency in Nielsen systems and strong analytical/computer/presentation skills required. Estimate exp a plus. Apply: www.discovery.com . Job req #4979 (3/10)
JOB OPENING: RECRUITER /NYC: Entertainment Executive Search Firm/media or recruiting experience req’d/motivated/research skills/excellent communication skills/computer proficiency/self-starter [email protected] (3/10)
JOB OPENING: SALES PERSON/LA: Established, growing captioning company searching for exceptional salesperson. Background in captioning, post production, or television ideal. Apply through website: www.captionmax.com (3/10)
JOB OPENING: AD SALES MKTG MGR/AMC/NYC: Dev & exec multi-platform, integrated partnerships for key clients w/our National Ad Sales team. Creative media mktg & sales savvy prof w/proven record. www.cablevision.jobs ref #2711BR (3/10)
JOB OPENING: RESEARCH DIR/ION/NY: Translate info for sales/mktg presentations, min 5 yrs exp in TV/Cable/Syndication, extensive knwlg of Nielsen ratings & app software, exc comm skills & prof w/pc. [email protected], EOE (3/10)
JOB OPENING: ACCOUNTING MGR/Animation Collective/NYC: Manage A/R & A/P, reconciliation, payroll, forecast CFs, liaise w CPA. Min 4-yr deg & 5 yrs exp, Quickbooks & excel, good sense of humor req’d. email: [email protected] (3/9)
JOB OPENING: COORD, SCHEDULING/WORLDWIDE PROGRAMMING/Disney/BURBANK: Sched for Toon Disney US, coordinate WW programming site/schedules/plans, etc. 2 yrs sched/prog/intl www.disneycareers.com req# 68715 (3/9)
JOB OPENING: SR MKTNG RESEARCH ANALYST/ Univision/New York: Develop marketing presentations to support national sales. Knowledge of syndicated research and strong writing skills required. Contact: [email protected] EOE (3/9)
JOB OPENING: PT ACCT EXEC/New media co./Norwalk, CT: Asst in all facets of ad sales process; incl. interface w/clients & agencies. Media sales/buying exp REQ’D. Non-trad. or print exp pref’d. [email protected] (3/9)
JOB OPENING: TRAFFIC COORD/Piscataway Cablevision: Process/sched orders for ad time. Provide sales with inventory reports. 2 + yrs exp. Prof. PC skills. College degree is preferred. Apply www.cablevision.jobs req# 2490BR (3/9)
JOB OPENING: DEVELOPMENT EXEC/True Entertainment, NYC: Write, develop, & pitch projects for major international TV production company. 5+ years dvlp exp at network or production company a must. Apply at: [email protected] (3/9)
JOB OPENING: VP DISTRIBUTION EASTERN REGION-LIFETIME/NY: Lead development & implementation of affiliate sales strategies to maximize ad sales & secure programming tune-in. Apply at: www.lifetimetv.com/about/jobs.html (3/8)
JOB OPENING: AFFILIATE DISTRIBUTION ASST/Hallmark Channel/NY: Affiliate (Mid-town): Support RVP and regional NDS Teams. 2 yrs. min exp. See full posting & apply at www.hallmarkchannel.com (3/8)
JOB OPENING: TRAVEL COORDINATOR TV /NY based: Syndicated daytime Talk Show needs an exp’d Travel Coord. Responsible for handling all guest travel needs for the show and supervise the travel department.RESUMES: [email protected] (3/8)
JOB OPENING: DOCUMENTARY EDITOR/FREELANCE/Lou Reda Productions/Easton, PA: Needs seasoned long form editor that possesses strong directorial, solid creative thinking in editorial process. Contact: [email protected] (3/8)
JOB OPENING: VP MARKETING/Channel M/LA: This position will direct and oversee all marketing functions. 10 yrs exp within a medium to large media company or advertising agency req’d. Fwd resume to [email protected] (3/8)
JOB OPENING: DIR ADV/MKTG ORIG’L PRGMS/TV FILM/NY: Lead devlpmtAdv/Mktg Strategy-exp:Creative Brief, Position’g-Print-TV/radio,direct w/min 7yrs agcy orTVadvexp. Apply: [email protected] (3/8)
JOB OPENING: MANAGER PROGRAMMING/BRAVO, NBC Universal/NY: Oversee program planning and ad sales responsibilities for Bravo. Bachelor’s Degree w/ 3yrs experience in television programming. www.nbcjobs.com keyword job #581108 (3/8)
JOB OPENING: SALES PLANNER/Univision/NY: Generate upfront & scatter plans. Handle all aspects of ongoing deal maintenance & stewardship. Media experience. Spanish a plus. Apply: [email protected] EOE (3/7)
JOB OPENING: SR MGR, PROGRAM PLANNING/Disney/BURBANK: Manage program planning for Disney Channel including series & movies launch & sustain. 3-5 yrs programming, kids tv – a plus. Visit www.disneycareers.com REQ 69211 to apply. (3/7)
JOB OPENING: PRODUCTION COORDINATOR/NYC: Children’s Educational TV Show seeks college grad w/strong verbal & written comm skills/organiz’l & computer skills/high initiative/exp in TV prod; Fax cover letter/resume to 212-764-7275. (3/7)
JOB OPENING: REGIONAL SALES MGR – WEST/New Media Strategies (NMS): NMS Western client outreach efforts. 5 years sales experience in online advertising or related field.Submit resume to: l [email protected] (3/7)
JOB OPENING: EXECUTIVE PRODUCER NY/METRO AREA: Exp’d Sr. Producer to supervise editorial, develop, produce & supervise teams. Create unique content to appeal to core audiences for several top brands. [email protected] (3/7)
JOB OPENING: EVP AD SALES/Kabillion/Cable VOD/Broadband Kids network/NY/LA/tbd: multi-pltform-10yrs+exp. kids, entrepreneurial, great opp. 4 slf-strter w/rolodex. Benef./established co. Confidential inq. to: [email protected] (3/7)
JOB OPENING: INVENTORY/SCHEDULING MGR, AD SALES/MUSIC CHOICE/NYC: Mng VOD inventory for ad sales. Flighting, scheduling, tracking all ad schedules on multiple platforms. Liaison w/ Operations dept. 5 yrs exp. [email protected] (3/7)
JOB OPENING: MGR MULTI-PLATFORM PROGRAMMING/Disney/BURBANK: Manage content distribution/prgrm/sched for Broadband/DVD/iTunes/VOD/wireless, etc. 3-5 yrs sched/media plan/digital media. Visit www.disneycareers.com REQ 37452 to apply. (3/6)
JOB OPENING: SALES PLAN’R/Discovery Net/LA: Prep sales plans/pres, mng maint of mult accts, 2yrs cable sales. Int’l exp pref’d, Span a +. Must be detail-orient, orgz’d, multitask, exc comm skills. Res: [email protected] (3/6)
JOB OPENING: MANAGER, INTERNET/ VERSUS/Stamford, CT: Oversee Field Sports editorial/video & develop new user on-line initiatives and advertiser functionality. 4+ yrs exp req’d. Apply at www.versus.com . EOE/AA/Drug Free. (3/6)
JOB OPENING: ACCT MGR AFFILIATE SALES/Oxygen Media/NY: Strong background in sales/mktng; min 3yrs exp in media sales & multi-media mktng. Travel req’d. Please contact [email protected] (3/6)
JOB OPENING: SALES ASST/LIFETIME/CHICAGO: Assist in all facets of the ad sales process; interface with clients/media & advt agencies. Strong math, writing and Excel skills BA/BS Apply at: www.lifetimetv.com/about/jobs.html (3/6)
JOB OPENING: TRAVEL COORDINATOR TV /NY based Syndicated daytime Talk Show needs an exp’d Travel Coord. Responsible for handling all guest travel needs for the show and supervise the travel department. RESUMES: [email protected] 3/6)
JOB OPENING: EXECUTIVE ASSISTANT, INTEGRATED MARKETING ( freelance) /MTV/NYC: 2+ yrs Exec. Admin exp, Strong org/comm skills, Strong MS Office skills, Must be flex w/OT EOE/M/F/D/AAP. Send resumes: [email protected] (3/6)
SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED —
SITUATION WANTED: REALITY PRODUCER & SHOW RUNNER: Seeks employment. Extensive Development, Production, Story and Field experience. Network and Cable credits. (Reality, Lifestyle, Docusoap) [email protected] (3/7)
SITUATION WANTED: ASSOCIATE PRODUCER: Seeks an opportunity to learn from a mentoring producer in TV or Production Company. In CT, NYC, CA and Boston. Experienced in all-phases of production. [email protected] (3/6)
SITUATION WANTED: CASTING, PRODUCING OR NETWORK, STUDIO THEATRE MGMT: P/T. Over 35 yrs exp in Ent. industry working with actors, writers, producers, directors from all walks of life. Contact MGC at: [email protected] (3/6)
E-mail Trish Pihonak for rates and specs for Job Openings.
Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.
